Hundreds of learning management system (LMS) platforms offer many essential features that can be utilized when creating content of high quality. While there may be plenty of websites that allow you to make use of advanced marketing tools to promote your courses to your target audience, others might not offer all of the features. While some provide easy-to-use course-building tools, there will be a few that provide editing options so complex that it turns its users off.
Among a sea of e-course platforms There are a handful that offer not just the basic editing interface but also a plethora of marketing and sales functions. In addition to that, they also offer nearly everything you’d ever want such as 24/7 assistance and training resources to top-notch analytics. All-in-one course platforms let you explore beyond your limits, and one of those that offer it effortlessly is Kajabi.
At a Glance: Kajabi: What exactly is Kajabi? Kajabi On Pinterest
Kajabi is an online platform that allows you to develop and market your content to your student audience. The company is advertised as an all-in-one solution, Kajabi provides edupreneurs from all kinds of industries with the best and essential features needed to not just build a professional-looking site for your courses, but help them rise to greater heights. Kajabi has been critically acclaimed and is regarded as one of the top online learning platforms, with an overwhelmingly positive rating with a score of 4.6 out of five on Trustpilot.
What is it that makes Kajabi so popular and well-received among its users? Well, there are quite numerous aspects that make this platform very convenient for everyone to utilize. First, it’s the user-friendliness. From the course creation to the marketing services the majority of the Kajabi features have been designed so that they are easily digestible for people who are only beginning to get started in the world of online courses. A majority of them are advanced, giving administrating instructors an edge over the rest. Additionally it allows budding entrepreneurs like you run and develop courses without the need to look elsewhere in case something is not available. Kajabi offers all the equipment that one could need, living up to its ‘one-stop shop name.
What Can It Do? Do?
There are numerous methods that Kajabi can do as an all-in-one e-course solution. We’ve put together a list in bullet points of the most important features that you may want to watch out for if you’re considering it. In simple terms, Kajabi allows you:
- Create interactive and engaging courses using a variety of customizing tools such as media files, templates that you can pick in accordance with your personal preferences.
- Create a professional website that can present your course content and products and a blog where you can keep your students up-to-date on what else is new;
- Make the most of websites, landing pages and checkout sites, and other effective methods to increase your profits, further your reach to the limit and increase conversion rates;
- Select the method you want to charge your courses and other products for your students, whether it’s one-time payments or a subscription for a month;
- Design and build effective sales funnels without any issues by making use of funnel blueprints and templates;
- Utilize its in-house marketing and analytics suite that includes the ability to send out e-mails as well as CRM and automated tools.
- Create and manage your affiliate links.
- Explore an array of community, customer service and training materials in conjunction with Kajabi University.
Big Names That Have Used Kajabi
Kajabi is used and trusted by over 16,000 businesses and famous personalities. Kajabi is the preferred choice of some of the well-known names that are from various sectors, like the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands on thousands of courses that are used and explored by more than 35 million students all over the world. In the last time of writing Kajabi has generated over $650 million in revenue since it was founded in 2010.
Kajabi’s Pricing Plans
The three pricing plans Kajabi provides are very different than other online course creation services in that they’re more costly. With monthly prices that start at just $119, it’s not surprising that this can impede some people who be interested in giving it a try. However, when you consider the number of essential features already packed into each plan, pricing is understandably reasonable.
Kajabi’s pricing plans start at the Basic plan that costs $149 per month or $119/mo for billing annually. This plan lets you get to create three products, reach an maximum of 1,000 active customers, and design a website that you can create with the tools offered by the platform. Included are unlimited landing webpages, unlimitted marketing e-mails, and unlimited access to valuable resources, including one-on one customer service and Kajabi University.
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In addition to basic plans, there’s the Growth plan, which happens to be the most sought-after plan on the platform with a monthly cost of $199 or $159/month if you pay annually. There is also the Pro plan for $399 per month or $319/month annually that is loaded with all the features you could ask for when creating and selling your courses. Kajabi is currently not offering any free plans. There is however a fourteen-day no-cost trial is offered for each of the three plans. A longer trial of up to 30 days is also offered on select blogs. If you wish to try the service and see if Kajabi’s the right choice for you, then the brief free trial is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The integrated marketing suite. Kajabi’s in-house marketing suite of tools, such as automated e-mail marketing, and automation are specifically designed to be optimized for businessuse, and it isn’t necessary to integrate with third-party solutions to do this!
