Many learning management system (LMS) platforms come with many essential features that you can utilize when creating content of high quality. While there could be a lot of websites that allow you to utilize advanced marketing tools to promote classes to your intended audience, some might not offer all of the features. Although some sites provide simple-to-use course-building tools, there will also be some that offer editing features that are so complicated that it turns its users off.
In the sea of e-course platforms There are some which offer more than just an easy editing interface, but also a myriad of sales and marketing functions. And on top of that, they also offer nearly everything you’d ever want such as 24/7 assistance and training tools to top-of-the-line analytics. All-in-one courses let you discover the world beyond your boundaries One of them that provide it is Kajabi.
In a nutshell: What is Kajabi? Leadpages And Kajabi
Kajabi is an online platform that allows you to develop and market your content to your student audience. The company is advertised as an all-in-one solution and platform for edupreneurs, Kajabi offers edupren all aspects of their lives with the most efficient and necessary features that will not just build a professional-looking website for your courses but let them grow to higher levels. Kajabi has been praised by the media and is regarded as one of the top online courses platforms, earning an overwhelmingly positive score from 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so popular and well-liked by its users? Well, there are quite plenty of aspects that make this platform very convenient for everyone to use. First, it’s the user-friendliness. From the course creation to marketing the majority of the Kajabi features have been designed so that they are digestible even for those who are only beginning to get started in the world of e-learning. Most of them are also advanced, giving instructors the added edge over the rest. Lastly it allows budding entrepreneurs such as you manage and build an online course without the need to look to another place if something else isn’t available. Kajabi offers all the equipment that one could need in order to live up its ‘one stop shop label.
What does it let you do? Do?
There are numerous options that Kajabi allows you to create an all-in-one e-learning solution. We’ve put together a list in bullet points, of its important characteristics that you might want to watch out for if you’re considering it. In simple terms, Kajabi allows you:
- Create engaging and interactive classes using a range of customizing tools such as media files, templates you can select depending on your preferences;
- Create a professional website that can house your course contents and other products along with blogs to keep your students updated on what else is new;
- Effectively utilize the landing page, checkout pages, and other methods to boost the profits you earn, extend your reach beyond the limits and increase conversion rates;
- Decide how you would like to bill your courses and other products for your students, whether it’s a one-time fee or a monthly subscription
- Create effective sales funnels with no any difficulties by making use funnel templates and funnel blueprints;
- Make use of its internal marketing and analytics software with the ability to send out e-mails and CRM as well as automation tools.
- Set up and manage your affiliate links, and
- Explore a wide variety of customer service, community and training materials in conjunction with the Kajabi University feature.
The Big Names Who Have Utilized Kajabi
Kajabi is trusted and used by more than 16,000 organizations and big-name personalities. It’s the go-to choice for several well-known personalities who come from different industries, such as online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands upon thousands of courses, which are accessed and explored by more than 35 million students from all over the world. In the last the time this article was written, Kajabi has generated over $650 million in sales since it was founded in 2010.
Kajabi’s Pricing Plans
The three pricing plans that Kajabi offers are quite different from other online course creation services in that they’re more expensive. With monthly costs that begin at as low as $119 it’s no wonder that this might be an issue for those who be interested in giving the service a shot. But considering the huge amount of features that are included in each plan, the pricing is logically reasonable.
Kajabi’s pricing plans start at the Basic plan that costs $149 per month or $119/month if billed annually. With this tier, you can create three products, gain a maximum of 1000 active users, as well as make your own website you can create with the tools offered by Kajabi’s platform. Included are unlimited pages for landing webpages, unlimitted marketing e-mails, and unlimited access to valuable resources, including one-on one customer support and Kajabi University.
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Apart from The Basic Plan, there’s the Growth plan, which happens to be Kajabi’s most popular plan for $199 per month or $159/mo if paid annually, as well as the Pro plan for $399 per month or $319/month yearly, which is filled to the brim with every feature you’d like when you are creating and selling your courses. Kajabi does not currently offer an option to pay for the plan. However, a 14-day free trial is offered for all three plans. An extended trial that lasts as long as 30 days also available on selected blogs. If you want to test the waters and determine if Kajabi is the right fit for you, the short free trial is the best method to start.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The built-in marketing suite. Kajabi’s own marketing suite of tools, including email marketing and automation are specifically designed to be designed for businesses, so it isn’t necessary to integrate with third-party solutions to do this!
