Many learning management system (LMS) platforms come with many crucial features that can be utilized when creating content of high quality. Although there are plenty of sites that let you utilize advanced marketing tools to market the courses you offer to your intended audience, some might not offer all of the features. And while some offer easy-to-use tools to build courses, there’ll be a few that have an editing experience so complex that it turns its users off.
In the sea of e-course platforms There are a handful that provide more than a simple editing interface, but also a plethora of sales and marketing functions. Additionally, they also offer almost everything you’d ever want including 24/7 support and training tools to top-of-the-line analytics. All-in-one courses let you go beyond the limits of your abilities, and one of those that provide it is Kajabi.
At a Glance How do you define Kajabi? Kajabi Swag
Kajabi can be described as an online service that allows you to create and sell your course content to your student audience. It is marketed as a complete service that provides entrepreneurs from all aspects of their lives with the most efficient and essential features needed to not just create a professional website for your courses , but let them grow to new heights. Kajabi is widely praised and regarded as one of the top online courses platforms, earning an overwhelming score from 4.6 out of 5 on Trustpilot.
What makes Kajabi so popular and well-liked by its users? Well, there are quite plenty of factors that make this platform extremely convenient for all to use. First, it’s the ease of use. From the course creation to marketing, nearly all of the Kajabi features have been designed so that they are digestible even for those who are new in the world of e-learning. The majority of them are advanced, which gives instructors who administer the course the added edge over the rest. Additionally it allows budding entrepreneurs like you to run and create courses without having to go to another place if something else isn’t available. Kajabi has all the available tools that anyone could require, living up its ‘one stop shop label.
What Can It Do? Do?
There are numerous methods that Kajabi can do as an all-in-one e-course solution. We’ve put together a list in bullet points of the most important characteristics that you might want to keep an eye on in the event you’re considering using it. In simple terms, Kajabi allows you:
- Create engaging and interactive courses with a wide array of tools for customizing including media files, templates that you can pick according to your preference;
- Create a visually appealing website to display your course materials and products and a blog where you can keep your students updated on what’s new.
- Make the most of the landing page, checkout pages, and other viable ways to improve the profits you earn, extend your reach beyond the limits and increase conversion rates;
- Decide how you would like to bill your courses or other items for your students, whether it’s a one-time payment or a monthly subscription;
- Create effective sales funnels with no any issues by making use funnel templates and funnel blueprints;
- Utilize its in-house marketing and analytics software with e-mail marketing as well as CRM and automation tools.
- Set up and manage your affiliate links; and
- Explore a wide variety of customer service, community and training tools and features, including the Kajabi University feature.
Big Names That Have Used Kajabi
Kajabi is trusted by more than 16,000 companies and celebrities. Kajabi is the preferred choice of many of the most well-known people who come from different sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands of courses which are accessed and explored by more than 35 million students from across the globe. At the time of the time this article was written, Kajabi boasts more than $650 million of sales since it was founded in 2010.
Kajabi’s Pricing Strategies
The three pricing plans Kajabi offers are quite different from other online course-making services in that they’re more expensive. With monthly rates that start at as low as $119 it’s no wonder that it can be a hindrance for some who would be interested in giving it a try. But considering the huge amount of features that are included in every plan, the price is understandably reasonable.
Kajabi’s pricing plans begin with the Basic plan that costs $149 per month or $119/month for billing annually. With this tier, you get to create three products, gain up to 1,000 active customers, and design websites that you are able to customize with tools fully provided by Kajabi’s platform. Included are unlimited landing pages, unlimited marketing e-mails as well as unlimited access to valuable resources, including one-on one customer support and Kajabi University.
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Apart from The Basic Plan, there’s the Growth plan, which happens to be the platform’s most popular offer at $199 a month or $159/mo if paid annually, as well as the Pro plan for $399 per month or $319/month yearly, which is filled with every feature you’d like when it comes to creating and selling your courses. Kajabi currently does not offer an option to pay for the plan. However, a 14-day trial is available. trial is offered for all three plans. An extended trial that lasts as long as 30 days offered on select blogs. So if you’re looking to test the waters and see if Kajabi’s the right choice for you, then the brief trial period is the ideal way to go.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The built-in marketing suite. Kajabi’s marketing suite in-house of tools, which includes email marketing and automation are specifically designed to be designed for businesses, so you don’t have to connect with third-party solutions to do this!
