Hundreds of learning management system (LMS) platforms have various important features you can utilize whenever you create meaningful content. Although there are plenty of sites that let you make use of modern marketing tools to advertise classes to your desired viewers, other platforms might not offer all of the features. While some provide easy-to-use course-building tools, there will also be some that offer editing features that are so complicated that it turns its users off.
Among a sea of e-course platforms, there are a few that offer not just the basic editing interface but also an array of marketing and sales functions. Additionally they also offer nearly all you can think of, from 24/7 help and training resources to top-notch analytics. All-in-one course platforms let you go beyond the limits of your abilities One of them that offer it effortlessly is Kajabi.
In a nutshell What is Kajabi? Review Kajabi
Kajabi is an online platform that allows you to make and sell your content to your customers. Branded as an all-in-one service that provides entrepreneurs from all walks of life with optimized and essential features needed to not just build a professional-looking website for your courses but also allow them to grow to greater heights. Kajabi is widely praised and considered to be one of the best online learning platforms, with an overwhelmingly positive score of 4.6 out of five on Trustpilot.
What makes Kajabi so well-liked and appreciated among its users? It’s true that there are many reasons that make the platform extremely easy for anyone to use. First, it’s the ease of use. From course creation all the way to marketing almost all of Kajabi’s features have been designed so that they are digestible even for those who are new in the world of online courses. A majority of them are advanced, which gives instructors who administer the course the added edge over other instructors. In addition it allows budding entrepreneurs like you run and develop an online course without having to go elsewhere in case something is missing. Kajabi provides all the equipment that one could need in order to live up the ‘one-stop-shop name.
What Does It Let You Do?
There are numerous options that Kajabi allows you to do as an all-in-one e-course solution. We’ve put together a list in bullet points of the key characteristics that you might want to be aware of if you’re considering it. In essence, Kajabi allows you:
- Create engaging and interactive classes using a range of customizing tools, media files, and templates that you can pick in accordance with your personal preferences.
- Create a visually appealing website to present your course content and other products, as well as blogs to keep your students up-to-date on what’s new.
- Make the most of landing pages, checkout pages, and other effective ways to improve your profits, further your reach over the boundaries and increase conversion rates.
- Select the method you want to bill your courses and other services for your students, whether it’s one-time payments or a monthly subscription
- Build effective sales funnels without any issues by making use funnel templates and funnel blueprints;
- Utilize its in-house marketing and analytics software with the ability to send out e-mails, CRM, and automation tools.
- Set up and manage your affiliate links; and
- Explore a wide variety of community and training tools in conjunction with Kajabi University.
Big Names That Have Used Kajabi
Kajabi is used and trusted by more than 16,000 companies and famous personalities. It’s the go-to choice for many of the most well-known people who are part of different industries, such as online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands on thousands of courses that are used and explored by more than 35 million students across the globe. At the time of time of writing Kajabi boasts more than $650 million of sales since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi offers are quite different from other online course creation services in that they’re much more expensive. With monthly rates that start at just $119, it’s not surprising that this might be an issue for those who like to give it a try. With the abundance of essential features already packed within every plan, the price is understandably reasonable.
Kajabi’s pricing plans begin by offering the Basic plan priced at $149 per month or $119/month if billed annually. In this plan, you are able to design three products, gain a maximum of 1,000 active customers, and design your own website you can modify using the tools provided by Kajabi’s platform. Included are unlimited pages for landing websites, indefinite marketing emails as well as unlimited access to helpful resources, including one-on-one customer service and Kajabi University.
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In addition to The Basic Plan, there’s the Growth plan that happens to be the platform’s most popular offer at $199 a month or $159/month if you pay annually, and the Pro plan for $399 per month or $319/month annually and is packed to the brim with all the features you’d like when it comes to making and selling your courses. Kajabi currently does not offer a free plan option. There is however a fourteen-day trial is available. trial is available on all three plans. A trial extension that runs up to 30 days is also available on selected blogs. So if you wish to test the waters to determine if Kajabi is the right fit for you, then the brief free trial is the best method to start.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The built-in marketing suite. Kajabi’s in-house marketing suite of tools, which includes e-mail marketing and automation, are designed to be optimized for business, and it isn’t necessary to integrate with other third-party services to do that!
