Hundreds of learning management system (LMS) platforms offer a variety of essential features that you can utilize when you write content that is meaningful. While there could be a lot of websites that allow you to make use of modern marketing tools to advertise your courses to your desired audience, others might not offer all of those things. Although some sites provide simple-to-use tools for creating courses, there will be a few that have an editing experience so complicated that it turns its users off.
Within the sea of online course platforms There are a handful which offer more than just a simple editing interface, but also a plethora of marketing and sales functions. In addition to that they also provide you with nearly everything you could think of, from 24/7 help and training resources to top-notch analytics. All-in-one courses let you explore beyond your limits, and one of those which can provide this is Kajabi.
A Quick Look: How do you define Kajabi? Kajabi Square
Kajabi can be described as an online service that lets you develop and market your course content to your customers. Branded as an all-in-one service and platform for edupreneurs, Kajabi offers edupren all walks of life with optimized and vital features to not just create a professional website for your courses but help them rise to new heights. Kajabi is widely praised and is regarded as one of the top online courses platforms, earning an overwhelmingly positive rating with a score of 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so well-liked and appreciated among its users? Well, there are quite plenty of factors that make this platform extremely convenient for all to use. It’s first and foremost the user-friendliness. From course creation all the way to the marketing services, nearly all of Kajabi’s aspects are designed to be easily accessible to those who are just getting started in the world of e-learning. Most of them are also advanced, giving instructors an edge over others. Lastly, it lets budding entrepreneurs such as you manage and build a course-making business without the need to look to another place if something else isn’t available. Kajabi has all the available tools that anyone could require in order to live up to its ‘one-stop shop name.
What does it let you do? Do?
There are a variety of methods that Kajabi can create an all-in-one e-learning solution. We’ve compiled a list, in bullets of the key attributes that you ought to keep an eye on in the event you’re considering the option. Simply put, Kajabi lets you:
- Create interactive and engaging courses using a variety of customizing tools such as media files, templates you can select in accordance with your personal preferences.
- Build a presentable website to display your course materials and products, as well as blogs to keep your students informed about what’s new.
- Efficiently make use of the landing page, checkout pages and other viable methods to boost your profits, further your reach to the limit, and generate higher conversion rates.
- Decide how you would like to charge your courses and other products to your students – whether it’s a one-time fee or a subscription for a month;
- Create effective sales funnels with no any issues by making use of funnel blueprints and templates;
- Utilize its in-house marketing and analytics software with the ability to send out e-mails as well as CRM and automation tools;
- Create and manage your affiliate links; and
- Explore an array of community, customer service and training tools and features, including the Kajabi University feature.
Famous Names that have Used Kajabi
Kajabi is trusted by more than 16,000 organizations and celebrities. It’s the choice of some of the well-known names who come from different sectors, including online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands on thousands of courses accessed and explored by over 35 million students across the globe. As of this time of writing Kajabi boasts more than $650 million of revenue since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi provides are very different than other online course-making services in that they’re much more expensive. With monthly costs that begin as low as $119, it’s no wonder why this might be an issue for those who might like to give Kajabi a go. But considering the huge amount of essential features already packed into every plan, the price is understandably reasonable.
Kajabi’s pricing plans start at the Basic plan priced at $149 per month or $119/mo for billing annually. This plan lets you can create three products, reach an maximum of 1,000 active customers, and design a website that you can create with the tools offered by Kajabi’s platform. Included are unlimited pages for landing webpages, unlimitted marketing e-mails, and unlimited access to useful resources, such as one-on-one customer support and Kajabi University.
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In addition to The Basic Plan, there’s the Growth plan, which happens to be the platform’s most popular offer with a monthly cost of $199 or $159/mo if paid annually, as well as the Pro plan, which costs $399 per month or $319/mo yearly, which is filled to the brim with every feature you’d like when creating and selling your courses. Kajabi is currently not offering any free plans. There is however a fourteen-day no-cost trial is available on all three plans. An extended trial that lasts up to 30 days is offered on select blogs. So if you want to try the service to determine if Kajabi is the right choice for you, then the brief trial offer is the best way to go.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The integrated marketing suite. Kajabi’s own marketing suite of tools, such as automated e-mail marketing, and automation are optimized for businessuse, and you don’t have to connect with other third-party services for that!
