A myriad of learning management systems (LMS) platforms offer many crucial features that you can utilize whenever you create meaningful content. While there may be plenty of sites that let you make use of advanced marketing tools to market your courses to your desired audience, others may not have most of these features. While some provide easy-to-use course-building tools, there will also be some that have an editing experience so complex that they turn off their users.
Within the sea of online course platforms, there are a few which offer more than just the basic editing interface but also a myriad of sales and marketing functions. And on top of that they provide you with nearly all you can think of including 24/7 support and training resources to top-notch analytics. All-in-one platforms for courses allow you to explore beyond your limits One of them which can provide this is Kajabi.
A Quick Look: How do you define Kajabi? Kajabi Email Sequence
Kajabi can be described as an online service that lets you create and sell your course content to your student audience. It is marketed as a complete service and platform for edupreneurs, Kajabi offers edupren all aspects of their lives with the most efficient and vital features to not just create a professional site for your courses, but let them grow to greater heights. Kajabi has been critically acclaimed and is regarded as one of the top online courses platforms, earning an overwhelmingly positive score with a score of 4.6 out of five on Trustpilot.
What is it that makes Kajabi so popular and well-received among its users? Well, there are quite plenty of factors that make this platform very convenient for everyone to use. It’s first and foremost the ease of use. From the course creation to marketing the majority of Kajabi’s aspects are designed to be digestible for people who are new in the world of online courses. The majority of them are advanced, which gives instructors who administer the course the added edge over others. Lastly, it lets budding entrepreneurs like you run and develop courses without having to go elsewhere in case something isn’t available. Kajabi offers all the tools that anyone could require in order to live up the ‘one-stop-shop label.
What does it let you do? Do?
There are a variety of ways that Kajabi lets you do as an all-in-one e-course solution. We’ve made a list in bullet points of the key characteristics that you might want to be aware of if you’re considering using it. Simply put, Kajabi lets you:
- Create engaging and interactive classes using a range of tools for customizing including media files, templates that you can choose according to your preference;
- Create a visually appealing website to display your course materials and materials, as well as blogs to keep your students updated on what’s new.
- Make the most of the landing page, checkout pages, and other ways to improve your earnings, expand your reach over the boundaries and increase conversion rates;
- Decide how you would like to invoice your courses and other products to your students – whether it’s a one-time fee or a subscription for a month;
- Design and build effective sales funnels without any difficulties by making use of funnel blueprints and templates;
- Utilize its in-house marketing and analytics suite that includes e-mail marketing and CRM as well as automated tools.
- Manage and create your affiliate links, and
- Explore an array of community, customer service and training materials, with the addition of the Kajabi University feature.
Famous Names that have Used Kajabi
Kajabi is trusted and used by more than 16,000 companies and big-name personalities. It’s the go-to choice for many of the most well-known people who come from different industries, such as the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands on thousands of courses that are used and explored by more than 35 million students all over the world. At the time of time of writing Kajabi has generated over $650 million in sales since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing plans Kajabi offers are quite different from other online course-making services in that they’re much more expensive. With monthly prices that start at as low as $119 it’s no wonder why this might be an issue for those who want to give Kajabi a go. But considering the huge amount of features that are included into each plan, pricing is logically reasonable.
Kajabi’s pricing plans start with the Basic plan, which costs $149 per month, or $119/month if billed annually. In this plan, you can create three products, gain up to 1 000 active clients, and design your own website you can create with the tools offered by Kajabi’s platform. Also included are unlimited landing webpages, unlimitted marketing emails as well as unlimited access to helpful resources, including one-on-one customer support as well as Kajabi University.
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Apart from The Basic Plan, there is the Growth plan that happens to be the platform’s most popular offer with a monthly cost of $199 or $159/mo when paid annually. There is also the Pro plan, which costs $399 per month or $319/month annually that is loaded to the brim with every feature you’d like when making and selling your courses. Kajabi currently does not offer a free plan option. However, a 14-day no-cost trial is available for all three plans. A longer trial of for up to 30 days also available on certain blogs. So if you want to try the service and determine if Kajabi is the best choice for you, the short trial offer is the best option.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The integrated marketing suite. Kajabi’s own marketing suite of tools, including e-mail marketing and automation, are specifically designed to be optimized for businessuse, and it isn’t necessary to integrate with any other third-party service to do that!
