Hundreds of learning management system (LMS) platforms have a variety of essential features that can be utilized when creating content of high quality. Although there are plenty of sites that let you utilize advanced marketing tools to advertise classes to your intended audience, others may not have most of those things. While some provide easy-to-use course-building tools, there will also be few that may offer editing features that are so complex that they turn off their users.
Within the sea of online course platforms, there are a few that offer not just an easy editing interface, but also a myriad of sales and marketing functions. And on top of that they also provide you with nearly everything you could think of such as 24/7 assistance and training materials to top-quality analytics. All-in-one course platforms let you explore beyond your limits and one of the platforms that provide it is Kajabi.
In a nutshell What is Kajabi? Kajabi, Llc Whisper
Kajabi can be described as an online service that allows you to develop and market your courses to an audience of students. The company is advertised as an all-in-one solution and platform for edupreneurs, Kajabi offers edupren all kinds of industries with the best and necessary features that will not only create a professional website for your courses , but let them grow to new heights. Kajabi is widely praised and regarded as one of the most effective online learning platforms, with an overwhelming positive score with a score of 4.6 out of 5 on Trustpilot.
What makes Kajabi so popular and well-received among its users? There are many reasons that make the platform extremely easy for anyone to use. Firstly, it’s the extreme simplicity of usage. From the course creation to marketing and sales almost all of Kajabi’s features can be digestible for people who are only beginning to get started in the world of e-learning. Most of them are also advanced, giving administrating instructors the added edge over other instructors. Lastly this allows students like you to run and create courses without the need to look to another place if something else isn’t available. Kajabi has all the available equipment that one could need, living up to its ‘one-stop shop name.
What Does It Let You Do?
There are numerous options that Kajabi allows you to use as an all-in-one online course solution. We’ve made a list in bullet form of the most important features that you may want to be aware of when you’re thinking about the option. In essence, Kajabi allows you:
- Create interactive and engaging courses with a wide array of customizable tools such as media files, templates that you can pick according to your preference;
- Create a professional website that can present your course content and products, as well as your own blog to keep your students up-to-date on what’s new.
- Make the most of landing pages, checkout pages, and other effective methods to boost your earnings, expand your reach over the boundaries and increase conversion rates.
- Choose how you wish to bill your courses or other items to your students – whether it’s a one-time fee or a subscription for a month;
- Design and build effective sales funnels without any issues by making use funnel templates and funnel blueprints;
- Make use of its internal marketing and analytics suite with email marketing and CRM as well as automation tools;
- Set up and manage your affiliate links; and
- Explore an array of community, and training resources, with the addition of Kajabi University.
Big Names That Have Used Kajabi
Kajabi is used and trusted by more than 16,000 companies and big-name personalities. Kajabi is the preferred choice of many of the most well-known people that are from various sectors, including the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands of courses accessed and explored by over 35 million students from across the globe. At the time of the time this article was written, Kajabi is generating more than $650million in sales since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing plans Kajabi provides are very different than other online course creation services in that they’re much more expensive. With monthly costs that begin at just $119, it’s no wonder why this can impede some people who would like to give Kajabi a go. However, when you consider the number of important features included in every plan, the price is understandably reasonable.
Kajabi’s pricing plans begin with the Basic plan priced at $149 per month, or $119/month for billing annually. With this tier, you are able to design three products, reach an maximum of 1,000 active customers, and make a website that you can modify using the tools provided by the platform. Also included are unlimited landing websites, indefinite marketing e-mails, and unlimited access to useful resources, such as one-on-one customer service and Kajabi University.
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In addition to basic plans, there is the Growth plan that happens to be Kajabi’s most popular plan for $199 per month or $159/month if you pay annually, as well as the Pro plan for $399 per month or $319/month yearly and is packed with every feature you’d want when you are making and selling your courses. Kajabi does not currently offer an option to pay for the plan. However, a 14-day free trial is available on each of the three plans. A longer trial of up to 30 days is also available on certain blogs, so if you’re looking to try the service to determine if Kajabi is the right choice for you, the limited trial offer is the best option.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The built-in marketing suite. Kajabi’s in-house marketing suite of tools, such as e-mail marketing and automation, are optimized for businessuse, and you won’t need to integrate with other third-party services for this!
