Hundreds of learning management system (LMS) platforms have various important features you can use when you write content that is meaningful. While there may be plenty of websites that allow you to make use of modern marketing tools to market classes to your target audience, some might not provide all the features. Although some sites provide simple-to-use course-building tools, there will also be some that have an editing experience that is so complicated it turns off its users.
Among a sea of e-course platforms There are a handful that offer not just a simple editing interface, but also a plethora of sales and marketing functions. And on top of that they provide you with nearly all you can think of such as 24/7 assistance and training tools to top-of-the-line analytics. All-in-one platforms for courses allow you to go beyond the limits of your abilities and one of the platforms which can provide this is Kajabi.
In a nutshell: Kajabi: What exactly is Kajabi? Kajabi Marketing Team
Kajabi is an online platform that allows you to develop and market your courses to an audience of students. Branded as an all-in-one service and platform for edupreneurs, Kajabi offers edupren all walks of life with optimized and vital features to not just build a professional-looking site for your courses, but also allow them to grow to higher levels. Kajabi is widely praised and regarded as one of the best online learning platforms, with an overwhelming positive rating from 4.6 out of five on Trustpilot.
What makes Kajabi so popular and well-received among its users? Well, there are quite many aspects that make this platform very convenient for everyone to utilize. It’s first and foremost the ease of use. From course creation all the way to the marketing services, nearly all of Kajabi’s features have been designed so that they are easily digestible for people who are new in the world of e-learning. A majority of them are advanced, giving instructors the added edge over other instructors. In addition, it lets budding entrepreneurs like you to run and create an online course without the need to look elsewhere in case something is missing. Kajabi offers all the tools anyone may need and is a true testament to its ‘one-stop shop name.
What does it let you do? Do?
There are a variety of ways that Kajabi lets you do as an all-in-one e-course solution. We’ve compiled a list, in bullet points of the most important characteristics that you might want to be aware of in the event you’re considering it. In simple terms, Kajabi allows you:
- Create interactive and engaging classes using a range of tools for customizing including media files, templates that you can pick depending on your preferences;
- Build a presentable website to display your course materials and products, as well as your own blog to keep your students updated on the latest developments;
- Make the most of websites, landing pages and checkout sites and other ways to improve your earnings, expand your reach beyond the limits and boost conversion rates;
- Select the method you want to invoice your courses or other items to your students – whether it’s a one-time payment or a monthly subscription;
- Design and build effective sales funnels without any issues by making use funnel templates and funnel blueprints;
- Make use of its internal marketing and analytics suite with the ability to send out e-mails, CRM, and automated tools.
- Create and manage your affiliate links.
- Explore a variety of customer service, community, and training resources and features, including the Kajabi University feature.
Big Names That Have Used Kajabi
Kajabi is trusted by more than 16,000 companies and celebrities. It’s the choice of some of the well-known names who come from different sectors, like the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands upon thousands of courses, which are accessed and explored by more than 35 million students from all over the world. In the last writing, Kajabi boasts more than $650 million of sales since it was founded in 2010.
Kajabi’s Pricing Strategies
The three pricing plans Kajabi provides are very different than other online course-making services in that they’re much more expensive. With monthly costs that begin as low as $119, it’s not surprising that this might be an issue for those who might want to give the service a shot. With the abundance of important features included within each plan, the pricing is understandably reasonable.
Kajabi’s pricing plans start with the Basic plan, which costs $149 per month, or $119/month if billed annually. This plan lets you are able to design three products, garner up to 1 000 active clients, and make websites that you are able to customize with tools fully provided by Kajabi’s platform. Included are unlimited pages for landing pages, unlimited marketing e-mails, and unlimited access to useful resources, such as one-on-one customer support and Kajabi University.
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In addition to The Basic Plan, there’s the Growth plan, which happens to be the most sought-after plan on the platform at $199 a month or $159/mo if paid annually, and the Pro plan, which costs $399 per month or $319/mo yearly that is loaded with all the features you’d like when you are designing and selling your course. Kajabi is currently not offering an option to pay for the plan. However, a 14-day free trial is available for all three plans. An extended trial that lasts up to 30 days is also available on selected blogs. If you’re looking to test the waters and see if Kajabi’s the best choice for you, the short trial period is the ideal way to go.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The integrated marketing suite. Kajabi’s own marketing suite of tools, which includes e-mail marketing and automation, are designed to be optimized for businessuse, and you won’t need to integrate with third-party solutions to do this!
