Hundreds of learning management system (LMS) platforms come with a variety of important features you can use whenever you create meaningful content. While there could be a lot of sites that let you make use of modern marketing tools to market your courses to your target audience, others may not have most of those things. While some provide easy-to-use course-building tools, there will also be some that offer editing features that are that is so complicated it turns off its users.
Among a sea of e-course platforms There are a handful which offer more than just the basic editing interface but also a myriad of sales and marketing functions. And on top of that they also provide you with nearly all you can think of including 24/7 support and training tools to top-of-the-line analytics. All-in-one course platforms let you go beyond the limits of your abilities and one of the platforms which can provide this is Kajabi.
At a Glance How do you define Kajabi? Kajabi Events And Infusionsoft
Kajabi can be described as an online service that allows you to make and sell your course content to your audience of students. Branded as an all-in-one service, Kajabi provides edupreneurs from all walks of life with optimized and necessary features that will not just build a professional-looking site for your courses, but let them grow to greater heights. Kajabi has been critically acclaimed and is regarded as one of the best online courses platforms, earning an overwhelmingly positive rating with a score of 4.6 out of five on Trustpilot.
What is it that makes Kajabi so popular and well-received by its users? It’s true that there are many factors that make this platform very convenient for everyone to use. Firstly, it’s the extreme simplicity of usage. From course creation all the way to marketing almost all of Kajabi’s features are designed to be easily digestible for people who are just getting started in the e-course world. A majority of them are advanced, giving instructors an advantage over other instructors. Additionally, it lets budding entrepreneurs like you to run and create a course-making business without having to go to another place if something else isn’t available. Kajabi has all the available equipment that one could need in order to live up to its ‘one-stop shop’ moniker.
What Does It Let You Do?
There are many kinds of ways that Kajabi lets you do as an all-in-one e-course solution. We’ve compiled a list, in bullet form of the key characteristics that you might want to watch out for when you’re thinking about using it. In simple terms, Kajabi allows you:
- Create engaging and interactive classes using a range of customizing tools, media files, and templates that you can choose depending on your preferences;
- Create a professional website that can present your course content and other products along with blogs to keep your students informed about what else is new;
- Make the most of websites, landing pages and checkout sites, and other viable methods to increase the profits you earn, extend your reach to the limit, and generate higher conversion rates.
- Select the method you want to invoice your courses or other items to your students – whether it’s a one-time payment or a monthly subscription;
- Design and build effective sales funnels without any difficulties by making use funnel templates and funnel blueprints;
- Make use of its internal marketing and analytics software with e-mail marketing, CRM, and automation tools;
- Set up and manage your affiliate links; and
- Explore an array of customer service, community and training tools and features, including the Kajabi University feature.
Big Names That Have Used Kajabi
Kajabi is trusted by more than 16,000 organizations and big-name personalities. It’s the choice of some of the well-known names that are from various industries, such as online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands upon thousands of courses, that are used and explored by more than 35 million students across the globe. At the time of the time this article was written, Kajabi is generating more than $650million in sales since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi offers are quite different from other online course creation tools in that they’re more expensive. With monthly rates that start at just $119, it’s no wonder that this can impede some people who might like to give Kajabi a go. With the abundance of essential features already packed into every plan, the price is understandably reasonable.
Kajabi’s pricing plans start with the Basic plan that costs $149 per month, or $119/month if billed annually. This plan lets you are able to design three products, reach up to 1000 active users, as well as make your own website you can customize with tools fully provided by the platform. Also included are unlimited landing pages, unlimited marketing emails and access to unlimited valuable resources, including one-on one customer support as well as Kajabi University.
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Apart from the Basic plan, there is the Growth plan, which happens to be the most sought-after plan on the platform for $199 per month or $159/mo if paid annually, and the Pro plan for $399 per month or $319/month annually, which is filled with every feature you’d like when creating and selling your courses. Kajabi currently does not offer any free plans. However, a 14-day free trial is available for all three plans. A trial extension that runs up to 30 days is also available on selected blogs. So if you wish to test the waters to determine if Kajabi is the right fit for you, the short trial offer is the best way to go.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The integrated marketing suite. Kajabi’s own marketing suite of tools, which includes email marketing and automation are designed for businesses, so you won’t need to integrate with other third-party services to do this!
