Many learning management system (LMS) platforms offer a variety of crucial features that you can use whenever you create meaningful content. Although there are plenty of sites that let you make use of modern marketing tools to promote the courses you offer to your target audience, others might not provide all the features. While some provide easy-to-use course-building tools, there will also be few that may provide editing options so complex that it turns off its users.
Within the sea of online course platforms, there are a few that offer not just an easy editing interface, but also an array of sales and marketing functions. In addition to that they also offer almost all you can think of including 24/7 support and training tools to top-of-the-line analytics. All-in-one course platforms let you explore beyond your limits and one of the platforms that offer it effortlessly is Kajabi.
A Quick Look Kajabi: What exactly is Kajabi? Schedule Once Kajabi
Kajabi is an online platform that lets you make and sell your courses to an customers. Branded as an all-in-one service, Kajabi provides edupreneurs from all aspects of their lives with the most efficient and essential features needed to not only create a professional website for your courses , but let them grow to greater heights. Kajabi has been praised by the media and considered to be one of the most effective online learning platforms, with an overwhelming positive rating with a score of 4.6 out of five on Trustpilot.
What makes Kajabi so popular and well-received by its users? It’s true that there are many aspects that make this platform extremely convenient for all to utilize. First, it’s the simplicity of usage. From course creation to marketing and sales, nearly all of the Kajabi features have been designed so that they are accessible to those who are just getting started in the world of e-learning. Most of them are also advanced, which gives instructors who administer the course an edge over the rest. In addition, it lets budding entrepreneurs such as you manage and build an online course without having to go to another place if something else isn’t available. Kajabi provides all the equipment that one could need and is a true testament to its ‘one-stop shop’ moniker.
What Does It Let You Do?
There are a variety of options that Kajabi allows you to create an all-in-one e-learning solution. We’ve made a list in bullet form of the key features that you may want to watch out for when you’re thinking about the option. In essence, Kajabi allows you:
- Create interactive and engaging classes using a range of customizing tools such as media files, templates that you can choose according to your preference;
- Build a presentable website to house your course contents and materials, as well as a blog where you can keep your students up-to-date on the latest developments;
- Efficiently make use of the landing page, checkout pages, and other ways to improve your profits, further your reach beyond the limits and increase conversion rates.
- Choose how you wish to charge your courses or other items to your students – whether it’s a one-time payment or a subscription for a month;
- Design and build effective sales funnels without any problems through the use funnel templates and funnel blueprints;
- Use its own marketing and analytics suite that includes e-mail marketing as well as CRM and automated tools.
- Create and manage your affiliate links, and
- Explore a variety of customer service, community, and training resources, with the addition of the Kajabi University feature.
Big Names That Have Used Kajabi
Kajabi is trusted by more than 16,000 companies and big-name personalities. Kajabi is the preferred choice of some of the well-known names who are part of different sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands upon thousands of courses, accessed and explored by over 35 million students all over the world. In the last writing, Kajabi has generated over $650 million in revenue since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi provides are very different than other online course creation services in that they’re more expensive. With monthly rates that start at just $119, it’s not surprising that it can be a hindrance for some who would be interested in giving Kajabi a go. However, when you consider the number of features that are included in each plan, the pricing is logically reasonable.
Kajabi’s pricing plans begin at the Basic plan, which costs $149 per month or $119/month if billed annually. With this tier, you are able to design three products, garner an maximum of 1 000 active clients, and make websites that you are able to modify using the tools provided by the platform. Also included are unlimited landing webpages, unlimitted marketing emails, and unlimited access to helpful resources, including one-on-one customer service and Kajabi University.
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In addition to basic plans, there is the Growth plan that happens to be the platform’s most popular offer at $199 a month or $159/mo if paid annually, and the Pro plan, which costs $399 per month or $319/month annually that is loaded to the brim with every feature you’d want when it comes to making and selling your courses. Kajabi is currently not offering any free plans. However, a 14-day free trial is available on all three plans. An extended trial that lasts for up to 30 days also available on selected blogs, so if you’re looking to test the waters to determine if Kajabi is the right choice for you, then the brief trial period is the ideal option.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The integrated marketing suite. Kajabi’s in-house marketing suite of tools, which includes automated e-mail marketing, and automation are optimized for businessuse, and you don’t have to connect with any other third-party service for this!
