Many learning management system (LMS) platforms offer many important features you can utilize when creating content of high quality. Although there are plenty of websites that allow you to make use of advanced marketing tools to market classes to your target viewers, other platforms might not provide all the features. Although some sites provide simple-to-use tools for creating courses, there will be a few that provide editing options so complex that they turn off their users.
In the sea of e-course platforms, there are a few that provide more than an easy editing interface, but also a plethora of marketing and sales functions. Additionally they also provide you with nearly everything you’d ever want such as 24/7 assistance and training resources to top-notch analytics. All-in-one course platforms let you explore beyond your limits and one of the platforms that provide it is Kajabi.
At a Glance Kajabi: What exactly is Kajabi? My Brendan Kajabi
Kajabi is an online platform that allows you to create and sell your course content to your student audience. It is marketed as a complete service, Kajabi provides edupreneurs from all aspects of their lives with the most efficient and necessary features that will not just create a professional website for your courses , but also allow them to grow to greater heights. Kajabi has been critically acclaimed and considered to be one of the top online course platforms, gaining an overwhelming positive rating from 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so well-liked and appreciated by its users? There are plenty of factors that make this platform extremely convenient for all to utilize. Firstly, it’s the extreme simplicity of usage. From the course creation to marketing the majority of the Kajabi features are designed to be accessible to those who are new in the e-course world. A majority of them are advanced, which gives instructors who administer the course the added edge over other instructors. In addition, it lets budding entrepreneurs like you to run and create an online course without the need to look elsewhere in case something isn’t available. Kajabi has all the available tools that anyone could require in order to live up its ‘one stop shop label.
What Does It Let You Do?
There are many kinds of options that Kajabi allows you to use as an all-in-one online course solution. We’ve put together a list in bullet points, of its important features that you may want to be aware of if you’re considering it. In simple terms, Kajabi allows you:
- Create interactive and engaging courses with a wide array of customizable tools, media files, and templates that you can choose according to your preference;
- Create a professional website that can display your course materials and products, as well as blogs to keep your students informed about what else is new;
- Efficiently make use of websites, landing pages and checkout sites, and other viable methods to boost your profits, further your reach to the limit, and generate higher conversion rates;
- Select the method you want to charge your courses and other services for your students, whether it’s a one-time fee or a monthly subscription
- Create effective sales funnels with no any issues by making use funnel templates and funnel blueprints;
- Make use of its internal marketing and analytics software with e-mail marketing, CRM, and automated tools.
- Manage and create your affiliate links, and
- Explore a wide variety of community, customer service and training tools, with the addition of the Kajabi University feature.
Famous Names that have Used Kajabi
Kajabi is used and trusted by more than 16,000 companies and famous personalities. Kajabi is the preferred choice of many of the most well-known people who come from different sectors, like the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands of courses which are accessed and explored by more than 35 million students from across the globe. As of this the time this article was written, Kajabi has generated over $650 million in sales since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi offers are quite different from other online course creation services in that they’re more costly. With monthly prices that start at just $119, it’s not surprising that this might be an issue for those who would like to give it a try. However, when you consider the number of features that are included into every plan, the price is logically reasonable.
Kajabi’s pricing plans start by offering the Basic plan, which costs $149 per month or $119/mo for billing annually. In this plan, you get to create three products, gain up to 1,000 active customers, and design a website that you can create with the tools offered by Kajabi’s platform. Also included are unlimited pages for landing pages, unlimited marketing emails and access to unlimited useful resources, such as one-on-one customer support and Kajabi University.
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Apart from basic plans, there’s the Growth plan that happens to be the platform’s most popular offer at $199 a month or $159/mo if paid annually. There is also the Pro plan, which costs $399 per month or $319/month yearly and is packed to the brim with every feature you’d like when it comes to designing and selling your course. Kajabi does not currently offer an option to pay for the plan. But a 14-day no-cost trial is available for each of the three plans. An extended trial that lasts for up to 30 days offered on select blogs. If you want to test the waters to determine if Kajabi is the right fit for you, the limited free trial is the best way to go.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The built-in marketing suite. Kajabi’s marketing suite in-house of tools, such as e-mail marketing and automation, are designed to be optimized for businessuse, and you don’t have to connect with any other third-party service to do that!
