A myriad of learning management systems (LMS) platforms offer many essential features that you can use when creating content of high quality. While there could be a lot of sites that let you make use of modern marketing tools to promote classes to your desired audience, others may not have most of the features. And while some offer easy-to-use tools to build courses, there’ll also be some that provide editing options that is so complicated it turns off its users.
Within the sea of online course platforms There are some that offer not just an easy editing interface, but also a myriad of marketing and sales functions. Additionally, they also provide you with nearly everything you could think of including 24/7 support and training resources to top-notch analytics. All-in-one courses let you discover the world beyond your boundaries and one of the platforms that offer it effortlessly is Kajabi.
In a nutshell Kajabi: What exactly is Kajabi? Kajabi Copywriting Academy
Kajabi is an internet-based platform which lets you create and sell your content to your student audience. Branded as an all-in-one service and platform for edupreneurs, Kajabi offers edupren all kinds of industries with the best and essential features needed to not just build a professional-looking website for your courses but let them grow to new heights. Kajabi is widely praised and regarded as one of the best online course platforms, gaining an overwhelming positive rating with a score of 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so well-liked and appreciated among its users? It’s true that there are plenty of factors that make this platform extremely easy for anyone to use. First, it’s the ease of use. From course creation all the way to marketing and sales the majority of Kajabi’s aspects are designed to be digestible even for those who are just getting started in the e-course world. The majority of them are advanced, giving instructors the added edge over others. Lastly it allows budding entrepreneurs like you to run and create a course-making business without having to travel to another place if something else isn’t available. Kajabi has all the available tools that anyone could require in order to live up to its ‘one-stop shop label.
What does it let you do? Do?
There are many kinds of methods that Kajabi can use as an all-in-one online course solution. We’ve put together a list in bullet points of the key attributes that you ought to be aware of if you’re considering using it. In essence, Kajabi allows you:
- Create engaging and interactive classes using a range of customizing tools including media files, templates that you can choose according to your preference;
- Create a visually appealing website to house your course contents and materials along with a blog where you can keep your students up-to-date on what else is new;
- Make the most of the landing page, checkout pages and other ways to improve your earnings, expand your reach beyond the limits and boost conversion rates;
- Select the method you want to bill your courses or other items for your students, whether it’s a one-time fee or a monthly subscription;
- Design and build effective sales funnels without any difficulties by making use of funnel blueprints and templates;
- Utilize its in-house marketing and analytics suite with email marketing, CRM, and automation tools;
- Set up and manage your affiliate links; and
- Explore a variety of community and training materials, with the addition of the Kajabi University feature.
The Big Names Who Have Utilized Kajabi
Kajabi is trusted by more than 16,000 companies and big-name personalities. It’s the choice of several well-known personalities who come from different sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands of courses that are used and explored by more than 35 million students across the globe. As of this time of writing Kajabi has generated over $650 million in sales since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi provides are very different from other online course-making services in that they’re more costly. With monthly costs that begin at just $119, it’s no wonder why it can be a hindrance for some who would want to give it a try. With the abundance of essential features already packed in each plan, pricing is reasonable.
Kajabi’s pricing plans begin by offering the Basic plan priced at $149 per month or $119/mo when billed annually. In this plan, you are able to design three products, garner a maximum of 1000 active users, as well as design websites that you are able to customize with tools fully provided by Kajabi’s platform. Also included are unlimited landing pages, unlimited marketing e-mails, and unlimited access to valuable resources, including one-on one customer support and Kajabi University.
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In addition to basic plans, there is the Growth plan, which happens to be Kajabi’s most popular plan at $199 a month or $159/mo when paid annually. There is also the Pro plan, which costs $399 per month or $319/month annually that is loaded with all the features you’d like when it comes to creating and selling your courses. Kajabi is currently not offering a free plan option. But a 14-day trial is available. trial is available on each of the three plans. An extended trial that lasts as long as 30 days also available on selected blogs. So if you wish to try the service and see if Kajabi’s the right fit for you, then the brief free trial is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The integrated marketing suite. Kajabi’s in-house marketing suite of tools, which includes automated e-mail marketing, and automation are specifically designed to be designed for businesses, so you don’t have to connect with other third-party services to do this!
