Many learning management system (LMS) platforms offer many important features you can use when you write content that is meaningful. Although there are plenty of websites that allow you to make use of advanced marketing tools to market your courses to your intended audience, some might not offer all of these features. And while some offer easy-to-use tools for creating courses, there will be a few that provide editing options so complex that it turns its users off.
Within the sea of online course platforms, there are a few that provide more than the basic editing interface but also a myriad of marketing and sales functions. In addition to that, they also offer almost everything you’d ever want, from 24/7 help and training tools to top-of-the-line analytics. All-in-one course platforms let you go beyond the limits of your abilities, and one of those that offer it effortlessly is Kajabi.
In a nutshell Kajabi: What exactly is Kajabi? Kajabi Customization
Kajabi is an internet-based platform which lets you make and sell your courses to an audience of students. The company is advertised as an all-in-one solution and platform for edupreneurs, Kajabi offers edupren all kinds of industries with the best and vital features to not only create a professional website for your courses but help them rise to greater heights. Kajabi has been praised by the media and considered to be one of the best online courses platforms, earning an overwhelming score with a score of 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so popular and well-liked among its users? It’s true that there are numerous factors that make this platform extremely convenient for all to use. Firstly, it’s the extreme ease of use. From course creation all the way to marketing the majority of Kajabi’s aspects are designed to be digestible even for those who are just getting started in the world of e-learning. Most of them are also advanced, giving instructors an advantage over others. In addition this allows students like you to run and create courses without having to travel to another place if something else is missing. Kajabi has all the available tools anyone may need, living up the ‘one-stop-shop name.
What Does It Let You Do?
There are a variety of options that Kajabi allows you to use as an all-in-one online course solution. We’ve compiled a list, in bullet form, of its important attributes that you ought to be aware of if you’re considering using it. Simply put, Kajabi lets you:
- Create engaging and interactive courses using a variety of tools for customizing such as media files, templates that you can pick in accordance with your personal preferences.
- Create a professional website that can present your course content and materials, as well as blogs to keep your students informed about what’s new.
- Effectively utilize landing pages, checkout pages, and other methods to boost your earnings, expand your reach over the boundaries, and generate higher conversion rates.
- Select the method you want to invoice your courses and other services to your students – whether it’s one-time payments or a monthly subscription
- Design and build effective sales funnels without any issues by making use of funnel blueprints and templates;
- Utilize its in-house marketing and analytics software with the ability to send out e-mails as well as CRM and automation tools;
- Create and manage your affiliate links; and
- Explore a wide variety of customer service, community and training tools in conjunction with Kajabi University.
The Big Names Who Have Utilized Kajabi
Kajabi is trusted by more than 16,000 companies and celebrities. It’s the choice of several well-known personalities who are part of different sectors, like the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands upon thousands of courses, which are accessed and explored by more than 35 million students all over the world. At the time of writing, Kajabi is generating more than $650million in revenue since it was founded in 2010.
Kajabi’s Pricing Plans
The three pricing options that Kajabi provides are different from other online course creation services in that they’re much more expensive. With monthly rates that start as low as $119, it’s no wonder why it can be a hindrance for some who would like to give it a try. With the abundance of essential features already packed in every plan, the price is understandably reasonable.
Kajabi’s pricing plans begin with the Basic plan priced at $149 per month or $119/mo if billed annually. This plan lets you get to create three products, garner a maximum of 1,000 active customers, and make websites that you are able to modify using the tools provided by the platform. Included are unlimited pages for landing webpages, unlimitted marketing e-mails, and unlimited access to helpful resources, including one-on-one customer service and Kajabi University.
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Apart from The Basic Plan, there’s the Growth plan which is the platform’s most popular offer for $199 per month or $159/mo when paid annually, as well as the Pro plan, which costs $399 per month or $319/month annually that is loaded to the brim with all the features you’d like when designing and selling your course. Kajabi does not currently offer any free plans. However, a 14-day free trial is offered for all three plans. A trial extension that runs for up to 30 days also available on selected blogs. So if you wish to test the waters and see if Kajabi’s the best choice for you, the limited free trial is the best way to go.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The integrated marketing suite. Kajabi’s marketing suite in-house of tools, such as e-mail marketing and automation, are specifically designed to be designed for businesses, so you won’t need to integrate with other third-party services to do that!
