Many learning management system (LMS) platforms come with a variety of important features you can utilize when creating content of high quality. While there could be a lot of websites that allow you to utilize advanced marketing tools to market your courses to your intended viewers, other platforms might not provide all those things. While some provide easy-to-use tools for creating courses, there will also be few that may offer editing features that are so complicated that it turns its users off.
Within the sea of online course platforms, there are a few that offer not just an easy editing interface, but also a myriad of sales and marketing functions. And on top of that they offer almost everything you could think of, from 24/7 help and training materials to top-quality analytics. All-in-one platforms for courses allow you to go beyond the limits of your abilities, and one of those that provide it is Kajabi.
A Quick Look: Kajabi: What exactly is Kajabi? Kajabi What Is
Kajabi is an online platform that lets you make and sell your course content to your audience of students. It is marketed as a complete service, Kajabi provides edupreneurs from all walks of life with optimized and vital features to not just build a professional-looking site for your courses, but also allow them to grow to higher levels. Kajabi has been critically acclaimed and is regarded as one of the most effective online courses platforms, earning an overwhelming rating with a score of 4.6 out of 5 on Trustpilot.
What makes Kajabi so popular and well-received among its users? There are many reasons that make the platform very convenient for everyone to utilize. It’s first and foremost the user-friendliness. From course creation all the way to the marketing services the majority of Kajabi’s aspects have been designed so that they are easily digestible for people who are new in the world of e-learning. The majority of them are advanced, giving administrating instructors the added edge over the rest. In addition this allows students like you run and develop courses without having to travel elsewhere in case something isn’t available. Kajabi offers all the tools anyone may need, living up the ‘one-stop-shop label.
What Can It Do? Do?
There are numerous methods that Kajabi can use as an all-in-one online course solution. We’ve compiled a list, in bullet points of the most important characteristics that you might want to watch out for if you’re considering using it. In essence, Kajabi allows you:
- Create engaging and interactive courses with a wide array of tools for customizing such as media files, templates you can select according to your preference;
- Create a visually appealing website to display your course materials and products along with a blog where you can keep your students up-to-date on what’s new.
- Effectively utilize the landing page, checkout pages, and other effective ways to improve the profits you earn, extend your reach beyond the limits and increase conversion rates;
- Decide how you would like to bill your courses or other items for your students, whether it’s one-time payments or a monthly subscription;
- Design and build effective sales funnels without any difficulties by making use funnel templates and funnel blueprints;
- Use its own marketing and analytics software with e-mail marketing, CRM, and automation tools;
- Set up and manage your affiliate links.
- Explore a wide variety of customer service, community and training materials, with the addition of Kajabi University.
Famous Names that have Used Kajabi
Kajabi is trusted and used by more than 16,000 organizations and famous personalities. It’s the choice of some of the well-known names who come from different industries, such as online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands of courses accessed and explored by over 35 million students from all over the world. As of this the time this article was written, Kajabi boasts more than $650 million of sales since its establishment in 2010.
Kajabi’s Pricing Plans
The three pricing plans that Kajabi provides are very different from other online course-making services in that they’re much more expensive. With monthly rates that start at as low as $119 it’s not surprising that this can impede some people who be interested in giving it a try. But considering the huge amount of important features included within each plan, pricing is understandably reasonable.
Kajabi’s pricing plans begin at the Basic plan that costs $149 per month, or $119/month when billed annually. With this tier, you are able to design three products, gain a maximum of 1 000 active clients, and design your own website you can create with the tools offered by Kajabi’s platform. Also included are unlimited pages for landing pages, unlimited marketing e-mails and access to unlimited useful resources, such as one-on-one customer support as well as Kajabi University.
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Apart from basic plans, there is the Growth plan, which happens to be Kajabi’s most popular plan for $199 per month or $159/month if you pay annually, and the Pro plan, which costs $399 per month or $319/month annually, which is filled with all the features you’d want when making and selling your courses. Kajabi is currently not offering a free plan option. But a 14-day free trial is offered for each of the three plans. A longer trial of as long as 30 days also available on selected blogs. So if you’re looking to test the waters and determine if Kajabi is the right fit for you, the short trial offer is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The integrated marketing suite. Kajabi’s marketing suite in-house of tools, such as email marketing and automation are specifically designed to be designed for businesses, so it isn’t necessary to integrate with any other third-party service to do this!