- The software that creates sales funnels. Another one of the platforms most-loved selling points, the Sales Pipeline Builder lets you make use of well-tested and understandable blueprint templates – no need to get too complicated!
- Customization without limits. From designing professional-looking course websites all the way to the custom name, Kajabi lets you customize to your hearts content and even create your own brand from scratch.
- The simple and intuitive site as well as course editor. The creation of content using the website and course creator software was never so simple and fast, since it takes less time and effort to complete the task.
- Limitless integrations. In addition to native integrations with the ten marketing, e-commerce and analytics solutions, connecting to the app Zapier allows you to explore and choose from more than one thousand non-native platforms to increase effectiveness.
- Establishing meaningful relationships with students and fellow instructors. Kajabi’s community feature lets you engage with the students in any of your courses. You can also connect, network, and celebrate with tons of teachers who happen to be in the same shoes as you.
The Cons – Things We Don’t Like
- The pricey pricing plans. Three pricing options offered by Kajabi cost higher than the average monthly rate offered by other services. There’s no free option available either.
- There is no built-in tool to issue certificates. You may need to connect to a third-party certificate application if you intend to make custom-designed certificates of various types.
- Insufficient tools for instructor-student engagement. We aren’t happy with the absence of certain tools, such as adequate discussion forums, as well as the ability to randomly distribute quizzes or assignments. Kajabi Email Sequence
A Review of Kajabi’s Features
User-Friendliness and Experience
One thing we like the most about Kajabi is its surprisingly simple user experience. First, the majority of the platform’s User Interface (UI) is organized. If you may notice on the dashboard menu, you may find that all the features are divided into five major sections: Website Products, Sales, Marketing and People. The layout of the menu does not allow for confusion, as certain elements that are associated with a specified section are collapsible. The UI design is very consistent that reflects Kajabi’s “all-in-1” brand name. You get to create a landing page, modify your course, and communicate with your instructors on one site.
There is a search assistant tool that is useful anytime you’re looking for something that may be difficult to locate. The Kajabi Assistant can be found in the top of the dashboard, in the form that of a bar for searching, and allows you to search for items and tools on the website by typing in the words. Like we said that both the Kajabi website builder and course builder sections can be moved and dropped which makes the process easier without needing to learn how to navigate the site. Kajabi is a more streamlined learning curve compared to a couple of its contemporaries. It can also be used in other languages than English for those who want to share your content with broader audience.
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Course Design and Engagement
Product Blueprints
Once you explore Kajabi’s course creation feature, you’ll be able to see a collection of course or product templates or, as the platform refers to them blueprints. Each of the product blueprints varies in structure and type and is readily tailored to suit the needs of instructors.
Included among the listed blueprints are Mini Courses and Online Courses, and Drip Courses. Mini Courses are quick-form courses that are usually created as a way to build the brand’s value, whereas online Courses are full-version versions that have a complete structure of content that are designed to provide a “world-class” educational experience. Drip courses, on other hand, are courses which are planned over a set series of weeks or days. Also known as Evergreen Training courses, it’s an easier method to distribute your content if you and your students are busy with other things.
Kajabi might be regarded by many as a popular premium course-maker. However, in addition to the kinds of courses offered, the blueprints allow you to create a membership space that allows your customers to access exclusive content and a coach session for 12 weeks. There’s also a blank template which allows you to design your own course or product completely from the ground up!
Categories, Posts, and Content Uploads
As you further explore the course builder, you’ll see an outline of sections and lessons which have been automatically added if you choose one of the blueprints for your course. In Kajabi’s instance, these segments and classes are referred to as post categories as well as category, or. Posts are the places where you insert various kinds of content, such as text, video and images, whereas the categories act as folders for the posts that are kept.
You may also incorporate subcategories of posts under the same category, if you wish to arrange your content in a flexible way. You can move and rearrange the outline. Kajabi accepts a wide variety of media and text files that can be used to add to your posts, including MOV and MP4 files, MP3 and WAV files, PDFs and Word documents. Upload any of them either via your computer’s folders, or via cloud-based file sharing platforms such as Google Drive and Dropbox. You can even duplicate and paste URLs of your videos to your blog posts!
