A myriad of learning management systems (LMS) platforms offer various essential features that you can use whenever you create meaningful content. While there could be a lot of websites that allow you to make use of advanced marketing tools to market your courses to your intended viewers, other platforms might not offer all of the features. Although some sites provide simple-to-use tools to build courses, there’ll also be few that may offer editing features that are that is so complicated they turn off their users.
Within the sea of online course platforms There are some that provide more than the basic editing interface but also a plethora of sales and marketing functions. In addition to that they also offer almost everything you could think of such as 24/7 assistance and training materials to top-quality analytics. All-in-one course platforms let you explore beyond your limits, and one of those that provide it is Kajabi.
In a nutshell What is Kajabi? Kajabi Rachel Hollis
Kajabi is an internet-based platform which lets you create and sell your courses to an student audience. Branded as an all-in-one service and platform for edupreneurs, Kajabi offers edupren all kinds of industries with the best and vital features to not just build a professional-looking website for your courses , but also allow them to grow to higher levels. Kajabi has been critically acclaimed and regarded as one of the top online courses platforms, earning an overwhelmingly positive score of 4.6 out of 5 on Trustpilot.
What makes Kajabi so well-liked and appreciated by its users? Well, there are quite plenty of reasons that make the platform extremely convenient for all to use. Firstly, it’s the extreme simplicity of usage. From course creation to marketing almost all of Kajabi’s aspects can be accessible to those who are only beginning to get started in the world of online courses. The majority of them are advanced, giving instructors an edge over other instructors. Lastly it allows budding entrepreneurs like you to run and create courses without the need to look elsewhere in case something is missing. Kajabi has all the available tools anyone may need in order to live up the ‘one-stop-shop name.
What Can It Do? Do?
There are many kinds of methods that Kajabi can create an all-in-one e-learning solution. We’ve put together a list in bullets of the key characteristics that you might want to be aware of when you’re thinking about the option. In simple terms, Kajabi allows you:
- Create engaging and interactive courses using a variety of customizable tools such as media files, templates that you can choose depending on your preferences;
- Create a professional website that can display your course materials and materials along with your own blog to keep your students informed about the latest developments;
- Effectively utilize websites, landing pages and checkout sites, and other methods to increase your earnings, expand your reach beyond the limits, and generate higher conversion rates;
- Select the method you want to bill your courses and other products for your students, whether it’s a one-time payment or a subscription for a month;
- Build effective sales funnels without any problems through the use funnel templates and funnel blueprints;
- Make use of its internal marketing and analytics software with email marketing and CRM as well as automated tools.
- Create and manage your affiliate links; and
- Explore an array of community and training materials, with the addition of Kajabi University.
Big Names That Have Used Kajabi
Kajabi is trusted and used by more than 16,000 organizations and celebrities. Kajabi is the preferred choice of several well-known personalities who are part of different sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands of courses which are accessed and explored by more than 35 million students across the globe. At the time of the time this article was written, Kajabi is generating more than $650million in sales since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi provides are different than other online course creation services in that they’re more costly. With monthly prices that start at just $119, it’s no wonder why it can be a hindrance for some who would want to give the service a shot. However, when you consider the number of important features included into each plan, pricing is understandably reasonable.
Kajabi’s pricing plans start at the Basic plan, which costs $149 per month or $119/month if billed annually. In this plan, you can create three products, garner an maximum of 1000 active users, as well as design a website that you can create with the tools offered by Kajabi’s platform. Also included are unlimited pages for landing webpages, unlimitted marketing emails, and unlimited access to helpful resources, including one-on-one customer support and Kajabi University.
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In addition to the Basic plan, there is the Growth plan that happens to be the most sought-after plan on the platform with a monthly cost of $199 or $159/mo if paid annually, and the Pro plan for $399 per month or $319/month annually, which is filled to the brim with every feature you’d like when creating and selling your courses. Kajabi is currently not offering an option to pay for the plan. There is however a fourteen-day free trial is available on each of the three plans. An extended trial that lasts as long as 30 days also offered on select blogs, so if you wish to try the service and see if Kajabi’s the right fit for you, then the brief free trial is the best method to start.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The built-in marketing suite. Kajabi’s in-house marketing suite of tools, which includes email marketing and automation are designed to be optimized for business, and you don’t have to connect with any other third-party service for that!
