Hundreds of learning management system (LMS) platforms offer various important features you can use when you write content that is meaningful. While there could be a lot of websites that allow you to make use of modern marketing tools to market the courses you offer to your intended audience, others might not provide all those things. While some provide easy-to-use tools for creating courses, there will also be few that may have an editing experience so complicated that it turns off its users.
Within the sea of online course platforms, there are a few that offer not just an easy editing interface, but also a myriad of sales and marketing functions. And on top of that they offer almost everything you could think of including 24/7 support and training resources to top-notch analytics. All-in-one platforms for courses allow you to go beyond the limits of your abilities, and one of those which can provide this is Kajabi.
At a Glance What is Kajabi? Kajabi The Allinone Online Business
Kajabi is an online platform that lets you develop and market your content to your student audience. It is marketed as a complete service that provides entrepreneurs from all aspects of their lives with the most efficient and necessary features that will not only create a professional website for your courses , but help them rise to greater heights. Kajabi has been critically acclaimed and is regarded as one of the best online learning platforms, with an overwhelming positive rating from 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so well-liked and appreciated among its users? It’s true that there are numerous reasons that make the platform very convenient for everyone to use. Firstly, it’s the extreme user-friendliness. From course creation to the marketing services the majority of Kajabi’s features can be digestible for people who are new in the world of e-learning. The majority of them are advanced, giving instructors an edge over other instructors. In addition it allows budding entrepreneurs like you to run and create a course-making business without having to go elsewhere in case something isn’t available. Kajabi offers all the tools anyone may need in order to live up its ‘one stop shop label.
What Can It Do? Do?
There are a variety of ways that Kajabi lets you do as an all-in-one e-course solution. We’ve made a list in bullet form, of its important attributes that you ought to be aware of when you’re thinking about it. In simple terms, Kajabi allows you:
- Create interactive and engaging courses using a variety of customizing tools including media files, templates that you can pick depending on your preferences;
- Build a presentable website to house your course contents and other products and your own blog to keep your students up-to-date on what’s new.
- Make the most of websites, landing pages and checkout sites, and other viable ways to improve your earnings, expand your reach beyond the limits and boost conversion rates;
- Choose how you wish to bill your courses and other services to your students – whether it’s one-time payments or a monthly subscription;
- Build effective sales funnels without any problems through the use of funnel blueprints and templates;
- Use its own marketing and analytics suite with the ability to send out e-mails as well as CRM and automation tools.
- Set up and manage your affiliate links.
- Explore a wide variety of customer service, community, and training resources, with the addition of the Kajabi University feature.
Big Names That Have Used Kajabi
Kajabi is trusted by more than 16,000 organizations and big-name personalities. Kajabi is the preferred choice of some of the well-known names who are part of different sectors, including the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands of courses accessed and explored by over 35 million students across the globe. In the last writing, Kajabi has generated over $650 million in sales since it was founded in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi provides are different from other online course-making services in that they’re more costly. With monthly costs that begin at as low as $119 it’s not surprising that this might be an issue for those who would want to give Kajabi a go. However, when you consider the number of essential features already packed into each plan, pricing is logically reasonable.
Kajabi’s pricing plans begin by offering the Basic plan that costs $149 per month or $119/month if billed annually. In this plan, you get to create three products, gain up to 1,000 active customers, and make your own website you can create with the tools offered by Kajabi’s platform. Also included are unlimited landing pages, unlimited marketing emails and access to unlimited useful resources, such as one-on-one customer support as well as Kajabi University.
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In addition to basic plans, there’s the Growth plan, which happens to be the most sought-after plan on the platform at $199 a month or $159/mo when paid annually. There is also the Pro plan for $399 per month or $319/month annually and is packed to the brim with every feature you could ask for when designing and selling your course. Kajabi does not currently offer any free plans. However, a 14-day free trial is available for each of the three plans. An extended trial that lasts up to 30 days is available on selected blogs. So if you want to try the service and determine if Kajabi is the right choice for you, the short trial offer is the best way to go.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The built-in marketing suite. Kajabi’s in-house marketing suite of tools, which includes e-mail marketing and automation, are designed to be optimized for business, and you won’t need to integrate with third-party solutions to do that!
