A myriad of learning management systems (LMS) platforms have many crucial features that can be utilized whenever you create meaningful content. Although there are plenty of sites that let you utilize advanced marketing tools to market classes to your intended viewers, other platforms might not provide all those things. Although some sites provide simple-to-use tools for creating courses, there will also be few that may have an editing experience that is so complicated it turns off its users.
Among a sea of e-course platforms There are some that provide more than the basic editing interface but also an array of marketing and sales functions. And on top of that they also provide you with nearly all you can think of, from 24/7 help and training materials to top-quality analytics. All-in-one course platforms let you explore beyond your limits One of them that offer it effortlessly is Kajabi.
In a nutshell What is Kajabi? Paul Gowin Kajabi
Kajabi is an online platform that lets you develop and market your course content to your student audience. Branded as an all-in-one service that provides entrepreneurs from all kinds of industries with the best and vital features to not only create a professional website for your courses but help them rise to greater heights. Kajabi has been critically acclaimed and is regarded as one of the top online courses platforms, earning an overwhelmingly positive score of 4.6 out of five on Trustpilot.
What is it that makes Kajabi so well-liked and appreciated among its users? It’s true that there are many reasons that make the platform extremely easy for anyone to use. It’s first and foremost the ease of use. From course creation all the way to the marketing services almost all of the Kajabi features are designed to be digestible for people who are only beginning to get started in the world of e-learning. A majority of them are advanced, giving instructors an advantage over the rest. In addition, it lets budding entrepreneurs like you run and develop an online course without having to travel elsewhere if anything else is missing. Kajabi offers all the tools that anyone could require, living up the ‘one-stop-shop label.
What Can It Do? Do?
There are many kinds of methods that Kajabi can do as an all-in-one e-course solution. We’ve put together a list in bullets of the key attributes that you ought to be aware of in the event you’re considering it. In simple terms, Kajabi allows you:
- Create engaging and interactive courses using a variety of tools for customizing including media files, templates that you can pick according to your preference;
- Build a presentable website to house your course contents and other products, as well as blogs to keep your students updated on what else is new;
- Effectively utilize websites, landing pages and checkout sites, and other effective methods to boost your profits, further your reach to the limit, and generate higher conversion rates.
- Decide how you would like to invoice your courses and other services for your students, whether it’s a one-time payment or a monthly subscription
- Create effective sales funnels with no any problems through the use of funnel blueprints and templates;
- Use its own marketing and analytics suite that includes e-mail marketing as well as CRM and automation tools;
- Manage and create your affiliate links, and
- Explore a wide variety of customer service, community and training tools and features, including the Kajabi University feature.
The Big Names Who Have Utilized Kajabi
Kajabi is trusted by more than 16,000 organizations and celebrities. It’s the go-to choice for some of the well-known names that are from various sectors, including online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands on thousands of courses accessed and explored by over 35 million students across the globe. In the last the time this article was written, Kajabi boasts more than $650 million of revenue since it was founded in 2010.
Kajabi’s Pricing Plans
The three pricing plans Kajabi offers are quite different from other online course creation tools in that they’re more costly. With monthly rates that start as low as $119, it’s no wonder that this might be an issue for those who would want to give the service a shot. But considering the huge amount of features that are included within each plan, pricing is logically reasonable.
Kajabi’s pricing plans begin by offering the Basic plan that costs $149 per month or $119/mo for billing annually. With this tier, you are able to design three products, gain an maximum of 1,000 active customers, and make your own website you can customize with tools fully provided by Kajabi’s platform. Included are unlimited pages for landing pages, unlimited marketing emails and access to unlimited valuable resources, including one-on one customer support as well as Kajabi University.
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In addition to the Basic plan, there is the Growth plan that happens to be Kajabi’s most popular plan for $199 per month or $159/mo if paid annually. There is also the Pro plan at $399 monthly or $319/mo yearly and is packed with every feature you’d want when you are creating and selling your courses. Kajabi does not currently offer a free plan option. However, a 14-day free trial is available for all three plans. A longer trial of for up to 30 days available on selected blogs. So if you want to try the service and determine if Kajabi is the right choice for you, then the brief trial offer is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The built-in marketing suite. Kajabi’s marketing suite in-house of tools, including e-mail marketing and automation, are specifically designed to be optimized for business, and you don’t have to connect with other third-party services to do this!