- The software for sales funnels. Another one of the platform’s best-selling points is the Pipeline Builder. Pipeline Builder lets you make use of well-tested and accessible blueprint templates. No need to be overly complicated!
- Unlimited customization. From creating professional-looking course websites up to the customized domain, Kajabi lets you customize to your hearts content and even create your own brand from the ground up.
- The easy and intuitive website as well as course editor. Making content with the site and the course creator software was never this simple and fast, since it requires less effort and time to finish the job.
- Limitless integrations. In addition to native integrations to the ten marketing, e-commerce and analytics services, connection to Zapier’s app allows you to explore and choose among more than a thousand non-native platforms to increase efficiency.
- Making lasting connections with fellow instructors and students. Kajabi’s Community feature lets you engage with the students enrolled in your classes. It also lets you network, connect, and celebrate with tons of teachers who happen to be in the same position as you.
The Cons – What We Don’t Like
- The pricing plans are hefty. The three plans offered by Kajabi are more than the typical monthly prices that other providers offer. There’s no free plan available neither.
- There are no built-in tools for issuance of certificates. You might need to connect to a third party certificate app if you plan to create custom-made ones of various types.
- There aren’t enough tools to facilitate student-instructor engagement. We don’t appreciate the lack of some particular features, like appropriate discussion forums as well as the ability to randomly assign quizzes or assignments. Kajabi Customization
An Overview of the Kajabi Features
User-Friendliness and Experience
One thing we like the most about Kajabi is the surprisingly easy user experience. For one, most of the users interface (UI) is organized. If you may notice on the dashboard menu, you may notice that all features are organized into five main sections: Website Products, Sales, Marketing and People. The menu’s design does not allow for clutter, as some aspects that belong to specific sections are able to be collapsed. The UI layout is very consistent that reflects Kajabi’s “all-in-1” hallmark. You get to create a landing page, modify your course and interact with your fellow instructors on the same site.
There is a search assistant tool that is useful anytime you’re looking for something difficult to locate. The Kajabi Assistant can be found in the top of the dashboard in the shape that of a bar for searching, and allows you to search for items and tools within the site by entering the words. As mentioned previously that both the Kajabi website builder and course builder sections can be moved and dropped which makes the process easier without the need to know how to navigate it. Kajabi has a smoother learning curve compared to some of its competitors. It can also be used in other languages than English if you wish to expose your content to broader audience.
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Course Creation and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation feature, you’ll be able to see a collection of course or product templates, or what the platform calls them blueprints. Each blueprint for a product is different in its structure and style and is readily tailored to suit the needs of instructors.
Included among the listed blueprints are Mini Courses and Online Courses, and Drip Courses. Mini Courses are short-form quick courses which are generally designed in order to increase brand value, while online Courses are full-version versions that have a complete structure of content designed for the “world-class” learning experience. Drip courses, on other hand, are courses that are scheduled over the course of a specified number of days or weeks. Also known as Evergreen Training courses, it’s a much more convenient method of sharing your content if you or your students are busy with other things.
Kajabi is known to many as a well-known premium course maker. But, aside from the kinds of courses offered, the blueprints allow you to create a membership area that allows your customers to access exclusive content as well as a coaching session for 12 weeks. There’s also a blank template which allows you to design an entire course or product completely from scratch!
Categories Posts, Categories, as well as Content Uploads
When you look into the course builder, you’ll see an outline of sections and lessons which have been automatically included when you select any of the course blueprints. In the case of Kajabi, these sections and lessons are called categories and posts, and vice versa. The posts are where you can insert different types of content, including text, video images, and text, while the categories function as folders in which the posts are stored.
You may also incorporate subcategories of posts under a category if you want to arrange your content in a flexible way. You can also alter the outline by dragging it around. Kajabi accepts a broad range of text and media files to include in your posts. These include MOV and MP4 files WAV and MP3 files, PDFs, and even Word documents. You can upload any of them through your computer’s folders or file-sharing cloud platforms such as Google Drive and Dropbox. You can copy and paste existing URLs for your videos into your posts!
