Many learning management system (LMS) platforms offer various important features you can use whenever you create meaningful content. Although there are plenty of sites that let you make use of advanced marketing tools to market your courses to your intended audience, others might not provide all those things. Although some sites provide simple-to-use course-building tools, there will also be some that provide editing options that is so complicated they turn off their users.
Among a sea of e-course platforms There are a handful which offer more than just a simple editing interface, but also a plethora of marketing and sales functions. And on top of that they offer nearly everything you’d ever want including 24/7 support and training materials to top-quality analytics. All-in-one course platforms let you go beyond the limits of your abilities and one of the platforms that offer it effortlessly is Kajabi.
At a Glance: Kajabi: What exactly is Kajabi? Yothera Kajabi
Kajabi can be described as an online service that lets you make and sell your content to your customers. Branded as an all-in-one service and platform for edupreneurs, Kajabi offers edupren all walks of life with optimized and vital features to not just create a professional website for your courses , but also allow them to grow to higher levels. Kajabi has been praised by the media and considered to be one of the best online learning platforms, with an overwhelmingly positive rating with a score of 4.6 out of 5 on Trustpilot.
What makes Kajabi so well-liked and appreciated by its users? There are many reasons that make the platform extremely convenient for all to use. It’s first and foremost the user-friendliness. From course creation all the way to marketing and sales almost all of Kajabi’s features have been designed so that they are accessible to those who are just getting started in the world of online courses. A majority of them are advanced, giving administrating instructors the added edge over the rest. Additionally it allows budding entrepreneurs like you run and develop a course-making business without having to travel elsewhere if anything else is not available. Kajabi provides all the tools anyone may need, living up its ‘one stop shop label.
What Can It Do? Do?
There are a variety of ways that Kajabi lets you use as an all-in-one online course solution. We’ve put together a list in bullet points of the key characteristics that you might want to keep an eye on if you’re considering the option. Simply put, Kajabi lets you:
- Create interactive and engaging courses with a wide array of customizing tools such as media files, templates that you can pick according to your preference;
- Create a professional website that can present your course content and other products along with a blog where you can keep your students updated on what else is new;
- Effectively utilize websites, landing pages and checkout sites, and other effective ways to improve the profits you earn, extend your reach beyond the limits and boost conversion rates.
- Decide how you would like to invoice your courses and other services for your students, whether it’s a one-time fee or a monthly subscription;
- Create effective sales funnels with no any difficulties by making use of funnel blueprints and templates;
- Use its own marketing and analytics software with e-mail marketing as well as CRM and automation tools.
- Manage and create your affiliate links.
- Explore a wide variety of community and training materials, with the addition of the Kajabi University feature.
Famous Names that have Used Kajabi
Kajabi is trusted and used by more than 16,000 organizations and famous personalities. It’s the choice of some of the well-known names who come from different industries, such as the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands upon thousands of courses, which are accessed and explored by more than 35 million students all over the world. As of this time of writing Kajabi is generating more than $650million in sales since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi offers are quite different than other online course creation tools in that they’re much more expensive. With monthly rates that start as low as $119, it’s no wonder that it can be a hindrance for some who would be interested in giving it a try. With the abundance of important features included into each plan, the pricing is understandably reasonable.
Kajabi’s pricing plans begin by offering the Basic plan that costs $149 per month or $119/mo if billed annually. With this tier, you get to create three products, gain up to 1,000 active customers, and make your own website you can create with the tools offered by the platform. Also included are unlimited landing websites, indefinite marketing e-mails as well as unlimited access to useful resources, such as one-on-one customer service and Kajabi University.
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Apart from the Basic plan, there is the Growth plan which is Kajabi’s most popular plan for $199 per month or $159/mo if paid annually, and the Pro plan, which costs $399 per month or $319/month yearly, which is filled with all the features you could ask for when creating and selling your courses. Kajabi does not currently offer an option to pay for the plan. But a 14-day trial is available. trial is available for all three plans. A longer trial of for up to 30 days also available on selected blogs, so if you want to try the service to determine if Kajabi is the right choice for you, the short trial offer is the best way to go.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The integrated marketing suite. Kajabi’s own marketing suite of tools, which includes email marketing and automation are designed to be optimized for businessuse, and it isn’t necessary to integrate with other third-party services for this!
