A myriad of learning management systems (LMS) platforms have a variety of important features you can use when creating content of high quality. While there could be a lot of websites that allow you to make use of modern marketing tools to promote the courses you offer to your desired audience, some may not have most of these features. Although some sites provide simple-to-use course-building tools, there will also be some that offer editing features that are so complex that it turns its users off.
In the sea of e-course platforms There are a handful that provide more than an easy editing interface, but also a myriad of marketing and sales functions. And on top of that they also offer almost everything you’d ever want such as 24/7 assistance and training materials to top-quality analytics. All-in-one platforms for courses allow you to go beyond the limits of your abilities One of them which can provide this is Kajabi.
A Quick Look: Kajabi: What exactly is Kajabi? Aaron Doughty Kajabi
Kajabi is an online platform that allows you to create and sell your courses to an audience of students. The company is advertised as an all-in-one solution and platform for edupreneurs, Kajabi offers edupren all walks of life with optimized and essential features needed to not only create a professional website for your courses , but help them rise to new heights. Kajabi has been praised by the media and considered to be one of the best online courses platforms, earning an overwhelming positive score from 4.6 out of five on Trustpilot.
What makes Kajabi so well-liked and appreciated by its users? There are many aspects that make this platform very convenient for everyone to utilize. It’s first and foremost the simplicity of usage. From the course creation to marketing and sales almost all of the Kajabi features can be accessible to those who are new in the e-course world. Most of them are also advanced, giving administrating instructors the added edge over others. Additionally this allows students like you to run and create courses without the need to look elsewhere if anything else is missing. Kajabi provides all the tools anyone may need in order to live up its ‘one stop shop label.
What does it let you do? Do?
There are a variety of ways that Kajabi lets you use as an all-in-one online course solution. We’ve made a list in bullet points of the key features that you may want to be aware of in the event you’re considering using it. In simple terms, Kajabi allows you:
- Create interactive and engaging courses with a wide array of tools for customizing, media files, and templates that you can choose depending on your preferences;
- Create a visually appealing website to present your course content and products along with your own blog to keep your students up-to-date on what else is new;
- Make the most of the landing page, checkout pages, and other methods to boost the profits you earn, extend your reach over the boundaries and boost conversion rates;
- Choose how you wish to charge your courses and other services for your students, whether it’s a one-time fee or a monthly subscription;
- Design and build effective sales funnels without any problems through the use funnel templates and funnel blueprints;
- Use its own marketing and analytics suite with the ability to send out e-mails as well as CRM and automation tools.
- Manage and create your affiliate links, and
- Explore a wide variety of customer service, community and training tools and features, including Kajabi University.
Big Names That Have Used Kajabi
Kajabi is used and trusted by over 16,000 businesses and celebrities. Kajabi is the preferred choice of some of the well-known names who are part of different sectors, like the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands upon thousands of courses, which are accessed and explored by more than 35 million students all over the world. In the last writing, Kajabi has generated over $650 million in revenue since its establishment in 2010.
Kajabi’s Pricing Plans
The three pricing plans that Kajabi offers are quite different than other online course-making services in that they’re more costly. With monthly costs that begin at as low as $119 it’s no wonder why it can be a hindrance for some who would be interested in giving the service a shot. With the abundance of essential features already packed into every plan, the price is understandably reasonable.
Kajabi’s pricing plans start at the Basic plan priced at $149 per month or $119/month if billed annually. With this tier, you can create three products, reach up to 1,000 active customers, and make websites that you are able to modify using the tools provided by Kajabi’s platform. Additionally, you get unlimited landing pages, unlimited marketing emails as well as unlimited access to useful resources, such as one-on-one customer support as well as Kajabi University.
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Apart from basic plans, there’s the Growth plan which is the platform’s most popular offer with a monthly cost of $199 or $159/mo when paid annually, as well as the Pro plan at $399 monthly or $319/month annually and is packed to the brim with all the features you could ask for when making and selling your courses. Kajabi is currently not offering an option to pay for the plan. However, a 14-day free trial is available for each of the three plans. An extended trial that lasts as long as 30 days offered on select blogs. So if you want to try the service and see if Kajabi’s the right choice for you, the limited trial offer is the best option.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The integrated marketing suite. Kajabi’s own marketing suite of tools, including automated e-mail marketing, and automation are optimized for businessuse, and you won’t need to integrate with any other third-party service for this!
