Hundreds of learning management system (LMS) platforms come with many crucial features that you can utilize whenever you create meaningful content. While there could be a lot of sites that let you utilize advanced marketing tools to market the courses you offer to your target viewers, other platforms may not have most of these features. While some provide easy-to-use tools to build courses, there’ll also be some that have an editing experience that is so complicated it turns its users off.
Among a sea of e-course platforms There are some that provide more than the basic editing interface but also an array of marketing and sales functions. Additionally they also offer almost all you can think of, from 24/7 help and training resources to top-notch analytics. All-in-one platforms for courses allow you to explore beyond your limits, and one of those that offer it effortlessly is Kajabi.
A Quick Look: Kajabi: What exactly is Kajabi? Kajabi Obs
Kajabi is an internet-based platform which lets you develop and market your courses to an customers. It is marketed as a complete service and platform for edupreneurs, Kajabi offers edupren all aspects of their lives with the most efficient and necessary features that will not only create a professional website for your courses , but let them grow to greater heights. Kajabi is widely praised and regarded as one of the top online courses platforms, earning an overwhelming positive rating of 4.6 out of 5 on Trustpilot.
What makes Kajabi so popular and well-liked among its users? It’s true that there are many reasons that make the platform extremely convenient for all to utilize. First, it’s the user-friendliness. From course creation all the way to the marketing services, nearly all of Kajabi’s aspects have been designed so that they are digestible even for those who are only beginning to get started in the e-course world. Most of them are also advanced, giving instructors an edge over the rest. In addition, it lets budding entrepreneurs like you run and develop courses without the need to look elsewhere if anything else isn’t available. Kajabi has all the available tools anyone may need, living up the ‘one-stop-shop label.
What Can It Do? Do?
There are many kinds of methods that Kajabi can create an all-in-one e-learning solution. We’ve made a list in bullet form of the key features that you may want to be aware of when you’re thinking about using it. Simply put, Kajabi lets you:
- Create interactive and engaging courses using a variety of customizing tools including media files, templates that you can pick depending on your preferences;
- Create a visually appealing website to house your course contents and products and your own blog to keep your students informed about what else is new;
- Make the most of websites, landing pages and checkout sites, and other viable methods to boost your profits, further your reach to the limit and boost conversion rates.
- Select the method you want to charge your courses and other services to your students – whether it’s a one-time payment or a subscription for a month;
- Create effective sales funnels with no any issues by making use funnel templates and funnel blueprints;
- Utilize its in-house marketing and analytics suite that includes email marketing, CRM, and automation tools;
- Set up and manage your affiliate links.
- Explore a wide variety of community and training materials in conjunction with the Kajabi University feature.
Famous Names that have Used Kajabi
Kajabi is used and trusted by more than 16,000 organizations and famous personalities. Kajabi is the preferred choice of many of the most well-known people who come from different sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands upon thousands of courses, that are used and explored by more than 35 million students from all over the world. As of this writing, Kajabi has generated over $650 million in revenue since it was founded in 2010.
Kajabi’s Pricing Plans
The three pricing plans Kajabi provides are different than other online course-making services in that they’re much more expensive. With monthly rates that start as low as $119, it’s not surprising that it can be a hindrance for some who would like to give it a try. However, when you consider the number of features that are included into every plan, the price is reasonable.
Kajabi’s pricing plans start by offering the Basic plan, which costs $149 per month, or $119/month for billing annually. In this plan, you are able to design three products, garner up to 1000 active users, as well as design a website that you can create with the tools offered by the platform. Additionally, you get unlimited landing pages, unlimited marketing e-mails as well as unlimited access to helpful resources, including one-on-one customer service and Kajabi University.
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In addition to the Basic plan, there’s the Growth plan which is the platform’s most popular offer for $199 per month or $159/mo if paid annually, and the Pro plan, which costs $399 per month or $319/month yearly, which is filled with all the features you’d like when it comes to creating and selling your courses. Kajabi is currently not offering an option to pay for the plan. There is however a fourteen-day free trial is available for all three plans. An extended trial that lasts as long as 30 days also available on selected blogs. So if you want to try the service and determine if Kajabi is the right fit for you, the limited free trial is the best way to go.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The integrated marketing suite. Kajabi’s own marketing suite of tools, which includes e-mail marketing and automation, are designed to be optimized for businessuse, and it isn’t necessary to integrate with third-party solutions for this!