- The software for sales funnels. Another of the platforms most-loved selling points is the Sales Pipeline Builder lets you make use of tested and understood blueprint templates – no need to overcomplicate yourself!
- Unlimited customization. From creating professional-looking course websites all the way to the custom name, Kajabi lets you customize to your heart’s content – and even build your brand from scratch.
- The easy and intuitive website along with course editors. The creation of content using the website and course builders hasn’t been so easy and quick, as it requires less effort and time to finish the job.
- Unlimited integrations. In addition to native integrations to 10 e-commerce, marketing and analytics solutions, connecting to Zapier’s app allows you to look and select from more than one thousand non-native platforms to increase efficiency.
- Building worthwhile relationships with students and fellow instructors. Kajabi’s Community feature lets you interact with students in your classes. You can also network, connect, and share your joy with hundreds of teachers who happen to be in the same shoes as you.
The Cons – Things We Don’t Like
- The steep pricing plans. Three pricing options offered by Kajabi cost higher than the average monthly rates offered by other services. There’s no free plan available either.
- There is no built-in tool to issue certificates. It is possible to connect to a third-party certificate app if you plan to create custom-made ones of various types.
- Insufficient tools for instructor-student engagement. We aren’t happy with the absence of certain features, like appropriate discussion forums as well as the ability to randomly assign the assignments or quizzes. Kajabi, Llc Whisper
The Review of Kajabi’s features
Easy of Use and Experience
One thing we like the most about Kajabi is its surprisingly simple user experience. For one, most of the User Interface (UI) is structured. If you check the dashboard menu, you will see that the functions are arranged into five main sections: Website Products, Sales, Marketing and People. The design of the menu is clear and free of obstruction, since some of the features that are related to a specified section are collapsible. The UI layout is very consistent and reflects Kajabi’s “all-in-one” brand name. You can create a landing page, modify your course, and even engage with other instructors on one site.
It has a search assistant tool that comes in handy whenever you want to look for something that is difficult to locate. The Kajabi Assistant is located at the top of the dashboard in the form as a “search bar, it allows you to search for tools and items within the website by typing in the search terms. As previously mentioned the website builder and course builder sections are drag-and-drop, making the process simpler without having to know how to navigate the site. Kajabi is a more streamlined learning curve than some of its competitors. It can also be used in other languages that English if you wish to expose your content to broader audience.
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Course Design and Engagement
Product Blueprints
When you go through Kajabi’s course creation function, you may be able to see a collection of course or product templates, or, as the platform calls it blueprints. Each of the product blueprints is different in its structure and style and can be customized to suit the needs of instructors.
In the blueprints that are listed are Mini Courses as well as Online Courses as well as Drip Courses. Mini Courses are quick-form courses that are usually created in order to increase brand recognition, while Online Courses are full-version types with a full content structure that are designed to provide an “world-class” learning experience. Drip courses on the contrary, are classes that are scheduled for an established period of days or weeks. Also known as Evergreen Training courses, it’s an efficient way to share your content if you and your students are busy working on other projects.
Kajabi is known to many as a well-known premium course-maker. But, aside from the courses, the blueprints also allow you to make a membership site for your members to enjoy exclusive content and a coaching session lasting 12 weeks. The template is also blank which allows you to design your own course or product completely from scratch!
Categories, Posts, and Content Uploads
As you further explore the course builder you’ll see the outline of the sections and lessons that were automatically added if you choose any of the course blueprints. In the case of Kajabi, these segments and classes are referred to as categories and posts, and vice versa. Posts are the places where you insert various kinds of content, including text, video images, and text, while the categories function as folders for the posts that are kept.
You may also incorporate subcategories of posts within one category in order to arrange your content in a flexible way. You can also drag and rearrange the outline. Kajabi accepts a broad range of text and media files to include in your posts. These include MOV and MP4 files, WAV and MP3 files, PDFs and Word documents. Upload any of them from your computer folders or via cloud-based file sharing platforms like Google Drive and Dropbox. You can even duplicate and paste URLs for your videos into your posts!
