A myriad of learning management systems (LMS) platforms offer a variety of essential features that you can use when you write content that is meaningful. While there may be plenty of websites that allow you to utilize advanced marketing tools to market the courses you offer to your target viewers, other platforms may not have most of those things. And while some offer easy-to-use tools for creating courses, there will also be some that have an editing experience that is so complicated it turns off its users.
In the sea of e-course platforms There are a handful that provide more than a simple editing interface, but also a myriad of marketing and sales functions. And on top of that they offer nearly all you can think of such as 24/7 assistance and training resources to top-notch analytics. All-in-one course platforms let you go beyond the limits of your abilities and one of the platforms that provide it is Kajabi.
A Quick Look: How do you define Kajabi? The Product Boss Kajabi
Kajabi is an internet-based platform which lets you make and sell your course content to your audience of students. Branded as an all-in-one service and platform for edupreneurs, Kajabi offers edupren all aspects of their lives with the most efficient and vital features to not just build a professional-looking website for your courses but let them grow to new heights. Kajabi is widely praised and regarded as one of the top online course platforms, gaining an overwhelming score from 4.6 out of five on Trustpilot.
What makes Kajabi so popular and well-liked among its users? There are many factors that make this platform extremely easy for anyone to utilize. Firstly, it’s the extreme user-friendliness. From course creation to the marketing services, nearly all of the Kajabi features can be easily digestible for people who are new in the world of online courses. Most of them are also advanced, giving instructors an advantage over others. Lastly it allows budding entrepreneurs like you run and develop courses without having to go to another place if something else isn’t available. Kajabi has all the available tools that anyone could require, living up the ‘one-stop-shop’ moniker.
What does it let you do? Do?
There are many kinds of methods that Kajabi can do as an all-in-one e-course solution. We’ve compiled a list, in bullet form of the key attributes that you ought to keep an eye on when you’re thinking about using it. Simply put, Kajabi lets you:
- Create engaging and interactive courses using a variety of customizable tools such as media files, templates that you can choose in accordance with your personal preferences.
- Build a presentable website to present your course content and materials and your own blog to keep your students informed about what’s new.
- Efficiently make use of the landing page, checkout pages, and other effective methods to increase your earnings, expand your reach beyond the limits and increase conversion rates;
- Select the method you want to invoice your courses and other products for your students, whether it’s one-time payments or a subscription for a month;
- Create effective sales funnels with no any issues by making use funnel templates and funnel blueprints;
- Utilize its in-house marketing and analytics suite with the ability to send out e-mails as well as CRM and automation tools.
- Create and manage your affiliate links, and
- Explore a variety of community and training tools in conjunction with the Kajabi University feature.
The Big Names Who Have Utilized Kajabi
Kajabi is trusted by more than 16,000 organizations and celebrities. Kajabi is the preferred choice of many of the most well-known people who are part of different sectors, like the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands upon thousands of courses, which are accessed and explored by more than 35 million students from across the globe. In the last writing, Kajabi has generated over $650 million in sales since it was founded in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi provides are different from other online course creation services in that they’re much more expensive. With monthly prices that start at as low as $119 it’s no wonder why this might be an issue for those who like to give Kajabi a go. However, when you consider the number of important features included into each plan, pricing is logically reasonable.
Kajabi’s pricing plans begin with the Basic plan priced at $149 per month or $119/mo if billed annually. With this tier, you get to create three products, gain up to 1 000 active clients, and design a website that you can create with the tools offered by the platform. Included are unlimited landing websites, indefinite marketing e-mails and access to unlimited useful resources, such as one-on-one customer support and Kajabi University.
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Apart from the Basic plan, there’s the Growth plan which is the most sought-after plan on the platform at $199 a month or $159/mo when paid annually, as well as the Pro plan for $399 per month or $319/month annually and is packed with every feature you’d want when it comes to making and selling your courses. Kajabi is currently not offering any free plans. But a 14-day trial is available. trial is available on each of the three plans. A longer trial of for up to 30 days also available on selected blogs, so if you want to try the service and see if Kajabi’s the right fit for you, the limited trial offer is the best way to go.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The built-in marketing suite. Kajabi’s own marketing suite of tools, such as e-mail marketing and automation, are specifically designed to be optimized for businessuse, and you won’t need to integrate with any other third-party service to do that!
