Hundreds of learning management system (LMS) platforms offer various essential features that you can use when you write content that is meaningful. While there could be a lot of websites that allow you to utilize advanced marketing tools to advertise your courses to your target audience, some might not provide all the features. While some provide easy-to-use tools for creating courses, there will also be few that may have an editing experience that is so complicated it turns off its users.
In the sea of e-course platforms, there are a few which offer more than just the basic editing interface but also a myriad of sales and marketing functions. Additionally they also offer nearly everything you could think of including 24/7 support and training tools to top-of-the-line analytics. All-in-one platforms for courses allow you to explore beyond your limits, and one of those that offer it effortlessly is Kajabi.
At a Glance: How do you define Kajabi? Diane Poole Heller Kajabi Dashboard
Kajabi is an online platform that lets you create and sell your course content to your audience of students. Branded as an all-in-one service that provides entrepreneurs from all kinds of industries with the best and essential features needed to not just build a professional-looking website for your courses , but also allow them to grow to greater heights. Kajabi has been critically acclaimed and regarded as one of the most effective online courses platforms, earning an overwhelming positive score of 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so popular and well-received among its users? It’s true that there are plenty of aspects that make this platform extremely convenient for all to use. It’s first and foremost the simplicity of usage. From the course creation to marketing the majority of Kajabi’s aspects are designed to be easily digestible for people who are only beginning to get started in the e-course world. Most of them are also advanced, which gives instructors who administer the course an edge over other instructors. In addition, it lets budding entrepreneurs such as you manage and build a course-making business without having to go elsewhere if anything else is not available. Kajabi offers all the equipment that one could need in order to live up the ‘one-stop-shop label.
What does it let you do? Do?
There are numerous options that Kajabi allows you to do as an all-in-one e-course solution. We’ve compiled a list, in bullet points of the key features that you may want to watch out for if you’re considering it. In simple terms, Kajabi allows you:
- Create engaging and interactive courses using a variety of customizable tools, media files, and templates that you can choose depending on your preferences;
- Create a professional website that can house your course contents and materials, as well as a blog where you can keep your students informed about the latest developments;
- Efficiently make use of websites, landing pages and checkout sites, and other methods to boost your profits, further your reach to the limit and increase conversion rates.
- Decide how you would like to charge your courses or other items to your students – whether it’s a one-time fee or a monthly subscription;
- Build effective sales funnels without any issues by making use funnel templates and funnel blueprints;
- Make use of its internal marketing and analytics software with the ability to send out e-mails and CRM as well as automation tools;
- Create and manage your affiliate links.
- Explore an array of customer service, community and training materials in conjunction with the Kajabi University feature.
Big Names That Have Used Kajabi
Kajabi is used and trusted by over 16,000 businesses and celebrities. Kajabi is the preferred choice of some of the well-known names that are from various industries, such as the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands upon thousands of courses, that are used and explored by more than 35 million students all over the world. At the time of writing, Kajabi is generating more than $650million in revenue since it was founded in 2010.
Kajabi’s Pricing Plans
The three pricing plans that Kajabi offers are quite different than other online course creation tools in that they’re more expensive. With monthly rates that start at as low as $119 it’s no wonder why it can be a hindrance for some who would be interested in giving it a try. However, when you consider the number of essential features already packed into every plan, the price is reasonable.
Kajabi’s pricing plans begin with the Basic plan priced at $149 per month or $119/month for billing annually. With this tier, you get to create three products, reach an maximum of 1000 active users, as well as design a website that you can create with the tools offered by Kajabi’s platform. Included are unlimited landing webpages, unlimitted marketing e-mails and access to unlimited useful resources, such as one-on-one customer support and Kajabi University.
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In addition to basic plans, there’s the Growth plan that happens to be Kajabi’s most popular plan at $199 a month or $159/month if you pay annually. There is also the Pro plan for $399 per month or $319/mo yearly that is loaded with every feature you’d want when it comes to designing and selling your course. Kajabi is currently not offering an option to pay for the plan. However, a 14-day trial is available. trial is available for each of the three plans. An extended trial that lasts for up to 30 days available on certain blogs. If you wish to test the waters and determine if Kajabi is the best choice for you, the limited free trial is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The integrated marketing suite. Kajabi’s marketing suite in-house of tools, such as e-mail marketing and automation, are designed for businesses, so it isn’t necessary to integrate with third-party solutions to do that!