As with a handful of other platforms for creating courses, Kajabi allows you to use the feature of bulk uploads. As the name suggests, you can add all your files to your course in the same tab. This can be useful particularly if you’re performing other tasks.
Course Player Templates
Kajabi offers a lineup of over 10 themes for courses. Unlike other LMS platforms that only allow you to be allowed to select the theme you want to use, Kajabi lets you have the freedom to choose several themes to suit different products. Like the outline builder, it’s relatively easy to customize any theme to suit your personal style. It is possible to incorporate specifics of your brand like your logo or images as well as font design into your course player to cultivate an individual touch. Kajabi, Llc Whisper
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments that allows you to design and create assignments and quizzes and then add them to the course of your class. Assessments are a helpful way to assess if your students learned something from the lessons you’ve provided them. With the assessments feature, you can select from three main question types: multiple-choice, multi-selection, or paragraph-style. You can even set a passing score to motivate your students to engage with your content.
Aside from that aside from that, it is also important to note that the LMS site has also been able to make strides in creating spaces for students and teachers to connect. Through the Community feature your learners are given access to participate and leave comments on any of your courses via their dashboards. You can also write your posts to discuss with other students your lessons from the past and your upcoming content. The community feature is available as a separate feature or as an element of membership area.
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Website Design and Customization
Why would you want to publish your course content to your web domain as well as WordPress website when Kajabi offers the platform and the tools to create one within the platform? Kajabi offers unlimited web hosting for all three pricing plans. What’s great about this is you’re guaranteed instant security and security through the automatic SSL certification and an experienced team of experts to maintain your site.
You also have the option to modify your domain as well as pick from a variety of unique, professional themes, all of which you can personalize to your hearts content! It doesn’t stop there: if you’re an expert edupreneur and have signed up to the Growth plan or higher you can import custom-made themes built to meet the ever-changing needs of your business and also take away all Kajabi branding and replace that with your personal brand!
Page Builder
Just like the course builder we’ve mentioned earlier, Kajabi’s page builder allows you to modify any of the themes for websites using a set of intuitive and easy-to-handle editing tools. After further exploration you’ll be presented with a variety of customizable blocks and sections. They’re similar to post categories, and categories we discussed when we’ve talked about our course building tool. Blocks are referred to as the elements that make up the site’s content, such as text, media files and clickable buttons. Sections on the other hand, are formed by multiple carefully-arranged blocks.
There are more than 40 pre-designed section templates that you can pick from the dashboard of the page builder. As we’re all glued to our smartphones and tablets nowadays it is logical to use Kajabi to have your website automatically adjust to a mobile-friendly layout. You can go an extra mile by choosing which site element you wish for your members to view. With all the tools you need to build your site how you would like it to appear, Kajabi’s page builder is not just incredibly flexible, but also quick to handle.
Blogging and Other Website Features
Other LMS platforms may not have this feature, however Kajabi allows you to make sections of your website specifically for your blog. There, you can publish updates and thoughts about your course’s content. If you’re looking to get the most out of your Kajabi-created website, the service provides you a space where you can publish your content without restriction. It is possible to begin with posting blog content by making one using an editor for text. It is possible to incorporate SEO elements if you’d like to expand your reach or group your posts into various categories or even change the way you want your entire blog section to appear.
Kajabi’s built-in blogging capabilities might not be on with WordPress or Blogspot, but it has enough tools to make it manageable. You can also create podcasts that you can promote on your site. You can upload the recordings of your podcasts to be hosted on the website and distributed to the major podcasting platforms, such as iTunes Podcasts as well as Spotify. When uploading a podcast episode, you have two options: release it as a podcast that is public for free , or create an exclusive private one that only your members are able to access. Kajabi, Llc Whisper
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Marketing and Sales and Marketing
One of the reasons that make Kajabi so popular with edupreneurs is its array of sales and marketing tools that are extremely easy and straightforward for even those who aren’t marketing experts to make use of!
