A myriad of learning management systems (LMS) platforms come with a variety of essential features that you can use when creating content of high quality. Although there are plenty of websites that allow you to make use of advanced marketing tools to market classes to your target audience, some might not offer all of those things. Although some sites provide simple-to-use course-building tools, there will also be some that have an editing experience so complicated that it turns its users off.
In the sea of e-course platforms There are a handful that provide more than a simple editing interface, but also a myriad of sales and marketing functions. And on top of that they also offer nearly everything you could think of, from 24/7 help and training resources to top-notch analytics. All-in-one courses let you explore beyond your limits One of them that provide it is Kajabi.
At a Glance: Kajabi: What exactly is Kajabi? Kajabi Ovo
Kajabi is an internet-based platform which allows you to make and sell your course content to your customers. Branded as an all-in-one service that provides entrepreneurs from all aspects of their lives with the most efficient and vital features to not only create a professional website for your courses but let them grow to higher levels. Kajabi has been praised by the media and regarded as one of the most effective online courses platforms, earning an overwhelmingly positive score with a score of 4.6 out of 5 on Trustpilot.
What makes Kajabi so popular and well-liked by its users? There are plenty of aspects that make this platform extremely convenient for all to utilize. Firstly, it’s the extreme simplicity of usage. From course creation to marketing and sales, nearly all of the Kajabi features are designed to be digestible even for those who are just getting started in the e-course world. The majority of them are advanced, giving instructors an edge over other instructors. Additionally, it lets budding entrepreneurs like you run and develop courses without having to go elsewhere if anything else isn’t available. Kajabi has all the available tools anyone may need, living up to its ‘one-stop shop’ moniker.
What Can It Do? Do?
There are many kinds of ways that Kajabi lets you create an all-in-one e-learning solution. We’ve made a list in bullets, of its important attributes that you ought to keep an eye on when you’re thinking about the option. In essence, Kajabi allows you:
- Create interactive and engaging courses using a variety of tools for customizing such as media files, templates that you can pick in accordance with your personal preferences.
- Build a presentable website to display your course materials and products and your own blog to keep your students up-to-date on what’s new.
- Efficiently make use of the landing page, checkout pages and other effective methods to boost your profits, further your reach over the boundaries and increase conversion rates.
- Decide how you would like to invoice your courses or other items for your students, whether it’s one-time payments or a monthly subscription
- Build effective sales funnels without any difficulties by making use funnel templates and funnel blueprints;
- Make use of its internal marketing and analytics software with e-mail marketing, CRM, and automation tools.
- Create and manage your affiliate links.
- Explore an array of community, customer service and training tools and features, including the Kajabi University feature.
The Big Names Who Have Utilized Kajabi
Kajabi is used and trusted by more than 16,000 companies and celebrities. Kajabi is the preferred choice of many of the most well-known people that are from various industries, such as the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands upon thousands of courses, accessed and explored by over 35 million students across the globe. As of this time of writing Kajabi has generated over $650 million in revenue since it was founded in 2010.
Kajabi’s Pricing Strategies
The three pricing plans Kajabi provides are very different than other online course-making services in that they’re more costly. With monthly costs that begin as low as $119, it’s no wonder that this might be an issue for those who want to give Kajabi a go. With the abundance of important features included in each plan, the pricing is reasonable.
Kajabi’s pricing plans begin with the Basic plan priced at $149 per month, or $119/month for billing annually. This plan lets you get to create three products, gain up to 1000 active users, as well as create a website that you can create with the tools offered by the platform. Also included are unlimited pages for landing websites, indefinite marketing e-mails as well as unlimited access to useful resources, such as one-on-one customer support and Kajabi University.
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Apart from basic plans, there’s the Growth plan which is the most sought-after plan on the platform with a monthly cost of $199 or $159/month if you pay annually, as well as the Pro plan at $399 monthly or $319/month annually, which is filled to the brim with every feature you’d want when it comes to creating and selling your courses. Kajabi does not currently offer an option to pay for the plan. There is however a fourteen-day free trial is offered for each of the three plans. A trial extension that runs for up to 30 days available on selected blogs, so if you’re looking to try the service to determine if Kajabi is the right fit for you, the limited trial period is the ideal method to start.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The built-in marketing suite. Kajabi’s in-house marketing suite of tools, which includes email marketing and automation are optimized for business, and it isn’t necessary to integrate with third-party solutions for that!
