Many learning management system (LMS) platforms have various crucial features that you can use when creating content of high quality. Although there are plenty of sites that let you make use of modern marketing tools to advertise your courses to your desired viewers, other platforms might not provide all these features. Although some sites provide simple-to-use tools for creating courses, there will be a few that have an editing experience so complex that it turns off its users.
In the sea of e-course platforms There are some which offer more than just a simple editing interface, but also a myriad of sales and marketing functions. In addition to that they provide you with nearly all you can think of, from 24/7 help and training tools to top-of-the-line analytics. All-in-one platforms for courses allow you to explore beyond your limits, and one of those that provide it is Kajabi.
A Quick Look How do you define Kajabi? Mas Kajabi
Kajabi is an online platform that allows you to create and sell your course content to your audience of students. It is marketed as a complete service and platform for edupreneurs, Kajabi offers edupren all kinds of industries with the best and vital features to not just build a professional-looking site for your courses, but let them grow to greater heights. Kajabi is widely praised and regarded as one of the most effective online learning platforms, with an overwhelming positive score with a score of 4.6 out of five on Trustpilot.
What makes Kajabi so popular and well-received among its users? Well, there are quite plenty of aspects that make this platform extremely easy for anyone to use. It’s first and foremost the ease of use. From course creation all the way to marketing and sales, nearly all of the Kajabi features can be digestible for people who are only beginning to get started in the world of online courses. A majority of them are advanced, giving instructors an edge over others. In addition this allows students like you run and develop courses without having to go elsewhere in case something is not available. Kajabi has all the available tools that anyone could require, living up the ‘one-stop-shop label.
What Does It Let You Do?
There are many kinds of ways that Kajabi lets you create an all-in-one e-learning solution. We’ve compiled a list, in bullet form of the key features that you may want to keep an eye on if you’re considering it. In essence, Kajabi allows you:
- Create engaging and interactive courses with a wide array of customizing tools, media files, and templates that you can choose according to your preference;
- Create a visually appealing website to present your course content and products, as well as your own blog to keep your students informed about what else is new;
- Make the most of websites, landing pages and checkout sites and other viable methods to increase the profits you earn, extend your reach over the boundaries and increase conversion rates.
- Choose how you wish to charge your courses or other items for your students, whether it’s one-time payments or a monthly subscription
- Design and build effective sales funnels without any issues by making use of funnel blueprints and templates;
- Make use of its internal marketing and analytics software with email marketing and CRM as well as automation tools.
- Manage and create your affiliate links, and
- Explore a variety of customer service, community and training tools, with the addition of the Kajabi University feature.
Famous Names that have Used Kajabi
Kajabi is trusted and used by over 16,000 businesses and big-name personalities. Kajabi is the preferred choice of many of the most well-known people who are part of different sectors, including the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands upon thousands of courses, accessed and explored by over 35 million students all over the world. In the last time of writing Kajabi is generating more than $650million in revenue since its inception in 2010.
Kajabi’s Pricing Plans
The three pricing plans that Kajabi provides are very different than other online course-making services in that they’re much more expensive. With monthly costs that begin at just $119, it’s no wonder why it can be a hindrance for some who might be interested in giving it a try. With the abundance of important features included within every plan, the price is reasonable.
Kajabi’s pricing plans start at the Basic plan, which costs $149 per month or $119/month if billed annually. With this tier, you are able to design three products, reach up to 1 000 active clients, and design your own website you can customize with tools fully provided by the platform. Also included are unlimited pages for landing websites, indefinite marketing emails as well as unlimited access to useful resources, such as one-on-one customer support as well as Kajabi University.
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Apart from the Basic plan, there’s the Growth plan which is the platform’s most popular offer with a monthly cost of $199 or $159/mo if paid annually. There is also the Pro plan for $399 per month or $319/month yearly and is packed with all the features you’d want when you are creating and selling your courses. Kajabi currently does not offer a free plan option. But a 14-day no-cost trial is available on each of the three plans. An extended trial that lasts up to 30 days is also available on certain blogs. If you want to try the service and see if Kajabi’s the right fit for you, then the brief trial period is the ideal way to go.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The built-in marketing suite. Kajabi’s marketing suite in-house of tools, such as email marketing and automation are optimized for business, and you won’t need to integrate with other third-party services for that!