E-mail and Affiliate Marketing
A major draw for the masses, Kajabi’s built-in E-mail marketing functions allow you to send emails about your course and website to your subscribers students within the comforts of the platform. But you may be surprised by the fact that it goes beyond simply send emails. With the aid with Kajabi Automations, you get to build automated sequences of e-mails that are triggered by different kinds of user actions. For instance, if your student logs in successfully to one of your classes after checking out, a welcome message will be automatically sent into their email inbox. If another underperforms the course, an upsell will be delivered to offer suggestions for improvement Kajabi, Llc Whisper
You are able to create as many emails to the campaign you want and schedule each of them in accordance to your preference. You can even select which members of your group are eligible the messages. Managing e-mails has never been this comprehensive yet easy to handle. Unlike other LMS websites, Kajabi already provides you with marketing tools for e-mails. You don’t require integrating with other third-party platforms to make things work.
Apart from that, Kajabi also has an affiliate marketing option where you get to assign certain members of your group as affiliates who can help advertise your website on your behalf. In addition to paying them the commission rate and monitoring their performance to determine the extent to which they are contributing to increasing your conversion rates and click rates. Kajabi, Llc Whisper
Pipeline Builder
Another one of Kajabi’s overall notable features can be the Pipeline Builder, where you are able to design specialized marketing funnels that do not have any overly complicated problems. While other platforms offer similar features, which require more effort and time and effort, the Pipeline Builder is designed to be extremely simple and quick that even the uninitiated are able to make the most of it. This amazing feature allows you to choose from a collection of pre-made funnel designs or pipeline blueprints. They include:
- Freebies – to be used whenever you’d like to offer the freebie to lead magnet to increase your list
- Sales Page OVO – to use whenever you want to persuade your audience to buy your product through the sales page
- Product Launch OVO – for when you’re launching courses or any other product
- Zoom Webinar OVO – to use any time you wish to promote your products through web workshops
- Free Book OVO is a great resource for anytime you’d like to promote your content with a free downloadable digital book
- Coaching Campaign OVO – for when you’re trying to promote your courses through the use of coaching sessions
- Blank plan – to use whenever you’re looking to create your sales funnel from starting
Once you select from any of the blueprints for a pipeline Kajabi will automatically generate a set of pages and e-mails you will have to put together to make an effective sales funnel. You can alter the way you want your pipeline to appear to your target audience. You can even alter the design of your checkout and landing pages, for example, to a different one – there is a library full of 40+ page templates that you can pick from.
Optional Payment Options and Price
Kajabi lets you integrate seamlessly with payment gateways like Stripe and PayPal so that your students can choose one of them to pay for your course. Stripe is a popular payment method that accepts debit and credit card transactions and certain e-wallet providers across the world. PayPal is, on the other hand, is available as an option to subscribe as well as multi-payment plans. There aren’t any charges for transactions on Kajabi’s side since all the money you earn will be immediately transferred to your bank account.
When it comes to price options for Kajabi, it provides customers a variety of pricing options of options to select from. You can choose to cost your pupils for the services at various time frames (one-time or subscription and multi-payments) or give them away for free. You can also choose to choose whether you’re planning to charge a specific amount for a single product or a number of products, and set specific dates that your members can access within a specific period of time. You can also create coupons to further motivate your target audience to buy any of your offers. Kajabi, Llc Whisper
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Integrations to Third-Party Services
Kajabi has a variety of built-in tools to make and market your courses however, you also can connect to third-party apps for an added boost in functionality. The platform currently supports the integration of ten natively-built integrations, such as the popular analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful because it allows connections to hundreds of third-party apps and tools that range from e-commerce to user experiences.
Training and Customer Support Resources
When it comes to customer service, Kajabi has a bigger advantage over the rest as it’s one of the few platforms for creating courses with live chat available 24/7 assistance. Contrary to similar services that offer customer support, Kajabi’s team is always ready to assist you if you’re having difficulties in creating an online course or website, in addition to other crucial issues, anytime and anywhere. However, it’s important to mention that this 24-hour feature is available for instructors who are subscribed to the Growth plan and above – for basic users Live chat is available for certain times and times on weekdays. The approach of Kajabi’s customer service has been well-received by many of the instructors who use it to design useful course content. Kajabi, Llc Whisper
As for tools for training, Kajabi gives an array of options to resources that you can master and become familiar with. Its Kajabi Hero University is packed with courses, tutorials and informational content that are specifically targeted at educators and edupreneurs who want to get started or increase their position in the world of course design. Additionally, you can attend every day Q&A webinars that feature prominent experts from various fields as guests, plus when you’re looking for more tips and tricks the help desk is always there to guide you along the way. In addition to the platform’s Hero University, there is Kajabi’s Hero Rewards program where course creators are rewarded with tons of sweet perks as they achieve their objectives.
