A myriad of learning management systems (LMS) platforms come with a variety of important features you can use whenever you create meaningful content. While there may be plenty of websites that allow you to make use of advanced marketing tools to market your courses to your target audience, some might not provide all the features. And while some offer easy-to-use tools to build courses, there’ll be a few that provide editing options so complex that it turns off its users.
Within the sea of online course platforms There are some that provide more than the basic editing interface but also an array of sales and marketing functions. Additionally, they also offer nearly everything you could think of such as 24/7 assistance and training tools to top-of-the-line analytics. All-in-one platforms for courses allow you to explore beyond your limits, and one of those that offer it effortlessly is Kajabi.
A Quick Look: What is Kajabi? Kajabi What Is The Difference Between A Minicourse And A Course In Kajabi
Kajabi can be described as an online service that lets you create and sell your course content to your customers. Branded as an all-in-one service that provides entrepreneurs from all walks of life with optimized and vital features to not just build a professional-looking website for your courses but help them rise to higher levels. Kajabi is widely praised and is regarded as one of the most effective online course platforms, gaining an overwhelming rating with a score of 4.6 out of five on Trustpilot.
What is it that makes Kajabi so popular and well-received among its users? There are plenty of factors that make this platform extremely convenient for all to utilize. Firstly, it’s the extreme ease of use. From the course creation to the marketing services the majority of the Kajabi features can be easily digestible even for those who are just getting started in the e-course world. Most of them are also advanced, which gives instructors who administer the course an advantage over others. Lastly it allows budding entrepreneurs such as you manage and build a course-making business without the need to look elsewhere in case something isn’t available. Kajabi has all the available equipment that one could need, living up to its ‘one-stop shop’ moniker.
What Can It Do? Do?
There are a variety of ways that Kajabi lets you do as an all-in-one e-course solution. We’ve compiled a list, in bullets of the key attributes that you ought to be aware of in the event you’re considering the option. In simple terms, Kajabi allows you:
- Create interactive and engaging courses using a variety of customizing tools such as media files, templates that you can pick according to your preference;
- Build a presentable website to house your course contents and other products and blogs to keep your students informed about the latest developments;
- Effectively utilize the landing page, checkout pages and other methods to boost your profits, further your reach over the boundaries, and generate higher conversion rates.
- Choose how you wish to invoice your courses or other items to your students – whether it’s a one-time payment or a monthly subscription
- Design and build effective sales funnels without any problems through the use of funnel blueprints and templates;
- Make use of its internal marketing and analytics suite with the ability to send out e-mails as well as CRM and automated tools.
- Manage and create your affiliate links, and
- Explore a wide variety of community, customer service and training tools in conjunction with the Kajabi University feature.
The Big Names Who Have Utilized Kajabi
Kajabi is trusted and used by more than 16,000 organizations and celebrities. It’s the go-to choice for several well-known personalities who are part of different sectors, including online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands upon thousands of courses, accessed and explored by over 35 million students from across the globe. At the time of the time this article was written, Kajabi boasts more than $650 million of sales since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi provides are very different from other online course creation services in that they’re more costly. With monthly costs that begin at just $119, it’s not surprising that this might be an issue for those who would want to give the service a shot. However, when you consider the number of essential features already packed into every plan, the price is understandably reasonable.
Kajabi’s pricing plans begin by offering the Basic plan priced at $149 per month or $119/month if billed annually. In this plan, you can create three products, reach up to 1 000 active clients, and create your own website you can modify using the tools provided by the platform. Included are unlimited landing webpages, unlimitted marketing emails, and unlimited access to helpful resources, including one-on-one customer support as well as Kajabi University.
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Apart from basic plans, there’s the Growth plan that happens to be Kajabi’s most popular plan at $199 a month or $159/mo when paid annually, as well as the Pro plan at $399 monthly or $319/month annually and is packed to the brim with all the features you’d want when it comes to making and selling your courses. Kajabi currently does not offer an option to pay for the plan. But a 14-day free trial is available for all three plans. An extended trial that lasts as long as 30 days offered on select blogs, so if you wish to try the service to determine if Kajabi is the right choice for you, the short free trial is the best option.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The built-in marketing suite. Kajabi’s marketing suite in-house of tools, including email marketing and automation are optimized for businessuse, and you won’t need to integrate with other third-party services for that!
