Many learning management system (LMS) platforms have a variety of important features you can use when you write content that is meaningful. Although there are plenty of websites that allow you to make use of advanced marketing tools to market classes to your desired audience, others might not provide all the features. Although some sites provide simple-to-use course-building tools, there will also be few that may provide editing options that is so complicated it turns its users off.
In the sea of e-course platforms There are a handful that offer not just the basic editing interface but also an array of marketing and sales functions. In addition to that they offer nearly everything you could think of including 24/7 support and training materials to top-quality analytics. All-in-one course platforms let you go beyond the limits of your abilities, and one of those that offer it effortlessly is Kajabi.
In a nutshell What is Kajabi? Connect Kajabi And Convertkit
Kajabi is an internet-based platform which lets you make and sell your course content to your customers. The company is advertised as an all-in-one solution, Kajabi provides edupreneurs from all kinds of industries with the best and essential features needed to not just build a professional-looking site for your courses, but also allow them to grow to higher levels. Kajabi has been praised by the media and is regarded as one of the best online learning platforms, with an overwhelming rating with a score of 4.6 out of five on Trustpilot.
What makes Kajabi so popular and well-liked among its users? Well, there are quite numerous aspects that make this platform extremely convenient for all to utilize. First, it’s the ease of use. From course creation to the marketing services, nearly all of Kajabi’s aspects are designed to be digestible even for those who are new in the world of e-learning. A majority of them are advanced, giving administrating instructors an advantage over other instructors. In addition it allows budding entrepreneurs like you to run and create a course-making business without the need to look elsewhere in case something isn’t available. Kajabi offers all the tools anyone may need and is a true testament its ‘one stop shop label.
What Does It Let You Do?
There are numerous options that Kajabi allows you to use as an all-in-one online course solution. We’ve made a list in bullet form of the most important attributes that you ought to watch out for if you’re considering the option. In simple terms, Kajabi allows you:
- Create interactive and engaging courses using a variety of tools for customizing such as media files, templates you can select according to your preference;
- Create a visually appealing website to present your course content and products and a blog where you can keep your students up-to-date on what’s new.
- Efficiently make use of landing pages, checkout pages, and other effective methods to increase your earnings, expand your reach beyond the limits and increase conversion rates;
- Choose how you wish to invoice your courses and other services for your students, whether it’s a one-time payment or a monthly subscription;
- Design and build effective sales funnels without any issues by making use funnel templates and funnel blueprints;
- Use its own marketing and analytics suite with e-mail marketing, CRM, and automation tools;
- Create and manage your affiliate links; and
- Explore an array of community, customer service and training tools in conjunction with the Kajabi University feature.
Big Names That Have Used Kajabi
Kajabi is trusted by more than 16,000 companies and big-name personalities. Kajabi is the preferred choice of several well-known personalities who are part of different industries, such as online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands of courses that are used and explored by more than 35 million students across the globe. As of this the time this article was written, Kajabi has generated over $650 million in revenue since it was founded in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi provides are very different from other online course creation services in that they’re much more expensive. With monthly prices that start at as low as $119 it’s no wonder why this might be an issue for those who might be interested in giving the service a shot. With the abundance of essential features already packed in each plan, the pricing is logically reasonable.
Kajabi’s pricing plans start by offering the Basic plan, which costs $149 per month or $119/month if billed annually. In this plan, you are able to design three products, reach a maximum of 1000 active users, as well as create websites that you are able to modify using the tools provided by Kajabi’s platform. Additionally, you get unlimited pages for landing websites, indefinite marketing emails as well as unlimited access to valuable resources, including one-on one customer support and Kajabi University.
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Apart from the Basic plan, there’s the Growth plan which is the platform’s most popular offer at $199 a month or $159/mo if paid annually. There is also the Pro plan at $399 monthly or $319/month yearly that is loaded with every feature you’d like when it comes to creating and selling your courses. Kajabi is currently not offering any free plans. There is however a fourteen-day no-cost trial is offered for all three plans. A longer trial of as long as 30 days offered on select blogs, so if you’re looking to test the waters and see if Kajabi’s the best choice for you, the limited trial offer is the best option.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The built-in marketing suite. Kajabi’s own marketing suite of tools, such as email marketing and automation are specifically designed to be optimized for business, and it isn’t necessary to integrate with any other third-party service to do this!