- The sales funnel software. Another one of the platforms most-loved selling points is the sales Pipeline Builder lets you make use of tested and understandable blueprint templates – no need to be overly complicated!
- Unlimited customization. From creating professional-looking course websites all the way to the custom website, Kajabi lets you customize to your hearts content and even build your brand from the ground up.
- The user-friendly and simple site and course editors. Making content using the website and course builder software has never been this simple and fast, since it requires less time and effort to get everything done.
- Infinite integrations are endless. Apart from native integrations to 10 e-commerce, marketing and analytics tools, connecting to the app Zapier allows you to look and select from more than one thousand non-native platforms for better efficiency.
- Making lasting connections with your students and instructors. Kajabi’s Community feature allows you to connect with students enrolled in your classes. You can also make connections, network and celebrate with a multitude of teachers similar to you.
The Cons – Things We Don’t Like
- The steep pricing plans. Kajabi’s three pricing plans are higher than the typical monthly prices provided by other companies. There’s not a free option as well.
- There are no built-in tools for issuance of certificates. You may need to connect to a third-party certificate app if you plan to design custom-made certificates that are of different types.
- Insufficient tools for instructor-student engagement. We don’t appreciate the lack of certain tools, such as appropriate discussion forums as well as the ability to randomly assign quizzes or assignments. Kajabi Swag
A Review of Kajabi’s Features
Easy of Use and Experience
One thing we like one thing we like about Kajabi is the shockingly easy user experience. One of the reasons is that the platform’s User Interface (UI) is well-organized. If you check the dashboard menu, you will find that all the features are divided into five major sections – Website, Products, Sales, Marketing and People. The menu’s design leaves no space for confusion, as certain elements that are associated with the specific section can be collapsed. The UI style is very uniform, reflecting Kajabi’s ‘all-in-one’ brand name. You get to create your own landing page, alter your course, and even interact with your fellow instructors through one website.
The search assistant is a tool that can be useful whenever you want to look for something that may be difficult to locate. The Kajabi Assistant can be found in the top part of the dashboard, in the form as a “search bar, and it lets you look for tools and items within the site by entering the keywords. As previously mentioned the courses and site builder sections are drag-and-drop and make the process much easier without having to know how to navigate it. Kajabi has a smoother learning curve compared to a couple of its contemporaries. It also supports multiple languages other than English for those who want to share your content with broader viewers.
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Course Creation and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation function, you may quickly come across a variety of product or course templates, or what the platform refers to them blueprints. Each blueprint for a product differs in terms of structure and design and is readily tailored to fit any instructor’s needs.
Included among the listed blueprints are Mini Courses and Online Courses as well as Drip Courses. Mini Courses are quick-form courses that are usually created in order to increase brand value, while Online Courses are full-version types with a full content structure created to offer the “world-class” education experience. Drip courses, on the other hand, are courses which are planned over a set series of days or weeks. Also known as Evergreen Training courses, it’s a much more convenient method to distribute your content if you as well as your students are occupied with other activities.
Kajabi is known to many as a popular premium course-maker. But, aside from the kinds of courses offered, the blueprints let you create a membership space where your customers can enjoy exclusive content as well as a coaching session lasting 12 weeks. There’s also a blank template that allows you to create an entire course or product from the ground up!
Categories Posts, Categories, and Content Uploads
When you explore the course builder, you’ll see an outline of sections and lessons which have been automatically added when you select any of the course blueprints. In Kajabi’s instance, these sections and lessons are known as categories and posts, and vice versa. The posts are where you put in different types of content including text, video images, and text, while the categories serve as folders for the posts that are stored.
You may also incorporate subcategories of posts under one category in order to arrange your content in a flexible way. You can also alter the outline by dragging it around. Kajabi accepts a wide variety of media and text files that can be used to add to your posts, such as MOV and MP4 files WAV and MP3 files PDFs and Word documents. Upload any of them via your computer’s folders, or file-sharing cloud platforms like Google Drive and Dropbox. You can add existing URLs of your video to your posts!
