Many learning management system (LMS) platforms have a variety of crucial features that you can use whenever you create meaningful content. Although there are plenty of websites that allow you to utilize advanced marketing tools to promote your courses to your target audience, others may not have most of these features. And while some offer easy-to-use tools for creating courses, there will also be some that have an editing experience that is so complicated they turn off their users.
Within the sea of online course platforms There are a handful that provide more than an easy editing interface, but also a plethora of sales and marketing functions. And on top of that, they also provide you with nearly everything you could think of such as 24/7 assistance and training materials to top-quality analytics. All-in-one course platforms let you go beyond the limits of your abilities, and one of those that offer it effortlessly is Kajabi.
At a Glance: What is Kajabi? Companies That Use Kajabi
Kajabi is an internet-based platform which lets you make and sell your courses to an customers. Branded as an all-in-one service and platform for edupreneurs, Kajabi offers edupren all walks of life with optimized and necessary features that will not only create a professional website for your courses but also allow them to grow to greater heights. Kajabi is widely praised and considered to be one of the top online courses platforms, earning an overwhelmingly positive rating from 4.6 out of five on Trustpilot.
What is it that makes Kajabi so popular and well-liked by its users? It’s true that there are numerous aspects that make this platform very convenient for everyone to utilize. Firstly, it’s the extreme ease of use. From course creation to marketing and sales the majority of Kajabi’s aspects are designed to be easily digestible even for those who are only beginning to get started in the world of e-learning. Most of them are also advanced, which gives instructors who administer the course an advantage over the rest. Additionally it allows budding entrepreneurs like you run and develop an online course without having to travel elsewhere if anything else is missing. Kajabi offers all the tools anyone may need and is a true testament to its ‘one-stop shop name.
What does it let you do? Do?
There are numerous ways that Kajabi lets you use as an all-in-one online course solution. We’ve compiled a list, in bullet form of the most important attributes that you ought to be aware of in the event you’re considering it. In essence, Kajabi allows you:
- Create engaging and interactive courses with a wide array of tools for customizing such as media files, templates that you can choose in accordance with your personal preferences.
- Build a presentable website to display your course materials and other products and blogs to keep your students up-to-date on what else is new;
- Make the most of websites, landing pages and checkout sites and other viable methods to increase the profits you earn, extend your reach to the limit, and generate higher conversion rates.
- Decide how you would like to invoice your courses or other items for your students, whether it’s a one-time fee or a subscription for a month;
- Create effective sales funnels with no any issues by making use funnel templates and funnel blueprints;
- Utilize its in-house marketing and analytics software with email marketing and CRM as well as automated tools.
- Create and manage your affiliate links.
- Explore a wide variety of community, and training resources in conjunction with the Kajabi University feature.
The Big Names Who Have Utilized Kajabi
Kajabi is used and trusted by more than 16,000 organizations and big-name personalities. It’s the choice of some of the well-known names that are from various sectors, like the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands on thousands of courses which are accessed and explored by more than 35 million students from all over the world. At the time of writing, Kajabi boasts more than $650 million of revenue since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi provides are different from other online course creation tools in that they’re more costly. With monthly costs that begin at as low as $119 it’s no wonder why this can impede some people who might like to give the service a shot. However, when you consider the number of important features included into each plan, the pricing is reasonable.
Kajabi’s pricing plans begin with the Basic plan priced at $149 per month, or $119/month if billed annually. In this plan, you are able to design three products, gain an maximum of 1000 active users, as well as design a website that you can modify using the tools provided by the platform. Included are unlimited pages for landing webpages, unlimitted marketing e-mails and access to unlimited valuable resources, including one-on one customer support and Kajabi University.
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Apart from the Basic plan, there’s the Growth plan that happens to be the platform’s most popular offer for $199 per month or $159/month if you pay annually, as well as the Pro plan at $399 monthly or $319/month yearly that is loaded to the brim with every feature you could ask for when designing and selling your course. Kajabi does not currently offer an option to pay for the plan. There is however a fourteen-day trial is available. trial is available for each of the three plans. A longer trial of up to 30 days is available on selected blogs. So if you’re looking to try the service to determine if Kajabi is the right fit for you, then the brief trial offer is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The integrated marketing suite. Kajabi’s own marketing suite of tools, such as e-mail marketing and automation, are optimized for business, and it isn’t necessary to integrate with other third-party services to do this!