- The sales funnel software. Another of the platform’s best-selling points is the sales Pipeline Builder lets you make use of proven and easily understandable blueprint templates – no need to get too complicated!
- Unlimited customization. From designing professional-looking course websites down to the custom domain, Kajabi lets you customize to your heart’s content – and even create your own brand from scratch.
- The easy and intuitive website along with course editors. Making content with the website and course builder software has never been so simple and fast, since it takes less time and effort to complete the task.
- Unlimited integrations are endless. In addition to native integrations that integrate with the ten marketing, e-commerce and analytics tools, connecting to Zapier’s app allows you to look and select from more than a thousand non-native platforms that can improve your efficiency.
- Building worthwhile relationships with your students and instructors. Kajabi’s Community feature allows you to connect with students who are enrolled in any of your courses. It also lets you connect, network, and share your joy with hundreds of teachers who happen to be in the same position as you.
The Cons – Things We Don’t Like
- The pricing plans are hefty. The three plans offered by Kajabi are higher than the average monthly rates offered by other services. There’s no free option available either.
- There is no built-in tool to issue certificates. You may need connect to a third-party certificate app if you plan to design custom-made certificates of various types.
- Not enough tools for student-instructor engagement. We aren’t happy with the absence of certain tools, such as appropriate discussion forums as well as the ability to randomly distribute the assignments or quizzes. Leadpages And Kajabi
A Review of Kajabi’s Features
User-Friendliness and Experience
One thing that we like about Kajabi is the shockingly easy user experience. One of the reasons is that the user interface (UI) is well-organized. If you may notice on the screen menu, you’ll find that all the features are arranged into five main sections – Website Products, Sales Marketing and People. The menu’s design does not allow for confusion, as certain aspects that belong to specific sections are able to be collapsed. The UI style is very uniform that reflects Kajabi’s “all-in-1” trademark. You can create your own landing page, alter your course and communicate with your instructors on one site.
It has a search assistant tool that is useful when you need to search for something that may be hard to find. The Kajabi Assistant is found at the top part of the dashboard, in the form that of a bar for searching and it lets you look for items and tools within the site by typing in the words. As mentioned previously, both Kajabi’s site builder and course builder sections can be moved and dropped and make the process much easier without needing to learn how to navigate the site. Kajabi is a more streamlined learning curve than several of its peers. It also supports multiple languages other than English if you wish to expose your content to broader viewers.
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Course Development and Engagement
Product Blueprints
When you go through Kajabi’s course creation function, you may be able to see a collection of course or product templates, or, as the platform refers to them blueprints. Each of the blueprints for products is different in its structure and style and can be easily modified to suit the needs of instructors.
In the blueprints that are listed are Mini Courses, Online Courses and Drip Courses. Mini Courses are short-form , quick courses that are usually created as a means of gaining brand value, while online Courses are full-version courses with a complete content structure created to offer the “world-class” learning experience. Drip courses, on the other hand, are courses which are planned over an established period of weeks or days. Also called Evergreen Training courses, it’s an easier way to share your content if you as well as your students are occupied working on other projects.
Kajabi is known to many as a popular premium course-maker. Apart from course types, the product blueprints also allow you to create a membership space for your members to enjoy exclusive content and a coaching session for 12 weeks. There’s also a blank template that allows you to create a course or product completely from scratch!
Categories Posts, Categories, and Content Uploads
If you continue to explore the course builder you’ll see an outline of sections and lessons that were automatically included when you select one of the blueprints for your course. In Kajabi’s instance, these segments and classes are known as post categories as well as category, respectively. Posts are where you can insert different types of content, such as text, video images, and text, while the categories serve as folders for the posts that are stored.
You can also include subcategories of posts under one category in order to arrange your content in a flexible way. You may also move and rearrange the outline. Kajabi accepts a wide variety of media and text files to include in your posts. These include MOV and MP4 files, MP3 and WAV files, PDFs and Word documents. Upload all of them directly from your computer folders or via cloud-based file sharing platforms such as Google Drive and Dropbox. You can copy and paste existing URLs of your videos to your blog posts!