- The software for sales funnels. Another one of the platform’s best-selling points The Pipeline Builder. Pipeline Builder lets you make use of well-tested and accessible blueprint templates. No need to get too complicated!
- Customization without limits. From designing professional-looking course websites down to the custom domain, Kajabi lets you customize to your hearts content and even create your own brand from scratch.
- The easy and intuitive website and course editors. Making content using the website and course creator software was never so easy and quick, as it requires less time and effort to finish the job.
- Unlimited integrations are endless. Aside from native integrations that integrate with the ten marketing, e-commerce and analytics solutions, connecting to Zapier’s app allows users to investigate and select from more than a thousand non-native platforms to increase effectiveness.
- Building worthwhile relationships with your students and instructors. Kajabi’s Community feature allows you to engage with the students in any of your courses. It also lets you connect, network, and celebrate with tons of teachers who happen to be in the same shoes as you.
The Cons – What We Do Not Like
- The pricey pricing plans. Three pricing options offered by Kajabi cost higher than the average monthly rate offered by other services. There’s no free option available neither.
- There is no built-in tool to issue certificates. You may need connect to a third-party certificate software if you want to create custom-made ones of different kinds.
- Insufficient tools for instructor-student engagement. We don’t appreciate the lack of certain features, like proper discussion forums and the ability to randomize the assignments or quizzes. Kajabi Ovo
An Overview of the Kajabi Features
User-Friendliness and Experience
One thing we like one thing we like about Kajabi is the surprisingly easy user experience. First, the majority of the users interface (UI) is structured. If you check the screen menu, you’ll find that all the features are arranged into five main sections – Website Products, Sales, Marketing, and People. The layout of the menu leaves no space for clutter, as some features that are related to a specified section are collapsible. The UI style is very uniform and reflects Kajabi’s “all-in-one” trademark. You can build an online landing page, change your course and engage with other instructors on one site.
The search assistant is a tool that can be useful anytime you’re looking for something difficult to find. The Kajabi Assistant is located at the top part of the dashboard in the form as a “search bar, it allows you to search for specific tools and products on the website by typing in the words. As mentioned previously, both Kajabi’s website builder and course builder sections can be moved and dropped, making the process simpler without needing to learn how to navigate it. Kajabi is more user-friendly and has a less arduous learning curve than several of its peers. It is also compatible with other languages that English for those who want to expose your content to broader audience.
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Course Development and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation function, you may be able to see a collection of course or product templates or what the platform calls them blueprints. Each of the product blueprints varies in structure and type and can be easily modified to suit the needs of instructors.
The blueprints listed are Mini Courses as well as Online Courses as well as Drip Courses. Mini Courses are quick-form courses, which are typically designed as a means of gaining brand value, while Online Courses are full-version types with a complete content structure designed for the “world-class” education experience. Drip courses, on the other hand, are programs which are planned over the course of a specified number of days or weeks. Also known as Evergreen Training courses, it’s a much more convenient method of sharing your content when you or your students are busy with other things.
Kajabi may be known by many as a well-known premium course maker. Apart from kinds of courses offered, the blueprints let you create a membership area that allows your customers to access exclusive content as well as a coaching session for 12 weeks. The template is also blank that allows you to create a course or product from the ground up!
Categories Posts, Categories, and Content Uploads
If you continue to look into the course builder, you will notice the outline of the sections and lessons which have been automatically added when you select one of the blueprints for your course. In Kajabi’s instance, these parts and the lessons referred to as post categories as well as category, respectively. Posts are the places where you can insert different types of content like text, videos, and images, while the categories function as folders for the posts that are stored.
You may also incorporate subcategories of posts under a category if you want to arrange your content in a flexible way. You may also move and rearrange the outline. Kajabi accepts a variety of media and text files to be added to your posts, such as MP4 and MOV files, MP3 and WAV files, PDFs as well as Word documents. Upload any of them either through your computer’s folders or through file-sharing cloud platforms like Google Drive and Dropbox. You can even copy and paste existing URLs of your video to your posts!
