Many learning management system (LMS) platforms come with various important features you can utilize when you write content that is meaningful. Although there are plenty of websites that allow you to utilize advanced marketing tools to market your courses to your intended audience, some might not offer all of the features. While some provide easy-to-use tools to build courses, there’ll also be few that may have an editing experience so complex that it turns its users off.
In the sea of e-course platforms There are a handful that offer not just an easy editing interface, but also a myriad of marketing and sales functions. In addition to that they offer nearly all you can think of, from 24/7 help and training materials to top-quality analytics. All-in-one courses let you go beyond the limits of your abilities and one of the platforms that offer it effortlessly is Kajabi.
In a nutshell What is Kajabi? Kajabi Update Author
Kajabi can be described as an online service that allows you to develop and market your course content to your student audience. Branded as an all-in-one service that provides entrepreneurs from all aspects of their lives with the most efficient and vital features to not just build a professional-looking website for your courses , but also allow them to grow to new heights. Kajabi is widely praised and regarded as one of the top online course platforms, gaining an overwhelmingly positive score with a score of 4.6 out of five on Trustpilot.
What is it that makes Kajabi so popular and well-received among its users? There are many factors that make this platform very convenient for everyone to utilize. First, it’s the ease of use. From course creation all the way to the marketing services, nearly all of Kajabi’s features are designed to be digestible for people who are new in the world of e-learning. A majority of them are advanced, which gives instructors who administer the course the added edge over others. Lastly, it lets budding entrepreneurs like you run and develop courses without the need to look elsewhere if anything else isn’t available. Kajabi provides all the tools anyone may need, living up to its ‘one-stop shop’ moniker.
What Does It Let You Do?
There are a variety of options that Kajabi allows you to use as an all-in-one online course solution. We’ve made a list in bullet form, of its important characteristics that you might want to watch out for when you’re thinking about the option. In simple terms, Kajabi allows you:
- Create engaging and interactive courses using a variety of customizing tools such as media files, templates that you can choose according to your preference;
- Create a professional website that can house your course contents and other products, as well as blogs to keep your students updated on the latest developments;
- Effectively utilize landing pages, checkout pages and other effective methods to increase the profits you earn, extend your reach over the boundaries, and generate higher conversion rates.
- Choose how you wish to charge your courses and other products to your students – whether it’s a one-time payment or a subscription for a month;
- Create effective sales funnels with no any issues by making use funnel templates and funnel blueprints;
- Make use of its internal marketing and analytics software with e-mail marketing as well as CRM and automation tools.
- Set up and manage your affiliate links.
- Explore a variety of customer service, community and training materials in conjunction with Kajabi University.
Famous Names that have Used Kajabi
Kajabi is trusted and used by more than 16,000 organizations and big-name personalities. It’s the choice of many of the most well-known people that are from various sectors, including online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands upon thousands of courses, accessed and explored by over 35 million students across the globe. At the time of the time this article was written, Kajabi has generated over $650 million in revenue since its establishment in 2010.
Kajabi’s Pricing Plans
The three pricing plans Kajabi provides are different from other online course-making services in that they’re more expensive. With monthly rates that start as low as $119, it’s not surprising that this might be an issue for those who might like to give it a try. With the abundance of essential features already packed within each plan, pricing is reasonable.
Kajabi’s pricing plans start by offering the Basic plan that costs $149 per month or $119/mo if billed annually. With this tier, you get to create three products, reach up to 1000 active users, as well as make websites that you are able to customize with tools fully provided by Kajabi’s platform. Also included are unlimited pages for landing pages, unlimited marketing emails as well as unlimited access to valuable resources, including one-on one customer support and Kajabi University.
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In addition to basic plans, there is the Growth plan which is the platform’s most popular offer at $199 a month or $159/mo if paid annually, as well as the Pro plan, which costs $399 per month or $319/mo yearly and is packed with every feature you’d want when it comes to making and selling your courses. Kajabi does not currently offer a free plan option. However, a 14-day trial is available. trial is offered for each of the three plans. A longer trial of up to 30 days is also available on certain blogs. If you wish to test the waters to determine if Kajabi is the right fit for you, then the brief trial period is the ideal way to go.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The built-in marketing suite. Kajabi’s in-house marketing suite of tools, such as e-mail marketing and automation, are designed to be optimized for business, and you don’t have to connect with other third-party services to do this!