- The software for sales funnels. Another of the platforms most-loved selling points The sales Pipeline Builder lets you make use of proven and easily understandable blueprint templates – no need to be overly complicated!
- Customization without limits. From designing professional-looking course websites down to the custom domain, Kajabi lets you customize according to your own preferences – and even build your brand from the ground up.
- The simple and intuitive site along with course editors. Making content using the site and the course builder software has never been this easy and swift, and it requires less effort and time to finish the job.
- Unlimited integrations. In addition to native integrations that integrate with 10 e-commerce, marketing and analytics solutions, connecting to the app Zapier allows you to explore and choose from more than a thousand non-native platforms for better efficiency.
- Establishing meaningful relationships with fellow instructors and students. Kajabi’s Community feature allows you to connect with students enrolled in any of your courses. You can also network, connect, and celebrate with a multitude of teachers who happen to be in the same position as you.
The Cons – Things We Don’t Like
- The pricey pricing plans. The three plans offered by Kajabi are more than the average monthly rates that other providers offer. There’s no free plan available as well.
- There is no built-in tool to issue certificates. You may need connect to a third-party certificate app if you plan to create custom-made ones of different kinds.
- Insufficient tools for instructor-student engagement. We don’t appreciate the lack of specific features, like appropriate discussion forums as well as the ability to randomly distribute quizzes or assignments. Kajabi Events And Infusionsoft
An Overview of the Kajabi Features
User-Friendliness and Experience
One thing that we like the most about Kajabi is the surprisingly easy user experience. For one, most of the platform’s user interface (UI) is organized. If you check the screen menu, you’ll see that the functions are organized into five main sections – Website Products, Sales, Marketing and People. The layout of the menu does not allow for clutter, as some aspects that belong to the specific section can be collapsed. The UI style is very uniform, reflecting Kajabi’s ‘all-in-one’ trademark. You can create your own landing page, alter your course, and even communicate with your instructors on the same site.
There is a search assistant tool that comes in handy anytime you’re looking for something difficult to find. The Kajabi Assistant is located at the top of the dashboard in the shape that of a bar for searching, it allows you to search for items and tools on the site by entering the words. Like we said the courses and site builder sections can be moved and dropped, making the process simpler without needing to learn how to navigate the site. Kajabi is a more streamlined learning curve than several of its peers. It is also compatible with other languages that English if you wish to share your content with broader audience.
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Course Creation and Engagement
Product Blueprints
When you go through Kajabi’s course design feature, you will quickly come across a variety of templates for courses or products, or what the platform calls them blueprints. Each of the product blueprints is different in its structure and style and can be easily modified to meet the needs of any instructor.
The blueprints listed are Mini Courses and Online Courses, and Drip Courses. Mini Courses are short-form , quick courses which are generally designed as a way to build brand value, while Online Courses are full-version courses with a full content structure designed for an “world-class” educational experience. Drip courses, on the contrary, are classes which are planned over an established period of weeks or days. Also called Evergreen Training courses, it’s a much more convenient method of sharing your content when you as well as your students are occupied with other things.
Kajabi might be regarded by many as a renowned premium course-maker. Apart from kinds of courses offered, the blueprints allow you to make a membership site for your members to enjoy exclusive content as well as a coaching session for 12 weeks. You can also download a blank template where you can create your own course or product completely from the ground up!
Categories Posts, Categories, as well as Content Uploads
If you continue to explore the course builder you’ll see an outline of sections and lessons that have been automatically added if you choose any of the course blueprints. In Kajabi’s instance, these parts and the lessons called categories and posts, respectively. Posts are the places where you put in different types of content like text, videos and images, whereas the categories function as folders where the posts are kept.
It is also possible to include subcategories of posts within one category in order to structure your content flexibly. You can alter the outline by dragging it around. Kajabi accepts a wide variety of media and text files to be added to your posts, including MOV and MP4 files, WAV and MP3 files, PDFs, and even Word documents. Upload any of them either through your computer’s folders or through file-sharing cloud platforms like Google Drive and Dropbox. You can even duplicate and paste URLs for your videos into your blog posts!