- The sales funnel software. Another of the most popular features on the platform The Sales Pipeline Builder lets you make use of tested and understandable blueprint templates – no need to be overly complicated!
- The ability to customize without limitations. From the creation of professional-looking courses up to the customized name, Kajabi lets you customize according to your own preferences – and even create your own brand from scratch.
- The simple and intuitive site along with course editors. Making content with the site and course creator software was never so easy and quick, as it takes less effort and time to complete the task.
- Infinite integrations are endless. In addition to native integrations to ten e-commerce, marketing, and analytics solutions, connecting to Zapier’s app allows users to investigate and select from more than a thousand non-native platforms that can improve your effectiveness.
- Establishing meaningful relationships with your students and instructors. Kajabi’s Community feature allows you to interact with students enrolled in any of your courses. You can also network, connect, and celebrate with tons of teachers similar to you.
The Cons – What We Do Not Like
- The steep pricing plans. Kajabi’s three pricing plans are higher than the average monthly rates that other providers offer. There’s no free plan available neither.
- There is no built-in tool to issue certificates. You may need to connect to a third-party certificate application if you intend to make custom-designed certificates of different kinds.
- Not enough tools for student-instructor engagement. We aren’t happy with the absence of specific features, including adequate discussion forums, as well as the ability to randomly distribute the assignments or quizzes. Connect Kajabi And Convertkit
An Overview of the Kajabi Features
Ease of Use and Experience
One thing that we like about Kajabi is the shockingly easy user experience. One of the reasons is that the users interface (UI) is organized. If you look at the dashboard menu, you will see that the functions are divided into five major sections – Website, Products, Sales, Marketing and People. The menu’s design is clear and free of obstruction, since some of the features that are related to specific sections are able to be collapsed. The UI layout is very consistent, reflecting Kajabi’s ‘all-in-one’ brand name. You get to create your own landing page, alter your course, and even interact with your fellow instructors on one site.
It has a search assistant tool that can be useful whenever you want to look for something that is difficult to find. The Kajabi Assistant can be found in the top part of the dashboard, in the form as a “search bar and allows you to search for tools and items within the site by typing in the search terms. As mentioned previously that both the Kajabi site builder and course builder sections can be moved and dropped which makes the process easier without the need to know how to navigate the site. Kajabi is more user-friendly and has a less arduous learning curve than a couple of its contemporaries. It is also compatible with other languages that English for those who want to expose your content to broader audience.
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Course Design and Engagement
Product Blueprints
When you go through Kajabi’s course design feature, you will soon encounter a list of product or course templates or the way it refers to them, blueprints. Each of the blueprints for products varies in structure and type and can be easily modified to fit any instructor’s needs.
The blueprints listed are Mini Courses as well as Online Courses, and Drip Courses. Mini Courses are quick-form courses which are generally designed in order to increase brand recognition, while Online Courses are full-version courses with a complete content structure designed for an “world-class” educational experience. Drip courses, on other hand, are courses that are scheduled for a set series of weeks or days. Also called Evergreen Training courses, it’s a much more convenient method of sharing your content if you as well as your students are occupied with other activities.
Kajabi might be regarded by many as a popular premium course maker. But, aside from the kinds of courses offered, the blueprints also allow you to create a membership space where your customers can enjoy exclusive content as well as a coaching session for 12 weeks. The template is also blank that allows you to create a course or product from scratch!
Categories Posts, Categories, as well as Content Uploads
If you continue to explore the course builder you’ll notice the outline of the sections and lessons that were automatically included when you select any of the course blueprints. In Kajabi’s instance, these sections and lessons are referred to as post categories as well as category, and vice versa. Posts are the places where you can insert different types of content like text, videos images, and text, while the categories serve as folders for the posts that are stored.
You may also incorporate subcategories of posts under a category if you want to structure your content flexibly. You can also alter the outline by dragging it around. Kajabi accepts a variety of media and text files to include in your posts. These include MOV and MP4 files WAV and MP3 files, PDFs, and even Word documents. You can upload any of them from your computer folders or through file-sharing cloud platforms like Google Drive and Dropbox. You can also copy and paste existing URLs of your videos to your blog posts!