- The software for sales funnels. Another of the most popular features on the platform, the sales Pipeline Builder lets you make use of proven and easily understood blueprint templates – no need to overcomplicate yourself!
- Unlimited customization. From the creation of professional-looking courses up to the customized website, Kajabi lets you customize according to your own preferences – and even build your brand from scratch.
- The simple and intuitive site and course editors. Making content with the site and course builders hasn’t been this easy and swift, and it requires less effort and time to get everything done.
- Infinite integrations are endless. In addition to native integrations to the ten marketing, e-commerce and analytics services, connection to Zapier’s app lets you to explore and choose from more than one thousand non-native platforms for better efficiency.
- Establishing meaningful relationships with fellow instructors and students. Kajabi’s community feature lets you connect with students enrolled in your classes. It also lets you network, connect, and share your joy with hundreds of teachers in the same position as you.
The Cons – What We Do Not Like
- The pricing plans are hefty. The three plans offered by Kajabi are greater than the average monthly rates offered by other services. There’s no free plan available neither.
- No built-in tools to issue certificates. You may need to connect to a third party certificate app if you plan to create custom-made ones of different kinds.
- Not enough tools for student-instructor engagement. We’re not happy about the absence of specific features, like proper discussion forums and the ability to randomly distribute tests or assignments. Kajabi What Is
The Review of Kajabi’s features
Easy of Use and Experience
One thing that we like the most about Kajabi is the surprisingly easy user experience. For one, most of the users interface (UI) is organized. If you check the dashboard menu, you will see that the functions are divided into five major sections – Website, Products, Sales, Marketing and People. The menu’s design is clear and free of obstruction, since some of the aspects that belong to a specified section are collapsible. The UI style is very uniform that reflects Kajabi’s “all-in-1” trademark. You can create a landing page, modify your course, and even interact with your fellow instructors on the same site.
There is a search assistant tool that is useful whenever you want to look for something that may be difficult to find. The Kajabi Assistant is located at the top of the dashboard, in the form that of a bar for searching, and allows you to search for items and tools on the site by entering the words. As mentioned previously the courses and site builder sections can be dragged and dropped and make the process much easier without having to know how to navigate it. Kajabi has a smoother learning curve than some of its competitors. It can also be used in other languages than English for those who want to share your content with broader audiences.
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Course Design and Engagement
Product Blueprints
When you go through Kajabi’s course creation feature, you’ll be able to see a collection of course or product templates or what the platform calls it, blueprints. Each of the product blueprints is different in its structure and style and is readily tailored to fit any instructor’s needs.
In the blueprints that are listed are Mini Courses as well as Online Courses as well as Drip Courses. Mini Courses are short-form quick courses that are usually created in order to increase brand recognition, while Online Courses are full-version courses with a complete content structure created to offer an “world-class” educational experience. Drip courses, on the other hand, are programs which are planned over a set series of weeks or days. Also known as Evergreen Training courses, it’s an easier method of sharing your content when you or your students are busy working on other projects.
Kajabi may be known by many as a popular premium course-maker. But, aside from the course types, the product blueprints also allow you to create a membership area where your customers can enjoy exclusive content and a coach session that spans 12 weeks. The template is also blank that allows you to create a course or product from the ground up!
Categories Posts, Categories, as well as Content Uploads
If you continue to explore the course builder you will notice the outline of the sections and lessons that were automatically added when you select any of the course blueprints. In Kajabi’s instance, these sections and lessons are known as post categories as well as category, and vice versa. Posts are the places where you can insert different types of content such as text, video images, and text, while the categories act as folders for the posts that are stored.
You may also incorporate subcategories for posts in the same category, if you wish to structure your content flexibly. You may also move and rearrange the outline. Kajabi accepts a wide variety of media and text files that can be used to add to your posts, such as MOV and MP4 files WAV and MP3 files, PDFs, and even Word documents. Upload any of them either via your computer’s folders, or via cloud-based file sharing platforms like Google Drive and Dropbox. You can add existing URLs of your video to your blog posts!