- The software for sales funnels. Another one of the most popular features on the platform The Pipeline Builder. Pipeline Builder lets you make use of proven and easily understood blueprint templates – no need to get too complicated!
- Unlimited customization. From creating professional-looking course websites up to the customized name, Kajabi lets you customize to your heart’s content – and even build your brand from scratch.
- The user-friendly and simple site as well as course editor. Making content using the site and course builders hasn’t been this simple and fast, since it requires less effort and time to finish the job.
- Infinite integrations are endless. Aside from native integrations that integrate with the ten marketing, e-commerce and analytics services, connection to Zapier’s app lets you to explore and choose from more than one thousand non-native platforms that can improve your effectiveness.
- Establishing meaningful relationships with students and fellow instructors. Kajabi’s community feature lets you connect with students who are enrolled in any of your courses. You can also connect, network, and celebrate with tons of teachers in the same shoes as you.
The Cons – Things We Don’t Like
- The steep pricing plans. The three plans offered by Kajabi are more than the average monthly rates provided by other companies. There’s no free option available neither.
- There are no built-in tools for issuance of certificates. It is possible connect to a third-party certificate application if you intend to create custom-made ones of different kinds.
- Not enough tools for student-instructor engagement. We aren’t happy with the absence of some particular tools, such as proper discussion forums and the ability to randomly distribute tests or assignments. Kajabi Update Author
A Review of Kajabi’s Features
Ease of Use and Experience
One thing we like one thing we like about Kajabi is its surprisingly simple user experience. First, the majority of the user interface (UI) is well-organized. If you check the screen menu, you’ll see that the functions are divided into five major sections: Website Products, Sales Marketing, and People. The design of the menu does not allow for confusion, as certain features that are related to the specific section can be collapsed. The UI style is very uniform that reflects Kajabi’s “all-in-1” brand name. You can create your own landing page, alter your course, and even communicate with your instructors on the same site.
The search assistant is a tool that comes in handy when you need to search for something that is hard to find. The Kajabi Assistant can be found in the top part of the dashboard, in the form as a “search bar, and it lets you look for tools and items on the site by entering the search terms. As previously mentioned the courses and site builder sections are drag-and-drop which makes the process easier without having to know how to navigate the site. Kajabi has a smoother learning curve compared to several of its peers. It can also be used in other languages that English for those who want to present your content to wider audiences.
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Course Development and Engagement
Product Blueprints
If you take a look at Kajabi’s courses design feature, you will be able to see a collection of course or product templates, or what the platform calls it, blueprints. Each of the blueprints for products varies in structure and type and can be easily modified to fit any instructor’s needs.
Included among the listed blueprints are Mini Courses and Online Courses, and Drip Courses. Mini Courses are short-form quick courses that are usually created as a means of gaining the brand’s value, whereas Online Courses are full-version types with a full content structure that are designed to provide a “world-class” educational experience. Drip courses on the contrary, are classes that are scheduled over the course of a specified number of days or weeks. Also known as Evergreen Training courses, it’s an easier method to distribute your content if you as well as your students are occupied working on other projects.
Kajabi is known to many as a renowned premium course maker. But, aside from the kinds of courses offered, the blueprints also allow you to create a membership area that allows your customers to access exclusive content and a coach session that spans 12 weeks. The template is also blank that allows you to create your own course or product from scratch!
Categories Posts, Categories, and Content Uploads
If you continue to explore the course builder you will notice the outline of the sections and lessons that have been automatically added when you select one of the blueprints for your course. In the case of Kajabi, these segments and classes are referred to as post categories as well as category, or. The posts are where you can insert different types of content such as text, video, and images, while the categories act as folders in which the posts are stored.
You can also include subcategories of posts within the same category, if you wish to arrange your content in a flexible way. You can move and rearrange the outline. Kajabi accepts a wide variety of text and media files to include in your posts. These include MP4 and MOV files, MP3 and WAV files, PDFs as well as Word documents. You can upload any of them from your computer folders or via cloud-based file sharing platforms like Google Drive and Dropbox. You can even copy and paste existing URLs for your videos into your blog posts!
