A myriad of learning management systems (LMS) platforms offer many important features you can utilize whenever you create meaningful content. While there may be plenty of sites that let you make use of modern marketing tools to promote your courses to your target audience, others may not have most of the features. And while some offer easy-to-use course-building tools, there will be a few that provide editing options so complicated that they turn off their users.
Among a sea of e-course platforms There are a handful that provide more than a simple editing interface, but also an array of marketing and sales functions. In addition to that, they also provide you with nearly everything you could think of such as 24/7 assistance and training tools to top-of-the-line analytics. All-in-one courses let you discover the world beyond your boundaries and one of the platforms that provide it is Kajabi.
At a Glance How do you define Kajabi? Kajabi Launch Checklist
Kajabi can be described as an online service that allows you to create and sell your courses to an audience of students. It is marketed as a complete service, Kajabi provides edupreneurs from all walks of life with optimized and essential features needed to not only create a professional website for your courses but let them grow to new heights. Kajabi has been critically acclaimed and is regarded as one of the top online course platforms, gaining an overwhelmingly positive rating from 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so well-liked and appreciated by its users? It’s true that there are plenty of factors that make this platform very convenient for everyone to utilize. It’s first and foremost the simplicity of usage. From course creation all the way to the marketing services almost all of the Kajabi features can be easily digestible even for those who are new in the world of e-learning. The majority of them are advanced, giving instructors the added edge over others. Additionally it allows budding entrepreneurs like you to run and create a course-making business without the need to look elsewhere if anything else is missing. Kajabi has all the available tools that anyone could require, living up its ‘one stop shop’ moniker.
What does it let you do? Do?
There are many kinds of methods that Kajabi can create an all-in-one e-learning solution. We’ve put together a list in bullet points of the most important features that you may want to watch out for when you’re thinking about it. Simply put, Kajabi lets you:
- Create interactive and engaging classes using a range of customizing tools including media files, templates that you can pick according to your preference;
- Build a presentable website to present your course content and other products, as well as blogs to keep your students informed about the latest developments;
- Make the most of landing pages, checkout pages, and other viable ways to improve your profits, further your reach over the boundaries, and generate higher conversion rates;
- Decide how you would like to charge your courses and other products to your students – whether it’s a one-time payment or a monthly subscription;
- Build effective sales funnels without any difficulties by making use of funnel blueprints and templates;
- Utilize its in-house marketing and analytics suite that includes email marketing and CRM as well as automation tools.
- Create and manage your affiliate links; and
- Explore a variety of community, customer service, and training resources, with the addition of Kajabi University.
Famous Names that have Used Kajabi
Kajabi is trusted and used by more than 16,000 organizations and big-name personalities. It’s the choice of several well-known personalities who are part of different industries, such as the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands on thousands of courses accessed and explored by over 35 million students all over the world. As of this the time this article was written, Kajabi is generating more than $650million in revenue since it was founded in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi offers are quite different from other online course creation tools in that they’re more costly. With monthly prices that start as low as $119, it’s no wonder that this can impede some people who like to give the service a shot. However, when you consider the number of features that are included into every plan, the price is reasonable.
Kajabi’s pricing plans begin with the Basic plan that costs $149 per month or $119/month for billing annually. This plan lets you are able to design three products, garner a maximum of 1000 active users, as well as design your own website you can modify using the tools provided by Kajabi’s platform. Also included are unlimited landing websites, indefinite marketing emails and access to unlimited valuable resources, including one-on one customer support and Kajabi University.
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Apart from The Basic Plan, there is the Growth plan, which happens to be the platform’s most popular offer at $199 a month or $159/mo when paid annually. There is also the Pro plan, which costs $399 per month or $319/mo yearly that is loaded to the brim with all the features you’d want when you are making and selling your courses. Kajabi currently does not offer any free plans. There is however a fourteen-day free trial is offered for all three plans. A longer trial of for up to 30 days available on certain blogs. So if you want to try the service and determine if Kajabi is the right choice for you, then the brief free trial is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The integrated marketing suite. Kajabi’s in-house marketing suite of tools, such as email marketing and automation are designed to be optimized for businessuse, and it isn’t necessary to integrate with third-party solutions to do that!