- The software for sales funnels. Another one of the most popular features on the platform The sales Pipeline Builder lets you make use of proven and easily understood blueprint templates – no need to be overly complicated!
- Customization without limits. From designing professional-looking course websites down to the custom name, Kajabi lets you customize according to your own preferences – and even build your brand from scratch.
- The simple and intuitive site and course editors. The creation of content using the site and course builders hasn’t been this easy and swift, and it requires less time and effort to finish the job.
- Infinite integrations. Apart from native integrations that integrate with 10 e-commerce, marketing and analytics solutions, connecting to Zapier’s app lets you to look and select among more than a thousand non-native platforms that can improve your effectiveness.
- Establishing meaningful relationships with students and fellow instructors. Kajabi’s Community feature lets you interact with students enrolled in your classes. You can also connect, network, and share your joy with hundreds of teachers who happen to be in the same position as you.
The Cons – Things We Don’t Like
- The steep pricing plans. The three plans offered by Kajabi are greater than the average monthly rate offered by other services. There’s no free plan available neither.
- No built-in tools to issue certificates. It is possible to connect to a third party certificate application if you intend to create custom-made ones that are of different types.
- Not enough tools for student-instructor engagement. We’re not happy about the absence of certain features, like appropriate discussion forums as well as the ability to randomly assign quizzes or assignments. Kajabi The Allinone Online Business
An Overview of the Kajabi Features
Ease of Use and Experience
One thing that we like about Kajabi is the surprisingly easy user experience. For one, most of the platform’s users interface (UI) is organized. If you check the dashboard menu, you will notice that all features are arranged into five main sections – Website Products, Sales, Marketing and People. The design of the menu leaves no space for confusion, as certain aspects that belong to specific sections are able to be collapsed. The UI design is very consistent and reflects Kajabi’s “all-in-one” brand name. You can build your own landing page, alter your course, and even engage with other instructors on one site.
It has a search assistant tool that is useful when you need to search for something that may be difficult to find. The Kajabi Assistant is located at the top of the dashboard, in the form as a “search bar, it allows you to search for tools and items within the site by typing in the search terms. As mentioned previously the site builder and course builder sections are drag-and-drop, making the process simpler without needing to learn how to navigate it. Kajabi has a smoother learning curve than some of its competitors. It also supports multiple languages other than English if you wish to share your content with broader viewers.
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Course Development and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation function, you may quickly come across a variety of course or product templates, or, as the platform calls it blueprints. Each of the product blueprints is different in its structure and style and is readily tailored to meet the needs of any instructor.
In the blueprints that are listed are Mini Courses, Online Courses, and Drip Courses. Mini Courses are short-form , quick courses that are usually created as a means of gaining the brand’s value, whereas Online Courses are full-version types with a complete content structure that are designed to provide a “world-class” learning experience. Drip courses, on the other hand, are courses that are scheduled over the course of a specified number of days or weeks. Also called Evergreen Training courses, it’s an easier method of sharing your content if you as well as your students are occupied with other activities.
Kajabi might be regarded by many as a popular premium course maker. However, in addition to the courses, the blueprints also allow you to create a membership area that allows your customers to access exclusive content as well as a coaching session lasting 12 weeks. There’s also a blank template which allows you to design your own course or product from scratch!
Categories Posts, Categories, as well as Content Uploads
As you further explore the course builder you’ll see the outline of the sections and lessons that were automatically included when you select one of the blueprints for your course. In the case of Kajabi, these sections and lessons are referred to as groups and posts respectively. Posts are where you put in different kinds of content, like text, videos and images, whereas the categories serve as folders for the posts that are stored.
It is also possible to include subcategories for posts in a category if you want to organize your content more flexiblely. You can also alter the outline by dragging it around. Kajabi accepts a wide variety of text and media files that can be used to add to your posts, including MOV and MP4 files MP3 and WAV files, PDFs, and even Word documents. Upload any of them through your computer’s folders or via cloud-based file sharing platforms such as Google Drive and Dropbox. You can also copy and paste existing URLs of your video to your blog posts!