- The software for sales funnels. Another of the platforms most-loved selling points is the Pipeline Builder. Pipeline Builder lets you make use of tested and understood blueprint templates – no need to be overly complicated!
- Unlimited customization. From designing professional-looking course websites up to the customized domain, Kajabi lets you customize according to your own preferences – and even build your brand from scratch.
- The simple and intuitive site and course editors. Making content using the site and course builders hasn’t been this simple and fast, since it requires less effort and time to get everything done.
- Infinite integrations are endless. Apart from native integrations to the ten marketing, e-commerce and analytics services, connection to Zapier’s app lets you to look and select among more than a thousand non-native platforms for better effectiveness.
- Establishing meaningful relationships with students and fellow instructors. Kajabi’s Community feature allows you to interact with students enrolled in any of your courses. You can also network, connect, and share your joy with hundreds of teachers who happen to be similar to you.
The Cons – Things We Don’t Like
- The steep pricing plans. The three plans offered by Kajabi are higher than the average monthly rate offered by other services. There’s not a free option as well.
- There is no built-in tool to issue certificates. You might need connect to a third-party certificate application if you intend to create custom-made ones of different kinds.
- There aren’t enough tools to facilitate student-instructor engagement. We aren’t happy with the absence of specific tools, such as appropriate discussion forums as well as the ability to randomly distribute quizzes or assignments. Kajabi Copywriting Academy
The Review of Kajabi’s features
Easy of Use and Experience
One thing that we like about Kajabi is the surprisingly easy user experience. For one, most of the User Interface (UI) is structured. If you look at the screen menu, you’ll notice that all features are arranged into five main sections – Website, Products, Sales, Marketing, and People. The menu’s design does not allow for clutter, as some features that are related to a specified section are collapsible. The UI layout is very consistent and reflects Kajabi’s “all-in-one” brand name. You can create your own landing page, alter your course, and engage with other instructors through one website.
The search assistant is a tool that is useful whenever you want to look for something hard to find. The Kajabi Assistant is found at the top of the dashboard, in the form of a search bar, and allows you to search for specific tools and products on the website by typing in the search terms. As previously mentioned, both Kajabi’s website builder and course builder sections can be moved and dropped which makes the process easier without needing to learn how to navigate it. Kajabi is a more streamlined learning curve than several of its peers. It also supports multiple languages other than English in case you want to share your content with broader audiences.
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Course Development and Engagement
Product Blueprints
When you go through Kajabi’s course creation feature, you’ll soon encounter a list of product or course templates or what the platform calls it blueprints. Each blueprint for a product differs in terms of structure and design and is readily tailored to suit the needs of instructors.
Included among the listed blueprints are Mini Courses as well as Online Courses and Drip Courses. Mini Courses are short-form , quick courses, which are typically designed in order to increase the brand’s value, whereas online Courses are full-version types with a complete content structure designed for the “world-class” educational experience. Drip courses, on other hand, are courses that are scheduled for the course of a specified number of days or weeks. Also called Evergreen Training courses, it’s a much more convenient way to share your content when you or your students are busy working on other projects.
Kajabi might be regarded by many as a renowned premium course maker. But, aside from the kinds of courses offered, the blueprints let you create a membership space for your members to enjoy exclusive content as well as a coaching session that spans 12 weeks. There’s also a blank template that allows you to create an entire course or product from scratch!
Categories Posts, Categories, and Content Uploads
When you look into the course builder, you’ll notice an outline of sections and lessons that have been automatically included when you select any of the course blueprints. In the case of Kajabi, these sections and lessons are referred to as post categories as well as category, respectively. The posts are where you put in different types of content such as text, video images, and text, while the categories act as folders where the posts are stored.
You may also incorporate subcategories of posts under one category in order to organize your content more flexiblely. You can also alter the outline by dragging it around. Kajabi accepts a variety of media and text files that can be used to add to your posts, including MOV and MP4 files WAV and MP3 files, PDFs and Word documents. You can upload any of them via your computer’s folders, or file-sharing cloud platforms like Google Drive and Dropbox. You can even add existing URLs of your video to your posts!
