Many learning management system (LMS) platforms offer a variety of important features you can utilize when you write content that is meaningful. While there may be plenty of websites that allow you to make use of advanced marketing tools to promote your courses to your target audience, some may not have most of those things. Although some sites provide simple-to-use tools for creating courses, there will be a few that have an editing experience so complex that it turns off its users.
Among a sea of e-course platforms There are a handful which offer more than just an easy editing interface, but also an array of marketing and sales functions. Additionally they also provide you with nearly everything you could think of such as 24/7 assistance and training materials to top-quality analytics. All-in-one course platforms let you go beyond the limits of your abilities and one of the platforms which can provide this is Kajabi.
In a nutshell: How do you define Kajabi? Lisa A Romano My Kajabi
Kajabi can be described as an online service that allows you to create and sell your content to your audience of students. Branded as an all-in-one service and platform for edupreneurs, Kajabi offers edupren all walks of life with optimized and essential features needed to not only create a professional website for your courses , but help them rise to higher levels. Kajabi has been critically acclaimed and considered to be one of the top online courses platforms, earning an overwhelming positive score of 4.6 out of five on Trustpilot.
What is it that makes Kajabi so popular and well-received by its users? There are many factors that make this platform extremely convenient for all to use. Firstly, it’s the extreme simplicity of usage. From course creation all the way to the marketing services the majority of the Kajabi features are designed to be accessible to those who are new in the e-course world. A majority of them are advanced, giving instructors an edge over other instructors. In addition it allows budding entrepreneurs like you run and develop courses without having to travel elsewhere if anything else is not available. Kajabi offers all the tools anyone may need, living up its ‘one stop shop name.
What Does It Let You Do?
There are many kinds of methods that Kajabi can use as an all-in-one online course solution. We’ve put together a list in bullets, of its important features that you may want to keep an eye on in the event you’re considering it. Simply put, Kajabi lets you:
- Create engaging and interactive classes using a range of customizable tools including media files, templates you can select according to your preference;
- Build a presentable website to present your course content and other products and blogs to keep your students up-to-date on what’s new.
- Efficiently make use of websites, landing pages and checkout sites and other viable methods to boost the profits you earn, extend your reach to the limit and boost conversion rates;
- Choose how you wish to charge your courses and other products to your students – whether it’s a one-time payment or a subscription for a month;
- Design and build effective sales funnels without any difficulties by making use funnel templates and funnel blueprints;
- Make use of its internal marketing and analytics suite that includes the ability to send out e-mails as well as CRM and automation tools;
- Create and manage your affiliate links, and
- Explore a wide variety of community and training materials and features, including Kajabi University.
Big Names That Have Used Kajabi
Kajabi is trusted and used by over 16,000 businesses and big-name personalities. It’s the choice of several well-known personalities who come from different sectors, like the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands upon thousands of courses, which are accessed and explored by more than 35 million students across the globe. At the time of time of writing Kajabi is generating more than $650million in sales since it was founded in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi provides are very different from other online course creation tools in that they’re more costly. With monthly costs that begin at just $119, it’s not surprising that it can be a hindrance for some who might want to give Kajabi a go. However, when you consider the number of essential features already packed within every plan, the price is logically reasonable.
Kajabi’s pricing plans begin with the Basic plan, which costs $149 per month or $119/mo for billing annually. With this tier, you are able to design three products, garner an maximum of 1 000 active clients, and design a website that you can modify using the tools provided by the platform. Included are unlimited pages for landing pages, unlimited marketing e-mails and access to unlimited helpful resources, including one-on-one customer support as well as Kajabi University.
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Apart from the Basic plan, there’s the Growth plan that happens to be the platform’s most popular offer with a monthly cost of $199 or $159/month if you pay annually, as well as the Pro plan for $399 per month or $319/month annually and is packed with all the features you could ask for when making and selling your courses. Kajabi does not currently offer an option to pay for the plan. But a 14-day no-cost trial is offered for all three plans. A trial extension that runs as long as 30 days also available on selected blogs. If you wish to test the waters and see if Kajabi’s the right choice for you, the short free trial is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The integrated marketing suite. Kajabi’s own marketing suite of tools, such as automated e-mail marketing, and automation are designed for businesses, so you won’t need to integrate with third-party solutions for this!