- The software that creates sales funnels. Another of the platform’s best-selling points, the Pipeline Builder. Pipeline Builder lets you make use of well-tested and accessible blueprint templates. No need to get too complicated!
- The ability to customize without limitations. From creating professional-looking course websites down to the custom name, Kajabi lets you customize to your hearts content and even create your own brand from the ground up.
- The user-friendly and simple site along with course editors. Making content with the website and course builder software has never been this easy and swift, and it takes less time and effort to complete the task.
- Unlimited integrations. Apart from native integrations with ten e-commerce, marketing, and analytics solutions, connecting to Zapier’s app allows you to explore and choose from more than a thousand non-native platforms to increase effectiveness.
- Building worthwhile relationships with your students and instructors. Kajabi’s Community feature allows you to connect with students enrolled in any of your courses. You can also network, connect, and celebrate with tons of teachers who happen to be in the same shoes as you.
The Cons – What We Do Not Like
- The steep pricing plans. The three plans offered by Kajabi are higher than the typical monthly prices provided by other companies. There’s no free plan available neither.
- There are no built-in tools for issuance of certificates. You may need connect to a third-party certificate app if you plan to create custom-made ones that are of different types.
- Not enough tools for student-instructor engagement. We don’t appreciate the lack of certain tools, such as appropriate discussion forums as well as the ability to randomize the assignments or quizzes. Schedule Once Kajabi
A Review of Kajabi’s Features
User-Friendliness and Experience
One thing we love one thing we like about Kajabi is the shockingly easy user experience. First, the majority of the users interface (UI) is organized. If you may notice on the dashboard menu, you may notice that all features are organized into five main sections – Website Products, Sales Marketing and People. The menu’s design is clear and free of confusion, as certain aspects that belong to the specific section can be collapsed. The UI design is very consistent and reflects Kajabi’s “all-in-one” hallmark. You can create a landing page, modify your course, and even interact with your fellow instructors on the same site.
There is a search assistant tool that can be useful when you need to search for something that is hard to find. The Kajabi Assistant is located at the top part of the dashboard in the form of a search bar and allows you to search for items and tools on the site by entering the words. As mentioned previously, both Kajabi’s site builder and course builder sections can be dragged and dropped, making the process simpler without having to know how to navigate it. Kajabi is more user-friendly and has a less arduous learning curve compared to a couple of its contemporaries. It is also compatible with other languages that English in case you want to share your content with broader audience.
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Course Creation and Engagement
Product Blueprints
When you go through Kajabi’s course design feature, you will quickly come across a variety of product or course templates or what the platform calls it, blueprints. Each of the blueprints for products differs in terms of structure and design and can be easily modified to meet the needs of any instructor.
The blueprints listed are Mini Courses and Online Courses, and Drip Courses. Mini Courses are short-form , quick courses, which are typically designed as a means of gaining brand recognition, while online Courses are full-version types with a full content structure created to offer an “world-class” education experience. Drip courses, on the contrary, are classes that are scheduled over an established period of days or weeks. Also known as Evergreen Training courses, it’s an easier way to share your content if you and your students are busy with other things.
Kajabi may be known by many as a well-known premium course-maker. Apart from courses, the blueprints also allow you to create a membership area that allows your customers to access exclusive content and a coaching session that spans 12 weeks. There’s also a blank template that allows you to create a course or product from the ground up!
Categories Posts, Categories, and Content Uploads
When you explore the course builder, you’ll see the outline of the sections and lessons which have been automatically added when you select one of the blueprints for your course. In Kajabi’s case, those parts and the lessons known as groups and posts respectively. Posts are where you put in different types of content including text, video, and images, while the categories function as folders in which the posts are stored.
You may also incorporate subcategories of posts within the same category, if you wish to structure your content flexibly. You can also move and rearrange the outline. Kajabi accepts a variety of media and text files that can be used to add to your posts. These include MOV and MP4 files, MP3 and WAV files, PDFs and Word documents. You can upload any of them from your computer folders or through file-sharing cloud platforms like Google Drive and Dropbox. You can also copy and paste existing URLs of your videos to your blog posts!
