A myriad of learning management systems (LMS) platforms come with a variety of important features you can utilize when creating content of high quality. While there may be plenty of sites that let you utilize advanced marketing tools to market your courses to your desired audience, some might not provide all the features. And while some offer easy-to-use tools to build courses, there’ll be a few that have an editing experience that is so complicated they turn off their users.
Within the sea of online course platforms, there are a few which offer more than just the basic editing interface but also a plethora of marketing and sales functions. In addition to that they provide you with nearly everything you’d ever want, from 24/7 help and training materials to top-quality analytics. All-in-one courses let you go beyond the limits of your abilities, and one of those that provide it is Kajabi.
A Quick Look Kajabi: What exactly is Kajabi? What Is A Product On Kajabi?
Kajabi is an internet-based platform which lets you make and sell your courses to an audience of students. It is marketed as a complete service, Kajabi provides edupreneurs from all kinds of industries with the best and vital features to not just create a professional website for your courses , but let them grow to new heights. Kajabi has been critically acclaimed and is regarded as one of the most effective online course platforms, gaining an overwhelmingly positive rating from 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so popular and well-received by its users? It’s true that there are many aspects that make this platform extremely convenient for all to utilize. First, it’s the simplicity of usage. From the course creation to marketing the majority of Kajabi’s aspects are designed to be digestible even for those who are only beginning to get started in the world of online courses. The majority of them are advanced, giving administrating instructors an edge over others. Lastly this allows students such as you manage and build an online course without having to travel to another place if something else is not available. Kajabi offers all the equipment that one could need and is a true testament the ‘one-stop-shop label.
What does it let you do? Do?
There are many kinds of options that Kajabi allows you to create an all-in-one e-learning solution. We’ve made a list in bullet points, of its important attributes that you ought to watch out for when you’re thinking about using it. In essence, Kajabi allows you:
- Create engaging and interactive courses with a wide array of customizable tools, media files, and templates that you can choose according to your preference;
- Create a visually appealing website to house your course contents and materials and your own blog to keep your students informed about the latest developments;
- Effectively utilize landing pages, checkout pages, and other methods to boost your profits, further your reach to the limit and increase conversion rates.
- Choose how you wish to bill your courses and other products to your students – whether it’s a one-time fee or a subscription for a month;
- Create effective sales funnels with no any issues by making use funnel templates and funnel blueprints;
- Utilize its in-house marketing and analytics software with e-mail marketing, CRM, and automated tools.
- Create and manage your affiliate links, and
- Explore a wide variety of community, and training resources and features, including Kajabi University.
Famous Names that have Used Kajabi
Kajabi is trusted and used by more than 16,000 companies and big-name personalities. Kajabi is the preferred choice of several well-known personalities who are part of different sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands upon thousands of courses, accessed and explored by over 35 million students from across the globe. In the last the time this article was written, Kajabi boasts more than $650 million of revenue since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi provides are different from other online course creation services in that they’re more expensive. With monthly prices that start at just $119, it’s not surprising that this can impede some people who would want to give it a try. However, when you consider the number of features that are included within each plan, pricing is understandably reasonable.
Kajabi’s pricing plans begin with the Basic plan that costs $149 per month or $119/mo for billing annually. With this tier, you are able to design three products, garner an maximum of 1,000 active customers, and make a website that you can modify using the tools provided by Kajabi’s platform. Also included are unlimited pages for landing pages, unlimited marketing emails, and unlimited access to useful resources, such as one-on-one customer support as well as Kajabi University.
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Apart from the Basic plan, there’s the Growth plan which is the platform’s most popular offer for $199 per month or $159/mo when paid annually, as well as the Pro plan at $399 monthly or $319/month yearly that is loaded to the brim with all the features you’d want when making and selling your courses. Kajabi currently does not offer any free plans. There is however a fourteen-day no-cost trial is available on all three plans. An extended trial that lasts for up to 30 days also available on certain blogs. If you want to try the service and determine if Kajabi is the right fit for you, the short trial period is the ideal method to start.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The integrated marketing suite. Kajabi’s in-house marketing suite of tools, which includes automated e-mail marketing, and automation are specifically designed to be optimized for business, and it isn’t necessary to integrate with third-party solutions to do that!