Like several other platforms for creating courses, Kajabi allows you to utilize the bulk upload feature. As the name suggests it allows you to upload all the files you have uploaded to your course in one page. This can be useful particularly if you’re doing other important stuff.
Course Player Templates
Kajabi provides a selection of more than 10 course player themes. Contrary to other LMS platforms where you’re only offered the choice of only one of three theme options, Kajabi lets you have the choice of selecting various themes for the different products. Similar to the course outline creator, it’s simple to modify any of the themes to suit your personal style. It is possible to incorporate specifics of your brand like your logo images, fonts, and designs into your course player in order to give it a an individual touch. Leadpages And Kajabi
Quizzes and Student Interactions
Kajabi includes a quiz function called Assessments. It allows you to make quizzes and assignments and then add them to the course of your curriculum. Assessments are a helpful way to determine if your students learned something from the course you’ve taught them. With the assessments feature, you can choose from three different types of questions: multiple-choice multiple-selection, and paragraph-style. You can even create an acceptable score to encourage your students to be more engaged with your content more.
In addition, the LMS website also has been able to make strides in creating areas for teachers and students to connect. Through the Community feature, your students are able to comment and interact with any of your courses through their dashboards. It is possible to write your blog posts to discuss with your fellow students about your lessons from the past as well as your future content. The community feature is available as a separate item or as a an element of membership area.
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Website Design and Customizability
Why would you want to publish your course content with your domain name or WordPress website when Kajabi offers the platform and tools to build one on the platform? Kajabi provides unlimited web hosting across all three plans of pricing. The best part is that you’re assured of instant security and security through the automatic SSL certification, as well as a team to help maintain your website.
You also have the option to customize your domain, and also pick from a variety of unique, professional themes, which you can modify to your hearts content! This doesn’t stop there. If you’re an expert edupreneur and signed to the Growth plan and above, you get to import custom-made themes built to meet your ever-growing needs, plus remove any Kajabi branding and replace it with your own!
Page Builder
Similar to the course builder that we’ve discussed earlier, Kajabi’s page builder lets you modify any of the website themes with a suite of intuitive and easy-to-handle editing tools. Upon further exploration you’ll be presented with a variety of customizable blocks and sections. They’re basically like the categories and posts we discussed when we’ve discussed the course builder. Blocks are the components that comprise the content of the website, such as media files, text as well as clickable button. Sections on the other hand are formed by a variety of neatly-arranged blocks.
There are more than 40 pre-designed section templates that you can choose from the page builder’s dashboard. Since we’re all connected to our smartphones and small tablets nowadays it’s logical for Kajabi to have your website automatically adapt to a mobile layout. It’s even possible to go the extra mile by choosing the element of your site you would like for your members to see. With all the tools you need to create your website however you want it to look the page builder from Kajabi is not only super flexible but also quick to handle.
Blogging and Other Useful Website Features
Other LMS platforms may not have this, but Kajabi lets you create an area on your site dedicated to your blog where you can share comments and updates on the content of your course. If you’re looking to make the most of your Kajabi-created website it provides a space where you can publish your content without restriction. It is possible to begin with the blog post by creating one using an editor for text. It is possible to incorporate SEO elements if you wish to have a wider reach, group your posts into various categories, and even alter the way you would like your blog’s entire section to appear.
Kajabi’s built-in blogging capabilities may not be as on the same level as WordPress or Blogspot, but it has enough tools to make it manageable. Additionally, you can also create podcasts to promote on your website. You can upload audio recordings of your podcasts to be hosted on your website and distributed to major podcasting platforms, such as the Apple Podcasts platform and Spotify. When uploading an episode of your podcast, you have two choices: publish it as a public podcast free of charge or create an exclusive private version that only your users have access to. Leadpages And Kajabi
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Marketing and Sales
One of the reasons that make Kajabi so popular with edupreneurs is its array of marketing and sales tools that are supremely easy and straightforward even for those who aren’t marketing experts to utilize!