- The software for sales funnels. Another one of the platform’s best-selling points, the sales Pipeline Builder lets you make use of tested and understandable blueprint templates – no need to overcomplicate yourself!
- Customization without limits. From the creation of professional-looking courses down to the custom website, Kajabi lets you customize according to your own preferences – and even create your own brand from the ground up.
- The easy and intuitive website as well as course editor. The creation of content using the website and course builders hasn’t been so easy and swift, and it takes less effort and time to get everything done.
- Limitless integrations. In addition to native integrations with 10 e-commerce, marketing and analytics services, connection to the app Zapier allows users to investigate and select from more than a thousand non-native platforms for better effectiveness.
- Making lasting connections with fellow instructors and students. Kajabi’s Community feature allows you to interact with students who are enrolled in any of your courses. It also lets you connect, network, and celebrate with a multitude of teachers who happen to be in the same shoes as you.
The Cons – Things We Don’t Like
- The steep pricing plans. Kajabi’s three pricing plans are more than the average monthly rates provided by other companies. There’s not a free option as well.
- No built-in tools to issue certificates. You might need to connect to a third party certificate software if you want to make custom-designed certificates of various types.
- There aren’t enough tools to facilitate student-instructor engagement. We’re not happy about the absence of some particular features, including proper discussion forums and the ability to randomly distribute quizzes or assignments. Kajabi Square
The Review of Kajabi’s features
Ease of Use and Experience
One thing we love about Kajabi is the surprisingly easy user experience. One of the reasons is that the users interface (UI) is well-organized. If you look at the screen menu, you’ll see that the functions are divided into five major sections – Website Products, Sales, Marketing, and People. The layout of the menu is clear and free of clutter, as some elements that are associated with the specific section can be collapsed. The UI design is very consistent that reflects Kajabi’s “all-in-1” trademark. You get to create a landing page, modify your course and interact with your fellow instructors on the same site.
There is a search assistant tool that comes in handy when you need to search for something hard to find. The Kajabi Assistant is located at the top part of the dashboard in the form as a “search bar, and allows you to search for items and tools on the website by typing in the keywords. As previously mentioned, both Kajabi’s website builder and course builder sections are drag-and-drop, making the process simpler without the need to know how to navigate it. Kajabi is more user-friendly and has a less arduous learning curve compared to a couple of its contemporaries. It is also compatible with other languages that English for those who want to expose your content to broader viewers.
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Course Development and Engagement
Product Blueprints
Once you explore Kajabi’s course creation function, you may soon encounter a list of product or course templates, or, as the platform calls it blueprints. Each blueprint for a product differs in terms of structure and design and can be easily modified to meet the needs of any instructor.
Included among the listed blueprints are Mini Courses as well as Online Courses and Drip Courses. Mini Courses are quick-form courses which are generally designed as a way to build brand value, while Online Courses are full-version types that have a complete structure of content created to offer the “world-class” learning experience. Drip courses on the other hand, are courses that are scheduled for a set series of weeks or days. Also called Evergreen Training courses, it’s an easier method of sharing your content when you as well as your students are occupied with other things.
Kajabi is known to many as a popular premium course-maker. But, aside from the courses, the blueprints allow you to make a membership site that allows your customers to access exclusive content as well as a coaching session for 12 weeks. You can also download a blank template where you can create a course or product from the ground up!
Categories, Posts, and Content Uploads
As you further look into the course builder, you’ll notice an outline of sections and lessons that have been automatically added when you select one of the blueprints for your course. In the case of Kajabi, these segments and classes are called categories and posts, and vice versa. Posts are where you put in different kinds of content, like text, videos, and images, while the categories act as folders for the posts that are stored.
It is also possible to include subcategories of posts under one category in order to arrange your content in a flexible way. You can drag and rearrange the outline. Kajabi accepts a variety of text and media files that can be used to add to your posts, such as MOV and MP4 files WAV and MP3 files PDFs as well as Word documents. Upload any of them either from your computer folders or file-sharing cloud platforms like Google Drive and Dropbox. You can also copy and paste existing URLs for your videos into your posts!