Like a few select platforms for creating courses, Kajabi allows you to make use of the feature of bulk uploads. As the name suggests it allows you to upload all the files you have uploaded to your courses on the same tab. This is a great option especially when you’re doing other important stuff.
Course Player Templates
Kajabi provides a selection of over 10 themes for courses. Contrary to other LMS platforms where you’re only given the option to choose only one of three theme options, Kajabi lets you have the freedom to choose several themes to suit different products. Similar to the course outline maker, it’s easy to customize any theme to fit your style. It is possible to incorporate specifics of your company’s image like your logo or images as well as font designs into your course player to cultivate an individual touch. Kajabi What Is
Quizzes and Student Interactions
Kajabi includes a quiz function called Assessments where you get to create quizzes and assignments and then add them to the course of your course. Assessments can be a great method of determining the extent to which your students gained from the course you’ve taught them. With the assessments feature, you get to select from three main types of questions: multiple-choice paragraph-style, and multiple-selection. You can even set an assessment score that will encourage your students to engage with your content.
Apart from that aside from that, it is also important to note that the LMS website also has made progress in creating spaces for teachers and students to connect. Through the Community feature, students have access to interact and comment on any of your courses via their dashboards. You can even write in your blog posts for discussion with the rest of them your previous lessons and also your future content. The community feature is available either as a standalone feature or as component of your member area.
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Website Design and Customizability
Why should you upload your course materials to your web domain as well as WordPress site when Kajabi provides the platform and tools you need to build one on the platform? Kajabi offers unlimited web hosting across three pricing plans. The best part is that you’re guaranteed immediate security and security through an automatic SSL certification, as well as the support of a team to manage your site.
Additionally, you have the freedom to modify your domain and also pick from a range of unique, professional themes that you can modify to your liking! It doesn’t stop there: If you’re an expert in edupreneurship and are a member of the Growth plan and higher, you get to use custom-designed themes that are built to fit your ever-expanding needs and also remove all Kajabi logos and substitute it with your personal brand!
Page Builder
Similar to the course builder we’ve mentioned earlier, Kajabi’s page builder allows you to modify any of the given themes for websites using a set of easy-to-use and user-friendly editing tools. After further exploration you’ll be presented with sets of blocks that can be customized and sections. They’re similar to those categories as well as posts we discussed when we discussed how to build courses. Blocks are referred to as the elements that compose the content of the website, such as text, media files, as well as clickable button. Sections on the other hand are formed by a variety of carefully-arranged blocks.
There are over 40 preset section templates you can pick from the page builder’s dashboard. Since we’re all connected to our phones and tiny tablets nowadays, it makes total sense for Kajabi to make your website automatically adjust to a mobile-friendly layout. You can even go the extra mile and select the elements of your website you want for your member learners to see. With all the tools you need to create your website how you would like it to look, Kajabi’s page builder is not just extremely flexible, but also quick to handle.
Blogging and Other Useful Website Features
Other LMS platforms might not offer this feature, but Kajabi lets you create a section of your website that is dedicated to your blog, where you can publish information and comments about your course’s content. If you’re looking to make the most out the Kajabi-made website this service offers you the opportunity to post your blog posts without limitations. You can get started with the blog post by making one with Text Editor. You can incorporate SEO elements if you’d like to have a wider reach, group your posts into various categories or even change the way you would like your blog’s entire section to appear.
Kajabi’s built-in blogging capabilities may not be as on par as WordPress or Blogspot however, it does have enough tools to make it manageable. In addition, you can create podcasts that you could promote on your site. You may upload recordings of your podcast to be hosted on the site and distributed to major podcast listening platforms such as the Apple Podcasts platform and Spotify. If you upload a podcast episode there are two options: release the podcast as a public one for free , or create an exclusive private one which only your subscribers have access to. Kajabi What Is
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Marketing and Sales and Marketing
One of the reasons that make Kajabi so well-liked among entrepreneurs is the variety of sales and marketing tools that are extremely user-friendly and easy for even those who aren’t marketing experts to make use of!
