Many learning management system (LMS) platforms have a variety of essential features that can be utilized when creating content of high quality. While there could be a lot of sites that let you make use of advanced marketing tools to advertise your courses to your desired viewers, other platforms might not offer all of these features. While some provide easy-to-use tools for creating courses, there will also be some that have an editing experience that is so complicated it turns off its users.
Among a sea of e-course platforms, there are a few which offer more than just an easy editing interface, but also a plethora of sales and marketing functions. And on top of that they offer nearly everything you’d ever want such as 24/7 assistance and training tools to top-of-the-line analytics. All-in-one platforms for courses allow you to discover the world beyond your boundaries, and one of those that provide it is Kajabi.
A Quick Look: Kajabi: What exactly is Kajabi? The Lab Kajabi
Kajabi is an online platform that lets you create and sell your course content to your student audience. The company is advertised as an all-in-one solution, Kajabi provides edupreneurs from all aspects of their lives with the most efficient and essential features needed to not just build a professional-looking website for your courses , but let them grow to higher levels. Kajabi is widely praised and considered to be one of the top online learning platforms, with an overwhelming rating of 4.6 out of 5 on Trustpilot.
What makes Kajabi so popular and well-received among its users? There are numerous aspects that make this platform extremely easy for anyone to use. It’s first and foremost the simplicity of usage. From course creation to marketing, nearly all of Kajabi’s aspects are designed to be easily digestible for people who are just getting started in the world of online courses. The majority of them are advanced, which gives instructors who administer the course an advantage over others. Additionally it allows budding entrepreneurs like you to run and create a course-making business without having to travel elsewhere in case something is not available. Kajabi offers all the tools anyone may need, living up to its ‘one-stop shop’ moniker.
What Does It Let You Do?
There are many kinds of ways that Kajabi lets you do as an all-in-one e-course solution. We’ve put together a list in bullet form, of its important characteristics that you might want to watch out for when you’re thinking about the option. Simply put, Kajabi lets you:
- Create interactive and engaging courses with a wide array of tools for customizing, media files, and templates that you can choose depending on your preferences;
- Create a visually appealing website to present your course content and other products along with a blog where you can keep your students up-to-date on what’s new.
- Make the most of landing pages, checkout pages and other viable methods to boost your profits, further your reach to the limit and increase conversion rates.
- Select the method you want to bill your courses and other services to your students – whether it’s a one-time fee or a monthly subscription;
- Create effective sales funnels with no any problems through the use of funnel blueprints and templates;
- Use its own marketing and analytics software with email marketing and CRM as well as automated tools.
- Create and manage your affiliate links, and
- Explore a wide variety of community and training tools in conjunction with Kajabi University.
Famous Names that have Used Kajabi
Kajabi is trusted by more than 16,000 organizations and celebrities. Kajabi is the preferred choice of some of the well-known names who come from different sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands upon thousands of courses, that are used and explored by more than 35 million students all over the world. At the time of the time this article was written, Kajabi has generated over $650 million in revenue since it was founded in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi offers are quite different from other online course-making services in that they’re more expensive. With monthly prices that start as low as $119, it’s no wonder that this might be an issue for those who might be interested in giving it a try. With the abundance of essential features already packed in each plan, pricing is reasonable.
Kajabi’s pricing plans begin at the Basic plan that costs $149 per month, or $119/month when billed annually. With this tier, you are able to design three products, garner up to 1 000 active clients, and design a website that you can modify using the tools provided by Kajabi’s platform. Additionally, you get unlimited pages for landing pages, unlimited marketing emails and access to unlimited valuable resources, including one-on one customer service and Kajabi University.
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In addition to The Basic Plan, there’s the Growth plan, which happens to be the most sought-after plan on the platform at $199 a month or $159/mo if paid annually. There is also the Pro plan for $399 per month or $319/month yearly and is packed to the brim with every feature you’d like when it comes to making and selling your courses. Kajabi currently does not offer any free plans. However, a 14-day free trial is offered for each of the three plans. A longer trial of up to 30 days is also offered on select blogs. So if you wish to test the waters and determine if Kajabi is the right fit for you, then the brief free trial is the best way to go.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The built-in marketing suite. Kajabi’s own marketing suite of tools, such as e-mail marketing and automation, are specifically designed to be designed for businesses, so you don’t have to connect with any other third-party service to do this!