- The sales funnel software. Another one of the most popular features on the platform is the sales Pipeline Builder lets you make use of tested and accessible blueprint templates. No need to be overly complicated!
- Unlimited customization. From creating professional-looking course websites all the way to the custom domain, Kajabi lets you customize to your heart’s content – and even create your own brand from the ground up.
- The simple and intuitive site as well as course editor. The creation of content using the site and course builders hasn’t been so simple and fast, since it requires less time and effort to get everything done.
- Unlimited integrations are endless. Aside from native integrations with the ten marketing, e-commerce and analytics services, connection to Zapier’s app lets you to look and select from more than one thousand non-native platforms that can improve your efficiency.
- Building worthwhile relationships with fellow instructors and students. Kajabi’s Community feature allows you to connect with students who are enrolled in any of your courses. It also lets you connect, network, and celebrate with a multitude of teachers who happen to be similar to you.
The Cons – What We Don’t Like
- The steep pricing plans. Three pricing options offered by Kajabi cost more than the average monthly rates that other providers offer. There’s no free plan available either.
- There is no built-in tool to issue certificates. It is possible to connect to a third-party certificate software if you want to design custom-made certificates that are of different types.
- Not enough tools for student-instructor engagement. We don’t appreciate the lack of certain tools, such as appropriate discussion forums as well as the ability to randomly distribute the assignments or quizzes. Yothera Kajabi
An Overview of the Kajabi Features
Easy of Use and Experience
One thing we love the most about Kajabi is the surprisingly easy user experience. One of the reasons is that the users interface (UI) is well-organized. If you check the dashboard menu, you may notice that all features are organized into five main sections: Website Products, Sales, Marketing and People. The menu’s design leaves no space for confusion, as certain elements that are associated with a specified section are collapsible. The UI design is very consistent, reflecting Kajabi’s ‘all-in-one’ brand name. You can create a landing page, modify your course, and even engage with other instructors through one website.
There is a search assistant tool that can be useful anytime you’re looking for something that may be difficult to locate. The Kajabi Assistant can be found in the top of the dashboard in the form that of a bar for searching and it lets you look for items and tools on the site by typing in the search terms. As mentioned previously the courses and site builder sections are drag-and-drop and make the process much easier without the need to know how to navigate the site. Kajabi is a more streamlined learning curve than a couple of its contemporaries. It also supports multiple languages other than English for those who want to share your content with broader viewers.
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Course Development and Engagement
Product Blueprints
When you go through Kajabi’s course creation feature, you’ll soon encounter a list of course or product templates or what the platform refers to them blueprints. Each of the blueprints for products is different in its structure and style and is readily tailored to suit the needs of instructors.
In the blueprints that are listed are Mini Courses and Online Courses, and Drip Courses. Mini Courses are short-form quick courses which are generally designed as a way to build brand recognition, while online Courses are full-version courses with a full content structure designed for the “world-class” learning experience. Drip courses on the other hand, are programs that are scheduled for an established period of days or weeks. Also called Evergreen Training courses, it’s a much more convenient method of sharing your content if you as well as your students are occupied with other activities.
Kajabi may be known by many as a well-known premium course maker. However, in addition to the kinds of courses offered, the blueprints let you create a membership area that allows your customers to access exclusive content and a coach session that spans 12 weeks. You can also download a blank template where you can create your own course or product from the ground up!
Categories Posts, Categories, and Content Uploads
If you continue to look into the course builder, you’ll see an outline of sections and lessons that have been automatically added if you choose any of the course blueprints. In the case of Kajabi, these sections and lessons are known as categories and posts, respectively. Posts are where you can insert different types of content, such as text, video images, and text, while the categories act as folders where the posts are kept.
You can also include subcategories of posts under one category in order to structure your content flexibly. You can also move and rearrange the outline. Kajabi accepts a wide variety of media and text files to include in your posts. These include MP4 and MOV files, MP3 and WAV files, PDFs, and even Word documents. Upload all of them directly from your computer folders or file-sharing cloud platforms such as Google Drive and Dropbox. You can even add existing URLs of your videos to your blog posts!