- The software that creates sales funnels. Another of the platforms most-loved selling points is the Sales Pipeline Builder lets you make use of tested and understood blueprint templates – no need to overcomplicate yourself!
- Unlimited customization. From creating professional-looking course websites down to the custom domain, Kajabi lets you customize to your heart’s content – and even create your own brand from the ground up.
- The user-friendly and simple site along with course editors. The creation of content using the site and the course creator software was never this easy and quick, as it takes less effort and time to get everything done.
- Infinite integrations are endless. Apart from native integrations that integrate with ten e-commerce, marketing, and analytics services, connection to the app Zapier allows users to investigate and select among more than a thousand non-native platforms that can improve your effectiveness.
- Building worthwhile relationships with your students and instructors. Kajabi’s Community feature allows you to interact with students enrolled in your classes. You can also network, connect, and celebrate with a multitude of teachers who happen to be in the same position as you.
The Cons – Things We Don’t Like
- The pricing plans are hefty. Three pricing options offered by Kajabi cost greater than the average monthly rates that other providers offer. There’s not a free option as well.
- There are no built-in tools for issuance of certificates. It is possible connect to a third-party certificate application if you intend to create custom-made ones that are of different types.
- Insufficient tools for instructor-student engagement. We’re not happy about the absence of certain features, like appropriate discussion forums as well as the ability to randomize tests or assignments. Kajabi Obs
The Review of Kajabi’s features
Easy of Use and Experience
One thing we love the most about Kajabi is the shockingly easy user experience. For one, most of the User Interface (UI) is well-organized. If you may notice on the dashboard menu, you may see that the functions are divided into five major sections – Website Products, Sales, Marketing and People. The layout of the menu leaves no space for obstruction, since some of the elements that are associated with specific sections are able to be collapsed. The UI design is very consistent, reflecting Kajabi’s ‘all-in-one’ hallmark. You get to create an online landing page, change your course, and even communicate with your instructors on one site.
It has a search assistant tool that can be useful anytime you’re looking for something that is difficult to locate. The Kajabi Assistant is located at the top of the dashboard, in the form as a “search bar, it allows you to search for specific tools and products on the site by typing in the keywords. As mentioned previously the site builder and course builder sections are drag-and-drop, making the process simpler without having to know how to navigate it. Kajabi has a smoother learning curve compared to a couple of its contemporaries. It also supports multiple languages other that English for those who want to expose your content to broader audiences.
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Course Development and Engagement
Product Blueprints
Once you explore Kajabi’s course creation feature, you’ll quickly come across a variety of product or course templates, or, as the platform calls it blueprints. Each of the product blueprints differs in terms of structure and design and can be customized to suit the needs of instructors.
The blueprints listed are Mini Courses and Online Courses and Drip Courses. Mini Courses are short-form quick courses that are usually created as a way to build the brand’s value, whereas online Courses are full-version types with a full content structure that are designed to provide a “world-class” learning experience. Drip courses on the other hand, are programs that are scheduled for an established period of weeks or days. Also called Evergreen Training courses, it’s an easier method to distribute your content if you and your students are busy with other activities.
Kajabi may be known by many as a renowned premium course maker. Apart from courses, the blueprints also allow you to make a membership site for your members to enjoy exclusive content and a coach session for 12 weeks. There’s also a blank template where you can create a course or product from scratch!
Categories Posts, Categories, as well as Content Uploads
As you further explore the course builder, you’ll notice the outline of the sections and lessons that were automatically included when you select any of the course blueprints. In Kajabi’s instance, these parts and the lessons known as post categories as well as category, and vice versa. Posts are where you insert various kinds of content, such as text, video images, and text, while the categories act as folders in which the posts are stored.
You can also include subcategories for posts in one category in order to structure your content flexibly. You can alter the outline by dragging it around. Kajabi accepts a broad range of media and text files to include in your posts, such as MOV and MP4 files MP3 and WAV files, PDFs, and even Word documents. Upload any of them either through your computer’s folders or through file-sharing cloud platforms such as Google Drive and Dropbox. You can also add existing URLs of your videos to your blog posts!