- The software that creates sales funnels. Another one of the platform’s best-selling points is the Sales Pipeline Builder lets you make use of tested and accessible blueprint templates. No need to overcomplicate yourself!
- The ability to customize without limitations. From creating professional-looking course websites up to the customized name, Kajabi lets you customize according to your own preferences – and even create your own brand from scratch.
- The easy and intuitive website along with course editors. The creation of content using the site and course builders hasn’t been so easy and swift, and it requires less time and effort to complete the task.
- Limitless integrations. Aside from native integrations that integrate with the ten marketing, e-commerce and analytics services, connection to the app Zapier allows you to explore and choose from more than one thousand non-native platforms for better efficiency.
- Building worthwhile relationships with fellow instructors and students. Kajabi’s Community feature allows you to engage with the students in your classes. You can also connect, network, and celebrate with a multitude of teachers who happen to be similar to you.
The Cons – What We Do Not Like
- The pricing plans are hefty. Kajabi’s three pricing plans are more than the average monthly rates provided by other companies. There’s no free option available either.
- There are no built-in tools for issuance of certificates. You might need connect to a third-party certificate software if you want to make custom-designed certificates of different kinds.
- There aren’t enough tools to facilitate student-instructor engagement. We aren’t happy with the absence of specific features, including proper discussion forums and the ability to randomize tests or assignments. Lisa A Romano My Kajabi
A Review of Kajabi’s Features
Ease of Use and Experience
One thing we love the most about Kajabi is the shockingly easy user experience. One of the reasons is that the platform’s User Interface (UI) is structured. If you look at the screen menu, you’ll see that the functions are divided into five major sections: Website Products, Sales Marketing and People. The menu’s design does not allow for obstruction, since some of the aspects that belong to specific sections are able to be collapsed. The UI design is very consistent and reflects Kajabi’s “all-in-one” brand name. You get to create your own landing page, alter your course, and even engage with other instructors through one website.
It has a search assistant tool that can be useful whenever you want to look for something difficult to locate. The Kajabi Assistant is found at the top of the dashboard in the form of a search bar, and allows you to search for items and tools within the website by typing in the words. As mentioned previously the site builder and course builder sections can be dragged and dropped which makes the process easier without having to know how to navigate the site. Kajabi is a more streamlined learning curve than a couple of its contemporaries. It can also be used in other languages than English if you wish to present your content to wider viewers.
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Course Creation and Engagement
Product Blueprints
Once you explore Kajabi’s course creation function, you may quickly come across a variety of course or product templates, or what the platform calls it, blueprints. Each of the product blueprints differs in terms of structure and design and can be customized to meet the needs of any instructor.
The blueprints listed are Mini Courses as well as Online Courses, and Drip Courses. Mini Courses are quick-form courses which are generally designed in order to increase brand recognition, while online Courses are full-version types that have a complete structure of content created to offer the “world-class” learning experience. Drip courses on the other hand, are courses that are scheduled over a set series of weeks or days. Also known as Evergreen Training courses, it’s an efficient method of sharing your content when you as well as your students are occupied with other activities.
Kajabi may be known by many as a renowned premium course-maker. However, in addition to the courses, the blueprints let you create a membership space that allows your customers to access exclusive content and a coach session for 12 weeks. You can also download a blank template that allows you to create a course or product completely from scratch!
Categories Posts, Categories, as well as Content Uploads
If you continue to look into the course builder, you’ll notice an outline of sections and lessons which have been automatically added when you select any of the course blueprints. In Kajabi’s instance, these parts and the lessons called categories and posts, respectively. Posts are the places where you can insert different kinds of content, such as text, video images, and text, while the categories serve as folders for the posts that are stored.
It is also possible to include subcategories of posts under the same category, if you wish to structure your content flexibly. You may also move and rearrange the outline. Kajabi accepts a wide variety of text and media files to include in your posts, including MOV and MP4 files, WAV and MP3 files, PDFs, and even Word documents. Upload all of them directly via your computer’s folders, or file-sharing cloud platforms like Google Drive and Dropbox. You can also add existing URLs of your video to your posts!