Like a few select course-making platforms, Kajabi allows you to make use of the bulk upload feature. Similar to the name it allows you to upload all your files to your courses in one tab. This can be useful especially when you’re working on other things.
Course Player Templates
Kajabi has a variety of more than 10 themes for courses. Unlike other LMS platforms where you’re only given the option to choose the theme you want to use, Kajabi lets you have the choice of selecting various themes for the different products. Like the outline builder, it’s relatively simple to modify any theme to suit your personal style. You can also incorporate elements that represent your brand like your logo or images as well as font designs into the course player to add a your own personal style. Kajabi Customization
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments where you get to make quizzes and assignments and include them as part of your class. Assessments are a helpful method of determining if your students learned something from the course you’ve taught them. Through the assessment feature, you can choose between the three primary question types: multiple-choice, multi-selection, or paragraph-style. You can also set an acceptable score to encourage your students in engaging with your content.
Apart from that in addition, in addition, the LMS website has made strides in creating areas for students and teachers to interact. Through the Community feature, your learners are given access to interact and comment on all of your courses on their dashboards. You can even write in your blog posts to discuss with the rest of them your lessons from the past as well as your future content. The community feature can be accessed as a separate feature or as part of your membership.
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Website Design and Customizability
Why should you upload your course materials to your web domain as well as WordPress website when Kajabi offers the platform and tools you need to create one within the platform? Kajabi offers unlimited web hosting for the three plans of pricing. The best part is that you’re guaranteed immediate security and safety with the automatic SSL certification as well as an experienced team of experts to maintain your site.
You’re also given the liberty to modify your domain as well as choose from a variety of unique, professional themes that you can modify to your liking! It doesn’t stop there: If you’re an expert in edupreneurship and have signed up to the Growth plan or higher, you get to use custom-designed themes that are built to meet your ever-growing needs as well as eliminate the Kajabi logos and substitute that with your custom-designed theme!
Page Builder
Similar to the course builder we’ve mentioned previously, Kajabi’s page builders lets you modify any of the available themes for websites using a set of easy-to-use and user-friendly editing tools. Upon further exploration you’ll be presented with customizable sets of blocks and sections. They’re similar to post categories, and categories that we’ve discussed when we discussed how to build courses. Blocks are referred to as the elements that make up the site’s content, such as media files, text or clickable icons. Sections are, however are formed by a variety of well-arranged blocks.
There are more than 40 pre-designed sections templates that can be picked from the page builder’s dashboard. As we’re all glued to our smartphones and small tablets nowadays, it makes total sense to use Kajabi to have your website automatically adjust to mobile-friendly layout. It’s even possible to go the extra mile by choosing which site element you wish members to see. With all the necessary tools to build your site however you want it to look the page builder from Kajabi is not only super flexible but also easy to manage.
Blogging and Other Website Features
Other LMS platforms may not have this feature, however Kajabi lets you create a section of your website specifically for your blog. There, you can publish information and comments about your course’s content. If you’re looking to make the most of your Kajabi-made site, the service provides you an area where you can publish your content without restriction. You can get started with posting blog content by making one using the text editor. You can include SEO elements if you want to reach a larger audience and organize your blog posts into various categories, and even alter the way you would like your blog’s entire section to appear.
Kajabi’s built-in blogging features might not be on the same level as WordPress or Blogspot However, it comes with enough tools to allow it to be managed. You can also create podcasts to promote on your site. You can upload audio recordings of your podcast that will be hosted on the site and then distributed to major podcasting platforms, such as Apple Podcasts and Spotify. When you upload an episode of your podcast there are two choices: publish it as a podcast that is public for free , or create an exclusive private podcast that only your users are able to access. Kajabi Customization
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Marketing and Sales and Marketing
Part of what makes Kajabi so well-liked among entrepreneurs is its array of marketing and sales tools that are extremely easy and straightforward for even those who aren’t marketing experts to make use of!