- The software for sales funnels. Another of the platforms most-loved selling points, the Pipeline Builder. Pipeline Builder lets you make use of tested and understood blueprint templates – no need to be overly complicated!
- The ability to customize without limitations. From creating professional-looking course websites all the way to the custom name, Kajabi lets you customize to your hearts content and even build your brand from the ground up.
- The easy and intuitive website as well as course editor. Making content with the site and course builders hasn’t been so easy and swift, and it takes less effort and time to complete the task.
- Infinite integrations. Apart from native integrations that integrate with 10 e-commerce, marketing and analytics services, connection to the app Zapier allows you to look and select from more than one thousand non-native platforms to increase effectiveness.
- Making lasting connections with fellow instructors and students. Kajabi’s Community feature allows you to engage with the students in your classes. You can also connect, network, and share your joy with hundreds of teachers who happen to be similar to you.
The Cons – Things We Don’t Like
- The pricing plans are hefty. Kajabi’s three pricing plans are more than the average monthly rate offered by other services. There’s no free plan available as well.
- No built-in tools to issue certificates. You may need to connect to a third-party certificate application if you intend to create custom-made ones that are of different types.
- Insufficient tools for instructor-student engagement. We’re not happy about the absence of certain tools, such as adequate discussion forums, as well as the ability to randomize the assignments or quizzes. Kajabi Launch Checklist
The Review of Kajabi’s features
Easy of Use and Experience
One thing we like about Kajabi is the shockingly easy user experience. First, the majority of the platform’s user interface (UI) is organized. If you look at the dashboard menu, you will see that the functions are arranged into five main sections: Website Products, Sales, Marketing, and People. The layout of the menu leaves no space for clutter, as some aspects that belong to a specified section are collapsible. The UI design is very consistent that reflects Kajabi’s “all-in-1” brand name. You get to create a landing page, modify your course and communicate with your instructors on the same site.
The search assistant is a tool that can be useful whenever you want to look for something that is hard to find. The Kajabi Assistant can be found in the top of the dashboard in the shape that of a bar for searching it allows you to search for specific tools and products within the site by entering the search terms. As mentioned previously, both Kajabi’s website builder and course builder sections can be dragged and dropped which makes the process easier without the need to know how to navigate the site. Kajabi has a smoother learning curve compared to a couple of its contemporaries. It also supports multiple languages other than English if you wish to expose your content to broader audiences.
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Course Creation and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation function, you may soon encounter a list of templates for courses or products or, as the platform calls it, blueprints. Each of the blueprints for products is different in its structure and style and is readily tailored to suit the needs of instructors.
In the blueprints that are listed are Mini Courses, Online Courses and Drip Courses. Mini Courses are quick-form courses that are usually created as a means of gaining the brand’s value, whereas Online Courses are full-version types with a full content structure designed for a “world-class” education experience. Drip courses, on the contrary, are classes which are planned over an established period of days or weeks. Also called Evergreen Training courses, it’s a much more convenient method of sharing your content when you as well as your students are occupied with other activities.
Kajabi may be known by many as a renowned premium course maker. Apart from course types, the product blueprints also allow you to make a membership site for your members to enjoy exclusive content as well as a coaching session for 12 weeks. The template is also blank where you can create an entire course or product from the ground up!
Categories, Posts, and Content Uploads
When you explore the course builder, you’ll notice the outline of the sections and lessons that have been automatically added when you select any of the course blueprints. In Kajabi’s case, those parts and the lessons called groups and posts or. Posts are where you can insert different types of content, including text, video images, and text, while the categories serve as folders where the posts are stored.
It is also possible to include subcategories of posts under one category in order to organize your content more flexiblely. You can also move and rearrange the outline. Kajabi accepts a wide variety of text and media files to include in your posts, such as MP4 and MOV files, MP3 and WAV files, PDFs as well as Word documents. You can upload all of them directly from your computer folders or through file-sharing cloud platforms like Google Drive and Dropbox. You can even duplicate and paste URLs for your videos into your blog posts!