- The software that creates sales funnels. Another one of the platforms most-loved selling points is the sales Pipeline Builder lets you make use of well-tested and accessible blueprint templates. No need to overcomplicate yourself!
- Customization without limits. From the creation of professional-looking courses all the way to the custom name, Kajabi lets you customize to your heart’s content – and even create your own brand from the ground up.
- The simple and intuitive site along with course editors. Making content using the site and the course creator software was never so simple and fast, since it takes less effort and time to complete the task.
- Limitless integrations. Aside from native integrations that integrate with ten e-commerce, marketing, and analytics tools, connecting to Zapier’s app lets users to investigate and select from more than a thousand non-native platforms to increase efficiency.
- Establishing meaningful relationships with fellow instructors and students. Kajabi’s community feature lets you engage with the students enrolled in your classes. It also lets you make connections, network and celebrate with tons of teachers in the same position as you.
The Cons – Things We Don’t Like
- The steep pricing plans. Three pricing options offered by Kajabi cost more than the typical monthly prices that other providers offer. There’s no free option available neither.
- No built-in tools to issue certificates. You may need to connect to a third party certificate software if you want to make custom-designed certificates that are of different types.
- There aren’t enough tools to facilitate student-instructor engagement. We don’t appreciate the lack of specific features, like appropriate discussion forums as well as the ability to randomly assign quizzes or assignments. My Brendan Kajabi
An Overview of the Kajabi Features
Easy of Use and Experience
One thing we like one thing we like about Kajabi is the shockingly easy user experience. One of the reasons is that the platform’s User Interface (UI) is organized. If you check the dashboard menu, you will find that all the features are organized into five main sections: Website Products, Sales, Marketing, and People. The menu’s design is clear and free of confusion, as certain features that are related to the specific section can be collapsed. The UI layout is very consistent, reflecting Kajabi’s ‘all-in-one’ trademark. You can create a landing page, modify your course, and even communicate with your instructors on the same site.
There is a search assistant tool that comes in handy anytime you’re looking for something that may be hard to find. The Kajabi Assistant can be found in the top part of the dashboard in the form as a “search bar and it lets you look for specific tools and products on the website by typing in the keywords. As previously mentioned that both the Kajabi courses and site builder sections can be moved and dropped, making the process simpler without the need to know how to navigate the site. Kajabi has a smoother learning curve than some of its competitors. It can also be used in other languages that English in case you want to present your content to wider audiences.
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Course Design and Engagement
Product Blueprints
When you go through Kajabi’s course creation function, you may quickly come across a variety of course or product templates or, as the platform calls them, blueprints. Each of the product blueprints varies in structure and type and is readily tailored to meet the needs of any instructor.
Included among the listed blueprints are Mini Courses as well as Online Courses as well as Drip Courses. Mini Courses are quick-form courses that are usually created as a means of gaining the brand’s value, whereas Online Courses are full-version types with a full content structure created to offer the “world-class” education experience. Drip courses on the other hand, are programs which are planned over a set series of weeks or days. Also known as Evergreen Training courses, it’s a much more convenient method to distribute your content if you and your students are busy with other things.
Kajabi is known to many as a popular premium course maker. But, aside from the course types, the product blueprints also allow you to make a membership site that allows your customers to access exclusive content as well as a coaching session that spans 12 weeks. You can also download a blank template where you can create an entire course or product completely from scratch!
Categories Posts, Categories, as well as Content Uploads
As you further explore the course builder you will notice an outline of sections and lessons which have been automatically added if you choose any of the course blueprints. In Kajabi’s instance, these sections and lessons are referred to as post categories as well as category, respectively. Posts are the places where you insert various types of content, including text, video and images, whereas the categories serve as folders where the posts are stored.
It is also possible to include subcategories of posts within a category if you want to structure your content flexibly. You may also move and rearrange the outline. Kajabi accepts a variety of media and text files to be added to your posts. These include MOV and MP4 files MP3 and WAV files, PDFs and Word documents. Upload any of them either through your computer’s folders or via cloud-based file sharing platforms like Google Drive and Dropbox. You can add existing URLs of your videos to your blog posts!