- The software for sales funnels. Another one of the platform’s best-selling points, the Pipeline Builder. Pipeline Builder lets you make use of proven and easily accessible blueprint templates. No need to be overly complicated!
- Unlimited customization. From designing professional-looking course websites down to the custom domain, Kajabi lets you customize to your heart’s content – and even build your brand from scratch.
- The user-friendly and simple site along with course editors. The creation of content using the site and course creator software was never this easy and quick, as it requires less time and effort to get everything done.
- Limitless integrations are endless. Aside from native integrations that integrate with ten e-commerce, marketing, and analytics tools, connecting to Zapier’s app lets you to explore and choose among more than a thousand non-native platforms to increase efficiency.
- Building worthwhile relationships with fellow instructors and students. Kajabi’s Community feature lets you engage with the students in your classes. You can also connect, network, and share your joy with hundreds of teachers who happen to be in the same position as you.
The Cons – Things We Don’t Like
- The pricing plans are hefty. Three pricing options offered by Kajabi cost higher than the average monthly rates provided by other companies. There’s no free option available either.
- There are no built-in tools for issuance of certificates. It is possible to connect to a third-party certificate application if you intend to make custom-designed certificates of various types.
- Insufficient tools for instructor-student engagement. We don’t appreciate the lack of certain features, like appropriate discussion forums as well as the ability to randomly assign tests or assignments. Aaron Doughty Kajabi
A Review of Kajabi’s Features
Easy of Use and Experience
One thing that we like one thing we like about Kajabi is its surprisingly simple user experience. First, the majority of the users interface (UI) is organized. If you look at the dashboard menu, you will notice that all features are arranged into five main sections – Website, Products, Sales, Marketing and People. The menu’s design leaves no space for clutter, as some aspects that belong to a specified section are collapsible. The UI layout is very consistent, reflecting Kajabi’s ‘all-in-one’ brand name. You can create an online landing page, change your course, and engage with other instructors on the same site.
The search assistant is a tool that can be useful anytime you’re looking for something difficult to find. The Kajabi Assistant is located at the top part of the dashboard in the shape as a “search bar, and it lets you look for tools and items within the site by typing in the words. As mentioned previously, both Kajabi’s courses and site builder sections can be moved and dropped which makes the process easier without the need to know how to navigate the site. Kajabi is a more streamlined learning curve compared to a couple of its contemporaries. It also supports multiple languages other that English for those who want to present your content to wider viewers.
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Course Design and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation function, you may quickly come across a variety of course or product templates or the way it calls it blueprints. Each of the product blueprints varies in structure and type and can be easily modified to fit any instructor’s needs.
Included among the listed blueprints are Mini Courses as well as Online Courses and Drip Courses. Mini Courses are quick-form courses that are usually created as a way to build brand recognition, while Online Courses are full-version types that have a complete structure of content that are designed to provide an “world-class” educational experience. Drip courses, on the contrary, are classes that are scheduled over a set series of days or weeks. Also known as Evergreen Training courses, it’s an easier method of sharing your content when you or your students are busy with other things.
Kajabi might be regarded by many as a popular premium course maker. Apart from kinds of courses offered, the blueprints allow you to make a membership site that allows your customers to access exclusive content and a coaching session that spans 12 weeks. There’s also a blank template that allows you to create a course or product completely from scratch!
Categories, Posts, and Content Uploads
When you explore the course builder you’ll see the outline of the sections and lessons which have been automatically included when you select one of the blueprints for your course. In the case of Kajabi, these segments and classes are referred to as groups and posts and vice versa. The posts are where you put in different kinds of content, like text, videos, and images, while the categories act as folders for the posts that are kept.
You can also include subcategories for posts in a category if you want to arrange your content in a flexible way. You can drag and rearrange the outline. Kajabi accepts a variety of media and text files that can be used to add to your posts, such as MOV and MP4 files MP3 and WAV files, PDFs, and even Word documents. Upload any of them either from your computer folders or via cloud-based file sharing platforms like Google Drive and Dropbox. You can even duplicate and paste URLs of your video to your posts!