- The software that creates sales funnels. Another of the most popular features on the platform The Sales Pipeline Builder lets you make use of tested and accessible blueprint templates. No need to overcomplicate yourself!
- Unlimited customization. From creating professional-looking course websites down to the custom name, Kajabi lets you customize to your hearts content and even create your own brand from the ground up.
- The simple and intuitive site as well as course editor. Making content using the website and course builders hasn’t been so easy and quick, as it requires less effort and time to complete the task.
- Infinite integrations. In addition to native integrations that integrate with 10 e-commerce, marketing and analytics tools, connecting to Zapier’s app lets you to explore and choose from more than one thousand non-native platforms to increase effectiveness.
- Making lasting connections with your students and instructors. Kajabi’s community feature lets you interact with students in your classes. It also lets you network, connect, and share your joy with hundreds of teachers who happen to be in the same shoes as you.
The Cons – Things We Don’t Like
- The pricey pricing plans. Kajabi’s three pricing plans are higher than the average monthly rates offered by other services. There’s no free option available neither.
- There are no built-in tools for issuance of certificates. It is possible to connect to a third party certificate app if you plan to design custom-made certificates that are of different types.
- Insufficient tools for instructor-student engagement. We’re not happy about the absence of specific features, like appropriate discussion forums as well as the ability to randomly assign the assignments or quizzes. Companies That Use Kajabi
A Review of Kajabi’s Features
User-Friendliness and Experience
One thing we like the most about Kajabi is the surprisingly easy user experience. First, the majority of the platform’s User Interface (UI) is well-organized. If you look at the dashboard menu, you will see that the functions are divided into five major sections: Website Products, Sales, Marketing, and People. The menu’s design leaves no space for confusion, as certain aspects that belong to a specified section are collapsible. The UI design is very consistent that reflects Kajabi’s “all-in-1” trademark. You can build your own landing page, alter your course, and even communicate with your instructors on the same site.
There is a search assistant tool that can be useful whenever you want to look for something difficult to find. The Kajabi Assistant is found at the top of the dashboard in the shape as a “search bar, it allows you to search for specific tools and products within the website by typing in the words. Like we said the courses and site builder sections can be dragged and dropped which makes the process easier without the need to know how to navigate it. Kajabi is a more streamlined learning curve than several of its peers. It is also compatible with other languages that English in case you want to present your content to wider audiences.
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Course Design and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation function, you may quickly come across a variety of templates for courses or products or what the platform calls them blueprints. Each of the product blueprints is different in its structure and style and can be easily modified to suit the needs of instructors.
Included among the listed blueprints are Mini Courses, Online Courses, and Drip Courses. Mini Courses are short-form quick courses that are usually created in order to increase brand value, while Online Courses are full-version courses that have a complete structure of content designed for an “world-class” learning experience. Drip courses on the other hand, are courses which are planned over a set series of days or weeks. Also known as Evergreen Training courses, it’s a much more convenient way to share your content if you or your students are busy working on other projects.
Kajabi might be regarded by many as a well-known premium course maker. Apart from kinds of courses offered, the blueprints let you make a membership site for your members to enjoy exclusive content as well as a coaching session for 12 weeks. You can also download a blank template which allows you to design a course or product from the ground up!
Categories Posts, Categories, as well as Content Uploads
When you look into the course builder, you’ll see an outline of sections and lessons that have been automatically included when you select any of the course blueprints. In Kajabi’s case, those parts and the lessons known as groups and posts and vice versa. Posts are where you put in different types of content like text, videos, and images, while the categories serve as folders for the posts that are stored.
You may also incorporate subcategories of posts within the same category, if you wish to structure your content flexibly. You can also alter the outline by dragging it around. Kajabi accepts a variety of media and text files to be added to your posts. These include MOV and MP4 files WAV and MP3 files, PDFs as well as Word documents. You can upload any of them from your computer folders or via cloud-based file sharing platforms such as Google Drive and Dropbox. You can also duplicate and paste URLs for your videos into your blog posts!