- The software for sales funnels. Another of the most popular features on the platform, the Sales Pipeline Builder lets you make use of well-tested and understandable blueprint templates – no need to be overly complicated!
- Unlimited customization. From the creation of professional-looking courses all the way to the custom name, Kajabi lets you customize according to your own preferences – and even create your own brand from scratch.
- The easy and intuitive website along with course editors. Making content with the website and course builders hasn’t been so easy and quick, as it takes less effort and time to get everything done.
- Infinite integrations are endless. Apart from native integrations with the ten marketing, e-commerce and analytics services, connection to Zapier’s app allows you to explore and choose from more than one thousand non-native platforms for better efficiency.
- Making lasting connections with fellow instructors and students. Kajabi’s Community feature allows you to connect with students who are enrolled in your classes. You can also network, connect, and celebrate with a multitude of teachers similar to you.
The Cons – What We Do Not Like
- The steep pricing plans. Three pricing options offered by Kajabi cost greater than the typical monthly prices provided by other companies. There’s no free option available either.
- No built-in tools to issue certificates. It is possible to connect to a third party certificate application if you intend to make custom-designed certificates of different kinds.
- Not enough tools for student-instructor engagement. We aren’t happy with the absence of some particular tools, such as proper discussion forums and the ability to randomly assign tests or assignments. Diane Poole Heller Kajabi Dashboard
A Review of Kajabi’s Features
Ease of Use and Experience
One thing that we like one thing we like about Kajabi is the surprisingly easy user experience. For one, most of the platform’s user interface (UI) is organized. If you may notice on the screen menu, you’ll notice that all features are arranged into five main sections – Website Products, Sales Marketing, and People. The menu’s design does not allow for obstruction, since some of the aspects that belong to a specified section are collapsible. The UI layout is very consistent and reflects Kajabi’s “all-in-one” brand name. You can create a landing page, modify your course, and interact with your fellow instructors through one website.
It has a search assistant tool that comes in handy anytime you’re looking for something difficult to find. The Kajabi Assistant is located at the top part of the dashboard in the shape that of a bar for searching, and allows you to search for items and tools on the website by typing in the keywords. As previously mentioned the website builder and course builder sections can be moved and dropped and make the process much easier without the need to know how to navigate the site. Kajabi is a more streamlined learning curve compared to some of its competitors. It is also compatible with other languages than English for those who want to present your content to wider audience.
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Course Design and Engagement
Product Blueprints
When you go through Kajabi’s course design feature, you will soon encounter a list of course or product templates, or the way it calls them blueprints. Each blueprint for a product differs in terms of structure and design and can be customized to suit the needs of instructors.
The blueprints listed are Mini Courses, Online Courses as well as Drip Courses. Mini Courses are quick-form courses that are usually created as a means of gaining brand recognition, while Online Courses are full-version types with a full content structure that are designed to provide a “world-class” learning experience. Drip courses on the contrary, are classes that are scheduled for an established period of weeks or days. Also called Evergreen Training courses, it’s an easier method of sharing your content if you as well as your students are occupied with other things.
Kajabi may be known by many as a renowned premium course maker. Apart from kinds of courses offered, the blueprints let you create a membership area that allows your customers to access exclusive content and a coach session lasting 12 weeks. The template is also blank which allows you to design your own course or product from the ground up!
Categories Posts, Categories, as well as Content Uploads
If you continue to explore the course builder you’ll see an outline of sections and lessons that have been automatically included when you select one of the blueprints for your course. In the case of Kajabi, these sections and lessons are known as post categories as well as category, respectively. The posts are where you put in different types of content, such as text, video images, and text, while the categories act as folders for the posts that are kept.
You may also incorporate subcategories for posts in the same category, if you wish to structure your content flexibly. You may also drag and rearrange the outline. Kajabi accepts a wide variety of media and text files that can be used to add to your posts, such as MOV and MP4 files, WAV and MP3 files, PDFs as well as Word documents. You can upload all of them directly through your computer’s folders or via cloud-based file sharing platforms like Google Drive and Dropbox. You can add existing URLs of your videos to your blog posts!