- The software for sales funnels. Another one of the platform’s best-selling points The Pipeline Builder. Pipeline Builder lets you make use of well-tested and understood blueprint templates – no need to get too complicated!
- The ability to customize without limitations. From creating professional-looking course websites up to the customized name, Kajabi lets you customize according to your own preferences – and even create your own brand from scratch.
- The simple and intuitive site as well as course editor. Making content using the site and the course builders hasn’t been so easy and swift, and it requires less time and effort to complete the task.
- Infinite integrations. Apart from native integrations to 10 e-commerce, marketing and analytics services, connection to Zapier’s app allows you to look and select among more than a thousand non-native platforms for better efficiency.
- Establishing meaningful relationships with fellow instructors and students. Kajabi’s Community feature lets you interact with students enrolled in your classes. It also lets you network, connect, and celebrate with a multitude of teachers who happen to be in the same position as you.
The Cons – What We Don’t Like
- The steep pricing plans. Kajabi’s three pricing plans are greater than the average monthly rates provided by other companies. There’s no free plan available neither.
- There is no built-in tool to issue certificates. It is possible to connect to a third party certificate application if you intend to design custom-made certificates of various types.
- There aren’t enough tools to facilitate student-instructor engagement. We don’t appreciate the lack of some particular features, like appropriate discussion forums as well as the ability to randomly assign quizzes or assignments. Kajabi On Pinterest
The Review of Kajabi’s features
Ease of Use and Experience
One thing we like about Kajabi is the surprisingly easy user experience. First, the majority of the user interface (UI) is organized. If you check the screen menu, you’ll find that all the features are arranged into five main sections – Website Products, Sales Marketing, and People. The layout of the menu is clear and free of obstruction, since some of the features that are related to the specific section can be collapsed. The UI style is very uniform, reflecting Kajabi’s ‘all-in-one’ brand name. You get to create a landing page, modify your course and interact with your fellow instructors on one site.
The search assistant is a tool that is useful anytime you’re looking for something that is difficult to find. The Kajabi Assistant is found at the top part of the dashboard in the form of a search bar and it lets you look for items and tools on the website by typing in the search terms. As previously mentioned that both the Kajabi website builder and course builder sections can be dragged and dropped and make the process much easier without having to know how to navigate the site. Kajabi is more user-friendly and has a less arduous learning curve than some of its competitors. It is also compatible with other languages that English if you wish to present your content to wider audience.
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Course Creation and Engagement
Product Blueprints
When you go through Kajabi’s course creation function, you may quickly come across a variety of course or product templates, or what the platform calls it, blueprints. Each of the blueprints for products differs in terms of structure and design and is readily tailored to fit any instructor’s needs.
In the blueprints that are listed are Mini Courses, Online Courses and Drip Courses. Mini Courses are short-form quick courses that are usually created as a way to build brand value, while Online Courses are full-version courses with a full content structure that are designed to provide a “world-class” educational experience. Drip courses on the other hand, are courses which are planned over the course of a specified number of weeks or days. Also called Evergreen Training courses, it’s a much more convenient method to distribute your content when you as well as your students are occupied working on other projects.
Kajabi is known to many as a renowned premium course-maker. However, in addition to the kinds of courses offered, the blueprints also allow you to create a membership space that allows your customers to access exclusive content as well as a coaching session for 12 weeks. There’s also a blank template which allows you to design your own course or product from scratch!
Categories Posts, Categories, as well as Content Uploads
As you further look into the course builder, you’ll see the outline of the sections and lessons which have been automatically added if you choose one of the blueprints for your course. In Kajabi’s case, those sections and lessons are referred to as categories and posts, and vice versa. Posts are the places where you insert various kinds of content, such as text, video, and images, while the categories serve as folders in which the posts are stored.
You may also incorporate subcategories for posts in a category if you want to structure your content flexibly. You can also move and rearrange the outline. Kajabi accepts a variety of text and media files that can be used to add to your posts. These include MP4 and MOV files, WAV and MP3 files PDFs as well as Word documents. Upload any of them from your computer folders or via cloud-based file sharing platforms such as Google Drive and Dropbox. You can also copy and paste existing URLs of your video to your blog posts!