Like a few select course-making platforms, Kajabi allows you to utilize the bulk upload feature. As the name suggests it allows you to upload all the files you have uploaded to your courses in one tab. This can be useful especially when you’re working on other things.
Course Player Templates
Kajabi offers a lineup of more than 10 course player themes. Contrary to other LMS platforms that only allow you to be given the option to choose the theme you want to use, Kajabi lets you have the freedom to choose different themes for various products. Similar to the course outline builder, it’s relatively simple to alter any theme to suit your personal style. It is possible to incorporate specifics of your company’s image including logos, images, and font design into your course player in order to give it a a personal touch. Kajabi Update Author
Quizzes and Student Interactions
Kajabi has a quiz feature called Assessments. It allows you to design and create assignments and quizzes and include them as part of your curriculum. Assessments can be a great way to determine if your students learned something from the lessons you’ve provided them. Through the assessment feature, you can select from three main types of questions: multiple-choice multiple-selection, and paragraph-style. You can even create an acceptable score to encourage your students to be more engaged with your content more.
Aside from that, in addition, the LMS website has been able to make strides in providing spaces for teachers and students to communicate. Through the Community feature your students are able to comment and interact with all of your courses on their dashboards. You can also write your blog posts to discuss with your fellow students about your previous lessons and your upcoming content. The community feature is offered as a separate feature or as an element of membership.
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Website Design and Customizability
Why should you upload your course materials to your web domain as well as WordPress web site when Kajabi provides the platform and the tools to make one within the platform? Kajabi provides unlimited web hosting on the three pricing plans. What’s great about this is you’re assured of instant security and safety with an automatic SSL certification and an experienced team of experts to maintain your website.
You’re also given the liberty to customize your domain, and also pick from a variety of premium, unique themes, which you can modify to your liking! The possibilities don’t end there: If you’re an expert edupreneur and signed to the Growth plan and above you can download custom-designed themes designed to fit your ever-expanding needs and also eliminate any Kajabi brand names and then replace it with your custom-designed theme!
Page Builder
Like the course builders we’ve talked about earlier, Kajabi’s page builder lets you modify any of the given themes on the website using a variety of easy-to-use and user-friendly editing tools. Upon further exploration, you will be greeted with customizable sets of blocks and sections. They’re similar to those categories as well as posts we discussed when we discussed how to build courses. Blocks are the elements that make up the site’s content, such as media files, text and clickable buttons. Sections on the other hand are formed by a variety of neatly-arranged blocks.
There are over 40 preset section templates that can be picked from the dashboard of the page builder. Since we’re all connected to our phones and tiny tablets, it makes total sense to use Kajabi to let your site automatically adjust to a mobile-friendly layout. You can go an extra mile and select which site element you wish for your member learners to see. With all the tools you need to make your site look however you want it to appear the page builder from Kajabi is not just incredibly flexible, but also quick to handle.
Blogging and Other Useful Website Features
Other LMS platforms might not offer this feature, but Kajabi lets you create an area on your site specifically for your blog. There, you can post updates and thoughts on the content of your course. If you’re looking to make the most of your Kajabi-made site it provides a space where you can do so without limits. It is possible to begin with the blog post by making your own using Text Editor. It is possible to include SEO elements if you want to have a wider reach, group your posts into different categories, or even change the way you want your entire blog section to look.
Kajabi’s built-in blogging capabilities may not be as on with WordPress or Blogspot however, it does have enough tools to be manageable. You can also create podcasts that you can promote on your site. You can upload audio recordings of your podcasts to be hosted on your website and then distributed to major podcasting platforms like Apple Podcasts and Spotify. When uploading a podcast episode there are two options: release it as a public podcast for free , or create an exclusive private podcast which only your subscribers can get access to. Kajabi Update Author
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Marketing and Sales
One of the reasons that make Kajabi so well-liked among entrepreneurs is its slew of sales and marketing tools that are highly easy and straightforward to even non- marketing experts to use!