Like a few select platform for making courses, Kajabi allows you to utilize the bulk upload feature. As the name suggests, you can add all the files you have uploaded to your courses in one page. This one is handy particularly if you’re doing other important stuff.
Course Player Templates
Kajabi provides a selection of over 10 themes for course players. Contrary to other LMS platforms where you’re only given the option to choose one or three themes, Kajabi lets you have the choice of selecting different themes for various products. Like the outline creator, it’s simple to modify any of the themes to match your preferences. It is possible to incorporate specifics of your brand like your logo, images, and font designs , into your course player to cultivate your own personal style. Kajabi Email Sequence
Quizzes and Student Interactions
Kajabi has a quiz feature called Assessments where you get to create quizzes and assignments and then add them to the course of your curriculum. Assessments can be a great way to determine the extent to which your students gained from the curriculum you’ve given them. Through the assessment option, you are able to choose between the three primary types of questions: multiple-choice multi-selection, or paragraph-style. You can even set a passing score to motivate your students in engaging with your material more.
Aside from that aside from that, it is also important to note that the LMS site has also been able to make strides in providing spaces for students and teachers to interact. Through the Community feature your learners are given access to comment and interact with any of your courses via their dashboards. It is possible to write your blog posts for discussion with the rest of them your lessons from the past and also your future content. The community feature is offered either as a standalone product or as component of your member space.
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Website Design and Customization
Why should you upload your course materials with your domain name or WordPress web site when Kajabi has the platform and tools to create one within the platform? Kajabi provides unlimited web hosting on three pricing plans. What’s great about this is you’re guaranteed immediate safety and security with the automatic SSL certification as well as an experienced team of experts to maintain your website.
You’re also given the liberty to personalize your domain as well as pick from a wide array of professional, one-of-a-kind themes, which you can customize to your heart’s content! This doesn’t stop there. if you’re an expert edupreneur and signed to the Growth plan and higher, you get to use custom-designed themes that are built to meet the ever-changing needs of your business, plus take away the Kajabi branding and replace that with your personal brand!
Page Builder
Like the course builder that we’ve discussed earlier, Kajabi’s page builder allows you to alter any of the available website themes with a suite of intuitive and easy-to-handle editing tools. After further exploration, you will be greeted with customizable sets of blocks and sections. They’re basically like those categories as well as posts from when we discussed the course builder. Blocks are referred to as the components that comprise the site’s content including text, media files or clickable icons. Sections on the other hand are formed by a variety of carefully-arranged blocks.
There are more than 40 pre-designed section templates that can be picked from the dashboard of the page builder. Since we’re all connected to our smartphones and small tablets nowadays it is logical to use Kajabi to let your site automatically adapt to a mobile layout. You can even go the extra mile by choosing the elements of your website you want for your members to see. With all the necessary tools to build your site how you would like it to look, Kajabi’s page builder is not only super flexible but also fast to use.
Blogging and Other Web-based Features
Other LMS platforms might not offer this feature, but Kajabi allows you to make a section of your website dedicated to your blog where you can share information and comments on the content of your course. If you want to make the most out of your Kajabi-created website this service offers you the opportunity to post your blog posts without limitations. Start by creating posting blog content by making one with Text Editor. You can incorporate SEO elements if you wish to expand your reach and organize your blog posts into different categories, or even change the way you would like your blog’s entire section to appear.
Kajabi’s built-in blogging capabilities may not be as on with WordPress or Blogspot however, it does have enough tools to allow it to be managed. In addition, you can create podcasts to promote on your site. You may upload recordings of your podcast that will be hosted on the site and distributed to major podcasting platforms, such as Apple Podcasts and Spotify. When uploading podcast episodes there are two choices: publish the podcast as a public one for free or make an exclusive private version which only your subscribers are able to access. Kajabi Email Sequence
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Marketing and Sales
One of the reasons that make Kajabi so well-liked among entrepreneurs is its slew of marketing and sales tools that are extremely easy and straightforward for even those who aren’t marketing experts to utilize!