- The sales funnel software. Another one of the platforms most-loved selling points The Pipeline Builder. Pipeline Builder lets you make use of proven and easily understandable blueprint templates – no need to get too complicated!
- Customization without limits. From creating professional-looking course websites up to the customized website, Kajabi lets you customize to your heart’s content – and even create your own brand from scratch.
- The easy and intuitive website as well as course editor. The creation of content using the site and the course builders hasn’t been so easy and quick, as it takes less effort and time to complete the task.
- Limitless integrations are endless. Aside from native integrations with ten e-commerce, marketing, and analytics solutions, connecting to Zapier’s app lets you to look and select from more than a thousand non-native platforms for better effectiveness.
- Building worthwhile relationships with your students and instructors. Kajabi’s community feature lets you connect with students enrolled in your classes. You can also make connections, network and share your joy with hundreds of teachers who happen to be in the same position as you.
The Cons – Things We Don’t Like
- The pricey pricing plans. Kajabi’s three pricing plans are greater than the average monthly rates provided by other companies. There’s no free option available either.
- There is no built-in tool to issue certificates. You might need connect to a third-party certificate software if you want to make custom-designed certificates that are of different types.
- Insufficient tools for instructor-student engagement. We don’t appreciate the lack of specific features, like adequate discussion forums, as well as the ability to randomly assign tests or assignments. The Product Boss Kajabi
The Review of Kajabi’s features
User-Friendliness and Experience
One thing we like one thing we like about Kajabi is the surprisingly easy user experience. One of the reasons is that the platform’s users interface (UI) is structured. If you may notice on the screen menu, you’ll find that all the features are arranged into five main sections – Website Products, Sales Marketing, and People. The layout of the menu is clear and free of obstruction, since some of the aspects that belong to a specified section are collapsible. The UI style is very uniform that reflects Kajabi’s “all-in-1” trademark. You can build a landing page, modify your course, and even communicate with your instructors on one site.
There is a search assistant tool that is useful anytime you’re looking for something that is difficult to find. The Kajabi Assistant is found at the top of the dashboard, in the form of a search bar and allows you to search for specific tools and products on the site by typing in the words. As mentioned previously, both Kajabi’s website builder and course builder sections can be moved and dropped, making the process simpler without having to know how to navigate it. Kajabi has a smoother learning curve than a couple of its contemporaries. It is also compatible with other languages that English for those who want to expose your content to broader audiences.
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Course Design and Engagement
Product Blueprints
When you go through Kajabi’s course design feature, you will quickly come across a variety of templates for courses or products, or, as the platform calls it, blueprints. Each of the product blueprints differs in terms of structure and design and can be easily modified to meet the needs of any instructor.
The blueprints listed are Mini Courses as well as Online Courses, and Drip Courses. Mini Courses are short-form , quick courses, which are typically designed as a means of gaining the brand’s value, whereas online Courses are full-version versions that have a complete structure of content designed for an “world-class” educational experience. Drip courses on the contrary, are classes that are scheduled for a set series of weeks or days. Also known as Evergreen Training courses, it’s an easier way to share your content when you and your students are busy with other activities.
Kajabi is known to many as a renowned premium course maker. However, in addition to the courses, the blueprints allow you to create a membership space where your customers can enjoy exclusive content and a coach session for 12 weeks. The template is also blank which allows you to design an entire course or product from the ground up!
Categories, Posts, and Content Uploads
As you further explore the course builder you’ll see the outline of the sections and lessons that were automatically included when you select one of the blueprints for your course. In Kajabi’s instance, these parts and the lessons known as post categories as well as category, respectively. The posts are where you insert various kinds of content, like text, videos, and images, while the categories act as folders in which the posts are stored.
You may also incorporate subcategories of posts under the same category, if you wish to organize your content more flexiblely. You can also move and rearrange the outline. Kajabi accepts a wide variety of text and media files that can be used to add to your posts. These include MOV and MP4 files, MP3 and WAV files, PDFs, and even Word documents. Upload all of them directly via your computer’s folders, or file-sharing cloud platforms like Google Drive and Dropbox. You can copy and paste existing URLs of your video to your blog posts!