Like a few select platform for making courses, Kajabi allows you to use the feature of bulk uploads. As the name suggests that you can upload all the files you have uploaded to your courses on one tab. This can be useful especially when you’re doing other important stuff.
Course Player Templates
Kajabi provides a selection of 10+ course player themes. Unlike other LMS platforms, where you’re allowed to select the theme you want to use, Kajabi lets you have the freedom to choose various themes for the different products. Like the outline creator, it’s easy to customize any of the themes to fit your style. You can also incorporate elements of your company’s image including logos images, fonts, and designs into the course player to add a a personal touch. Aaron Doughty Kajabi
Quizzes and Student Interactions
Kajabi includes a quiz function called Assessments. It allows you to create quizzes and assignments and then add them to the course of your class. Assessments are an effective way to assess whether your students have learned something from the course you’ve taught them. Through the assessment option, you are able to choose between the three primary question types: multiple-choice, paragraph-style, and multiple-selection. You can even set an acceptable score to encourage your students in engaging with your content more.
In addition in addition, in addition, the LMS website has made progress in creating spaces for students and teachers to communicate. Through the Community feature, your students are able to comment and interact with any of your courses via their dashboards. It is possible to write your posts to discuss with your fellow students about your previous lessons and also your future content. The community feature is available as a separate feature or as component of your member space.
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Website Design and Customizability
Why share your course contents to your web domain or WordPress web site when Kajabi provides the platform and tools to create one within the platform? Kajabi provides unlimited web hosting on all three plans of pricing. What’s great about this is you’re guaranteed instant security and safety with an automatic SSL certification, as well as a team to help maintain your website.
Additionally, you have the freedom to personalize your domain as well as choose from a wide array of premium, unique themes that you can modify to your hearts content! The possibilities don’t end there: If you’re an expert in edupreneurship and are a member of the Growth plan or higher, you get to import custom-made themes built to meet your ever-growing needs as well as remove any Kajabi logos and substitute it with your personal brand!
Page Builder
Just like the course builders we’ve talked about earlier, the page builder from Kajabi allows you to alter any of the given themes for websites using a set of easy-to-use and user-friendly editing tools. After further exploration you’ll be presented with sets of blocks that can be customized and sections. They’re basically like the categories and posts from when we’ve discussed how to build courses. Blocks are referred to as the elements that compose the content of the website, such as text, media files or clickable icons. Sections, on the other hand are formed by a variety of carefully-arranged blocks.
There are over 40 pre-designed section templates you can choose from the page builder’s dashboard. Since we’re all connected to our phones and tiny tablets nowadays, it makes total sense for Kajabi to have your website automatically adjust to a mobile layout. It’s even possible to go the extra mile by choosing the element of your site you would like for your members to see. With all the necessary tools to build your site how you would like it to look the page builder from Kajabi is not just incredibly flexible, but also quick to handle.
Blogging and Other Website Features
Other LMS platforms may not provide this feature, but Kajabi allows you to create sections of your website that is dedicated to your blog, where you can post information and comments on the content of your course. If you want to make the most of your Kajabi-made site this service offers you an area where you can publish your content without restriction. It is possible to begin with the blog post by creating one using Text Editor. It is possible to incorporate SEO elements if you want to have a wider reach or group your posts into various categories and even alter the way you would like your blog’s entire section to look.
Kajabi’s built-in blogging capabilities may not be as up to the same level as WordPress or Blogspot, but it has enough tools to allow it to be managed. Additionally, you can also create podcasts that you can promote on your site. You can upload audio recordings of your podcasts to be hosted on the site and distributed to major podcasting platforms like Apple Podcasts and Spotify. When you upload a podcast episode, you have two options: release it as a public podcast free of charge or create an exclusive private podcast that only your members have access to. Aaron Doughty Kajabi
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Marketing and Sales
Part of what makes Kajabi so well-liked among entrepreneurs is its array of marketing and sales tools that are extremely convenient and simple enough for even those who aren’t marketing experts to utilize!