Like several other platforms for creating courses, Kajabi allows you to use the bulk upload feature. As the name suggests that you can upload all your files to your courses in the same tab. This is a great option, especially if you’re busy performing other tasks.
Course Player Templates
Kajabi offers a lineup of over 10 themes for course players. In contrast to other LMS platforms that only allow you to be given the option to choose one or three themes, Kajabi lets you have the option of choosing different themes for various products. Similar to the course outline builder, it’s relatively easy to customize any theme to suit your personal style. You can also incorporate elements of your company’s image, such as the logo, images, and font designs into your course player to cultivate a personal touch. Kajabi Launch Checklist
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments where you get to create quizzes and assignments and then add them to the course of your class. Assessments are an effective way to determine whether your students have learned something from the course you’ve taught them. Through the assessment option, you are able to choose between the three primary types of questions: multiple-choice multi-selection, or paragraph-style. You can also set a passing score to motivate your students in engaging with your content.
Apart from that in addition, it is also important to note that the LMS website also has been able to make strides in creating areas for teachers and students to communicate. Through the Community feature, students have access to participate and leave comments on any of your courses via their dashboards. It is possible to write your posts to discuss with other students your lessons from the past as well as your future content. The community feature is offered either as a standalone product or as part of your membership area.
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Website Design and Customizability
Why share your course contents with your domain name or WordPress website when Kajabi provides the platform and tools to make one within the platform? Kajabi provides unlimited web hosting for 3 pricing options. What’s awesome about it is you’re guaranteed instant safety and security with an automated SSL certification and an experienced team of experts to maintain your website.
You also have the option to modify your domain and also pick from a variety of unique, professional themes that you can customize to your hearts content! It doesn’t stop there: if you’re an expert edupreneur and have signed up to the Growth plan or higher you can use custom-designed themes that are built to meet the ever-changing needs of your business as well as eliminate the Kajabi brand names and then replace that with your custom-designed theme!
Page Builder
Like the course builder that we’ve discussed earlier, the page builder from Kajabi allows you to alter any of the available website themes with a suite of intuitive and easy-to-handle editing tools. Upon further exploration you’ll be presented with sets of blocks that can be customized and sections. They’re basically like post categories, and categories we discussed when we’ve talked about how to build courses. Blocks are the components that comprise the content of the website, such as text, media files, and clickable buttons. Sections on the other hand are formed by a variety of neatly-arranged blocks.
There are over 40 preset section templates that you can choose from the dashboard of the page builder. Since we’re all connected to our smartphones and tablets, it makes total sense for Kajabi to have your website automatically adjust to a mobile-friendly layout. You can go an extra mile by picking the elements of your website you want for your member learners to view. With all the necessary tools to create your website how you would like it to appear, Kajabi’s page builder is not just incredibly flexible, but also quick to handle.
Blogging and Other Website Features
Other LMS platforms may not provide this feature, but Kajabi allows you to make an area on your site that is dedicated to your blog, where you can publish information and comments about your course’s content. If you’re looking to make the most out of your Kajabi-created website this service offers you an area where you can do so without limits. You can get started with the blog post by making your own using Text Editor. It is possible to include SEO elements if you want to reach a larger audience, group your posts into various categories and even alter the way you would like your blog’s entire section to look.
Kajabi’s built-in blogging capabilities may not be as on par as WordPress or Blogspot, but it has enough tools to make it manageable. In addition, you can create podcasts to promote on your website. You may upload recordings of your podcast to be hosted on your website and then distributed to major podcasting platforms, such as the Apple Podcasts platform and Spotify. When you upload a podcast episode you can choose between two choices: publish it as a podcast that is public for free , or create an exclusive private one that only your members have access to. Kajabi Launch Checklist
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Marketing and Sales
One of the reasons that make Kajabi so popular among edupreneurs is its slew of sales and marketing tools that are highly easy and straightforward even for those who aren’t marketing experts to make use of!