- The software for sales funnels. Another one of the platforms most-loved selling points The sales Pipeline Builder lets you make use of well-tested and understandable blueprint templates – no need to overcomplicate yourself!
- Customization without limits. From designing professional-looking course websites down to the custom name, Kajabi lets you customize according to your own preferences – and even create your own brand from the ground up.
- The easy and intuitive website along with course editors. Making content using the site and the course builder software has never been so simple and fast, since it requires less effort and time to get everything done.
- Unlimited integrations. Apart from native integrations to 10 e-commerce, marketing and analytics services, connection to Zapier’s app allows you to explore and choose among more than a thousand non-native platforms that can improve your effectiveness.
- Establishing meaningful relationships with fellow instructors and students. Kajabi’s community feature lets you interact with students in any of your courses. It also lets you network, connect, and celebrate with tons of teachers similar to you.
The Cons – Things We Don’t Like
- The steep pricing plans. The three plans offered by Kajabi are greater than the typical monthly prices offered by other services. There’s no free option available either.
- No built-in tools to issue certificates. You may need to connect to a third-party certificate application if you intend to design custom-made certificates of different kinds.
- There aren’t enough tools to facilitate student-instructor engagement. We don’t appreciate the lack of some particular features, like proper discussion forums and the ability to randomize quizzes or assignments. The Lab Kajabi
The Review of Kajabi’s features
Easy of Use and Experience
One thing that we like one thing we like about Kajabi is its surprisingly simple user experience. For one, most of the platform’s user interface (UI) is structured. If you check the dashboard menu, you may see that the functions are arranged into five main sections – Website Products, Sales, Marketing, and People. The layout of the menu is clear and free of clutter, as some aspects that belong to a specified section are collapsible. The UI style is very uniform and reflects Kajabi’s “all-in-one” trademark. You get to create an online landing page, change your course, and engage with other instructors on the same site.
There is a search assistant tool that can be useful whenever you want to look for something that may be hard to find. The Kajabi Assistant is found at the top of the dashboard in the form as a “search bar, it allows you to search for tools and items on the site by typing in the words. As mentioned previously that both the Kajabi courses and site builder sections can be moved and dropped which makes the process easier without the need to know how to navigate the site. Kajabi is more user-friendly and has a less arduous learning curve than several of its peers. It can also be used in other languages that English in case you want to present your content to wider audiences.
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Course Design and Engagement
Product Blueprints
When you go through Kajabi’s course design feature, you will soon encounter a list of templates for courses or products, or, as the platform refers to them blueprints. Each blueprint for a product varies in structure and type and can be easily modified to suit the needs of instructors.
Included among the listed blueprints are Mini Courses, Online Courses as well as Drip Courses. Mini Courses are short-form , quick courses, which are typically designed as a way to build brand recognition, while online Courses are full-version versions with a complete content structure that are designed to provide the “world-class” education experience. Drip courses, on contrary, are classes that are scheduled over the course of a specified number of days or weeks. Also known as Evergreen Training courses, it’s a much more convenient way to share your content if you and your students are busy with other activities.
Kajabi is known to many as a renowned premium course maker. However, in addition to the kinds of courses offered, the blueprints also allow you to create a membership area for your members to enjoy exclusive content and a coaching session for 12 weeks. The template is also blank where you can create an entire course or product from scratch!
Categories Posts, Categories, as well as Content Uploads
If you continue to explore the course builder, you’ll see the outline of the sections and lessons which have been automatically included when you select one of the blueprints for your course. In the case of Kajabi, these segments and classes are known as post categories as well as category, or. The posts are where you put in different types of content, including text, video, and images, while the categories act as folders where the posts are stored.
You may also incorporate subcategories for posts in a category if you want to organize your content more flexiblely. You can also alter the outline by dragging it around. Kajabi accepts a broad range of text and media files that can be used to add to your posts, such as MOV and MP4 files WAV and MP3 files, PDFs as well as Word documents. You can upload any of them from your computer folders or file-sharing cloud platforms such as Google Drive and Dropbox. You can even duplicate and paste URLs of your videos to your posts!