E-mail and Affiliate Marketing
A huge draw among the crowd, Kajabi’s built in e-mail marketing function allows you to send e-mails that are related to your course or website to your subscribers students from the comfort of the platform. However, you might be amazed that it can do more than sending e-mails. With the help with Kajabi Automations, you get to automate sequences of e-mails triggered by different kinds of user actions. For instance, if your student is successfully logged in to one of your classes after checkout, a welcome e-mail will be automatically delivered into their email inbox. If another course is not performing then an upsell message is sent to suggest an improvement Leadpages And Kajabi
You can send as many emails to the campaign you like and schedule each of them in accordance to your preference. You can even select which members of your group are eligible to receive those messages. Managing e-mails has never been more complete and easy to manage. In contrast to other LMS websites, Kajabi already provides you with marketing tools for e-mails. You don’t require connecting to other third-party platforms to make things work.
In addition, Kajabi also has an affiliate marketing option which allows you to designate some of your members as affiliates who can help advertise your website on your behalf. Apart from paying them the commission rate and monitoring their performance to determine how they can contribute to increasing your conversion rates and click rates. Leadpages And Kajabi
Pipeline Builder
Another one of Kajabi’s overall notable features is the Pipeline Builder, where you can create custom marketing funnels with no overcomplicating issues. While other platforms offer similar features that require much more time and effort however, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be so quick and easy that even the uninitiated are able to make the most of it. This amazing feature lets you choose from a variety of pre-designed funnel templates or pipeline blueprints. They include:
- Freebies are great for when you want to offer a freebie as a lead magnet to increase your list
- Sales Page OVO is a great option whenever you want to persuade your public to buy your product via an online sales page
- Product Launch OVO is a great option for any time you’re launching a course or any other product
- Zoom Webinar OVO – to use whenever you want to promote your product via web workshops
- Free Book OVO is a great resource for whenever you want to market your content a free downloadable digital book
- Coaching Campaign OVO – to use when you’re trying to promote your classes through an array of coaching sessions
- Blank design – for when you’re looking to create the sales funnel you want from the ground
When you choose from one of the blueprints for a pipeline, Kajabi automatically creates pages and emails you’ll require to create an efficient sales funnel. You can alter the way you wish your funnel to appear to your audience. You can even alter the theme of your checkout and landing pages, for instance, to a different one – there is a library full of 40+ templates for landing pages that you can choose from.
Prices and Payment Methods
Kajabi allows you to integrate seamlessly with the payment gateway platforms Stripe and PayPal to ensure that your students can choose between the two to pay for your courses. Stripe is the common payment method that accepts credit and debit card transactions, as well as certain e-wallet providers across the world. PayPal, on the other hand, is available as an option to subscribe as well as multi-payment plans. There aren’t any urgent charges for transactions on Kajabi’s side since all the money you earn are instantly transferred directly to the bank accounts of your choice.
For the pricing, Kajabi gives customers a variety of pricing options to choose from. You can either make your student pay for services at different time frames (one-time, subscription, and multi-payments) or give them away at no cost. You even have the chance to decide if you want to charge a specific amount for a single item or for a variety of products, and set specific dates that your customers can access within a specific timeframe. You also get to generate coupons to further motivate your audience to purchase all of your products. Leadpages And Kajabi
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Integration with Third-Party Services
Kajabi may have a plethora of built-in tools to create and market your courses However, you have the option to connect to third-party apps for an additional boost of functions. The platform is currently able to support 10 native integrations, which include the well-known analytics service Google Analytics and app automation service Zapier. Zapier can be extremely helpful as it helps establish connections with hundreds more tools and third-party apps that range from e-commerce to user experiences.
Training and Support for Customers
When it comes to customer support, Kajabi has a bigger advantage over its competitors because it’s one of the few course creation platforms with live chat available 24/7 support. Contrary to similar services, Kajabi’s customer support team is always ready to help you whenever you’re struggling to create pages or courses, among other important issues, anytime and wherever. It’s crucial to note that this 24/7 support is available to instructors who subscribe to the Growth plan up to for basic users, live chat support is scheduled for certain times and days on weekdays. However, Kajabi’s method of customer service has been praised by those who utilize it to create relevant courses. Leadpages And Kajabi
For tools for training, Kajabi gives the user a range of access to access resources that you can master and then become proficient with. The Kajabi Hero University is packed with tutorials, classes, and informative content especially designed for educators and edupreneurs who want to jumpstart or improve their standing in the course creation world. You’re also invited to weekly Q&A-style educational webinars featuring prominent experts from various disciplines as guest speakers, and If you’re in search of other information and tips, the help center is available to help you in the right direction. In addition to the platform’s Hero University, there is also a Kajabi Hero Rewards program in which course creators can earn many sweet perks when they meet their targets.