As with a handful of other platform for making courses, Kajabi allows you to make use of the feature of bulk uploads. Like the name implies, you can add all your files to your courses in one tab. This one is handy, especially if you’re busy performing other tasks.
Course Player Templates
Kajabi has a variety of over 10 themes for course players. Contrary to other LMS platforms, where you’re allowed to select the theme you want to use, Kajabi lets you have the choice of selecting various themes for the different products. Similar to the course outline creator, it’s easy to customize any theme to fit your style. You can even incorporate details of your brand like your logo, images, and font designs , into your course player to cultivate a personal touch. Companies That Use Kajabi
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments that allows you to create quizzes and assignments and include them as part of your course. Assessments are a helpful way to assess the extent to which your students gained from the lessons you’ve provided them. With the assessment option, you are able to choose from three different types of questions: multiple-choice multiple-selection, and paragraph-style. You can even set an acceptable score to encourage your students to engage with your content.
Aside from that in addition, the LMS site has also made strides in creating spaces for students and teachers to interact. Through the Community feature your learners are given access to comment and interact with any of your courses through their dashboards. You can even write in your posts to discuss with the rest of them your lessons from the past as well as your future content. The community feature is available either as a standalone item or as a component of your member area.
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Website Design and Customizability
Why should you upload your course materials on your website’s domain as well as WordPress web site when Kajabi provides the platform and the tools to create one within the platform? Kajabi offers unlimited web hosting for 3 pricing options. What’s awesome about it is you’re assured of instant security and security through the automatic SSL certification, as well as an experienced team of experts to maintain your website.
You’re also given the liberty to modify your domain and also pick from a range of unique, professional themes, which you can personalize to your hearts content! It doesn’t stop there: If you’re an expert in edupreneurship and signed to the Growth plan and above you are able to use custom-designed themes that are built to fit your ever-expanding needs, plus take away all Kajabi branding and replace it with your own!
Page Builder
Just like the course builders we’ve talked about earlier, the page builder from Kajabi allows you to alter any of the given themes on the website using a variety of intuitive and easy-to-handle editing tools. After further exploration you’ll be presented with a variety of customizable blocks and sections. They’re similar to post categories, and categories from when we’ve discussed how to build courses. Blocks are the elements that make up the content of the website including text, media files or clickable icons. Sections, on the other hand are formed by a variety of neatly-arranged blocks.
There are more than 40 pre-designed section templates you can choose from the dashboard of the page builder. As we’re all glued to our smartphones and tablets these days it’s logical for Kajabi to have your website automatically adapt to a mobile layout. You can even go the extra mile by choosing which site element you wish for your members to view. With all the tools you need to build your site as you wish it to look, Kajabi’s page builder is not just extremely flexible, but also quick to handle.
Blogging and Other Website Features
Other LMS platforms may not have this feature, but Kajabi allows you to create a section of your website that is dedicated to your blog, where you can publish comments and updates on the content of your course. If you want to make the most of your Kajabi-made site, the service provides you a space where you can publish your content without restriction. You can get started with your blog posts by creating your own using Text Editor. You can incorporate SEO elements if you wish to reach a larger audience and organize your blog posts into different categories, and even customize how you want your entire blog section to look.
Kajabi’s built-in blogging features might not be on par as WordPress or Blogspot However, it comes with enough tools to make it manageable. In addition, you can create podcasts that you could promote on your site. You can upload the recordings of your podcasts to be hosted on your website and then distributed to major podcast listening platforms such as the Apple Podcasts platform and Spotify. If you upload podcast episodes you can choose between two choices: publish the podcast as a public one for free or make an exclusive private one which only your subscribers can get access to. Companies That Use Kajabi
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Marketing and Sales and Marketing
Part of what makes Kajabi so well-liked among entrepreneurs is the variety of sales and marketing tools that are supremely easy and straightforward to even non- marketing experts to utilize!
