Hundreds of learning management system (LMS) platforms have various important features you can utilize when you write content that is meaningful. Although there are plenty of websites that allow you to make use of modern marketing tools to market classes to your target viewers, other platforms might not provide all those things. While some provide easy-to-use tools for creating courses, there will also be few that may provide editing options so complicated that they turn off their users.
In the sea of e-course platforms There are some that provide more than a simple editing interface, but also a plethora of sales and marketing functions. Additionally they offer nearly everything you could think of including 24/7 support and training tools to top-of-the-line analytics. All-in-one platforms for courses allow you to go beyond the limits of your abilities and one of the platforms which can provide this is Kajabi.
At a Glance: How do you define Kajabi? Catherine R. Dove Kajabi
Kajabi is an internet-based platform which allows you to create and sell your course content to your student audience. It is marketed as a complete service that provides entrepreneurs from all walks of life with optimized and necessary features that will not only create a professional website for your courses but let them grow to new heights. Kajabi has been praised by the media and is regarded as one of the best online learning platforms, with an overwhelming positive rating with a score of 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so well-liked and appreciated by its users? It’s true that there are numerous reasons that make the platform extremely easy for anyone to use. Firstly, it’s the extreme user-friendliness. From the course creation to the marketing services almost all of the Kajabi features have been designed so that they are digestible even for those who are just getting started in the e-course world. Most of them are also advanced, giving administrating instructors the added edge over others. Lastly this allows students like you run and develop an online course without the need to look elsewhere if anything else isn’t available. Kajabi provides all the tools that anyone could require in order to live up to its ‘one-stop shop label.
What does it let you do? Do?
There are numerous ways that Kajabi lets you use as an all-in-one online course solution. We’ve compiled a list, in bullet form of the most important attributes that you ought to keep an eye on if you’re considering using it. Simply put, Kajabi lets you:
- Create engaging and interactive courses with a wide array of customizing tools including media files, templates you can select according to your preference;
- Create a professional website that can present your course content and other products and your own blog to keep your students updated on what’s new.
- Effectively utilize the landing page, checkout pages and other methods to increase the profits you earn, extend your reach to the limit and boost conversion rates;
- Decide how you would like to bill your courses and other services for your students, whether it’s one-time payments or a subscription for a month;
- Design and build effective sales funnels without any issues by making use of funnel blueprints and templates;
- Make use of its internal marketing and analytics suite with e-mail marketing, CRM, and automation tools.
- Create and manage your affiliate links, and
- Explore a variety of community and training tools in conjunction with the Kajabi University feature.
The Big Names Who Have Utilized Kajabi
Kajabi is trusted and used by over 16,000 businesses and big-name personalities. It’s the choice of some of the well-known names that are from various sectors, including the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands of courses accessed and explored by over 35 million students from across the globe. As of this time of writing Kajabi has generated over $650 million in sales since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi offers are quite different than other online course creation tools in that they’re more costly. With monthly prices that start at just $119, it’s no wonder why it can be a hindrance for some who would want to give the service a shot. With the abundance of features that are included into each plan, pricing is reasonable.
Kajabi’s pricing plans begin by offering the Basic plan priced at $149 per month, or $119/month if billed annually. In this plan, you get to create three products, garner a maximum of 1 000 active clients, and design websites that you are able to modify using the tools provided by Kajabi’s platform. Also included are unlimited landing websites, indefinite marketing e-mails as well as unlimited access to valuable resources, including one-on one customer support as well as Kajabi University.
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Apart from the Basic plan, there is the Growth plan which is the platform’s most popular offer with a monthly cost of $199 or $159/mo when paid annually, and the Pro plan, which costs $399 per month or $319/mo yearly that is loaded with every feature you’d like when designing and selling your course. Kajabi currently does not offer any free plans. There is however a fourteen-day no-cost trial is offered for each of the three plans. A longer trial of for up to 30 days also offered on select blogs, so if you wish to try the service and see if Kajabi’s the right fit for you, the limited trial offer is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The built-in marketing suite. Kajabi’s own marketing suite of tools, such as e-mail marketing and automation, are designed to be designed for businesses, so you don’t have to connect with third-party solutions for that!