- The software for sales funnels. Another of the platforms most-loved selling points, the Sales Pipeline Builder lets you make use of proven and easily accessible blueprint templates. No need to get too complicated!
- Unlimited customization. From the creation of professional-looking courses all the way to the custom domain, Kajabi lets you customize to your hearts content and even create your own brand from scratch.
- The easy and intuitive website along with course editors. Making content with the website and course builders hasn’t been this easy and quick, as it takes less time and effort to complete the task.
- Infinite integrations. Aside from native integrations with the ten marketing, e-commerce and analytics solutions, connecting to Zapier’s app lets users to investigate and select among more than a thousand non-native platforms to increase effectiveness.
- Establishing meaningful relationships with students and fellow instructors. Kajabi’s community feature lets you engage with the students enrolled in any of your courses. It also lets you make connections, network and celebrate with a multitude of teachers similar to you.
The Cons – What We Do Not Like
- The steep pricing plans. Three pricing options offered by Kajabi cost greater than the average monthly rates offered by other services. There’s no free plan available either.
- No built-in tools to issue certificates. You may need connect to a third-party certificate application if you intend to make custom-designed certificates that are of different types.
- Not enough tools for student-instructor engagement. We aren’t happy with the absence of certain features, including proper discussion forums and the ability to randomize the assignments or quizzes. Review Kajabi
A Review of Kajabi’s Features
User-Friendliness and Experience
One thing we like one thing we like about Kajabi is the shockingly easy user experience. One of the reasons is that the users interface (UI) is organized. If you check the dashboard menu, you may notice that all features are arranged into five main sections: Website, Products, Sales, Marketing, and People. The design of the menu leaves no space for clutter, as some elements that are associated with a specified section are collapsible. The UI layout is very consistent and reflects Kajabi’s “all-in-one” hallmark. You can create a landing page, modify your course and interact with your fellow instructors on the same site.
There is a search assistant tool that is useful anytime you’re looking for something that is hard to find. The Kajabi Assistant is located at the top of the dashboard in the shape as a “search bar and it lets you look for specific tools and products within the site by entering the words. As mentioned previously the website builder and course builder sections can be moved and dropped which makes the process easier without having to know how to navigate it. Kajabi is a more streamlined learning curve than a couple of its contemporaries. It also supports multiple languages other than English if you wish to share your content with broader viewers.
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Course Design and Engagement
Product Blueprints
Once you explore Kajabi’s course creation feature, you’ll soon encounter a list of templates for courses or products, or what the platform refers to them blueprints. Each of the blueprints for products varies in structure and type and can be customized to suit the needs of instructors.
Included among the listed blueprints are Mini Courses, Online Courses, and Drip Courses. Mini Courses are quick-form courses, which are typically designed as a means of gaining the brand’s value, whereas Online Courses are full-version courses with a complete content structure created to offer an “world-class” learning experience. Drip courses, on the other hand, are courses that are scheduled over the course of a specified number of days or weeks. Also called Evergreen Training courses, it’s an efficient method to distribute your content if you or your students are busy with other activities.
Kajabi may be known by many as a well-known premium course maker. Apart from courses, the blueprints allow you to create a membership space for your members to enjoy exclusive content and a coach session that spans 12 weeks. You can also download a blank template where you can create an entire course or product completely from scratch!
Categories Posts, Categories, as well as Content Uploads
When you look into the course builder, you’ll see the outline of the sections and lessons which have been automatically added when you select one of the blueprints for your course. In the case of Kajabi, these segments and classes are referred to as groups and posts and vice versa. Posts are where you put in different types of content, like text, videos and images, whereas the categories act as folders in which the posts are stored.
You may also incorporate subcategories for posts in a category if you want to structure your content flexibly. You can move and rearrange the outline. Kajabi accepts a broad range of text and media files that can be used to add to your posts. These include MOV and MP4 files, WAV and MP3 files, PDFs and Word documents. Upload any of them through your computer’s folders or via cloud-based file sharing platforms like Google Drive and Dropbox. You can even add existing URLs of your video to your blog posts!