Like a few select platforms for creating courses, Kajabi allows you to make use of the feature of bulk uploads. As the name suggests, you can add all the files you have uploaded to your courses on one tab. This one is handy especially when you’re performing other tasks.
Course Player Templates
Kajabi offers a lineup of over 10 themes for courses. Unlike other LMS platforms, where you’re allowed to select one or three themes, Kajabi lets you have the choice of selecting several themes to suit various products. Like the outline maker, it’s easy to customize any theme to suit your personal style. You can also incorporate elements that represent your brand like your logo or images as well as font designs , into your course player to cultivate your own personal style. Connect Kajabi And Convertkit
Quizzes and Student Interactions
Kajabi has a quiz feature called Assessments where you get to make quizzes and assignments and then add them to the course of your curriculum. Assessments are a helpful way to assess whether your students have learned something from the lessons you’ve provided them. Through the assessment feature, you get to choose between the three primary types of questions: multiple-choice multiple-selection, and paragraph-style. You can also set an assessment score that will encourage your students to engage with your material more.
Aside from that aside from that, the LMS site has also been able to make strides in providing spaces for teachers and students to connect. Through the Community feature your learners are given access to comment and interact with any of your courses through their dashboards. You can also write your blog posts for discussion with the rest of them your previous lessons and also your future content. The community feature is available either as a stand-alone item or as a component of your member space.
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Website Design and Customizability
Why would you want to publish your course content on your website’s domain as well as WordPress website when Kajabi offers the platform and the tools to build one on the platform? Kajabi offers unlimited web hosting on all three plans of pricing. What’s great about this is you’re guaranteed instant security and safety with an automatic SSL certification and an experienced team of experts to maintain your site.
You’re also given the liberty to modify your domain as well as choose from a variety of premium, unique themes, all of which you can customize to your liking! It doesn’t stop there: If you’re an expert in edupreneurship and signed to the Growth plan or higher you are able to use custom-designed themes that are built to fit your ever-expanding needs, plus eliminate all Kajabi brand names and then replace that with your custom-designed theme!
Page Builder
Similar to the course builder we’ve mentioned earlier, Kajabi’s page builder lets you modify any of the available website themes with a suite of intuitive and easy-to-handle editing tools. After further exploration you’ll be presented with sets of blocks that can be customized and sections. They’re similar to the categories and posts from when we’ve talked about how to build courses. Blocks are the elements that compose the content of the website including text, media files and clickable buttons. Sections on the other hand, are formed by multiple neatly-arranged blocks.
There are more than 40 pre-designed sections templates that you can pick from the dashboard of the page builder. Since we’re all connected to our smartphones and small tablets nowadays it is logical for Kajabi to make your website automatically adjust to mobile-friendly layout. It’s even possible to go the extra mile and select the elements of your website you want for your member learners to view. With all the necessary tools to build your site how you would like it to look the page builder from Kajabi is not just extremely flexible, but also fast to use.
Blogging and Other Useful Website Features
Other LMS platforms might not offer this feature, but Kajabi lets you create sections of your website specifically for your blog. There, you can post updates and thoughts on your course content. If you’re looking to make the most of your Kajabi-created website, the service provides you an area where you can publish your content without restriction. You can get started with posting blog content by creating one with the text editor. You may include SEO elements if you’d like to have a wider reach or group your posts into various categories, and even customize how you would like your blog’s entire section to appear.
Kajabi’s built-in blogging tools may not be as up to par as WordPress or Blogspot however, it does have enough tools to be manageable. Additionally, you can also create podcasts that you could promote on your site. You can upload audio recordings of your podcast to be hosted on the website and distributed to major podcasting platforms, such as Apple Podcasts and Spotify. When you upload a podcast episode you can choose between two options: release it as a podcast that is public for free , or create an exclusive private podcast that only your members are able to access. Connect Kajabi And Convertkit
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Marketing and Sales
A big part of what makes Kajabi so popular among edupreneurs is its slew of marketing and sales tools that are supremely user-friendly and easy even for those who aren’t marketing experts to use!