Like a few select platforms for creating courses, Kajabi allows you to use the feature of bulk uploads. Similar to the name, you can add all your files to your courses on the same tab. This can be useful particularly if you’re performing other tasks.
Course Player Templates
Kajabi provides a selection of more than 10 themes for courses. In contrast to other LMS platforms that only allow you to be given the option to choose only one of three theme options, Kajabi lets you have the choice of selecting several themes to suit different products. Similar to the course outline builder, it’s relatively simple to modify any of the themes to fit your style. You can even incorporate details that represent your brand like your logo or images as well as font design into your course player in order to give it a an individual touch. Diane Poole Heller Kajabi Dashboard
Questions and student interactions
Kajabi includes a quiz function called Assessments where you get to create quizzes and assignments and include them as part of your course. Assessments are an effective way to determine whether your students have learned something from the course you’ve taught them. Through the assessment option, you are able to select from three main types of questions: multiple-choice paragraph-style, and multiple-selection. You can also set an acceptable score to encourage your students in engaging with your content.
Apart from that in addition, the LMS website also has made strides in creating areas for students and teachers to communicate. Through the Community feature, your learners are given access to comment and interact with any of your courses through their dashboards. It is possible to write your posts to discuss with other students your lessons from the past and your upcoming content. The community feature is available as a separate feature or as an element of membership.
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Website Design and Customizability
Why would you want to publish your course content on your website’s domain as well as WordPress site when Kajabi provides the platform and tools to create one within the platform? Kajabi provides unlimited web hosting on all three pricing plans. What’s awesome about it is you’re guaranteed instant security and security through the automatic SSL certification and the support of a team to manage your site.
Additionally, you have the freedom to customize your domain, as well as choose from a variety of professional, one-of-a-kind themes, all of which you can customize to your hearts content! It doesn’t stop there: If you’re an expert edupreneur and signed to the Growth plan or higher you can import custom-made themes built to fit your ever-expanding needs and also eliminate the Kajabi branding and replace that with your own!
Page Builder
Like the course builder that we’ve discussed previously, Kajabi’s page builders lets you modify any of the given themes for websites using a set of intuitive and easy-to-handle editing tools. Upon further exploration, you will be greeted with sets of blocks that can be customized and sections. They’re basically like post categories, and categories from when we’ve discussed how to build courses. Blocks are referred to as the components that comprise the site’s content, such as text, media files or clickable icons. Sections on the other hand are formed by a variety of well-arranged blocks.
There are over 40 pre-designed section templates you can choose from the page builder’s dashboard. As we’re all glued to our smartphones and tablets nowadays it’s logical to use Kajabi to make your website automatically adapt to a mobile-friendly layout. You can even go the extra mile by choosing the elements of your website you want members to view. With all the necessary tools to make your site look how you would like it to appear, Kajabi’s page builder is not only super flexible but also easy to manage.
Blogging and Other Web-based Features
Other LMS platforms may not have this feature, however Kajabi lets you create sections of your website dedicated to your blog where you can publish updates and thoughts on your course content. If you want to make the most out of your Kajabi-created website, the service provides you the opportunity to do so without limits. You can get started with your blog posts by creating one using an editor for text. It is possible to incorporate SEO elements if you wish to reach a larger audience, group your posts into various categories or even change the way you want your entire blog section to look.
Kajabi’s built-in blogging tools may not be as on par as WordPress or Blogspot, but it has enough tools to allow it to be managed. In addition, you can create podcasts that you can promote on your site. You can upload audio recordings of your podcasts to be hosted on your website and then distributed to major podcasting platforms like the Apple Podcasts platform and Spotify. When uploading an episode of your podcast there are two choices: publish it as a podcast that is public for free or make an exclusive private one which only your subscribers can get access to. Diane Poole Heller Kajabi Dashboard
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Marketing and Sales
Part of what makes Kajabi so popular with edupreneurs is the variety of marketing and sales tools that are extremely convenient and simple enough even for those who aren’t marketing experts to utilize!
