A myriad of learning management systems (LMS) platforms have various important features can be utilized whenever you create meaningful content. While there could be a lot of websites that allow you to make use of modern marketing tools to market your courses to your target audience, some might not offer all of these features. And while some offer easy-to-use course-building tools, there will also be some that provide editing options that is so complicated it turns off its users.
Among a sea of e-course platforms There are a handful which offer more than just the basic editing interface but also a myriad of marketing and sales functions. In addition to that, they also offer nearly all you can think of such as 24/7 assistance and training tools to top-of-the-line analytics. All-in-one courses let you explore beyond your limits, and one of those that provide it is Kajabi.
In a nutshell: How do you define Kajabi? Kajabi Testimonial Remove Image
Kajabi is an internet-based platform which allows you to develop and market your courses to an audience of students. The company is advertised as an all-in-one solution that provides entrepreneurs from all walks of life with optimized and necessary features that will not just create a professional website for your courses but help them rise to new heights. Kajabi is widely praised and is regarded as one of the most effective online courses platforms, earning an overwhelmingly positive score of 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so popular and well-liked among its users? There are plenty of aspects that make this platform very convenient for everyone to use. It’s first and foremost the user-friendliness. From the course creation to marketing and sales the majority of Kajabi’s features are designed to be accessible to those who are just getting started in the e-course world. Most of them are also advanced, giving administrating instructors an advantage over other instructors. Additionally, it lets budding entrepreneurs such as you manage and build a course-making business without having to go elsewhere in case something is missing. Kajabi offers all the equipment that one could need and is a true testament the ‘one-stop-shop label.
What Can It Do? Do?
There are a variety of options that Kajabi allows you to use as an all-in-one online course solution. We’ve put together a list in bullets, of its important characteristics that you might want to be aware of if you’re considering using it. Simply put, Kajabi lets you:
- Create interactive and engaging courses with a wide array of customizing tools, media files, and templates that you can pick in accordance with your personal preferences.
- Build a presentable website to display your course materials and materials, as well as blogs to keep your students informed about the latest developments;
- Make the most of landing pages, checkout pages, and other viable methods to increase the profits you earn, extend your reach over the boundaries and increase conversion rates;
- Choose how you wish to bill your courses or other items to your students – whether it’s a one-time fee or a monthly subscription
- Build effective sales funnels without any problems through the use funnel templates and funnel blueprints;
- Make use of its internal marketing and analytics software with email marketing as well as CRM and automation tools;
- Set up and manage your affiliate links.
- Explore a wide variety of customer service, community, and training resources, with the addition of the Kajabi University feature.
The Big Names Who Have Utilized Kajabi
Kajabi is used and trusted by more than 16,000 companies and famous personalities. It’s the choice of several well-known personalities who come from different sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands upon thousands of courses, accessed and explored by over 35 million students across the globe. As of this writing, Kajabi has generated over $650 million in sales since it was founded in 2010.
Kajabi’s Pricing Strategies
The three pricing plans Kajabi provides are different from other online course creation tools in that they’re much more expensive. With monthly costs that begin at as low as $119 it’s no wonder why this can impede some people who might like to give it a try. But considering the huge amount of features that are included in each plan, the pricing is logically reasonable.
Kajabi’s pricing plans start by offering the Basic plan priced at $149 per month, or $119/month for billing annually. With this tier, you can create three products, reach a maximum of 1 000 active clients, and design a website that you can customize with tools fully provided by Kajabi’s platform. Additionally, you get unlimited landing webpages, unlimitted marketing emails as well as unlimited access to useful resources, such as one-on-one customer service and Kajabi University.
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Apart from basic plans, there’s the Growth plan which is Kajabi’s most popular plan at $199 a month or $159/mo when paid annually, and the Pro plan for $399 per month or $319/month annually, which is filled with all the features you’d want when it comes to designing and selling your course. Kajabi does not currently offer an option to pay for the plan. But a 14-day no-cost trial is available for all three plans. An extended trial that lasts for up to 30 days also available on certain blogs. If you’re looking to try the service to determine if Kajabi is the right fit for you, the short free trial is the best way to go.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The built-in marketing suite. Kajabi’s own marketing suite of tools, which includes email marketing and automation are designed for businesses, so you don’t have to connect with third-party solutions for that!