E-mail and Affiliate Marketing
A big draw among the crowd, Kajabi’s built in e-mail marketing function allows you to send e-mails about your course and website to your subscribed member students from the comfort of the platform. But you may be surprised that it can do more than sending e-mails. With the help of Kajabi Automations, you get to automate sequences of e-mails triggered by various user actions. For example, when a student successfully logs into one of your courses after checking out, a welcome message will be automatically delivered into their email inbox. If another underperforms then an upsell message is sent to suggest an improvement Kajabi Launch Checklist
You can send as many emails to the campaign you want and then schedule them in accordance to your preference. You can also choose which members of your group are eligible to receive these messages. E-mail management has never been more comprehensive yet easy to handle. Contrary to other LMS sites, Kajabi already provides you with marketing tools for e-mails. You don’t require integrating with other third-party platforms in order to make it work.
Apart from that, Kajabi also has an affiliate marketing feature where you get to assign certain members of yours as affiliates in order to in promoting your site on behalf of you. In addition to paying them a commission, you may also track their performance to gauge how they can contribute to increasing your conversion and click rates. Kajabi Launch Checklist
Pipeline Builder
Another one of Kajabi’s overall notable features is its Pipeline Builder, where you are able to design specialized marketing funnels without a lot of difficulties. While other platforms offer similar features that require more time and effort however, this Pipeline Builder is designed to be so quick and easy that even those who aren’t experts can benefit from it. This amazing feature lets you choose from a set of pre-made funnel designs or pipeline blueprints. This includes:
- Freebies are great for when you’d like to provide the freebie to lead magnet to build your database.
- Sales Page OVO – for any time you wish to persuade your audience to buy your product via an online sales page
- Product Launch OVO is a great option for any time you’re launching a course or other product
- Zoom Webinar OVO – to use occasions when you need to advertise your products through web training seminars
- Free Book OVO – to use anytime you’d like to market your content a free downloadable digital book
- Coaching Campaign OVO is for when you’re trying to promote your courses through an array of coaching sessions
- Blank blueprint – for whenever you want to build an effective sales funnel right from the beginning
Once you select from any of the blueprints for a pipeline Kajabi will automatically generate pages and emails you’ll require to create an effective sales funnel. You can alter the way you would like your sales funnel to appear to your audience. You may even change the theme of your checkout and landing pages, for example, to a different one There is a library full of 40+ pages templates you can pick from.
Prices and Payment Methods
Kajabi lets you integrate seamlessly with payment gateways like Stripe and PayPal to ensure that your students can choose between them when they pay for your classes. Stripe is the common payment option that accepts debit and credit card transactions as well as various e-wallet companies across the world. PayPal, on the other side, is an option to subscribe and multi-payment plans. There aren’t any urgent fees for transactions on the part of Kajabi because all your earnings are instantly transferred into your account at the banks.
For price options for Kajabi, it offers an array of options for you of options to select from. You can cost your pupils for the services at different dates (one-time or subscription and several payments) or give them away to them for free. You also have the option to select if you’re going to charge a set amount for a specific product or multiple products, as well as establish specific dates for your students can access your products within a given timeframe. You can also create coupons to encourage your target audience to buy the products you offer. Kajabi Launch Checklist
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Integrations to Third-Party Services
Kajabi is a host of built-in features to help you create and market your courses however, you also have the option of connecting to other third-party applications for an added boost in functionality. Kajabi currently has 10 native integrations, which include the popular analytics provider Google Analytics and app automation service Zapier. Zapier comes in very handy as it helps establish connections with hundreds more third-party applications and tools, ranging from e-commerce to user experience.
Training and Support for Customers
When it comes to customer support, Kajabi has a bigger advantage over its competitors because it’s one of the few platforms for creating courses which provide 24/7 live chat assistance. In contrast to other similar platforms, Kajabi’s customer support team is available to help you whenever you’re struggling to create a course or page among other crucial issues, anytime and wherever. However, it’s important to mention that this 24-hour feature is available for instructors who subscribe to the Growth plan upwards – for basic users Live Chat support can be scheduled at certain times and times on weekdays. However, Kajabi’s method of customer service has been well-received by those who utilize it to design useful courses. Kajabi Launch Checklist
In terms of tools to train, Kajabi provides an array of options to use resources to master and then become proficient with. Kajabi Hero University Kajabi Hero University is packed with tutorials, courses and informational content that are specifically designed for educators and edupreneurs to help them get started or increase their standing in the world of course design. There are also weekly Q&A-style educational webinars featuring leading experts from different fields as guests, plus If you’re in search of other tips and tricks assistance, the help section is always there to guide you in the right direction. Apart from Kajabi’s Hero University, there is also a Kajabi Hero Rewards program where course creators can earn numerous sweet rewards when they meet their goals.