E-mail and Affiliate Marketing
A big draw among the masses, Kajabi’s built-in E-mail marketing functions allow you to send emails related to your course and website to your subscribed member students from the comfort of the platform. You might be surprised that it can do more than just send e-mails. With the help of Kajabi Automations, you get to automate sequences of e-mails triggered by various user actions. For instance, if your student is successfully logged in to one of your classes after the checkout process, a welcome email will be sent automatically into their email inbox. If another underperforms the course, an upsell will be delivered to offer suggestions for improvement Kajabi What Is
You can send as many e-mails for your campaigns as you like and then schedule them in accordance to your preference. You can even select which members of your group are eligible to receive these messages. The management of e-mails has never been so extensive and yet simple to manage. Unlike other LMS websites, Kajabi already provides you with e-mail marketing tools that wouldn’t have to worry about the integration with third-party platforms in order to make it work.
Apart from that, Kajabi also has an affiliate marketing option where you get to assign some of your members as affiliates who can help advertise your website on behalf of you. In addition to paying them a commission it is also possible to track their performance to see how they can contribute to increasing your conversion and click rates. Kajabi What Is
Pipeline Builder
Another one of Kajabi’s overall top features are the Pipeline Builder, where you are able to design specialized marketing funnels that do not have any overly complicated issues. While other platforms offer similar features, which require more time and effort however, this Pipeline Builder is designed to be quick and simple that even beginners can benefit from it. This amazing feature lets you select from a variety of pre-designed funnel templates or pipeline blueprints. This includes:
- Freebies – to be used whenever you want to offer a freebie as a lead magnet to grow your email list
- Sales Page OVO – to use any time you wish to convince your target customers to purchase your product through the sales page
- Product Launch OVO – to use when you’re launching courses or another product
- Zoom Webinar OVO is a great option for occasions when you need to advertise your business through web-based seminars
- Free Book OVO is a great resource for whenever you want to showcase your content the free digital book that you can download
- Coaching Campaign OVO – for whenever you’re promoting your classes through an array of coaching sessions
- Blank plan – to use whenever you’d like to construct the sales funnel you want from starting
When you choose from one of the blueprints for your pipeline, Kajabi automatically creates a set of pages and e-mails that you’ll require to create an efficient sales funnel. You can customize how you want your pipeline to appear to your audience. You can even alter the theme of your checkout and landing pages, for instance you can change the theme to something different There is a library full of 40+ page templates that you can pick from.
Optional Payment Options and Price
Kajabi lets you seamlessly integrate with payment gateways like Stripe and PayPal to ensure that your students can get to choose one of them to pay for your classes. Stripe is the most popular payment method that accepts credit and debit card transactions and certain e-wallet providers across the world. PayPal is, on the other hand, is available as an option to subscribe as well as multi-payment plans. There aren’t any charges for transactions on Kajabi’s side, as all your earnings will be immediately transferred to your bank account.
When it comes to price options for Kajabi, it gives an array of options for you of pricing options. You can either cost your pupils for the services at different time frames (one-time or subscription and several payments) or give them away for free. You also have the option to choose whether you’re planning to charge a specific amount for one item or for a variety of products, as well as establish specific dates for your students can access your products within a certain period of time. You can also create coupons to further motivate your customers to purchase the products you offer. Kajabi What Is
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Integrations with Third-Party Services
Kajabi has a variety of built-in services needed to develop and promote your courses, but you also can connect to third-party apps for an added boost in functionality. Kajabi currently has 10 native integrations, which include the popular analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful because it allows connections with hundreds more third-party apps and tools from e-commerce to user experience.
Customer Support and Training Resources
When it comes to customer support, Kajabi has a bigger advantage over the rest as it’s among the few course creation platforms which provide 24/7 live chat support. Unlike some similar services, Kajabi’s customer support team is always available to assist you if you encounter difficulties creating an online course or website, in addition to other crucial issues, anytime and from anywhere. However, it’s important to note that this 24 hour service is only available to instructors who are subscribed to the Growth plan up to for basic users live chat support is scheduled for certain times and days during the day. The approach of Kajabi’s customer support has been highly praised by those who utilize it to design relevant course content. Kajabi What Is
As for tools for training, Kajabi gives the user a range of access to resources that you can master and become familiar with. Kajabi Hero University Kajabi Hero University is packed with tutorials, courses and educational content specifically geared towards teachers and edupreneurs, to help them get started or increase their position in the world of course design. You’re also invited to weekly Q&A-style educational webinars featuring prominent experts from various fields as guests, plus, if you’re looking for other advice and tricks assistance, the help section will be there to help you in the right direction. Alongside Kajabi’s Hero University, there is an additional Kajabi Hero Rewards program where course creators can earn tons of sweet perks as they reach their objectives.