What is the other thing that is missing from Kajabi?
Kajabi might be a fantastic all-in-one platform to develop and market your course content However, we need to look at a few crucial aspects that aren’t being addressed. A majority of them could have been extremely helpful to improve the experience. Below are the items that we wish would be included in the Kajabi system shortly:
- Built-in tools to issue certificates and other credentials. While some offer this feature instructors who utilize Kajabi often will still require a connection to third-party software that specialize in issuing certificates, like Accredible.
- More diversity in question types. While we are pleased with the way that the platform handles assessments within the course, we would like that the absence of different types of questions – plus randomization of said types and their randomization to be resolved as quickly as possible.
- Other payment options. As of this writing there are only two options for transactions: Stripe or PayPal are accepted. Not only that, but we don’t appreciate how there are certain limits too.
- A public API key. This could have been helpful in making custom integrations, for example, letting your subscribed students sign in using the single sign-in feature with other apps.
Alternatives to Kajabi
Kajabi might have the most of the features an Edupreneur could dream of. However, due to the high cost plan, and the lack in features it could turn some people off. If you’re looking for alternatives that share commonalities with Kajabi regarding reliability and performance we’ve listed a few worthy alternatives that you might be considering when making your choice. Leadpages And Kajabi
- New Zenler is an online course platform that provides all-in-one services that are similar to Kajabi. The only difference is the cost beginning at just $67 per month, you can create unlimited courses and sell to your audience of choice without ever having to worry about the cost!
- Podia isn’t just claiming to be a creator-friendly platform. It’s also very easy to use, much easier than Kajabi! Although you can utilize marketing tools It’s a lot lighter than the other. With the extremely affordable cost, we can see the way Podia will appeal to those who want to start their own business.
- While Kajabi lacks credentials and more advanced features for quizzes, Thinkific makes up for the shortcomings. With a beginner-friendly price range and a wide range of features, it certainly offers greater features that Kajabi as well as live lessons and a built-in app integrations store.
- Teachable is like Thinkific in the way it works. But, we need to appreciate the way that Teachable can integrate additional payment options, as it supports Google Pay and Apple Pay, two gateway services Kajabi does not have. It also lets you utilize one-on-one coaching and other core features.
Conclusion
All in all, Kajabi successfully knocks it out of the park for providing nearly all of the options that most entrepreneurs use. It does provide all the features you need to be able to create a professional-looking web pages to the fantastic built-in marketing suite with the ability to understand sales funnel blueprints and efficient marketing tools for e-mails.
There may be a few instruments that aren’t there, such as the issuance of certificates specifically. With a high cost, it may not be the wise option for those with a tight budget. But we do understand that while Kajabi is very well as an all-in-one solution for creating courses but it’s not without limits. That doesn’t stop it, however, from becoming a popular choice among established entrepreneurs and creators!
If you’re still searching for an LMS that can provide everything you require in one place, Kajabi is something you must seriously consider.
FAQ Leadpages And Kajabi
What does the word Kajabi refer to?
The word “Kajabi” derives from a word with Islamic (or Arabic origin that means “to fly.”
Can I sell physical products on Kajabi?
Yes! In addition to the normal courses, you can also sell physical products on Kajabi. You can also integrate with Shopify to create a fully-functioning E-commerce store using the platform!
Concerning e-mail marketing, is it possible that Kajabi could be able to be able to replace MailChimp?
Because Kajabi already has E-mail marketing tools integrated into the platform, it’s logical that it’s adequate to replace third-party programs like MailChimp. However, if you wish to utilize the platform, Kajabi still allows you to integrate it with other apps as well.
Does Kajabi mobile-friendly?
Yes! Kajabi even has an app for mobile devices for you and the members who have subscribed have access to all courses even while traveling. Leadpages And Kajabi