Email Marketing and Affiliate Marketing
A big draw among the masses, Kajabi’s built-in E-mail marketing functions allow users to send out e-mails that are related to your course or websites to your members who are subscribed students within the comforts of the platform. However, you might be amazed that it can do more than sending e-mails. With the help of Kajabi Automations, you get to automate sequences of e-mails initiated by different types of user actions. For example, when a student is successfully logged in to one of your courses following the checkout process, a welcome email will be automatically sent into their email inbox. If the course performs poorly, an upsell is delivered to offer suggestions for improvement Companies That Use Kajabi
You can send as many emails to your campaigns as you wish and then schedule them in accordance to your preference. You can choose which members of your group are eligible to receive those messages. The management of e-mails has never been so comprehensive yet easy to handle. Unlike other LMS sites, Kajabi already provides you with marketing tools for e-mails. You wouldn’t have to worry about the integration with third-party platforms in order to make it work.
Apart from that, Kajabi also has an affiliate marketing function which allows you to designate some of your members as affiliates in order to advertise your website on behalf of your company. Alongside paying them a commission and monitoring their performance to gauge how well they contribute to increasing your conversion and click rates. Companies That Use Kajabi
Pipeline Builder
Another of Kajabi’s top features can be its Pipeline Builder, where you are able to design specialized marketing funnels with no overcomplicating difficulties. While other platforms offer similar features, which require more effort and time however, the Pipeline Builder is designed to be so quick and easy that even those who aren’t experts can make better use of it. This amazing feature allows you to choose from a collection of pre-made funnel blueprints or templates for pipelines. They include:
- Freebie – for whenever you want to offer the freebie to lead magnet to increase your email list
- Sales Page OVO is a great option any time you wish to persuade your public to buy your product via an online sales page
- Product Launch OVO is a great option for when you’re launching courses or any other product
- Zoom Webinar OVO is a great option for occasions when you need to advertise your business through web-based seminars
- Free Book OVO – for anytime you’d like to showcase your content a free downloadable digital book
- Coaching Campaign OVO is for any time you’re promoting your courses by means of the use of coaching sessions
- Blank blueprint – for whenever you’re looking to create an effective sales funnel right from ground
Once you select from any of the blueprints for your pipeline, Kajabi automatically creates pages and emails you’ll have to put together to make an efficient sales funnel. You can alter the way you wish your funnel to look to your customers. You can even alter the theme of your checkout and landing pages, for example changing the design to a different theme There is a library full of 40+ templates for landing pages that you can pick from.
Optional Payment Options and Price
Kajabi allows you to integrate seamlessly with the payment gateway platforms Stripe and PayPal to ensure that your students can get to choose between the two to pay for your course. Stripe is the common payment method that accepts debit and credit card transactions and various e-wallet companies across the world. PayPal, on the other on the other hand, is an option to subscribe as well as multi-payment plans. There aren’t any fees for transactions on the part of Kajabi because all your earnings are instantly transferred into your account at the banks.
In terms of the pricing, Kajabi provides you a wide range to choose from. You can make your student pay for services at different dates (one-time or subscription and multi-payments) or give them away to them for free. You even have the chance to decide if you want to charge a specific amount for one product or multiple items, and set specific dates that your students can access your products within a certain time frame. You also get to generate coupons that will further encourage your audience to purchase any of your offers. Companies That Use Kajabi
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Integrations with Third-Party Services
Kajabi is a host of built-in tools to develop and promote your courses However, you have the option to connect to third-party apps for an added boost in functionality. The platform is currently able to support the integration of ten natively-built integrations, such as the well-known analytics service Google Analytics and app automation service Zapier. Zapier can be extremely helpful since it allows you to establish connections with hundreds of other tools and third-party apps that range from e-commerce to user experiences.
Training and Customer Support Resources
When it comes to customer service, Kajabi has a bigger advantage over its competitors because it’s among the few platforms for creating courses which provide 24/7 live chat assistance. Unlike some similar services the Kajabi customer support team is always ready to assist you when you’re struggling to create an online course or website, in addition to other crucial issues, anytime and anywhere. However, it’s important to note that this 24/7 feature is available for instructors who are subscribed to the Growth plan and above – for Basic users Live chat support is scheduled for certain times and times of the week. Nonetheless, Kajabi’s approach to customer service has been well-received by many who use it to develop meaningful courses. Companies That Use Kajabi
In terms of training tools, Kajabi offers an array of options to resources that you can learn and get used to. Its Kajabi Hero University is packed with tutorials, courses and informational content that are specifically geared towards teachers and edupreneurs who want to jumpstart or improve their position in the field of course development. There are also daily Q+A educational webinars with top experts from various areas as guests. Additionally If you’re in search of other advice and tricks assistance, the help section is always there to guide you along the way. Apart from the platform’s Hero University, there is also a Kajabi Hero Rewards program in which course creators can earn numerous sweet rewards when they meet their targets.
