Many learning management system (LMS) platforms come with a variety of crucial features that you can utilize when you write content that is meaningful. While there may be plenty of websites that allow you to make use of modern marketing tools to market classes to your intended audience, some might not offer all of the features. Although some sites provide simple-to-use tools for creating courses, there will be a few that have an editing experience that is so complicated they turn off their users.
Within the sea of online course platforms, there are a few that offer not just a simple editing interface, but also a plethora of marketing and sales functions. And on top of that they also offer nearly everything you could think of including 24/7 support and training tools to top-of-the-line analytics. All-in-one course platforms let you go beyond the limits of your abilities, and one of those that offer it effortlessly is Kajabi.
At a Glance: Kajabi: What exactly is Kajabi? Kajabi The Business Accelerator
Kajabi can be described as an online service that lets you create and sell your content to your student audience. Branded as an all-in-one service and platform for edupreneurs, Kajabi offers edupren all walks of life with optimized and essential features needed to not only create a professional site for your courses, but let them grow to new heights. Kajabi has been praised by the media and is regarded as one of the best online courses platforms, earning an overwhelming positive rating of 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so popular and well-liked by its users? It’s true that there are numerous factors that make this platform very convenient for everyone to utilize. First, it’s the simplicity of usage. From the course creation to the marketing services almost all of Kajabi’s features are designed to be easily accessible to those who are only beginning to get started in the world of online courses. The majority of them are advanced, giving instructors an advantage over other instructors. Additionally it allows budding entrepreneurs such as you manage and build a course-making business without having to go elsewhere if anything else is missing. Kajabi offers all the tools anyone may need, living up to its ‘one-stop shop name.
What Can It Do? Do?
There are numerous methods that Kajabi can create an all-in-one e-learning solution. We’ve made a list in bullets of the key characteristics that you might want to be aware of when you’re thinking about using it. Simply put, Kajabi lets you:
- Create engaging and interactive courses with a wide array of customizable tools, media files, and templates that you can choose depending on your preferences;
- Create a professional website that can house your course contents and products along with a blog where you can keep your students informed about what’s new.
- Make the most of websites, landing pages and checkout sites, and other ways to improve your earnings, expand your reach beyond the limits and increase conversion rates.
- Choose how you wish to bill your courses and other services for your students, whether it’s one-time payments or a subscription for a month;
- Design and build effective sales funnels without any problems through the use of funnel blueprints and templates;
- Utilize its in-house marketing and analytics suite that includes the ability to send out e-mails and CRM as well as automation tools.
- Create and manage your affiliate links; and
- Explore an array of community, customer service, and training resources and features, including the Kajabi University feature.
Famous Names that have Used Kajabi
Kajabi is used and trusted by more than 16,000 organizations and celebrities. It’s the choice of several well-known personalities that are from various sectors, including the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands on thousands of courses that are used and explored by more than 35 million students from all over the world. As of this time of writing Kajabi boasts more than $650 million of sales since it was founded in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi provides are different from other online course creation services in that they’re more expensive. With monthly prices that start as low as $119, it’s no wonder that it can be a hindrance for some who like to give the service a shot. With the abundance of important features included in each plan, the pricing is understandably reasonable.
Kajabi’s pricing plans start with the Basic plan that costs $149 per month, or $119/month if billed annually. With this tier, you get to create three products, garner an maximum of 1000 active users, as well as design your own website you can modify using the tools provided by Kajabi’s platform. Additionally, you get unlimited pages for landing websites, indefinite marketing emails, and unlimited access to valuable resources, including one-on one customer support and Kajabi University.
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In addition to the Basic plan, there is the Growth plan, which happens to be Kajabi’s most popular plan for $199 per month or $159/month if you pay annually. There is also the Pro plan, which costs $399 per month or $319/month yearly and is packed to the brim with all the features you’d like when you are making and selling your courses. Kajabi is currently not offering an option to pay for the plan. There is however a fourteen-day free trial is offered for all three plans. A longer trial of for up to 30 days available on certain blogs. So if you wish to test the waters to determine if Kajabi is the best choice for you, then the brief trial period is the ideal way to go.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The built-in marketing suite. Kajabi’s own marketing suite of tools, including e-mail marketing and automation, are specifically designed to be optimized for business, and it isn’t necessary to integrate with other third-party services to do this!