Like a few select platform for making courses, Kajabi allows you to make use of the bulk upload feature. Like the name implies that you can upload all the files you have uploaded to your courses on the same tab. This can be useful particularly if you’re performing other tasks.
Course Player Templates
Kajabi offers a lineup of 10+ themes for courses. Contrary to other LMS platforms that only allow you to be allowed to select only one of three theme options, Kajabi lets you have the option of choosing several themes to suit different products. Similar to the course outline creator, it’s simple to modify any of the themes to suit your personal style. You can also incorporate elements of your brand including logos, images, and font design into the course player to add a an individual touch. Kajabi Swag
Quizzes and Student Interactions
Kajabi has a quiz feature called Assessments. It allows you to make quizzes and assignments and add them as part of your curriculum. Assessments are a helpful way to determine whether your students have learned something from the course you’ve taught them. With the assessment option, you are able to select from three main question types: multiple-choice, multi-selection, or paragraph-style. You can even create an acceptable score to encourage your students to engage with your material more.
Aside from that, it is also important to note that the LMS website has been able to make strides in providing spaces for students and teachers to interact. With the Community feature, your students are able to comment and interact with all of your courses on their dashboards. You can also write your blog posts for discussion with your fellow students about your lessons from the past as well as your future content. The community feature is available as a separate product or as part of your membership area.
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Website Design and Customization
Why share your course contents on your website’s domain or WordPress website when Kajabi offers the platform and the tools to create one within the platform? Kajabi provides unlimited web hosting for 3 pricing options. What’s great about this is you’re assured of instant security and safety with an automatic SSL certification and an experienced team of experts to maintain your site.
You’re also given the liberty to modify your domain and also pick from a wide array of unique, professional themes that you can personalize to your liking! It doesn’t stop there: If you’re an expert edupreneur and have signed up to the Growth plan or higher you are able to download custom-designed themes designed to meet your ever-growing needs and also eliminate all Kajabi logos and substitute it with your own!
Page Builder
Similar to the course builder we’ve mentioned earlier, Kajabi’s page builder allows you to alter any of the themes for websites using a set of easy-to-use and user-friendly editing tools. If you continue to explore you’ll be presented with customizable sets of blocks and sections. They’re essentially like those categories as well as posts from when we’ve discussed how to build courses. Blocks are referred to as the components that comprise the site’s content including media files, text or clickable icons. Sections are, however are made up of multiple carefully-arranged blocks.
There are over 40 pre-designed section templates that you can pick from the page builder’s dashboard. As we’re all glued to our smartphones and small tablets, it makes total sense to use Kajabi to let your site automatically adjust to mobile layout. You can go an extra mile by choosing the element of your site you would like for your member learners to see. With all the necessary tools to make your site look however you want it to appear, Kajabi’s page builder is not only super flexible but also easy to manage.
Blogging and Other Useful Website Features
Other LMS platforms may not provide this, but Kajabi allows you to make an area on your site dedicated to your blog where you can share updates and thoughts on the content of your course. If you want to make the most out of your Kajabi-made site, the service provides you a space where you can do so without limits. You can get started with posting blog content by creating your own using an editor for text. You may incorporate SEO elements if you’d like to expand your reach or group your posts into different categories, or even change the way you want your entire blog section to look.
Kajabi’s built-in blogging tools may not be as on par as WordPress or Blogspot, but it has enough tools to allow it to be managed. You can also create podcasts to promote on your website. You may upload recordings of your podcasts to be hosted on your website and distributed to major podcasting platforms, such as the Apple Podcasts platform and Spotify. If you upload a podcast episode there are two options: release the podcast as a public one for free , or create an exclusive private version that only your members are able to access. Kajabi Swag
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Marketing and Sales and Marketing
A big part of what makes Kajabi so popular among edupreneurs is its array of marketing and sales tools that are extremely convenient and simple enough even for those who aren’t marketing experts to utilize!