Like several other platform for making courses, Kajabi allows you to utilize the feature of bulk uploads. As the name suggests it allows you to upload all the files you have uploaded to your courses on the same tab. This is a great option, especially if you’re busy working on other things.
Course Player Templates
Kajabi offers a lineup of over 10 themes for course players. Unlike other LMS platforms where you’re only offered the choice of the theme you want to use, Kajabi lets you have the option of choosing several themes to suit different products. Like the outline creator, it’s simple to alter any of the themes to fit your style. You can also incorporate elements of your company’s image, such as the logo or images as well as font designs , into your course player in order to give it a an individual touch. Lisa A Romano My Kajabi
Quizzes and Student Interactions
Kajabi includes a quiz function called Assessments where you get to make quizzes and assignments and add them as part of your course. Assessments are a helpful way to determine if your students learned something from the curriculum you’ve given them. Through the assessment feature, you get to choose from three different question types: multiple-choice, multiple-selection, and paragraph-style. You can even create an assessment score that will encourage your students in engaging with your content more.
In addition aside from that, the LMS site has also made strides in creating areas for teachers and students to communicate. Through the Community feature, your learners are given access to interact and comment on any of your courses through their dashboards. It is possible to write your blog posts to discuss with the rest of them your lessons from the past and your upcoming content. The community feature can be accessed either as a standalone product or as component of your member.
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Website Design and Customizability
Why would you want to publish your course content to your web domain or WordPress site when Kajabi has the platform and tools you need to create one within the platform? Kajabi offers unlimited web hosting on the three plans of pricing. What’s awesome about it is you’re guaranteed instant safety and security with the automatic SSL certification, as well as the support of a team to manage your website.
Additionally, you have the freedom to customize your domain, as well as choose from a variety of premium, unique themes that you can personalize to your heart’s content! This doesn’t stop there. if you’re an expert edupreneur and are a member of the Growth plan and above you can download custom-designed themes designed to meet your ever-growing needs and also take away any Kajabi brand names and then replace it with your own!
Page Builder
Like the course builder that we’ve discussed earlier, Kajabi’s page builder lets you modify any of the available themes for websites using a set of easy-to-use and user-friendly editing tools. If you continue to explore, you will be greeted with customizable sets of blocks and sections. They’re essentially like the categories and posts from when we’ve talked about how to build courses. Blocks are referred to as the components that comprise the content of the website which includes media files, text as well as clickable button. Sections are, however are made up of multiple neatly-arranged blocks.
There are over 40 pre-designed section templates that can be picked from the page builder’s dashboard. Since we’re all connected to our smartphones and tablets it’s logical for Kajabi to make your website automatically adjust to a mobile-friendly layout. You can go an extra mile and select which site element you wish for your member learners to see. With all the necessary tools to make your site look however you want it to appear Kajabi’s page builders are not only super flexible but also quick to handle.
Blogging and Other Website Features
Other LMS platforms may not provide this feature, but Kajabi allows you to create an area on your site that is dedicated to your blog, where you can share updates and thoughts on the content of your course. If you’re looking to get the most of your Kajabi-created website this service offers you the opportunity to publish your content without restriction. You can get started with posting blog content by creating one using an editor for text. You can incorporate SEO elements if you’d like to have a wider reach or group your posts into various categories and even alter the way you would like your blog’s entire section to appear.
Kajabi’s built-in blogging capabilities may not be as on par as WordPress or Blogspot, but it has enough tools to make it manageable. Additionally, you can also create podcasts that you can promote on your site. You can upload audio recordings of your podcast to be hosted on the website and then distributed to major podcasting platforms like iTunes Podcasts as well as Spotify. If you upload an episode of your podcast, you have two options: release the podcast as a public one free of charge or create an exclusive private one that only your users have access to. Lisa A Romano My Kajabi
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Marketing and Sales and Marketing
One of the reasons that make Kajabi so popular with edupreneurs is its array of sales and marketing tools that are highly convenient and simple enough for even those who aren’t marketing experts to make use of!