As with a handful of other platform for making courses, Kajabi allows you to use the bulk upload feature. Like the name implies that you can upload all your files to your course in the same tab. This one is handy, especially if you’re busy performing other tasks.
Course Player Templates
Kajabi provides a selection of over 10 themes for courses. Unlike other LMS platforms, where you’re given the option to choose the theme you want to use, Kajabi lets you have the choice of selecting various themes for the various products. Like the outline creator, it’s easy to customize any of the themes to fit your style. It is possible to incorporate specifics that represent your brand including logos or images as well as font designs into your course player in order to give it a a personal touch. Kajabi The Allinone Online Business
Quizzes and Student Interactions
Kajabi includes a quiz function called Assessments. It allows you to design and create assignments and quizzes and add them as part of your class. Assessments can be a great way to assess the extent to which your students gained from the course you’ve taught them. With the assessment feature, you get to select from three main question types: multiple-choice, paragraph-style, and multiple-selection. You can even create an acceptable score to encourage your students in engaging with your material more.
Aside from that in addition, in addition, the LMS website has made strides in creating spaces for teachers and students to communicate. Through the Community feature students have access to interact and comment on any of your courses through their dashboards. It is possible to write your posts to discuss with the rest of them your previous lessons and also your future content. The community feature is offered as a separate product or as an element of membership area.
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Website Design and Customizability
Why would you want to publish your course content with your domain name or WordPress website when Kajabi provides the platform and the tools to build one on the platform? Kajabi provides unlimited web hosting for 3 pricing options. What’s great about this is you’re assured of instant safety and security with an automated SSL certification, as well as a team to help maintain your website.
You also have the option to modify your domain as well as choose from a variety of premium, unique themes that you can customize to your hearts content! The possibilities don’t end there: If you’re an expert in edupreneurship and are a member of the Growth plan and above you are able to import custom-made themes built to fit your ever-expanding needs, plus take away all Kajabi branding and replace that with your custom-designed theme!
Page Builder
Like the course builders we’ve talked about earlier, the page builder from Kajabi allows you to alter any of the available themes for websites using a set of user-friendly and intuitive editing tools. After further exploration, you will be greeted with customizable sets of blocks and sections. They’re similar to the categories and posts from when we’ve talked about the course builder. Blocks are referred to as the components that comprise the site’s content, such as media files, text and clickable buttons. Sections, on the other hand are formed by a variety of well-arranged blocks.
There are over 40 preset section templates you can choose from the page builder’s dashboard. We’re all hooked to our smartphones and small tablets nowadays it is logical to use Kajabi to have your website automatically adapt to a mobile-friendly layout. It’s even possible to go the extra mile by picking the elements of your website you want members to see. With all the necessary tools to create your website however you want it to appear, Kajabi’s page builder is not just incredibly flexible, but also easy to manage.
Blogging and Other Web-based Features
Other LMS platforms might not offer this, but Kajabi lets you create sections of your website that is dedicated to your blog, where you can share updates and thoughts about your course’s content. If you’re looking to make the most of your Kajabi-made site, the service provides you the opportunity to do so without limits. It is possible to begin with posting blog content by creating your own using Text Editor. You can include SEO elements if you’d like to have a wider reach, group your posts into different categories, and even customize how you want your entire blog section to look.
Kajabi’s built-in blogging capabilities might not be on the same level as WordPress or Blogspot, but it has enough tools to make it manageable. Additionally, you can also create podcasts that you can promote on your website. You can upload the recordings of your podcast to be hosted on the site and then distributed to major podcasting platforms, such as the Apple Podcasts platform and Spotify. When you upload an episode of your podcast, you have two choices: publish it as a podcast that is public free of charge or create an exclusive private version that only your members have access to. Kajabi The Allinone Online Business
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Marketing and Sales
A big part of what makes Kajabi so popular among edupreneurs is the variety of marketing and sales tools that are highly easy and straightforward even for those who aren’t marketing experts to utilize!