E-mail and Affiliate Marketing
A major draw for the crowd, Kajabi’s built-in e-mail marketing function allows users to send out e-mails that are related to your course or website to your subscribers students from the comfort of the platform. However, you might be amazed that it does more than sending e-mails. With the help of Kajabi Automations, you get to build automated sequences of emails that are triggered by various user actions. For example, when your student is successfully logged in to one of your classes after checkout, a welcome e-mail will be automatically delivered into their email inbox. If another underperforms, an upsell is sent to suggest improvement Aaron Doughty Kajabi
You are able to create as many e-mails for the campaign you want and then schedule them according to your preferences. You can also choose which members of your group are eligible the messages. Managing e-mails has never been so comprehensive yet easy to handle. In contrast to other LMS sites, Kajabi already provides you with marketing tools for e-mails. You wouldn’t have to worry about the integration with third-party platforms to make things work.
Aside from that, Kajabi also has an affiliate marketing option which allows you to designate some of your members as affiliates to help promote your content on behalf of you. Alongside paying them a commission, you may also track their performance to see the extent to which they are contributing to increasing your conversion and click rates. Aaron Doughty Kajabi
Pipeline Builder
Another one of Kajabi’s overall standouts is one of the best features is Pipeline Builder, where you are able to design specialized marketing funnels with no overcomplicating issues. While other platforms have similar features that require much more time and effort, the Pipeline Builder is designed to be quick and simple that even the uninitiated can make better use of it. This amazing feature allows you to choose from a set of pre-made funnel designs or pipeline blueprints. These include the following:
- Freebie – for whenever you’d like to provide the freebie to lead magnet to build your email list
- Sales Page OVO – to use any time you wish to convince your intended public to buy your product through a sales page
- Product Launch OVO – to use when you’re launching courses or another product
- Zoom Webinar OVO – to use whenever you want to promote your product via web workshops
- Free Book OVO – for any time you wish to showcase your content the free digital book that you can download
- Coaching Campaign OVO – to use any time you’re promoting your courses through the use of coaching sessions
- Blank blueprint – for whenever you’d like to construct the sales funnel you want from the beginning
Once you select from any of the pipeline blueprints Kajabi will automatically generate a set of pages and emails you’ll require to create an efficient sales funnel. You may customize however you want your pipeline to appear to your target audience. You could even alter the design of your landing and checkout pages, for instance, to a different one – there is a library full of 40+ pages templates you can select from.
Payment and Pricing Options
Kajabi allows you to integrate seamlessly with payment gateways like Stripe and PayPal so that your students are able to select between them when they pay for your courses. Stripe is the most popular payment option that accepts credit and debit card transactions and select e-wallet providers all over the world. PayPal, on the other hand, is available as an alternative for subscribers as well as multi-payment plans. There aren’t any urgent transaction fees on Kajabi’s part because all your earnings are immediately sent directly to the bank accounts of your choice.
For pricing options, Kajabi gives customers a variety of pricing options of pricing options. You can either charge your students for your services at different times (one-time subscription, one-time, or several payments) or give them away at no cost. You also have the option to choose whether you’re planning to charge a specified price for one product or multiple items, and set specific dates that your members can access within a specific timeframe. You can also create coupons to further motivate your customers to purchase the products you offer. Aaron Doughty Kajabi
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Integrations with Third-Party Services
Kajabi may have a plethora of built-in tools to develop and promote your courses However, you can connect to third-party applications to provide an added boost in functionality. The platform currently supports the integration of ten natively-built integrations, such as the well-known analytics service Google Analytics and app automation service Zapier. Zapier comes in very handy as it helps establish connections to hundreds of third-party applications and tools, ranging including e-commerce and user experience.
Training and Customer Support Resources
When it comes to customer support, Kajabi has a bigger advantage over other platforms because it’s one of the only course creation platforms that offer 24/7 live chat assistance. Unlike some similar services the Kajabi customer support team is always ready to assist you when you’re struggling to create a course or page among other important issues, anytime and anywhere. It’s crucial to note that this 24/7 service is only available to instructors who are subscribed to the Growth plan and above – for basic users Live Chat support can be scheduled at certain times and days on weekdays. The approach of Kajabi’s customer service has been praised by many who use it to create meaningful educational content. Aaron Doughty Kajabi
For training tools, Kajabi offers you a variety of ways to resources that you can learn and get used to. The Kajabi Hero University is packed with courses, tutorials and educational content specifically designed for educators and edupreneurs to help them jumpstart or improve their position in the field of course development. You’re also invited to daily Q+A educational webinars with top experts from various disciplines as guest speakers, and, if you’re looking for other information and tips assistance, the help section is available to help you on your way. In addition to Kajabi’s Hero University, there is an additional Kajabi Hero Rewards program where course creators get rewarded with numerous sweet rewards when they meet their goals.