Like several other platforms for creating courses, Kajabi allows you to use the feature of bulk uploads. Similar to the name, you can add all the files you have uploaded to your courses on one page. This is a great option, especially if you’re busy doing other important stuff.
Course Player Templates
Kajabi has a variety of 10+ course player themes. In contrast to other LMS platforms where you’re only offered the choice of one or three themes, Kajabi lets you have the freedom to choose various themes for the various products. Like the outline creator, it’s simple to modify any theme to fit your style. You can even incorporate details of your company’s image like your logo or images as well as font design into the course player to add a a personal touch. The Product Boss Kajabi
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments that allows you to make quizzes and assignments and then add them to the course of your course. Assessments can be a great method of determining whether your students have learned something from the lessons you’ve provided them. With the assessment feature, you get to select from three main types of questions: multiple-choice multiple-selection, and paragraph-style. You can also set an acceptable score to encourage your students to engage with your material more.
In addition in addition, the LMS website also has made strides in creating spaces for teachers and students to interact. With the Community feature, your students are able to interact and comment on any of your courses through their dashboards. You can even write in your posts to discuss with other students your lessons from the past and also your future content. The community feature can be accessed either as a standalone product or as an element of membership area.
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Website Design and Customization
Why should you upload your course materials on your website’s domain or WordPress web site when Kajabi offers the platform and tools you need to build one on the platform? Kajabi offers unlimited web hosting on the 3 pricing options. The best part is that you’re guaranteed instant security and safety with an automated SSL certification and an experienced team of experts to maintain your website.
You also have the option to personalize your domain as well as choose from a variety of professional, one-of-a-kind themes that you can modify to your heart’s content! This doesn’t stop there. If you’re an expert edupreneur and signed to the Growth plan and above, you get to import custom-made themes built to fit your ever-expanding needs, plus take away any Kajabi logos and substitute that with your own!
Page Builder
Just like the course builders we’ve talked about previously, Kajabi’s page builders lets you modify any of the given themes on the website using a variety of user-friendly and intuitive editing tools. After further exploration, you will be greeted with customizable sets of blocks and sections. They’re similar to those categories as well as posts that we’ve discussed when we’ve discussed how to build courses. Blocks are referred to as the components that comprise the site’s content which includes text, media files, as well as clickable button. Sections are, however are made up of multiple well-arranged blocks.
There are over 40 preset sections templates that can be picked from the page builder’s dashboard. Since we’re all connected to our smartphones and tablets it’s logical to use Kajabi to make your website automatically adjust to mobile layout. You can even go the extra mile and select the element of your site you would like for your members to view. With all the tools you need to build your site how you would like it to look the page builder from Kajabi is not just extremely flexible, but also easy to manage.
Blogging and Other Useful Website Features
Other LMS platforms may not provide this feature, but Kajabi allows you to create an area on your site dedicated to your blog where you can post comments and updates on your course content. If you’re looking to make the most of your Kajabi-created website it provides an area where you can publish your content without restriction. It is possible to begin with the blog post by making one using an editor for text. It is possible to incorporate SEO elements if you want to have a wider reach and organize your blog posts into various categories and even customize how you would like your blog’s entire section to look.
Kajabi’s built-in blogging features may not be as on the same level as WordPress or Blogspot, but it has enough tools to make it manageable. Additionally, you can also create podcasts that you could promote on your site. You can upload audio recordings of your podcast that will be hosted on the site and distributed to major podcast listening platforms such as the Apple Podcasts platform and Spotify. When uploading a podcast episode you can choose between two choices: publish the podcast as a public one for free , or create an exclusive private version which only your subscribers are able to access. The Product Boss Kajabi
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Marketing and Sales
One of the reasons that make Kajabi so well-liked among entrepreneurs is its array of sales and marketing tools that are supremely easy and straightforward even for those who aren’t marketing experts to use!
