Many learning management system (LMS) platforms come with a variety of important features you can utilize when creating content of high quality. While there may be plenty of sites that let you make use of advanced marketing tools to market classes to your intended viewers, other platforms might not offer all of those things. And while some offer easy-to-use tools to build courses, there’ll also be some that have an editing experience so complicated that it turns its users off.
Within the sea of online course platforms, there are a few which offer more than just an easy editing interface, but also an array of sales and marketing functions. Additionally they offer almost all you can think of including 24/7 support and training materials to top-quality analytics. All-in-one courses let you go beyond the limits of your abilities, and one of those that provide it is Kajabi.
A Quick Look How do you define Kajabi? Build Your Email List With Kajabi
Kajabi can be described as an online service that lets you create and sell your course content to your student audience. It is marketed as a complete service and platform for edupreneurs, Kajabi offers edupren all kinds of industries with the best and necessary features that will not only create a professional site for your courses, but also allow them to grow to greater heights. Kajabi is widely praised and regarded as one of the best online course platforms, gaining an overwhelmingly positive rating from 4.6 out of five on Trustpilot.
What makes Kajabi so popular and well-liked by its users? There are plenty of factors that make this platform extremely convenient for all to use. First, it’s the simplicity of usage. From the course creation to the marketing services the majority of Kajabi’s features are designed to be digestible even for those who are just getting started in the world of e-learning. The majority of them are advanced, giving instructors the added edge over the rest. Additionally this allows students such as you manage and build an online course without the need to look elsewhere if anything else isn’t available. Kajabi provides all the equipment that one could need, living up its ‘one stop shop label.
What Does It Let You Do?
There are a variety of options that Kajabi allows you to create an all-in-one e-learning solution. We’ve put together a list in bullets of the most important characteristics that you might want to watch out for in the event you’re considering the option. Simply put, Kajabi lets you:
- Create engaging and interactive courses with a wide array of customizing tools such as media files, templates you can select depending on your preferences;
- Create a visually appealing website to house your course contents and products along with a blog where you can keep your students up-to-date on what else is new;
- Make the most of the landing page, checkout pages, and other effective ways to improve your profits, further your reach beyond the limits and increase conversion rates;
- Choose how you wish to invoice your courses or other items to your students – whether it’s a one-time fee or a subscription for a month;
- Design and build effective sales funnels without any problems through the use of funnel blueprints and templates;
- Use its own marketing and analytics suite with the ability to send out e-mails as well as CRM and automation tools;
- Create and manage your affiliate links; and
- Explore a variety of community and training tools in conjunction with Kajabi University.
Famous Names that have Used Kajabi
Kajabi is used and trusted by more than 16,000 organizations and celebrities. It’s the go-to choice for several well-known personalities who come from different sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands on thousands of courses which are accessed and explored by more than 35 million students from all over the world. As of this the time this article was written, Kajabi is generating more than $650million in sales since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi offers are quite different from other online course-making services in that they’re more costly. With monthly prices that start at just $119, it’s not surprising that it can be a hindrance for some who might like to give the service a shot. However, when you consider the number of essential features already packed within each plan, the pricing is understandably reasonable.
Kajabi’s pricing plans begin at the Basic plan priced at $149 per month or $119/mo for billing annually. In this plan, you can create three products, reach a maximum of 1 000 active clients, and design a website that you can create with the tools offered by the platform. Additionally, you get unlimited landing webpages, unlimitted marketing emails as well as unlimited access to useful resources, such as one-on-one customer support as well as Kajabi University.
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Apart from the Basic plan, there’s the Growth plan that happens to be the most sought-after plan on the platform at $199 a month or $159/mo when paid annually, as well as the Pro plan for $399 per month or $319/mo yearly and is packed to the brim with all the features you could ask for when creating and selling your courses. Kajabi does not currently offer an option to pay for the plan. There is however a fourteen-day free trial is available on all three plans. A longer trial of up to 30 days is available on certain blogs. So if you want to test the waters to determine if Kajabi is the best choice for you, the limited free trial is the best way to go.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The integrated marketing suite. Kajabi’s marketing suite in-house of tools, including email marketing and automation are designed to be optimized for businessuse, and it isn’t necessary to integrate with any other third-party service to do that!