- The software for sales funnels. Another one of the most popular features on the platform, the Sales Pipeline Builder lets you make use of proven and easily understandable blueprint templates – no need to overcomplicate yourself!
- The ability to customize without limitations. From creating professional-looking course websites up to the customized domain, Kajabi lets you customize according to your own preferences – and even create your own brand from the ground up.
- The simple and intuitive site and course editors. Making content with the site and course builder software has never been this simple and fast, since it requires less time and effort to get everything done.
- Unlimited integrations are endless. Aside from native integrations to the ten marketing, e-commerce and analytics solutions, connecting to the app Zapier allows you to look and select among more than a thousand non-native platforms for better efficiency.
- Establishing meaningful relationships with students and fellow instructors. Kajabi’s Community feature allows you to engage with the students who are enrolled in any of your courses. It also lets you network, connect, and celebrate with a multitude of teachers in the same shoes as you.
The Cons – What We Do Not Like
- The steep pricing plans. Three pricing options offered by Kajabi cost higher than the average monthly rates offered by other services. There’s no free plan available neither.
- There is no built-in tool to issue certificates. It is possible to connect to a third party certificate software if you want to create custom-made ones of different kinds.
- Not enough tools for student-instructor engagement. We’re not happy about the absence of certain features, like adequate discussion forums, as well as the ability to randomly assign quizzes or assignments. Mas Kajabi
An Overview of the Kajabi Features
User-Friendliness and Experience
One thing that we like the most about Kajabi is its surprisingly simple user experience. First, the majority of the users interface (UI) is well-organized. If you check the dashboard menu, you may find that all the features are arranged into five main sections: Website, Products, Sales, Marketing and People. The design of the menu does not allow for clutter, as some features that are related to the specific section can be collapsed. The UI design is very consistent, reflecting Kajabi’s ‘all-in-one’ brand name. You can create an online landing page, change your course, and communicate with your instructors through one website.
There is a search assistant tool that comes in handy anytime you’re looking for something that is hard to find. The Kajabi Assistant is found at the top part of the dashboard in the shape that of a bar for searching and allows you to search for specific tools and products within the site by entering the keywords. As mentioned previously the courses and site builder sections are drag-and-drop which makes the process easier without needing to learn how to navigate the site. Kajabi is more user-friendly and has a less arduous learning curve compared to several of its peers. It is also compatible with other languages that English in case you want to share your content with broader viewers.
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Course Design and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation function, you may soon encounter a list of course or product templates or, as the platform refers to them blueprints. Each of the blueprints for products is different in its structure and style and can be customized to meet the needs of any instructor.
In the blueprints that are listed are Mini Courses and Online Courses and Drip Courses. Mini Courses are quick-form courses that are usually created as a way to build the brand’s value, whereas Online Courses are full-version types that have a complete structure of content that are designed to provide a “world-class” education experience. Drip courses on the other hand, are courses that are scheduled for a set series of weeks or days. Also known as Evergreen Training courses, it’s an efficient method to distribute your content if you or your students are busy with other activities.
Kajabi might be regarded by many as a well-known premium course-maker. However, in addition to the course types, the product blueprints let you create a membership area that allows your customers to access exclusive content and a coaching session that spans 12 weeks. You can also download a blank template where you can create a course or product from scratch!
Categories Posts, Categories, and Content Uploads
When you look into the course builder, you will notice the outline of the sections and lessons which have been automatically included when you select any of the course blueprints. In the case of Kajabi, these sections and lessons are known as groups and posts and vice versa. The posts are where you can insert different kinds of content, such as text, video and images, whereas the categories function as folders where the posts are stored.
It is also possible to include subcategories of posts under one category in order to arrange your content in a flexible way. You can also move and rearrange the outline. Kajabi accepts a variety of text and media files that can be used to add to your posts. These include MOV and MP4 files, WAV and MP3 files PDFs, and even Word documents. Upload all of them directly from your computer folders or through file-sharing cloud platforms like Google Drive and Dropbox. You can duplicate and paste URLs of your video to your posts!