As with a handful of other platform for making courses, Kajabi allows you to utilize the feature of bulk uploads. Like the name implies, you can add all your files to your courses in one page. This one is handy, especially if you’re busy doing other important stuff.
Course Player Templates
Kajabi offers a lineup of more than 10 themes for course players. Contrary to other LMS platforms where you’re only offered the choice of only one of three theme options, Kajabi lets you have the option of choosing different themes for different products. Similar to the course outline maker, it’s simple to modify any theme to match your preferences. You can also incorporate elements of your company’s image like your logo, images, and font designs into the course player to add a an individual touch. Kajabi Ovo
Questions and student interactions
Kajabi offers a quiz feature called Assessments. It allows you to make quizzes and assignments and add them as part of your class. Assessments are a helpful way to determine if your students learned something from the lessons you’ve provided them. With the assessment feature, you get to select from three main question types: multiple-choice, multi-selection, or paragraph-style. You can even set an acceptable score to encourage your students to be more engaged with your content more.
Apart from that, in addition, the LMS website has made progress in creating spaces for students and teachers to interact. Through the Community feature your students are able to interact and comment on all of your courses on their dashboards. You can also write your posts to discuss with the rest of them your previous lessons and your upcoming content. The community feature can be accessed either as a standalone product or as part of your membership area.
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Website Design and Customization
Why should you upload your course materials on your website’s domain as well as WordPress website when Kajabi offers the platform and the tools to build one on the platform? Kajabi provides unlimited web hosting across all three plans of pricing. What’s great about this is you’re guaranteed instant security and safety with the automatic SSL certification as well as the support of a team to manage your site.
You’re also given the liberty to customize your domain, and also pick from a range of professional, one-of-a-kind themes that you can modify to your hearts content! The possibilities don’t end there: If you’re an expert in edupreneurship and signed to the Growth plan and above you can download custom-designed themes designed to fit your ever-expanding needs as well as remove the Kajabi logos and substitute it with your own!
Page Builder
Like the course builder that we’ve discussed previously, Kajabi’s page builders lets you modify any of the available themes for websites using a set of user-friendly and intuitive editing tools. Upon further exploration, you will be greeted with customizable sets of blocks and sections. They’re basically like the categories and posts from when we’ve discussed the course builder. Blocks are referred to as the components that comprise the site’s content, such as text, media files as well as clickable button. Sections are, however are made up of multiple well-arranged blocks.
There are over 40 pre-designed sections templates that can be picked from the dashboard of the page builder. We’re all hooked to our smartphones and tablets, it makes total sense for Kajabi to have your website automatically adapt to a mobile layout. You can even go the extra mile and select which site element you wish members to view. With all the tools you need to make your site look as you wish it to look Kajabi’s page builders are not only super flexible but also easy to manage.
Blogging and Other Website Features
Other LMS platforms may not provide this feature, but Kajabi lets you create a section of your website that is dedicated to your blog, where you can publish updates and thoughts on your course content. If you’re looking to get the most out of your Kajabi-created website, the service provides you a space where you can post your blog posts without limitations. You can get started with the blog post by creating one using the text editor. It is possible to incorporate SEO elements if you want to expand your reach and organize your blog posts into different categories, or even change the way you would like your blog’s entire section to appear.
Kajabi’s built-in blogging capabilities may not be as on par as WordPress or Blogspot however, it does have enough tools to allow it to be managed. You can also create podcasts that you could promote on your site. You can upload the recordings of your podcasts to be hosted on the website and distributed to major podcasting platforms like Apple Podcasts and Spotify. If you upload podcast episodes there are two options: release it as a podcast that is public free of charge or create an exclusive private one that only your members have access to. Kajabi Ovo
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Marketing and Sales
A big part of what makes Kajabi so popular with edupreneurs is its slew of marketing and sales tools that are supremely convenient and simple enough even for those who aren’t marketing experts to use!