- The software for sales funnels. Another of the platforms most-loved selling points The Pipeline Builder. Pipeline Builder lets you make use of well-tested and understandable blueprint templates – no need to get too complicated!
- Customization without limits. From designing professional-looking course websites down to the custom name, Kajabi lets you customize to your hearts content and even build your brand from the ground up.
- The easy and intuitive website along with course editors. Making content using the site and the course builder software has never been this simple and fast, since it requires less effort and time to complete the task.
- Infinite integrations are endless. Aside from native integrations to ten e-commerce, marketing, and analytics solutions, connecting to Zapier’s app lets you to look and select from more than a thousand non-native platforms that can improve your efficiency.
- Establishing meaningful relationships with students and fellow instructors. Kajabi’s community feature lets you interact with students in any of your courses. You can also make connections, network and share your joy with hundreds of teachers who happen to be in the same shoes as you.
The Cons – What We Don’t Like
- The pricey pricing plans. Kajabi’s three pricing plans are more than the average monthly rates provided by other companies. There’s no free plan available as well.
- No built-in tools to issue certificates. You may need connect to a third-party certificate app if you plan to make custom-designed certificates of different kinds.
- Not enough tools for student-instructor engagement. We aren’t happy with the absence of certain features, like adequate discussion forums, as well as the ability to randomize quizzes or assignments. Catherine R. Dove Kajabi
A Review of Kajabi’s Features
Easy of Use and Experience
One thing that we like the most about Kajabi is the shockingly easy user experience. First, the majority of the platform’s User Interface (UI) is well-organized. If you check the dashboard menu, you will notice that all features are arranged into five main sections: Website, Products, Sales, Marketing and People. The menu’s design leaves no space for obstruction, since some of the elements that are associated with specific sections are able to be collapsed. The UI layout is very consistent and reflects Kajabi’s “all-in-one” trademark. You get to create your own landing page, alter your course, and even communicate with your instructors on the same site.
It has a search assistant tool that is useful when you need to search for something that is difficult to locate. The Kajabi Assistant is located at the top of the dashboard, in the form of a search bar, and allows you to search for items and tools within the site by typing in the keywords. Like we said that both the Kajabi site builder and course builder sections can be dragged and dropped which makes the process easier without having to know how to navigate the site. Kajabi is more user-friendly and has a less arduous learning curve compared to a couple of its contemporaries. It can also be used in other languages that English in case you want to expose your content to broader audiences.
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Course Creation and Engagement
Product Blueprints
If you take a look at Kajabi’s courses design feature, you will soon encounter a list of templates for courses or products, or what the platform calls it, blueprints. Each of the product blueprints varies in structure and type and is readily tailored to fit any instructor’s needs.
The blueprints listed are Mini Courses, Online Courses, and Drip Courses. Mini Courses are quick-form courses, which are typically designed as a means of gaining brand value, while online Courses are full-version versions that have a complete structure of content designed for an “world-class” educational experience. Drip courses, on other hand, are courses that are scheduled for the course of a specified number of days or weeks. Also known as Evergreen Training courses, it’s a much more convenient method to distribute your content when you or your students are busy working on other projects.
Kajabi might be regarded by many as a well-known premium course-maker. Apart from course types, the product blueprints allow you to make a membership site where your customers can enjoy exclusive content and a coaching session lasting 12 weeks. The template is also blank which allows you to design your own course or product completely from the ground up!
Categories, Posts, and Content Uploads
When you explore the course builder you’ll notice an outline of sections and lessons which have been automatically included when you select any of the course blueprints. In the case of Kajabi, these parts and the lessons referred to as post categories as well as category, respectively. The posts are where you can insert different kinds of content, including text, video, and images, while the categories serve as folders in which the posts are kept.
You can also include subcategories of posts within a category if you want to structure your content flexibly. You can move and rearrange the outline. Kajabi accepts a wide variety of media and text files to include in your posts. These include MOV and MP4 files, WAV and MP3 files PDFs, and even Word documents. You can upload any of them from your computer folders or file-sharing cloud platforms such as Google Drive and Dropbox. You can also duplicate and paste URLs of your videos to your blog posts!