As with a handful of other platforms for creating courses, Kajabi allows you to use the feature of bulk uploads. Similar to the name it allows you to upload all your files to your course in one page. This can be useful especially when you’re working on other things.
Course Player Templates
Kajabi provides a selection of over 10 themes for courses. Unlike other LMS platforms where you’re only given the option to choose only one of three theme options, Kajabi lets you have the choice of selecting various themes for the various products. Similar to the course outline maker, it’s simple to alter any of the themes to match your preferences. You can even incorporate details that represent your brand, such as the logo images, fonts, and design into the course player to add a an individual touch. The Lab Kajabi
Questions and student interactions
Kajabi includes a quiz function called Assessments that allows you to design and create assignments and quizzes and include them as part of your curriculum. Assessments are an effective way to determine the extent to which your students gained from the course you’ve taught them. With the assessments feature, you get to select from three main question types: multiple-choice, multi-selection, or paragraph-style. You can even set a passing score to motivate your students in engaging with your content more.
Aside from that, it is also important to note that the LMS website has been able to make strides in creating spaces for students and teachers to connect. Through the Community feature, your students are able to participate and leave comments on any of your courses via their dashboards. You can also write your blog posts for discussion with other students your lessons from the past and your upcoming content. The community feature is offered either as a standalone product or as an element of membership area.
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Website Design and Customization
Why should you upload your course materials with your domain name or WordPress website when Kajabi offers the platform and tools to make one within the platform? Kajabi offers unlimited web hosting on all 3 pricing options. What’s awesome about it is you’re assured of instant security and security through an automatic SSL certification, as well as a team to help maintain your site.
You also have the option to modify your domain as well as pick from a wide array of premium, unique themes, which you can customize to your hearts content! It doesn’t stop there: If you’re an expert in edupreneurship and signed to the Growth plan and above, you get to use custom-designed themes that are built to fit your ever-expanding needs, plus take away the Kajabi brand names and then replace it with your own!
Page Builder
Similar to the course builder we’ve mentioned earlier, Kajabi’s page builder allows you to modify any of the given themes for websites using a set of easy-to-use and user-friendly editing tools. If you continue to explore you’ll be presented with customizable sets of blocks and sections. They’re essentially like those categories as well as posts from when we’ve discussed the course builder. Blocks are referred to as the components that comprise the content of the website including media files, text as well as clickable button. Sections, on the other hand are made up of multiple carefully-arranged blocks.
There are over 40 preset section templates you can choose from the dashboard of the page builder. We’re all hooked to our smartphones and small tablets it’s logical to use Kajabi to make your website automatically adjust to a mobile-friendly layout. You can even go the extra mile by choosing the element of your site you would like members to view. With all the necessary tools to create your website how you would like it to appear Kajabi’s page builders are not just incredibly flexible, but also quick to handle.
Blogging and Other Web-based Features
Other LMS platforms may not have this feature, but Kajabi lets you create a section of your website specifically for your blog. There, you can share updates and thoughts about your course’s content. If you’re looking to get the most out of your Kajabi-created website it provides an area where you can do so without limits. Start by creating the blog post by creating your own using an editor for text. You may include SEO elements if you’d like to reach a larger audience, group your posts into various categories, and even alter the way you would like your blog’s entire section to appear.
Kajabi’s built-in blogging tools may not be as on with WordPress or Blogspot however, it does have enough tools to make it manageable. Additionally, you can also create podcasts that you could promote on your website. You can upload audio recordings of your podcasts to be hosted on the website and distributed to the major podcasting platforms like iTunes Podcasts as well as Spotify. If you upload an episode of your podcast there are two options: release it as a public podcast for free , or create an exclusive private one that only your members have access to. The Lab Kajabi
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Marketing and Sales and Marketing
One of the reasons that make Kajabi so popular with edupreneurs is the variety of sales and marketing tools that are supremely easy and straightforward even for those who aren’t marketing experts to make use of!