Email Marketing and Affiliate Marketing
A huge draw among the masses, Kajabi’s built-in e-mail marketing function allows you to send emails related to your course and websites to your members who are subscribed students while seated on the platform. However, you might be amazed that it can do more than sending e-mails. With the aid with Kajabi Automations, you get to build automated sequences of emails that are triggered by different kinds of user actions. For instance, if your student logs in successfully to one of your classes after the checkout process, a welcome email will be automatically sent to their inbox. If another underperforms the course, an upsell will be delivered to offer suggestions for improvement Lisa A Romano My Kajabi
You are able to create as many e-mails to the campaign you want and schedule each one in accordance with your preferences. You can even select which members of your group are eligible to receive those messages. Managing e-mails has never been this complete and easy to manage. Contrary to other LMS sites, Kajabi already provides you with e-mail marketing tools that will not require connecting to other third-party platforms in order to make it work.
In addition, Kajabi also has an affiliate marketing feature which allows you to designate some of your members as affiliates who can help promote your content on behalf of you. In addition to paying them a commission and monitoring their performance to determine the extent to which they are contributing to increasing your conversion rates and click rates. Lisa A Romano My Kajabi
Pipeline Builder
Another one of Kajabi’s overall standouts is its Pipeline Builder, where you are able to design specialized marketing funnels without a lot of issues. While other platforms have similar features, which require more time and effort, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be quick and simple that even those who aren’t experts can make better use of it. This stunning feature lets you choose from a variety of pre-designed funnel blueprints or templates for pipelines. They include:
- Freebies – to be used whenever you’d like to offer the freebie to lead magnet to increase your database.
- Sales Page OVO – for when you need to convince your target customers to purchase your product via an online sales page
- Product Launch OVO – to use whenever you’re launching a course or any other product
- Zoom Webinar OVO is a great option for occasions when you need to advertise your business through web-based training seminars
- Free Book OVO – to use any time you wish to showcase your content a free downloadable digital book
- Coaching Campaign OVO is for whenever you’re promoting your courses by means of the use of coaching sessions
- Blank design – for when you’d like to construct an effective sales funnel right from beginning
When you choose from one of the blueprints for a pipeline Kajabi instantly creates pages and e-mails that you’ll have to put together to make an efficient sales funnel. You may customize however you wish your funnel to appear to your audience. You may even change the design of your landing and checkout pages, for example you can change the theme to something different – there is a library filled with 40+ page templates that you can choose from.
Optional Payment Options and Price
Kajabi allows you to integrate seamlessly with payment gateways like Stripe and PayPal to ensure that your students are able to select one of them to pay for your courses. Stripe is the common payment option that allows credit and debit card transactions as well as certain e-wallet providers across the world. PayPal however, on the contrary on the other hand, is an option to subscribe as well as multi-payment plans. There aren’t any transaction fees on Kajabi’s part because all your earnings are immediately sent into your account at the banks.
For pricing options, Kajabi offers customers a variety of pricing options of options to select from. You can choose to cost your pupils for the products at different time frames (one-time or subscription and multi-payments) or hand them out to them for free. You also have the option to select if you’re going to charge a set amount for one product or a number of products, as well as specify specific dates your customers can access within a given timeframe. You also get to generate coupons to encourage your audience to purchase all of your products. Lisa A Romano My Kajabi
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Integration with Third-Party Services
Kajabi may have a plethora of built-in services needed to develop and promote your courses however, you also have the option of connecting to third-party apps for an added boost in functionality. The platform currently supports 10 native integrations, which include the well-known analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful because it allows connections with hundreds more tools and third-party apps from e-commerce to user experience.
Training and Support for Customers
When it comes to customer service, Kajabi has a bigger advantage over other platforms because it is one of the few platforms for creating courses which provide 24/7 live chat assistance. Contrary to similar services the Kajabi customer support team is available to assist you when you’re struggling to create an online course or website, in addition to other crucial issues, anytime and from anywhere. It’s crucial to note that this 24 hour support is available to instructors that are on the Growth plan and above – for Basic users, live chat is available for certain times and days during the day. Nonetheless, Kajabi’s approach to customer support has been highly praised by many who use it to create meaningful educational content. Lisa A Romano My Kajabi
In terms of tools for training, Kajabi gives the user a range of access to resources that you can master and become familiar with. Kajabi Hero University Kajabi Hero University is packed with tutorials, courses and informational content that are specifically targeted at educators and edupreneurs, to help them get started or increase their standing in the course creation world. There are also every day Q&A webinars that feature prominent experts from various areas as guests. Additionally If you’re in search of more information and tips, the help center is always there to guide you on your way. In addition to Kajabi’s Hero University, there is Kajabi’s Hero Rewards program in which course creators are rewarded with numerous sweet rewards when they achieve their objectives.