Like a few select course-making platforms, Kajabi allows you to make use of the feature of bulk uploads. Like the name implies that you can upload all the files you have uploaded to your courses on the same tab. This one is handy especially when you’re performing other tasks.
Course Player Templates
Kajabi offers a lineup of more than 10 course player themes. In contrast to other LMS platforms where you’re only given the option to choose only one of three theme options, Kajabi lets you have the freedom to choose different themes for different products. Similar to the course outline builder, it’s relatively simple to alter any theme to suit your personal style. It is possible to incorporate specifics that represent your brand, such as the logo, images, and font design into your course player in order to give it a a personal touch. Yothera Kajabi
Questions and student interactions
Kajabi offers a quiz feature called Assessments. It allows you to make quizzes and assignments and include them as part of your course. Assessments are an effective way to determine if your students learned something from the curriculum you’ve given them. Through the assessment option, you are able to choose from three different types of questions: multiple-choice paragraph-style, and multiple-selection. You can also set a passing score to motivate your students to engage with your material more.
In addition in addition, it is also important to note that the LMS site has also been able to make strides in providing spaces for teachers and students to interact. Through the Community feature your students are able to comment and interact with any of your courses via their dashboards. You can even write in your blog posts for discussion with your fellow students about your lessons from the past and also your future content. The community feature is offered either as a standalone product or as component of your member area.
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Website Design and Customization
Why should you upload your course materials on your website’s domain as well as WordPress website when Kajabi provides the platform and tools to build one on the platform? Kajabi provides unlimited web hosting for three plans of pricing. The best part is that you’re guaranteed instant safety and security with an automatic SSL certification, as well as an experienced team of experts to maintain your site.
You also have the option to customize your domain, as well as choose from a range of professional, one-of-a-kind themes, all of which you can modify to your heart’s content! It doesn’t stop there: If you’re an expert in edupreneurship and signed to the Growth plan and above, you get to download custom-designed themes designed to meet your ever-growing needs as well as take away all Kajabi branding and replace that with your own!
Page Builder
Just like the course builder we’ve mentioned previously, Kajabi’s page builders allows you to modify any of the available website themes with a suite of user-friendly and intuitive editing tools. If you continue to explore, you will be greeted with a variety of customizable blocks and sections. They’re similar to post categories, and categories that we’ve discussed when we’ve discussed the course builder. Blocks are the components that comprise the content of the website, such as text, media files or clickable icons. Sections, on the other hand are formed by a variety of carefully-arranged blocks.
There are over 40 pre-designed section templates that you can pick from the page builder’s dashboard. As we’re all glued to our smartphones and small tablets, it makes total sense for Kajabi to have your website automatically adjust to mobile-friendly layout. It’s even possible to go the extra mile and select which site element you wish for your members to view. With all the necessary tools to make your site look as you wish it to appear the page builder from Kajabi is not just extremely flexible, but also easy to manage.
Blogging and Other Website Features
Other LMS platforms may not have this, but Kajabi allows you to create an area on your site dedicated to your blog where you can share information and comments about your course’s content. If you’re looking to get the most out of your Kajabi-created website, the service provides you the opportunity to do so without limits. It is possible to begin with the blog post by making one with Text Editor. It is possible to include SEO elements if you wish to have a wider reach and organize your blog posts into various categories and even customize how you would like your blog’s entire section to look.
Kajabi’s built-in blogging capabilities might not be on par as WordPress or Blogspot However, it comes with enough tools to be manageable. In addition, you can create podcasts that you could promote on your website. You can upload the recordings of your podcast to be hosted on the site and then distributed to major podcasting platforms like the Apple Podcasts platform and Spotify. If you upload podcast episodes there are two options: either release the podcast as a public one for free or make an exclusive private podcast that only your members can get access to. Yothera Kajabi
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Marketing and Sales and Marketing
A big part of what makes Kajabi so popular among edupreneurs is its slew of marketing and sales tools that are highly user-friendly and easy to even non- marketing experts to utilize!