Like a few select course-making platforms, Kajabi allows you to make use of the bulk upload feature. As the name suggests that you can upload all your files to your course in the same tab. This is a great option especially when you’re doing other important stuff.
Course Player Templates
Kajabi offers a lineup of more than 10 themes for course players. Unlike other LMS platforms where you’re only offered the choice of one or three themes, Kajabi lets you have the option of choosing several themes to suit various products. Similar to the course outline builder, it’s relatively easy to customize any theme to fit your style. You can even incorporate details of your company’s image including logos images, fonts, and design into the course player to add a your own personal style. Kajabi Copywriting Academy
Questions and student interactions
Kajabi offers a quiz feature called Assessments. It allows you to design and create assignments and quizzes and include them as part of your course. Assessments can be a great way to assess if your students learned something from the curriculum you’ve given them. With the assessments feature, you get to choose between the three primary question types: multiple-choice, multi-selection, or paragraph-style. You can even set an acceptable score to encourage your students to engage with your content more.
Aside from that aside from that, in addition, the LMS site has also made progress in providing spaces for students and teachers to connect. Through the Community feature students have access to interact and comment on any of your courses via their dashboards. You can also write your blog posts to discuss with other students your previous lessons as well as your future content. The community feature is offered as a separate feature or as part of your membership space.
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Website Design and Customizability
Why would you want to publish your course content on your website’s domain as well as WordPress web site when Kajabi offers the platform and tools you need to create one within the platform? Kajabi provides unlimited web hosting across the 3 pricing options. What’s great about this is you’re assured of instant security and security through the automatic SSL certification and a team to help maintain your site.
Additionally, you have the freedom to customize your domain, and also pick from a range of professional, one-of-a-kind themes, all of which you can modify to your liking! It doesn’t stop there: If you’re an expert in edupreneurship and have signed up to the Growth plan or higher you can download custom-designed themes designed to meet the ever-changing needs of your business, plus eliminate any Kajabi logos and substitute it with your own!
Page Builder
Similar to the course builder we’ve mentioned earlier, Kajabi’s page builder allows you to modify any of the available website themes with a suite of intuitive and easy-to-handle editing tools. If you continue to explore, you will be greeted with a variety of customizable blocks and sections. They’re similar to the categories and posts that we’ve discussed when we’ve talked about the course builder. Blocks are the components that comprise the content of the website which includes text, media files or clickable icons. Sections on the other hand are formed by a variety of neatly-arranged blocks.
There are over 40 preset section templates that you can choose from the page builder’s dashboard. Since we’re all connected to our smartphones and tablets nowadays it is logical for Kajabi to let your site automatically adjust to mobile layout. It’s even possible to go the extra mile and select the element of your site you would like for your member learners to see. With all the tools you need to create your website however you want it to appear the page builder from Kajabi is not just extremely flexible, but also quick to handle.
Blogging and Other Useful Website Features
Other LMS platforms might not offer this feature, however Kajabi lets you create a section of your website dedicated to your blog where you can share information and comments about your course’s content. If you want to make the most of your Kajabi-created website, the service provides you an area where you can post your blog posts without limitations. It is possible to begin with the blog post by making your own using Text Editor. You may incorporate SEO elements if you want to reach a larger audience or group your posts into various categories and even customize how you would like your blog’s entire section to appear.
Kajabi’s built-in blogging capabilities may not be as up to with WordPress or Blogspot, but it has enough tools to make it manageable. Additionally, you can also create podcasts that you can promote on your website. You can upload the recordings of your podcast to be hosted on your website and then distributed to major podcasting platforms, such as Apple Podcasts and Spotify. When you upload an episode of your podcast you can choose between two options: either release it as a public podcast free of charge or create an exclusive private version that only your members are able to access. Kajabi Copywriting Academy
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Marketing and Sales and Marketing
A big part of what makes Kajabi so popular among edupreneurs is the variety of marketing and sales tools that are highly convenient and simple enough to even non- marketing experts to utilize!