- The software that creates sales funnels. Another one of the platforms most-loved selling points, the Sales Pipeline Builder lets you make use of well-tested and accessible blueprint templates. No need to be overly complicated!
- Customization without limits. From the creation of professional-looking courses up to the customized domain, Kajabi lets you customize to your heart’s content – and even create your own brand from the ground up.
- The simple and intuitive site and course editors. The creation of content using the site and the course builders hasn’t been this simple and fast, since it requires less time and effort to finish the job.
- Limitless integrations are endless. In addition to native integrations with the ten marketing, e-commerce and analytics services, connection to Zapier’s app lets you to explore and choose from more than one thousand non-native platforms to increase effectiveness.
- Building worthwhile relationships with students and fellow instructors. Kajabi’s Community feature allows you to interact with students who are enrolled in any of your courses. You can also connect, network, and celebrate with a multitude of teachers who happen to be similar to you.
The Cons – What We Don’t Like
- The pricey pricing plans. The three plans offered by Kajabi are greater than the average monthly rate provided by other companies. There’s not a free option as well.
- There is no built-in tool to issue certificates. You might need connect to a third-party certificate software if you want to design custom-made certificates of various types.
- Insufficient tools for instructor-student engagement. We’re not happy about the absence of certain features, like proper discussion forums and the ability to randomly distribute quizzes or assignments. Build Your Email List With Kajabi
A Review of Kajabi’s Features
User-Friendliness and Experience
One thing we love the most about Kajabi is its surprisingly simple user experience. For one, most of the platform’s User Interface (UI) is well-organized. If you may notice on the dashboard menu, you will notice that all features are divided into five major sections: Website, Products, Sales, Marketing and People. The design of the menu leaves no space for clutter, as some elements that are associated with specific sections are able to be collapsed. The UI design is very consistent and reflects Kajabi’s “all-in-one” trademark. You can create an online landing page, change your course and engage with other instructors through one website.
There is a search assistant tool that can be useful when you need to search for something that may be difficult to locate. The Kajabi Assistant is found at the top part of the dashboard, in the form of a search bar and allows you to search for specific tools and products within the website by typing in the keywords. As mentioned previously that both the Kajabi website builder and course builder sections can be dragged and dropped which makes the process easier without having to know how to navigate it. Kajabi is a more streamlined learning curve than some of its competitors. It also supports multiple languages other than English for those who want to share your content with broader viewers.
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Course Development and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation feature, you’ll soon encounter a list of course or product templates or the way it refers to them blueprints. Each of the blueprints for products varies in structure and type and can be easily modified to fit any instructor’s needs.
Included among the listed blueprints are Mini Courses as well as Online Courses and Drip Courses. Mini Courses are short-form , quick courses that are usually created as a means of gaining brand recognition, while Online Courses are full-version versions that have a complete structure of content designed for the “world-class” educational experience. Drip courses on the contrary, are classes which are planned over an established period of weeks or days. Also called Evergreen Training courses, it’s a much more convenient method to distribute your content when you and your students are busy with other things.
Kajabi might be regarded by many as a popular premium course-maker. Apart from courses, the blueprints let you create a membership area for your members to enjoy exclusive content and a coaching session lasting 12 weeks. The template is also blank which allows you to design your own course or product from the ground up!
Categories Posts, Categories, and Content Uploads
As you further explore the course builder, you’ll notice an outline of sections and lessons that have been automatically included when you select any of the course blueprints. In Kajabi’s instance, these parts and the lessons referred to as groups and posts or. Posts are where you insert various types of content like text, videos, and images, while the categories serve as folders for the posts that are kept.
It is also possible to include subcategories of posts within the same category, if you wish to structure your content flexibly. You can alter the outline by dragging it around. Kajabi accepts a wide variety of media and text files that can be used to add to your posts. These include MOV and MP4 files WAV and MP3 files PDFs as well as Word documents. You can upload any of them from your computer folders or file-sharing cloud platforms like Google Drive and Dropbox. You can also duplicate and paste URLs of your video to your posts!