- The sales funnel software. Another one of the platform’s best-selling points The sales Pipeline Builder lets you make use of well-tested and understandable blueprint templates – no need to get too complicated!
- Unlimited customization. From creating professional-looking course websites up to the customized website, Kajabi lets you customize to your hearts content and even build your brand from the ground up.
- The simple and intuitive site and course editors. Making content with the site and course builder software has never been so simple and fast, since it takes less effort and time to get everything done.
- Unlimited integrations are endless. Apart from native integrations that integrate with the ten marketing, e-commerce and analytics tools, connecting to Zapier’s app allows you to look and select among more than a thousand non-native platforms that can improve your effectiveness.
- Building worthwhile relationships with fellow instructors and students. Kajabi’s Community feature lets you interact with students who are enrolled in any of your courses. You can also connect, network, and share your joy with hundreds of teachers similar to you.
The Cons – What We Don’t Like
- The pricey pricing plans. Kajabi’s three pricing plans are greater than the average monthly rate offered by other services. There’s no free plan available as well.
- There are no built-in tools for issuance of certificates. You may need to connect to a third-party certificate software if you want to make custom-designed certificates that are of different types.
- There aren’t enough tools to facilitate student-instructor engagement. We aren’t happy with the absence of specific features, like appropriate discussion forums as well as the ability to randomly assign quizzes or assignments. Kajabi The Business Accelerator
The Review of Kajabi’s features
Ease of Use and Experience
One thing we love the most about Kajabi is its surprisingly simple user experience. First, the majority of the users interface (UI) is organized. If you check the dashboard menu, you will notice that all features are arranged into five main sections – Website, Products, Sales, Marketing and People. The design of the menu does not allow for confusion, as certain features that are related to the specific section can be collapsed. The UI style is very uniform that reflects Kajabi’s “all-in-1” brand name. You can create an online landing page, change your course, and interact with your fellow instructors on one site.
There is a search assistant tool that is useful whenever you want to look for something that is difficult to find. The Kajabi Assistant is found at the top part of the dashboard in the shape that of a bar for searching it allows you to search for specific tools and products within the website by typing in the keywords. Like we said that both the Kajabi courses and site builder sections are drag-and-drop, making the process simpler without the need to know how to navigate it. Kajabi is more user-friendly and has a less arduous learning curve than several of its peers. It is also compatible with other languages that English if you wish to share your content with broader audiences.
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Course Development and Engagement
Product Blueprints
Once you explore Kajabi’s course creation function, you may quickly come across a variety of product or course templates or, as the platform refers to them, blueprints. Each blueprint for a product differs in terms of structure and design and can be customized to suit the needs of instructors.
Included among the listed blueprints are Mini Courses as well as Online Courses, and Drip Courses. Mini Courses are quick-form courses that are usually created as a way to build brand value, while online Courses are full-version types with a full content structure created to offer the “world-class” educational experience. Drip courses on the other hand, are programs that are scheduled for the course of a specified number of weeks or days. Also called Evergreen Training courses, it’s an efficient method of sharing your content when you or your students are busy with other activities.
Kajabi is known to many as a popular premium course-maker. But, aside from the courses, the blueprints allow you to make a membership site that allows your customers to access exclusive content and a coaching session lasting 12 weeks. There’s also a blank template that allows you to create an entire course or product completely from scratch!
Categories Posts, Categories, and Content Uploads
When you explore the course builder, you’ll see the outline of the sections and lessons which have been automatically added when you select any of the course blueprints. In Kajabi’s instance, these segments and classes are called post categories as well as category, and vice versa. Posts are the places where you put in different kinds of content, such as text, video and images, whereas the categories function as folders where the posts are kept.
You may also incorporate subcategories of posts under the same category, if you wish to organize your content more flexiblely. You can alter the outline by dragging it around. Kajabi accepts a wide variety of text and media files to be added to your posts. These include MP4 and MOV files, MP3 and WAV files, PDFs as well as Word documents. Upload all of them directly via your computer’s folders, or file-sharing cloud platforms like Google Drive and Dropbox. You can also add existing URLs for your videos into your blog posts!