E-mail and Affiliate Marketing
A big draw among the crowd, Kajabi’s built in email marketing feature allows you to send emails about your course and website to your subscribers students from the comfort of the platform. But you may be surprised that it does more than simply send emails. With the help of Kajabi Automations, you get to build automated sequences of e-mails that are triggered by various user actions. For example, when a student is successfully logged in to one of your courses after checking out, a welcome message will be automatically delivered directly to the student’s inbox. If another course is not performing the course, an upsell will be sent to suggest an improvement Kajabi The Allinone Online Business
You can send as many e-mails to the campaign you want and then schedule them according to your preferences. You can even select which of your members gets the messages. Managing e-mails has never been so comprehensive yet easy to handle. Contrary to other LMS sites, Kajabi already provides you with tools for marketing e-mails that you will not require connecting to other third-party platforms in order to make it work.
Apart from that, Kajabi also has an affiliate marketing feature which allows you to designate some of your members as affiliates to help advertise your website on behalf of your company. Alongside paying them a commission and monitoring their performance to determine how well they contribute to increasing your conversion rates and click rates. Kajabi The Allinone Online Business
Pipeline Builder
Another of Kajabi’s notable features can be its Pipeline Builder, where you get to create specialized marketing funnels with no overcomplicating problems. While other platforms offer similar features that require more time and effort however, this Pipeline Builder is designed to be extremely simple and quick that even those who aren’t experts can benefit from it. This amazing feature lets you choose from a variety of pre-designed funnel designs or pipeline blueprints. This includes:
- Freebie – for whenever you want to offer an offer as a lead magnet to grow your database.
- Sales Page OVO – to use any time you wish to convince your intended customers to purchase your product through a sales page
- Product Launch OVO is a great option for whenever you’re launching a course or any other product
- Zoom Webinar OVO is a great option for whenever you want to promote your business through web-based training seminars
- Free Book OVO – for any time you wish to showcase your content the free digital book that you can download
- Coaching Campaign OVO – for whenever you’re promoting your courses through an array of coaching sessions
- Blank plan – to use whenever you’re looking to create the sales funnel you want from the starting
After you pick one of the blueprints for a pipeline Kajabi instantly creates pages and e-mails you will need to pull off an effective sales funnel. You may customize however you want your pipeline to appear to your audience. You could even alter the theme of your checkout and landing pages, for example changing the design to a different theme – there is a library full of 40+ pages templates you can choose from.
Optional Payment Options and Price
Kajabi lets you seamlessly integrate with the payment gateway platforms Stripe and PayPal so that your students are able to select between the two to pay for your classes. Stripe is the common payment option that accepts credit and debit card transactions, as well as various e-wallet companies across the world. PayPal however, on the contrary on the other hand, is an option for subscriptions and multi-payment plans. There aren’t any urgent fees for transactions on the part of Kajabi because all your earnings are instantly transferred into your account at the banks.
When it comes to price options for Kajabi, it provides you a wide range of options to select from. You can either charge your students for your products at different times (one-time, subscription, and multi-payments) or distribute them for free. You also have the option to decide if you want to charge a set amount for a specific product or a number of products, and specify specific dates your members can access within a specific time frame. You can also create coupons to further motivate your customers to purchase the products you offer. Kajabi The Allinone Online Business
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Integrations with Third-Party Services
Kajabi is a host of built-in features to help you develop and promote your courses, but you also have the option to connect to other third-party applications for an added boost in functionality. The platform is currently able to support 10 native integrations, which include the popular analytics provider Google Analytics and app automation service Zapier. Zapier comes in very handy since it allows you to establish connections to hundreds of tools and third-party apps including e-commerce and user experience.
Training and Support for Customers
When it comes to customer support, Kajabi has a bigger advantage over its competitors because it’s one of the few platforms for creating courses which provide 24/7 live chat assistance. Contrary to similar services that offer customer support, Kajabi’s team is always ready to assist you if you’re having difficulties in creating an online course or website, in addition to other important issues, anytime and anywhere. It’s crucial to note that this 24 hour feature is available for instructors who are subscribed to the Growth plan and above – for Basic users live Chat support can be scheduled for certain times and days during the day. However, Kajabi’s method of customer service has been praised by many of the instructors who use it to create useful courses. Kajabi The Allinone Online Business
As for tools for training, Kajabi gives the user a range of access to resources that you can master and become familiar with. The Kajabi Hero University is packed with tutorials, classes and educational content specifically targeted at educators and edupreneurs to help them get started or increase their standing in the field of course development. You’re also invited to weekly Q&A-style educational webinars featuring top experts from various disciplines as guest speakers, and when you’re looking for additional tips and tricks assistance, the help section is always there to guide you on your way. Alongside the platform’s Hero University, there is also a Kajabi Hero Rewards program, where course creators are rewarded with numerous sweet rewards when they achieve their objectives.