What else is missing in Kajabi?
Kajabi may be a great all-in-one platform to develop and market your course content However, we need to look at a few crucial aspects that are not being addressed. The majority of these would be extremely useful in improving the experience. Here are the following things we would like to see included in Kajabi’s system soon:
- Built-in tools to issue certificates and certificates. Although some of them offer this option instructors using Kajabi often will still need to connect to third-party apps that are specialized in the issue of certificates, like Accredible.
- More diversity in question types. While we appreciate the way that the platform handles assessments within the course, we would like for the lack of options for question types and the randomization of those types that is addressed as soon as possible.
- Other payment options. At the time of writing there are only two options for transactions: Stripe and PayPal can be accepted. Not only that, we don’t understand why there are certain limits also.
- A public API key. This would have been useful for custom integrations, for example, letting your subscribed students log in with the single sign-in option in other apps.
Alternatives to Kajabi
Kajabi might have the most of the features any aspiring edupreneur could ever dream of. But due to its high price plan, and the lack in features it may make some people turn away. If you’re looking for alternatives with similarity with Kajabi with regards to performance and reliability, we’ve listed some worthy alternatives that you might want to consider in making your choice. Kajabi What Is
- New Zenler is an online course platform that provides all-in one services that are similar to Kajabi. The only major difference is the price – starting at only $67/month, you can create unlimited courses and sell to your target audience without having to worry about spending a dime!
- Podia isn’t just claiming to be a creator-friendly platform. It’s also extremely easy to use, and much more user-friendly than even Kajabi! In addition, you can make use of marketing features It’s a lot lighter than other. But considering the very budget-friendly cost it’s easy to imagine the ways Podia is a great choice for DIY entrepreneurs getting into the business.
- While Kajabi does not have credentials or advanced quiz features, Thinkific makes up for them. With its affordable price It certainly has higher-end features than the other which includes live-taught courses as well as a built-in app integrations store.
- Teachable is like Thinkific in the manner it functions. However, we must appreciate how Teachable is able to incorporate additional payment options, as it accepts Google Pay and Apple Pay which are two gateways Kajabi doesn’t have. Additionally, it allows one-on-one coaching as well as other essential features.
Conclusion
All in all, Kajabi successfully knocks it out of the park by offering a wide range of features that most edupreneurs can utilize. It does provide the essentials anyone must need including the intuitive features needed to build a professional-looking web pages to the fantastic integrated marketing suite that includes the addition of simple plans for sales funnels, as well as effective marketing tools for e-mails.
There could be some tools missing, such as the issuance of certificates, in particular. Plus with a steep cost, it may not be the wise choice among the budget-conscious. We do recognize that even though Kajabi performs very well as an all-in-one solution for course creation, it will always have limits. It doesn’t hinder it, but it is an extremely popular choice for established entrepreneurs and creators!
If you’re still searching to find an LMS that offers everything you require in one place, Kajabi is something you should strongly look into.
FAQ Kajabi What Is
What does the word Kajabi mean?
The term “Kajabi” originates from the word “Kajabi,” which is of Islamic (or Arabic origin which means “to fly.”
Can I sell physical goods on Kajabi?
Yes! Apart from the standard courses, you can also sell physical products on Kajabi. It is possible to integrate with Shopify to create a fully-functioning online store on the platform!
Regarding marketing via e-mail, is it possible that Kajabi could be able to take over MailChimp?
Since Kajabi already comes with E-mail marketing tools integrated within the platform, it’s natural that it’s enough to replace third-party programs such as MailChimp. If you do want to use it, Kajabi still allows you to integrate it with other applications as well.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi even offers a mobile app for you and your subscribers have access to all course materials even when on the go. Kajabi What Is