- The software for sales funnels. Another of the most popular features on the platform is the Pipeline Builder. Pipeline Builder lets you make use of well-tested and understandable blueprint templates – no need to get too complicated!
- Customization without limits. From designing professional-looking course websites all the way to the custom domain, Kajabi lets you customize to your heart’s content – and even build your brand from scratch.
- The user-friendly and simple site and course editors. The creation of content using the site and the course creator software was never this easy and swift, and it requires less time and effort to finish the job.
- Unlimited integrations are endless. In addition to native integrations to 10 e-commerce, marketing and analytics services, connection to Zapier’s app lets you to explore and choose from more than a thousand non-native platforms to increase effectiveness.
- Building worthwhile relationships with your students and instructors. Kajabi’s Community feature allows you to engage with the students enrolled in your classes. You can also network, connect, and celebrate with tons of teachers in the same position as you.
The Cons – Things We Don’t Like
- The pricey pricing plans. Kajabi’s three pricing plans are greater than the average monthly rate provided by other companies. There’s no free option available neither.
- There is no built-in tool to issue certificates. It is possible to connect to a third-party certificate application if you intend to make custom-designed certificates that are of different types.
- Insufficient tools for instructor-student engagement. We don’t appreciate the lack of certain features, including proper discussion forums and the ability to randomly assign quizzes or assignments. Kajabi Rachel Hollis
A Review of Kajabi’s Features
Ease of Use and Experience
One thing we love about Kajabi is its surprisingly simple user experience. For one, most of the users interface (UI) is organized. If you check the dashboard menu, you will notice that all features are divided into five major sections – Website Products, Sales, Marketing, and People. The design of the menu leaves no space for obstruction, since some of the features that are related to a specified section are collapsible. The UI design is very consistent, reflecting Kajabi’s ‘all-in-one’ trademark. You can build a landing page, modify your course and communicate with your instructors through one website.
The search assistant is a tool that comes in handy whenever you want to look for something that may be difficult to find. The Kajabi Assistant can be found in the top of the dashboard in the shape of a search bar and it lets you look for tools and items within the site by typing in the search terms. As previously mentioned that both the Kajabi site builder and course builder sections are drag-and-drop and make the process much easier without needing to learn how to navigate it. Kajabi is more user-friendly and has a less arduous learning curve compared to some of its competitors. It also supports multiple languages other than English in case you want to expose your content to broader viewers.
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Course Creation and Engagement
Product Blueprints
Once you explore Kajabi’s course design feature, you will be able to see a collection of product or course templates, or what the platform calls it, blueprints. Each blueprint for a product differs in terms of structure and design and is readily tailored to suit the needs of instructors.
Included among the listed blueprints are Mini Courses as well as Online Courses as well as Drip Courses. Mini Courses are quick-form courses that are usually created in order to increase brand recognition, while online Courses are full-version versions with a full content structure that are designed to provide a “world-class” educational experience. Drip courses on the other hand, are courses that are scheduled for the course of a specified number of days or weeks. Also called Evergreen Training courses, it’s an efficient method to distribute your content if you as well as your students are occupied with other things.
Kajabi might be regarded by many as a well-known premium course-maker. Apart from courses, the blueprints also allow you to create a membership space for your members to enjoy exclusive content and a coach session lasting 12 weeks. You can also download a blank template where you can create an entire course or product completely from scratch!
Categories Posts, Categories, and Content Uploads
As you further explore the course builder, you’ll notice the outline of the sections and lessons which have been automatically added when you select one of the blueprints for your course. In Kajabi’s instance, these sections and lessons are called groups and posts respectively. Posts are where you insert various types of content like text, videos and images, whereas the categories serve as folders where the posts are stored.
You may also incorporate subcategories of posts within the same category, if you wish to organize your content more flexiblely. You may also move and rearrange the outline. Kajabi accepts a variety of media and text files to be added to your posts. These include MOV and MP4 files, WAV and MP3 files, PDFs, and even Word documents. You can upload any of them through your computer’s folders or file-sharing cloud platforms such as Google Drive and Dropbox. You can even duplicate and paste URLs of your video to your blog posts!