- The software that creates sales funnels. Another one of the platform’s best-selling points, the Sales Pipeline Builder lets you make use of well-tested and accessible blueprint templates. No need to overcomplicate yourself!
- The ability to customize without limitations. From the creation of professional-looking courses down to the custom domain, Kajabi lets you customize according to your own preferences – and even create your own brand from the ground up.
- The easy and intuitive website as well as course editor. The creation of content using the site and course builder software has never been this simple and fast, since it requires less time and effort to complete the task.
- Unlimited integrations are endless. In addition to native integrations to 10 e-commerce, marketing and analytics services, connection to Zapier’s app lets you to explore and choose from more than a thousand non-native platforms for better effectiveness.
- Building worthwhile relationships with fellow instructors and students. Kajabi’s community feature lets you connect with students in your classes. You can also connect, network, and share your joy with hundreds of teachers in the same position as you.
The Cons – What We Do Not Like
- The pricey pricing plans. Kajabi’s three pricing plans are greater than the average monthly rate offered by other services. There’s no free plan available as well.
- There is no built-in tool to issue certificates. You may need to connect to a third-party certificate app if you plan to design custom-made certificates of different kinds.
- Not enough tools for student-instructor engagement. We aren’t happy with the absence of specific features, like appropriate discussion forums as well as the ability to randomize quizzes or assignments. Kajabi Marketing Team
A Review of Kajabi’s Features
User-Friendliness and Experience
One thing that we like one thing we like about Kajabi is its surprisingly simple user experience. One of the reasons is that the User Interface (UI) is structured. If you check the dashboard menu, you will see that the functions are organized into five main sections – Website, Products, Sales, Marketing and People. The menu’s design leaves no space for obstruction, since some of the features that are related to a specified section are collapsible. The UI style is very uniform that reflects Kajabi’s “all-in-1” trademark. You get to create a landing page, modify your course, and even communicate with your instructors through one website.
The search assistant is a tool that is useful anytime you’re looking for something difficult to locate. The Kajabi Assistant can be found in the top of the dashboard, in the form of a search bar and allows you to search for tools and items on the site by entering the keywords. As previously mentioned that both the Kajabi courses and site builder sections can be dragged and dropped and make the process much easier without having to know how to navigate it. Kajabi has a smoother learning curve compared to several of its peers. It also supports multiple languages other than English for those who want to present your content to wider audience.
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Course Development and Engagement
Product Blueprints
If you take a look at Kajabi’s courses design feature, you will be able to see a collection of course or product templates, or the way it refers to them blueprints. Each of the blueprints for products varies in structure and type and can be customized to meet the needs of any instructor.
Included among the listed blueprints are Mini Courses as well as Online Courses and Drip Courses. Mini Courses are quick-form courses that are usually created in order to increase brand value, while Online Courses are full-version versions with a complete content structure created to offer a “world-class” learning experience. Drip courses on the other hand, are programs which are planned over an established period of days or weeks. Also called Evergreen Training courses, it’s an efficient method to distribute your content if you or your students are busy with other things.
Kajabi may be known by many as a renowned premium course-maker. But, aside from the course types, the product blueprints allow you to create a membership area where your customers can enjoy exclusive content as well as a coaching session lasting 12 weeks. You can also download a blank template that allows you to create an entire course or product from scratch!
Categories, Posts, and Content Uploads
If you continue to look into the course builder, you’ll notice the outline of the sections and lessons that have been automatically added when you select one of the blueprints for your course. In Kajabi’s instance, these segments and classes are called post categories as well as category, respectively. The posts are where you can insert different types of content, like text, videos images, and text, while the categories act as folders where the posts are stored.
It is also possible to include subcategories for posts in one category in order to structure your content flexibly. You can alter the outline by dragging it around. Kajabi accepts a variety of media and text files to include in your posts. These include MP4 and MOV files, MP3 and WAV files, PDFs, and even Word documents. Upload any of them either through your computer’s folders or via cloud-based file sharing platforms like Google Drive and Dropbox. You can add existing URLs for your videos into your posts!