Like a few select course-making platforms, Kajabi allows you to make use of the bulk upload feature. Like the name implies, you can add all the files you have uploaded to your course in one page. This one is handy especially when you’re performing other tasks.
Course Player Templates
Kajabi provides a selection of over 10 course player themes. Contrary to other LMS platforms, where you’re allowed to select only one of three theme options, Kajabi lets you have the option of choosing several themes to suit various products. Like the outline maker, it’s simple to alter any theme to suit your personal style. It is possible to incorporate specifics of your company’s image including logos images, fonts, and design into your course player in order to give it a your own personal style. Schedule Once Kajabi
Quizzes and Student Interactions
Kajabi has a quiz feature called Assessments that allows you to make quizzes and assignments and include them as part of your course. Assessments are an effective way to assess if your students learned something from the course you’ve taught them. With the assessment option, you are able to choose between the three primary types of questions: multiple-choice multiple-selection, and paragraph-style. You can even create a passing score to motivate your students to be more engaged with your content more.
Aside from that aside from that, it is also important to note that the LMS site has also made progress in creating spaces for students and teachers to communicate. Through the Community feature your students are able to participate and leave comments on all of your courses on their dashboards. You can even write in your posts to discuss with the rest of them your previous lessons and your upcoming content. The community feature can be accessed either as a standalone item or as a part of your membership.
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Website Design and Customization
Why would you want to publish your course content on your website’s domain as well as WordPress website when Kajabi provides the platform and tools to create one within the platform? Kajabi offers unlimited web hosting for three plans of pricing. The best part is that you’re guaranteed immediate safety and security with an automated SSL certification, as well as a team to help maintain your website.
You’re also given the liberty to personalize your domain and also pick from a wide array of premium, unique themes that you can personalize to your hearts content! The possibilities don’t end there: If you’re an expert in edupreneurship and signed to the Growth plan and higher you are able to download custom-designed themes designed to fit your ever-expanding needs and also eliminate all Kajabi brand names and then replace it with your own!
Page Builder
Like the course builder that we’ve discussed earlier, Kajabi’s page builder allows you to alter any of the available themes for websites using a set of easy-to-use and user-friendly editing tools. After further exploration you’ll be presented with customizable sets of blocks and sections. They’re essentially like post categories, and categories we discussed when we’ve discussed the course builder. Blocks are the elements that compose the site’s content including text, media files, as well as clickable button. Sections on the other hand are made up of multiple neatly-arranged blocks.
There are over 40 pre-designed section templates that can be picked from the page builder’s dashboard. As we’re all glued to our smartphones and small tablets nowadays it is logical to use Kajabi to make your website automatically adjust to a mobile-friendly layout. You can even go the extra mile by choosing which site element you wish for your member learners to see. With all the tools you need to create your website however you want it to look, Kajabi’s page builder is not only super flexible but also easy to manage.
Blogging and Other Web-based Features
Other LMS platforms might not offer this feature, but Kajabi allows you to make an area on your site that is dedicated to your blog, where you can share comments and updates on your course content. If you want to make the most out of your Kajabi-made site this service offers you the opportunity to do so without limits. Start by creating the blog post by creating one using the text editor. You may include SEO elements if you wish to have a wider reach or group your posts into different categories, or even change the way you want your entire blog section to look.
Kajabi’s built-in blogging tools may not be as up to par as WordPress or Blogspot, but it has enough tools to make it manageable. You can also create podcasts that you could promote on your website. You can upload audio recordings of your podcast that will be hosted on your website and distributed to major podcasting platforms, such as Apple Podcasts and Spotify. When uploading a podcast episode, you have two options: either release the podcast as a public one free of charge or create an exclusive private podcast that only your members have access to. Schedule Once Kajabi
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Marketing and Sales
Part of what makes Kajabi so well-liked among entrepreneurs is the variety of marketing and sales tools that are highly user-friendly and easy for even those who aren’t marketing experts to utilize!