- The software for sales funnels. Another of the most popular features on the platform is the Pipeline Builder. Pipeline Builder lets you make use of proven and easily understandable blueprint templates – no need to overcomplicate yourself!
- Customization without limits. From creating professional-looking course websites down to the custom name, Kajabi lets you customize to your hearts content and even create your own brand from the ground up.
- The simple and intuitive site along with course editors. Making content using the site and course creator software was never so simple and fast, since it takes less time and effort to complete the task.
- Unlimited integrations. Aside from native integrations with 10 e-commerce, marketing and analytics services, connection to the app Zapier allows you to explore and choose from more than a thousand non-native platforms for better effectiveness.
- Making lasting connections with students and fellow instructors. Kajabi’s Community feature allows you to engage with the students enrolled in your classes. You can also make connections, network and celebrate with tons of teachers in the same shoes as you.
The Cons – Things We Don’t Like
- The pricey pricing plans. Three pricing options offered by Kajabi cost higher than the typical monthly prices that other providers offer. There’s no free plan available either.
- There are no built-in tools for issuance of certificates. It is possible connect to a third-party certificate application if you intend to design custom-made certificates of various types.
- Insufficient tools for instructor-student engagement. We aren’t happy with the absence of certain features, like proper discussion forums and the ability to randomize tests or assignments. Kajabi Testimonial Remove Image
The Review of Kajabi’s features
Easy of Use and Experience
One thing that we like one thing we like about Kajabi is its surprisingly simple user experience. One of the reasons is that the User Interface (UI) is organized. If you may notice on the dashboard menu, you will notice that all features are divided into five major sections – Website, Products, Sales, Marketing and People. The layout of the menu leaves no space for confusion, as certain elements that are associated with a specified section are collapsible. The UI style is very uniform and reflects Kajabi’s “all-in-one” hallmark. You get to create an online landing page, change your course, and interact with your fellow instructors through one website.
The search assistant is a tool that is useful anytime you’re looking for something that may be hard to find. The Kajabi Assistant is found at the top of the dashboard, in the form that of a bar for searching, it allows you to search for tools and items within the website by typing in the keywords. As mentioned previously that both the Kajabi website builder and course builder sections are drag-and-drop which makes the process easier without having to know how to navigate it. Kajabi has a smoother learning curve compared to some of its competitors. It also supports multiple languages other that English for those who want to share your content with broader audience.
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Course Creation and Engagement
Product Blueprints
When you go through Kajabi’s course design feature, you will soon encounter a list of course or product templates, or the way it calls them blueprints. Each of the product blueprints varies in structure and type and can be easily modified to fit any instructor’s needs.
The blueprints listed are Mini Courses and Online Courses and Drip Courses. Mini Courses are quick-form courses, which are typically designed as a way to build brand recognition, while online Courses are full-version courses with a full content structure that are designed to provide the “world-class” educational experience. Drip courses, on the other hand, are courses that are scheduled over an established period of days or weeks. Also known as Evergreen Training courses, it’s a much more convenient method of sharing your content if you as well as your students are occupied with other activities.
Kajabi might be regarded by many as a well-known premium course maker. Apart from kinds of courses offered, the blueprints allow you to create a membership space that allows your customers to access exclusive content and a coaching session for 12 weeks. You can also download a blank template where you can create a course or product from the ground up!
Categories, Posts, and Content Uploads
As you further look into the course builder, you’ll see an outline of sections and lessons that have been automatically added when you select any of the course blueprints. In Kajabi’s instance, these parts and the lessons known as groups and posts and vice versa. Posts are the places where you put in different kinds of content, including text, video images, and text, while the categories function as folders where the posts are stored.
You may also incorporate subcategories of posts under the same category, if you wish to organize your content more flexiblely. You can also alter the outline by dragging it around. Kajabi accepts a variety of text and media files that can be used to add to your posts, including MOV and MP4 files, WAV and MP3 files PDFs, and even Word documents. You can upload all of them directly from your computer folders or through file-sharing cloud platforms such as Google Drive and Dropbox. You can also add existing URLs for your videos into your blog posts!