As with a handful of other platform for making courses, Kajabi allows you to utilize the bulk upload feature. Like the name implies that you can upload all your files to your courses on one tab. This is a great option, especially if you’re busy performing other tasks.
Course Player Templates
Kajabi provides a selection of more than 10 themes for courses. Contrary to other LMS platforms that only allow you to be given the option to choose the theme you want to use, Kajabi lets you have the choice of selecting several themes to suit different products. Like the outline maker, it’s simple to modify any theme to match your preferences. It is possible to incorporate specifics of your brand like your logo or images as well as font designs into your course player in order to give it a an individual touch. Kajabi On Pinterest
Questions and student interactions
Kajabi offers a quiz feature called Assessments. It allows you to create quizzes and assignments and add them as part of your curriculum. Assessments are an effective method of determining the extent to which your students gained from the lessons you’ve provided them. With the assessments feature, you can choose between the three primary types of questions: multiple-choice paragraph-style, and multiple-selection. You can also set an acceptable score to encourage your students in engaging with your content.
In addition aside from that, it is also important to note that the LMS site has also been able to make strides in providing spaces for teachers and students to interact. Through the Community feature students have access to comment and interact with any of your courses through their dashboards. You can also write your blog posts for discussion with the rest of them your lessons from the past as well as your future content. The community feature is offered as a separate feature or as part of your membership area.
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Website Design and Customization
Why would you want to publish your course content with your domain name as well as WordPress site when Kajabi provides the platform and the tools to make one within the platform? Kajabi offers unlimited web hosting for the 3 pricing options. What’s great about this is you’re guaranteed instant security and safety with an automated SSL certification as well as the support of a team to manage your website.
You’re also given the liberty to personalize your domain as well as pick from a wide array of unique, professional themes, which you can personalize to your liking! This doesn’t stop there. If you’re an expert in edupreneurship and are a member of the Growth plan and higher you are able to import custom-made themes built to meet your ever-growing needs as well as remove any Kajabi brand names and then replace it with your custom-designed theme!
Page Builder
Similar to the course builder that we’ve discussed earlier, Kajabi’s page builder allows you to modify any of the themes on the website using a variety of user-friendly and intuitive editing tools. If you continue to explore you’ll be presented with a variety of customizable blocks and sections. They’re basically like post categories, and categories we discussed when we’ve discussed our course building tool. Blocks are the elements that compose the site’s content including text, media files and clickable buttons. Sections on the other hand are made up of multiple neatly-arranged blocks.
There are over 40 pre-designed section templates you can pick from the page builder’s dashboard. We’re all hooked to our phones and tiny tablets these days it is logical to use Kajabi to make your website automatically adjust to a mobile-friendly layout. It’s even possible to go the extra mile and select the element of your site you would like for your member learners to see. With all the tools you need to build your site as you wish it to appear the page builder from Kajabi is not only super flexible but also fast to use.
Blogging and Other Useful Website Features
Other LMS platforms might not offer this, but Kajabi allows you to create an area on your site specifically for your blog. There, you can post information and comments on your course content. If you’re looking to make the most out of your Kajabi-created website this service offers you a space where you can do so without limits. It is possible to begin with the blog post by creating one with an editor for text. You may incorporate SEO elements if you wish to have a wider reach, group your posts into various categories, or even change the way you would like your blog’s entire section to appear.
Kajabi’s built-in blogging features may not be as on the same level as WordPress or Blogspot however, it does have enough tools to allow it to be managed. You can also create podcasts that you could promote on your site. You can upload audio recordings of your podcast to be hosted on the site and distributed to major podcast listening platforms such as Apple Podcasts and Spotify. If you upload a podcast episode there are two options: release it as a public podcast for free , or create an exclusive private one that only your users have access to. Kajabi On Pinterest
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Marketing and Sales and Marketing
One of the reasons that make Kajabi so popular with edupreneurs is its array of sales and marketing tools that are highly user-friendly and easy to even non- marketing experts to utilize!