Like a few select course-making platforms, Kajabi allows you to use the bulk upload feature. Similar to the name it allows you to upload all your files to your courses on one page. This is a great option particularly if you’re performing other tasks.
Course Player Templates
Kajabi offers a lineup of 10+ themes for courses. Contrary to other LMS platforms that only allow you to be given the option to choose only one of three theme options, Kajabi lets you have the choice of selecting several themes to suit various products. Like the outline builder, it’s relatively simple to modify any of the themes to fit your style. It is possible to incorporate specifics of your company’s image including logos, images, and font designs , into your course player to cultivate your own personal style. Mas Kajabi
Quizzes and Student Interactions
Kajabi includes a quiz function called Assessments where you get to design and create assignments and quizzes and include them as part of your curriculum. Assessments can be a great method of determining if your students learned something from the curriculum you’ve given them. Through the assessment option, you are able to select from three main types of questions: multiple-choice multi-selection, or paragraph-style. You can also set a passing score to motivate your students to be more engaged with your content.
Aside from that aside from that, it is also important to note that the LMS website has made progress in creating spaces for teachers and students to connect. With the Community feature, your students are able to interact and comment on any of your courses via their dashboards. It is possible to write your blog posts to discuss with your fellow students about your previous lessons as well as your future content. The community feature is offered as a separate product or as part of your membership.
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Website Design and Customization
Why should you upload your course materials with your domain name or WordPress web site when Kajabi offers the platform and the tools to build one on the platform? Kajabi offers unlimited web hosting on 3 pricing options. The best part is that you’re assured of instant security and safety with an automatic SSL certification, as well as a team to help maintain your site.
You’re also given the liberty to modify your domain as well as pick from a range of premium, unique themes, all of which you can personalize to your hearts content! It doesn’t stop there: if you’re an expert edupreneur and signed to the Growth plan or higher, you get to download custom-designed themes designed to fit your ever-expanding needs, plus eliminate all Kajabi logos and substitute that with your custom-designed theme!
Page Builder
Like the course builders we’ve talked about earlier, the page builder from Kajabi lets you modify any of the themes on the website using a variety of user-friendly and intuitive editing tools. Upon further exploration you’ll be presented with sets of blocks that can be customized and sections. They’re similar to post categories, and categories from when we discussed the course builder. Blocks are referred to as the components that comprise the content of the website, such as text, media files and clickable buttons. Sections, on the other hand are formed by a variety of well-arranged blocks.
There are more than 40 pre-designed section templates that you can choose from the page builder’s dashboard. Since we’re all connected to our smartphones and tablets, it makes total sense to use Kajabi to let your site automatically adapt to a mobile layout. You can even go the extra mile by picking which site element you wish for your member learners to see. With all the necessary tools to build your site however you want it to look Kajabi’s page builders are not just extremely flexible, but also quick to handle.
Blogging and Other Web-based Features
Other LMS platforms may not have this, but Kajabi lets you create sections of your website that is dedicated to your blog, where you can post information and comments on the content of your course. If you want to make the most out of your Kajabi-created website it provides a space where you can do so without limits. You can get started with the blog post by creating your own using the text editor. It is possible to incorporate SEO elements if you wish to expand your reach or group your posts into various categories or even change the way you would like your blog’s entire section to appear.
Kajabi’s built-in blogging features may not be as on the same level as WordPress or Blogspot, but it has enough tools to allow it to be managed. You can also create podcasts that you could promote on your website. You can upload the recordings of your podcast to be hosted on the site and distributed to major podcasting platforms like the Apple Podcasts platform and Spotify. When you upload podcast episodes, you have two options: release it as a public podcast for free , or create an exclusive private version that only your users are able to access. Mas Kajabi
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Marketing and Sales
One of the reasons that make Kajabi so popular with edupreneurs is the variety of marketing and sales tools that are supremely easy and straightforward to even non- marketing experts to use!