What is the other thing that is missing from Kajabi?
Kajabi might be a fantastic all-in-one platform to develop and promote your course content However, we need to take care of a few essential things that are missing. Most of them would have been extremely helpful to improve the experience. Here are the following things that we wish would be included in Kajabi’s system soon:
- Built-in tools for issuance of certificates and credentials. While some provide this service instructors who utilize Kajabi often will still require connecting to third-party software that are specialized in the issue of certificates, like Accredible.
- More diversity in question types. While we are pleased with the platform’s handling of assessments within the course, we would like that the absence of options for question types – plus randomization of said types and their randomization to be resolved as quickly as possible.
- Additional payment options. As of this writing, only transactions via Stripe and PayPal can be accepted. Not only that, we don’t appreciate how there are certain limits also.
- An API key that is public. This could have been helpful for creating custom integrations such as letting your subscribed students login using a single sign-in feature with other apps.
Alternatives to Kajabi
Kajabi could have the majority of the features that an aspiring Edupreneur could dream of. However, due to the high cost plan, and the lack in features it might make some people turn away. If you’re looking for alternatives with collective similarities in comparison to Kajabi in terms of performance and reliability, we’ve listed some worthy competitors that you may want to consider in your decision. Kajabi, Llc Whisper
- New Zenler is an online course platform that offers all-in-one services that are similar to Kajabi. The only significant distinction is in the cost – starting at only $67/month, you can create unlimited courses and advertise to your audience of choice without ever having to worry about the cost!
- Podia isn’t just claiming to be creator-friendly. It’s also extremely easy to use, and much more user-friendly than Kajabi! Although you can utilize marketing tools It’s a lot lighter than the other. With the extremely affordable price range we can understand how Podia can appeal to DIY entrepreneurs getting into the business.
- While Kajabi does not have credentials or advanced quiz features, Thinkific makes up for them. With a price that is affordable for beginners, it sure does offer more industry-level functions than Kajabi, and this includes live lessons and a built-in app integrations store.
- Teachable is identical to Thinkific in the way it operates. However, it is important to understand how Teachable is able to incorporate additional payment options, as it can support Google Pay and Apple Pay, two gateway services Kajabi is not able to offer. It also lets you utilize one-on-one coaching and other core features.
Conclusion
In the end, Kajabi successfully knocks it out of the park for having nearly all the options that most entrepreneurs make use of. It certainly has the essentials anyone must need to be able to design a professional web pages to the fantastic built-in marketing suite with the addition of simple plans for sales funnels, as well as effective marketing tools for e-mails.
There may be a few tools missing for example, the issuance of certificates in particular. Plus with a steep price tag, it may not be the best choice for the budget-conscious. However, we understand that even though Kajabi performs very well as an all-in-one solution for course creation but it’s not without limitations. It doesn’t hinder it, but it is a popular choice among established entrepreneurs and creators!
If you’re still searching for an LMS that offers everything you require on one platform, Kajabi is something you should strongly consider.
FAQ Kajabi, Llc Whisper
What does the word Kajabi mean?
The term “Kajabi” derives from a word of Islamic as well as Arabic origin that means “to fly.”
Do I have the ability to sell physical items on Kajabi?
Yes! In addition to the normal courses, you can also sell physical products on Kajabi. You can also join with Shopify to build a fully functional E-commerce store using Kajabi!
Regarding marketing via e-mail is it possible Kajabi can replace MailChimp?
Since Kajabi already has E-mail marketing tools integrated within the platform, it’s logical that it’s adequate to replace third-party programs such as MailChimp. However, if you do want to use the platform, Kajabi still allows you to integrate with it and other applications as well.
Does Kajabi mobile-friendly?
Yes! Kajabi even offers an app for mobile devices for you and the members who have subscribed can access your entire course materials even when traveling. Kajabi, Llc Whisper