- The sales funnel software. Another of the platforms most-loved selling points, the Pipeline Builder. Pipeline Builder lets you make use of proven and easily understandable blueprint templates – no need to overcomplicate yourself!
- The ability to customize without limitations. From designing professional-looking course websites down to the custom domain, Kajabi lets you customize to your heart’s content – and even build your brand from scratch.
- The simple and intuitive site and course editors. Making content using the website and course builder software has never been this easy and swift, and it requires less time and effort to finish the job.
- Unlimited integrations are endless. Apart from native integrations that integrate with ten e-commerce, marketing, and analytics solutions, connecting to the app Zapier allows you to explore and choose from more than a thousand non-native platforms for better effectiveness.
- Building worthwhile relationships with fellow instructors and students. Kajabi’s Community feature allows you to engage with the students in any of your courses. You can also connect, network, and share your joy with hundreds of teachers in the same position as you.
The Cons – What We Don’t Like
- The pricing plans are hefty. Kajabi’s three pricing plans are more than the typical monthly prices offered by other services. There’s no free option available either.
- There is no built-in tool to issue certificates. You might need connect to a third-party certificate app if you plan to create custom-made ones that are of different types.
- Not enough tools for student-instructor engagement. We aren’t happy with the absence of certain features, including adequate discussion forums, as well as the ability to randomly assign tests or assignments. Paul Gowin Kajabi
The Review of Kajabi’s features
User-Friendliness and Experience
One thing that we like the most about Kajabi is the surprisingly easy user experience. One of the reasons is that the platform’s user interface (UI) is organized. If you look at the dashboard menu, you may notice that all features are organized into five main sections: Website, Products, Sales, Marketing and People. The menu’s design is clear and free of clutter, as some elements that are associated with a specified section are collapsible. The UI style is very uniform and reflects Kajabi’s “all-in-one” trademark. You can create your own landing page, alter your course, and communicate with your instructors on one site.
There is a search assistant tool that can be useful when you need to search for something difficult to find. The Kajabi Assistant is found at the top part of the dashboard, in the form of a search bar and it lets you look for items and tools within the site by entering the search terms. As previously mentioned the courses and site builder sections are drag-and-drop, making the process simpler without the need to know how to navigate the site. Kajabi is a more streamlined learning curve compared to several of its peers. It also supports multiple languages other that English for those who want to share your content with broader viewers.
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Course Design and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation function, you may be able to see a collection of course or product templates, or what the platform calls it, blueprints. Each of the blueprints for products differs in terms of structure and design and can be easily modified to suit the needs of instructors.
Included among the listed blueprints are Mini Courses as well as Online Courses, and Drip Courses. Mini Courses are short-form , quick courses which are generally designed as a way to build the brand’s value, whereas Online Courses are full-version versions with a complete content structure that are designed to provide the “world-class” learning experience. Drip courses, on contrary, are classes that are scheduled over a set series of weeks or days. Also called Evergreen Training courses, it’s a much more convenient way to share your content if you as well as your students are occupied with other activities.
Kajabi is known to many as a popular premium course maker. Apart from courses, the blueprints let you create a membership space where your customers can enjoy exclusive content as well as a coaching session lasting 12 weeks. You can also download a blank template where you can create your own course or product completely from scratch!
Categories, Posts, and Content Uploads
As you further explore the course builder, you’ll notice an outline of sections and lessons which have been automatically included when you select any of the course blueprints. In the case of Kajabi, these sections and lessons are known as groups and posts or. Posts are the places where you put in different types of content, such as text, video, and images, while the categories act as folders for the posts that are stored.
It is also possible to include subcategories of posts under the same category, if you wish to organize your content more flexiblely. You may also move and rearrange the outline. Kajabi accepts a broad range of media and text files that can be used to add to your posts, including MOV and MP4 files MP3 and WAV files, PDFs and Word documents. Upload all of them directly from your computer folders or file-sharing cloud platforms such as Google Drive and Dropbox. You can even add existing URLs of your videos to your posts!