Like several other platform for making courses, Kajabi allows you to utilize the feature of bulk uploads. Similar to the name, you can add all the files you have uploaded to your courses on one tab. This one is handy, especially if you’re busy performing other tasks.
Course Player Templates
Kajabi has a variety of over 10 themes for course players. Contrary to other LMS platforms, where you’re given the option to choose only one of three theme options, Kajabi lets you have the choice of selecting various themes for the different products. Like the outline maker, it’s simple to modify any theme to match your preferences. You can also incorporate elements of your brand like your logo or images as well as font design into your course player in order to give it a an individual touch. Kajabi Events And Infusionsoft
Quizzes and Student Interactions
Kajabi has a quiz feature called Assessments that allows you to create quizzes and assignments and add them as part of your course. Assessments are an effective way to assess if your students learned something from the lessons you’ve provided them. With the assessment feature, you can choose between the three primary question types: multiple-choice, multi-selection, or paragraph-style. You can even set an acceptable score to encourage your students to be more engaged with your content more.
Apart from that aside from that, in addition, the LMS website has made strides in creating areas for students and teachers to communicate. Through the Community feature, your learners are given access to interact and comment on any of your courses via their dashboards. It is possible to write your blog posts for discussion with the rest of them your previous lessons and your upcoming content. The community feature is offered either as a standalone item or as a part of your membership space.
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Website Design and Customization
Why would you want to publish your course content with your domain name or WordPress site when Kajabi has the platform and tools to make one within the platform? Kajabi offers unlimited web hosting on three pricing plans. The best part is that you’re guaranteed immediate security and security through the automatic SSL certification and an experienced team of experts to maintain your website.
Additionally, you have the freedom to customize your domain, as well as choose from a range of premium, unique themes that you can customize to your heart’s content! It doesn’t stop there: if you’re an expert edupreneur and signed to the Growth plan or higher you are able to import custom-made themes built to meet your ever-growing needs, plus remove all Kajabi branding and replace that with your own!
Page Builder
Similar to the course builder that we’ve discussed earlier, Kajabi’s page builder allows you to modify any of the themes on the website using a variety of intuitive and easy-to-handle editing tools. Upon further exploration you’ll be presented with sets of blocks that can be customized and sections. They’re basically like the categories and posts from when we’ve discussed the course builder. Blocks are the elements that make up the content of the website which includes media files, text or clickable icons. Sections on the other hand are formed by a variety of well-arranged blocks.
There are over 40 preset section templates that you can pick from the dashboard of the page builder. We’re all hooked to our smartphones and tablets nowadays, it makes total sense for Kajabi to have your website automatically adjust to a mobile-friendly layout. It’s even possible to go the extra mile by choosing which site element you wish members to view. With all the tools you need to make your site look how you would like it to look, Kajabi’s page builder is not just extremely flexible, but also fast to use.
Blogging and Other Useful Website Features
Other LMS platforms may not provide this feature, however Kajabi allows you to make a section of your website specifically for your blog. There, you can publish comments and updates on the content of your course. If you want to make the most out of your Kajabi-made site it provides a space where you can publish your content without restriction. Start by creating the blog post by making one using Text Editor. It is possible to include SEO elements if you wish to reach a larger audience or group your posts into various categories, and even alter the way you want your entire blog section to appear.
Kajabi’s built-in blogging capabilities may not be as on with WordPress or Blogspot However, it comes with enough tools to make it manageable. Additionally, you can also create podcasts that you could promote on your website. You may upload recordings of your podcast to be hosted on the website and distributed to the major podcasting platforms, such as Apple Podcasts and Spotify. When you upload a podcast episode you can choose between two options: release it as a podcast that is public for free , or create an exclusive private version that only your users are able to access. Kajabi Events And Infusionsoft
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Marketing and Sales and Marketing
One of the reasons that make Kajabi so popular among edupreneurs is the variety of marketing and sales tools that are highly convenient and simple enough even for those who aren’t marketing experts to utilize!