Like several other platforms for creating courses, Kajabi allows you to make use of the feature of bulk uploads. Similar to the name, you can add all your files to your courses on one tab. This one is handy, especially if you’re busy performing other tasks.
Course Player Templates
Kajabi offers a lineup of over 10 themes for course players. In contrast to other LMS platforms that only allow you to be given the option to choose only one of three theme options, Kajabi lets you have the freedom to choose several themes to suit different products. Similar to the course outline builder, it’s relatively simple to alter any of the themes to suit your personal style. You can also incorporate elements of your company’s image, such as the logo images, fonts, and designs into your course player to cultivate a personal touch. Kajabi The Business Accelerator
Quizzes and Student Interactions
Kajabi has a quiz feature called Assessments. It allows you to make quizzes and assignments and then add them to the course of your class. Assessments are an effective way to assess if your students learned something from the course you’ve taught them. Through the assessment option, you are able to select from three main question types: multiple-choice, multi-selection, or paragraph-style. You can even set an assessment score that will encourage your students to engage with your material more.
In addition in addition, the LMS website also has been able to make strides in providing spaces for students and teachers to communicate. Through the Community feature, students have access to participate and leave comments on any of your courses via their dashboards. You can even write in your blog posts to discuss with your fellow students about your lessons from the past and also your future content. The community feature can be accessed as a separate item or as a part of your membership area.
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Website Design and Customizability
Why share your course contents to your web domain as well as WordPress site when Kajabi has the platform and tools to build one on the platform? Kajabi offers unlimited web hosting for the three plans of pricing. What’s awesome about it is you’re guaranteed immediate security and safety with an automatic SSL certification as well as a team to help maintain your website.
You’re also given the liberty to customize your domain, and also pick from a wide array of professional, one-of-a-kind themes that you can customize to your liking! The possibilities don’t end there: if you’re an expert edupreneur and signed to the Growth plan and higher you can import custom-made themes built to meet the ever-changing needs of your business and also take away the Kajabi brand names and then replace that with your custom-designed theme!
Page Builder
Like the course builders we’ve talked about earlier, the page builder from Kajabi lets you modify any of the themes for websites using a set of intuitive and easy-to-handle editing tools. After further exploration you’ll be presented with sets of blocks that can be customized and sections. They’re similar to post categories, and categories that we’ve discussed when we’ve talked about how to build courses. Blocks are referred to as the elements that compose the content of the website including media files, text or clickable icons. Sections are, however are made up of multiple well-arranged blocks.
There are over 40 preset sections templates that you can choose from the dashboard of the page builder. As we’re all glued to our phones and tiny tablets these days, it makes total sense for Kajabi to make your website automatically adapt to a mobile-friendly layout. You can go an extra mile by choosing the elements of your website you want for your member learners to see. With all the tools you need to make your site look as you wish it to look the page builder from Kajabi is not only super flexible but also fast to use.
Blogging and Other Website Features
Other LMS platforms might not offer this, but Kajabi lets you create sections of your website specifically for your blog. There, you can share information and comments on your course content. If you want to make the most the Kajabi-made website it provides a space where you can do so without limits. It is possible to begin with posting blog content by creating one using Text Editor. You can include SEO elements if you’d like to expand your reach and organize your blog posts into different categories, and even customize how you want your entire blog section to look.
Kajabi’s built-in blogging features may not be as on par as WordPress or Blogspot, but it has enough tools to make it manageable. In addition, you can create podcasts that you could promote on your site. You can upload audio recordings of your podcast to be hosted on the website and distributed to major podcasting platforms, such as the Apple Podcasts platform and Spotify. When uploading podcast episodes there are two options: release the podcast as a public one free of charge or create an exclusive private one which only your subscribers are able to access. Kajabi The Business Accelerator
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Marketing and Sales and Marketing
A big part of what makes Kajabi so popular with edupreneurs is its array of marketing and sales tools that are highly convenient and simple enough even for those who aren’t marketing experts to utilize!