Like a few select course-making platforms, Kajabi allows you to use the bulk upload feature. As the name suggests, you can add all the files you have uploaded to your courses in one page. This is a great option particularly if you’re doing other important stuff.
Course Player Templates
Kajabi offers a lineup of over 10 course player themes. Contrary to other LMS platforms where you’re only allowed to select one or three themes, Kajabi lets you have the option of choosing several themes to suit different products. Similar to the course outline creator, it’s simple to modify any theme to suit your personal style. You can even incorporate details of your brand including logos or images as well as font designs , into the course player to add a an individual touch. Build Your Email List With Kajabi
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments where you get to create quizzes and assignments and then add them to the course of your course. Assessments are an effective method of determining if your students learned something from the lessons you’ve provided them. With the assessments option, you are able to choose from three different question types: multiple-choice, paragraph-style, and multiple-selection. You can also set an assessment score that will encourage your students in engaging with your content more.
Apart from that, it is also important to note that the LMS website also has made strides in creating spaces for teachers and students to communicate. With the Community feature, students have access to interact and comment on any of your courses via their dashboards. You can also write your blog posts to discuss with your fellow students about your lessons from the past as well as your future content. The community feature is offered as a separate product or as an element of membership space.
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Website Design and Customization
Why share your course contents on your website’s domain or WordPress web site when Kajabi has the platform and tools to build one on the platform? Kajabi provides unlimited web hosting across 3 pricing options. The best part is that you’re guaranteed immediate safety and security with an automatic SSL certification as well as the support of a team to manage your site.
You also have the option to modify your domain as well as choose from a variety of unique, professional themes that you can customize to your liking! It doesn’t stop there: if you’re an expert edupreneur and are a member of the Growth plan and higher, you get to use custom-designed themes that are built to fit your ever-expanding needs and also remove the Kajabi brand names and then replace it with your personal brand!
Page Builder
Just like the course builder we’ve mentioned earlier, Kajabi’s page builder lets you modify any of the available themes on the website using a variety of easy-to-use and user-friendly editing tools. If you continue to explore you’ll be presented with a variety of customizable blocks and sections. They’re basically like the categories and posts we discussed when we discussed the course builder. Blocks are referred to as the components that comprise the content of the website, such as media files, text or clickable icons. Sections are, however, are formed by multiple carefully-arranged blocks.
There are over 40 pre-designed section templates can be picked from the dashboard of the page builder. As we’re all glued to our smartphones and small tablets these days it’s logical for Kajabi to have your website automatically adjust to mobile-friendly layout. You can go an extra mile by choosing which site element you wish for your member learners to view. With all the necessary tools to create your website how you would like it to look the page builder from Kajabi is not just extremely flexible, but also easy to manage.
Blogging and Other Web-based Features
Other LMS platforms might not offer this feature, but Kajabi allows you to create a section of your website that is dedicated to your blog, where you can post updates and thoughts about your course’s content. If you’re looking to make the most of your Kajabi-created website this service offers you a space where you can do so without limits. It is possible to begin with your blog posts by making your own using the text editor. You can include SEO elements if you want to reach a larger audience and organize your blog posts into various categories and even alter the way you would like your blog’s entire section to appear.
Kajabi’s built-in blogging tools might not be on the same level as WordPress or Blogspot however, it does have enough tools to allow it to be managed. Additionally, you can also create podcasts to promote on your website. You can upload audio recordings of your podcasts to be hosted on the website and then distributed to major podcasting platforms like Apple Podcasts and Spotify. If you upload an episode of your podcast you can choose between two choices: publish it as a podcast that is public free of charge or create an exclusive private version that only your users can get access to. Build Your Email List With Kajabi
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Marketing and Sales and Marketing
Part of what makes Kajabi so popular with edupreneurs is its array of sales and marketing tools that are highly easy and straightforward for even those who aren’t marketing experts to use!