Like several other platform for making courses, Kajabi allows you to make use of the feature of bulk uploads. As the name suggests it allows you to upload all the files you have uploaded to your course in one page. This can be useful especially when you’re doing other important stuff.
Course Player Templates
Kajabi provides a selection of over 10 course player themes. Unlike other LMS platforms where you’re only allowed to select one or three themes, Kajabi lets you have the choice of selecting different themes for different products. Similar to the course outline creator, it’s simple to modify any theme to suit your personal style. You can also incorporate elements of your brand, such as the logo images, fonts, and designs into your course player to cultivate your own personal style. Paul Gowin Kajabi
Questions and student interactions
Kajabi includes a quiz function called Assessments that allows you to create quizzes and assignments and then add them to the course of your curriculum. Assessments are an effective method of determining if your students learned something from the lessons you’ve provided them. Through the assessment option, you are able to choose between the three primary types of questions: multiple-choice multi-selection, or paragraph-style. You can also set a passing score to motivate your students to be more engaged with your content more.
Apart from that in addition, in addition, the LMS site has also made strides in creating areas for teachers and students to communicate. Through the Community feature, students have access to comment and interact with any of your courses via their dashboards. You can also write your blog posts to discuss with the rest of them your lessons from the past and your upcoming content. The community feature is offered as a separate feature or as an element of membership space.
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Website Design and Customizability
Why should you upload your course materials to your web domain or WordPress website when Kajabi offers the platform and tools you need to build one on the platform? Kajabi offers unlimited web hosting for three plans of pricing. What’s great about this is you’re guaranteed instant safety and security with the automatic SSL certification as well as the support of a team to manage your website.
You’re also given the liberty to modify your domain and also pick from a wide array of premium, unique themes, all of which you can personalize to your hearts content! It doesn’t stop there: If you’re an expert edupreneur and have signed up to the Growth plan and above you can download custom-designed themes designed to meet your ever-growing needs, plus eliminate all Kajabi logos and substitute that with your own!
Page Builder
Like the course builder that we’ve discussed earlier, Kajabi’s page builder allows you to alter any of the available themes on the website using a variety of easy-to-use and user-friendly editing tools. Upon further exploration, you will be greeted with customizable sets of blocks and sections. They’re similar to the categories and posts from when we’ve discussed our course building tool. Blocks are referred to as the elements that make up the site’s content, such as media files, text and clickable buttons. Sections, on the other hand, are formed by multiple carefully-arranged blocks.
There are over 40 preset sections templates that you can pick from the page builder’s dashboard. We’re all hooked to our smartphones and tablets these days it is logical to use Kajabi to make your website automatically adapt to a mobile layout. It’s even possible to go the extra mile by choosing which site element you wish members to see. With all the tools you need to build your site how you would like it to look Kajabi’s page builders are not just incredibly flexible, but also quick to handle.
Blogging and Other Useful Website Features
Other LMS platforms may not have this, but Kajabi allows you to make a section of your website specifically for your blog. There, you can post information and comments about your course’s content. If you want to make the most of your Kajabi-created website, the service provides you an area where you can publish your content without restriction. It is possible to begin with your blog posts by making your own using Text Editor. You may incorporate SEO elements if you wish to reach a larger audience, group your posts into various categories, and even customize how you would like your blog’s entire section to appear.
Kajabi’s built-in blogging features may not be as up to par as WordPress or Blogspot, but it has enough tools to make it manageable. In addition, you can create podcasts that you can promote on your site. You can upload audio recordings of your podcasts to be hosted on the website and then distributed to major podcasting platforms, such as the Apple Podcasts platform and Spotify. When uploading a podcast episode there are two options: release it as a public podcast free of charge or create an exclusive private podcast that only your users can get access to. Paul Gowin Kajabi
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Marketing and Sales
A big part of what makes Kajabi so popular among edupreneurs is its slew of marketing and sales tools that are extremely easy and straightforward to even non- marketing experts to utilize!