Like several other platforms for creating courses, Kajabi allows you to use the bulk upload feature. Similar to the name it allows you to upload all the files you have uploaded to your course in the same tab. This is a great option particularly if you’re performing other tasks.
Course Player Templates
Kajabi has a variety of over 10 course player themes. Unlike other LMS platforms where you’re only offered the choice of only one of three theme options, Kajabi lets you have the choice of selecting various themes for the various products. Like the outline maker, it’s easy to customize any theme to fit your style. You can also incorporate elements of your brand like your logo images, fonts, and design into your course player in order to give it a your own personal style. Kajabi Square
Quizzes and Student Interactions
Kajabi includes a quiz function called Assessments where you get to make quizzes and assignments and include them as part of your class. Assessments are an effective method of determining the extent to which your students gained from the course you’ve taught them. With the assessment option, you are able to choose between the three primary question types: multiple-choice, multi-selection, or paragraph-style. You can even create an acceptable score to encourage your students to be more engaged with your material more.
Aside from that aside from that, the LMS website also has made progress in creating areas for teachers and students to interact. With the Community feature, students have access to comment and interact with any of your courses via their dashboards. You can even write in your blog posts for discussion with the rest of them your previous lessons and also your future content. The community feature can be accessed either as a standalone product or as an element of membership.
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Website Design and Customization
Why should you upload your course materials on your website’s domain as well as WordPress web site when Kajabi has the platform and tools you need to build one on the platform? Kajabi offers unlimited web hosting across three pricing plans. The best part is that you’re guaranteed immediate security and security through the automatic SSL certification as well as a team to help maintain your site.
Additionally, you have the freedom to modify your domain and also pick from a range of unique, professional themes, all of which you can customize to your hearts content! This doesn’t stop there. If you’re an expert in edupreneurship and signed to the Growth plan and higher you are able to download custom-designed themes designed to fit your ever-expanding needs, plus take away the Kajabi branding and replace it with your own!
Page Builder
Just like the course builders we’ve talked about earlier, the page builder from Kajabi lets you modify any of the available website themes with a suite of easy-to-use and user-friendly editing tools. Upon further exploration you’ll be presented with customizable sets of blocks and sections. They’re basically like the categories and posts that we’ve discussed when we discussed the course builder. Blocks are referred to as the elements that make up the site’s content including text, media files and clickable buttons. Sections on the other hand, are formed by multiple well-arranged blocks.
There are over 40 pre-designed sections templates that you can choose from the page builder’s dashboard. As we’re all glued to our smartphones and small tablets nowadays, it makes total sense to use Kajabi to make your website automatically adjust to a mobile-friendly layout. You can go an extra mile and select the element of your site you would like for your members to see. With all the tools you need to make your site look as you wish it to appear, Kajabi’s page builder is not just incredibly flexible, but also fast to use.
Blogging and Other Website Features
Other LMS platforms might not offer this feature, but Kajabi lets you create an area on your site specifically for your blog. There, you can post updates and thoughts on the content of your course. If you want to make the most out of your Kajabi-created website this service offers you a space where you can post your blog posts without limitations. You can get started with the blog post by making one with the text editor. You may incorporate SEO elements if you’d like to reach a larger audience or group your posts into various categories, and even customize how you would like your blog’s entire section to look.
Kajabi’s built-in blogging capabilities may not be as up to with WordPress or Blogspot However, it comes with enough tools to allow it to be managed. In addition, you can create podcasts to promote on your website. You may upload recordings of your podcasts to be hosted on the site and distributed to the major podcast listening platforms such as Apple Podcasts and Spotify. When uploading a podcast episode, you have two options: either release it as a public podcast for free or make an exclusive private podcast that only your users are able to access. Kajabi Square
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Marketing and Sales and Marketing
One of the reasons that make Kajabi so well-liked among entrepreneurs is its slew of sales and marketing tools that are extremely easy and straightforward even for those who aren’t marketing experts to utilize!