As with a handful of other platforms for creating courses, Kajabi allows you to make use of the feature of bulk uploads. Similar to the name that you can upload all the files you have uploaded to your course in one tab. This is a great option especially when you’re working on other things.
Course Player Templates
Kajabi has a variety of 10+ themes for course players. Contrary to other LMS platforms that only allow you to be allowed to select one or three themes, Kajabi lets you have the choice of selecting different themes for different products. Similar to the course outline creator, it’s simple to alter any of the themes to match your preferences. It is possible to incorporate specifics of your brand, such as the logo images, fonts, and designs , into the course player to add a a personal touch. Kajabi Marketing Team
Questions and student interactions
Kajabi offers a quiz feature called Assessments that allows you to design and create assignments and quizzes and include them as part of your course. Assessments can be a great way to determine the extent to which your students gained from the course you’ve taught them. With the assessment feature, you get to choose from three different question types: multiple-choice, multiple-selection, and paragraph-style. You can also set an assessment score that will encourage your students to be more engaged with your material more.
Apart from that in addition, the LMS website has been able to make strides in providing spaces for teachers and students to connect. With the Community feature, your learners are given access to participate and leave comments on any of your courses via their dashboards. You can even write in your blog posts for discussion with your fellow students about your lessons from the past and your upcoming content. The community feature can be accessed either as a standalone product or as component of your member.
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Website Design and Customizability
Why should you upload your course materials to your web domain or WordPress web site when Kajabi has the platform and tools you need to create one within the platform? Kajabi offers unlimited web hosting on three pricing plans. What’s awesome about it is you’re guaranteed instant security and security through the automatic SSL certification as well as a team to help maintain your site.
Additionally, you have the freedom to personalize your domain as well as pick from a wide array of professional, one-of-a-kind themes that you can personalize to your liking! This doesn’t stop there. If you’re an expert in edupreneurship and have signed up to the Growth plan and above you are able to import custom-made themes built to fit your ever-expanding needs, plus remove any Kajabi brand names and then replace that with your own!
Page Builder
Just like the course builder that we’ve discussed earlier, the page builder from Kajabi allows you to alter any of the themes for websites using a set of intuitive and easy-to-handle editing tools. After further exploration you’ll be presented with a variety of customizable blocks and sections. They’re basically like post categories, and categories we discussed when we’ve discussed the course builder. Blocks are referred to as the elements that make up the content of the website, such as text, media files, and clickable buttons. Sections are, however, are formed by multiple well-arranged blocks.
There are over 40 pre-designed section templates that can be picked from the dashboard of the page builder. As we’re all glued to our phones and tiny tablets nowadays, it makes total sense for Kajabi to have your website automatically adapt to a mobile-friendly layout. You can go an extra mile by picking the element of your site you would like members to see. With all the necessary tools to make your site look as you wish it to appear the page builder from Kajabi is not only super flexible but also fast to use.
Blogging and Other Useful Website Features
Other LMS platforms might not offer this feature, however Kajabi allows you to create an area on your site specifically for your blog. There, you can post updates and thoughts on the content of your course. If you’re looking to get the most out of your Kajabi-created website it provides the opportunity to publish your content without restriction. It is possible to begin with your blog posts by creating your own using Text Editor. You may include SEO elements if you want to expand your reach or group your posts into various categories and even alter the way you would like your blog’s entire section to appear.
Kajabi’s built-in blogging tools may not be as up to par as WordPress or Blogspot However, it comes with enough tools to make it manageable. You can also create podcasts that you could promote on your website. You can upload audio recordings of your podcast that will be hosted on the website and distributed to major podcast listening platforms such as Apple Podcasts and Spotify. If you upload podcast episodes there are two choices: publish it as a public podcast for free , or create an exclusive private version that only your users are able to access. Kajabi Marketing Team
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Marketing and Sales and Marketing
Part of what makes Kajabi so well-liked among entrepreneurs is its slew of marketing and sales tools that are supremely easy and straightforward for even those who aren’t marketing experts to use!