E-mail and Affiliate Marketing
A major draw for the masses, Kajabi’s built-in email marketing feature allows you to send emails that are related to your course or websites to your members who are subscribed students within the comforts of the platform. You might be surprised by the fact that it goes beyond sending e-mails. With the help of Kajabi Automations, you get to build automated sequences of e-mails triggered by different kinds of user actions. For example, when a student successfully logs into one of your courses after the checkout process, a welcome email will be automatically sent to their inbox. If the course performs poorly the course, an upsell will be delivered to offer suggestions for improvement Yothera Kajabi
You are able to create as many e-mails for the campaign you want and then schedule them according to your preferences. You can also choose which of your members gets the messages. The management of e-mails has never been so extensive and yet simple to manage. In contrast to other LMS websites, Kajabi already provides you with tools for marketing e-mails that you will not require integrating with other third-party platforms to make things work.
Aside from that, Kajabi also has an affiliate marketing function which allows you to designate some of your members as affiliates in order to advertise your website on behalf of you. Alongside paying them a commission it is also possible to track their performance to determine how they can contribute to boosting your conversion and click rates. Yothera Kajabi
Pipeline Builder
Another one of Kajabi’s overall notable features can be its Pipeline Builder, where you can create custom marketing funnels without a lot of issues. While other platforms have similar features that require much more effort and time however, this Pipeline Builder is designed to be extremely simple and quick that even those who aren’t experts can benefit from it. This feature is stunning and lets you choose from a collection of pre-made funnel templates or pipeline blueprints. This includes:
- Freebies are great for when you’d like to provide an offer as a lead magnet to build your database.
- Sales Page OVO is a great option when you need to convince your intended audience to buy your product by utilizing a sales page
- Product Launch OVO is a great option for whenever you’re launching a course or any other product
- Zoom Webinar OVO – for occasions when you need to advertise your product via web training seminars
- Free Book OVO – for anytime you’d like to showcase your content a free downloadable digital book
- Coaching Campaign OVO is for any time you’re promoting your courses through the use of coaching sessions
- Blank plan – to use whenever you’d like to construct your sales funnel from the starting
Once you select from any of the blueprints for your pipeline Kajabi will automatically generate a set of pages and e-mails you will require to create an effective sales funnel. You can customize how you want your pipeline to appear to your target audience. You could even alter the theme of your checkout and landing pages, for instance changing the design to a different theme The library is full of 40+ templates for landing pages that you can select from.
Prices and Payment Methods
Kajabi allows you to integrate seamlessly with the payment gateway platforms Stripe and PayPal to ensure that your students can get to choose between them when they pay for your classes. Stripe is the common payment option that accepts credit and debit card transactions, as well as various e-wallet companies across the world. PayPal however, on the contrary on the other hand, is an alternative for subscribers as well as multi-payment plans. There aren’t any urgent charges for transactions on Kajabi’s side since all the money you earn are instantly transferred directly to the bank accounts of your choice.
When it comes to the pricing, Kajabi provides you a wide range of pricing options. You can either charge your students for your products at different times (one-time subscription, one-time, or multi-payments) or give them away at no cost. You even have the chance to decide if you want to charge a set amount for a specific item or for a variety of items, and set specific dates that your members can access within a certain timeframe. You can also create coupons that will further encourage your target audience to buy any of your offers. Yothera Kajabi
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Integrations to Third-Party Services
Kajabi may have a plethora of built-in tools to create and market your courses however, you also have the option of connecting to third-party applications to provide an added boost in functionality. Kajabi currently has 10 native integrations, which include the well-known analytics service Google Analytics and app automation service Zapier. Zapier can be extremely helpful as it helps establish connections with hundreds more third-party applications and tools, ranging from e-commerce to user experience.
Training and Support for Customers
In terms of customer support, Kajabi has a bigger advantage over other platforms because it’s among the only course creation platforms which provide 24/7 live chat assistance. Contrary to similar services the Kajabi customer support team is always ready to assist you if you encounter difficulties creating pages or courses, among other important issues, anytime and anywhere. It’s crucial to mention that this 24-hour support is available to instructors who are subscribed to the Growth plan and above – for basic users Live Chat support can be scheduled for specific times and on certain days during the day. Nonetheless, Kajabi’s approach to customer service has been well-received by many who use it to design relevant courses. Yothera Kajabi
In terms of tools to train, Kajabi provides you a variety of ways to access resources that you can master and become familiar with. The Kajabi Hero University is packed with tutorials, courses and educational content specifically designed for educators and edupreneurs who want to gain traction or boost their standing in the field of course development. You’re also invited to weekly Q&A-style educational webinars featuring leading experts from different disciplines as guest speakers, and, if you’re looking for other information and tips the help desk is available to help you in the right direction. Apart from the platform’s Hero University, there is Kajabi’s Hero Rewards program, where course creators can earn numerous sweet rewards when they reach their targets.