E-mail and Affiliate Marketing
A big draw among the crowd, Kajabi’s built in e-mail marketing function allows users to send out e-mails related to your course and websites to your members who are subscribed students within the comforts of the platform. However, you might be amazed by the fact that it goes beyond sending e-mails. With the aid from Kajabi Automations, you get to automate sequences of e-mails that are triggered by different kinds of user actions. For example, when your student successfully logs into one of your courses after checkout, a welcome e-mail will be sent automatically into their email inbox. If another underperforms the course, an upsell will be sent to suggest an improvement The Product Boss Kajabi
You can send as many emails to your campaigns as you want and then schedule them in accordance to your preference. You can even select which members of your group are eligible to receive these messages. E-mail management has never been more complete and easy to manage. Contrary to other LMS sites, Kajabi already provides you with marketing tools for e-mails. You don’t require integrating with other third-party platforms to make things work.
Apart from that, Kajabi also has an affiliate marketing option where you get to assign some of your members as affiliates to help promote your content on behalf of you. In addition to paying them a commission it is also possible to track their performance to determine how well they contribute to increasing your conversion and click rates. The Product Boss Kajabi
Pipeline Builder
Another one of Kajabi’s overall notable features can be its Pipeline Builder, where you are able to design specialized marketing funnels that do not have any overly complicated issues. While other platforms have similar features, which require more effort and time however, this Pipeline Builder is designed to be so quick and easy that even beginners can benefit from it. This feature is stunning and allows you to choose from a variety of pre-designed funnel templates or pipeline blueprints. This includes:
- Freebies are great for when you want to offer a freebie as a lead magnet to build your email list
- Sales Page OVO is a great option whenever you want to convince your intended audience to buy your product by utilizing an online sales page
- Product Launch OVO – to use any time you’re launching a course or other product
- Zoom Webinar OVO is a great option for whenever you want to promote your business through web-based training seminars
- Free Book OVO – to use whenever you want to showcase your content the free digital book that you can download
- Coaching Campaign OVO – to use whenever you’re promoting your courses through the use of coaching sessions
- Blank blueprint – for whenever you want to build an effective sales funnel right from the ground
When you choose from one of the blueprints for your pipeline, Kajabi automatically creates pages and emails you’ll have to put together to make an effective sales funnel. You may customize however you wish your funnel to appear to your target audience. You could even alter the look of your landing and checkout pages, for instance changing the design to a different theme – there is a library with more than 40 page templates that you can choose from.
Payment and Pricing Options
Kajabi allows you to integrate seamlessly with the payment gateway platforms Stripe and PayPal to ensure that your students are able to select one of them to pay for your courses. Stripe is the common payment method that accepts debit and credit card transactions and select e-wallet providers all over the world. PayPal however, on the contrary hand, is available as an option for subscriptions as well as multi-payment plans. There aren’t any transaction fees on Kajabi’s part, as all your earnings are immediately sent directly to the bank accounts of your choice.
For the pricing, Kajabi provides customers a variety of pricing options to choose from. You can cost your pupils for the products at various dates (one-time or subscription and several payments) or give them away to them for free. You can also choose to decide if you want to charge a specified price for a specific product or multiple products, and set specific dates that your members can access within a certain time frame. You can also create coupons to encourage your customers to purchase the products you offer. The Product Boss Kajabi
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Integrations with Third-Party Services
Kajabi may have a plethora of built-in features to help you develop and promote your courses, but you also have the option of connecting to third-party apps for more functions. The platform is currently able to support ten native integrations, including the popular analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful as it helps establish connections with hundreds of other third-party apps and tools that range from e-commerce to user experiences.
Training and Support for Customers
In terms of customer service, Kajabi has a bigger advantage over its competitors because it’s among the few course creation platforms which provide 24/7 live chat assistance. In contrast to other similar platforms the Kajabi customer support team is available to help you whenever you encounter difficulties creating pages or courses, among other issues that are important, at any time and wherever. However, it’s important to note that this 24/7 feature is available for instructors who are subscribed to the Growth plan up to for Basic users Live chat support is scheduled at certain times and days during the day. Nonetheless, Kajabi’s approach to customer service has been praised by many who use it to create meaningful courses. The Product Boss Kajabi
In terms of training tools, Kajabi offers an array of options to resources that you can learn and get used to. Kajabi Hero University Kajabi Hero University is packed with courses, tutorials and informational content that are specifically geared towards teachers and edupreneurs, to help them get started or increase their standing in the world of course design. Additionally, you can attend daily Q+A educational webinars with prominent experts from various disciplines as guest speakers, and, if you’re looking for additional tips and tricks assistance, the help section is always there to guide you on your way. In addition to the platform’s Hero University, there is an additional Kajabi Hero Rewards program where course creators can earn many sweet perks when they reach their targets.