E-mail and Affiliate Marketing
A huge draw among the crowd, Kajabi’s built-in e-mail marketing function allows users to send out e-mails that are related to your course or websites to your members who are subscribed students while seated on the platform. However, you might be amazed that it does more than sending e-mails. With the aid from Kajabi Automations, you get to automate sequences of e-mails that are triggered by different kinds of user actions. For example, when a student logs in successfully to one of your courses after checking out, a welcome message will be automatically sent directly to the student’s inbox. If the course performs poorly the course, an upsell will be delivered to offer suggestions for improvement Kajabi Ovo
You can send as many emails to your campaign as you wish and then schedule them according to your preferences. You can even select which members of your group are eligible the messages. The management of e-mails has never been more comprehensive yet easy to handle. Contrary to other LMS websites, Kajabi already provides you with marketing tools for e-mails. You don’t require the integration with third-party platforms in order to make it work.
Apart from that, Kajabi also has an affiliate marketing function where you get to assign some of your members as affiliates in order to in promoting your site on your behalf. Apart from paying them a commission and monitoring their performance to gauge how well they contribute to increasing your conversion rates and click rates. Kajabi Ovo
Pipeline Builder
Another one of Kajabi’s overall standouts are the Pipeline Builder, where you are able to design specialized marketing funnels that do not have any overly complicated issues. While other platforms provide similar features, which require more time and effort however, this Pipeline Builder is designed to be quick and simple that even those who aren’t experts can benefit from it. This amazing feature lets you choose from a variety of pre-designed funnel templates or pipeline blueprints. This includes:
- Freebies – to be used whenever you want to offer an offer as a lead magnet to build your database.
- Sales Page OVO – to use any time you wish to convince your intended audience to buy your product by utilizing the sales page
- Product Launch OVO is a great option for any time you’re launching a course or any other product
- Zoom Webinar OVO – for occasions when you need to advertise your product via web workshops
- Free Book OVO – for whenever you want to showcase your content the free digital book that you can download
- Coaching Campaign OVO – to use whenever you’re promoting your courses by means of the use of coaching sessions
- Blank design – for when you’d like to construct your sales funnel from the beginning
When you choose from one of the blueprints for your pipeline Kajabi will automatically generate pages and e-mails that you’ll require to create an efficient sales funnel. You can customize how you want your pipeline to appear to your audience. You could even alter the look of your checkout and landing pages, for instance changing the design to a different theme The library is with more than 40 templates for landing pages that you can pick from.
Payment and Pricing Options
Kajabi lets you seamlessly integrate with the payment gateway platforms Stripe and PayPal so that your member students can choose between them when they pay for your courses. Stripe is the most popular payment method that accepts debit and credit card transactions as well as certain e-wallet providers across the world. PayPal, on the other side, is an option to subscribe as well as multi-payment plans. There aren’t any fees for transactions on the part of Kajabi since all the money you earn are instantly transferred into your account at the banks.
For pricing options, Kajabi gives customers a variety of pricing options to choose from. You can charge your students for your products at different time frames (one-time, subscription, and several payments) or hand them out for free. You also have the option to choose whether you’re planning to charge a specific amount for a single item or for a variety of products, and specify specific dates your members can access within a certain timeframe. Additionally, you can create coupons that will further encourage your customers to purchase the products you offer. Kajabi Ovo
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Integrations with Third-Party Services
Kajabi has a variety of built-in features to help you develop and promote your courses However, you have the option of connecting to other third-party applications for an additional boost of functions. The platform is currently able to support 10 native integrations, which include the well-known analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful since it allows you to establish connections with hundreds of other third-party apps and tools from e-commerce to user experience.
Training and Support for Customers
When it comes to customer support, Kajabi has a bigger advantage over its competitors because it’s among the only course creation platforms that offer 24/7 live chat assistance. Contrary to similar services the Kajabi customer support team is available to assist you if you’re having difficulties in creating a course or page among other issues that are important, at any time and wherever. However, it’s important to note that this 24 hour support is available to instructors that are on the Growth plan upwards – for Basic users live chat support is scheduled at specific times and on certain days of the week. The approach of Kajabi’s customer service has been well-received by many of the instructors who use it to design relevant course content. Kajabi Ovo
In terms of tools for training, Kajabi gives an array of options to resources that you can master and become familiar with. Kajabi Hero University Kajabi Hero University is packed with tutorials, classes, and informative content especially designed for educators and edupreneurs to help them gain traction or boost their standing in the world of course design. There are also daily Q+A educational webinars with top experts from various fields as guests, plus when you’re looking for more tips and tricks the help desk is always there to guide you on your way. Apart from Kajabi’s Hero University, there is Kajabi’s Hero Rewards program where course creators can earn many sweet perks when they meet their targets.