E-mail and Affiliate Marketing
A huge draw among the masses, Kajabi’s built-in e-mail marketing function allows users to send out e-mails about your course and website to your subscribers students within the comforts of the platform. You might be surprised that it can do more than just send e-mails. With the help from Kajabi Automations, you get to automate sequences of e-mails that are initiated by different types of user actions. For example, when a student successfully logs into one of your classes after checkout, a welcome e-mail will be automatically sent to their inbox. If another course is not performing the course, an upsell will be sent to suggest improvement Kajabi Square
You can create as many e-mails to your campaign as you like and then schedule them in accordance with your preferences. You can choose the members you want to receive those messages. E-mail management has never been this comprehensive yet easy to handle. Contrary to other LMS websites, Kajabi already provides you with tools for marketing e-mails that you will not require connecting to other third-party platforms in order to make it work.
Apart from that, Kajabi also has an affiliate marketing option where you get to assign certain members of yours as affiliates to help advertise your website on behalf of your company. Apart from paying them the commission rate, you may also track their performance to determine how well they contribute to boosting your conversion and click rates. Kajabi Square
Pipeline Builder
Another one of Kajabi’s overall standouts is one of the best features is Pipeline Builder, where you can create custom marketing funnels with no overcomplicating difficulties. While other platforms offer similar features, which require more time and effort and effort, this Pipeline Builder is designed to be quick and simple that even beginners can make better use of it. This amazing feature allows you to choose from a variety of pre-designed funnel templates or pipeline blueprints. This includes:
- Freebie – for whenever you want to offer a freebie as a lead magnet to increase your list
- Sales Page OVO is a great option whenever you want to convince your target audience to buy your product through a sales page
- Product Launch OVO – to use whenever you’re launching a course or another product
- Zoom Webinar OVO – to use any time you wish to promote your product via web seminars
- Free Book OVO – for any time you wish to promote your content with an online book for free download.
- Coaching Campaign OVO – for when you’re trying to promote your classes through an array of coaching sessions
- Blank design – for when you want to build the sales funnel you want from the starting
After you pick one of the pipeline blueprints, Kajabi automatically creates pages and emails you’ll have to put together to make an effective sales funnel. You can customize how you wish your funnel to look to your customers. You could even alter the theme of your landing and checkout pages, for example changing the design to a different theme The library is with more than 40 pages templates you can select from.
Payment and Pricing Options
Kajabi lets you seamlessly integrate with the payment gateway platforms Stripe and PayPal so that your member students can choose between them when they pay for your classes. Stripe is the most popular payment option that allows debit and credit card transactions, as well as certain e-wallet providers across the world. PayPal however, on the contrary side, is an alternative for subscribers and multi-payment plans. There are no pressing transaction fees on Kajabi’s part because all your earnings will be immediately transferred directly to the bank accounts of your choice.
For price options for Kajabi, it provides customers a variety of pricing options of options to select from. You can choose to charge your students for your products at different dates (one-time, subscription, and several payments) or distribute them for free. You can also choose to select if you’re going to charge a set amount for a single item or for a variety of items, and establish specific dates for your students can access your products within a specific time frame. You can also create coupons that will further encourage your customers to purchase all of your products. Kajabi Square
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Integrations to Third-Party Services
Kajabi may have a plethora of built-in tools to create and market your courses However, you have the option of connecting to third-party apps for more functions. The platform currently supports 10 native integrations, which include the well-known analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful as it helps establish connections with hundreds more third-party applications and tools, ranging including e-commerce and user experience.
Training and Support for Customers
When it comes to customer service, Kajabi has a bigger advantage over its competitors because it is one of the few course creation platforms which provide 24/7 live chat support. Contrary to similar services that offer customer support, Kajabi’s team is always available to assist you if you encounter difficulties creating an online course or website, in addition to other issues that are important, at any time and anywhere. However, it’s important to note that this 24/7 service is only available to instructors who are subscribed to the Growth plan upwards – for basic users, live Chat support can be scheduled at certain times and days on weekdays. Nonetheless, Kajabi’s approach to customer support has been highly praised by many of the instructors who use it to create meaningful courses. Kajabi Square
For tools for training, Kajabi gives an array of options to access resources that you can master and then become proficient with. Its Kajabi Hero University is packed with tutorials, courses and educational content specifically geared towards teachers and edupreneurs, to help them jumpstart or improve their standing in the field of course development. Additionally, you can attend every day Q&A webinars that feature leading experts from different fields as guests, plus, if you’re looking for additional advice and tricks assistance, the help section is available to help you in the right direction. Alongside the platform’s Hero University, there is an additional Kajabi Hero Rewards program, where course creators are rewarded with tons of sweet perks as they meet their objectives.