Email Marketing and Affiliate Marketing
A major draw for the masses, Kajabi’s built-in email marketing feature allows you to send emails about your course and website to your subscribed member students within the comforts of the platform. However, you might be amazed by the fact that it goes beyond sending e-mails. With the help of Kajabi Automations, you get to automate sequences of e-mails triggered by various user actions. For example, when a student logs in successfully to one of your courses after checkout, a welcome e-mail will be sent automatically into their email inbox. If another course is not performing then an upsell message is sent to suggest improvement Build Your Email List With Kajabi
You can create as many emails to your campaign as you want and then schedule them in accordance to your preference. You can choose which of your members gets the messages. E-mail management has never been more comprehensive yet easy to handle. Unlike other LMS sites, Kajabi already provides you with marketing tools for e-mails. You wouldn’t have to worry about integrating with other third-party platforms in order to make it work.
Aside from that, Kajabi also has an affiliate marketing option where you get to assign some of your members as affiliates to help advertise your website on behalf of you. Apart from paying them a commission, you may also track their performance to gauge how they can contribute to increasing your conversion rates and click rates. Build Your Email List With Kajabi
Pipeline Builder
Another of Kajabi’s top features are one of the best features is Pipeline Builder, where you are able to design specialized marketing funnels that do not have any overly complicated issues. While other platforms have similar features, which require more effort and time and effort, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be so quick and easy that even those who aren’t experts can benefit from it. This amazing feature allows you to choose from a set of pre-made funnel templates or pipeline blueprints. They include:
- Freebie – for whenever you’d like to offer the freebie to lead magnet to build your list
- Sales Page OVO is a great option whenever you want to convince your intended public to buy your product via the sales page
- Product Launch OVO – to use when you’re launching courses or other product
- Zoom Webinar OVO – to use any time you wish to promote your product via web training seminars
- Free Book OVO – to use whenever you want to market your content the free digital book that you can download
- Coaching Campaign OVO – to use when you’re trying to promote your courses through an array of coaching sessions
- Blank design – for when you’d like to construct an effective sales funnel right from the ground
When you choose from one of the pipeline blueprints Kajabi instantly creates pages and e-mails that you’ll require to create an effective sales funnel. You can customize how you would like your sales funnel to appear to your audience. You can even alter the design of your checkout and landing pages, for instance you can change the theme to something different – there is a library with more than 40 templates for landing pages that you can pick from.
Optional Payment Options and Price
Kajabi allows you to integrate seamlessly with payment gateways like Stripe and PayPal to ensure that your students can choose one of them to pay for your course. Stripe is the common payment option that accepts credit and debit card transactions as well as various e-wallet companies across the world. PayPal is, on the other on the other hand, is an option for subscriptions as well as multi-payment plans. There aren’t any urgent charges for transactions on Kajabi’s side since all the money you earn are instantly transferred directly to the bank accounts of your choice.
In terms of price options for Kajabi, it gives customers a variety of pricing options of pricing options. You can charge your students for your services at various time frames (one-time subscription, one-time, or multi-payments) or distribute them to them for free. You even have the chance to select if you’re going to charge a set amount for one product or multiple items, and set specific dates that your customers can access within a given timeframe. You can also create coupons to encourage your target audience to buy any of your offers. Build Your Email List With Kajabi
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Integrations with Third-Party Services
Kajabi has a variety of built-in services needed to make and market your courses However, you can connect to other third-party applications for an additional boost of functions. The platform currently supports ten native integrations, including the well-known analytics provider Google Analytics and app automation service Zapier. Zapier is extremely useful as it helps establish connections with hundreds of other tools and third-party apps that range from e-commerce to user experiences.
Training and Customer Support Resources
When it comes to customer service, Kajabi has a bigger advantage over the rest as it is one of the few course creation platforms which provide 24/7 live chat assistance. Unlike some similar services that offer customer support, Kajabi’s team is always ready to assist you when you’re struggling to create a course or page among other important issues, anytime and from anywhere. However, it’s important to note that this 24/7 feature is available for instructors who subscribe to the Growth plan upwards – for basic users live chat support is scheduled for certain times and times during the day. However, Kajabi’s method of customer service has been well-received by those who utilize it to design useful educational content. Build Your Email List With Kajabi
As for tools for training, Kajabi gives an array of options to resources that you can master and become familiar with. Its Kajabi Hero University is packed with tutorials, courses and informational content that are specifically targeted at educators and edupreneurs, to help them gain traction or boost their standing in the field of course development. You’re also invited to every day Q&A webinars that feature prominent experts from various areas as guests. Additionally, if you’re looking for more tips and tricks assistance, the help section is available to help you along the way. In addition to the platform’s Hero University, there is an additional Kajabi Hero Rewards program where course creators are rewarded with many sweet perks when they achieve their goals.