E-mail and Affiliate Marketing
A big draw among the crowd, Kajabi’s built-in E-mail marketing functions allow you to send e-mails about your course and websites to your members who are subscribed students while seated on the platform. However, you might be amazed that it can do more than simply send emails. With the aid from Kajabi Automations, you get to automate sequences of e-mails initiated by different types of user actions. For instance, if your student successfully logs into one of your classes after the checkout process, a welcome email will be automatically sent into their email inbox. If another underperforms then an upsell message is sent to suggest improvement Kajabi Swag
You can send as many e-mails to the campaign you wish and schedule each one in accordance with your preferences. You can even select which members of your group are eligible to receive those messages. Managing e-mails has never been this complete and easy to manage. Contrary to other LMS websites, Kajabi already provides you with marketing tools for e-mails. You don’t require integrating with other third-party platforms to make things work.
In addition, Kajabi also has an affiliate marketing option which allows you to designate certain members of yours as affiliates who can help advertise your website on your behalf. Alongside paying them a commission, you may also track their performance to determine how well they contribute to increasing your conversion and click rates. Kajabi Swag
Pipeline Builder
Another one of Kajabi’s overall notable features is one of the best features is Pipeline Builder, where you can create custom marketing funnels that do not have any overly complicated issues. While other platforms have similar features that require more time and effort, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be so quick and easy that even those who aren’t experts can make better use of it. This amazing feature lets you select from a set of pre-made funnel designs or pipeline blueprints. They include:
- Freebie – for whenever you’d like to provide the freebie to lead magnet to grow your list
- Sales Page OVO is a great option any time you wish to convince your intended customers to purchase your product by utilizing the sales page
- Product Launch OVO – for any time you’re launching a course or other product
- Zoom Webinar OVO – for occasions when you need to advertise your products through web seminars
- Free Book OVO is a great resource for any time you wish to promote your content with the free digital book that you can download
- Coaching Campaign OVO – to use any time you’re promoting your courses through the use of coaching sessions
- Blank plan – to use whenever you’d like to construct an effective sales funnel right from ground
When you choose from one of the pipeline blueprints Kajabi will automatically generate a set of pages and e-mails you will require to create an efficient sales funnel. You can alter the way you wish your funnel to look to your customers. You may even change the theme of your checkout and landing pages, for example you can change the theme to something different The library is full of 40+ page templates that you can pick from.
Payment and Pricing Options
Kajabi lets you integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your member students are able to select one of them to pay for your course. Stripe is the most popular payment method that accepts debit and credit card transactions as well as various e-wallet companies across the world. PayPal however, on the contrary side, is an alternative for subscribers as well as multi-payment plans. There aren’t any transaction fees on Kajabi’s part since all the money you earn are instantly transferred directly to the bank accounts of your choice.
In terms of price options for Kajabi, it offers you a wide range of options to select from. You can charge your students for your services at different time frames (one-time or subscription and multi-payments) or distribute them for free. You can also choose to select if you’re going to charge a set amount for a specific product or a number of items, and set specific dates that your students can access your products within a given time frame. Additionally, you can create coupons that will further encourage your target audience to buy the products you offer. Kajabi Swag
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Integration with Third-Party Services
Kajabi is a host of built-in features to help you create and market your courses, but you also have the option to connect to other third-party applications for an added boost in functionality. The platform is currently able to support the integration of ten natively-built integrations, such as the popular analytics provider Google Analytics and app automation service Zapier. Zapier is extremely useful as it helps establish connections with hundreds more third-party applications and tools, ranging including e-commerce and user experience.
Training and Support for Customers
In terms of customer service, Kajabi has a bigger advantage over the rest as it’s among the few platforms for creating courses which provide 24/7 live chat assistance. Contrary to similar services the Kajabi customer support team is always available to assist you when you’re struggling to create pages or courses, among other crucial issues, anytime and from anywhere. It’s crucial to mention that this 24-hour support is available to instructors who subscribe to the Growth plan up to for basic users Live chat is available for certain times and times on weekdays. The approach of Kajabi’s customer support has been highly praised by many of the instructors who use it to create meaningful courses. Kajabi Swag
In terms of tools for training, Kajabi gives an array of options to resources that you can master and then become proficient with. The Kajabi Hero University is packed with tutorials, classes and educational content specifically designed for educators and edupreneurs, to help them gain traction or boost their position in the course creation world. Additionally, you can attend every day Q&A webinars that feature leading experts from different fields as guests, plus, if you’re looking for additional advice and tricks, the help center is always there to guide you on your way. Apart from the platform’s Hero University, there is Kajabi’s Hero Rewards program, where course creators can earn numerous sweet rewards when they reach their goals.