What is the other thing that is missing from Kajabi?
Kajabi might be a fantastic all-in-one tool to design and promote your course content However, we need to address a few vital things that are not being addressed. A majority of them could have been extremely helpful in improving the experience. These are some of the things that we wish would be added to Kajabi’s system in the near future:
- Built-in tools to issue certificates and other credentials. While some offer this feature instructors using Kajabi often will still require a connection to third-party apps that specialize in issuing certificates, such as Accredible.
- More diversity in question types. While we may appreciate the way that the platform handles assessments within the course, we would like that the absence of different types of questions – plus randomization of said types – to be addressed soonest.
- Other payment options. As of this writing only transactions made through Stripe as well as PayPal will be accepted. In addition, we don’t understand why there are limitations also.
- A public API key. This could be useful for custom integrations, for example, the ability to let your subscribers sign in using the single sign-in feature with other applications.
Alternatives to Kajabi
Kajabi could have the majority of the features any aspiring Edupreneur would ever want to have. But with the steep price plan and a plethora of features, it might make some people turn away. If you’re seeking alternatives that have commonalities with Kajabi regarding reliability and performance we’ve listed a few worthy alternatives that you might be considering in making your choice. Lisa A Romano My Kajabi
- New Zenler is an online course platform that provides all-in-one services similar to Kajabi. The only significant difference is the cost – starting at only $67/month You are able to create unlimited courses and advertise your course to the right audience without having to worry about breaking the bank!
- Podia isn’t just claiming to be creator-friendly. It’s also very easy to use, much easier than even Kajabi! Although you can utilize marketing tools, it’s much lighter than Kajabi. With the extremely affordable price range, we can understand the ways Podia is a great choice for DIY entrepreneurs getting into the business.
- While Kajabi lacks credentials and more advanced features for quizzes, Thinkific makes up for them. With its affordable price, it sure does offer higher-end features than Kajabi which includes live lessons and a built-in app integrations store.
- Teachable is like Thinkific in terms of how it works. However, we must appreciate how the former can incorporate additional payment options, as it accepts Google Pay and Apple Pay which are two gateways Kajabi doesn’t have. You can also avail one-on-one training and other key features.
Conclusion
In the end, Kajabi successfully knocks it out of the park in terms of having nearly all the tools that most entrepreneurs make use of. It sure does offer all the features you need, from intuitive functions needed to build a professional-looking website , to the impressive built-in marketing suite with the addition of simple plans for sales funnels, as well as effective email marketing tools.
There are a few instruments that aren’t there like the issuance of certificates specifically. Plus with a steep cost, it may not be the right option for those with a tight budget. However, we understand that, while Kajabi does well in being an all-in-one solution for creating courses however, it’ll always have limitations. However, that doesn’t stop it but it is an extremely popular choice for established business owners and creators!
If you’re still searching for an LMS that gives you all you need in one platform, Kajabi is something you ought to seriously consider.
FAQ Lisa A Romano My Kajabi
What does the word Kajabi refer to?
The word “Kajabi” is derived from the word “Kajabi,” which is of Islamic or Arabic origin which means “to take flight.”
Do I have the ability to sell physical items on Kajabi?
Yes! Aside from the usual programs, you can sell physical products through Kajabi. You can also connect with Shopify to build a fully functional E-commerce store using Kajabi!
Regarding marketing via e-mail, is it possible that Kajabi could be able to be able to replace MailChimp?
Since Kajabi already comes with E-mail marketing tools integrated into the platform, it’s logical that it’s enough to take over third-party apps like MailChimp. However, if you do intend to make use of this feature, Kajabi still allows you to integrate with it and other applications as well.
Is Kajabi mobile-friendly?
Yes! Kajabi even has an app for mobile devices so that you and your subscribed members can access your entire course materials even when on the go. Lisa A Romano My Kajabi