E-mail and Affiliate Marketing
A big draw among the masses, Kajabi’s built-in E-mail marketing functions allow you to send e-mails related to your course and website to your subscribers students while seated on the platform. However, you might be amazed that it does more than just send e-mails. With the help with Kajabi Automations, you get to automate sequences of e-mails triggered by various user actions. For example, when your student successfully logs into one of your classes after checkout, a welcome e-mail will be automatically delivered directly to the student’s inbox. If another course is not performing, an upsell is sent to suggest improvement Connect Kajabi And Convertkit
You can create as many e-mails to your campaigns as you wish and schedule each of them in accordance to your preference. You can also choose which of your members gets to receive those messages. Managing e-mails has never been more comprehensive yet easy to handle. Unlike other LMS sites, Kajabi already provides you with marketing tools for e-mails. You wouldn’t have to worry about the integration with third-party platforms to make things work.
Apart from that, Kajabi also has an affiliate marketing feature that lets you assign certain members of yours as affiliates to help in promoting your site on behalf of your company. Apart from paying them the commission rate and monitoring their performance to gauge how they can contribute to boosting your conversion and click rates. Connect Kajabi And Convertkit
Pipeline Builder
Another of Kajabi’s standouts can be its Pipeline Builder, where you are able to design specialized marketing funnels that do not have any overly complicated problems. While other platforms have similar features, which require more time and effort however, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be quick and simple that even the uninitiated can benefit from it. This feature is stunning and lets you select from a variety of pre-designed funnel designs or pipeline blueprints. They include:
- Freebies are great for when you’d like to provide the freebie to lead magnet to build your database.
- Sales Page OVO – to use any time you wish to convince your target customers to purchase your product via the sales page
- Product Launch OVO is a great option for whenever you’re launching a course or any other product
- Zoom Webinar OVO is a great option for whenever you want to promote your business through web-based seminars
- Free Book OVO – for whenever you want to showcase your content the free digital book that you can download
- Coaching Campaign OVO is for when you’re trying to promote your courses through the use of coaching sessions
- Blank design – for when you want to build an effective sales funnel right from ground
When you choose from one of the blueprints for your pipeline Kajabi instantly creates a set of pages and e-mails that you’ll need to pull off an efficient sales funnel. You may customize however you would like your sales funnel to appear to your target audience. You could even alter the theme of your checkout and landing pages, for example, to a different one – there is a library full of 40+ templates for landing pages that you can pick from.
Prices and Payment Methods
Kajabi allows you to integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your member students are able to select one of them to pay for your courses. Stripe is a popular payment option that allows debit and credit card transactions and certain e-wallet providers across the world. PayPal, on the other on the other hand, is an alternative for subscribers as well as multi-payment plans. There aren’t any urgent charges for transactions on Kajabi’s side since all the money you earn will be immediately transferred into your account at the banks.
For the pricing, Kajabi gives an array of options for you of pricing options. You can choose to make your student pay for services at various times (one-time subscription, one-time, or several payments) or give them away for free. You even have the chance to select if you’re going to charge a specified price for a single item or for a variety of products, and establish specific dates for your customers can access within a given period of time. You can also create coupons to encourage your customers to purchase all of your products. Connect Kajabi And Convertkit
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Integrations to Third-Party Services
Kajabi has a variety of built-in features to help you create and market your courses However, you can connect to third-party apps for more functions. The platform is currently able to support ten native integrations, including the popular analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful as it helps establish connections with hundreds of other third-party apps and tools including e-commerce and user experience.
Training and Support for Customers
When it comes to customer service, Kajabi has a bigger advantage over its competitors because it is one of the few course creation platforms that offer 24/7 live chat assistance. Unlike some similar services that offer customer support, Kajabi’s team is available to assist you if you’re struggling to create pages or courses, among other important issues, anytime and wherever. However, it’s important to note that this 24/7 feature is available for instructors that are on the Growth plan up to for basic users live Chat support can be scheduled at specific times and on certain days during the day. Nonetheless, Kajabi’s approach to customer support has been highly praised by many who use it to develop relevant educational content. Connect Kajabi And Convertkit
As for tools for training, Kajabi gives an array of options to access resources that you can master and become familiar with. Kajabi Hero University Kajabi Hero University is packed with tutorials, classes and educational content specifically designed for educators and edupreneurs who want to get started or increase their position in the field of course development. Additionally, you can attend daily Q+A educational webinars with prominent experts from various disciplines as guest speakers, and when you’re looking for other advice and tricks the help desk will be there to help you in the right direction. Alongside Kajabi’s Hero University, there is an additional Kajabi Hero Rewards program in which course creators can earn numerous sweet rewards when they achieve their goals.