Like a few select platforms for creating courses, Kajabi allows you to use the feature of bulk uploads. Like the name implies, you can add all your files to your courses on one tab. This can be useful especially when you’re doing other important stuff.
Course Player Templates
Kajabi offers a lineup of more than 10 themes for courses. In contrast to other LMS platforms, where you’re given the option to choose the theme you want to use, Kajabi lets you have the freedom to choose various themes for the different products. Like the outline builder, it’s relatively easy to customize any theme to match your preferences. You can even incorporate details of your company’s image like your logo, images, and font design into your course player in order to give it a an individual touch. Kajabi Testimonial Remove Image
Questions and student interactions
Kajabi has a quiz feature called Assessments that allows you to create quizzes and assignments and include them as part of your class. Assessments are an effective way to assess whether your students have learned something from the course you’ve taught them. Through the assessment option, you are able to choose from three different question types: multiple-choice, paragraph-style, and multiple-selection. You can even set an assessment score that will encourage your students to be more engaged with your material more.
In addition in addition, in addition, the LMS website has made strides in creating areas for students and teachers to connect. With the Community feature, your learners are given access to interact and comment on any of your courses via their dashboards. You can even write in your posts to discuss with the rest of them your lessons from the past as well as your future content. The community feature can be accessed either as a stand-alone item or as a part of your membership.
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Website Design and Customization
Why would you want to publish your course content on your website’s domain as well as WordPress site when Kajabi provides the platform and tools to create one within the platform? Kajabi offers unlimited web hosting on the three plans of pricing. What’s awesome about it is you’re guaranteed instant security and security through an automatic SSL certification and the support of a team to manage your website.
Additionally, you have the freedom to customize your domain, as well as choose from a range of professional, one-of-a-kind themes that you can modify to your heart’s content! It doesn’t stop there: If you’re an expert in edupreneurship and signed to the Growth plan and above you can use custom-designed themes that are built to meet the ever-changing needs of your business as well as take away the Kajabi branding and replace it with your custom-designed theme!
Page Builder
Just like the course builder we’ve mentioned earlier, Kajabi’s page builder allows you to modify any of the given themes on the website using a variety of intuitive and easy-to-handle editing tools. After further exploration, you will be greeted with a variety of customizable blocks and sections. They’re similar to the categories and posts we discussed when we’ve discussed how to build courses. Blocks are referred to as the elements that compose the site’s content which includes text, media files and clickable buttons. Sections are, however, are formed by multiple carefully-arranged blocks.
There are over 40 preset section templates you can pick from the page builder’s dashboard. Since we’re all connected to our smartphones and small tablets nowadays it’s logical to use Kajabi to make your website automatically adjust to a mobile-friendly layout. It’s even possible to go the extra mile by picking the elements of your website you want for your member learners to view. With all the necessary tools to build your site however you want it to look, Kajabi’s page builder is not just incredibly flexible, but also fast to use.
Blogging and Other Web-based Features
Other LMS platforms may not have this feature, but Kajabi allows you to make a section of your website that is dedicated to your blog, where you can post updates and thoughts on your course content. If you want to make the most of your Kajabi-created website this service offers you a space where you can do so without limits. Start by creating the blog post by creating one with the text editor. You can incorporate SEO elements if you’d like to expand your reach or group your posts into different categories, and even customize how you would like your blog’s entire section to appear.
Kajabi’s built-in blogging capabilities may not be as up to with WordPress or Blogspot However, it comes with enough tools to make it manageable. You can also create podcasts to promote on your site. You can upload audio recordings of your podcasts to be hosted on the site and distributed to major podcasting platforms like the Apple Podcasts platform and Spotify. If you upload podcast episodes you can choose between two options: release the podcast as a public one for free or make an exclusive private podcast that only your users can get access to. Kajabi Testimonial Remove Image
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Marketing and Sales
Part of what makes Kajabi so popular among edupreneurs is its array of marketing and sales tools that are highly convenient and simple enough for even those who aren’t marketing experts to make use of!