Email Marketing and Affiliate Marketing
A huge draw among the masses, Kajabi’s built-in e-mail marketing function allows you to send emails about your course and website to your subscribed member students while seated on the platform. But you may be surprised by the fact that it goes beyond simply send emails. With the help with Kajabi Automations, you get to create automated sequences of emails that are triggered by various user actions. For example, when your student is successfully logged in to one of your classes after the checkout process, a welcome email will be automatically sent to their inbox. If the course performs poorly, an upsell is sent to suggest an improvement Schedule Once Kajabi
You are able to create as many e-mails to your campaign as you like and then schedule them in accordance to your preference. You can even select which of your members gets to receive these messages. Managing e-mails has never been more extensive and yet simple to manage. Unlike other LMS websites, Kajabi already provides you with e-mail marketing tools that wouldn’t have to worry about integrating with other third-party platforms to make things work.
Apart from that, Kajabi also has an affiliate marketing function which allows you to designate some of your members as affiliates who can help in promoting your site on behalf of you. Apart from paying them the commission rate it is also possible to track their performance to determine the extent to which they are contributing to boosting your conversion and click rates. Schedule Once Kajabi
Pipeline Builder
Another of Kajabi’s standouts can be its Pipeline Builder, where you get to create specialized marketing funnels without a lot of difficulties. While other platforms have similar features, which require more time and effort, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be extremely simple and quick that even the uninitiated can make better use of it. This feature is stunning and lets you choose from a set of pre-made funnel blueprints or templates for pipelines. They include:
- Freebies – to be used whenever you’d like to offer an offer as a lead magnet to increase your database.
- Sales Page OVO – to use whenever you want to convince your target public to buy your product via an online sales page
- Product Launch OVO – to use any time you’re launching a course or any other product
- Zoom Webinar OVO – to use occasions when you need to advertise your products through web seminars
- Free Book OVO is a great resource for whenever you want to showcase your content an online book for free download.
- Coaching Campaign OVO is for whenever you’re promoting your courses by means of the use of coaching sessions
- Blank blueprint – for whenever you’re looking to create your sales funnel from starting
After you pick one of the pipeline blueprints Kajabi instantly creates a set of pages and emails you’ll have to put together to make an effective sales funnel. You may customize however you would like your sales funnel to look to your customers. You can even alter the look of your landing and checkout pages, for example you can change the theme to something different The library is filled with 40+ page templates that you can pick from.
Optional Payment Options and Price
Kajabi lets you seamlessly integrate with payment gateways like Stripe and PayPal to ensure that your students are able to select one of them to pay for your courses. Stripe is a popular payment option that allows debit and credit card transactions and various e-wallet companies across the world. PayPal, on the other hand, is available as an option for subscriptions as well as multi-payment plans. There aren’t any charges for transactions on Kajabi’s side because all your earnings are instantly transferred into your account at the banks.
When it comes to pricing options, Kajabi offers an array of options for you to choose from. You can cost your pupils for the products at various time frames (one-time or subscription and multiple payments) or give them away at no cost. You even have the chance to choose whether you’re planning to charge a specific amount for a single item or for a variety of products, as well as establish specific dates for your members can access within a certain timeframe. You can also create coupons to further motivate your customers to purchase all of your products. Schedule Once Kajabi
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Integrations with Third-Party Services
Kajabi is a host of built-in features to help you create and market your courses, but you also have the option of connecting to third-party applications to provide an additional boost of functions. The platform currently supports the integration of ten natively-built integrations, such as the well-known analytics service Google Analytics and app automation service Zapier. Zapier comes in very handy since it allows you to establish connections to hundreds of third-party applications and tools, ranging from e-commerce to user experience.
Customer Support and Training Resources
In terms of customer service, Kajabi has a bigger advantage over the rest as it is one of the only course creation platforms which provide 24/7 live chat support. In contrast to other similar platforms the Kajabi customer support team is always ready to help you whenever you’re struggling to create pages or courses, among other important issues, anytime and from anywhere. However, it’s important to note that this 24 hour feature is available for instructors who are subscribed to the Growth plan upwards – for basic users Live chat support is scheduled for certain times and days during the day. The approach of Kajabi’s customer service has been praised by many who use it to create relevant courses. Schedule Once Kajabi
In terms of tools for training, Kajabi gives the user a range of access to use resources to learn and get used to. The Kajabi Hero University is packed with tutorials, classes and informational content that are specifically geared towards teachers and edupreneurs who want to get started or increase their standing in the world of course design. You’re also invited to weekly Q&A-style educational webinars featuring leading experts from different areas as guests. Additionally when you’re looking for additional information and tips, the help center is always there to guide you on your way. In addition to the platform’s Hero University, there is also a Kajabi Hero Rewards program in which course creators are rewarded with many sweet perks when they reach their objectives.