What else is missing in Kajabi?
Kajabi could be an excellent all-in-one solution to create and market your course content, but we have to take care of a few essential things that aren’t being addressed. A majority of them could have been very useful to improve the experience. Here are the following things that we wish would be added to Kajabi’s system in the near future:
- Built-in tools that issue certificates and credentials. While some provide this service, instructors who use Kajabi often will still require a connection to third-party applications that are specialized in the issue of certificates, like Accredible.
- More diversity in question types. While we may appreciate the platform’s handling of assessments within courses, we wish that the absence of different types of questions – plus randomization of said types that is addressed as soon as possible.
- Additional payment options. As of this writing, only transactions via Stripe as well as PayPal will be accepted. Not only that, but we aren’t sure if there are certain limits too.
- An API key that is public. This would have been useful in making custom integrations, like having your students who have subscribed to your service log in with the single sign-in option with other applications.
Alternatives to Kajabi
Kajabi might have the most of the features that an aspiring Edupreneur could dream of. But with the steep price plan, and the lack in features it might turn some people off. If you’re looking for alternatives with collective similarities to Kajabi regarding reliability and performance we’ve listed a few worthy alternatives that you might think about in making your choice. Build Your Email List With Kajabi
- New Zenler is an online course platform that provides all-in one solutions similar to Kajabi. The only major difference is the cost – starting at only $67/month, you can create unlimited courses and sell to your target audience without ever having to worry about the cost!
- Podia doesn’t just claim to be a creator-friendly platform. It’s also very easy to use, far easier than Kajabi! While you get to utilize marketing tools, it’s much lighter than the other. However, when you consider the budget-friendly price range we can understand how Podia can appeal to individuals who are just starting out in the business.
- While Kajabi isn’t a reputable platform and lacks advanced quiz features, Thinkific makes up for them. With a price that is affordable for beginners and a wide range of features, it certainly offers greater features that the other as well as live lessons and an integrated app integration store.
- Teachable is similar to Thinkific in terms of how it operates. But, we need to appreciate how the former can incorporate additional payment options since it can support Google Pay and Apple Pay, two gateway services Kajabi is not able to offer. Additionally, it allows one-on-one training and other key features.
Conclusion
All in all, Kajabi successfully knocks it out of the park in terms of offering a wide range of tools that most entrepreneurs use. It certainly has the basic features that everyone needs, from intuitive functions needed to create a professional-looking web pages to the fantastic built-in marketing suite with the addition of simple diagrams of sales funnels as well as efficient e-mail marketing tools.
There may be a few tools missing, such as the issuance of certificates in particular. With a high cost, it might not be the best option for those with a tight budget. But we do understand that while Kajabi is well in being an all-in-one solution for course creation however, it’ll always have limits. It doesn’t hinder it, but it is a popular choice among established creators and businesses!
If you’re looking for an LMS that can provide everything you require on one platform, Kajabi is something you ought to seriously look into.
FAQ Build Your Email List With Kajabi
What does the word Kajabi mean?
The word “Kajabi” derives from the word “Kajabi,” which is of Islamic as well as Arabic origin which means “to take flight.”
Can I sell physical products on Kajabi?
Yes! Aside from the usual courses, you can also sell physical items on Kajabi. You can even join with Shopify to build a fully functional online store on Kajabi!
Regarding marketing via e-mail is it possible Kajabi can be able to replace MailChimp?
Since Kajabi already includes E-mail marketing tools integrated into the platform, it’s logical that it’s adequate to replace third-party programs such as MailChimp. However, if you do wish to utilize it, Kajabi still allows you to integrate it with other applications as well.
Does Kajabi mobile-friendly?
Yes! Kajabi even has a mobile app to ensure that you and your subscribed members have access to all course content even when you’re traveling. Build Your Email List With Kajabi