Email Marketing and Affiliate Marketing
A huge draw among the crowd, Kajabi’s built in e-mail marketing function allows you to send emails that are related to your course or website to your subscribed member students while seated on the platform. However, you might be amazed by the fact that it goes beyond simply send emails. With the help of Kajabi Automations, you get to automate sequences of emails that are triggered by different kinds of user actions. For instance, if your student is successfully logged in to one of your classes after the checkout process, a welcome email will be automatically sent into their email inbox. If the course performs poorly, an upsell is delivered to offer suggestions for improvement Mas Kajabi
You can create as many emails to the campaign you wish and schedule each of them according to your preferences. You can also choose which of your members gets to receive these messages. The management of e-mails has never been this extensive and yet simple to manage. Contrary to other LMS sites, Kajabi already provides you with e-mail marketing tools that will not require connecting to other third-party platforms to make things work.
Apart from that, Kajabi also has an affiliate marketing option which allows you to designate certain members of yours as affiliates who can help in promoting your site on your behalf. Alongside paying them a commission it is also possible to track their performance to determine how they can contribute to increasing your conversion rates and click rates. Mas Kajabi
Pipeline Builder
Another of Kajabi’s standouts is the Pipeline Builder, where you can create custom marketing funnels without a lot of issues. While other platforms offer similar features that require much more time and effort, the Pipeline Builder is designed to be extremely simple and quick that even beginners can benefit from it. This stunning feature lets you select from a collection of pre-made funnel blueprints or templates for pipelines. These include the following:
- Freebie – for whenever you’d like to offer a freebie as a lead magnet to build your list
- Sales Page OVO is a great option any time you wish to convince your target public to buy your product through the sales page
- Product Launch OVO is a great option for whenever you’re launching a course or another product
- Zoom Webinar OVO – for occasions when you need to advertise your product via web seminars
- Free Book OVO – to use any time you wish to promote your content with an online book for free download.
- Coaching Campaign OVO – to use whenever you’re promoting your courses by means of the use of coaching sessions
- Blank design – for when you’d like to construct your sales funnel from starting
After you pick one of the pipeline blueprints, Kajabi automatically creates a set of pages and e-mails you will have to put together to make an effective sales funnel. You can alter the way you want your pipeline to appear to your target audience. You could even alter the design of your landing and checkout pages, for example you can change the theme to something different There is a library filled with 40+ page templates that you can pick from.
Optional Payment Options and Price
Kajabi lets you seamlessly integrate with the payment gateway platforms Stripe and PayPal so that your member students are able to select one of them to pay for your course. Stripe is a popular payment method that accepts credit and debit card transactions and various e-wallet companies across the world. PayPal, on the other on the other hand, is an option to subscribe and multi-payment plans. There are no pressing charges for transactions on Kajabi’s side since all the money you earn are immediately sent directly to the bank accounts of your choice.
When it comes to pricing options, Kajabi provides an array of options for you to choose from. You can choose to make your student pay for products at different time frames (one-time, subscription, and multi-payments) or distribute them for free. You even have the chance to choose whether you’re planning to charge a set amount for a single product or multiple items, and establish specific dates for your customers can access within a given timeframe. You also get to generate coupons to encourage your customers to purchase any of your offers. Mas Kajabi
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Integration with Third-Party Services
Kajabi is a host of built-in features to help you make and market your courses, but you also can connect to third-party apps for an additional boost of functions. The platform is currently able to support ten native integrations, including the well-known analytics service Google Analytics and app automation service Zapier. Zapier is extremely useful because it allows connections with hundreds of other third-party applications and tools, ranging including e-commerce and user experience.
Training and Support for Customers
When it comes to customer service, Kajabi has a bigger advantage over the rest as it’s one of the few platforms for creating courses that offer 24/7 live chat assistance. Contrary to similar services the Kajabi customer support team is available to help you whenever you encounter difficulties creating an online course or website, in addition to other crucial issues, anytime and from anywhere. However, it’s important to mention that this 24-hour feature is available for instructors who subscribe to the Growth plan up to for basic users, live chat is available for certain times and times on weekdays. Nonetheless, Kajabi’s approach to customer service has been praised by many of the instructors who use it to design meaningful educational content. Mas Kajabi
In terms of tools to train, Kajabi provides you a variety of ways to use resources to master and become familiar with. Kajabi Hero University Kajabi Hero University is packed with courses, tutorials and educational content specifically designed for educators and edupreneurs who want to gain traction or boost their position in the field of course development. There are also every day Q&A webinars that feature leading experts from different fields as guests, plus, if you’re looking for more advice and tricks, the help center will be there to help you in the right direction. Apart from the platform’s Hero University, there is an additional Kajabi Hero Rewards program in which course creators are rewarded with numerous sweet rewards when they achieve their goals.