- The software that creates sales funnels. Another of the platforms most-loved selling points is the sales Pipeline Builder lets you make use of proven and easily understandable blueprint templates – no need to overcomplicate yourself!
- Customization without limits. From the creation of professional-looking courses all the way to the custom website, Kajabi lets you customize to your hearts content and even build your brand from the ground up.
- The user-friendly and simple site along with course editors. Making content with the site and the course builders hasn’t been so simple and fast, since it requires less effort and time to get everything done.
- Limitless integrations are endless. Apart from native integrations with ten e-commerce, marketing, and analytics services, connection to the app Zapier allows users to investigate and select from more than one thousand non-native platforms for better effectiveness.
- Making lasting connections with students and fellow instructors. Kajabi’s Community feature lets you engage with the students who are enrolled in your classes. You can also network, connect, and celebrate with tons of teachers similar to you.
The Cons – Things We Don’t Like
- The pricing plans are hefty. Kajabi’s three pricing plans are greater than the average monthly rate offered by other services. There’s no free option available as well.
- There is no built-in tool to issue certificates. You might need to connect to a third-party certificate software if you want to create custom-made ones of various types.
- Insufficient tools for instructor-student engagement. We aren’t happy with the absence of specific tools, such as adequate discussion forums, as well as the ability to randomize quizzes or assignments. What Is A Product On Kajabi?
An Overview of the Kajabi Features
Easy of Use and Experience
One thing that we like about Kajabi is the shockingly easy user experience. For one, most of the platform’s user interface (UI) is organized. If you look at the dashboard menu, you may find that all the features are organized into five main sections: Website, Products, Sales, Marketing, and People. The design of the menu does not allow for clutter, as some aspects that belong to specific sections are able to be collapsed. The UI layout is very consistent, reflecting Kajabi’s ‘all-in-one’ brand name. You can create an online landing page, change your course, and engage with other instructors on one site.
The search assistant is a tool that can be useful when you need to search for something that is difficult to find. The Kajabi Assistant is located at the top part of the dashboard in the form of a search bar, it allows you to search for tools and items on the website by typing in the search terms. As mentioned previously, both Kajabi’s website builder and course builder sections are drag-and-drop and make the process much easier without needing to learn how to navigate it. Kajabi is more user-friendly and has a less arduous learning curve than a couple of its contemporaries. It also supports multiple languages other than English for those who want to expose your content to broader audiences.
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Course Design and Engagement
Product Blueprints
Once you explore Kajabi’s course design feature, you will be able to see a collection of product or course templates, or, as the platform calls it blueprints. Each of the product blueprints is different in its structure and style and can be customized to suit the needs of instructors.
The blueprints listed are Mini Courses, Online Courses, and Drip Courses. Mini Courses are short-form quick courses, which are typically designed in order to increase brand value, while online Courses are full-version types with a complete content structure designed for the “world-class” educational experience. Drip courses on the other hand, are courses which are planned over a set series of days or weeks. Also called Evergreen Training courses, it’s an easier method of sharing your content when you as well as your students are occupied working on other projects.
Kajabi may be known by many as a well-known premium course maker. But, aside from the kinds of courses offered, the blueprints allow you to create a membership space that allows your customers to access exclusive content and a coaching session for 12 weeks. There’s also a blank template where you can create a course or product completely from the ground up!
Categories Posts, Categories, and Content Uploads
When you explore the course builder you will notice an outline of sections and lessons that have been automatically included when you select one of the blueprints for your course. In the case of Kajabi, these sections and lessons are known as categories and posts, respectively. The posts are where you can insert different types of content, such as text, video images, and text, while the categories serve as folders in which the posts are kept.
You may also incorporate subcategories of posts under one category in order to organize your content more flexiblely. You may also drag and rearrange the outline. Kajabi accepts a wide variety of media and text files that can be used to add to your posts, such as MOV and MP4 files WAV and MP3 files PDFs and Word documents. You can upload any of them through your computer’s folders or via cloud-based file sharing platforms such as Google Drive and Dropbox. You can also add existing URLs of your videos to your blog posts!