Like a few select course-making platforms, Kajabi allows you to utilize the bulk upload feature. Similar to the name, you can add all the files you have uploaded to your course in the same tab. This can be useful particularly if you’re performing other tasks.
Course Player Templates
Kajabi offers a lineup of more than 10 course player themes. Contrary to other LMS platforms, where you’re allowed to select one or three themes, Kajabi lets you have the option of choosing various themes for the different products. Similar to the course outline builder, it’s relatively simple to modify any theme to suit your personal style. You can also incorporate elements of your brand, such as the logo, images, and font designs , into the course player to add a an individual touch. Catherine R. Dove Kajabi
Questions and student interactions
Kajabi has a quiz feature called Assessments. It allows you to create quizzes and assignments and then add them to the course of your curriculum. Assessments can be a great way to assess the extent to which your students gained from the lessons you’ve provided them. With the assessments feature, you can choose between the three primary question types: multiple-choice, multiple-selection, and paragraph-style. You can even create a passing score to motivate your students in engaging with your material more.
Apart from that in addition, in addition, the LMS website has been able to make strides in creating areas for students and teachers to communicate. Through the Community feature your students are able to participate and leave comments on all of your courses on their dashboards. It is possible to write your blog posts to discuss with other students your lessons from the past as well as your future content. The community feature is available either as a standalone feature or as an element of membership area.
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Website Design and Customization
Why share your course contents on your website’s domain or WordPress site when Kajabi provides the platform and tools you need to make one within the platform? Kajabi provides unlimited web hosting for all 3 pricing options. What’s great about this is you’re guaranteed immediate security and security through the automatic SSL certification as well as an experienced team of experts to maintain your site.
You’re also given the liberty to customize your domain, as well as choose from a variety of premium, unique themes, all of which you can modify to your liking! This doesn’t stop there. If you’re an expert edupreneur and have signed up to the Growth plan or higher you are able to download custom-designed themes designed to fit your ever-expanding needs, plus remove all Kajabi logos and substitute it with your own!
Page Builder
Just like the course builder we’ve mentioned earlier, the page builder from Kajabi allows you to alter any of the available themes for websites using a set of user-friendly and intuitive editing tools. If you continue to explore, you will be greeted with a variety of customizable blocks and sections. They’re basically like post categories, and categories we discussed when we’ve talked about the course builder. Blocks are the elements that make up the content of the website which includes media files, text as well as clickable button. Sections, on the other hand are formed by a variety of well-arranged blocks.
There are over 40 preset sections templates that can be picked from the page builder’s dashboard. As we’re all glued to our smartphones and tablets nowadays, it makes total sense for Kajabi to make your website automatically adapt to a mobile-friendly layout. You can go an extra mile by choosing the element of your site you would like members to view. With all the necessary tools to build your site however you want it to appear, Kajabi’s page builder is not only super flexible but also easy to manage.
Blogging and Other Useful Website Features
Other LMS platforms may not provide this, but Kajabi lets you create an area on your site specifically for your blog. There, you can share updates and thoughts on the content of your course. If you’re looking to make the most the Kajabi-made website this service offers you an area where you can publish your content without restriction. Start by creating your blog posts by making one using the text editor. It is possible to incorporate SEO elements if you wish to have a wider reach, group your posts into different categories, and even alter the way you want your entire blog section to look.
Kajabi’s built-in blogging tools may not be as up to with WordPress or Blogspot however, it does have enough tools to be manageable. In addition, you can create podcasts that you can promote on your site. You may upload recordings of your podcasts to be hosted on your website and distributed to major podcasting platforms, such as the Apple Podcasts platform and Spotify. If you upload a podcast episode there are two options: release it as a podcast that is public for free or make an exclusive private version that only your members are able to access. Catherine R. Dove Kajabi
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Marketing and Sales and Marketing
A big part of what makes Kajabi so popular with edupreneurs is its array of sales and marketing tools that are highly easy and straightforward for even those who aren’t marketing experts to use!