What else is missing in Kajabi?
Kajabi could be an excellent all-in-one solution to create and market your course content however, we must take care of a few essential things that aren’t being addressed. The majority of these would have been very useful in improving the experience. Here are the following things that we wish would be added to Kajabi’s system in the near future:
- Built-in tools that issue certificates and other credentials. Although some of them offer this option, instructors who use Kajabi often will still need to connect to third-party software which specialize in issuance of certificates, like Accredible.
- More diversity in question types. While we may appreciate the system’s handling of assessment within courses, we wish for the lack of different types of questions – plus randomization of said types and their randomization to be resolved as quickly as possible.
- Additional payment options. As of the moment only transactions made through Stripe or PayPal can be accepted. In addition, we aren’t sure if there are limits as well.
- A public API key. This could be useful for custom integrations, like having your students who have subscribed to your service log in with the single sign-in option in other apps.
Alternatives to Kajabi
Kajabi could have the majority of the features any aspiring edupreneur could ever dream of. But with the steep price plan, and the lack of features, it might turn some people off. If you’re seeking alternatives that have commonalities with Kajabi with regards to reliability and performance we’ve listed a few worthy alternatives that you might want to consider in making your choice. Schedule Once Kajabi
- New Zenler is an online course platform that provides all-in one services similar to Kajabi. The only major difference is the price that starts at $67/month You are able to create unlimited courses and sell to your target audience without ever having to worry about spending a dime!
- Podia isn’t just claiming to be user-friendly. It’s also extremely simple to use, much easier than Kajabi! Although you can benefit from marketing features, it’s much lighter than Kajabi. However, when you consider the budget-friendly cost we can see how Podia can appeal to DIY entrepreneurs getting into the business.
- While Kajabi lacks credentials and sophisticated quiz functions, Thinkific makes up for them. With a price that is affordable for beginners and a wide range of features, it certainly offers greater features that the other has which includes live-taught courses as well as an integrated app integration store.
- Teachable is like Thinkific in terms of how it operates. However, we must appreciate how Teachable is able to incorporate additional payment options since it accepts Google Pay and Apple Pay, two gateway services Kajabi doesn’t have. You can also avail one-on-one training and other key features.
Conclusion
All in all, Kajabi successfully knocks it out of the park by offering a wide range of tools that most entrepreneurs make use of. It sure does offer the basic features that everyone needs including the intuitive features needed to build a professional-looking website , to the impressive built-in marketing suite with the addition of simple plans for sales funnels, as well as effective email marketing tools.
There may be a few tools missing, such as the issue of certificates in particular. With a high cost, it might not be the right choice among the budget-conscious. However, we understand that, while Kajabi does great as an all-in one solution for creating courses but it’s not without limitations. That doesn’t stop it, but it is an extremely popular choice for established business owners and creators!
If you’re still looking for an LMS that offers everything you require on one platform, Kajabi is something you ought to seriously consider.
FAQ Schedule Once Kajabi
What is the meaning of Kajabi translate to?
The term “Kajabi” derives from a word of Islamic or Arabic origin that means “to fly.”
Can I sell physical products on Kajabi?
Yes! Aside from the usual courses, you can also sell physical items on Kajabi. You can also join with Shopify to create a fully-functioning e-commerce shop on the platform!
In terms of e-mail marketing is it possible Kajabi can take over MailChimp?
Since Kajabi already has the tools for marketing via email built into the platform, it makes sense that it’s adequate to take over third-party apps such as MailChimp. However, if you do intend to make use of it, Kajabi still allows you to integrate it with other applications as well.
Is Kajabi mobile-friendly?
Yes! Kajabi even offers an app for mobile devices to ensure that you and your subscribed members have access to all courses even while on the go. Schedule Once Kajabi