What is the other thing that is missing from Kajabi?
Kajabi might be a fantastic all-in-one platform to develop and sell your course material, but we have to take care of a few essential things that aren’t being addressed. Most of them would have been extremely helpful to improve the experience. These are some of the things that we wish would be added to Kajabi’s system in the near future:
- Built-in tools to issue certificates and credentials. Although some of them offer this option instructors using Kajabi will often need to connect to third-party apps that are specialized in the issue of certificates, such as Accredible.
- More diversity in question types. While we are pleased with the way that the platform handles assessments within courses, we wish for the absence of question type options – plus randomization of said types – to be addressed soonest.
- Other payment options. As of this writing there are only two options for transactions: Stripe as well as PayPal can be accepted. Not only that, we don’t appreciate how there are certain limits too.
- A public API key. This could be useful in making custom integrations, for example, the ability to let your subscribers login using a single sign-in option in other apps.
Alternatives to Kajabi
Kajabi may have essentially most of the features any aspiring Edupreneur would ever want to have. However, due to the high cost plan and a certain lack in terms of functionality, the site could turn some people off. If you’re seeking alternatives that have collective similarities in comparison to Kajabi with regards to performance and reliability, we’ve listed some worthy alternatives that you might be considering when making your choice. The Product Boss Kajabi
- New Zenler is an online course platform that provides all-in-one solutions similar to Kajabi. The only major difference is the price – starting at only $67/month, you can create unlimited courses and advertise to your audience of choice without ever having to worry about spending a dime!
- Podia does not just claim to be a creator-friendly platform. It’s also extremely easy to use, and much more user-friendly than even Kajabi! While you get to utilize marketing tools Podia is much less heavy than the other. With the extremely affordable price, we can imagine the ways Podia is a great choice for DIY entrepreneurs getting into the business.
- While Kajabi isn’t a reputable platform and lacks sophisticated quiz functions, Thinkific makes up for them. With its affordable price and a wide range of features, it certainly offers more industry-level functions than the other has which includes live lesson courses and a built-in app integrations store.
- Teachable is like Thinkific in the manner it operates. However, it is important to understand the way that Teachable can integrate additional payment options, as it accepts Google Pay and Apple Pay which are two gateways Kajabi is not able to offer. You can also avail one-on-one coaching and other core features.
Conclusion
Overall, Kajabi successfully knocks it out of the park in terms of having nearly all the features that most edupreneurs can use. It sure does offer the basic features that everyone needs including the intuitive features needed to design a professional website to the stellar integrated marketing suite, which includes the addition of simple diagrams of sales funnels as well as efficient marketing tools for e-mails.
There are a few tools missing for example, the issuance of certificates specifically. With a high cost, it may not be the wise choice for the budget-conscious. However, we understand that, while Kajabi does well in being an all-in-one solution for course creation, it will always have limits. However, that doesn’t stop it however, from becoming an extremely popular choice for established business owners and creators!
If you’re still looking for an LMS that can provide everything you require on one platform, Kajabi is something you should strongly consider.
FAQ The Product Boss Kajabi
What does the word Kajabi mean?
The term “Kajabi” is derived from a word of Islamic or Arabic origin, which translates to “to fly.”
Can I sell physical goods on Kajabi?
Yes! Aside from the usual courses, you can also sell physical items on Kajabi. You can even join with Shopify to set up a fully functioning e-commerce shop on the platform!
Regarding marketing via e-mail, is it possible that Kajabi can replace MailChimp?
Since Kajabi already includes E-mail marketing tools integrated within the platform, it makes sense that it’s enough to replace third-party programs like MailChimp. However, if you wish to utilize this feature, Kajabi still allows you to connect it with other apps as well.
Is Kajabi mobile-friendly?
Yes! Kajabi also has a mobile app so that you and your subscribers have access to all courses even while on the go. The Product Boss Kajabi