Email Marketing and Affiliate Marketing
A huge draw among the crowd, Kajabi’s built-in E-mail marketing functions allow users to send out e-mails that are related to your course or websites to your members who are subscribed students within the comforts of the platform. But you may be surprised by the fact that it goes beyond simply send emails. With the aid from Kajabi Automations, you get to create automated sequences of e-mails that are initiated by different types of user actions. For example, when your student is successfully logged in to one of your courses after the checkout process, a welcome email will be sent automatically to their inbox. If the course performs poorly the course, an upsell will be sent to suggest improvement Kajabi Testimonial Remove Image
You can send as many e-mails for your campaigns as you want and schedule each one in accordance to your preference. You can also choose which members of your group are eligible the messages. The management of e-mails has never been this comprehensive yet easy to handle. In contrast to other LMS websites, Kajabi already provides you with tools for marketing e-mails that you don’t require the integration with third-party platforms to make things work.
Apart from that, Kajabi also has an affiliate marketing option that lets you assign some of your members as affiliates to help promote your content on behalf of your company. Alongside paying them the commission rate it is also possible to track their performance to determine how they can contribute to increasing your conversion and click rates. Kajabi Testimonial Remove Image
Pipeline Builder
Another one of Kajabi’s overall top features is the Pipeline Builder, where you can create custom marketing funnels with no overcomplicating problems. While other platforms have similar features that require much more effort and time however, the Pipeline Builder is designed to be extremely simple and quick that even the uninitiated are able to make the most of it. This amazing feature lets you choose from a variety of pre-designed funnel templates or pipeline blueprints. This includes:
- Freebie – for whenever you want to offer the freebie to lead magnet to increase your database.
- Sales Page OVO – to use whenever you want to persuade your customers to purchase your product through a sales page
- Product Launch OVO is a great option for when you’re launching courses or another product
- Zoom Webinar OVO – for occasions when you need to advertise your products through web workshops
- Free Book OVO – for anytime you’d like to market your content the free digital book that you can download
- Coaching Campaign OVO is for whenever you’re promoting your classes through the use of coaching sessions
- Blank design – for when you’d like to construct the sales funnel you want from the ground
After you pick one of the blueprints for a pipeline Kajabi will automatically generate pages and e-mails you will have to put together to make an effective sales funnel. You may customize however you want your pipeline to appear to your target audience. You could even alter the theme of your checkout and landing pages, for example you can change the theme to something different There is a library filled with 40+ templates for landing pages that you can pick from.
Prices and Payment Methods
Kajabi allows you to integrate seamlessly with payment gateways like Stripe and PayPal so that your member students are able to select one of them to pay for your courses. Stripe is a popular payment method that accepts debit and credit card transactions and certain e-wallet providers across the world. PayPal however, on the contrary hand, is available as an alternative for subscribers and multi-payment plans. There are no pressing fees for transactions on the part of Kajabi, as all your earnings will be immediately transferred into your account at the banks.
When it comes to the pricing, Kajabi provides you a wide range of options to select from. You can either make your student pay for services at various dates (one-time subscription, one-time, or multi-payments) or give them away to them for free. You also have the option to choose whether you’re planning to charge a specified price for a single item or for a variety of products, as well as set specific dates that your customers can access within a given timeframe. Additionally, you can create coupons that will further encourage your customers to purchase all of your products. Kajabi Testimonial Remove Image
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Integrations to Third-Party Services
Kajabi has a variety of built-in services needed to create and market your courses However, you have the option of connecting to third-party applications to provide more functions. The platform currently supports the integration of ten natively-built integrations, such as the well-known analytics provider Google Analytics and app automation service Zapier. Zapier comes in very handy as it helps establish connections with hundreds more tools and third-party apps including e-commerce and user experience.
Training and Customer Support Resources
In terms of customer service, Kajabi has a bigger advantage over other platforms because it is one of the few course creation platforms that offer 24/7 live chat support. Contrary to similar services, Kajabi’s customer support team is always ready to assist you if you encounter difficulties creating pages or courses, among other issues that are important, at any time and from anywhere. It’s crucial to note that this 24 hour service is only available to instructors who are subscribed to the Growth plan up to for basic users Live Chat support can be scheduled for certain times and times on weekdays. Nonetheless, Kajabi’s approach to customer service has been well-received by many who use it to create meaningful educational content. Kajabi Testimonial Remove Image
For training tools, Kajabi offers the user a range of access to resources that you can learn and get used to. Its Kajabi Hero University is packed with tutorials, classes and informational content that are specifically designed for educators and edupreneurs, to help them jumpstart or improve their standing in the field of course development. You’re also invited to every day Q&A webinars that feature leading experts from different disciplines as guest speakers, and If you’re in search of more advice and tricks the help desk is always there to guide you along the way. Apart from Kajabi’s Hero University, there is Kajabi’s Hero Rewards program where course creators are rewarded with numerous sweet rewards when they reach their goals.