E-mail and Affiliate Marketing
A big draw among the crowd, Kajabi’s built-in email marketing feature allows users to send out e-mails that are related to your course or website to your subscribers students within the comforts of the platform. You might be surprised that it does more than just send e-mails. With the help with Kajabi Automations, you get to build automated sequences of e-mails initiated by different types of user actions. For instance, if your student is successfully logged in to one of your courses following the checkout process, a welcome email will be automatically sent to their inbox. If another underperforms then an upsell message is delivered to offer suggestions for improvement Kajabi Copywriting Academy
You are able to create as many emails to your campaigns as you like and schedule each one in accordance with your preferences. You can also choose the members you want to receive these messages. Managing e-mails has never been so comprehensive yet easy to handle. In contrast to other LMS websites, Kajabi already provides you with tools for marketing e-mails that you will not require connecting to other third-party platforms to make things work.
In addition, Kajabi also has an affiliate marketing option where you get to assign certain members of yours as affiliates who can help in promoting your site on behalf of your company. In addition to paying them a commission it is also possible to track their performance to gauge how they can contribute to increasing your conversion and click rates. Kajabi Copywriting Academy
Pipeline Builder
Another of Kajabi’s notable features are the Pipeline Builder, where you can create custom marketing funnels that do not have any overly complicated issues. While other platforms have similar features, which require more effort and time and effort, this Pipeline Builder is designed to be quick and simple that even the uninitiated can benefit from it. This stunning feature lets you select from a set of pre-made funnel designs or pipeline blueprints. They include:
- Freebies – to be used whenever you’d like to provide a freebie as a lead magnet to build your list
- Sales Page OVO – for any time you wish to persuade your audience to buy your product via the sales page
- Product Launch OVO is a great option for whenever you’re launching a course or another product
- Zoom Webinar OVO – to use whenever you want to promote your product via web training seminars
- Free Book OVO – for anytime you’d like to showcase your content a free downloadable digital book
- Coaching Campaign OVO is for when you’re trying to promote your classes through an array of coaching sessions
- Blank blueprint – for whenever you’re looking to create an effective sales funnel right from the ground
When you choose from one of the pipeline blueprints Kajabi will automatically generate pages and e-mails you will have to put together to make an effective sales funnel. You may customize however you would like your sales funnel to appear to your target audience. You may even change the theme of your landing and checkout pages, for example changing the design to a different theme There is a library full of 40+ templates for landing pages that you can select from.
Prices and Payment Methods
Kajabi allows you to integrate seamlessly with payment gateways like Stripe and PayPal to ensure that your students can choose between the two to pay for your classes. Stripe is the most popular payment method that accepts debit and credit card transactions as well as select e-wallet providers all over the world. PayPal is, on the other hand, is available as an option for subscriptions as well as multi-payment plans. There are no pressing fees for transactions on the part of Kajabi, as all your earnings will be immediately transferred directly to the bank accounts of your choice.
When it comes to the pricing, Kajabi offers you a wide range of pricing options. You can choose to make your student pay for products at different times (one-time, subscription, and several payments) or give them away at no cost. You can also choose to select if you’re going to charge a specified price for a single product or multiple products, and establish specific dates for your students can access your products within a specific timeframe. You also get to generate coupons to encourage your target audience to buy all of your products. Kajabi Copywriting Academy
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Integration with Third-Party Services
Kajabi is a host of built-in services needed to develop and promote your courses, but you also have the option of connecting to other third-party applications for more functions. The platform currently supports ten native integrations, including the well-known analytics service Google Analytics and app automation service Zapier. Zapier comes in very handy as it helps establish connections with hundreds of other tools and third-party apps from e-commerce to user experience.
Training and Customer Support Resources
In terms of customer support, Kajabi has a bigger advantage over its competitors because it’s among the few course creation platforms that offer 24/7 live chat support. Contrary to similar services the Kajabi customer support team is always available to help you whenever you’re having difficulties in creating an online course or website, in addition to other crucial issues, anytime and anywhere. However, it’s important to note that this 24/7 service is only available to instructors who subscribe to the Growth plan and above – for basic users live chat is available for certain times and times of the week. However, Kajabi’s method of customer service has been praised by many who use it to develop relevant courses. Kajabi Copywriting Academy
For tools for training, Kajabi gives an array of options to resources that you can master and then become proficient with. Its Kajabi Hero University is packed with tutorials, courses and informational content that are specifically geared towards teachers and edupreneurs, to help them get started or increase their position in the course creation world. You’re also invited to weekly Q&A-style educational webinars featuring top experts from various fields as guests, plus when you’re looking for other advice and tricks the help desk will be there to help you along the way. Apart from Kajabi’s Hero University, there is also a Kajabi Hero Rewards program where course creators get rewarded with tons of sweet perks as they meet their goals.