E-mail and Affiliate Marketing
A huge draw among the crowd, Kajabi’s built-in E-mail marketing functions allow you to send emails about your course and website to your subscribed member students while seated on the platform. However, you might be amazed by the fact that it goes beyond just send e-mails. With the aid from Kajabi Automations, you get to automate sequences of e-mails triggered by different kinds of user actions. For example, when a student logs in successfully to one of your courses after checking out, a welcome message will be sent automatically directly to the student’s inbox. If the course performs poorly, an upsell is sent to suggest improvement Kajabi Events And Infusionsoft
You can create as many e-mails for your campaign as you like and schedule each one in accordance to your preference. You can even select which of your members gets to receive these messages. The management of e-mails has never been so comprehensive yet easy to handle. In contrast to other LMS websites, Kajabi already provides you with e-mail marketing tools that wouldn’t have to worry about the integration with third-party platforms in order to make it work.
In addition, Kajabi also has an affiliate marketing function that lets you assign some of your members as affiliates who can help advertise your website on behalf of you. In addition to paying them the commission rate it is also possible to track their performance to determine how they can contribute to boosting your conversion and click rates. Kajabi Events And Infusionsoft
Pipeline Builder
Another of Kajabi’s standouts can be its Pipeline Builder, where you can create custom marketing funnels that do not have any overly complicated issues. While other platforms provide similar features that require much more effort and time however, the Pipeline Builder is designed to be extremely simple and quick that even beginners can make better use of it. This feature is stunning and allows you to choose from a collection of pre-made funnel designs or pipeline blueprints. They include:
- Freebies are great for when you’d like to provide the freebie to lead magnet to grow your database.
- Sales Page OVO – for whenever you want to persuade your public to buy your product through an online sales page
- Product Launch OVO – for whenever you’re launching a course or other product
- Zoom Webinar OVO – to use whenever you want to promote your product via web seminars
- Free Book OVO – to use whenever you want to promote your content with the free digital book that you can download
- Coaching Campaign OVO – to use any time you’re promoting your courses by means of an array of coaching sessions
- Blank plan – to use whenever you’d like to construct an effective sales funnel right from starting
After you pick one of the pipeline blueprints Kajabi instantly creates a set of pages and e-mails you will require to create an effective sales funnel. You can customize how you want your pipeline to look to your customers. You could even alter the theme of your checkout and landing pages, for instance, to a different one The library is filled with 40+ pages templates you can select from.
Prices and Payment Methods
Kajabi lets you seamlessly integrate with the payment gateway platforms Stripe and PayPal so that your students can get to choose between the two to pay for your course. Stripe is the most popular payment method that accepts credit and debit card transactions, as well as select e-wallet providers all over the world. PayPal, on the other on the other hand, is an alternative for subscribers as well as multi-payment plans. There are no pressing charges for transactions on Kajabi’s side because all your earnings will be immediately transferred directly to the bank accounts of your choice.
For pricing options, Kajabi gives you a wide range of pricing options. You can choose to charge your students for your products at various dates (one-time or subscription and multi-payments) or distribute them to them for free. You even have the chance to select if you’re going to charge a specific amount for a specific item or for a variety of products, as well as set specific dates that your students can access your products within a specific timeframe. You also get to generate coupons to encourage your customers to purchase the products you offer. Kajabi Events And Infusionsoft
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Integration with Third-Party Services
Kajabi has a variety of built-in tools to make and market your courses, but you also have the option of connecting to third-party apps for an additional boost of functions. The platform currently supports 10 native integrations, which include the popular analytics provider Google Analytics and app automation service Zapier. Zapier is extremely useful since it allows you to establish connections with hundreds of other tools and third-party apps from e-commerce to user experience.
Training and Support for Customers
When it comes to customer support, Kajabi has a bigger advantage over other platforms because it is one of the few platforms for creating courses that offer 24/7 live chat assistance. Contrary to similar services, Kajabi’s customer support team is available to help you whenever you’re having difficulties in creating an online course or website, in addition to other issues that are important, at any time and wherever. However, it’s important to mention that this 24-hour feature is available for instructors who are subscribed to the Growth plan and above – for basic users Live chat support is scheduled for certain times and times during the day. Nonetheless, Kajabi’s approach to customer service has been well-received by many who use it to design useful courses. Kajabi Events And Infusionsoft
In terms of tools to train, Kajabi provides the user a range of access to resources that you can master and become familiar with. Its Kajabi Hero University is packed with tutorials, classes and educational content specifically designed for educators and edupreneurs who want to get started or increase their standing in the course creation world. Additionally, you can attend daily Q+A educational webinars with prominent experts from various disciplines as guest speakers, and when you’re looking for other advice and tricks the help desk is available to help you along the way. Apart from Kajabi’s Hero University, there is an additional Kajabi Hero Rewards program, where course creators get rewarded with many sweet perks when they reach their targets.