Email Marketing and Affiliate Marketing
A big draw among the crowd, Kajabi’s built in E-mail marketing functions allow you to send emails that are related to your course or websites to your members who are subscribed students while seated on the platform. But you may be surprised that it does more than just send e-mails. With the aid with Kajabi Automations, you get to build automated sequences of emails that are initiated by different types of user actions. For example, when your student is successfully logged in to one of your courses following checkout, a welcome e-mail will be automatically delivered directly to the student’s inbox. If another underperforms then an upsell message is sent to suggest an improvement Kajabi Email Sequence
You can create as many e-mails to the campaign you like and schedule each of them in accordance with your preferences. You can also choose which of your members gets the messages. Managing e-mails has never been this complete and easy to manage. Unlike other LMS sites, Kajabi already provides you with tools for marketing e-mails that you don’t require connecting to other third-party platforms to make things work.
Apart from that, Kajabi also has an affiliate marketing function which allows you to designate some of your members as affiliates in order to advertise your website on behalf of you. Apart from paying them the commission rate it is also possible to track their performance to determine the extent to which they are contributing to boosting your conversion and click rates. Kajabi Email Sequence
Pipeline Builder
Another of Kajabi’s top features are the Pipeline Builder, where you are able to design specialized marketing funnels without a lot of difficulties. While other platforms provide similar features that require much more effort and time however, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be extremely simple and quick that even the uninitiated are able to make the most of it. This amazing feature lets you choose from a set of pre-made funnel blueprints or templates for pipelines. These include the following:
- Freebies – to be used whenever you want to offer the freebie to lead magnet to build your email list
- Sales Page OVO – to use whenever you want to convince your intended customers to purchase your product via the sales page
- Product Launch OVO – for when you’re launching courses or another product
- Zoom Webinar OVO is a great option for any time you wish to promote your products through web workshops
- Free Book OVO – for any time you wish to promote your content with an online book for free download.
- Coaching Campaign OVO is for any time you’re promoting your classes through a series of coaching sessions
- Blank plan – to use whenever you’re looking to create your sales funnel from the starting
After you pick one of the pipeline blueprints Kajabi instantly creates pages and e-mails you will require to create an efficient sales funnel. You can alter the way you wish your funnel to appear to your target audience. You may even change the design of your checkout and landing pages, for example you can change the theme to something different – there is a library filled with 40+ pages templates you can choose from.
Optional Payment Options and Price
Kajabi lets you integrate seamlessly with the payment gateway platforms Stripe and PayPal to ensure that your students can get to choose between the two to pay for your course. Stripe is the most popular payment method that accepts credit and debit card transactions as well as select e-wallet providers all over the world. PayPal however, on the contrary side, is an alternative for subscribers and multi-payment plans. There aren’t any urgent charges for transactions on Kajabi’s side, as all your earnings are immediately sent into your account at the banks.
For the pricing, Kajabi gives an array of options for you of pricing options. You can charge your students for your products at different times (one-time, subscription, and multi-payments) or distribute them for free. You even have the chance to choose whether you’re planning to charge a specific amount for a single item or for a variety of products, and specify specific dates your members can access within a certain period of time. You can also create coupons to encourage your customers to purchase the products you offer. Kajabi Email Sequence
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Integrations with Third-Party Services
Kajabi has a variety of built-in features to help you develop and promote your courses, but you also have the option of connecting to other third-party applications for more functions. The platform currently supports ten native integrations, including the well-known analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful since it allows you to establish connections with hundreds more tools and third-party apps that range from e-commerce to user experiences.
Training and Customer Support Resources
When it comes to customer service, Kajabi has a bigger advantage over its competitors because it is one of the only course creation platforms which provide 24/7 live chat support. In contrast to other similar platforms the Kajabi customer support team is available to assist you if you’re having difficulties in creating pages or courses, among other issues that are important, at any time and from anywhere. However, it’s important to note that this 24 hour feature is available for instructors that are on the Growth plan upwards – for basic users, live chat support is scheduled at certain times and times during the day. However, Kajabi’s method of customer service has been well-received by many of the instructors who use it to design useful courses. Kajabi Email Sequence
For training tools, Kajabi offers an array of options to use resources to master and then become proficient with. Kajabi Hero University Kajabi Hero University is packed with tutorials, classes and informational content that are specifically designed for educators and edupreneurs to help them gain traction or boost their position in the world of course design. You’re also invited to daily Q+A educational webinars with top experts from various fields as guests, plus If you’re in search of more tips and tricks the help desk is always there to guide you in the right direction. Alongside the platform’s Hero University, there is an additional Kajabi Hero Rewards program where course creators get rewarded with numerous sweet rewards when they reach their targets.
