Many learning management system (LMS) platforms offer a variety of essential features that can be utilized when creating content of high quality. Although there are plenty of sites that let you make use of modern marketing tools to market classes to your desired viewers, other platforms might not offer all of these features. While some provide easy-to-use tools to build courses, there’ll also be few that may provide editing options that is so complicated it turns its users off.
In the sea of e-course platforms, there are a few which offer more than just an easy editing interface, but also a myriad of marketing and sales functions. In addition to that they also offer nearly everything you could think of such as 24/7 assistance and training resources to top-notch analytics. All-in-one course platforms let you discover the world beyond your boundaries, and one of those which can provide this is Kajabi.
At a Glance Kajabi: What exactly is Kajabi? Setting Up Kajabi Products
Kajabi is an internet-based platform which allows you to develop and market your courses to an student audience. The company is advertised as an all-in-one solution and platform for edupreneurs, Kajabi offers edupren all kinds of industries with the best and essential features needed to not just create a professional site for your courses, but let them grow to greater heights. Kajabi has been critically acclaimed and considered to be one of the best online courses platforms, earning an overwhelming rating from 4.6 out of five on Trustpilot.
What makes Kajabi so popular and well-received by its users? Well, there are quite many reasons that make the platform extremely easy for anyone to utilize. First, it’s the user-friendliness. From the course creation to the marketing services the majority of Kajabi’s aspects can be digestible even for those who are new in the world of e-learning. Most of them are also advanced, giving administrating instructors an edge over other instructors. In addition it allows budding entrepreneurs like you run and develop a course-making business without the need to look elsewhere if anything else is missing. Kajabi provides all the tools anyone may need in order to live up to its ‘one-stop shop’ moniker.
What Can It Do? Do?
There are many kinds of methods that Kajabi can do as an all-in-one e-course solution. We’ve compiled a list, in bullet form of the key features that you may want to keep an eye on when you’re thinking about using it. In essence, Kajabi allows you:
- Create engaging and interactive courses with a wide array of customizable tools such as media files, templates that you can choose according to your preference;
- Build a presentable website to display your course materials and materials and your own blog to keep your students informed about the latest developments;
- Efficiently make use of websites, landing pages and checkout sites, and other effective methods to boost your profits, further your reach to the limit, and generate higher conversion rates.
- Decide how you would like to charge your courses and other services to your students – whether it’s one-time payments or a monthly subscription
- Create effective sales funnels with no any difficulties by making use of funnel blueprints and templates;
- Utilize its in-house marketing and analytics suite with e-mail marketing, CRM, and automated tools.
- Manage and create your affiliate links; and
- Explore a variety of customer service, community and training tools and features, including Kajabi University.
Big Names That Have Used Kajabi
Kajabi is used and trusted by more than 16,000 companies and big-name personalities. Kajabi is the preferred choice of several well-known personalities that are from various sectors, like the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands upon thousands of courses, which are accessed and explored by more than 35 million students across the globe. At the time of the time this article was written, Kajabi boasts more than $650 million of revenue since it was founded in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi provides are different from other online course creation tools in that they’re more costly. With monthly costs that begin at just $119, it’s no wonder why it can be a hindrance for some who be interested in giving Kajabi a go. But considering the huge amount of important features included in every plan, the price is logically reasonable.
Kajabi’s pricing plans start with the Basic plan priced at $149 per month or $119/month if billed annually. With this tier, you are able to design three products, garner a maximum of 1 000 active clients, and create your own website you can customize with tools fully provided by the platform. Additionally, you get unlimited landing pages, unlimited marketing e-mails, and unlimited access to valuable resources, including one-on one customer service and Kajabi University.
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Apart from the Basic plan, there’s the Growth plan that happens to be the platform’s most popular offer with a monthly cost of $199 or $159/month if you pay annually, as well as the Pro plan for $399 per month or $319/month annually, which is filled to the brim with every feature you’d want when you are creating and selling your courses. Kajabi currently does not offer a free plan option. However, a 14-day no-cost trial is offered for each of the three plans. A trial extension that runs for up to 30 days offered on select blogs, so if you’re looking to test the waters and see if Kajabi’s the best choice for you, the limited free trial is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The built-in marketing suite. Kajabi’s own marketing suite of tools, such as automated e-mail marketing, and automation are designed to be optimized for businessuse, and you don’t have to connect with other third-party services to do that!