What else is missing in Kajabi?
Kajabi might be a fantastic all-in-one platform to develop and market your course content however, we must look at a few crucial aspects that aren’t being addressed. A majority of them could be extremely useful to improve the experience. Here are the following things we’d like to see included in Kajabi’s system soon:
- Built-in tools for issuance of certificates and credentials. Although some of them offer this option, instructors who use Kajabi frequently will need to connect to third-party software that specialize in issuing certificates, like Accredible.
- More diversity in question types. While we are pleased with the way that the platform handles assessments within the course, we would like that the absence of question type options as well as randomization of these types and their randomization to be resolved as quickly as possible.
- Additional payment options. As of the moment only transactions made through Stripe and PayPal will be accepted. Not only that, but we don’t appreciate how there are certain limits as well.
- A public API key. This could have been helpful in making custom integrations, like letting your subscribed students log in with the single sign-in option with other applications.
Alternatives to Kajabi
Kajabi could have the majority of the features an edupreneur could ever dream of. But with the steep price plan, and the lack in features it may make some people turn away. If you’re looking for alternatives that share similarity to Kajabi regarding performance and reliability We’ve provided a list of worthy competitors that you may want to consider in making your choice. Kajabi Ovo
- New Zenler is an online course platform that provides all-in-one services similar to Kajabi. The only major distinction is in the cost that starts at $67/month, you can create unlimited courses and sell your course to the right audience without ever having to worry about breaking the bank!
- Podia doesn’t just claim to be a creator-friendly platform. It’s also very easy to use, much easier than Kajabi! Although you can benefit from marketing features, it’s much lighter than Kajabi. But considering the very budget-friendly price we can see how Podia can appeal to those who want to start their own business.
- While Kajabi isn’t a reputable platform and lacks sophisticated quiz functions, Thinkific makes up for these features. With a price that is affordable for beginners It certainly has greater features that the other has as well as live lessons and an integrated app integration store.
- Teachable is like Thinkific in terms of how it works. But, we need to appreciate the way that Teachable can integrate additional payment options as it supports Google Pay and Apple Pay, two gateway services Kajabi does not have. It also lets you utilize one-on-one coaching and other core features.
Conclusion
Overall, Kajabi successfully knocks it out of the park by providing nearly all of the tools that most entrepreneurs make use of. It does provide the essentials anyone must need including the intuitive features needed to create a professional-looking website , to the impressive built-in marketing suite with the addition of simple diagrams of sales funnels as well as efficient email marketing tools.
There may be a few tools missing for example, the issuance of certificates, in particular. With a high cost, it might not be the best option for those with a tight budget. But we do understand that, while Kajabi does great as an all-in one solution for creating courses, it will always have limits. It doesn’t hinder it, however, from becoming a popular choice among established creators and businesses!
If you’re still looking to find an LMS that offers everything you require on one platform, Kajabi is something you ought to seriously consider.
FAQ Kajabi Ovo
What is the meaning of Kajabi translate to?
The term “Kajabi” originates from a word with Islamic (or Arabic origin, which translates to “to take flight.”
Can I sell physical goods on Kajabi?
Yes! Apart from the standard classes, you can also sell physical products on Kajabi. It is possible to integrate with Shopify to set up a fully functioning online store on Kajabi!
Regarding marketing via e-mail Is it possible that Kajabi could be able to be able to replace MailChimp?
Because Kajabi already comes with e-mail marketing tools built within the platform, it’s logical that it’s sufficient to replace third-party applications like MailChimp. If you do want to use it, Kajabi still allows you to integrate it with other applications too.
Is Kajabi mobile-friendly?
Yes! Kajabi even has a mobile app so that you and your subscribers can access all your course content even when you’re traveling. Kajabi Ovo