Like a few select platform for making courses, Kajabi allows you to use the bulk upload feature. Similar to the name it allows you to upload all the files you have uploaded to your courses on one tab. This one is handy, especially if you’re busy working on other things.
Course Player Templates
Kajabi offers a lineup of over 10 themes for course players. Unlike other LMS platforms that only allow you to be given the option to choose only one of three theme options, Kajabi lets you have the freedom to choose different themes for various products. Like the outline creator, it’s simple to modify any of the themes to fit your style. It is possible to incorporate specifics of your company’s image including logos or images as well as font designs , into your course player in order to give it a your own personal style. What Is A Product On Kajabi?
Questions and student interactions
Kajabi offers a quiz feature called Assessments. It allows you to design and create assignments and quizzes and include them as part of your class. Assessments are a helpful way to determine whether your students have learned something from the curriculum you’ve given them. With the assessment feature, you can choose from three different question types: multiple-choice, paragraph-style, and multiple-selection. You can even set an assessment score that will encourage your students to engage with your material more.
Apart from that, the LMS website also has made strides in providing spaces for students and teachers to connect. Through the Community feature students have access to participate and leave comments on all of your courses on their dashboards. You can also write your posts to discuss with the rest of them your previous lessons and also your future content. The community feature can be accessed either as a standalone item or as a component of your member area.
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Website Design and Customization
Why share your course contents to your web domain as well as WordPress web site when Kajabi offers the platform and tools you need to build one on the platform? Kajabi provides unlimited web hosting on three pricing plans. What’s awesome about it is you’re guaranteed instant security and security through an automated SSL certification as well as an experienced team of experts to maintain your website.
You also have the option to modify your domain and also pick from a range of unique, professional themes, all of which you can customize to your heart’s content! The possibilities don’t end there: If you’re an expert edupreneur and signed to the Growth plan or higher, you get to import custom-made themes built to meet the ever-changing needs of your business as well as take away the Kajabi branding and replace that with your personal brand!
Page Builder
Like the course builders we’ve talked about earlier, the page builder from Kajabi lets you modify any of the available themes on the website using a variety of user-friendly and intuitive editing tools. After further exploration you’ll be presented with sets of blocks that can be customized and sections. They’re basically like those categories as well as posts from when we’ve discussed our course building tool. Blocks are the elements that compose the site’s content including media files, text or clickable icons. Sections on the other hand, are formed by multiple carefully-arranged blocks.
There are over 40 preset sections templates that you can pick from the page builder’s dashboard. Since we’re all connected to our phones and tiny tablets these days it is logical for Kajabi to make your website automatically adapt to a mobile-friendly layout. You can go an extra mile and select which site element you wish for your members to see. With all the necessary tools to make your site look as you wish it to look the page builder from Kajabi is not just extremely flexible, but also fast to use.
Blogging and Other Useful Website Features
Other LMS platforms may not have this feature, however Kajabi lets you create sections of your website that is dedicated to your blog, where you can share information and comments on your course content. If you want to make the most out the Kajabi-made website this service offers you the opportunity to post your blog posts without limitations. Start by creating the blog post by creating your own using the text editor. It is possible to include SEO elements if you want to have a wider reach or group your posts into different categories, and even alter the way you want your entire blog section to look.
Kajabi’s built-in blogging tools may not be as up to the same level as WordPress or Blogspot however, it does have enough tools to allow it to be managed. Additionally, you can also create podcasts to promote on your site. You can upload audio recordings of your podcast that will be hosted on the website and distributed to major podcasting platforms, such as the Apple Podcasts platform and Spotify. When uploading podcast episodes there are two choices: publish it as a public podcast free of charge or create an exclusive private podcast that only your users can get access to. What Is A Product On Kajabi?
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Marketing and Sales and Marketing
A big part of what makes Kajabi so popular with edupreneurs is its slew of sales and marketing tools that are extremely user-friendly and easy even for those who aren’t marketing experts to use!