Email Marketing and Affiliate Marketing
A huge draw among the masses, Kajabi’s built-in E-mail marketing functions allow users to send out e-mails related to your course and website to your subscribers students from the comfort of the platform. However, you might be amazed that it can do more than sending e-mails. With the help of Kajabi Automations, you get to automate sequences of e-mails that are triggered by various user actions. For example, when a student successfully logs into one of your classes after the checkout process, a welcome email will be automatically sent to their inbox. If another course is not performing the course, an upsell will be sent to suggest improvement Paul Gowin Kajabi
You can create as many e-mails for your campaigns as you wish and then schedule them in accordance with your preferences. You can choose which members of your group are eligible the messages. Managing e-mails has never been so complete and easy to manage. Unlike other LMS websites, Kajabi already provides you with tools for marketing e-mails that you will not require the integration with third-party platforms to make things work.
Aside from that, Kajabi also has an affiliate marketing feature that lets you assign some of your members as affiliates who can help in promoting your site on behalf of your company. Apart from paying them a commission, you may also track their performance to determine how they can contribute to boosting your conversion and click rates. Paul Gowin Kajabi
Pipeline Builder
Another of Kajabi’s top features is the Pipeline Builder, where you are able to design specialized marketing funnels with no overcomplicating difficulties. While other platforms have similar features that require much more effort and time and effort, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be extremely simple and quick that even those who aren’t experts are able to make the most of it. This amazing feature lets you choose from a variety of pre-designed funnel blueprints or templates for pipelines. These include the following:
- Freebies are great for when you’d like to offer the freebie to lead magnet to grow your database.
- Sales Page OVO – for any time you wish to persuade your public to buy your product by utilizing an online sales page
- Product Launch OVO – for whenever you’re launching a course or any other product
- Zoom Webinar OVO is a great option for whenever you want to promote your products through web workshops
- Free Book OVO is a great resource for whenever you want to showcase your content the free digital book that you can download
- Coaching Campaign OVO is for when you’re trying to promote your classes through an array of coaching sessions
- Blank design – for when you’d like to construct the sales funnel you want from the beginning
When you choose from one of the blueprints for your pipeline Kajabi will automatically generate a set of pages and e-mails you will have to put together to make an effective sales funnel. You can alter the way you would like your sales funnel to appear to your audience. You may even change the theme of your checkout and landing pages, for example you can change the theme to something different The library is with more than 40 templates for landing pages that you can choose from.
Payment and Pricing Options
Kajabi lets you integrate seamlessly with the payment gateway platforms Stripe and PayPal to ensure that your students are able to select one of them to pay for your classes. Stripe is the common payment option that accepts debit and credit card transactions as well as certain e-wallet providers across the world. PayPal however, on the contrary on the other hand, is an option for subscriptions and multi-payment plans. There are no pressing transaction fees on Kajabi’s part since all the money you earn are instantly transferred to your bank account.
For pricing options, Kajabi offers you a wide range of pricing options. You can choose to charge your students for your services at various times (one-time subscription, one-time, or multi-payments) or hand them out to them for free. You also have the option to choose whether you’re planning to charge a set amount for a single item or for a variety of products, and specify specific dates your customers can access within a specific period of time. You can also create coupons to further motivate your audience to purchase the products you offer. Paul Gowin Kajabi
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Integrations with Third-Party Services
Kajabi has a variety of built-in services needed to develop and promote your courses, but you also can connect to third-party applications to provide an additional boost of functions. The platform is currently able to support 10 native integrations, which include the well-known analytics service Google Analytics and app automation service Zapier. Zapier can be extremely helpful because it allows connections to hundreds of tools and third-party apps from e-commerce to user experience.
Customer Support and Training Resources
When it comes to customer service, Kajabi has a bigger advantage over its competitors because it’s one of the few course creation platforms which provide 24/7 live chat support. Unlike some similar services that offer customer support, Kajabi’s team is always available to help you whenever you encounter difficulties creating pages or courses, among other issues that are important, at any time and anywhere. However, it’s important to note that this 24 hour service is only available to instructors who are subscribed to the Growth plan up to for basic users, live chat is available at specific times and on certain days during the day. The approach of Kajabi’s customer support has been highly praised by those who utilize it to create useful courses. Paul Gowin Kajabi
As for tools for training, Kajabi gives you a variety of ways to resources that you can master and then become proficient with. The Kajabi Hero University is packed with courses, tutorials and educational content specifically designed for educators and edupreneurs who want to get started or increase their position in the course creation world. You’re also invited to weekly Q&A-style educational webinars featuring prominent experts from various fields as guests, plus when you’re looking for other advice and tricks the help desk will be there to help you on your way. Alongside Kajabi’s Hero University, there is Kajabi’s Hero Rewards program in which course creators are rewarded with tons of sweet perks as they achieve their targets.