Like several other platform for making courses, Kajabi allows you to utilize the feature of bulk uploads. Similar to the name that you can upload all your files to your courses in one page. This is a great option particularly if you’re performing other tasks.
Course Player Templates
Kajabi provides a selection of over 10 course player themes. Unlike other LMS platforms that only allow you to be given the option to choose one or three themes, Kajabi lets you have the freedom to choose different themes for various products. Like the outline maker, it’s easy to customize any theme to match your preferences. You can also incorporate elements that represent your brand like your logo or images as well as font designs into your course player in order to give it a an individual touch. Review Kajabi
Questions and student interactions
Kajabi offers a quiz feature called Assessments. It allows you to make quizzes and assignments and then add them to the course of your class. Assessments are an effective way to determine whether your students have learned something from the lessons you’ve provided them. Through the assessment feature, you get to choose from three different types of questions: multiple-choice multi-selection, or paragraph-style. You can even set an assessment score that will encourage your students to be more engaged with your material more.
Apart from that in addition, in addition, the LMS site has also made progress in creating spaces for teachers and students to communicate. Through the Community feature your students are able to comment and interact with any of your courses via their dashboards. You can also write your blog posts to discuss with other students your previous lessons and your upcoming content. The community feature is offered either as a standalone item or as a part of your membership space.
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Website Design and Customization
Why share your course contents to your web domain or WordPress site when Kajabi provides the platform and the tools to build one on the platform? Kajabi offers unlimited web hosting for all three pricing plans. What’s awesome about it is you’re assured of instant security and safety with an automated SSL certification as well as the support of a team to manage your site.
Additionally, you have the freedom to customize your domain, as well as choose from a variety of unique, professional themes, which you can personalize to your liking! It doesn’t stop there: if you’re an expert edupreneur and signed to the Growth plan or higher, you get to use custom-designed themes that are built to fit your ever-expanding needs as well as take away all Kajabi branding and replace that with your personal brand!
Page Builder
Similar to the course builder we’ve mentioned previously, Kajabi’s page builders allows you to modify any of the themes for websites using a set of user-friendly and intuitive editing tools. If you continue to explore, you will be greeted with customizable sets of blocks and sections. They’re essentially like the categories and posts we discussed when we’ve talked about our course building tool. Blocks are referred to as the elements that make up the site’s content including media files, text as well as clickable button. Sections on the other hand are made up of multiple carefully-arranged blocks.
There are over 40 pre-designed sections templates that can be picked from the page builder’s dashboard. Since we’re all connected to our phones and tiny tablets nowadays it is logical to use Kajabi to let your site automatically adjust to a mobile-friendly layout. You can go an extra mile by picking the elements of your website you want members to view. With all the necessary tools to make your site look as you wish it to look Kajabi’s page builders are not just extremely flexible, but also quick to handle.
Blogging and Other Web-based Features
Other LMS platforms may not have this, but Kajabi allows you to create sections of your website dedicated to your blog where you can publish information and comments on the content of your course. If you’re looking to get the most out of your Kajabi-made site it provides the opportunity to do so without limits. You can get started with your blog posts by making one with Text Editor. You may include SEO elements if you wish to have a wider reach or group your posts into various categories and even alter the way you want your entire blog section to appear.
Kajabi’s built-in blogging tools might not be on par as WordPress or Blogspot, but it has enough tools to allow it to be managed. In addition, you can create podcasts that you could promote on your site. You can upload audio recordings of your podcasts to be hosted on your website and then distributed to major podcasting platforms like Apple Podcasts and Spotify. When uploading an episode of your podcast, you have two options: either release the podcast as a public one free of charge or create an exclusive private version which only your subscribers are able to access. Review Kajabi
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Marketing and Sales
Part of what makes Kajabi so popular with edupreneurs is its slew of sales and marketing tools that are supremely user-friendly and easy to even non- marketing experts to make use of!