Email Marketing and Affiliate Marketing
A huge draw among the masses, Kajabi’s built-in E-mail marketing functions allow users to send out e-mails about your course and website to your subscribed member students from the comfort of the platform. However, you might be amazed by the fact that it goes beyond just send e-mails. With the help with Kajabi Automations, you get to automate sequences of e-mails triggered by different kinds of user actions. For instance, if your student is successfully logged in to one of your courses after the checkout process, a welcome email will be automatically sent directly to the student’s inbox. If the course performs poorly, an upsell is sent to suggest improvement Diane Poole Heller Kajabi Dashboard
You are able to create as many emails to your campaigns as you wish and schedule each of them in accordance to your preference. You can even select which of your members gets the messages. E-mail management has never been more complete and easy to manage. Contrary to other LMS sites, Kajabi already provides you with marketing tools for e-mails. You don’t require integrating with other third-party platforms to make things work.
Apart from that, Kajabi also has an affiliate marketing feature that lets you assign some of your members as affiliates who can help promote your content on behalf of your company. In addition to paying them the commission rate, you may also track their performance to see the extent to which they are contributing to increasing your conversion and click rates. Diane Poole Heller Kajabi Dashboard
Pipeline Builder
Another one of Kajabi’s overall standouts is its Pipeline Builder, where you are able to design specialized marketing funnels without a lot of problems. While other platforms provide similar features that require more time and effort and effort, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be extremely simple and quick that even beginners can make better use of it. This stunning feature lets you select from a collection of pre-made funnel templates or pipeline blueprints. These include the following:
- Freebie – for whenever you’d like to offer a freebie as a lead magnet to grow your email list
- Sales Page OVO – to use any time you wish to persuade your public to buy your product by utilizing the sales page
- Product Launch OVO is a great option for whenever you’re launching a course or another product
- Zoom Webinar OVO is a great option for occasions when you need to advertise your product via web seminars
- Free Book OVO is a great resource for whenever you want to showcase your content an online book for free download.
- Coaching Campaign OVO – to use any time you’re promoting your courses by means of an array of coaching sessions
- Blank plan – to use whenever you’re looking to create the sales funnel you want from the ground
Once you select from any of the pipeline blueprints, Kajabi automatically creates a set of pages and emails you’ll need to pull off an efficient sales funnel. You may customize however you want your pipeline to appear to your target audience. You may even change the theme of your checkout and landing pages, for example changing the design to a different theme – there is a library full of 40+ pages templates you can choose from.
Payment and Pricing Options
Kajabi lets you integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your students can get to choose between them when they pay for your classes. Stripe is the most popular payment option that allows credit and debit card transactions as well as select e-wallet providers all over the world. PayPal, on the other hand, is available as an option to subscribe and multi-payment plans. There aren’t any charges for transactions on Kajabi’s side, as all your earnings are instantly transferred into your account at the banks.
When it comes to the pricing, Kajabi gives customers a variety of pricing options to choose from. You can choose to make your student pay for services at different time frames (one-time subscription, one-time, or multiple payments) or hand them out to them for free. You also have the option to choose whether you’re planning to charge a set amount for a specific item or for a variety of products, as well as specify specific dates your students can access your products within a given time frame. You can also create coupons that will further encourage your audience to purchase any of your offers. Diane Poole Heller Kajabi Dashboard
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Integrations to Third-Party Services
Kajabi may have a plethora of built-in features to help you create and market your courses however, you also have the option of connecting to other third-party applications for more functions. The platform is currently able to support 10 native integrations, which include the popular analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful because it allows connections to hundreds of third-party applications and tools, ranging including e-commerce and user experience.
Customer Support and Training Resources
In terms of customer service, Kajabi has a bigger advantage over other platforms because it is one of the few platforms for creating courses which provide 24/7 live chat support. Contrary to similar services, Kajabi’s customer support team is always available to assist you when you encounter difficulties creating an online course or website, in addition to other crucial issues, anytime and from anywhere. It’s crucial to note that this 24 hour support is available to instructors who subscribe to the Growth plan upwards – for Basic users Live chat is available at certain times and days on weekdays. The approach of Kajabi’s customer support has been highly praised by those who utilize it to create relevant course content. Diane Poole Heller Kajabi Dashboard
In terms of tools to train, Kajabi provides you a variety of ways to resources that you can master and become familiar with. The Kajabi Hero University is packed with courses, tutorials and educational content specifically designed for educators and edupreneurs who want to get started or increase their position in the course creation world. You’re also invited to weekly Q&A-style educational webinars featuring prominent experts from various fields as guests, plus when you’re looking for more advice and tricks assistance, the help section is available to help you in the right direction. In addition to Kajabi’s Hero University, there is Kajabi’s Hero Rewards program in which course creators are rewarded with numerous sweet rewards when they meet their goals.