What is the other thing that is missing from Kajabi?
Kajabi may be a great all-in-one solution to create and promote your course content however, we must look at a few crucial aspects that are not being addressed. Most of them would have been extremely helpful in improving the experience. Here are the following things we’d like to see included in Kajabi’s system soon:
- Built-in tools that issue certificates and other credentials. Although some of them offer this option instructors using Kajabi frequently will need to connect to third-party software which specialize in issuance of certificates, such as Accredible.
- More diversity in question types. While we may appreciate the platform’s handling of assessments within courses, we wish for the absence of different types of questions as well as randomization of these types – to be addressed soonest.
- Additional payment options. As of this writing, only transactions via Stripe and PayPal will be accepted. In addition, we aren’t sure if there are limitations as well.
- A public API key. This would have been useful for creating custom integrations like having your students who have subscribed to your service login using a single sign-in feature with other applications.
Alternatives to Kajabi
Kajabi might have the most of the features that an aspiring Edupreneur could dream of. But with the steep price plan, and the lack of features, it might cause some to be turned off. If you’re looking for alternatives that share collective similarities with Kajabi with regards to performance and reliability We’ve provided a list of worthy competitors you might think about when making your choice. Connect Kajabi And Convertkit
- New Zenler is an online course platform that provides all-in one services that are similar to Kajabi. The only major distinction is in the cost beginning at just $67 per month You can design unlimited courses and advertise to your target audience without worrying about the cost!
- Podia isn’t just claiming to be a creator-friendly platform. It’s also extremely simple to use, and much more user-friendly than even Kajabi! Although you can make use of marketing features It’s a lot lighter than Kajabi. But considering the very budget-friendly price range we can understand the way Podia will appeal to those who want to start their own business.
- While Kajabi does not have credentials or sophisticated quiz functions, Thinkific makes up for the shortcomings. With a price that is affordable for beginners It certainly has greater features that the other has, and this includes live lessons and an integrated app integration store.
- Teachable is like Thinkific in the way it operates. However, we must appreciate how the former can incorporate additional payment options, as it accepts Google Pay and Apple Pay two gateways that Kajabi is not able to offer. You can also avail one-on-one coaching and other core features.
Conclusion
All in all, Kajabi successfully knocks it out of the park in terms of providing nearly all of the options that most entrepreneurs make use of. It certainly has all the features you need, from intuitive functions needed to create a professional-looking web pages to the fantastic integrated marketing suite that includes the addition of simple plans for sales funnels, as well as effective marketing tools for e-mails.
There may be a few tools missing for example, the issuance of certificates, in particular. Plus with a steep cost, it may not be the wise choice among the budget-conscious. However, we understand that while Kajabi is great as an all-in one solution for creating courses, it will always have limits. It doesn’t hinder it, but it is a favorite among experienced entrepreneurs and creators!
If you’re still searching for an LMS that gives you all you require on one platform, Kajabi is something you must seriously consider.
FAQ Connect Kajabi And Convertkit
What does the word Kajabi translate to?
The term “Kajabi” originates from a word of Islamic or Arabic origin that means “to fly.”
Do I have the ability to sell physical items on Kajabi?
Yes! In addition to the normal classes, you can also sell physical products on Kajabi. You can even connect with Shopify to create a fully-functioning online store on Kajabi!
Concerning e-mail marketing, is it possible that Kajabi can replace MailChimp?
Because Kajabi already comes with e-mail marketing tools built into the platform, it makes sense that it’s sufficient to take over third-party apps such as MailChimp. However, if you do wish to utilize the platform, Kajabi still allows you to integrate it with other applications as well.
Is Kajabi mobile-friendly?
Yes! Kajabi even has an app that can be downloaded on mobile for you and the members who have subscribed have access to all course materials even when on the go. Connect Kajabi And Convertkit