What else is missing in Kajabi?
Kajabi might be a fantastic all-in-one tool to design and promote your course content, but we have to address a few vital things that aren’t being addressed. The majority of these would be extremely useful to enhance the user experience. These are some of the things we’d like to see included in the Kajabi system shortly:
- Built-in tools that issue certificates and credentials. While some provide this service instructors using Kajabi will often need to connect to third-party apps which specialize in issuance of certificates, like Accredible.
- More diversity in question types. While we are pleased with the way that the platform handles assessments within the course, we would like for the lack of question type options – plus randomization of said types that is addressed as soon as possible.
- Additional payment options. As of this writing there are only two options for transactions: Stripe or PayPal are accepted. Not only that, but we aren’t sure if there are limits as well.
- An API key that is public. This could have been helpful in making custom integrations, like letting your subscribed students login using a single sign-in option with other apps.
Alternatives to Kajabi
Kajabi might have the most of the features that an aspiring Edupreneur would ever want to have. However, due to the high cost plan and a certain lack in features it might cause some to be turned off. If you’re looking for alternatives that share collective similarities with Kajabi regarding reliability and performance we’ve listed a few worthy alternatives that you might think about in your decision. Kajabi Square
- New Zenler is an online course platform that provides all-in one services similar to Kajabi. The only difference is the cost beginning at just $67 per month You are able to create unlimited courses and advertise to your target audience without worrying about spending a dime!
- Podia doesn’t just claim to be creator-friendly. It’s also extremely simple to use, much easier than Kajabi! Although you can make use of marketing features Podia is much less heavy than Kajabi. However, when you consider the budget-friendly price it’s easy to see the way Podia is a great choice for individuals who are just starting out in the business.
- While Kajabi isn’t a reputable platform and lacks more advanced features for quizzes, Thinkific makes up for the shortcomings. With its affordable price It certainly has more industry-level functions than Kajabi as well as live lesson courses and a built-in app integrations store.
- Teachable is similar to Thinkific in the manner it works. However, it is important to understand the way that Teachable can integrate additional payment options as it can support Google Pay and Apple Pay, two gateway services Kajabi does not have. It also lets you utilize one-on-one coaching and other core features.
Conclusion
Overall, Kajabi successfully knocks it out of the park for offering a wide range of features that most edupreneurs can utilize. It certainly has the basic features that everyone needs, from intuitive functions needed to design a professional website , to the impressive integrated marketing suite, which includes the inclusion of easy-to-understand plans for sales funnels, as well as effective marketing tools for e-mails.
There could be some instruments that aren’t there like the issuance of certificates, in particular. Also, with its high cost, it might not be the best choice among the budget-conscious. However, we understand that while Kajabi is great as an all-in one solution for creating courses but it’s not without limitations. However, that doesn’t stop it however, from being an extremely popular choice for established business owners and creators!
If you’re still looking to find an LMS that offers everything you need in one platform, Kajabi is something you should strongly think about.
FAQ Kajabi Square
What does the word Kajabi mean?
The term “Kajabi” derives from a word with Islamic as well as Arabic origin, which translates to “to take flight.”
Can I sell physical goods on Kajabi?
Yes! In addition to the normal classes, you can also sell physical items on Kajabi. You can also connect with Shopify to build a fully functional online store on Kajabi!
Concerning e-mail marketing is it possible Kajabi could be able to replace MailChimp?
Because Kajabi already includes the tools for marketing via email built within the platform, it’s natural that it’s enough to replace third-party applications like MailChimp. However, if you do want to use it, Kajabi still allows you to integrate with it and other applications as well.
Is Kajabi mobile-friendly?
Yes! Kajabi even offers a mobile app to ensure that you and the members who have subscribed have access to all course materials even when traveling. Kajabi Square