As with a handful of other course-making platforms, Kajabi allows you to make use of the feature of bulk uploads. Like the name implies it allows you to upload all your files to your courses in the same tab. This can be useful especially when you’re doing other important stuff.
Course Player Templates
Kajabi offers a lineup of 10+ course player themes. Unlike other LMS platforms that only allow you to be offered the choice of the theme you want to use, Kajabi lets you have the freedom to choose various themes for the different products. Like the outline maker, it’s easy to customize any theme to match your preferences. It is possible to incorporate specifics of your company’s image like your logo or images as well as font design into your course player in order to give it a a personal touch. Kajabi Rachel Hollis
Questions and student interactions
Kajabi has a quiz feature called Assessments. It allows you to make quizzes and assignments and include them as part of your curriculum. Assessments are an effective way to determine if your students learned something from the curriculum you’ve given them. With the assessments feature, you can choose between the three primary types of questions: multiple-choice multi-selection, or paragraph-style. You can even create a passing score to motivate your students to engage with your material more.
Aside from that, the LMS website has made strides in creating spaces for teachers and students to connect. Through the Community feature students have access to participate and leave comments on any of your courses via their dashboards. You can also write your posts to discuss with the rest of them your previous lessons as well as your future content. The community feature is offered either as a stand-alone feature or as an element of membership.
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Website Design and Customization
Why should you upload your course materials on your website’s domain as well as WordPress website when Kajabi has the platform and the tools to build one on the platform? Kajabi offers unlimited web hosting for all 3 pricing options. The best part is that you’re guaranteed instant security and security through the automatic SSL certification, as well as a team to help maintain your website.
You also have the option to modify your domain and also pick from a wide array of premium, unique themes that you can customize to your hearts content! This doesn’t stop there. if you’re an expert edupreneur and have signed up to the Growth plan and above you are able to download custom-designed themes designed to meet the ever-changing needs of your business, plus remove the Kajabi logos and substitute it with your own!
Page Builder
Like the course builder we’ve mentioned earlier, the page builder from Kajabi allows you to alter any of the available themes for websites using a set of easy-to-use and user-friendly editing tools. After further exploration you’ll be presented with customizable sets of blocks and sections. They’re essentially like those categories as well as posts from when we discussed how to build courses. Blocks are referred to as the components that comprise the content of the website, such as text, media files or clickable icons. Sections, on the other hand are formed by a variety of neatly-arranged blocks.
There are more than 40 pre-designed section templates that you can pick from the page builder’s dashboard. As we’re all glued to our smartphones and small tablets these days it’s logical to use Kajabi to let your site automatically adjust to a mobile layout. You can go an extra mile by picking which site element you wish for your members to view. With all the tools you need to build your site how you would like it to look, Kajabi’s page builder is not just extremely flexible, but also easy to manage.
Blogging and Other Useful Website Features
Other LMS platforms may not provide this, but Kajabi allows you to create sections of your website dedicated to your blog where you can post information and comments on the content of your course. If you want to make the most out of your Kajabi-made site this service offers you an area where you can do so without limits. Start by creating the blog post by making your own using the text editor. You can incorporate SEO elements if you want to expand your reach and organize your blog posts into various categories and even alter the way you want your entire blog section to appear.
Kajabi’s built-in blogging tools may not be as up to with WordPress or Blogspot However, it comes with enough tools to allow it to be managed. Additionally, you can also create podcasts that you could promote on your site. You can upload the recordings of your podcast to be hosted on the website and then distributed to major podcasting platforms, such as Apple Podcasts and Spotify. When uploading a podcast episode, you have two choices: publish it as a podcast that is public for free or make an exclusive private version that only your users are able to access. Kajabi Rachel Hollis
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Marketing and Sales
A big part of what makes Kajabi so well-liked among entrepreneurs is the variety of marketing and sales tools that are highly convenient and simple enough for even those who aren’t marketing experts to use!