What else is missing in Kajabi?
Kajabi might be a fantastic all-in-one tool to design and sell your course material, but we have to look at a few crucial aspects that are missing. Most of them would be extremely useful to enhance the user experience. These are some of the things that we wish would be included in the Kajabi system shortly:
- Built-in tools for issuance of certificates and certificates. Although some of them offer this option instructors using Kajabi will often require a connection to third-party apps that specialize in issuing certificates, like Accredible.
- More diversity in question types. While we are pleased with the system’s handling of assessment within the course, we would like for the absence of different types of questions as well as randomization of these types and their randomization to be resolved as quickly as possible.
- Additional payment options. At the time of writing only transactions made through Stripe and PayPal are accepted. Not only that, but we don’t understand why there are certain limits also.
- An API key that is public. This would have been useful for creating custom integrations for example, the ability to let your subscribers login using a single sign-in feature with other apps.
Alternatives to Kajabi
Kajabi could have the majority of the features any aspiring Edupreneur could dream of. But due to its high price plan and a plethora in features it might turn some people off. If you’re looking for alternatives that share commonalities to Kajabi regarding reliability and performance We’ve provided a list of worthy competitors that you may want to consider in your decision. Companies That Use Kajabi
- New Zenler is an online course platform that provides all-in one services similar to Kajabi. The only major distinction is in the cost beginning at just $67 per month You can design unlimited courses and market to your audience of choice without worrying about breaking the bank!
- Podia isn’t just claiming to be creator-friendly. It’s also extremely simple to use, much easier than Kajabi! Although you can utilize marketing tools, it’s much lighter than other. However, when you consider the budget-friendly price it’s easy to imagine the ways Podia will appeal to DIY entrepreneurs getting into the business.
- While Kajabi lacks credentials and more advanced features for quizzes, Thinkific makes up for the shortcomings. With a beginner-friendly price range, it sure does offer higher-end features than Kajabi as well as live lesson courses and an integrated app integration store.
- Teachable is identical to Thinkific in terms of how it functions. However, it is important to understand the way that Teachable can integrate additional payment options as it accepts Google Pay and Apple Pay two gateways that Kajabi does not have. Additionally, it allows one-on-one training and other key features.
Conclusion
All in all, Kajabi successfully knocks it out of the park by having nearly all the features that most edupreneurs can make use of. It does provide all the features you need including the intuitive features needed to build a professional-looking website to the stellar integrated marketing suite that includes the ability to understand diagrams of sales funnels as well as efficient e-mail marketing tools.
There are a few tools missing like the issuance of certificates, in particular. Also, with its high cost, it may not be the wise choice among the budget-conscious. But we do understand that even though Kajabi performs great as an all-in one solution for course creation however, it’ll always have limits. That doesn’t stop it, but it is an extremely popular choice for established creators and businesses!
If you’re looking for an LMS that offers everything you need in one platform, Kajabi is something you should strongly think about.
FAQ Companies That Use Kajabi
What is the meaning of Kajabi mean?
The word “Kajabi” originates from a word with Islamic or Arabic origin that means “to fly.”
Do I have the ability to sell physical items on Kajabi?
Yes! In addition to the normal courses, you can also sell physical products through Kajabi. You can even join with Shopify to set up a fully functioning e-commerce shop on Kajabi!
Concerning e-mail marketing is it possible Kajabi could replace MailChimp?
Because Kajabi already comes with E-mail marketing tools integrated within the platform, it makes sense that it’s adequate to replace third-party programs such as MailChimp. However, if you want to use it, Kajabi still allows you to integrate with it and other applications as well.
Is Kajabi mobile-friendly?
Yes! Kajabi even has an app that can be downloaded on mobile for you and the members who have subscribed have access to all course content even when you’re in the move. Companies That Use Kajabi