Like several other course-making platforms, Kajabi allows you to utilize the feature of bulk uploads. As the name suggests that you can upload all the files you have uploaded to your courses in one page. This can be useful especially when you’re working on other things.
Course Player Templates
Kajabi has a variety of over 10 themes for courses. Contrary to other LMS platforms that only allow you to be given the option to choose the theme you want to use, Kajabi lets you have the freedom to choose several themes to suit different products. Like the outline creator, it’s easy to customize any theme to fit your style. It is possible to incorporate specifics of your company’s image including logos, images, and font designs , into your course player in order to give it a an individual touch. My Brendan Kajabi
Quizzes and Student Interactions
Kajabi includes a quiz function called Assessments that allows you to create quizzes and assignments and include them as part of your class. Assessments are an effective way to assess the extent to which your students gained from the curriculum you’ve given them. Through the assessment feature, you can select from three main question types: multiple-choice, paragraph-style, and multiple-selection. You can even create an assessment score that will encourage your students in engaging with your content.
Apart from that aside from that, it is also important to note that the LMS website also has been able to make strides in creating areas for students and teachers to communicate. Through the Community feature students have access to comment and interact with any of your courses through their dashboards. It is possible to write your posts to discuss with your fellow students about your lessons from the past as well as your future content. The community feature is offered either as a standalone product or as part of your membership.
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Website Design and Customizability
Why would you want to publish your course content on your website’s domain or WordPress website when Kajabi has the platform and tools you need to create one within the platform? Kajabi offers unlimited web hosting on 3 pricing options. What’s great about this is you’re guaranteed immediate security and security through an automatic SSL certification, as well as an experienced team of experts to maintain your site.
You also have the option to personalize your domain as well as pick from a variety of premium, unique themes that you can personalize to your heart’s content! The possibilities don’t end there: If you’re an expert edupreneur and have signed up to the Growth plan and higher you can download custom-designed themes designed to fit your ever-expanding needs, plus take away any Kajabi brand names and then replace it with your own!
Page Builder
Just like the course builder that we’ve discussed previously, Kajabi’s page builders allows you to alter any of the themes for websites using a set of intuitive and easy-to-handle editing tools. If you continue to explore, you will be greeted with customizable sets of blocks and sections. They’re basically like the categories and posts from when we discussed our course building tool. Blocks are referred to as the elements that compose the site’s content, such as media files, text as well as clickable button. Sections, on the other hand are made up of multiple carefully-arranged blocks.
There are over 40 pre-designed section templates you can pick from the page builder’s dashboard. We’re all hooked to our phones and tiny tablets it is logical to use Kajabi to make your website automatically adjust to a mobile layout. You can go an extra mile and select which site element you wish for your member learners to view. With all the necessary tools to build your site how you would like it to appear, Kajabi’s page builder is not only super flexible but also easy to manage.
Blogging and Other Website Features
Other LMS platforms may not have this feature, however Kajabi allows you to create sections of your website that is dedicated to your blog, where you can share updates and thoughts on the content of your course. If you’re looking to make the most out the Kajabi-made website this service offers you the opportunity to post your blog posts without limitations. Start by creating posting blog content by creating your own using an editor for text. You may include SEO elements if you wish to reach a larger audience, group your posts into different categories, and even customize how you want your entire blog section to appear.
Kajabi’s built-in blogging tools may not be as up to the same level as WordPress or Blogspot, but it has enough tools to be manageable. You can also create podcasts that you can promote on your site. You may upload recordings of your podcasts to be hosted on your website and distributed to major podcasting platforms, such as iTunes Podcasts as well as Spotify. If you upload podcast episodes you can choose between two options: either release it as a public podcast for free , or create an exclusive private one that only your users can get access to. My Brendan Kajabi
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Marketing and Sales and Marketing
One of the reasons that make Kajabi so well-liked among entrepreneurs is its array of marketing and sales tools that are highly convenient and simple enough for even those who aren’t marketing experts to make use of!