- The sales funnel software. Another one of the platform’s best-selling points, the Sales Pipeline Builder lets you make use of well-tested and understandable blueprint templates – no need to get too complicated!
- Customization without limits. From designing professional-looking course websites all the way to the custom domain, Kajabi lets you customize to your heart’s content – and even create your own brand from scratch.
- The user-friendly and simple site and course editors. Making content using the website and course builder software has never been so easy and swift, and it takes less effort and time to finish the job.
- Infinite integrations are endless. Apart from native integrations that integrate with ten e-commerce, marketing, and analytics solutions, connecting to Zapier’s app allows users to investigate and select from more than a thousand non-native platforms that can improve your effectiveness.
- Making lasting connections with students and fellow instructors. Kajabi’s Community feature lets you interact with students in your classes. You can also make connections, network and celebrate with tons of teachers in the same position as you.
The Cons – What We Do Not Like
- The pricey pricing plans. The three plans offered by Kajabi are more than the typical monthly prices provided by other companies. There’s not a free option either.
- There are no built-in tools for issuance of certificates. You may need connect to a third-party certificate application if you intend to create custom-made ones of various types.
- Not enough tools for student-instructor engagement. We aren’t happy with the absence of some particular features, including appropriate discussion forums as well as the ability to randomize quizzes or assignments. Kajabi What Is The Difference Between A Minicourse And A Course In Kajabi
The Review of Kajabi’s features
User-Friendliness and Experience
One thing that we like the most about Kajabi is the shockingly easy user experience. One of the reasons is that the platform’s users interface (UI) is structured. If you may notice on the screen menu, you’ll see that the functions are arranged into five main sections – Website Products, Sales, Marketing and People. The design of the menu is clear and free of clutter, as some elements that are associated with the specific section can be collapsed. The UI design is very consistent, reflecting Kajabi’s ‘all-in-one’ hallmark. You can build your own landing page, alter your course and communicate with your instructors through one website.
There is a search assistant tool that comes in handy when you need to search for something that is difficult to find. The Kajabi Assistant is located at the top part of the dashboard in the form of a search bar and it lets you look for tools and items within the site by entering the keywords. As mentioned previously that both the Kajabi site builder and course builder sections can be moved and dropped, making the process simpler without the need to know how to navigate the site. Kajabi has a smoother learning curve compared to a couple of its contemporaries. It is also compatible with other languages than English for those who want to present your content to wider viewers.
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Course Creation and Engagement
Product Blueprints
If you take a look at Kajabi’s courses design feature, you will soon encounter a list of product or course templates, or, as the platform refers to them, blueprints. Each of the product blueprints is different in its structure and style and can be easily modified to meet the needs of any instructor.
Included among the listed blueprints are Mini Courses, Online Courses as well as Drip Courses. Mini Courses are short-form quick courses which are generally designed as a means of gaining brand value, while Online Courses are full-version courses that have a complete structure of content created to offer an “world-class” educational experience. Drip courses, on the contrary, are classes that are scheduled for the course of a specified number of days or weeks. Also called Evergreen Training courses, it’s a much more convenient way to share your content if you and your students are busy working on other projects.
Kajabi is known to many as a popular premium course-maker. Apart from kinds of courses offered, the blueprints allow you to create a membership space where your customers can enjoy exclusive content and a coaching session for 12 weeks. There’s also a blank template which allows you to design your own course or product completely from the ground up!
Categories Posts, Categories, as well as Content Uploads
If you continue to explore the course builder, you’ll notice an outline of sections and lessons which have been automatically added when you select any of the course blueprints. In the case of Kajabi, these parts and the lessons called groups and posts and vice versa. Posts are where you insert various types of content including text, video and images, whereas the categories function as folders for the posts that are stored.
You may also incorporate subcategories for posts in one category in order to organize your content more flexiblely. You can alter the outline by dragging it around. Kajabi accepts a variety of media and text files that can be used to add to your posts, such as MP4 and MOV files, WAV and MP3 files, PDFs and Word documents. You can upload any of them via your computer’s folders, or via cloud-based file sharing platforms such as Google Drive and Dropbox. You can even add existing URLs for your videos into your posts!