What else is missing in Kajabi?
Kajabi might be a fantastic all-in-one solution to create and sell your course material, but we have to address a few vital things that are missing. The majority of these would have been extremely helpful in improving the experience. Below are the items we’d like to see included in Kajabi’s system soon:
- Built-in tools that issue certificates and other credentials. While some provide this service, instructors who use Kajabi frequently will require a connection to third-party applications that specialize in issuing certificates, like Accredible.
- More diversity in question types. While we are pleased with the way that the platform handles assessments within courses, we wish for the lack of question type options and the randomization of those types that is addressed as soon as possible.
- Other payment options. As of this writing only transactions made through Stripe and PayPal can be accepted. In addition, we don’t understand why there are limitations as well.
- A public API key. This could be useful for custom integrations, for example, the ability to let your subscribers log in with the single sign-in option with other applications.
Alternatives to Kajabi
Kajabi could have the majority of the features that an aspiring Edupreneur would ever want to have. But with the steep price plan and a certain lack in terms of functionality, the site could turn some people off. If you’re looking for alternatives that share collective similarities in comparison to Kajabi with regards to reliability and performance we’ve listed a few worthy alternatives that you might be considering in making your choice. Yothera Kajabi
- New Zenler is an online course platform that offers all-in-one services that are similar to Kajabi. The only major difference is the price – starting at only $67/month, you can create unlimited courses and advertise your course to the right audience without having to worry about the cost!
- Podia isn’t just claiming to be a creator-friendly platform. It’s also extremely easy to use, and much more user-friendly than even Kajabi! In addition, you can make use of marketing features, it’s much lighter than the other. However, when you consider the budget-friendly cost, we can understand how Podia is a great choice for DIY entrepreneurs getting into the business.
- While Kajabi lacks credentials and advanced quiz features, Thinkific makes up for these features. With its affordable price and a wide range of features, it certainly offers greater features that the other which includes live-taught courses as well as an integrated app integration store.
- Teachable is similar to Thinkific in terms of how it functions. But, we need to appreciate how the former can incorporate additional payment options, as it can support Google Pay and Apple Pay, two gateway services Kajabi is not able to offer. You can also avail one-on-one coaching as well as other essential features.
Conclusion
Overall, Kajabi successfully knocks it out of the park in terms of providing nearly all of the options that most entrepreneurs utilize. It sure does offer the essentials anyone must need to be able to create a professional-looking website , to the impressive integrated marketing suite, which includes the addition of simple diagrams of sales funnels as well as efficient marketing tools for e-mails.
There may be a few tools that are missing, such as the issue of certificates, in particular. Plus with a steep price tag, it may not be the best choice for the budget-conscious. We do recognize that, while Kajabi does very well as an all-in-one solution for course creation but it’s not without limits. That doesn’t stop it, but it is a favorite among experienced entrepreneurs and creators!
If you’re looking to find an LMS that gives you all you need in one platform, Kajabi is something you must seriously think about.
FAQ Yothera Kajabi
What does the word Kajabi translate to?
The word “Kajabi” derives from the word “Kajabi,” which is of Islamic or Arabic origin, which translates to “to fly.”
Can I sell physical goods on Kajabi?
Yes! Apart from the standard programs, you can sell physical products on Kajabi. You can even join with Shopify to build a fully functional online store on Kajabi!
In terms of e-mail marketing, is it possible that Kajabi could be able to be able to replace MailChimp?
Since Kajabi already comes with the tools for marketing via email built into the platform, it’s logical that it’s adequate to take over third-party apps such as MailChimp. If you do wish to utilize this feature, Kajabi still allows you to connect it with other applications as well.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi also has an app that can be downloaded on mobile for you and the members who have subscribed can access your entire course content even when you’re traveling. Yothera Kajabi
