A myriad of learning management systems (LMS) platforms have various essential features that you can utilize when you write content that is meaningful. While there may be plenty of websites that allow you to utilize advanced marketing tools to advertise the courses you offer to your intended audience, others might not provide all those things. Although some sites provide simple-to-use tools to build courses, there’ll also be some that have an editing experience so complex that it turns its users off.
In the sea of e-course platforms, there are a few that offer not just a simple editing interface, but also an array of sales and marketing functions. And on top of that they offer almost everything you could think of, from 24/7 help and training tools to top-of-the-line analytics. All-in-one platforms for courses allow you to discover the world beyond your boundaries, and one of those that offer it effortlessly is Kajabi.
A Quick Look: Kajabi: What exactly is Kajabi? Elke Clarke Kajabi
Kajabi is an internet-based platform which lets you develop and market your course content to your customers. Branded as an all-in-one service, Kajabi provides edupreneurs from all aspects of their lives with the most efficient and essential features needed to not just build a professional-looking website for your courses , but also allow them to grow to greater heights. Kajabi is widely praised and regarded as one of the most effective online learning platforms, with an overwhelming rating of 4.6 out of five on Trustpilot.
What makes Kajabi so popular and well-received by its users? Well, there are quite numerous factors that make this platform extremely easy for anyone to utilize. First, it’s the user-friendliness. From the course creation to marketing almost all of Kajabi’s aspects can be digestible even for those who are just getting started in the world of e-learning. Most of them are also advanced, giving instructors the added edge over the rest. In addition, it lets budding entrepreneurs like you run and develop an online course without the need to look elsewhere in case something isn’t available. Kajabi provides all the tools anyone may need, living up to its ‘one-stop shop name.
What Does It Let You Do?
There are a variety of ways that Kajabi lets you create an all-in-one e-learning solution. We’ve compiled a list, in bullet points of the key features that you may want to watch out for in the event you’re considering it. In simple terms, Kajabi allows you:
- Create engaging and interactive classes using a range of customizing tools, media files, and templates that you can pick according to your preference;
- Create a professional website that can house your course contents and materials and blogs to keep your students up-to-date on what’s new.
- Efficiently make use of landing pages, checkout pages and other effective methods to boost your earnings, expand your reach to the limit and boost conversion rates;
- Select the method you want to bill your courses and other services for your students, whether it’s a one-time fee or a monthly subscription;
- Create effective sales funnels with no any issues by making use of funnel blueprints and templates;
- Make use of its internal marketing and analytics software with e-mail marketing and CRM as well as automated tools.
- Create and manage your affiliate links, and
- Explore a variety of customer service, community and training tools and features, including Kajabi University.
Big Names That Have Used Kajabi
Kajabi is trusted and used by over 16,000 businesses and celebrities. It’s the choice of some of the well-known names who come from different sectors, including the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands on thousands of courses which are accessed and explored by more than 35 million students from across the globe. In the last the time this article was written, Kajabi has generated over $650 million in revenue since it was founded in 2010.
Kajabi’s Pricing Plans
The three pricing plans that Kajabi offers are quite different from other online course creation services in that they’re much more expensive. With monthly costs that begin as low as $119, it’s no wonder that this can impede some people who might like to give it a try. However, when you consider the number of important features included in every plan, the price is understandably reasonable.
Kajabi’s pricing plans begin with the Basic plan priced at $149 per month or $119/mo if billed annually. In this plan, you get to create three products, gain an maximum of 1 000 active clients, and make websites that you are able to customize with tools fully provided by Kajabi’s platform. Additionally, you get unlimited landing websites, indefinite marketing emails as well as unlimited access to helpful resources, including one-on-one customer service and Kajabi University.
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In addition to the Basic plan, there is the Growth plan, which happens to be the platform’s most popular offer at $199 a month or $159/mo if paid annually, and the Pro plan for $399 per month or $319/month yearly that is loaded to the brim with every feature you could ask for when making and selling your courses. Kajabi is currently not offering any free plans. There is however a fourteen-day free trial is available for each of the three plans. A longer trial of up to 30 days is also available on certain blogs, so if you wish to try the service and determine if Kajabi is the right fit for you, the short free trial is the best way to go.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The built-in marketing suite. Kajabi’s marketing suite in-house of tools, such as automated e-mail marketing, and automation are specifically designed to be optimized for business, and you don’t have to connect with third-party solutions for that!
- The sales funnel software. Another of the platforms most-loved selling points, the Pipeline Builder. Pipeline Builder lets you make use of proven and easily accessible blueprint templates. No need to overcomplicate yourself!
- The ability to customize without limitations. From the creation of professional-looking courses all the way to the custom domain, Kajabi lets you customize to your heart’s content – and even create your own brand from the ground up.