E-mail and Affiliate Marketing
A huge draw among the masses, Kajabi’s built-in E-mail marketing functions allow you to send e-mails that are related to your course or website to your subscribed member students within the comforts of the platform. However, you might be amazed by the fact that it goes beyond simply send emails. With the help of Kajabi Automations, you get to build automated sequences of e-mails triggered by different kinds of user actions. For instance, if your student logs in successfully to one of your courses following the checkout process, a welcome email will be automatically sent to their inbox. If another underperforms the course, an upsell will be sent to suggest improvement What Is A Product On Kajabi?
You are able to create as many emails to your campaigns as you want and then schedule them according to your preferences. You can choose which of your members gets to receive these messages. The management of e-mails has never been this extensive and yet simple to manage. In contrast to other LMS sites, Kajabi already provides you with tools for marketing e-mails that you will not require connecting to other third-party platforms to make things work.
In addition, Kajabi also has an affiliate marketing option that lets you assign certain members of yours as affiliates to help in promoting your site on behalf of your company. In addition to paying them the commission rate it is also possible to track their performance to determine how well they contribute to increasing your conversion rates and click rates. What Is A Product On Kajabi?
Pipeline Builder
Another of Kajabi’s top features are one of the best features is Pipeline Builder, where you can create custom marketing funnels without a lot of problems. While other platforms provide similar features that require much more effort and time however, the Pipeline Builder is designed to be so quick and easy that even the uninitiated can make better use of it. This stunning feature lets you select from a set of pre-made funnel blueprints or templates for pipelines. This includes:
- Freebies are great for when you’d like to offer an offer as a lead magnet to grow your database.
- Sales Page OVO – for whenever you want to convince your target public to buy your product through the sales page
- Product Launch OVO – to use whenever you’re launching a course or other product
- Zoom Webinar OVO – to use any time you wish to promote your business through web-based training seminars
- Free Book OVO is a great resource for whenever you want to promote your content with a free downloadable digital book
- Coaching Campaign OVO is for any time you’re promoting your courses through the use of coaching sessions
- Blank plan – to use whenever you want to build the sales funnel you want from ground
Once you select from any of the blueprints for a pipeline, Kajabi automatically creates pages and emails you’ll have to put together to make an efficient sales funnel. You can alter the way you would like your sales funnel to look to your customers. You may even change the look of your checkout and landing pages, for example changing the design to a different theme There is a library with more than 40 pages templates you can select from.
Prices and Payment Methods
Kajabi lets you integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your students can choose between the two to pay for your course. Stripe is the most popular payment option that accepts debit and credit card transactions and certain e-wallet providers across the world. PayPal however, on the contrary on the other hand, is an option to subscribe and multi-payment plans. There aren’t any urgent charges for transactions on Kajabi’s side, as all your earnings are instantly transferred directly to the bank accounts of your choice.
When it comes to pricing options, Kajabi offers customers a variety of pricing options of pricing options. You can either cost your pupils for the services at various times (one-time, subscription, and multiple payments) or give them away for free. You also have the option to select if you’re going to charge a specific amount for a specific product or multiple items, and establish specific dates for your students can access your products within a specific period of time. You also get to generate coupons to encourage your customers to purchase the products you offer. What Is A Product On Kajabi?
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Integrations with Third-Party Services
Kajabi may have a plethora of built-in tools to develop and promote your courses however, you also have the option of connecting to other third-party applications for an added boost in functionality. The platform is currently able to support 10 native integrations, which include the well-known analytics provider Google Analytics and app automation service Zapier. Zapier is extremely useful because it allows connections with hundreds more tools and third-party apps that range from e-commerce to user experiences.
Training and Customer Support Resources
In terms of customer support, Kajabi has a bigger advantage over other platforms because it’s one of the few platforms for creating courses which provide 24/7 live chat assistance. Unlike some similar services, Kajabi’s customer support team is always available to help you whenever you encounter difficulties creating a course or page among other issues that are important, at any time and wherever. It’s crucial to note that this 24/7 service is only available to instructors that are on the Growth plan and above – for Basic users Live chat support is scheduled at certain times and times of the week. However, Kajabi’s method of customer service has been well-received by many who use it to create meaningful course content. What Is A Product On Kajabi?