Email Marketing and Affiliate Marketing
A huge draw among the masses, Kajabi’s built-in E-mail marketing functions allow you to send e-mails about your course and website to your subscribers students within the comforts of the platform. However, you might be amazed that it can do more than sending e-mails. With the aid with Kajabi Automations, you get to build automated sequences of e-mails triggered by various user actions. For instance, if your student successfully logs into one of your courses after the checkout process, a welcome email will be sent automatically into their email inbox. If the course performs poorly then an upsell message is delivered to offer suggestions for improvement Kajabi Customization
You can create as many e-mails to your campaigns as you want and then schedule them according to your preferences. You can also choose which of your members gets the messages. E-mail management has never been more extensive and yet simple to manage. Unlike other LMS sites, Kajabi already provides you with e-mail marketing tools that wouldn’t have to worry about connecting to other third-party platforms in order to make it work.
In addition, Kajabi also has an affiliate marketing option that lets you assign certain members of yours as affiliates who can help advertise your website on behalf of your company. Apart from paying them a commission and monitoring their performance to see how they can contribute to increasing your conversion and click rates. Kajabi Customization
Pipeline Builder
Another one of Kajabi’s overall standouts is its Pipeline Builder, where you get to create specialized marketing funnels without a lot of difficulties. While other platforms have similar features, which require more time and effort however, the Pipeline Builder is designed to be so quick and easy that even beginners are able to make the most of it. This amazing feature lets you select from a set of pre-made funnel blueprints or templates for pipelines. This includes:
- Freebies – to be used whenever you’d like to provide the freebie to lead magnet to increase your list
- Sales Page OVO – to use whenever you want to convince your target public to buy your product through the sales page
- Product Launch OVO is a great option for when you’re launching courses or other product
- Zoom Webinar OVO is a great option for any time you wish to promote your business through web-based training seminars
- Free Book OVO is a great resource for whenever you want to market your content the free digital book that you can download
- Coaching Campaign OVO – to use when you’re trying to promote your classes through an array of coaching sessions
- Blank design – for when you want to build an effective sales funnel right from the beginning
Once you select from any of the pipeline blueprints, Kajabi automatically creates a set of pages and e-mails that you’ll have to put together to make an efficient sales funnel. You may customize however you would like your sales funnel to appear to your audience. You may even change the theme of your landing and checkout pages, for instance changing the design to a different theme There is a library filled with 40+ page templates that you can choose from.
Optional Payment Options and Price
Kajabi lets you seamlessly integrate with payment gateways like Stripe and PayPal to ensure that your students can get to choose between them when they pay for your classes. Stripe is a popular payment option that allows credit and debit card transactions as well as certain e-wallet providers across the world. PayPal, on the other side, is an option to subscribe and multi-payment plans. There are no pressing charges for transactions on Kajabi’s side because all your earnings are instantly transferred into your account at the banks.
When it comes to pricing options, Kajabi provides you a wide range of options to select from. You can choose to cost your pupils for the services at different dates (one-time, subscription, and multiple payments) or give them away at no cost. You also have the option to select if you’re going to charge a specified price for one product or a number of items, and establish specific dates for your customers can access within a specific period of time. You also get to generate coupons to further motivate your customers to purchase any of your offers. Kajabi Customization
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Integrations to Third-Party Services
Kajabi may have a plethora of built-in features to help you make and market your courses, but you also have the option of connecting to other third-party applications for an added boost in functionality. Kajabi currently has 10 native integrations, which include the popular analytics provider Google Analytics and app automation service Zapier. Zapier is extremely useful since it allows you to establish connections to hundreds of third-party apps and tools from e-commerce to user experience.
Customer Support and Training Resources
In terms of customer support, Kajabi has a bigger advantage over other platforms because it is one of the few course creation platforms which provide 24/7 live chat assistance. Contrary to similar services, Kajabi’s customer support team is always ready to assist you if you’re struggling to create pages or courses, among other issues that are important, at any time and wherever. It’s crucial to note that this 24 hour service is only available to instructors who subscribe to the Growth plan upwards – for basic users Live chat is available at specific times and on certain days on weekdays. The approach of Kajabi’s customer service has been well-received by those who utilize it to create useful educational content. Kajabi Customization
In terms of tools for training, Kajabi gives you a variety of ways to resources that you can master and then become proficient with. Its Kajabi Hero University is packed with tutorials, courses, and informative content especially targeted at educators and edupreneurs to help them get started or increase their standing in the world of course design. There are also daily Q+A educational webinars with prominent experts from various fields as guests, plus when you’re looking for additional information and tips the help desk will be there to help you on your way. Apart from the platform’s Hero University, there is Kajabi’s Hero Rewards program in which course creators get rewarded with tons of sweet perks as they meet their goals.