Email Marketing and Affiliate Marketing
A big draw among the crowd, Kajabi’s built in e-mail marketing function allows you to send e-mails that are related to your course or website to your subscribed member students while seated on the platform. You might be surprised that it does more than sending e-mails. With the help of Kajabi Automations, you get to create automated sequences of e-mails that are triggered by various user actions. For example, when a student successfully logs into one of your classes after the checkout process, a welcome email will be automatically sent directly to the student’s inbox. If another course is not performing, an upsell is delivered to offer suggestions for improvement The Lab Kajabi
You can create as many emails to the campaign you want and schedule each of them in accordance to your preference. You can even select which of your members gets the messages. E-mail management has never been more extensive and yet simple to manage. Contrary to other LMS sites, Kajabi already provides you with tools for marketing e-mails that you don’t require the integration with third-party platforms in order to make it work.
In addition, Kajabi also has an affiliate marketing feature where you get to assign certain members of your group as affiliates to help promote your content on your behalf. Alongside paying them a commission and monitoring their performance to determine the extent to which they are contributing to increasing your conversion rates and click rates. The Lab Kajabi
Pipeline Builder
Another one of Kajabi’s overall notable features are one of the best features is Pipeline Builder, where you can create custom marketing funnels without a lot of issues. While other platforms have similar features that require much more time and effort however, the Pipeline Builder is designed to be quick and simple that even those who aren’t experts are able to make the most of it. This amazing feature lets you choose from a collection of pre-made funnel templates or pipeline blueprints. They include:
- Freebies – to be used whenever you’d like to offer the freebie to lead magnet to build your email list
- Sales Page OVO – to use when you need to persuade your audience to buy your product through the sales page
- Product Launch OVO – for when you’re launching courses or other product
- Zoom Webinar OVO – to use any time you wish to promote your products through web training seminars
- Free Book OVO – for any time you wish to market your content the free digital book that you can download
- Coaching Campaign OVO is for any time you’re promoting your classes through an array of coaching sessions
- Blank design – for when you’re looking to create an effective sales funnel right from ground
After you pick one of the blueprints for your pipeline Kajabi instantly creates pages and emails you’ll need to pull off an effective sales funnel. You may customize however you want your pipeline to appear to your target audience. You may even change the theme of your landing and checkout pages, for instance changing the design to a different theme There is a library with more than 40 page templates that you can pick from.
Optional Payment Options and Price
Kajabi allows you to integrate seamlessly with payment gateways like Stripe and PayPal to ensure that your students can get to choose between the two to pay for your courses. Stripe is the most popular payment option that allows credit and debit card transactions as well as certain e-wallet providers across the world. PayPal is, on the other side, is an option for subscriptions as well as multi-payment plans. There aren’t any urgent fees for transactions on the part of Kajabi since all the money you earn are instantly transferred directly to the bank accounts of your choice.
In terms of the pricing, Kajabi gives you a wide range of options to select from. You can choose to cost your pupils for the services at various times (one-time subscription, one-time, or multiple payments) or give them away at no cost. You also have the option to choose whether you’re planning to charge a set amount for a single product or a number of products, and set specific dates that your customers can access within a given period of time. You can also create coupons to further motivate your audience to purchase any of your offers. The Lab Kajabi
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Integrations to Third-Party Services
Kajabi has a variety of built-in features to help you make and market your courses However, you have the option to connect to other third-party applications for more functions. Kajabi currently has 10 native integrations, which include the popular analytics provider Google Analytics and app automation service Zapier. Zapier comes in very handy because it allows connections with hundreds of other tools and third-party apps including e-commerce and user experience.
Training and Customer Support Resources
When it comes to customer service, Kajabi has a bigger advantage over other platforms because it is one of the only course creation platforms with live chat available 24/7 support. Contrary to similar services that offer customer support, Kajabi’s team is always available to help you whenever you’re struggling to create pages or courses, among other issues that are important, at any time and wherever. However, it’s important to note that this 24 hour feature is available for instructors who subscribe to the Growth plan up to for basic users Live Chat support can be scheduled for certain times and days on weekdays. However, Kajabi’s method of customer service has been praised by those who utilize it to design meaningful course content. The Lab Kajabi
In terms of tools for training, Kajabi gives an array of options to use resources to master and become familiar with. Kajabi Hero University Kajabi Hero University is packed with tutorials, courses, and informative content especially targeted at educators and edupreneurs to help them jumpstart or improve their position in the field of course development. There are also every day Q&A webinars that feature prominent experts from various fields as guests, plus when you’re looking for additional information and tips the help desk is available to help you in the right direction. Apart from the platform’s Hero University, there is an additional Kajabi Hero Rewards program where course creators can earn numerous sweet rewards when they meet their objectives.