- The user-friendly and simple site as well as course editor. Making content with the website and course builder software has never been so simple and fast, since it requires less effort and time to finish the job.
- Infinite integrations are endless. Apart from native integrations that integrate with ten e-commerce, marketing, and analytics tools, connecting to the app Zapier allows you to explore and choose from more than one thousand non-native platforms for better effectiveness.
- Building worthwhile relationships with fellow instructors and students. Kajabi’s Community feature lets you engage with the students enrolled in any of your courses. It also lets you network, connect, and celebrate with a multitude of teachers who happen to be in the same position as you.
The Cons – Things We Don’t Like
- The pricing plans are hefty. Kajabi’s three pricing plans are more than the typical monthly prices offered by other services. There’s no free option available either.
- No built-in tools to issue certificates. You may need to connect to a third party certificate software if you want to make custom-designed certificates of different kinds.
- There aren’t enough tools to facilitate student-instructor engagement. We don’t appreciate the lack of some particular tools, such as proper discussion forums and the ability to randomly distribute quizzes or assignments. Elke Clarke Kajabi
The Review of Kajabi’s features
Easy of Use and Experience
One thing we like about Kajabi is the surprisingly easy user experience. One of the reasons is that the user interface (UI) is organized. If you check the dashboard menu, you will find that all the features are divided into five major sections: Website Products, Sales, Marketing and People. The layout of the menu leaves no space for clutter, as some features that are related to the specific section can be collapsed. The UI layout is very consistent and reflects Kajabi’s “all-in-one” brand name. You can build an online landing page, change your course, and engage with other instructors on the same site.
There is a search assistant tool that can be useful anytime you’re looking for something difficult to locate. The Kajabi Assistant can be found in the top of the dashboard, in the form of a search bar it allows you to search for specific tools and products on the site by entering the search terms. Like we said the site builder and course builder sections are drag-and-drop and make the process much easier without having to know how to navigate the site. Kajabi is more user-friendly and has a less arduous learning curve than a couple of its contemporaries. It is also compatible with other languages than English if you wish to share your content with broader audiences.
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Course Creation and Engagement
Product Blueprints
When you go through Kajabi’s course design feature, you will quickly come across a variety of course or product templates, or what the platform refers to them blueprints. Each of the blueprints for products differs in terms of structure and design and can be easily modified to fit any instructor’s needs.
In the blueprints that are listed are Mini Courses as well as Online Courses as well as Drip Courses. Mini Courses are short-form , quick courses, which are typically designed in order to increase brand value, while online Courses are full-version courses with a full content structure that are designed to provide the “world-class” education experience. Drip courses, on contrary, are classes which are planned over the course of a specified number of weeks or days. Also called Evergreen Training courses, it’s a much more convenient way to share your content if you as well as your students are occupied with other activities.
Kajabi is known to many as a renowned premium course maker. Apart from kinds of courses offered, the blueprints also allow you to make a membership site for your members to enjoy exclusive content and a coaching session that spans 12 weeks. There’s also a blank template where you can create your own course or product from scratch!
Categories Posts, Categories, and Content Uploads
As you further explore the course builder you will notice the outline of the sections and lessons which have been automatically included when you select any of the course blueprints. In the case of Kajabi, these sections and lessons are called categories and posts, respectively. Posts are where you can insert different kinds of content, such as text, video images, and text, while the categories serve as folders in which the posts are kept.
You can also include subcategories for posts in the same category, if you wish to organize your content more flexiblely. You can also drag and rearrange the outline. Kajabi accepts a wide variety of media and text files to include in your posts. These include MOV and MP4 files, MP3 and WAV files, PDFs, and even Word documents. You can upload all of them directly via your computer’s folders, or through file-sharing cloud platforms such as Google Drive and Dropbox. You can copy and paste existing URLs for your videos into your blog posts!
As with a handful of other course-making platforms, Kajabi allows you to utilize the bulk upload feature. Similar to the name, you can add all the files you have uploaded to your course in one tab. This one is handy especially when you’re working on other things.
Course Player Templates
Kajabi offers a lineup of more than 10 themes for courses. In contrast to other LMS platforms where you’re only allowed to select only one of three theme options, Kajabi lets you have the choice of selecting different themes for various products. Similar to the course outline maker, it’s simple to alter any theme to suit your personal style. You can even incorporate details that represent your brand, such as the logo images, fonts, and designs into the course player to add a an individual touch. Elke Clarke Kajabi
Questions and student interactions
Kajabi offers a quiz feature called Assessments where you get to create quizzes and assignments and then add them to the course of your course. Assessments are an effective method of determining if your students learned something from the course you’ve taught them. With the assessment feature, you get to choose from three different types of questions: multiple-choice multi-selection, or paragraph-style. You can even set a passing score to motivate your students in engaging with your content.