E-mail and Affiliate Marketing
A huge draw among the masses, Kajabi’s built-in email marketing feature allows you to send emails related to your course and website to your subscribers students from the comfort of the platform. But you may be surprised by the fact that it goes beyond just send e-mails. With the aid of Kajabi Automations, you get to automate sequences of e-mails triggered by different kinds of user actions. For example, when a student is successfully logged in to one of your courses following checking out, a welcome message will be sent automatically directly to the student’s inbox. If the course performs poorly the course, an upsell will be sent to suggest an improvement Review Kajabi
You can create as many e-mails to the campaign you wish and then schedule them in accordance with your preferences. You can also choose which members of your group are eligible to receive those messages. E-mail management has never been so complete and easy to manage. Contrary to other LMS websites, Kajabi already provides you with tools for marketing e-mails that you will not require the integration with third-party platforms to make things work.
Apart from that, Kajabi also has an affiliate marketing option which allows you to designate some of your members as affiliates to help promote your content on your behalf. In addition to paying them a commission, you may also track their performance to gauge how they can contribute to increasing your conversion and click rates. Review Kajabi
Pipeline Builder
Another of Kajabi’s notable features is its Pipeline Builder, where you are able to design specialized marketing funnels that do not have any overly complicated issues. While other platforms have similar features that require more time and effort however, the Pipeline Builder is designed to be quick and simple that even beginners are able to make the most of it. This amazing feature allows you to choose from a variety of pre-designed funnel designs or pipeline blueprints. They include:
- Freebies are great for when you’d like to offer an offer as a lead magnet to build your list
- Sales Page OVO is a great option any time you wish to convince your intended public to buy your product by utilizing the sales page
- Product Launch OVO is a great option for whenever you’re launching a course or another product
- Zoom Webinar OVO – for whenever you want to promote your business through web-based training seminars
- Free Book OVO – for whenever you want to showcase your content an online book for free download.
- Coaching Campaign OVO is for any time you’re promoting your courses through the use of coaching sessions
- Blank blueprint – for whenever you want to build your sales funnel from starting
After you pick one of the blueprints for your pipeline Kajabi will automatically generate a set of pages and e-mails you will require to create an efficient sales funnel. You can customize how you wish your funnel to look to your customers. You may even change the design of your landing and checkout pages, for example you can change the theme to something different The library is filled with 40+ templates for landing pages that you can select from.
Payment and Pricing Options
Kajabi allows you to integrate seamlessly with payment gateways like Stripe and PayPal so that your member students are able to select one of them to pay for your classes. Stripe is the most popular payment option that allows debit and credit card transactions, as well as select e-wallet providers all over the world. PayPal is, on the other hand, is available as an option to subscribe as well as multi-payment plans. There aren’t any urgent fees for transactions on the part of Kajabi, as all your earnings will be immediately transferred directly to the bank accounts of your choice.
When it comes to the pricing, Kajabi gives you a wide range to choose from. You can charge your students for your products at various times (one-time, subscription, and multiple payments) or hand them out for free. You even have the chance to decide if you want to charge a specific amount for one product or multiple products, and specify specific dates your students can access your products within a given time frame. You also get to generate coupons to further motivate your customers to purchase all of your products. Review Kajabi
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Integrations to Third-Party Services
Kajabi may have a plethora of built-in tools to create and market your courses However, you can connect to third-party applications to provide an added boost in functionality. Kajabi currently has 10 native integrations, which include the well-known analytics service Google Analytics and app automation service Zapier. Zapier comes in very handy since it allows you to establish connections with hundreds more tools and third-party apps that range from e-commerce to user experiences.
Training and Customer Support Resources
In terms of customer support, Kajabi has a bigger advantage over its competitors because it’s one of the few platforms for creating courses that offer 24/7 live chat support. Contrary to similar services, Kajabi’s customer support team is available to assist you if you’re struggling to create an online course or website, in addition to other important issues, anytime and anywhere. It’s crucial to note that this 24 hour support is available to instructors who subscribe to the Growth plan and above – for Basic users live Chat support can be scheduled at specific times and on certain days during the day. However, Kajabi’s method of customer support has been highly praised by many of the instructors who use it to design useful courses. Review Kajabi
In terms of training tools, Kajabi offers an array of options to resources that you can master and then become proficient with. Kajabi Hero University Kajabi Hero University is packed with tutorials, courses and informational content that are specifically targeted at educators and edupreneurs to help them get started or increase their position in the world of course design. Additionally, you can attend weekly Q&A-style educational webinars featuring prominent experts from various fields as guests, plus, if you’re looking for more advice and tricks assistance, the help section is available to help you along the way. In addition to the platform’s Hero University, there is Kajabi’s Hero Rewards program in which course creators get rewarded with numerous sweet rewards when they reach their objectives.