What is the other thing that is missing from Kajabi?
Kajabi could be an excellent all-in-one solution to create and promote your course content, but we have to take care of a few essential things that aren’t being addressed. A majority of them could have been very useful to enhance the user experience. Below are the items we would like to see included in the Kajabi system shortly:
- Built-in tools that issue certificates and credentials. While some provide this service instructors who utilize Kajabi often will still require connecting to third-party apps that specialize in issuing certificates, such as Accredible.
- More diversity in question types. While we appreciate the platform’s handling of assessments within courses, we wish that the absence of different types of questions and the randomization of those types and their randomization to be resolved as quickly as possible.
- Other payment options. As of this writing only transactions made through Stripe or PayPal can be accepted. Not only that, but we aren’t sure if there are limits also.
- A public API key. This could have been helpful for creating custom integrations like having your students who have subscribed to your service login using a single sign-in option in other apps.
Alternatives to Kajabi
Kajabi might have the most of the features any aspiring edupreneur could ever dream of. However, due to the high cost plan, and the lack of features, it might cause some to be turned off. If you’re looking for alternatives with commonalities in comparison to Kajabi with regards to reliability and performance, we’ve listed some worthy competitors you might be considering in your decision. Kajabi Launch Checklist
- New Zenler is an online course platform that provides all-in one services similar to Kajabi. The only major difference is the cost – starting at only $67/month You are able to create unlimited courses and advertise to your target audience without having to worry about the cost!
- Podia doesn’t just claim to be creator-friendly. It’s also extremely easy to use, far easier than even Kajabi! Although you can utilize marketing tools Podia is much less heavy than Kajabi. With the extremely affordable cost we can see the ways Podia can appeal to DIY entrepreneurs getting into the business.
- While Kajabi isn’t a reputable platform and lacks advanced quiz features, Thinkific makes up for these features. With a price that is affordable for beginners, it sure does offer higher-end features than the other has, and this includes live lessons and a built-in app integrations store.
- Teachable is similar to Thinkific in the manner it operates. However, it is important to understand how Teachable is able to incorporate additional payment options as it accepts Google Pay and Apple Pay two gateways that Kajabi is not able to offer. It also lets you utilize one-on-one coaching and other core features.
Conclusion
Overall, Kajabi successfully knocks it out of the park in terms of providing nearly all of the features that most edupreneurs can utilize. It sure does offer the basic features that everyone needs including the intuitive features needed to create a professional-looking web pages to the fantastic integrated marketing suite, which includes the addition of simple sales funnel blueprints and efficient marketing tools for e-mails.
There are a few tools missing, such as the issuance of certificates, in particular. Also, with its high cost, it might not be the right choice for the budget-conscious. We do recognize that while Kajabi is very well as an all-in-one solution for course creation, it will always have limitations. It doesn’t hinder it, but it is a popular choice among established entrepreneurs and creators!
If you’re still looking for an LMS that gives you all you require in one place, Kajabi is something you ought to seriously consider.
FAQ Kajabi Launch Checklist
What does the word Kajabi translate to?
The word “Kajabi” derives from a word with Islamic or Arabic origin that means “to fly.”
Can I sell physical products on Kajabi?
Yes! Aside from the usual programs, you can sell physical products on Kajabi. You can even integrate with Shopify to set up a fully functioning e-commerce shop on Kajabi!
Regarding marketing via e-mail Is it possible that Kajabi could be able to replace MailChimp?
Because Kajabi already has the tools for marketing via email built within the platform, it makes sense that it’s sufficient to replace third-party applications like MailChimp. However, if you want to use this feature, Kajabi still allows you to connect it with other applications too.
Is Kajabi mobile-friendly?
Yes! Kajabi even offers a mobile app so that you and your subscribers have access to all courses even while on the go. Kajabi Launch Checklist