E-mail and Affiliate Marketing
A major draw for the masses, Kajabi’s built-in email marketing feature allows you to send emails about your course and website to your subscribed member students while seated on the platform. However, you might be amazed by the fact that it goes beyond just send e-mails. With the help with Kajabi Automations, you get to automate sequences of e-mails that are triggered by various user actions. For example, when a student successfully logs into one of your courses following the checkout process, a welcome email will be automatically sent into their email inbox. If another course is not performing, an upsell is sent to suggest an improvement Kajabi Marketing Team
You are able to create as many emails to the campaign you want and schedule each of them in accordance with your preferences. You can even select which members of your group are eligible to receive those messages. Managing e-mails has never been so comprehensive yet easy to handle. Unlike other LMS sites, Kajabi already provides you with e-mail marketing tools that wouldn’t have to worry about integrating with other third-party platforms in order to make it work.
Aside from that, Kajabi also has an affiliate marketing function where you get to assign some of your members as affiliates who can help promote your content on behalf of your company. Apart from paying them a commission and monitoring their performance to gauge the extent to which they are contributing to increasing your conversion rates and click rates. Kajabi Marketing Team
Pipeline Builder
Another of Kajabi’s standouts are the Pipeline Builder, where you are able to design specialized marketing funnels with no overcomplicating problems. While other platforms provide similar features that require more effort and time and effort, the Pipeline Builder is designed to be extremely simple and quick that even beginners are able to make the most of it. This feature is stunning and lets you select from a collection of pre-made funnel designs or pipeline blueprints. These include the following:
- Freebie – for whenever you want to offer an offer as a lead magnet to grow your email list
- Sales Page OVO – to use whenever you want to convince your intended customers to purchase your product via an online sales page
- Product Launch OVO – to use whenever you’re launching a course or other product
- Zoom Webinar OVO – to use whenever you want to promote your products through web training seminars
- Free Book OVO – for anytime you’d like to promote your content with an online book for free download.
- Coaching Campaign OVO – to use whenever you’re promoting your courses by means of an array of coaching sessions
- Blank design – for when you want to build your sales funnel from starting
Once you select from any of the blueprints for your pipeline, Kajabi automatically creates pages and e-mails that you’ll require to create an efficient sales funnel. You can customize how you want your pipeline to appear to your audience. You could even alter the theme of your landing and checkout pages, for instance, to a different one – there is a library full of 40+ page templates that you can choose from.
Prices and Payment Methods
Kajabi lets you integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your students can get to choose between the two to pay for your courses. Stripe is the most popular payment method that accepts credit and debit card transactions as well as various e-wallet companies across the world. PayPal however, on the contrary on the other hand, is an option for subscriptions and multi-payment plans. There aren’t any charges for transactions on Kajabi’s side because all your earnings are instantly transferred into your account at the banks.
For pricing options, Kajabi offers an array of options for you of options to select from. You can cost your pupils for the services at different times (one-time, subscription, and several payments) or hand them out at no cost. You also have the option to choose whether you’re planning to charge a set amount for a specific product or multiple items, and specify specific dates your students can access your products within a given time frame. You can also create coupons that will further encourage your customers to purchase the products you offer. Kajabi Marketing Team
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Integrations with Third-Party Services
Kajabi has a variety of built-in features to help you develop and promote your courses however, you also can connect to other third-party applications for an additional boost of functions. Kajabi currently has the integration of ten natively-built integrations, such as the well-known analytics service Google Analytics and app automation service Zapier. Zapier comes in very handy because it allows connections with hundreds of other third-party applications and tools, ranging that range from e-commerce to user experiences.
Customer Support and Training Resources
When it comes to customer service, Kajabi has a bigger advantage over the rest as it’s one of the few platforms for creating courses which provide 24/7 live chat assistance. In contrast to other similar platforms, Kajabi’s customer support team is always ready to help you whenever you’re having difficulties in creating an online course or website, in addition to other crucial issues, anytime and anywhere. However, it’s important to mention that this 24-hour support is available to instructors that are on the Growth plan upwards – for Basic users Live Chat support can be scheduled at specific times and on certain days during the day. However, Kajabi’s method of customer service has been well-received by those who utilize it to develop relevant course content. Kajabi Marketing Team
For tools to train, Kajabi provides the user a range of access to access resources that you can master and then become proficient with. Its Kajabi Hero University is packed with tutorials, courses and educational content specifically targeted at educators and edupreneurs who want to gain traction or boost their standing in the world of course design. There are also daily Q+A educational webinars with leading experts from different areas as guests. Additionally, if you’re looking for other tips and tricks assistance, the help section is available to help you in the right direction. Alongside Kajabi’s Hero University, there is Kajabi’s Hero Rewards program in which course creators can earn numerous sweet rewards when they meet their goals.