Email Marketing and Affiliate Marketing
A major draw for the crowd, Kajabi’s built in e-mail marketing function allows you to send emails that are related to your course or website to your subscribers students within the comforts of the platform. You might be surprised that it can do more than sending e-mails. With the help of Kajabi Automations, you get to automate sequences of e-mails that are triggered by various user actions. For example, when a student successfully logs into one of your courses following checking out, a welcome message will be sent automatically directly to the student’s inbox. If another underperforms, an upsell is delivered to offer suggestions for improvement Catherine R. Dove Kajabi
You can send as many emails to your campaign as you wish and schedule each of them in accordance with your preferences. You can even select which members of your group are eligible the messages. E-mail management has never been this comprehensive yet easy to handle. Unlike other LMS sites, Kajabi already provides you with tools for marketing e-mails that you don’t require the integration with third-party platforms to make things work.
Aside from that, Kajabi also has an affiliate marketing option where you get to assign certain members of your group as affiliates in order to advertise your website on behalf of your company. In addition to paying them the commission rate and monitoring their performance to see the extent to which they are contributing to increasing your conversion rates and click rates. Catherine R. Dove Kajabi
Pipeline Builder
Another of Kajabi’s top features are its Pipeline Builder, where you can create custom marketing funnels with no overcomplicating issues. While other platforms have similar features, which require more time and effort however, the Pipeline Builder is designed to be extremely simple and quick that even the uninitiated can benefit from it. This feature is stunning and allows you to choose from a set of pre-made funnel blueprints or templates for pipelines. These include the following:
- Freebies are great for when you’d like to provide a freebie as a lead magnet to grow your database.
- Sales Page OVO – for any time you wish to persuade your audience to buy your product via an online sales page
- Product Launch OVO – to use when you’re launching courses or another product
- Zoom Webinar OVO is a great option for occasions when you need to advertise your business through web-based training seminars
- Free Book OVO – for anytime you’d like to market your content an online book for free download.
- Coaching Campaign OVO – to use when you’re trying to promote your courses through an array of coaching sessions
- Blank design – for when you want to build the sales funnel you want from starting
When you choose from one of the pipeline blueprints Kajabi will automatically generate pages and emails you’ll have to put together to make an efficient sales funnel. You can customize how you would like your sales funnel to appear to your target audience. You may even change the look of your checkout and landing pages, for example you can change the theme to something different – there is a library full of 40+ page templates that you can pick from.
Payment and Pricing Options
Kajabi lets you integrate seamlessly with the payment gateway platforms Stripe and PayPal to ensure that your students can get to choose one of them to pay for your courses. Stripe is the most popular payment option that allows credit and debit card transactions, as well as select e-wallet providers all over the world. PayPal, on the other on the other hand, is an option to subscribe and multi-payment plans. There aren’t any urgent transaction fees on Kajabi’s part because all your earnings are immediately sent directly to the bank accounts of your choice.
When it comes to the pricing, Kajabi offers customers a variety of pricing options of options to select from. You can cost your pupils for the products at different times (one-time, subscription, and multi-payments) or give them away to them for free. You can also choose to select if you’re going to charge a set amount for one product or a number of items, and set specific dates that your customers can access within a specific time frame. Additionally, you can create coupons to encourage your audience to purchase any of your offers. Catherine R. Dove Kajabi
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Integrations to Third-Party Services
Kajabi has a variety of built-in features to help you develop and promote your courses, but you also have the option to connect to third-party applications to provide an additional boost of functions. The platform currently supports ten native integrations, including the well-known analytics service Google Analytics and app automation service Zapier. Zapier comes in very handy as it helps establish connections with hundreds more tools and third-party apps that range from e-commerce to user experiences.
Training and Customer Support Resources
In terms of customer service, Kajabi has a bigger advantage over its competitors because it’s one of the only course creation platforms with live chat available 24/7 support. Unlike some similar services that offer customer support, Kajabi’s team is always ready to help you whenever you encounter difficulties creating a course or page among other crucial issues, anytime and wherever. However, it’s important to mention that this 24-hour feature is available for instructors who are subscribed to the Growth plan and above – for Basic users Live chat support is scheduled at specific times and on certain days during the day. However, Kajabi’s method of customer service has been praised by many of the instructors who use it to create meaningful course content. Catherine R. Dove Kajabi
As for tools for training, Kajabi gives an array of options to access resources that you can master and become familiar with. Its Kajabi Hero University is packed with courses, tutorials, and informative content especially geared towards teachers and edupreneurs, to help them jumpstart or improve their position in the course creation world. Additionally, you can attend every day Q&A webinars that feature leading experts from different fields as guests, plus, if you’re looking for additional information and tips, the help center will be there to help you in the right direction. In addition to Kajabi’s Hero University, there is an additional Kajabi Hero Rewards program in which course creators get rewarded with numerous sweet rewards when they achieve their goals.