What else is missing in Kajabi?
Kajabi could be an excellent all-in-one solution to create and market your course content However, we need to address a few vital things that are not being addressed. The majority of these would be extremely useful to enhance the user experience. Below are the items we would like to see included in the Kajabi system shortly:
- Built-in tools for issuance of certificates and certificates. Although some of them offer this option, instructors who use Kajabi will often require a connection to third-party applications that are specialized in the issue of certificates, like Accredible.
- More diversity in question types. While we are pleased with the system’s handling of assessment within courses, we wish for the absence of options for question types – plus randomization of said types that is addressed as soon as possible.
- Additional payment options. As of this writing only transactions made through Stripe and PayPal are accepted. In addition, we aren’t sure if there are limits too.
- A public API key. This would have been useful for custom integrations, such as the ability to let your subscribers login using a single sign-in option with other applications.
Alternatives to Kajabi
Kajabi could have the majority of the features an Edupreneur could dream of. But due to its high price plan, and the lack of features, it might cause some to be turned off. If you’re looking for alternatives with commonalities in comparison to Kajabi with regards to performance and reliability we’ve listed a few worthy competitors that you may be considering in making your choice. Paul Gowin Kajabi
- New Zenler is an online course platform that provides all-in-one services similar to Kajabi. The only difference is the price that starts at $67/month You are able to create unlimited courses and sell your course to the right audience without having to worry about breaking the bank!
- Podia isn’t just claiming to be creator-friendly. It’s also extremely simple to use, and much more user-friendly than even Kajabi! In addition, you can make use of marketing features It’s a lot lighter than the other. However, when you consider the budget-friendly price, we can understand the ways Podia will appeal to those who want to start their own business.
- While Kajabi isn’t a reputable platform and lacks sophisticated quiz functions, Thinkific makes up for them. With its affordable price and a wide range of features, it certainly offers higher-end features than the other as well as live lesson courses and an integrated app integration store.
- Teachable is identical to Thinkific in the way it works. But, we need to appreciate how the former can incorporate additional payment options since it accepts Google Pay and Apple Pay, two gateway services Kajabi is not able to offer. You can also avail one-on-one coaching as well as other essential features.
Conclusion
In the end, Kajabi successfully knocks it out of the park by providing nearly all of the tools that most entrepreneurs utilize. It sure does offer all the features you need including the intuitive features needed to design a professional website , to the impressive built-in marketing suite with the ability to understand diagrams of sales funnels as well as efficient email marketing tools.
There may be a few tools that are missing like the issuance of certificates, in particular. With a high cost, it might not be the right option for those with a tight budget. We do recognize that while Kajabi is well in being an all-in-one solution for course creation, it will always have limits. It doesn’t hinder it, however, from being a popular choice among established business owners and creators!
If you’re looking to find an LMS that offers everything you require in one place, Kajabi is something you should strongly think about.
FAQ Paul Gowin Kajabi
What is the meaning of Kajabi translate to?
The term “Kajabi” originates from the word “Kajabi,” which is of Islamic or Arabic origin which means “to take flight.”
Do I have the ability to sell physical items on Kajabi?
Yes! Apart from the standard courses, you can also sell physical products through Kajabi. It is possible to integrate with Shopify to build a fully functional online store on the platform!
Concerning e-mail marketing is it possible Kajabi can replace MailChimp?
Since Kajabi already has the tools for marketing via email built into the platform, it’s natural that it’s adequate to take over third-party apps like MailChimp. If you do intend to make use of the platform, Kajabi still allows you to connect it with other applications as well.
Is Kajabi mobile-friendly?
Yes! Kajabi also has an app that can be downloaded on mobile so that you and your subscribed members can access your entire course content even when you’re traveling. Paul Gowin Kajabi