E-mail and Affiliate Marketing
A huge draw among the crowd, Kajabi’s built-in email marketing feature allows you to send emails related to your course and website to your subscribed member students within the comforts of the platform. However, you might be amazed that it can do more than just send e-mails. With the help with Kajabi Automations, you get to automate sequences of e-mails triggered by different kinds of user actions. For example, when a student logs in successfully to one of your classes after the checkout process, a welcome email will be sent automatically to their inbox. If another underperforms then an upsell message is delivered to offer suggestions for improvement Kajabi On Pinterest
You are able to create as many emails to the campaign you want and schedule each one in accordance to your preference. You can choose which members of your group are eligible the messages. The management of e-mails has never been this comprehensive yet easy to handle. Contrary to other LMS websites, Kajabi already provides you with tools for marketing e-mails that you don’t require the integration with third-party platforms in order to make it work.
Apart from that, Kajabi also has an affiliate marketing feature which allows you to designate some of your members as affiliates who can help promote your content on behalf of you. In addition to paying them a commission it is also possible to track their performance to gauge how well they contribute to boosting your conversion and click rates. Kajabi On Pinterest
Pipeline Builder
Another of Kajabi’s standouts can be its Pipeline Builder, where you get to create specialized marketing funnels without a lot of issues. While other platforms have similar features, which require more effort and time, the Pipeline Builder is designed to be so quick and easy that even the uninitiated can make better use of it. This amazing feature lets you select from a variety of pre-designed funnel templates or pipeline blueprints. This includes:
- Freebie – for whenever you want to offer a freebie as a lead magnet to build your email list
- Sales Page OVO – to use whenever you want to persuade your public to buy your product through a sales page
- Product Launch OVO is a great option for whenever you’re launching a course or another product
- Zoom Webinar OVO is a great option for whenever you want to promote your products through web training seminars
- Free Book OVO – for whenever you want to showcase your content a free downloadable digital book
- Coaching Campaign OVO – for any time you’re promoting your courses by means of an array of coaching sessions
- Blank blueprint – for whenever you want to build an effective sales funnel right from beginning
When you choose from one of the blueprints for a pipeline Kajabi instantly creates a set of pages and e-mails that you’ll require to create an effective sales funnel. You can alter the way you want your pipeline to appear to your target audience. You could even alter the design of your checkout and landing pages, for example changing the design to a different theme The library is with more than 40 templates for landing pages that you can select from.
Prices and Payment Methods
Kajabi allows you to integrate seamlessly with payment gateways like Stripe and PayPal so that your students are able to select one of them to pay for your classes. Stripe is the most popular payment option that accepts credit and debit card transactions, as well as select e-wallet providers all over the world. PayPal is, on the other hand, is available as an option for subscriptions as well as multi-payment plans. There aren’t any transaction fees on Kajabi’s part since all the money you earn are immediately sent directly to the bank accounts of your choice.
For price options for Kajabi, it gives customers a variety of pricing options of options to select from. You can either charge your students for your products at various time frames (one-time subscription, one-time, or multi-payments) or distribute them to them for free. You even have the chance to choose whether you’re planning to charge a set amount for a specific product or a number of products, as well as specify specific dates your students can access your products within a specific period of time. Additionally, you can create coupons to encourage your customers to purchase all of your products. Kajabi On Pinterest
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Integration with Third-Party Services
Kajabi has a variety of built-in services needed to make and market your courses However, you can connect to third-party apps for an additional boost of functions. The platform currently supports 10 native integrations, which include the well-known analytics service Google Analytics and app automation service Zapier. Zapier is extremely useful since it allows you to establish connections to hundreds of third-party apps and tools including e-commerce and user experience.
Training and Support for Customers
When it comes to customer service, Kajabi has a bigger advantage over other platforms because it’s one of the few platforms for creating courses which provide 24/7 live chat assistance. Contrary to similar services that offer customer support, Kajabi’s team is always available to assist you if you’re having difficulties in creating a course or page among other important issues, anytime and anywhere. However, it’s important to note that this 24 hour support is available to instructors that are on the Growth plan up to for basic users live chat support is scheduled at certain times and days during the day. However, Kajabi’s method of customer support has been highly praised by many who use it to develop useful educational content. Kajabi On Pinterest
For tools to train, Kajabi provides the user a range of access to resources that you can master and become familiar with. Kajabi Hero University Kajabi Hero University is packed with tutorials, courses and educational content specifically targeted at educators and edupreneurs who want to gain traction or boost their position in the field of course development. You’re also invited to daily Q+A educational webinars with leading experts from different disciplines as guest speakers, and when you’re looking for other advice and tricks assistance, the help section is available to help you along the way. Apart from the platform’s Hero University, there is Kajabi’s Hero Rewards program in which course creators are rewarded with tons of sweet perks as they reach their goals.