What Else is Missing in Kajabi?
Kajabi could be an excellent all-in-one solution to create and promote your course content however, we must address a few vital things that are not being addressed. Most of them would have been very useful to enhance the user experience. These are some of the things that we wish would be included in Kajabi’s system soon:
- Built-in tools that issue certificates and other credentials. While some offer this feature instructors using Kajabi frequently will need to connect to third-party apps which specialize in issuance of certificates, such as Accredible.
- More diversity in question types. While we appreciate the platform’s handling of assessments within the course, we would like that the absence of question type options as well as randomization of these types and their randomization to be resolved as quickly as possible.
- Other payment options. At the time of writing only transactions made through Stripe or PayPal are accepted. Not only that, we aren’t sure if there are limits too.
- A public API key. This could have been helpful for custom integrations, for example, having your students who have subscribed to your service sign in using the single sign-in option in other applications.
Alternatives to Kajabi
Kajabi may have essentially most of the features an edupreneur could ever dream of. But with the steep price plan, and the lack in terms of functionality, the site may make some people turn away. If you’re looking for alternatives with commonalities with Kajabi in terms of reliability and performance, we’ve listed some worthy competitors that you may think about when making your choice. Kajabi Swag
- New Zenler is an online course platform that provides all-in one solutions similar to Kajabi. The only significant difference is the price that starts at $67/month You can design unlimited courses and advertise to your target audience without ever having to worry about breaking the bank!
- Podia doesn’t just claim to be creator-friendly. It’s also very easy to use, and much more user-friendly than Kajabi! In addition, you can make use of marketing features Podia is much less heavy than Kajabi. But considering the very budget-friendly cost it’s easy to see the way Podia is a great choice for those who want to start their own business.
- While Kajabi lacks credentials and more advanced features for quizzes, Thinkific makes up for them. With a beginner-friendly price range It certainly has greater features that the other as well as live lessons and a built-in app integrations store.
- Teachable is similar to Thinkific in the manner it operates. However, we must appreciate how the former can incorporate additional payment options since it accepts Google Pay and Apple Pay two gateways that Kajabi is not able to offer. Additionally, it allows one-on-one training and other key features.
Conclusion
Overall, Kajabi successfully knocks it out of the park for offering a wide range of options that most entrepreneurs use. It sure does offer the basic features that everyone needs, from intuitive functions needed to create a professional-looking website to the stellar built-in marketing suite with the addition of simple sales funnel blueprints and efficient email marketing tools.
There may be a few instruments that aren’t there like the issuance of certificates in particular. Also, with its high cost, it might not be the wise option for those with a tight budget. However, we understand that, while Kajabi does well in being an all-in-one solution for course creation however, it’ll always have limitations. That doesn’t stop it, but it is a popular choice among established business owners and creators!
If you’re still looking for an LMS that offers everything you need in one platform, Kajabi is something you should strongly think about.
FAQ Kajabi Swag
What does the word Kajabi refer to?
The term “Kajabi” derives from a word of Islamic or Arabic origin which means “to fly.”
Do I have the ability to sell physical items on Kajabi?
Yes! Apart from the standard programs, you can sell physical products through Kajabi. It is possible to integrate with Shopify to build a fully functional e-commerce shop on the platform!
Regarding marketing via e-mail Is it possible that Kajabi could be able to replace MailChimp?
Because Kajabi already comes with e-mail marketing tools built into the platform, it’s natural that it’s enough to replace third-party applications such as MailChimp. If you do want to use it, Kajabi still allows you to connect it with other applications as well.
Is Kajabi mobile-friendly?
Yes! Kajabi even has a mobile app to ensure that you and the members who have subscribed have access to all course content even when you’re traveling. Kajabi Swag