What Else is Missing in Kajabi?
Kajabi could be an excellent all-in-one platform to develop and sell your course material however, we must look at a few crucial aspects that are not being addressed. A majority of them could be extremely useful to enhance the user experience. These are some of the things that we wish would be included in Kajabi’s system soon:
- Built-in tools that issue certificates and other credentials. While some offer this feature instructors using Kajabi often will still require connecting to third-party apps which specialize in issuance of certificates, such as Accredible.
- More diversity in question types. While we are pleased with the system’s handling of assessment within the course, we would like for the absence of question type options and the randomization of those types that is addressed as soon as possible.
- Additional payment options. As of the moment, only transactions via Stripe as well as PayPal are accepted. In addition, we don’t understand why there are certain limits as well.
- An API key that is public. This could be useful for custom integrations, like letting your subscribed students sign in using the single sign-in feature with other apps.
Alternatives to Kajabi
Kajabi might have the most of the features an Edupreneur could dream of. But due to its high price plan and a certain lack in terms of functionality, the site could turn some people off. If you’re seeking alternatives that have commonalities in comparison to Kajabi in terms of reliability and performance We’ve provided a list of worthy competitors that you may want to consider in your decision. Kajabi Customization
- New Zenler is an online course platform that provides all-in one services similar to Kajabi. The only significant difference is the cost that starts at $67/month You are able to create unlimited courses and advertise to your target audience without worrying about breaking the bank!
- Podia does not just claim to be a creator-friendly platform. It’s also extremely simple to use, far easier than even Kajabi! While you get to benefit from marketing features, it’s much lighter than the other. However, when you consider the budget-friendly price we can imagine the ways Podia can appeal to individuals who are just starting out in the business.
- While Kajabi does not have credentials or sophisticated quiz functions, Thinkific makes up for them. With its affordable price, it sure does offer greater features that Kajabi as well as live lessons and a built-in app integrations store.
- Teachable is identical to Thinkific in the way it functions. However, we must appreciate how the former can incorporate additional payment options since it supports Google Pay and Apple Pay, two gateway services Kajabi does not have. It also lets you utilize one-on-one coaching as well as other essential features.
Conclusion
All in all, Kajabi successfully knocks it out of the park by offering a wide range of features that most edupreneurs can utilize. It does provide all the features you need including the intuitive features needed to create a professional-looking website to the stellar built-in marketing suite with the inclusion of easy-to-understand plans for sales funnels, as well as effective e-mail marketing tools.
There could be some instruments that aren’t there like the issuance of certificates in particular. Plus with a steep cost, it may not be the wise choice for the budget-conscious. But we do understand that, while Kajabi does great as an all-in one solution for course creation but it’s not without limitations. It doesn’t hinder it, however, from being a popular choice among established entrepreneurs and creators!
If you’re looking for an LMS that gives you all you require in one place, Kajabi is something you ought to seriously look into.
FAQ Kajabi Customization
What does the word Kajabi translate to?
The word “Kajabi” originates from the word “Kajabi,” which is of Islamic (or Arabic origin that means “to fly.”
Can I sell physical goods on Kajabi?
Yes! In addition to the normal classes, you can also sell physical products through Kajabi. It is possible to integrate with Shopify to create a fully-functioning online store on Kajabi!
In terms of e-mail marketing, is it possible that Kajabi could take over MailChimp?
Since Kajabi already has the tools for marketing via email built within the platform, it’s natural that it’s adequate to replace third-party programs like MailChimp. However, if you do want to use the platform, Kajabi still allows you to integrate with it and other applications as well.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi also has an app for mobile devices so that you and your subscribed members can access all your course content even when you’re in the move. Kajabi Customization