What Else is Missing in Kajabi?
Kajabi might be a fantastic all-in-one solution to create and promote your course content however, we must address a few vital things that are missing. A majority of them could have been very useful to enhance the user experience. These are some of the things we’d like to see added to Kajabi’s system in the near future:
- Built-in tools that issue certificates and credentials. Although some of them offer this option, instructors who use Kajabi will often need to connect to third-party apps that are specialized in the issue of certificates, like Accredible.
- More diversity in question types. While we may appreciate the system’s handling of assessment within the course, we would like for the absence of different types of questions – plus randomization of said types that is addressed as soon as possible.
- Other payment options. As of this writing, only transactions via Stripe and PayPal are accepted. In addition, we don’t understand why there are certain limits also.
- A public API key. This could have been helpful in making custom integrations, such as letting your subscribed students log in with the single sign-in option in other apps.
Alternatives to Kajabi
Kajabi might have the most of the features that an aspiring edupreneur could ever dream of. But due to its high price plan, and the lack in features it could turn some people off. If you’re seeking alternatives that have similarity with Kajabi regarding reliability and performance we’ve listed a few worthy competitors that you may want to consider in your decision. Kajabi Email Sequence
- New Zenler is an online course platform that provides all-in-one services similar to Kajabi. The only major difference is the cost beginning at just $67 per month You can design unlimited courses and sell to your target audience without having to worry about breaking the bank!
- Podia doesn’t just claim to be creator-friendly. It’s also very easy to use, and much more user-friendly than Kajabi! Although you can benefit from marketing features, it’s much lighter than other. However, when you consider the budget-friendly price range we can see how Podia can appeal to DIY entrepreneurs getting into the business.
- While Kajabi isn’t a reputable platform and lacks sophisticated quiz functions, Thinkific makes up for the shortcomings. With a beginner-friendly price range It certainly has higher-end features than the other has which includes live lessons and a built-in app integrations store.
- Teachable is identical to Thinkific in the manner it functions. However, it is important to understand how the former can incorporate additional payment options since it accepts Google Pay and Apple Pay, two gateway services Kajabi does not have. You can also avail one-on-one training and other key features.
Conclusion
Overall, Kajabi successfully knocks it out of the park by providing nearly all of the tools that most entrepreneurs utilize. It does provide the essentials anyone must need, from intuitive functions needed to design a professional website to the stellar built-in marketing suite with the ability to understand plans for sales funnels, as well as effective marketing tools for e-mails.
There could be some tools missing, such as the issue of certificates, in particular. With a high cost, it might not be the best choice among the budget-conscious. But we do understand that even though Kajabi performs very well as an all-in-one solution for creating courses but it’s not without limits. It doesn’t hinder it, but it is an extremely popular choice for established creators and businesses!
If you’re still searching to find an LMS that gives you all you require on one platform, Kajabi is something you must seriously look into.
FAQ Kajabi Email Sequence
What does the word Kajabi mean?
The term “Kajabi” originates from a word with Islamic or Arabic origin, which translates to “to take flight.”
Can I sell physical products on Kajabi?
Yes! Apart from the standard programs, you can sell physical products on Kajabi. It is possible to join with Shopify to create a fully-functioning E-commerce store using Kajabi!
Concerning e-mail marketing, is it possible that Kajabi could replace MailChimp?
Since Kajabi already has the tools for marketing via email built within the platform, it’s logical that it’s adequate to replace third-party programs such as MailChimp. If you do want to use it, Kajabi still allows you to connect it with other applications too.
Is Kajabi mobile-friendly?
Yes! Kajabi even has an app that can be downloaded on mobile to ensure that you and your subscribers can access your entire course materials even when traveling. Kajabi Email Sequence