E-mail and Affiliate Marketing
A big draw among the crowd, Kajabi’s built-in E-mail marketing functions allow you to send emails related to your course and website to your subscribed member students while seated on the platform. But you may be surprised by the fact that it goes beyond sending e-mails. With the help from Kajabi Automations, you get to create automated sequences of e-mails triggered by various user actions. For example, when your student successfully logs into one of your courses after checking out, a welcome message will be automatically sent to their inbox. If another course is not performing the course, an upsell will be sent to suggest an improvement My Brendan Kajabi
You can create as many e-mails to your campaign as you want and then schedule them in accordance to your preference. You can choose which of your members gets the messages. Managing e-mails has never been more comprehensive yet easy to handle. In contrast to other LMS sites, Kajabi already provides you with tools for marketing e-mails that you wouldn’t have to worry about integrating with other third-party platforms in order to make it work.
Aside from that, Kajabi also has an affiliate marketing function where you get to assign certain members of yours as affiliates in order to advertise your website on behalf of your company. Apart from paying them the commission rate and monitoring their performance to see how they can contribute to boosting your conversion and click rates. My Brendan Kajabi
Pipeline Builder
Another one of Kajabi’s overall top features can be one of the best features is Pipeline Builder, where you are able to design specialized marketing funnels that do not have any overly complicated difficulties. While other platforms provide similar features that require more effort and time and effort, the Pipeline Builder is designed to be quick and simple that even those who aren’t experts can benefit from it. This amazing feature lets you choose from a collection of pre-made funnel designs or pipeline blueprints. This includes:
- Freebies are great for when you’d like to provide a freebie as a lead magnet to build your list
- Sales Page OVO is a great option any time you wish to convince your target customers to purchase your product through a sales page
- Product Launch OVO – for any time you’re launching a course or any other product
- Zoom Webinar OVO – to use occasions when you need to advertise your products through web training seminars
- Free Book OVO – for anytime you’d like to promote your content with a free downloadable digital book
- Coaching Campaign OVO is for when you’re trying to promote your courses through a series of coaching sessions
- Blank blueprint – for whenever you want to build an effective sales funnel right from the ground
Once you select from any of the blueprints for a pipeline, Kajabi automatically creates pages and e-mails that you’ll have to put together to make an efficient sales funnel. You can alter the way you want your pipeline to appear to your target audience. You can even alter the theme of your checkout and landing pages, for instance changing the design to a different theme – there is a library with more than 40 pages templates you can choose from.
Payment and Pricing Options
Kajabi lets you integrate seamlessly with payment gateways like Stripe and PayPal so that your students can choose one of them to pay for your classes. Stripe is the most popular payment option that accepts credit and debit card transactions as well as certain e-wallet providers across the world. PayPal however, on the contrary side, is an alternative for subscribers and multi-payment plans. There aren’t any transaction fees on Kajabi’s part, as all your earnings are instantly transferred to your bank account.
In terms of pricing options, Kajabi gives an array of options for you of options to select from. You can either cost your pupils for the services at different times (one-time, subscription, and multiple payments) or distribute them for free. You can also choose to decide if you want to charge a specific amount for a single product or a number of items, and set specific dates that your students can access your products within a certain time frame. You also get to generate coupons that will further encourage your audience to purchase all of your products. My Brendan Kajabi
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Integration with Third-Party Services
Kajabi may have a plethora of built-in services needed to develop and promote your courses, but you also have the option of connecting to other third-party applications for an additional boost of functions. The platform currently supports ten native integrations, including the well-known analytics provider Google Analytics and app automation service Zapier. Zapier is extremely useful since it allows you to establish connections to hundreds of third-party applications and tools, ranging including e-commerce and user experience.
Training and Customer Support Resources
In terms of customer support, Kajabi has a bigger advantage over other platforms because it’s one of the few course creation platforms with live chat available 24/7 assistance. Contrary to similar services, Kajabi’s customer support team is always available to assist you when you’re struggling to create an online course or website, in addition to other crucial issues, anytime and from anywhere. However, it’s important to note that this 24/7 support is available to instructors who subscribe to the Growth plan and above – for basic users Live chat support is scheduled at certain times and times during the day. However, Kajabi’s method of customer service has been praised by those who utilize it to design meaningful courses. My Brendan Kajabi
For tools to train, Kajabi provides the user a range of access to use resources to master and become familiar with. The Kajabi Hero University is packed with tutorials, courses, and informative content especially designed for educators and edupreneurs, to help them get started or increase their standing in the course creation world. There are also daily Q+A educational webinars with prominent experts from various disciplines as guest speakers, and If you’re in search of other information and tips assistance, the help section is available to help you along the way. Alongside Kajabi’s Hero University, there is also a Kajabi Hero Rewards program in which course creators are rewarded with many sweet perks when they meet their goals.