Email Marketing and Affiliate Marketing
A major draw for the crowd, Kajabi’s built in e-mail marketing function allows you to send e-mails that are related to your course or website to your subscribed member students while seated on the platform. However, you might be amazed that it does more than just send e-mails. With the aid from Kajabi Automations, you get to build automated sequences of e-mails triggered by various user actions. For instance, if your student is successfully logged in to one of your courses following the checkout process, a welcome email will be automatically sent to their inbox. If the course performs poorly then an upsell message is sent to suggest improvement Kajabi Rachel Hollis
You can create as many e-mails to your campaigns as you like and schedule each one in accordance with your preferences. You can also choose the members you want to receive these messages. The management of e-mails has never been so extensive and yet simple to manage. In contrast to other LMS websites, Kajabi already provides you with e-mail marketing tools that will not require integrating with other third-party platforms to make things work.
In addition, Kajabi also has an affiliate marketing function where you get to assign certain members of yours as affiliates to help promote your content on behalf of you. Apart from paying them the commission rate and monitoring their performance to determine how well they contribute to boosting your conversion and click rates. Kajabi Rachel Hollis
Pipeline Builder
Another of Kajabi’s notable features is its Pipeline Builder, where you are able to design specialized marketing funnels without a lot of problems. While other platforms offer similar features that require much more time and effort and effort, the Pipeline Builder is designed to be quick and simple that even those who aren’t experts are able to make the most of it. This stunning feature lets you choose from a variety of pre-designed funnel blueprints or templates for pipelines. They include:
- Freebies are great for when you’d like to provide an offer as a lead magnet to increase your database.
- Sales Page OVO – to use whenever you want to persuade your audience to buy your product by utilizing an online sales page
- Product Launch OVO is a great option for whenever you’re launching a course or any other product
- Zoom Webinar OVO is a great option for any time you wish to promote your products through web seminars
- Free Book OVO – for any time you wish to showcase your content a free downloadable digital book
- Coaching Campaign OVO – to use any time you’re promoting your courses through an array of coaching sessions
- Blank blueprint – for whenever you’d like to construct the sales funnel you want from beginning
After you pick one of the blueprints for your pipeline Kajabi will automatically generate pages and e-mails that you’ll require to create an efficient sales funnel. You may customize however you would like your sales funnel to look to your customers. You could even alter the design of your checkout and landing pages, for instance changing the design to a different theme There is a library full of 40+ page templates that you can select from.
Optional Payment Options and Price
Kajabi lets you seamlessly integrate with payment gateways like Stripe and PayPal to ensure that your students can get to choose between the two to pay for your courses. Stripe is the common payment method that accepts credit and debit card transactions and certain e-wallet providers across the world. PayPal, on the other hand, is available as an option to subscribe as well as multi-payment plans. There aren’t any urgent transaction fees on Kajabi’s part, as all your earnings are instantly transferred to your bank account.
In terms of the pricing, Kajabi provides customers a variety of pricing options of options to select from. You can charge your students for your services at different dates (one-time or subscription and multi-payments) or distribute them for free. You can also choose to decide if you want to charge a specified price for one product or multiple products, and establish specific dates for your members can access within a given period of time. You can also create coupons to encourage your target audience to buy any of your offers. Kajabi Rachel Hollis
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Integrations with Third-Party Services
Kajabi has a variety of built-in tools to create and market your courses However, you can connect to third-party applications to provide an added boost in functionality. The platform currently supports the integration of ten natively-built integrations, such as the popular analytics provider Google Analytics and app automation service Zapier. Zapier comes in very handy because it allows connections with hundreds more third-party apps and tools from e-commerce to user experience.
Training and Support for Customers
In terms of customer support, Kajabi has a bigger advantage over its competitors because it is one of the only course creation platforms which provide 24/7 live chat support. Contrary to similar services the Kajabi customer support team is always ready to help you whenever you’re having difficulties in creating a course or page among other crucial issues, anytime and anywhere. However, it’s important to note that this 24/7 support is available to instructors that are on the Growth plan up to for Basic users, live chat is available for specific times and on certain days on weekdays. Nonetheless, Kajabi’s approach to customer service has been praised by those who utilize it to design relevant educational content. Kajabi Rachel Hollis
As for tools for training, Kajabi gives an array of options to use resources to master and then become proficient with. Kajabi Hero University Kajabi Hero University is packed with courses, tutorials, and informative content especially designed for educators and edupreneurs who want to gain traction or boost their standing in the course creation world. Additionally, you can attend every day Q&A webinars that feature prominent experts from various disciplines as guest speakers, and, if you’re looking for other advice and tricks assistance, the help section will be there to help you on your way. Apart from Kajabi’s Hero University, there is an additional Kajabi Hero Rewards program where course creators can earn many sweet perks when they reach their targets.