What is the other thing that is missing from Kajabi?
Kajabi may be a great all-in-one tool to design and market your course content however, we must take care of a few essential things that are missing. The majority of these would have been extremely helpful to enhance the user experience. Here are the following things we would like to see included in Kajabi’s system soon:
- Built-in tools for issuance of certificates and credentials. Although some of them offer this option instructors using Kajabi often will still need to connect to third-party apps that specialize in issuing certificates, like Accredible.
- More diversity in question types. While we are pleased with the way that the platform handles assessments within courses, we wish that the absence of question type options – plus randomization of said types and their randomization to be resolved as quickly as possible.
- Additional payment options. As of the moment there are only two options for transactions: Stripe and PayPal can be accepted. Not only that, we don’t appreciate how there are certain limits also.
- An API key that is public. This would have been useful for creating custom integrations for example, having your students who have subscribed to your service log in with the single sign-in feature with other apps.
Alternatives to Kajabi
Kajabi could have the majority of the features any aspiring Edupreneur could dream of. But due to its high price plan and a plethora in features it could make some people turn away. If you’re looking for alternatives with collective similarities with Kajabi regarding performance and reliability we’ve listed a few worthy competitors that you may be considering when making your choice. Kajabi On Pinterest
- New Zenler is an online course platform that provides all-in-one services similar to Kajabi. The only difference is the price – starting at only $67/month, you can create unlimited courses and market your course to the right audience without worrying about spending a dime!
- Podia does not just claim to be a creator-friendly platform. It’s also very easy to use, much easier than even Kajabi! In addition, you can make use of marketing features, it’s much lighter than the other. However, when you consider the budget-friendly price range, we can imagine the ways Podia will appeal to individuals who are just starting out in the business.
- While Kajabi does not have credentials or sophisticated quiz functions, Thinkific makes up for them. With a beginner-friendly price range It certainly has greater features that the other as well as live lesson courses and an integrated app integration store.
- Teachable is identical to Thinkific in terms of how it functions. But, we need to appreciate how Teachable is able to incorporate additional payment options, as it accepts Google Pay and Apple Pay which are two gateways Kajabi is not able to offer. You can also avail one-on-one coaching and other core features.
Conclusion
All in all, Kajabi successfully knocks it out of the park for providing nearly all of the features that most edupreneurs can utilize. It certainly has all the features you need, from intuitive functions needed to build a professional-looking web pages to the fantastic integrated marketing suite that includes the addition of simple sales funnel blueprints and efficient email marketing tools.
There are a few tools missing like the issue of certificates, in particular. With a high price tag, it may not be the wise option for those with a tight budget. However, we understand that while Kajabi is great as an all-in one solution for course creation, it will always have limitations. However, that doesn’t stop it however, from being an extremely popular choice for established business owners and creators!
If you’re looking to find an LMS that can provide everything you require in one place, Kajabi is something you ought to seriously consider.
FAQ Kajabi On Pinterest
What does the word Kajabi translate to?
The term “Kajabi” originates from a word with Islamic or Arabic origin that means “to take flight.”
Can I sell physical goods on Kajabi?
Yes! Apart from the standard programs, you can sell physical products on Kajabi. You can even integrate with Shopify to set up a fully functioning e-commerce shop on the platform!
Concerning e-mail marketing Is it possible that Kajabi could be able to replace MailChimp?
Since Kajabi already comes with E-mail marketing tools integrated within the platform, it’s logical that it’s enough to replace third-party programs like MailChimp. If you do want to use the platform, Kajabi still allows you to connect it with other apps as well.
Does Kajabi mobile-friendly?
Yes! Kajabi also has an app for mobile devices so that you and your subscribed members can access all your course materials even when in the move. Kajabi On Pinterest