E-mail and Affiliate Marketing
A big draw among the masses, Kajabi’s built-in email marketing feature allows you to send e-mails related to your course and websites to your members who are subscribed students within the comforts of the platform. But you may be surprised that it does more than just send e-mails. With the aid from Kajabi Automations, you get to build automated sequences of e-mails that are initiated by different types of user actions. For instance, if your student is successfully logged in to one of your courses after checkout, a welcome e-mail will be automatically sent into their email inbox. If the course performs poorly then an upsell message is sent to suggest improvement Kajabi Update Author
You can create as many e-mails to your campaigns as you wish and schedule each one according to your preferences. You can choose which of your members gets to receive these messages. The management of e-mails has never been this extensive and yet simple to manage. Contrary to other LMS sites, Kajabi already provides you with marketing tools for e-mails. You wouldn’t have to worry about the integration with third-party platforms in order to make it work.
Aside from that, Kajabi also has an affiliate marketing feature that lets you assign some of your members as affiliates to help advertise your website on behalf of you. Alongside paying them the commission rate and monitoring their performance to see the extent to which they are contributing to increasing your conversion rates and click rates. Kajabi Update Author
Pipeline Builder
Another one of Kajabi’s overall standouts are one of the best features is Pipeline Builder, where you are able to design specialized marketing funnels without a lot of issues. While other platforms offer similar features, which require more time and effort, the Pipeline Builder is designed to be so quick and easy that even those who aren’t experts are able to make the most of it. This amazing feature lets you select from a collection of pre-made funnel templates or pipeline blueprints. These include the following:
- Freebie – for whenever you’d like to offer a freebie as a lead magnet to build your email list
- Sales Page OVO is a great option whenever you want to persuade your customers to purchase your product via a sales page
- Product Launch OVO – to use when you’re launching courses or other product
- Zoom Webinar OVO – for whenever you want to promote your business through web-based training seminars
- Free Book OVO – for any time you wish to market your content an online book for free download.
- Coaching Campaign OVO is for when you’re trying to promote your courses through an array of coaching sessions
- Blank design – for when you’d like to construct your sales funnel from the ground
Once you select from any of the blueprints for your pipeline, Kajabi automatically creates pages and e-mails you will need to pull off an efficient sales funnel. You can customize how you wish your funnel to look to your customers. You may even change the design of your landing and checkout pages, for example you can change the theme to something different There is a library with more than 40 templates for landing pages that you can choose from.
Optional Payment Options and Price
Kajabi lets you seamlessly integrate with payment gateways like Stripe and PayPal so that your member students are able to select one of them to pay for your course. Stripe is the most popular payment method that accepts debit and credit card transactions and select e-wallet providers all over the world. PayPal however, on the contrary on the other hand, is an alternative for subscribers as well as multi-payment plans. There are no pressing fees for transactions on the part of Kajabi since all the money you earn will be immediately transferred to your bank account.
In terms of price options for Kajabi, it gives an array of options for you of pricing options. You can cost your pupils for the services at various time frames (one-time subscription, one-time, or multiple payments) or hand them out at no cost. You can also choose to select if you’re going to charge a set amount for a specific product or a number of items, and set specific dates that your members can access within a given time frame. You also get to generate coupons to further motivate your customers to purchase the products you offer. Kajabi Update Author
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Integrations to Third-Party Services
Kajabi has a variety of built-in services needed to make and market your courses however, you also can connect to other third-party applications for an added boost in functionality. The platform is currently able to support 10 native integrations, which include the well-known analytics service Google Analytics and app automation service Zapier. Zapier can be extremely helpful as it helps establish connections to hundreds of third-party apps and tools that range from e-commerce to user experiences.
Training and Customer Support Resources
When it comes to customer service, Kajabi has a bigger advantage over the rest as it is one of the only course creation platforms that offer 24/7 live chat assistance. Contrary to similar services that offer customer support, Kajabi’s team is available to assist you when you encounter difficulties creating a course or page among other crucial issues, anytime and anywhere. However, it’s important to note that this 24 hour feature is available for instructors that are on the Growth plan upwards – for Basic users, live Chat support can be scheduled at certain times and times of the week. However, Kajabi’s method of customer support has been highly praised by many of the instructors who use it to create meaningful courses. Kajabi Update Author
In terms of tools to train, Kajabi provides an array of options to resources that you can learn and get used to. The Kajabi Hero University is packed with tutorials, courses and informational content that are specifically geared towards teachers and edupreneurs to help them get started or increase their standing in the course creation world. Additionally, you can attend daily Q+A educational webinars with prominent experts from various areas as guests. Additionally, if you’re looking for more advice and tricks, the help center will be there to help you along the way. In addition to the platform’s Hero University, there is also a Kajabi Hero Rewards program, where course creators get rewarded with numerous sweet rewards when they reach their targets.