What is the other thing that is missing from Kajabi?
Kajabi may be a great all-in-one solution to create and sell your course material however, we must look at a few crucial aspects that are missing. The majority of these would have been extremely helpful to improve the experience. Below are the items we would like to see included in Kajabi’s system soon:
- Built-in tools for issuance of certificates and credentials. Although some of them offer this option, instructors who use Kajabi frequently will need to connect to third-party apps which specialize in issuance of certificates, like Accredible.
- More diversity in question types. While we appreciate the platform’s handling of assessments within courses, we’d like that the absence of options for question types as well as randomization of these types – to be addressed soonest.
- Other payment options. At the time of writing only transactions made through Stripe as well as PayPal will be accepted. Not only that, we don’t appreciate how there are limitations as well.
- An API key that is public. This would have been useful for creating custom integrations for example, having your students who have subscribed to your service sign in using the single sign-in option with other apps.
Alternatives to Kajabi
Kajabi might have the most of the features that an aspiring Edupreneur could dream of. However, due to the high cost plan, and the lack in terms of functionality, the site might turn some people off. If you’re looking for alternatives that share collective similarities to Kajabi regarding reliability and performance, we’ve listed some worthy competitors you might want to consider when making your choice. Kajabi The Allinone Online Business
- New Zenler is an online course platform that provides all-in one services that are similar to Kajabi. The only significant difference is the price that starts at $67/month You are able to create unlimited courses and market to your target audience without having to worry about spending a dime!
- Podia isn’t just claiming to be user-friendly. It’s also very easy to use, much easier than Kajabi! In addition, you can utilize marketing tools Podia is much less heavy than the other. But considering the very budget-friendly price range we can understand how Podia can appeal to DIY entrepreneurs getting into the business.
- While Kajabi isn’t a reputable platform and lacks more advanced features for quizzes, Thinkific makes up for these features. With a price that is affordable for beginners It certainly has greater features that the other which includes live lessons and a built-in app integrations store.
- Teachable is identical to Thinkific in the way it functions. However, it is important to understand how the former can incorporate additional payment options, as it accepts Google Pay and Apple Pay two gateways that Kajabi does not have. Additionally, it allows one-on-one coaching as well as other essential features.
Conclusion
In the end, Kajabi successfully knocks it out of the park in terms of providing nearly all of the options that most entrepreneurs use. It certainly has the essentials anyone must need to be able to design a professional website , to the impressive integrated marketing suite that includes the addition of simple plans for sales funnels, as well as effective marketing tools for e-mails.
There may be a few instruments that aren’t there, such as the issue of certificates, in particular. Also, with its high cost, it might not be the wise choice for the budget-conscious. But we do understand that, while Kajabi does well in being an all-in-one solution for course creation, it will always have limitations. That doesn’t stop it, however, from becoming an extremely popular choice for established business owners and creators!
If you’re still looking to find an LMS that offers everything you need in one platform, Kajabi is something you must seriously look into.
FAQ Kajabi The Allinone Online Business
What is the meaning of Kajabi translate to?
The term “Kajabi” derives from the word “Kajabi,” which is of Islamic as well as Arabic origin, which translates to “to take flight.”
Can I sell physical goods on Kajabi?
Yes! Apart from the standard courses, you can also sell physical products through Kajabi. You can even connect with Shopify to create a fully-functioning online store on the platform!
In terms of e-mail marketing Is it possible that Kajabi could replace MailChimp?
Since Kajabi already has E-mail marketing tools integrated into the platform, it’s natural that it’s adequate to replace third-party applications such as MailChimp. However, if you do intend to make use of the platform, Kajabi still allows you to connect it with other apps as well.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi also has an app that can be downloaded on mobile so that you and your subscribers can access all your course materials even when in the move. Kajabi The Allinone Online Business