E-mail and Affiliate Marketing
A big draw among the crowd, Kajabi’s built-in e-mail marketing function allows you to send emails related to your course and websites to your members who are subscribed students while seated on the platform. But you may be surprised by the fact that it goes beyond simply send emails. With the help of Kajabi Automations, you get to automate sequences of e-mails triggered by different kinds of user actions. For example, when your student logs in successfully to one of your courses following checkout, a welcome e-mail will be automatically sent into their email inbox. If another underperforms, an upsell is delivered to offer suggestions for improvement Kajabi The Business Accelerator
You are able to create as many e-mails to your campaigns as you like and schedule each of them in accordance to your preference. You can even select which of your members gets to receive those messages. E-mail management has never been this extensive and yet simple to manage. Contrary to other LMS sites, Kajabi already provides you with marketing tools for e-mails. You will not require integrating with other third-party platforms in order to make it work.
Apart from that, Kajabi also has an affiliate marketing option which allows you to designate certain members of yours as affiliates to help advertise your website on behalf of your company. Alongside paying them the commission rate and monitoring their performance to see the extent to which they are contributing to increasing your conversion and click rates. Kajabi The Business Accelerator
Pipeline Builder
Another of Kajabi’s top features can be one of the best features is Pipeline Builder, where you are able to design specialized marketing funnels without a lot of problems. While other platforms offer similar features that require more effort and time, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be so quick and easy that even those who aren’t experts can benefit from it. This amazing feature lets you choose from a set of pre-made funnel templates or pipeline blueprints. They include:
- Freebie – for whenever you’d like to provide an offer as a lead magnet to build your database.
- Sales Page OVO is a great option when you need to convince your intended public to buy your product by utilizing an online sales page
- Product Launch OVO – for when you’re launching courses or any other product
- Zoom Webinar OVO is a great option for occasions when you need to advertise your business through web-based seminars
- Free Book OVO – to use anytime you’d like to showcase your content a free downloadable digital book
- Coaching Campaign OVO – to use whenever you’re promoting your courses through the use of coaching sessions
- Blank design – for when you’re looking to create your sales funnel from beginning
When you choose from one of the pipeline blueprints Kajabi instantly creates a set of pages and emails you’ll need to pull off an efficient sales funnel. You can customize how you wish your funnel to appear to your audience. You can even alter the design of your checkout and landing pages, for example, to a different one – there is a library with more than 40 pages templates you can choose from.
Optional Payment Options and Price
Kajabi allows you to integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your member students are able to select between them when they pay for your courses. Stripe is the common payment method that accepts debit and credit card transactions as well as various e-wallet companies across the world. PayPal, on the other side, is an option for subscriptions as well as multi-payment plans. There are no pressing charges for transactions on Kajabi’s side, as all your earnings will be immediately transferred into your account at the banks.
In terms of the pricing, Kajabi provides you a wide range of pricing options. You can cost your pupils for the services at various dates (one-time or subscription and several payments) or give them away at no cost. You can also choose to choose whether you’re planning to charge a set amount for a specific product or a number of items, and establish specific dates for your students can access your products within a given period of time. You can also create coupons that will further encourage your customers to purchase any of your offers. Kajabi The Business Accelerator
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Integration with Third-Party Services
Kajabi has a variety of built-in services needed to create and market your courses however, you also have the option of connecting to third-party applications to provide an additional boost of functions. Kajabi currently has 10 native integrations, which include the well-known analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful since it allows you to establish connections to hundreds of third-party apps and tools that range from e-commerce to user experiences.
Training and Customer Support Resources
In terms of customer support, Kajabi has a bigger advantage over the rest as it’s one of the few platforms for creating courses with live chat available 24/7 assistance. Contrary to similar services, Kajabi’s customer support team is always ready to help you whenever you’re having difficulties in creating a course or page among other issues that are important, at any time and wherever. However, it’s important to note that this 24 hour support is available to instructors who are subscribed to the Growth plan and above – for basic users Live Chat support can be scheduled at certain times and days of the week. However, Kajabi’s method of customer support has been highly praised by those who utilize it to create relevant course content. Kajabi The Business Accelerator
For training tools, Kajabi offers you a variety of ways to resources that you can master and then become proficient with. Its Kajabi Hero University is packed with tutorials, classes and informational content that are specifically targeted at educators and edupreneurs who want to get started or increase their position in the world of course design. You’re also invited to weekly Q&A-style educational webinars featuring top experts from various areas as guests. Additionally If you’re in search of more advice and tricks, the help center is always there to guide you along the way. Alongside Kajabi’s Hero University, there is Kajabi’s Hero Rewards program, where course creators get rewarded with many sweet perks when they meet their goals.