What else is missing in Kajabi?
Kajabi might be a fantastic all-in-one tool to design and sell your course material however, we must look at a few crucial aspects that are not being addressed. A majority of them could have been extremely helpful to enhance the user experience. These are some of the things that we wish would be added to Kajabi’s system in the near future:
- Built-in tools to issue certificates and other credentials. While some provide this service instructors using Kajabi often will still require connecting to third-party software that specialize in issuing certificates, such as Accredible.
- More diversity in question types. While we may appreciate the system’s handling of assessment within courses, we wish that the absence of different types of questions and the randomization of those types that is addressed as soon as possible.
- Additional payment options. As of this writing only transactions made through Stripe as well as PayPal are accepted. In addition, we aren’t sure if there are limitations too.
- An API key that is public. This could have been helpful for creating custom integrations like letting your subscribed students sign in using the single sign-in feature with other applications.
Alternatives to Kajabi
Kajabi could have the majority of the features that an aspiring edupreneur could ever dream of. But with the steep price plan and a plethora in features it might turn some people off. If you’re looking for alternatives with similarity to Kajabi regarding performance and reliability We’ve provided a list of worthy competitors that you may want to consider when making your choice. My Brendan Kajabi
- New Zenler is an online course platform that provides all-in-one solutions similar to Kajabi. The only significant difference is the cost beginning at just $67 per month You can design unlimited courses and advertise to your audience of choice without having to worry about spending a dime!
- Podia isn’t just claiming to be a creator-friendly platform. It’s also extremely simple to use, and much more user-friendly than even Kajabi! While you get to make use of marketing features Podia is much less heavy than the other. But considering the very budget-friendly price range we can see the way Podia is a great choice for individuals who are just starting out in the business.
- While Kajabi does not have credentials or sophisticated quiz functions, Thinkific makes up for the shortcomings. With a beginner-friendly price range, it sure does offer more industry-level functions than Kajabi as well as live lesson courses and an integrated app integration store.
- Teachable is similar to Thinkific in the manner it works. However, we must appreciate how the former can incorporate additional payment options as it can support Google Pay and Apple Pay, two gateway services Kajabi is not able to offer. It also lets you utilize one-on-one coaching and other core features.
Conclusion
All in all, Kajabi successfully knocks it out of the park in terms of providing nearly all of the features that most edupreneurs can make use of. It does provide the basic features that everyone needs including the intuitive features needed to design a professional website , to the impressive integrated marketing suite that includes the inclusion of easy-to-understand diagrams of sales funnels as well as efficient marketing tools for e-mails.
There are a few tools that are missing, such as the issuance of certificates, in particular. Also, with its high cost, it might not be the wise choice among the budget-conscious. However, we understand that, while Kajabi does well in being an all-in-one solution for creating courses but it’s not without limits. That doesn’t stop it, but it is a popular choice among established entrepreneurs and creators!
If you’re still searching to find an LMS that offers everything you require on one platform, Kajabi is something you ought to seriously look into.
FAQ My Brendan Kajabi
What does the word Kajabi mean?
The word “Kajabi” is derived from the word “Kajabi,” which is of Islamic or Arabic origin that means “to fly.”
Can I sell physical products on Kajabi?
Yes! Apart from the standard classes, you can also sell physical products through Kajabi. It is possible to join with Shopify to build a fully functional e-commerce shop on the platform!
Concerning e-mail marketing is it possible Kajabi could be able to be able to replace MailChimp?
Because Kajabi already comes with e-mail marketing tools built within the platform, it’s natural that it’s adequate to take over third-party apps like MailChimp. However, if you do want to use the platform, Kajabi still allows you to integrate it with other applications as well.
Does Kajabi mobile-friendly?
Yes! Kajabi even has an app for mobile devices to ensure that you and the members who have subscribed can access all your courses even while on the go. My Brendan Kajabi