What else is missing in Kajabi?
Kajabi might be a fantastic all-in-one tool to design and market your course content, but we have to take care of a few essential things that are missing. A majority of them could have been very useful in improving the experience. These are some of the things that we wish would be added to Kajabi’s system in the near future:
- Built-in tools to issue certificates and credentials. While some provide this service, instructors who use Kajabi frequently will require a connection to third-party applications that are specialized in the issue of certificates, such as Accredible.
- More diversity in question types. While we are pleased with the way that the platform handles assessments within the course, we would like for the absence of question type options as well as randomization of these types and their randomization to be resolved as quickly as possible.
- Other payment options. As of this writing there are only two options for transactions: Stripe and PayPal are accepted. Not only that, we aren’t sure if there are limitations as well.
- An API key that is public. This would have been useful for custom integrations, like letting your subscribed students log in with the single sign-in option in other apps.
Alternatives to Kajabi
Kajabi may have essentially most of the features that an aspiring Edupreneur could dream of. But with the steep price plan, and the lack of features, it could cause some to be turned off. If you’re looking for alternatives that share collective similarities in comparison to Kajabi in terms of performance and reliability We’ve provided a list of worthy alternatives that you might be considering in making your choice. Catherine R. Dove Kajabi
- New Zenler is an online course platform that provides all-in-one solutions similar to Kajabi. The only difference is the price – starting at only $67/month You are able to create unlimited courses and advertise your course to the right audience without having to worry about the cost!
- Podia doesn’t just claim to be a creator-friendly platform. It’s also extremely easy to use, far easier than Kajabi! While you get to benefit from marketing features Podia is much less heavy than Kajabi. But considering the very budget-friendly price range, we can see the ways Podia can appeal to individuals who are just starting out in the business.
- While Kajabi lacks credentials and advanced quiz features, Thinkific makes up for these features. With a price that is affordable for beginners and a wide range of features, it certainly offers higher-end features than the other as well as live lesson courses and an integrated app integration store.
- Teachable is like Thinkific in terms of how it operates. However, we must appreciate the way that Teachable can integrate additional payment options, as it accepts Google Pay and Apple Pay which are two gateways Kajabi does not have. You can also avail one-on-one coaching and other core features.
Conclusion
All in all, Kajabi successfully knocks it out of the park in terms of providing nearly all of the options that most entrepreneurs use. It certainly has all the features you need, from intuitive functions needed to build a professional-looking website to the stellar integrated marketing suite, which includes the ability to understand plans for sales funnels, as well as effective e-mail marketing tools.
There may be a few tools missing for example, the issuance of certificates, in particular. Also, with its high cost, it may not be the wise choice for the budget-conscious. We do recognize that while Kajabi is great as an all-in one solution for course creation but it’s not without limitations. That doesn’t stop it, however, from being an extremely popular choice for established creators and businesses!
If you’re still looking for an LMS that offers everything you require on one platform, Kajabi is something you should strongly look into.
FAQ Catherine R. Dove Kajabi
What does the word Kajabi translate to?
The term “Kajabi” derives from a word of Islamic (or Arabic origin which means “to fly.”
Can I sell physical products on Kajabi?
Yes! Apart from the standard classes, you can also sell physical products on Kajabi. You can also join with Shopify to create a fully-functioning e-commerce shop on the platform!
Concerning e-mail marketing, is it possible that Kajabi can take over MailChimp?
Because Kajabi already comes with E-mail marketing tools integrated into the platform, it’s natural that it’s enough to replace third-party programs such as MailChimp. However, if you intend to make use of it, Kajabi still allows you to connect it with other applications as well.
Does Kajabi mobile-friendly?
Yes! Kajabi even has an app for mobile devices so that you and the members who have subscribed have access to all courses even while on the go. Catherine R. Dove Kajabi