What is the other thing that is missing from Kajabi?
Kajabi might be a fantastic all-in-one solution to create and promote your course content However, we need to address a few vital things that are missing. A majority of them could have been extremely helpful to improve the experience. These are some of the things that we wish would be included in Kajabi’s system soon:
- Built-in tools for issuance of certificates and certificates. While some provide this service, instructors who use Kajabi will often require a connection to third-party applications which specialize in issuance of certificates, such as Accredible.
- More diversity in question types. While we may appreciate the way that the platform handles assessments within courses, we wish that the absence of question type options as well as randomization of these types and their randomization to be resolved as quickly as possible.
- Other payment options. At the time of writing, only transactions via Stripe and PayPal are accepted. Not only that, we aren’t sure if there are certain limits as well.
- An API key that is public. This could be useful for creating custom integrations like the ability to let your subscribers log in with the single sign-in option in other applications.
Alternatives to Kajabi
Kajabi might have the most of the features that an aspiring Edupreneur could dream of. However, due to the high cost plan and a plethora in terms of functionality, the site might cause some to be turned off. If you’re looking for alternatives that share collective similarities to Kajabi in terms of reliability and performance We’ve provided a list of worthy competitors that you may think about when making your choice. Kajabi Copywriting Academy
- New Zenler is an online course platform that offers all-in-one services that are similar to Kajabi. The only significant difference is the price – starting at only $67/month, you can create unlimited courses and sell to your audience of choice without worrying about breaking the bank!
- Podia isn’t just claiming to be user-friendly. It’s also very easy to use, and much more user-friendly than even Kajabi! While you get to make use of marketing features, it’s much lighter than Kajabi. But considering the very budget-friendly cost we can see the way Podia will appeal to those who want to start their own business.
- While Kajabi isn’t a reputable platform and lacks more advanced features for quizzes, Thinkific makes up for these features. With a beginner-friendly price range, it sure does offer higher-end features than the other, and this includes live lesson courses and a built-in app integrations store.
- Teachable is similar to Thinkific in the manner it works. But, we need to appreciate how the former can incorporate additional payment options since it can support Google Pay and Apple Pay, two gateway services Kajabi is not able to offer. It also lets you utilize one-on-one coaching and other core features.
Conclusion
In the end, Kajabi successfully knocks it out of the park by providing nearly all of the tools that most entrepreneurs use. It certainly has the essentials anyone must need to be able to create a professional-looking website to the stellar integrated marketing suite that includes the addition of simple plans for sales funnels, as well as effective marketing tools for e-mails.
There could be some instruments that aren’t there, such as the issuance of certificates, in particular. Plus with a steep price tag, it may not be the best option for those with a tight budget. But we do understand that while Kajabi is great as an all-in one solution for course creation but it’s not without limitations. It doesn’t hinder it, however, from being an extremely popular choice for established creators and businesses!
If you’re looking for an LMS that can provide everything you need in one platform, Kajabi is something you ought to seriously consider.
FAQ Kajabi Copywriting Academy
What does the word Kajabi translate to?
The word “Kajabi” is derived from a word of Islamic or Arabic origin which means “to take flight.”
Can I sell physical products on Kajabi?
Yes! Aside from the usual classes, you can also sell physical items on Kajabi. You can also integrate with Shopify to build a fully functional online store on the platform!
Regarding marketing via e-mail, is it possible that Kajabi could be able to replace MailChimp?
Since Kajabi already has e-mail marketing tools built into the platform, it makes sense that it’s sufficient to take over third-party apps such as MailChimp. However, if you want to use the platform, Kajabi still allows you to integrate it with other applications too.
Is Kajabi mobile-friendly?
Yes! Kajabi even has an app for mobile devices so that you and your subscribers can access your entire courses even while in the move. Kajabi Copywriting Academy