What else is missing in Kajabi?
Kajabi might be a fantastic all-in-one tool to design and sell your course material however, we must address a few vital things that are missing. Most of them would have been extremely helpful to improve the experience. Below are the items we’d like to see included in Kajabi’s system soon:
- Built-in tools to issue certificates and certificates. While some provide this service instructors who utilize Kajabi frequently will require connecting to third-party applications which specialize in issuance of certificates, like Accredible.
- More diversity in question types. While we may appreciate the way that the platform handles assessments within courses, we wish for the absence of question type options – plus randomization of said types – to be addressed soonest.
- Additional payment options. At the time of writing only transactions made through Stripe or PayPal are accepted. Not only that, we don’t appreciate how there are limitations also.
- A public API key. This could have been helpful in making custom integrations, such as letting your subscribed students sign in using the single sign-in option in other applications.
Alternatives to Kajabi
Kajabi might have the most of the features any aspiring Edupreneur would ever want to have. But with the steep price plan and a plethora in terms of functionality, the site might turn some people off. If you’re looking for alternatives with commonalities to Kajabi in terms of reliability and performance We’ve provided a list of worthy competitors that you may think about when making your choice. Kajabi Rachel Hollis
- New Zenler is an online course platform that provides all-in one services that are similar to Kajabi. The only difference is the price that starts at $67/month You are able to create unlimited courses and sell to your audience of choice without worrying about spending a dime!
- Podia isn’t just claiming to be user-friendly. It’s also very easy to use, much easier than even Kajabi! While you get to make use of marketing features Podia is much less heavy than the other. But considering the very budget-friendly price range it’s easy to understand how Podia can appeal to DIY entrepreneurs getting into the business.
- While Kajabi isn’t a reputable platform and lacks advanced quiz features, Thinkific makes up for these features. With a beginner-friendly price range, it sure does offer greater features that Kajabi, and this includes live lessons and a built-in app integrations store.
- Teachable is similar to Thinkific in terms of how it functions. However, we must appreciate how the former can incorporate additional payment options since it supports Google Pay and Apple Pay which are two gateways Kajabi doesn’t have. Additionally, it allows one-on-one coaching and other core features.
Conclusion
All in all, Kajabi successfully knocks it out of the park by having nearly all the options that most entrepreneurs use. It certainly has all the features you need including the intuitive features needed to design a professional web pages to the fantastic integrated marketing suite that includes the inclusion of easy-to-understand plans for sales funnels, as well as effective e-mail marketing tools.
There could be some instruments that aren’t there, such as the issue of certificates, in particular. Also, with its high cost, it might not be the best choice among the budget-conscious. But we do understand that even though Kajabi performs very well as an all-in-one solution for creating courses, it will always have limitations. It doesn’t hinder it, however, from becoming an extremely popular choice for established business owners and creators!
If you’re still searching for an LMS that gives you all you need in one platform, Kajabi is something you ought to seriously think about.
FAQ Kajabi Rachel Hollis
What does the word Kajabi translate to?
The term “Kajabi” is derived from a word with Islamic or Arabic origin, which translates to “to fly.”
Can I sell physical goods on Kajabi?
Yes! In addition to the normal courses, you can also sell physical products on Kajabi. You can even join with Shopify to set up a fully functioning e-commerce shop on the platform!
Concerning e-mail marketing, is it possible that Kajabi could be able to replace MailChimp?
Since Kajabi already includes the tools for marketing via email built within the platform, it’s logical that it’s sufficient to replace third-party applications like MailChimp. However, if you wish to utilize it, Kajabi still allows you to integrate it with other apps as well.
Does Kajabi mobile-friendly?
Yes! Kajabi even offers an app for mobile devices to ensure that you and your subscribed members can access your entire course content even when you’re traveling. Kajabi Rachel Hollis