As with a handful of other platforms for creating courses, Kajabi allows you to utilize the bulk upload feature. As the name suggests it allows you to upload all the files you have uploaded to your course in one page. This can be useful especially when you’re performing other tasks.
Course Player Templates
Kajabi offers a lineup of more than 10 themes for courses. Contrary to other LMS platforms that only allow you to be allowed to select the theme you want to use, Kajabi lets you have the choice of selecting different themes for different products. Similar to the course outline builder, it’s relatively easy to customize any theme to match your preferences. You can even incorporate details of your brand including logos or images as well as font designs into the course player to add a an individual touch. Kajabi What Is The Difference Between A Minicourse And A Course In Kajabi
Questions and student interactions
Kajabi has a quiz feature called Assessments where you get to create quizzes and assignments and include them as part of your course. Assessments are a helpful method of determining whether your students have learned something from the course you’ve taught them. Through the assessment feature, you can select from three main question types: multiple-choice, multiple-selection, and paragraph-style. You can even set a passing score to motivate your students to be more engaged with your material more.
Apart from that, in addition, the LMS website also has been able to make strides in creating areas for teachers and students to interact. Through the Community feature your learners are given access to participate and leave comments on any of your courses through their dashboards. You can also write your blog posts to discuss with other students your lessons from the past and your upcoming content. The community feature is offered as a separate feature or as an element of membership area.
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Website Design and Customizability
Why would you want to publish your course content on your website’s domain as well as WordPress site when Kajabi offers the platform and tools you need to build one on the platform? Kajabi offers unlimited web hosting on the three pricing plans. The best part is that you’re assured of instant security and safety with an automatic SSL certification, as well as an experienced team of experts to maintain your site.
You also have the option to customize your domain, and also pick from a variety of premium, unique themes, which you can customize to your hearts content! This doesn’t stop there. If you’re an expert in edupreneurship and signed to the Growth plan and above you are able to import custom-made themes built to fit your ever-expanding needs as well as eliminate any Kajabi branding and replace that with your personal brand!
Page Builder
Similar to the course builder we’ve mentioned previously, Kajabi’s page builders allows you to modify any of the themes for websites using a set of intuitive and easy-to-handle editing tools. After further exploration, you will be greeted with a variety of customizable blocks and sections. They’re basically like post categories, and categories from when we discussed how to build courses. Blocks are referred to as the components that comprise the content of the website, such as media files, text or clickable icons. Sections are, however are formed by a variety of well-arranged blocks.
There are more than 40 pre-designed section templates can be picked from the page builder’s dashboard. We’re all hooked to our smartphones and tablets these days it’s logical to use Kajabi to have your website automatically adjust to a mobile layout. It’s even possible to go the extra mile and select the elements of your website you want for your members to view. With all the necessary tools to create your website as you wish it to look Kajabi’s page builders are not only super flexible but also easy to manage.
Blogging and Other Web-based Features
Other LMS platforms may not provide this, but Kajabi allows you to make a section of your website that is dedicated to your blog, where you can publish comments and updates about your course’s content. If you’re looking to make the most of your Kajabi-created website, the service provides you the opportunity to do so without limits. It is possible to begin with posting blog content by creating one using the text editor. It is possible to incorporate SEO elements if you want to have a wider reach or group your posts into various categories, and even customize how you want your entire blog section to appear.
Kajabi’s built-in blogging tools may not be as on par as WordPress or Blogspot however, it does have enough tools to make it manageable. Additionally, you can also create podcasts to promote on your website. You can upload audio recordings of your podcast that will be hosted on your website and then distributed to major podcasting platforms like iTunes Podcasts as well as Spotify. When you upload a podcast episode there are two options: release it as a podcast that is public free of charge or create an exclusive private one that only your users can get access to. Kajabi What Is The Difference Between A Minicourse And A Course In Kajabi
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Marketing and Sales
A big part of what makes Kajabi so well-liked among entrepreneurs is its array of marketing and sales tools that are supremely user-friendly and easy for even those who aren’t marketing experts to use!