What is the other thing that is missing from Kajabi?
Kajabi may be a great all-in-one solution to create and sell your course material however, we must take care of a few essential things that are not being addressed. The majority of these would have been extremely helpful to improve the experience. These are some of the things we would like to see added to Kajabi’s system in the near future:
- Built-in tools for issuance of certificates and credentials. While some provide this service instructors who utilize Kajabi frequently will require connecting to third-party software that specialize in issuing certificates, such as Accredible.
- More diversity in question types. While we are pleased with the system’s handling of assessment within courses, we’d like that the absence of different types of questions and the randomization of those types and their randomization to be resolved as quickly as possible.
- Other payment options. At the time of writing only transactions made through Stripe or PayPal are accepted. Not only that, but we don’t understand why there are limits too.
- A public API key. This would have been useful in making custom integrations, for example, the ability to let your subscribers sign in using the single sign-in option in other applications.
Alternatives to Kajabi
Kajabi might have the most of the features any aspiring edupreneur could ever dream of. However, due to the high cost plan and a certain lack of features, it could cause some to be turned off. If you’re seeking alternatives that have similarity with Kajabi in terms of performance and reliability we’ve listed a few worthy competitors you might want to consider in making your choice. Diane Poole Heller Kajabi Dashboard
- New Zenler is an online course platform that provides all-in-one solutions similar to Kajabi. The only major difference is the price that starts at $67/month You can design unlimited courses and sell your course to the right audience without worrying about the cost!
- Podia doesn’t just claim to be creator-friendly. It’s also extremely easy to use, and much more user-friendly than even Kajabi! In addition, you can make use of marketing features Podia is much less heavy than Kajabi. However, when you consider the budget-friendly price range it’s easy to see the way Podia will appeal to DIY entrepreneurs getting into the business.
- While Kajabi isn’t a reputable platform and lacks advanced quiz features, Thinkific makes up for these features. With its affordable price It certainly has higher-end features than Kajabi, and this includes live lessons and an integrated app integration store.
- Teachable is similar to Thinkific in terms of how it functions. But, we need to appreciate the way that Teachable can integrate additional payment options, as it supports Google Pay and Apple Pay, two gateway services Kajabi doesn’t have. You can also avail one-on-one coaching and other core features.
Conclusion
All in all, Kajabi successfully knocks it out of the park for offering a wide range of tools that most entrepreneurs utilize. It certainly has the basic features that everyone needs including the intuitive features needed to build a professional-looking website to the stellar integrated marketing suite, which includes the inclusion of easy-to-understand sales funnel blueprints and efficient email marketing tools.
There may be a few instruments that aren’t there for example, the issuance of certificates in particular. Also, with its high price tag, it may not be the right choice among the budget-conscious. However, we understand that even though Kajabi performs well in being an all-in-one solution for course creation, it will always have limits. However, that doesn’t stop it but it is an extremely popular choice for established entrepreneurs and creators!
If you’re still looking to find an LMS that can provide everything you require on one platform, Kajabi is something you should strongly look into.
FAQ Diane Poole Heller Kajabi Dashboard
What does the word Kajabi mean?
The word “Kajabi” derives from a word with Islamic as well as Arabic origin, which translates to “to take flight.”
Can I sell physical goods on Kajabi?
Yes! Apart from the standard courses, you can also sell physical products on Kajabi. You can also connect with Shopify to build a fully functional E-commerce store using the platform!
In terms of e-mail marketing, is it possible that Kajabi could be able to replace MailChimp?
Since Kajabi already comes with e-mail marketing tools built within the platform, it makes sense that it’s sufficient to take over third-party apps such as MailChimp. If you do intend to make use of the platform, Kajabi still allows you to integrate with it and other applications too.
Does Kajabi mobile-friendly?
Yes! Kajabi also has an app for mobile devices so that you and your subscribers have access to all course content even when you’re traveling. Diane Poole Heller Kajabi Dashboard