What else is missing in Kajabi?
Kajabi may be a great all-in-one tool to design and market your course content however, we must address a few vital things that are not being addressed. A majority of them could be extremely useful to improve the experience. Here are the following things we’d like to see included in Kajabi’s system soon:
- Built-in tools for issuance of certificates and other credentials. While some offer this feature, instructors who use Kajabi frequently will require connecting to third-party apps which specialize in issuance of certificates, such as Accredible.
- More diversity in question types. While we appreciate the platform’s handling of assessments within courses, we’d like that the absence of options for question types as well as randomization of these types – to be addressed soonest.
- Other payment options. At the time of writing, only transactions via Stripe as well as PayPal will be accepted. Not only that, but we don’t understand why there are certain limits too.
- An API key that is public. This could be useful in making custom integrations, such as letting your subscribed students sign in using the single sign-in feature with other apps.
Alternatives to Kajabi
Kajabi might have the most of the features that an aspiring edupreneur could ever dream of. But with the steep price plan and a plethora in terms of functionality, the site could turn some people off. If you’re seeking alternatives that have commonalities with Kajabi with regards to performance and reliability We’ve provided a list of worthy alternatives that you might want to consider in your decision. Kajabi Marketing Team
- New Zenler is an online course platform that provides all-in one solutions similar to Kajabi. The only difference is the price – starting at only $67/month You can design unlimited courses and advertise your course to the right audience without ever having to worry about the cost!
- Podia does not just claim to be a creator-friendly platform. It’s also extremely easy to use, and much more user-friendly than Kajabi! In addition, you can make use of marketing features It’s a lot lighter than Kajabi. But considering the very budget-friendly price range, we can understand the way Podia will appeal to individuals who are just starting out in the business.
- While Kajabi isn’t a reputable platform and lacks advanced quiz features, Thinkific makes up for these features. With its affordable price It certainly has higher-end features than the other has which includes live lesson courses and a built-in app integrations store.
- Teachable is similar to Thinkific in the way it works. But, we need to appreciate how Teachable is able to incorporate additional payment options since it accepts Google Pay and Apple Pay which are two gateways Kajabi is not able to offer. It also lets you utilize one-on-one coaching as well as other essential features.
Conclusion
Overall, Kajabi successfully knocks it out of the park in terms of providing nearly all of the tools that most entrepreneurs use. It certainly has the essentials anyone must need, from intuitive functions needed to design a professional web pages to the fantastic integrated marketing suite, which includes the addition of simple sales funnel blueprints and efficient marketing tools for e-mails.
There are a few instruments that aren’t there, such as the issuance of certificates in particular. Also, with its high price tag, it may not be the right option for those with a tight budget. But we do understand that even though Kajabi performs great as an all-in one solution for creating courses however, it’ll always have limits. That doesn’t stop it, but it is a popular choice among established creators and businesses!
If you’re still looking to find an LMS that can provide everything you need in one platform, Kajabi is something you must seriously consider.
FAQ Kajabi Marketing Team
What is the meaning of Kajabi translate to?
The word “Kajabi” is derived from a word of Islamic as well as Arabic origin that means “to take flight.”
Can I sell physical goods on Kajabi?
Yes! Apart from the standard classes, you can also sell physical products on Kajabi. You can even integrate with Shopify to create a fully-functioning E-commerce store using the platform!
Concerning e-mail marketing is it possible Kajabi can be able to replace MailChimp?
Since Kajabi already comes with the tools for marketing via email built into the platform, it makes sense that it’s adequate to take over third-party apps like MailChimp. However, if you do intend to make use of the platform, Kajabi still allows you to integrate with it and other applications as well.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi also has a mobile app so that you and the members who have subscribed can access all your course content even when you’re traveling. Kajabi Marketing Team