What Else is Missing in Kajabi?
Kajabi could be an excellent all-in-one solution to create and promote your course content, but we have to address a few vital things that aren’t being addressed. The majority of these would have been extremely helpful in improving the experience. Below are the items that we wish would be included in Kajabi’s system soon:
- Built-in tools for issuance of certificates and credentials. While some offer this feature instructors using Kajabi often will still require connecting to third-party software that specialize in issuing certificates, such as Accredible.
- More diversity in question types. While we are pleased with the way that the platform handles assessments within courses, we’d like for the absence of question type options – plus randomization of said types and their randomization to be resolved as quickly as possible.
- Additional payment options. As of this writing only transactions made through Stripe as well as PayPal will be accepted. In addition, we aren’t sure if there are limitations also.
- A public API key. This could have been helpful for creating custom integrations such as the ability to let your subscribers sign in using the single sign-in feature with other apps.
Alternatives to Kajabi
Kajabi could have the majority of the features any aspiring Edupreneur could dream of. But with the steep price plan and a certain lack in terms of functionality, the site could cause some to be turned off. If you’re seeking alternatives that have collective similarities in comparison to Kajabi in terms of performance and reliability we’ve listed a few worthy competitors that you may be considering in making your choice. Kajabi Testimonial Remove Image
- New Zenler is an online course platform that provides all-in-one services similar to Kajabi. The only significant difference is the price beginning at just $67 per month You are able to create unlimited courses and advertise to your target audience without ever having to worry about the cost!
- Podia doesn’t just claim to be creator-friendly. It’s also extremely simple to use, far easier than even Kajabi! While you get to benefit from marketing features It’s a lot lighter than Kajabi. With the extremely affordable cost, we can understand how Podia is a great choice for those who want to start their own business.
- While Kajabi does not have credentials or advanced quiz features, Thinkific makes up for them. With a price that is affordable for beginners It certainly has higher-end features than the other which includes live lesson courses and a built-in app integrations store.
- Teachable is like Thinkific in the manner it operates. However, we must appreciate how Teachable is able to incorporate additional payment options since it can support Google Pay and Apple Pay which are two gateways Kajabi doesn’t have. Additionally, it allows one-on-one training and other key features.
Conclusion
In the end, Kajabi successfully knocks it out of the park by offering a wide range of tools that most entrepreneurs use. It sure does offer the essentials anyone must need, from intuitive functions needed to design a professional web pages to the fantastic built-in marketing suite with the inclusion of easy-to-understand sales funnel blueprints and efficient email marketing tools.
There could be some tools missing like the issue of certificates specifically. With a high cost, it might not be the wise choice among the budget-conscious. We do recognize that, while Kajabi does great as an all-in one solution for creating courses, it will always have limits. It doesn’t hinder it, however, from becoming a popular choice among established business owners and creators!
If you’re looking to find an LMS that gives you all you require in one place, Kajabi is something you ought to seriously think about.
FAQ Kajabi Testimonial Remove Image
What does the word Kajabi mean?
The term “Kajabi” originates from a word with Islamic or Arabic origin, which translates to “to take flight.”
Can I sell physical goods on Kajabi?
Yes! In addition to the normal programs, you can sell physical products on Kajabi. You can even connect with Shopify to create a fully-functioning E-commerce store using the platform!
Regarding marketing via e-mail Is it possible that Kajabi can take over MailChimp?
Since Kajabi already has e-mail marketing tools built within the platform, it’s natural that it’s sufficient to replace third-party applications like MailChimp. If you do want to use it, Kajabi still allows you to integrate with it and other applications too.
Is Kajabi mobile-friendly?
Yes! Kajabi also has an app that can be downloaded on mobile for you and the members who have subscribed can access your entire courses even while in the move. Kajabi Testimonial Remove Image