Email Marketing and Affiliate Marketing
A huge draw among the crowd, Kajabi’s built in email marketing feature allows users to send out e-mails about your course and website to your subscribers students within the comforts of the platform. However, you might be amazed that it can do more than simply send emails. With the aid with Kajabi Automations, you get to build automated sequences of emails that are triggered by various user actions. For instance, if your student logs in successfully to one of your classes after checking out, a welcome message will be automatically delivered to their inbox. If another course is not performing then an upsell message is delivered to offer suggestions for improvement Kajabi What Is The Difference Between A Minicourse And A Course In Kajabi
You can send as many e-mails to the campaign you like and schedule each one in accordance to your preference. You can even select which members of your group are eligible the messages. Managing e-mails has never been more comprehensive yet easy to handle. Contrary to other LMS sites, Kajabi already provides you with marketing tools for e-mails. You will not require integrating with other third-party platforms to make things work.
In addition, Kajabi also has an affiliate marketing option that lets you assign certain members of your group as affiliates who can help advertise your website on behalf of your company. Apart from paying them the commission rate, you may also track their performance to gauge how well they contribute to increasing your conversion and click rates. Kajabi What Is The Difference Between A Minicourse And A Course In Kajabi
Pipeline Builder
Another one of Kajabi’s overall notable features can be its Pipeline Builder, where you can create custom marketing funnels without a lot of issues. While other platforms offer similar features that require more time and effort and effort, the Pipeline Builder is designed to be quick and simple that even those who aren’t experts can benefit from it. This feature is stunning and lets you select from a collection of pre-made funnel designs or pipeline blueprints. They include:
- Freebies are great for when you’d like to offer a freebie as a lead magnet to increase your list
- Sales Page OVO – for when you need to convince your target audience to buy your product via a sales page
- Product Launch OVO – for when you’re launching courses or another product
- Zoom Webinar OVO is a great option for occasions when you need to advertise your products through web training seminars
- Free Book OVO – for anytime you’d like to market your content the free digital book that you can download
- Coaching Campaign OVO – to use any time you’re promoting your courses through a series of coaching sessions
- Blank blueprint – for whenever you want to build the sales funnel you want from beginning
Once you select from any of the blueprints for a pipeline, Kajabi automatically creates pages and emails you’ll need to pull off an effective sales funnel. You can customize how you want your pipeline to appear to your audience. You can even alter the look of your checkout and landing pages, for instance changing the design to a different theme – there is a library with more than 40 pages templates you can select from.
Payment and Pricing Options
Kajabi allows you to integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your students are able to select between the two to pay for your classes. Stripe is the common payment method that accepts debit and credit card transactions as well as select e-wallet providers all over the world. PayPal, on the other hand, is available as an option for subscriptions as well as multi-payment plans. There aren’t any charges for transactions on Kajabi’s side, as all your earnings are immediately sent to your bank account.
For the pricing, Kajabi provides an array of options for you to choose from. You can either cost your pupils for the products at different time frames (one-time or subscription and multi-payments) or hand them out to them for free. You can also choose to choose whether you’re planning to charge a specified price for a specific product or multiple items, and establish specific dates for your members can access within a certain period of time. You can also create coupons that will further encourage your audience to purchase all of your products. Kajabi What Is The Difference Between A Minicourse And A Course In Kajabi
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Integrations to Third-Party Services
Kajabi has a variety of built-in features to help you create and market your courses however, you also can connect to other third-party applications for an added boost in functionality. The platform is currently able to support 10 native integrations, which include the popular analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful as it helps establish connections to hundreds of tools and third-party apps that range from e-commerce to user experiences.
Training and Support for Customers
When it comes to customer service, Kajabi has a bigger advantage over other platforms because it’s one of the only course creation platforms that offer 24/7 live chat assistance. In contrast to other similar platforms that offer customer support, Kajabi’s team is always available to assist you when you’re having difficulties in creating a course or page among other issues that are important, at any time and from anywhere. It’s crucial to mention that this 24-hour service is only available to instructors who subscribe to the Growth plan and above – for basic users Live Chat support can be scheduled for certain times and days on weekdays. The approach of Kajabi’s customer service has been well-received by many of the instructors who use it to create meaningful course content. Kajabi What Is The Difference Between A Minicourse And A Course In Kajabi
In terms of tools to train, Kajabi provides you a variety of ways to use resources to master and then become proficient with. The Kajabi Hero University is packed with tutorials, classes and educational content specifically designed for educators and edupreneurs, to help them gain traction or boost their position in the field of course development. Additionally, you can attend weekly Q&A-style educational webinars featuring leading experts from different fields as guests, plus when you’re looking for additional tips and tricks the help desk is always there to guide you along the way. Alongside the platform’s Hero University, there is also a Kajabi Hero Rewards program in which course creators can earn numerous sweet rewards when they reach their targets.