What Else is Missing in Kajabi?
Kajabi may be a great all-in-one solution to create and promote your course content However, we need to address a few vital things that aren’t being addressed. Most of them would be extremely useful to enhance the user experience. Here are the following things we would like to see added to Kajabi’s system in the near future:
- Built-in tools for issuance of certificates and credentials. Although some of them offer this option instructors who utilize Kajabi will often need to connect to third-party software that specialize in issuing certificates, such as Accredible.
- More diversity in question types. While we may appreciate the system’s handling of assessment within courses, we’d like for the absence of options for question types – plus randomization of said types that is addressed as soon as possible.
- Additional payment options. As of this writing only transactions made through Stripe and PayPal are accepted. Not only that, but we don’t understand why there are certain limits also.
- A public API key. This would have been useful for custom integrations, for example, the ability to let your subscribers log in with the single sign-in feature with other apps.
Alternatives to Kajabi
Kajabi may have essentially most of the features an Edupreneur could dream of. But due to its high price plan, and the lack in features it could turn some people off. If you’re seeking alternatives that have commonalities with Kajabi with regards to reliability and performance We’ve provided a list of worthy alternatives that you might think about when making your choice. Aaron Doughty Kajabi
- New Zenler is an online course platform that provides all-in-one services similar to Kajabi. The only significant difference is the price – starting at only $67/month You are able to create unlimited courses and market to your target audience without worrying about the cost!
- Podia does not just claim to be user-friendly. It’s also extremely easy to use, far easier than Kajabi! Although you can utilize marketing tools Podia is much less heavy than the other. But considering the very budget-friendly price range we can see the ways Podia will appeal to those who want to start their own business.
- While Kajabi isn’t a reputable platform and lacks sophisticated quiz functions, Thinkific makes up for these features. With a price that is affordable for beginners, it sure does offer greater features that Kajabi which includes live lessons and an integrated app integration store.
- Teachable is similar to Thinkific in the manner it operates. But, we need to appreciate the way that Teachable can integrate additional payment options as it can support Google Pay and Apple Pay two gateways that Kajabi doesn’t have. You can also avail one-on-one coaching as well as other essential features.
Conclusion
All in all, Kajabi successfully knocks it out of the park by offering a wide range of options that most entrepreneurs use. It does provide the essentials anyone must need including the intuitive features needed to create a professional-looking website , to the impressive integrated marketing suite that includes the inclusion of easy-to-understand diagrams of sales funnels as well as efficient email marketing tools.
There could be some tools that are missing, such as the issuance of certificates, in particular. With a high cost, it might not be the right choice for the budget-conscious. We do recognize that even though Kajabi performs well in being an all-in-one solution for course creation but it’s not without limits. However, that doesn’t stop it however, from becoming a popular choice among established creators and businesses!
If you’re looking for an LMS that can provide everything you need in one platform, Kajabi is something you ought to seriously think about.
FAQ Aaron Doughty Kajabi
What does the word Kajabi mean?
The term “Kajabi” originates from a word of Islamic or Arabic origin that means “to take flight.”
Can I sell physical goods on Kajabi?
Yes! Aside from the usual programs, you can sell physical products on Kajabi. You can even connect with Shopify to create a fully-functioning e-commerce shop on Kajabi!
Regarding marketing via e-mail Is it possible that Kajabi can replace MailChimp?
Because Kajabi already has E-mail marketing tools integrated into the platform, it’s logical that it’s sufficient to take over third-party apps such as MailChimp. However, if you do want to use it, Kajabi still allows you to integrate it with other applications as well.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi even has an app that can be downloaded on mobile so that you and your subscribers can access all your course content even when you’re on the go. Aaron Doughty Kajabi