- The software for sales funnels. Another one of the platforms most-loved selling points, the Sales Pipeline Builder lets you make use of tested and understood blueprint templates – no need to overcomplicate yourself!
- Unlimited customization. From the creation of professional-looking courses down to the custom name, Kajabi lets you customize to your hearts content and even create your own brand from scratch.
- The simple and intuitive site along with course editors. The creation of content using the site and course builders hasn’t been so easy and quick, as it requires less effort and time to complete the task.
- Unlimited integrations. Aside from native integrations with the ten marketing, e-commerce and analytics solutions, connecting to Zapier’s app lets users to investigate and select among more than a thousand non-native platforms that can improve your effectiveness.
- Building worthwhile relationships with students and fellow instructors. Kajabi’s Community feature lets you engage with the students enrolled in your classes. It also lets you connect, network, and celebrate with a multitude of teachers who happen to be similar to you.
The Cons – What We Do Not Like
- The pricing plans are hefty. Three pricing options offered by Kajabi cost more than the average monthly rate that other providers offer. There’s no free option available either.
- No built-in tools to issue certificates. You may need connect to a third-party certificate software if you want to design custom-made certificates that are of different types.
- There aren’t enough tools to facilitate student-instructor engagement. We don’t appreciate the lack of some particular features, including adequate discussion forums, as well as the ability to randomly distribute tests or assignments. Setting Up Kajabi Products
The Review of Kajabi’s features
User-Friendliness and Experience
One thing we like the most about Kajabi is its surprisingly simple user experience. First, the majority of the platform’s users interface (UI) is structured. If you may notice on the dashboard menu, you may see that the functions are organized into five main sections – Website, Products, Sales, Marketing, and People. The menu’s design is clear and free of confusion, as certain aspects that belong to specific sections are able to be collapsed. The UI style is very uniform that reflects Kajabi’s “all-in-1” trademark. You get to create an online landing page, change your course, and interact with your fellow instructors on the same site.
It has a search assistant tool that can be useful anytime you’re looking for something hard to find. The Kajabi Assistant can be found in the top part of the dashboard in the form of a search bar, it allows you to search for specific tools and products on the site by entering the search terms. Like we said, both Kajabi’s site builder and course builder sections can be dragged and dropped which makes the process easier without the need to know how to navigate the site. Kajabi has a smoother learning curve compared to a couple of its contemporaries. It can also be used in other languages than English in case you want to share your content with broader audience.
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Course Design and Engagement
Product Blueprints
When you go through Kajabi’s course creation feature, you’ll soon encounter a list of course or product templates, or the way it calls it, blueprints. Each blueprint for a product varies in structure and type and is readily tailored to fit any instructor’s needs.
In the blueprints that are listed are Mini Courses as well as Online Courses as well as Drip Courses. Mini Courses are short-form quick courses, which are typically designed as a means of gaining the brand’s value, whereas Online Courses are full-version courses with a complete content structure that are designed to provide an “world-class” education experience. Drip courses on the contrary, are classes that are scheduled for an established period of weeks or days. Also known as Evergreen Training courses, it’s an efficient method of sharing your content if you as well as your students are occupied working on other projects.
Kajabi may be known by many as a well-known premium course-maker. Apart from kinds of courses offered, the blueprints allow you to make a membership site for your members to enjoy exclusive content as well as a coaching session that spans 12 weeks. The template is also blank where you can create a course or product completely from scratch!
Categories Posts, Categories, as well as Content Uploads
As you further explore the course builder you’ll notice an outline of sections and lessons that were automatically included when you select any of the course blueprints. In the case of Kajabi, these sections and lessons are referred to as categories and posts, and vice versa. Posts are the places where you insert various types of content, like text, videos images, and text, while the categories function as folders in which the posts are stored.
You can also include subcategories of posts under a category if you want to arrange your content in a flexible way. You can drag and rearrange the outline. Kajabi accepts a wide variety of text and media files to include in your posts, such as MOV and MP4 files MP3 and WAV files, PDFs and Word documents. Upload any of them either through your computer’s folders or via cloud-based file sharing platforms such as Google Drive and Dropbox. You can add existing URLs of your videos to your blog posts!