Like a few select course-making platforms, Kajabi allows you to make use of the bulk upload feature. Like the name implies, you can add all your files to your course in one tab. This is a great option, especially if you’re busy doing other important stuff.
Course Player Templates
Kajabi provides a selection of more than 10 course player themes. Contrary to other LMS platforms, where you’re allowed to select only one of three theme options, Kajabi lets you have the option of choosing different themes for different products. Similar to the course outline maker, it’s simple to alter any theme to match your preferences. It is possible to incorporate specifics of your company’s image, such as the logo, images, and font design into the course player to add a your own personal style. Kajabi Obs
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments that allows you to make quizzes and assignments and add them as part of your course. Assessments are an effective method of determining whether your students have learned something from the course you’ve taught them. With the assessments feature, you get to select from three main types of questions: multiple-choice paragraph-style, and multiple-selection. You can even create an acceptable score to encourage your students to be more engaged with your content more.
Apart from that, the LMS site has also made strides in creating spaces for teachers and students to interact. Through the Community feature, your learners are given access to comment and interact with all of your courses on their dashboards. It is possible to write your posts to discuss with your fellow students about your lessons from the past as well as your future content. The community feature can be accessed as a separate product or as component of your member.
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Website Design and Customizability
Why should you upload your course materials to your web domain or WordPress site when Kajabi provides the platform and the tools to build one on the platform? Kajabi provides unlimited web hosting for all three plans of pricing. What’s awesome about it is you’re assured of instant safety and security with an automated SSL certification, as well as the support of a team to manage your site.
You also have the option to customize your domain, as well as choose from a wide array of premium, unique themes, which you can customize to your heart’s content! This doesn’t stop there. If you’re an expert in edupreneurship and are a member of the Growth plan and higher, you get to import custom-made themes built to fit your ever-expanding needs as well as eliminate all Kajabi brand names and then replace it with your personal brand!
Page Builder
Similar to the course builder we’ve mentioned earlier, the page builder from Kajabi allows you to modify any of the themes for websites using a set of easy-to-use and user-friendly editing tools. Upon further exploration you’ll be presented with a variety of customizable blocks and sections. They’re basically like those categories as well as posts from when we discussed the course builder. Blocks are referred to as the elements that make up the content of the website including text, media files as well as clickable button. Sections on the other hand are formed by a variety of neatly-arranged blocks.
There are over 40 preset sections templates that can be picked from the dashboard of the page builder. We’re all hooked to our phones and tiny tablets nowadays it’s logical to use Kajabi to make your website automatically adapt to a mobile layout. You can go an extra mile and select the element of your site you would like members to view. With all the necessary tools to build your site however you want it to appear Kajabi’s page builders are not only super flexible but also quick to handle.
Blogging and Other Web-based Features
Other LMS platforms may not provide this feature, however Kajabi lets you create sections of your website specifically for your blog. There, you can share updates and thoughts on the content of your course. If you’re looking to make the most out of your Kajabi-made site, the service provides you the opportunity to post your blog posts without limitations. It is possible to begin with posting blog content by making one with the text editor. You may incorporate SEO elements if you’d like to expand your reach or group your posts into various categories and even alter the way you would like your blog’s entire section to look.
Kajabi’s built-in blogging features may not be as up to with WordPress or Blogspot However, it comes with enough tools to be manageable. In addition, you can create podcasts to promote on your website. You can upload the recordings of your podcasts to be hosted on the site and distributed to the major podcasting platforms like Apple Podcasts and Spotify. If you upload an episode of your podcast there are two choices: publish the podcast as a public one for free or make an exclusive private one which only your subscribers can get access to. Kajabi Obs
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Marketing and Sales
A big part of what makes Kajabi so popular among edupreneurs is its array of sales and marketing tools that are highly user-friendly and easy for even those who aren’t marketing experts to use!