What is the other thing that is missing from Kajabi?
Kajabi might be a fantastic all-in-one platform to develop and promote your course content However, we need to address a few vital things that are missing. A majority of them could be extremely useful to enhance the user experience. Below are the items that we wish would be added to Kajabi’s system in the near future:
- Built-in tools that issue certificates and other credentials. Although some of them offer this option instructors who utilize Kajabi often will still need to connect to third-party applications that are specialized in the issue of certificates, like Accredible.
- More diversity in question types. While we may appreciate the system’s handling of assessment within the course, we would like for the lack of options for question types – plus randomization of said types that is addressed as soon as possible.
- Other payment options. As of the moment there are only two options for transactions: Stripe or PayPal are accepted. Not only that, but we don’t understand why there are limits also.
- A public API key. This could be useful for creating custom integrations such as having your students who have subscribed to your service login using a single sign-in option with other applications.
Alternatives to Kajabi
Kajabi may have essentially most of the features an Edupreneur would ever want to have. But due to its high price plan and a plethora of features, it may cause some to be turned off. If you’re looking for alternatives that share similarity in comparison to Kajabi with regards to performance and reliability we’ve listed a few worthy alternatives that you might be considering when making your choice. Review Kajabi
- New Zenler is an online course platform that offers all-in-one solutions similar to Kajabi. The only major difference is the cost – starting at only $67/month, you can create unlimited courses and advertise to your target audience without worrying about spending a dime!
- Podia doesn’t just claim to be a creator-friendly platform. It’s also extremely easy to use, far easier than Kajabi! Although you can utilize marketing tools Podia is much less heavy than other. However, when you consider the budget-friendly cost, we can see the ways Podia can appeal to DIY entrepreneurs getting into the business.
- While Kajabi does not have credentials or advanced quiz features, Thinkific makes up for them. With its affordable price It certainly has higher-end features than the other which includes live lesson courses and a built-in app integrations store.
- Teachable is similar to Thinkific in terms of how it operates. But, we need to appreciate the way that Teachable can integrate additional payment options as it can support Google Pay and Apple Pay two gateways that Kajabi does not have. It also lets you utilize one-on-one coaching as well as other essential features.
Conclusion
All in all, Kajabi successfully knocks it out of the park by having nearly all the options that most entrepreneurs use. It does provide the basic features that everyone needs to be able to build a professional-looking website , to the impressive built-in marketing suite with the ability to understand sales funnel blueprints and efficient marketing tools for e-mails.
There could be some tools that are missing like the issuance of certificates specifically. Plus with a steep cost, it might not be the right option for those with a tight budget. We do recognize that even though Kajabi performs very well as an all-in-one solution for course creation, it will always have limitations. That doesn’t stop it, but it is an extremely popular choice for established creators and businesses!
If you’re looking to find an LMS that offers everything you require on one platform, Kajabi is something you must seriously consider.
FAQ Review Kajabi
What does the word Kajabi mean?
The word “Kajabi” is derived from the word “Kajabi,” which is of Islamic (or Arabic origin that means “to take flight.”
Can I sell physical products on Kajabi?
Yes! Apart from the standard courses, you can also sell physical items on Kajabi. You can even join with Shopify to set up a fully functioning online store on Kajabi!
Regarding marketing via e-mail, is it possible that Kajabi could take over MailChimp?
Since Kajabi already comes with E-mail marketing tools integrated into the platform, it makes sense that it’s enough to take over third-party apps such as MailChimp. However, if you do want to use the platform, Kajabi still allows you to connect it with other apps as well.
Is Kajabi mobile-friendly?
Yes! Kajabi even offers a mobile app to ensure that you and the members who have subscribed have access to all course materials even when in the move. Review Kajabi