Like a few select platform for making courses, Kajabi allows you to utilize the feature of bulk uploads. Similar to the name, you can add all your files to your courses on one page. This can be useful particularly if you’re performing other tasks.
Course Player Templates
Kajabi provides a selection of over 10 themes for course players. Contrary to other LMS platforms that only allow you to be given the option to choose one or three themes, Kajabi lets you have the option of choosing various themes for the various products. Like the outline creator, it’s simple to alter any of the themes to suit your personal style. It is possible to incorporate specifics of your company’s image, such as the logo images, fonts, and design into your course player to cultivate your own personal style. Setting Up Kajabi Products
Questions and student interactions
Kajabi includes a quiz function called Assessments that allows you to make quizzes and assignments and include them as part of your course. Assessments can be a great way to assess if your students learned something from the lessons you’ve provided them. With the assessments option, you are able to choose from three different question types: multiple-choice, paragraph-style, and multiple-selection. You can even set an assessment score that will encourage your students to be more engaged with your content more.
In addition, the LMS site has also made strides in creating spaces for teachers and students to connect. With the Community feature, your learners are given access to comment and interact with any of your courses via their dashboards. You can also write your blog posts for discussion with your fellow students about your lessons from the past and also your future content. The community feature is offered either as a stand-alone feature or as component of your member space.
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Website Design and Customizability
Why share your course contents on your website’s domain or WordPress website when Kajabi offers the platform and the tools to create one within the platform? Kajabi offers unlimited web hosting on three pricing plans. What’s great about this is you’re assured of instant safety and security with an automatic SSL certification and a team to help maintain your site.
Additionally, you have the freedom to modify your domain as well as choose from a range of unique, professional themes, which you can personalize to your hearts content! It doesn’t stop there: If you’re an expert edupreneur and are a member of the Growth plan and above, you get to download custom-designed themes designed to meet your ever-growing needs, plus take away the Kajabi brand names and then replace that with your custom-designed theme!
Page Builder
Like the course builders we’ve talked about earlier, the page builder from Kajabi allows you to alter any of the themes on the website using a variety of user-friendly and intuitive editing tools. Upon further exploration you’ll be presented with a variety of customizable blocks and sections. They’re similar to the categories and posts we discussed when we discussed how to build courses. Blocks are referred to as the elements that compose the site’s content including text, media files as well as clickable button. Sections are, however, are formed by multiple well-arranged blocks.
There are more than 40 pre-designed section templates you can pick from the page builder’s dashboard. As we’re all glued to our smartphones and small tablets it is logical to use Kajabi to let your site automatically adjust to a mobile-friendly layout. You can go an extra mile by picking which site element you wish for your member learners to see. With all the tools you need to create your website as you wish it to appear Kajabi’s page builders are not just extremely flexible, but also quick to handle.
Blogging and Other Useful Website Features
Other LMS platforms might not offer this, but Kajabi lets you create a section of your website dedicated to your blog where you can share updates and thoughts on your course content. If you’re looking to make the most out the Kajabi-made website it provides an area where you can publish your content without restriction. You can get started with the blog post by making one with the text editor. You can include SEO elements if you wish to expand your reach or group your posts into various categories, or even change the way you want your entire blog section to look.
Kajabi’s built-in blogging capabilities may not be as on the same level as WordPress or Blogspot however, it does have enough tools to be manageable. In addition, you can create podcasts to promote on your site. You can upload audio recordings of your podcasts to be hosted on the website and distributed to the major podcasting platforms, such as Apple Podcasts and Spotify. When you upload a podcast episode there are two options: either release the podcast as a public one for free , or create an exclusive private one which only your subscribers can get access to. Setting Up Kajabi Products
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Marketing and Sales
One of the reasons that make Kajabi so popular with edupreneurs is the variety of sales and marketing tools that are supremely user-friendly and easy even for those who aren’t marketing experts to use!