What Else is Missing in Kajabi?
Kajabi might be a fantastic all-in-one platform to develop and market your course content However, we need to take care of a few essential things that are missing. A majority of them could be extremely useful to enhance the user experience. Here are the following things that we wish would be included in Kajabi’s system soon:
- Built-in tools that issue certificates and credentials. Although some of them offer this option instructors using Kajabi often will still require connecting to third-party applications that specialize in issuing certificates, like Accredible.
- More diversity in question types. While we appreciate the system’s handling of assessment within courses, we’d like for the lack of options for question types and the randomization of those types and their randomization to be resolved as quickly as possible.
- Additional payment options. As of this writing, only transactions via Stripe or PayPal can be accepted. In addition, we don’t understand why there are limits too.
- A public API key. This would have been useful in making custom integrations, like the ability to let your subscribers sign in using the single sign-in feature with other apps.
Alternatives to Kajabi
Kajabi may have essentially most of the features that an aspiring Edupreneur could dream of. However, due to the high cost plan, and the lack in terms of functionality, the site may turn some people off. If you’re looking for alternatives with similarity to Kajabi regarding performance and reliability we’ve listed a few worthy competitors that you may want to consider when making your choice. Mas Kajabi
- New Zenler is an online course platform that provides all-in-one services similar to Kajabi. The only major difference is the price – starting at only $67/month You can design unlimited courses and market to your target audience without having to worry about spending a dime!
- Podia isn’t just claiming to be creator-friendly. It’s also extremely simple to use, far easier than even Kajabi! While you get to make use of marketing features Podia is much less heavy than other. With the extremely affordable price range it’s easy to understand the way Podia can appeal to DIY entrepreneurs getting into the business.
- While Kajabi does not have credentials or advanced quiz features, Thinkific makes up for these features. With its affordable price, it sure does offer more industry-level functions than the other which includes live lessons and an integrated app integration store.
- Teachable is similar to Thinkific in terms of how it operates. However, we must appreciate how Teachable is able to incorporate additional payment options, as it can support Google Pay and Apple Pay which are two gateways Kajabi is not able to offer. It also lets you utilize one-on-one coaching and other core features.
Conclusion
In the end, Kajabi successfully knocks it out of the park by having nearly all the tools that most entrepreneurs make use of. It does provide the essentials anyone must need to be able to design a professional web pages to the fantastic built-in marketing suite with the inclusion of easy-to-understand sales funnel blueprints and efficient e-mail marketing tools.
There may be a few tools that are missing, such as the issuance of certificates specifically. Also, with its high cost, it may not be the right option for those with a tight budget. But we do understand that while Kajabi is very well as an all-in-one solution for course creation however, it’ll always have limits. However, that doesn’t stop it however, from becoming a popular choice among established entrepreneurs and creators!
If you’re still looking for an LMS that can provide everything you require in one place, Kajabi is something you ought to seriously look into.
FAQ Mas Kajabi
What is the meaning of Kajabi refer to?
The term “Kajabi” is derived from the word “Kajabi,” which is of Islamic (or Arabic origin that means “to fly.”
Can I sell physical goods on Kajabi?
Yes! Aside from the usual courses, you can also sell physical items on Kajabi. You can even connect with Shopify to set up a fully functioning e-commerce shop on Kajabi!
Concerning e-mail marketing Is it possible that Kajabi could take over MailChimp?
Because Kajabi already comes with e-mail marketing tools built within the platform, it’s logical that it’s adequate to replace third-party applications such as MailChimp. However, if you intend to make use of this feature, Kajabi still allows you to connect it with other applications as well.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi even has a mobile app for you and your subscribers can access your entire courses even while traveling. Mas Kajabi