What else is missing in Kajabi?
Kajabi may be a great all-in-one platform to develop and promote your course content However, we need to address a few vital things that are missing. The majority of these would have been extremely helpful in improving the experience. Here are the following things that we wish would be added to Kajabi’s system in the near future:
- Built-in tools to issue certificates and credentials. Although some of them offer this option instructors using Kajabi will often need to connect to third-party software which specialize in issuance of certificates, such as Accredible.
- More diversity in question types. While we are pleased with the system’s handling of assessment within courses, we’d like for the lack of options for question types and the randomization of those types that is addressed as soon as possible.
- Additional payment options. As of the moment, only transactions via Stripe as well as PayPal are accepted. In addition, we don’t understand why there are limits also.
- A public API key. This would have been useful in making custom integrations, like letting your subscribed students login using a single sign-in option in other apps.
Alternatives to Kajabi
Kajabi might have the most of the features an edupreneur could ever dream of. However, due to the high cost plan and a certain lack in terms of functionality, the site may turn some people off. If you’re seeking alternatives that have collective similarities to Kajabi with regards to performance and reliability, we’ve listed some worthy alternatives that you might want to consider in your decision. The Lab Kajabi
- New Zenler is an online course platform that offers all-in-one solutions similar to Kajabi. The only significant distinction is in the cost – starting at only $67/month You are able to create unlimited courses and advertise your course to the right audience without ever having to worry about the cost!
- Podia isn’t just claiming to be user-friendly. It’s also extremely simple to use, and much more user-friendly than Kajabi! In addition, you can make use of marketing features Podia is much less heavy than Kajabi. But considering the very budget-friendly price range we can see how Podia can appeal to those who want to start their own business.
- While Kajabi isn’t a reputable platform and lacks more advanced features for quizzes, Thinkific makes up for the shortcomings. With a price that is affordable for beginners It certainly has more industry-level functions than Kajabi as well as live lessons and an integrated app integration store.
- Teachable is identical to Thinkific in terms of how it functions. But, we need to appreciate the way that Teachable can integrate additional payment options, as it accepts Google Pay and Apple Pay two gateways that Kajabi is not able to offer. It also lets you utilize one-on-one coaching as well as other essential features.
Conclusion
In the end, Kajabi successfully knocks it out of the park by having nearly all the tools that most entrepreneurs utilize. It sure does offer the essentials anyone must need to be able to design a professional web pages to the fantastic built-in marketing suite with the inclusion of easy-to-understand diagrams of sales funnels as well as efficient email marketing tools.
There could be some instruments that aren’t there like the issue of certificates in particular. Plus with a steep price tag, it may not be the best choice among the budget-conscious. However, we understand that even though Kajabi performs great as an all-in one solution for course creation but it’s not without limitations. However, that doesn’t stop it however, from being an extremely popular choice for established business owners and creators!
If you’re looking to find an LMS that offers everything you need in one platform, Kajabi is something you should strongly look into.
FAQ The Lab Kajabi
What is the meaning of Kajabi translate to?
The term “Kajabi” derives from the word “Kajabi,” which is of Islamic or Arabic origin which means “to take flight.”
Do I have the ability to sell physical items on Kajabi?
Yes! Apart from the standard courses, you can also sell physical products on Kajabi. You can also connect with Shopify to create a fully-functioning online store on the platform!
Regarding marketing via e-mail Is it possible that Kajabi could take over MailChimp?
Since Kajabi already comes with the tools for marketing via email built within the platform, it makes sense that it’s enough to replace third-party applications such as MailChimp. However, if you do intend to make use of this feature, Kajabi still allows you to connect it with other applications as well.
Is Kajabi mobile-friendly?
Yes! Kajabi even has an app for mobile devices to ensure that you and your subscribers can access your entire courses even while in the move. The Lab Kajabi