E-mail and Affiliate Marketing
A major draw for the crowd, Kajabi’s built in email marketing feature allows you to send e-mails about your course and websites to your members who are subscribed students within the comforts of the platform. But you may be surprised by the fact that it goes beyond sending e-mails. With the help with Kajabi Automations, you get to build automated sequences of e-mails triggered by different kinds of user actions. For example, when your student logs in successfully to one of your courses following checkout, a welcome e-mail will be sent automatically to their inbox. If another course is not performing, an upsell is delivered to offer suggestions for improvement Setting Up Kajabi Products
You can create as many e-mails to the campaign you want and schedule each one according to your preferences. You can even select the members you want to receive these messages. E-mail management has never been so extensive and yet simple to manage. Unlike other LMS websites, Kajabi already provides you with e-mail marketing tools that don’t require connecting to other third-party platforms in order to make it work.
In addition, Kajabi also has an affiliate marketing feature that lets you assign certain members of yours as affiliates in order to advertise your website on behalf of your company. Apart from paying them the commission rate, you may also track their performance to gauge how well they contribute to boosting your conversion and click rates. Setting Up Kajabi Products
Pipeline Builder
Another one of Kajabi’s overall standouts is the Pipeline Builder, where you can create custom marketing funnels that do not have any overly complicated difficulties. While other platforms provide similar features that require more time and effort, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be extremely simple and quick that even the uninitiated can benefit from it. This stunning feature lets you choose from a variety of pre-designed funnel blueprints or templates for pipelines. They include:
- Freebies are great for when you’d like to provide an offer as a lead magnet to build your email list
- Sales Page OVO – for any time you wish to convince your target audience to buy your product through an online sales page
- Product Launch OVO – to use any time you’re launching a course or other product
- Zoom Webinar OVO is a great option for any time you wish to promote your products through web workshops
- Free Book OVO – for anytime you’d like to market your content the free digital book that you can download
- Coaching Campaign OVO – for any time you’re promoting your courses through a series of coaching sessions
- Blank plan – to use whenever you want to build the sales funnel you want from the ground
After you pick one of the blueprints for your pipeline Kajabi instantly creates a set of pages and e-mails that you’ll require to create an effective sales funnel. You may customize however you would like your sales funnel to appear to your target audience. You may even change the theme of your checkout and landing pages, for instance, to a different one There is a library full of 40+ templates for landing pages that you can select from.
Optional Payment Options and Price
Kajabi allows you to integrate seamlessly with payment gateways like Stripe and PayPal to ensure that your students can get to choose between them when they pay for your course. Stripe is the common payment option that accepts debit and credit card transactions and select e-wallet providers all over the world. PayPal however, on the contrary on the other hand, is an option for subscriptions as well as multi-payment plans. There aren’t any charges for transactions on Kajabi’s side since all the money you earn are instantly transferred into your account at the banks.
When it comes to pricing options, Kajabi provides you a wide range to choose from. You can make your student pay for products at various time frames (one-time subscription, one-time, or multi-payments) or hand them out for free. You even have the chance to decide if you want to charge a set amount for one product or a number of products, and specify specific dates your members can access within a specific time frame. Additionally, you can create coupons to further motivate your audience to purchase any of your offers. Setting Up Kajabi Products
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Integrations to Third-Party Services
Kajabi has a variety of built-in tools to develop and promote your courses however, you also have the option to connect to third-party applications to provide an added boost in functionality. Kajabi currently has 10 native integrations, which include the well-known analytics service Google Analytics and app automation service Zapier. Zapier is extremely useful because it allows connections with hundreds more third-party apps and tools including e-commerce and user experience.
Customer Support and Training Resources
When it comes to customer service, Kajabi has a bigger advantage over its competitors because it’s one of the only course creation platforms which provide 24/7 live chat assistance. Contrary to similar services, Kajabi’s customer support team is always ready to help you whenever you’re having difficulties in creating a course or page among other issues that are important, at any time and anywhere. It’s crucial to mention that this 24-hour support is available to instructors that are on the Growth plan up to for basic users live Chat support can be scheduled for certain times and days of the week. The approach of Kajabi’s customer support has been highly praised by many who use it to develop relevant educational content. Setting Up Kajabi Products
For tools for training, Kajabi gives you a variety of ways to resources that you can learn and get used to. The Kajabi Hero University is packed with tutorials, courses and educational content specifically targeted at educators and edupreneurs, to help them get started or increase their standing in the course creation world. Additionally, you can attend daily Q+A educational webinars with prominent experts from various fields as guests, plus when you’re looking for additional information and tips, the help center is available to help you along the way. Apart from Kajabi’s Hero University, there is an additional Kajabi Hero Rewards program where course creators can earn many sweet perks when they meet their goals.