Email Marketing and Affiliate Marketing
A major draw for the crowd, Kajabi’s built in email marketing feature allows you to send emails that are related to your course or website to your subscribed member students from the comfort of the platform. But you may be surprised by the fact that it goes beyond sending e-mails. With the help with Kajabi Automations, you get to create automated sequences of emails that are triggered by various user actions. For example, when a student successfully logs into one of your courses following the checkout process, a welcome email will be automatically delivered to their inbox. If another underperforms then an upsell message is sent to suggest an improvement Kajabi Obs
You can send as many e-mails to your campaigns as you like and schedule each of them in accordance with your preferences. You can choose the members you want to receive these messages. E-mail management has never been so complete and easy to manage. Contrary to other LMS sites, Kajabi already provides you with marketing tools for e-mails. You wouldn’t have to worry about the integration with third-party platforms in order to make it work.
Aside from that, Kajabi also has an affiliate marketing option where you get to assign certain members of your group as affiliates in order to promote your content on behalf of you. Alongside paying them the commission rate, you may also track their performance to determine how well they contribute to increasing your conversion and click rates. Kajabi Obs
Pipeline Builder
Another one of Kajabi’s overall top features is its Pipeline Builder, where you get to create specialized marketing funnels that do not have any overly complicated difficulties. While other platforms offer similar features, which require more time and effort and effort, this Pipeline Builder is designed to be so quick and easy that even those who aren’t experts are able to make the most of it. This stunning feature lets you choose from a variety of pre-designed funnel blueprints or templates for pipelines. These include the following:
- Freebie – for whenever you want to offer an offer as a lead magnet to build your database.
- Sales Page OVO – for whenever you want to convince your target audience to buy your product by utilizing an online sales page
- Product Launch OVO – to use whenever you’re launching a course or other product
- Zoom Webinar OVO is a great option for whenever you want to promote your product via web workshops
- Free Book OVO – for whenever you want to promote your content with the free digital book that you can download
- Coaching Campaign OVO – to use any time you’re promoting your courses by means of the use of coaching sessions
- Blank design – for when you’d like to construct your sales funnel from the beginning
When you choose from one of the pipeline blueprints, Kajabi automatically creates pages and emails you’ll have to put together to make an effective sales funnel. You can customize how you would like your sales funnel to look to your customers. You may even change the theme of your landing and checkout pages, for example you can change the theme to something different – there is a library full of 40+ pages templates you can select from.
Optional Payment Options and Price
Kajabi lets you integrate seamlessly with payment gateways like Stripe and PayPal to ensure that your students can choose between them when they pay for your course. Stripe is the most popular payment option that allows credit and debit card transactions and various e-wallet companies across the world. PayPal however, on the contrary hand, is available as an option to subscribe and multi-payment plans. There are no pressing charges for transactions on Kajabi’s side because all your earnings are instantly transferred directly to the bank accounts of your choice.
For pricing options, Kajabi gives an array of options for you of pricing options. You can either charge your students for your products at various dates (one-time, subscription, and several payments) or distribute them to them for free. You also have the option to select if you’re going to charge a set amount for one product or multiple products, as well as specify specific dates your students can access your products within a specific period of time. Additionally, you can create coupons to further motivate your audience to purchase the products you offer. Kajabi Obs
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Integration with Third-Party Services
Kajabi may have a plethora of built-in services needed to make and market your courses, but you also have the option of connecting to other third-party applications for an additional boost of functions. The platform currently supports the integration of ten natively-built integrations, such as the well-known analytics service Google Analytics and app automation service Zapier. Zapier comes in very handy since it allows you to establish connections with hundreds more third-party applications and tools, ranging that range from e-commerce to user experiences.
Training and Support for Customers
In terms of customer support, Kajabi has a bigger advantage over other platforms because it’s one of the only course creation platforms that offer 24/7 live chat support. Unlike some similar services that offer customer support, Kajabi’s team is available to assist you when you’re struggling to create pages or courses, among other important issues, anytime and from anywhere. However, it’s important to mention that this 24-hour feature is available for instructors who subscribe to the Growth plan upwards – for Basic users Live chat is available at certain times and days during the day. Nonetheless, Kajabi’s approach to customer support has been highly praised by many of the instructors who use it to create useful courses. Kajabi Obs
As for tools to train, Kajabi provides an array of options to resources that you can learn and get used to. Its Kajabi Hero University is packed with courses, tutorials and informational content that are specifically geared towards teachers and edupreneurs, to help them get started or increase their position in the field of course development. You’re also invited to weekly Q&A-style educational webinars featuring leading experts from different disciplines as guest speakers, and If you’re in search of additional tips and tricks assistance, the help section is available to help you on your way. Alongside the platform’s Hero University, there is an additional Kajabi Hero Rewards program, where course creators get rewarded with many sweet perks when they meet their goals.