What else is missing in Kajabi?
Kajabi might be a fantastic all-in-one solution to create and sell your course material, but we have to look at a few crucial aspects that are missing. The majority of these would be extremely useful in improving the experience. These are some of the things we’d like to see included in the Kajabi system shortly:
- Built-in tools for issuance of certificates and credentials. Although some of them offer this option instructors using Kajabi often will still need to connect to third-party apps which specialize in issuance of certificates, such as Accredible.
- More diversity in question types. While we are pleased with the system’s handling of assessment within courses, we’d like that the absence of question type options – plus randomization of said types and their randomization to be resolved as quickly as possible.
- Other payment options. As of the moment only transactions made through Stripe or PayPal can be accepted. In addition, we aren’t sure if there are certain limits as well.
- A public API key. This could be useful for creating custom integrations for example, letting your subscribed students sign in using the single sign-in option with other apps.
Alternatives to Kajabi
Kajabi might have the most of the features any aspiring edupreneur could ever dream of. But due to its high price plan, and the lack in terms of functionality, the site may cause some to be turned off. If you’re looking for alternatives with similarity to Kajabi in terms of reliability and performance we’ve listed a few worthy competitors you might think about in making your choice. Kajabi Update Author
- New Zenler is an online course platform that provides all-in one solutions similar to Kajabi. The only distinction is in the cost beginning at just $67 per month You are able to create unlimited courses and advertise to your audience of choice without having to worry about the cost!
- Podia doesn’t just claim to be user-friendly. It’s also extremely easy to use, much easier than even Kajabi! Although you can make use of marketing features, it’s much lighter than other. But considering the very budget-friendly price we can see the way Podia can appeal to those who want to start their own business.
- While Kajabi isn’t a reputable platform and lacks more advanced features for quizzes, Thinkific makes up for them. With its affordable price, it sure does offer higher-end features than the other has, and this includes live lesson courses and an integrated app integration store.
- Teachable is like Thinkific in terms of how it works. However, it is important to understand how the former can incorporate additional payment options since it supports Google Pay and Apple Pay two gateways that Kajabi does not have. You can also avail one-on-one coaching and other core features.
Conclusion
Overall, Kajabi successfully knocks it out of the park for offering a wide range of options that most entrepreneurs utilize. It certainly has the basic features that everyone needs, from intuitive functions needed to create a professional-looking web pages to the fantastic integrated marketing suite that includes the ability to understand plans for sales funnels, as well as effective e-mail marketing tools.
There may be a few instruments that aren’t there like the issuance of certificates specifically. Also, with its high cost, it might not be the best choice among the budget-conscious. We do recognize that even though Kajabi performs very well as an all-in-one solution for creating courses, it will always have limitations. However, that doesn’t stop it however, from becoming an extremely popular choice for established business owners and creators!
If you’re looking for an LMS that gives you all you require in one place, Kajabi is something you must seriously consider.
FAQ Kajabi Update Author
What is the meaning of Kajabi mean?
The term “Kajabi” originates from a word with Islamic (or Arabic origin, which translates to “to fly.”
Can I sell physical products on Kajabi?
Yes! Apart from the standard classes, you can also sell physical items on Kajabi. You can also integrate with Shopify to build a fully functional E-commerce store using Kajabi!
In terms of e-mail marketing is it possible Kajabi could be able to be able to replace MailChimp?
Because Kajabi already comes with e-mail marketing tools built into the platform, it makes sense that it’s sufficient to replace third-party programs like MailChimp. If you do intend to make use of the platform, Kajabi still allows you to integrate with it and other applications as well.
Is Kajabi mobile-friendly?
Yes! Kajabi also has an app for mobile devices to ensure that you and your subscribers can access all your course content even when you’re in the move. Kajabi Update Author