What is the other thing that is missing from Kajabi?
Kajabi might be a fantastic all-in-one solution to create and sell your course material However, we need to take care of a few essential things that are missing. Most of them would have been very useful in improving the experience. Here are the following things we’d like to see added to Kajabi’s system in the near future:
- Built-in tools to issue certificates and credentials. Although some of them offer this option instructors using Kajabi frequently will require connecting to third-party applications that are specialized in the issue of certificates, like Accredible.
- More diversity in question types. While we are pleased with the platform’s handling of assessments within the course, we would like for the lack of different types of questions and the randomization of those types and their randomization to be resolved as quickly as possible.
- Other payment options. At the time of writing there are only two options for transactions: Stripe or PayPal are accepted. In addition, we aren’t sure if there are limits as well.
- An API key that is public. This would have been useful for custom integrations, for example, letting your subscribed students log in with the single sign-in option in other applications.
Alternatives to Kajabi
Kajabi could have the majority of the features that an aspiring Edupreneur would ever want to have. But due to its high price plan, and the lack of features, it may make some people turn away. If you’re seeking alternatives that have commonalities with Kajabi in terms of reliability and performance we’ve listed a few worthy alternatives that you might think about in your decision. Kajabi What Is The Difference Between A Minicourse And A Course In Kajabi
- New Zenler is an online course platform that offers all-in-one services that are similar to Kajabi. The only significant difference is the price – starting at only $67/month, you can create unlimited courses and market your course to the right audience without worrying about breaking the bank!
- Podia does not just claim to be user-friendly. It’s also very easy to use, much easier than even Kajabi! While you get to make use of marketing features, it’s much lighter than the other. With the extremely affordable cost we can imagine how Podia can appeal to those who want to start their own business.
- While Kajabi isn’t a reputable platform and lacks sophisticated quiz functions, Thinkific makes up for the shortcomings. With a beginner-friendly price range and a wide range of features, it certainly offers greater features that the other has, and this includes live lessons and an integrated app integration store.
- Teachable is similar to Thinkific in the way it functions. However, we must appreciate how Teachable is able to incorporate additional payment options as it accepts Google Pay and Apple Pay, two gateway services Kajabi doesn’t have. Additionally, it allows one-on-one training and other key features.
Conclusion
All in all, Kajabi successfully knocks it out of the park by providing nearly all of the tools that most entrepreneurs use. It certainly has the essentials anyone must need to be able to build a professional-looking website , to the impressive integrated marketing suite, which includes the addition of simple diagrams of sales funnels as well as efficient email marketing tools.
There are a few tools missing like the issuance of certificates in particular. Also, with its high cost, it might not be the wise choice for the budget-conscious. But we do understand that even though Kajabi performs well in being an all-in-one solution for course creation however, it’ll always have limitations. That doesn’t stop it, but it is a popular choice among established creators and businesses!
If you’re still searching to find an LMS that offers everything you need in one platform, Kajabi is something you must seriously look into.
FAQ Kajabi What Is The Difference Between A Minicourse And A Course In Kajabi
What does the word Kajabi translate to?
The word “Kajabi” is derived from a word with Islamic (or Arabic origin that means “to fly.”
Do I have the ability to sell physical items on Kajabi?
Yes! Apart from the standard courses, you can also sell physical products through Kajabi. You can also join with Shopify to create a fully-functioning E-commerce store using Kajabi!
Concerning e-mail marketing Is it possible that Kajabi could be able to be able to replace MailChimp?
Because Kajabi already includes the tools for marketing via email built within the platform, it’s logical that it’s adequate to take over third-party apps like MailChimp. If you do intend to make use of the platform, Kajabi still allows you to integrate with it and other applications too.
Is Kajabi mobile-friendly?
Yes! Kajabi even offers an app for mobile devices to ensure that you and your subscribers have access to all courses even while traveling. Kajabi What Is The Difference Between A Minicourse And A Course In Kajabi