What Else is Missing in Kajabi?
Kajabi might be a fantastic all-in-one platform to develop and promote your course content, but we have to look at a few crucial aspects that are not being addressed. The majority of these would have been very useful to enhance the user experience. Below are the items that we wish would be included in Kajabi’s system soon:
- Built-in tools that issue certificates and other credentials. Although some of them offer this option, instructors who use Kajabi frequently will require a connection to third-party applications which specialize in issuance of certificates, such as Accredible.
- More diversity in question types. While we appreciate the system’s handling of assessment within courses, we wish for the lack of different types of questions and the randomization of those types and their randomization to be resolved as quickly as possible.
- Additional payment options. As of this writing only transactions made through Stripe or PayPal are accepted. In addition, we aren’t sure if there are limitations as well.
- A public API key. This would have been useful for creating custom integrations for example, the ability to let your subscribers login using a single sign-in feature with other applications.
Alternatives to Kajabi
Kajabi might have the most of the features an edupreneur could ever dream of. However, due to the high cost plan and a certain lack in terms of functionality, the site could make some people turn away. If you’re seeking alternatives that have commonalities with Kajabi in terms of reliability and performance, we’ve listed some worthy competitors you might want to consider when making your choice. Setting Up Kajabi Products
- New Zenler is an online course platform that provides all-in one services that are similar to Kajabi. The only difference is the price beginning at just $67 per month, you can create unlimited courses and market to your audience of choice without worrying about spending a dime!
- Podia isn’t just claiming to be a creator-friendly platform. It’s also extremely easy to use, far easier than Kajabi! Although you can utilize marketing tools Podia is much less heavy than other. But considering the very budget-friendly price it’s easy to imagine the way Podia is a great choice for individuals who are just starting out in the business.
- While Kajabi does not have credentials or more advanced features for quizzes, Thinkific makes up for them. With a price that is affordable for beginners It certainly has higher-end features than the other as well as live lesson courses and an integrated app integration store.
- Teachable is similar to Thinkific in terms of how it functions. However, it is important to understand how the former can incorporate additional payment options, as it accepts Google Pay and Apple Pay two gateways that Kajabi doesn’t have. Additionally, it allows one-on-one coaching and other core features.
Conclusion
All in all, Kajabi successfully knocks it out of the park for providing nearly all of the features that most edupreneurs can make use of. It certainly has the essentials anyone must need including the intuitive features needed to build a professional-looking web pages to the fantastic integrated marketing suite, which includes the ability to understand sales funnel blueprints and efficient marketing tools for e-mails.
There may be a few tools that are missing like the issuance of certificates in particular. Plus with a steep cost, it might not be the wise choice for the budget-conscious. But we do understand that while Kajabi is very well as an all-in-one solution for creating courses, it will always have limitations. That doesn’t stop it, but it is an extremely popular choice for established entrepreneurs and creators!
If you’re looking to find an LMS that gives you all you need in one platform, Kajabi is something you should strongly consider.
FAQ Setting Up Kajabi Products
What does the word Kajabi refer to?
The word “Kajabi” is derived from the word “Kajabi,” which is of Islamic (or Arabic origin which means “to take flight.”
Can I sell physical goods on Kajabi?
Yes! Apart from the standard courses, you can also sell physical products through Kajabi. You can also connect with Shopify to create a fully-functioning online store on Kajabi!
Regarding marketing via e-mail Is it possible that Kajabi could take over MailChimp?
Since Kajabi already comes with the tools for marketing via email built within the platform, it’s natural that it’s sufficient to take over third-party apps such as MailChimp. If you do wish to utilize it, Kajabi still allows you to integrate it with other apps as well.
Is Kajabi mobile-friendly?
Yes! Kajabi even has a mobile app for you and your subscribed members have access to all course materials even when on the go. Setting Up Kajabi Products