What else is missing in Kajabi?
Kajabi could be an excellent all-in-one solution to create and sell your course material, but we have to take care of a few essential things that are not being addressed. A majority of them could have been very useful to enhance the user experience. Here are the following things we would like to see included in the Kajabi system shortly:
- Built-in tools that issue certificates and credentials. While some offer this feature instructors who utilize Kajabi will often need to connect to third-party applications that are specialized in the issue of certificates, like Accredible.
- More diversity in question types. While we appreciate the platform’s handling of assessments within the course, we would like for the absence of options for question types as well as randomization of these types – to be addressed soonest.
- Other payment options. At the time of writing there are only two options for transactions: Stripe and PayPal can be accepted. In addition, we don’t appreciate how there are certain limits also.
- A public API key. This could be useful for custom integrations, like letting your subscribed students login using a single sign-in option in other applications.
Alternatives to Kajabi
Kajabi might have the most of the features any aspiring Edupreneur could dream of. However, due to the high cost plan and a certain lack in features it could turn some people off. If you’re looking for alternatives with similarity with Kajabi regarding reliability and performance we’ve listed a few worthy alternatives that you might think about when making your choice. Kajabi Events And Infusionsoft
- New Zenler is an online course platform that provides all-in-one services similar to Kajabi. The only significant distinction is in the cost beginning at just $67 per month, you can create unlimited courses and sell to your audience of choice without having to worry about the cost!
- Podia does not just claim to be creator-friendly. It’s also very easy to use, and much more user-friendly than Kajabi! In addition, you can benefit from marketing features, it’s much lighter than other. But considering the very budget-friendly price range we can imagine the ways Podia is a great choice for DIY entrepreneurs getting into the business.
- While Kajabi lacks credentials and more advanced features for quizzes, Thinkific makes up for them. With a beginner-friendly price range and a wide range of features, it certainly offers greater features that Kajabi, and this includes live lessons and a built-in app integrations store.
- Teachable is similar to Thinkific in the way it operates. However, we must appreciate how the former can incorporate additional payment options, as it can support Google Pay and Apple Pay two gateways that Kajabi does not have. It also lets you utilize one-on-one coaching as well as other essential features.
Conclusion
In the end, Kajabi successfully knocks it out of the park by providing nearly all of the features that most edupreneurs can make use of. It sure does offer all the features you need to be able to build a professional-looking web pages to the fantastic built-in marketing suite with the inclusion of easy-to-understand diagrams of sales funnels as well as efficient email marketing tools.
There could be some tools missing for example, the issue of certificates, in particular. Also, with its high cost, it might not be the wise choice among the budget-conscious. But we do understand that while Kajabi is well in being an all-in-one solution for course creation but it’s not without limits. That doesn’t stop it, however, from being a favorite among experienced business owners and creators!
If you’re looking to find an LMS that offers everything you need in one platform, Kajabi is something you ought to seriously think about.
FAQ Kajabi Events And Infusionsoft
What is the meaning of Kajabi mean?
The word “Kajabi” is derived from a word with Islamic as well as Arabic origin which means “to take flight.”
Can I sell physical goods on Kajabi?
Yes! Apart from the standard courses, you can also sell physical products on Kajabi. You can also connect with Shopify to create a fully-functioning online store on the platform!
Concerning e-mail marketing, is it possible that Kajabi could be able to take over MailChimp?
Because Kajabi already has e-mail marketing tools built within the platform, it makes sense that it’s adequate to take over third-party apps like MailChimp. If you do wish to utilize the platform, Kajabi still allows you to integrate it with other apps as well.
Is Kajabi mobile-friendly?
Yes! Kajabi even has a mobile app to ensure that you and the members who have subscribed can access your entire course content even when you’re traveling. Kajabi Events And Infusionsoft