What is the other thing that is missing from Kajabi?
Kajabi could be an excellent all-in-one tool to design and promote your course content However, we need to look at a few crucial aspects that are not being addressed. Most of them would have been very useful in improving the experience. Below are the items that we wish would be included in Kajabi’s system soon:
- Built-in tools for issuance of certificates and other credentials. Although some of them offer this option, instructors who use Kajabi will often need to connect to third-party software which specialize in issuance of certificates, such as Accredible.
- More diversity in question types. While we appreciate the system’s handling of assessment within the course, we would like for the lack of question type options – plus randomization of said types and their randomization to be resolved as quickly as possible.
- Other payment options. As of this writing there are only two options for transactions: Stripe or PayPal will be accepted. In addition, we aren’t sure if there are limits too.
- A public API key. This could be useful for custom integrations, for example, letting your subscribed students login using a single sign-in feature with other apps.
Alternatives to Kajabi
Kajabi may have essentially most of the features any aspiring edupreneur could ever dream of. However, due to the high cost plan and a plethora of features, it might cause some to be turned off. If you’re looking for alternatives that share commonalities in comparison to Kajabi in terms of performance and reliability, we’ve listed some worthy competitors you might be considering when making your choice. Kajabi Obs
- New Zenler is an online course platform that provides all-in one services that are similar to Kajabi. The only difference is the price that starts at $67/month You are able to create unlimited courses and advertise your course to the right audience without worrying about breaking the bank!
- Podia isn’t just claiming to be a creator-friendly platform. It’s also extremely easy to use, far easier than even Kajabi! While you get to utilize marketing tools It’s a lot lighter than the other. With the extremely affordable price it’s easy to understand the way Podia will appeal to DIY entrepreneurs getting into the business.
- While Kajabi lacks credentials and more advanced features for quizzes, Thinkific makes up for the shortcomings. With a price that is affordable for beginners, it sure does offer higher-end features than the other has which includes live-taught courses as well as an integrated app integration store.
- Teachable is like Thinkific in the manner it operates. But, we need to appreciate how Teachable is able to incorporate additional payment options as it supports Google Pay and Apple Pay, two gateway services Kajabi doesn’t have. It also lets you utilize one-on-one coaching and other core features.
Conclusion
In the end, Kajabi successfully knocks it out of the park in terms of offering a wide range of options that most entrepreneurs utilize. It certainly has the essentials anyone must need including the intuitive features needed to design a professional web pages to the fantastic integrated marketing suite, which includes the inclusion of easy-to-understand sales funnel blueprints and efficient marketing tools for e-mails.
There are a few instruments that aren’t there like the issue of certificates in particular. Also, with its high cost, it might not be the right choice for the budget-conscious. We do recognize that while Kajabi is great as an all-in one solution for course creation, it will always have limitations. It doesn’t hinder it, however, from becoming a popular choice among established creators and businesses!
If you’re still looking for an LMS that offers everything you require in one place, Kajabi is something you ought to seriously think about.
FAQ Kajabi Obs
What does the word Kajabi translate to?
The word “Kajabi” originates from a word of Islamic or Arabic origin that means “to take flight.”
Can I sell physical goods on Kajabi?
Yes! Apart from the standard courses, you can also sell physical products through Kajabi. It is possible to connect with Shopify to set up a fully functioning e-commerce shop on Kajabi!
Regarding marketing via e-mail is it possible Kajabi can be able to replace MailChimp?
Because Kajabi already includes e-mail marketing tools built into the platform, it makes sense that it’s adequate to replace third-party programs such as MailChimp. However, if you do wish to utilize this feature, Kajabi still allows you to connect it with other applications as well.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi also has an app for mobile devices for you and your subscribed members can access your entire course materials even when traveling. Kajabi Obs