As for tools to train, Kajabi provides you a variety of ways to use resources to master and become familiar with. Kajabi Hero University Kajabi Hero University is packed with tutorials, classes and educational content specifically targeted at educators and edupreneurs to help them get started or increase their position in the course creation world. Additionally, you can attend every day Q&A webinars that feature prominent experts from various disciplines as guest speakers, and, if you’re looking for other advice and tricks the help desk is always there to guide you in the right direction. In addition to the platform’s Hero University, there is also a Kajabi Hero Rewards program where course creators can earn tons of sweet perks as they achieve their targets.
What Else is Missing in Kajabi?
Kajabi may be a great all-in-one solution to create and sell your course material, but we have to take care of a few essential things that are missing. Most of them would have been very useful to improve the experience. Below are the items we would like to see added to Kajabi’s system in the near future:
- Built-in tools for issuance of certificates and other credentials. Although some of them offer this option instructors using Kajabi will often require connecting to third-party apps which specialize in issuance of certificates, like Accredible.
- More diversity in question types. While we are pleased with the system’s handling of assessment within the course, we would like for the absence of options for question types – plus randomization of said types that is addressed as soon as possible.
- Other payment options. At the time of writing only transactions made through Stripe as well as PayPal will be accepted. In addition, we don’t understand why there are certain limits as well.
- An API key that is public. This could have been helpful for custom integrations, for example, letting your subscribed students sign in using the single sign-in option in other apps.
Alternatives to Kajabi
Kajabi might have the most of the features any aspiring Edupreneur could dream of. But with the steep price plan and a certain lack of features, it could make some people turn away. If you’re seeking alternatives that have similarity to Kajabi in terms of performance and reliability we’ve listed a few worthy competitors that you may think about in your decision. What Is A Product On Kajabi?
- New Zenler is an online course platform that provides all-in one services similar to Kajabi. The only major difference is the price that starts at $67/month, you can create unlimited courses and market your course to the right audience without having to worry about the cost!
- Podia doesn’t just claim to be a creator-friendly platform. It’s also very easy to use, and much more user-friendly than Kajabi! In addition, you can make use of marketing features, it’s much lighter than other. With the extremely affordable price range we can imagine the ways Podia will appeal to DIY entrepreneurs getting into the business.
- While Kajabi does not have credentials or sophisticated quiz functions, Thinkific makes up for them. With a price that is affordable for beginners It certainly has higher-end features than Kajabi, and this includes live-taught courses as well as an integrated app integration store.
- Teachable is like Thinkific in the manner it works. However, we must appreciate how the former can incorporate additional payment options as it accepts Google Pay and Apple Pay two gateways that Kajabi doesn’t have. Additionally, it allows one-on-one coaching and other core features.
Conclusion
All in all, Kajabi successfully knocks it out of the park for having nearly all the tools that most entrepreneurs use. It certainly has the basic features that everyone needs including the intuitive features needed to design a professional website to the stellar built-in marketing suite with the addition of simple sales funnel blueprints and efficient marketing tools for e-mails.
There could be some instruments that aren’t there for example, the issuance of certificates specifically. Also, with its high price tag, it may not be the right choice among the budget-conscious. But we do understand that, while Kajabi does well in being an all-in-one solution for course creation, it will always have limits. However, that doesn’t stop it however, from being a popular choice among established entrepreneurs and creators!
If you’re looking to find an LMS that offers everything you require in one place, Kajabi is something you ought to seriously think about.
FAQ What Is A Product On Kajabi?
What is the meaning of Kajabi translate to?
The term “Kajabi” derives from the word “Kajabi,” which is of Islamic as well as Arabic origin, which translates to “to take flight.”
Can I sell physical goods on Kajabi?
Yes! Aside from the usual courses, you can also sell physical items on Kajabi. It is possible to join with Shopify to build a fully functional online store on the platform!
Concerning e-mail marketing Is it possible that Kajabi can be able to replace MailChimp?
Since Kajabi already has E-mail marketing tools integrated into the platform, it makes sense that it’s enough to replace third-party programs like MailChimp. However, if you wish to utilize the platform, Kajabi still allows you to connect it with other applications too.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi also has an app for mobile devices so that you and your subscribed members can access all your courses even while on the go. What Is A Product On Kajabi?