What is the other thing that is missing from Kajabi?
Kajabi might be a fantastic all-in-one platform to develop and promote your course content however, we must take care of a few essential things that are missing. A majority of them could be extremely useful to enhance the user experience. Here are the following things that we wish would be added to Kajabi’s system in the near future:
- Built-in tools to issue certificates and other credentials. While some offer this feature, instructors who use Kajabi will often require connecting to third-party software that specialize in issuing certificates, like Accredible.
- More diversity in question types. While we may appreciate the system’s handling of assessment within the course, we would like for the lack of different types of questions as well as randomization of these types and their randomization to be resolved as quickly as possible.
- Other payment options. As of the moment, only transactions via Stripe and PayPal are accepted. In addition, we don’t understand why there are certain limits also.
- An API key that is public. This would have been useful in making custom integrations, like having your students who have subscribed to your service login using a single sign-in option with other apps.
Alternatives to Kajabi
Kajabi may have essentially most of the features an Edupreneur could dream of. But with the steep price plan and a plethora in features it may turn some people off. If you’re seeking alternatives that have commonalities in comparison to Kajabi in terms of reliability and performance, we’ve listed some worthy competitors you might be considering in making your choice. Kajabi The Business Accelerator
- New Zenler is an online course platform that offers all-in-one services similar to Kajabi. The only distinction is in the cost – starting at only $67/month, you can create unlimited courses and market to your target audience without worrying about the cost!
- Podia isn’t just claiming to be user-friendly. It’s also extremely simple to use, much easier than Kajabi! Although you can benefit from marketing features Podia is much less heavy than other. However, when you consider the budget-friendly price range we can imagine the ways Podia is a great choice for individuals who are just starting out in the business.
- While Kajabi lacks credentials and advanced quiz features, Thinkific makes up for these features. With a beginner-friendly price range, it sure does offer higher-end features than Kajabi, and this includes live-taught courses as well as a built-in app integrations store.
- Teachable is similar to Thinkific in the manner it functions. But, we need to appreciate how the former can incorporate additional payment options, as it supports Google Pay and Apple Pay two gateways that Kajabi doesn’t have. You can also avail one-on-one training and other key features.
Conclusion
All in all, Kajabi successfully knocks it out of the park for offering a wide range of features that most edupreneurs can utilize. It certainly has the essentials anyone must need, from intuitive functions needed to create a professional-looking website , to the impressive integrated marketing suite, which includes the inclusion of easy-to-understand plans for sales funnels, as well as effective marketing tools for e-mails.
There may be a few tools that are missing like the issuance of certificates specifically. Plus with a steep cost, it may not be the wise choice among the budget-conscious. We do recognize that while Kajabi is very well as an all-in-one solution for creating courses, it will always have limitations. That doesn’t stop it, but it is an extremely popular choice for established entrepreneurs and creators!
If you’re still looking to find an LMS that gives you all you need in one platform, Kajabi is something you must seriously consider.
FAQ Kajabi The Business Accelerator
What is the meaning of Kajabi mean?
The word “Kajabi” derives from the word “Kajabi,” which is of Islamic or Arabic origin that means “to fly.”
Can I sell physical goods on Kajabi?
Yes! Apart from the standard courses, you can also sell physical items on Kajabi. You can also join with Shopify to create a fully-functioning E-commerce store using Kajabi!
In terms of e-mail marketing is it possible Kajabi could take over MailChimp?
Since Kajabi already has the tools for marketing via email built into the platform, it makes sense that it’s adequate to replace third-party applications such as MailChimp. However, if you intend to make use of the platform, Kajabi still allows you to integrate with it and other applications too.
Is Kajabi mobile-friendly?
Yes! Kajabi even has an app that can be downloaded on mobile to ensure that you and your subscribed members can access all your course materials even when in the move. Kajabi The Business Accelerator