Aside from that in addition, it is also important to note that the LMS website also has made progress in creating spaces for teachers and students to communicate. Through the Community feature, students have access to participate and leave comments on all of your courses on their dashboards. You can even write in your blog posts to discuss with your fellow students about your previous lessons as well as your future content. The community feature can be accessed either as a standalone item or as a an element of membership area.
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Website Design and Customization
Why share your course contents to your web domain as well as WordPress web site when Kajabi provides the platform and the tools to create one within the platform? Kajabi provides unlimited web hosting on all three pricing plans. The best part is that you’re guaranteed instant security and safety with an automated SSL certification, as well as a team to help maintain your site.
Additionally, you have the freedom to personalize your domain as well as choose from a range of premium, unique themes, which you can modify to your hearts content! The possibilities don’t end there: If you’re an expert in edupreneurship and are a member of the Growth plan or higher you can download custom-designed themes designed to meet your ever-growing needs and also eliminate all Kajabi brand names and then replace it with your personal brand!
Page Builder
Just like the course builder that we’ve discussed earlier, Kajabi’s page builder allows you to alter any of the themes for websites using a set of user-friendly and intuitive editing tools. Upon further exploration, you will be greeted with customizable sets of blocks and sections. They’re basically like post categories, and categories from when we’ve discussed how to build courses. Blocks are the components that comprise the content of the website, such as media files, text or clickable icons. Sections are, however are formed by a variety of carefully-arranged blocks.
There are over 40 preset section templates that you can choose from the page builder’s dashboard. As we’re all glued to our smartphones and small tablets it’s logical to use Kajabi to have your website automatically adjust to a mobile layout. You can go an extra mile and select the elements of your website you want members to view. With all the necessary tools to build your site as you wish it to appear Kajabi’s page builders are not just extremely flexible, but also easy to manage.
Blogging and Other Website Features
Other LMS platforms might not offer this feature, but Kajabi allows you to make a section of your website dedicated to your blog where you can share information and comments about your course’s content. If you want to make the most out the Kajabi-made website this service offers you the opportunity to post your blog posts without limitations. It is possible to begin with your blog posts by making one with an editor for text. You may include SEO elements if you want to expand your reach and organize your blog posts into various categories, and even alter the way you would like your blog’s entire section to appear.
Kajabi’s built-in blogging features may not be as on the same level as WordPress or Blogspot however, it does have enough tools to be manageable. Additionally, you can also create podcasts to promote on your site. You may upload recordings of your podcast to be hosted on the website and distributed to major podcast listening platforms such as the Apple Podcasts platform and Spotify. When you upload an episode of your podcast you can choose between two options: release it as a podcast that is public for free , or create an exclusive private one that only your users have access to. Elke Clarke Kajabi
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Marketing and Sales
One of the reasons that make Kajabi so well-liked among entrepreneurs is the variety of marketing and sales tools that are extremely convenient and simple enough even for those who aren’t marketing experts to use!
Email Marketing and Affiliate Marketing
A major draw for the masses, Kajabi’s built-in email marketing feature allows you to send e-mails related to your course and websites to your members who are subscribed students from the comfort of the platform. However, you might be amazed that it can do more than sending e-mails. With the help with Kajabi Automations, you get to create automated sequences of e-mails that are initiated by different types of user actions. For example, when your student successfully logs into one of your courses after checkout, a welcome e-mail will be sent automatically to their inbox. If another underperforms the course, an upsell will be delivered to offer suggestions for improvement Elke Clarke Kajabi
You are able to create as many emails to your campaign as you want and schedule each one in accordance to your preference. You can also choose which members of your group are eligible to receive those messages. E-mail management has never been so comprehensive yet easy to handle. Contrary to other LMS sites, Kajabi already provides you with e-mail marketing tools that wouldn’t have to worry about integrating with other third-party platforms in order to make it work.
Apart from that, Kajabi also has an affiliate marketing function which allows you to designate certain members of your group as affiliates in order to promote your content on behalf of you. In addition to paying them the commission rate it is also possible to track their performance to gauge how well they contribute to increasing your conversion rates and click rates. Elke Clarke Kajabi
Pipeline Builder
Another of Kajabi’s standouts are the Pipeline Builder, where you are able to design specialized marketing funnels with no overcomplicating problems. While other platforms provide similar features that require more time and effort, the Pipeline Builder is designed to be extremely simple and quick that even those who aren’t experts are able to make the most of it. This stunning feature lets you select from a collection of pre-made funnel blueprints or templates for pipelines. These include the following:
- Freebies – to be used whenever you’d like to offer an offer as a lead magnet to grow your email list
- Sales Page OVO is a great option any time you wish to persuade your customers to purchase your product through an online sales page
- Product Launch OVO – for when you’re launching courses or any other product
- Zoom Webinar OVO – for any time you wish to promote your product via web workshops
- Free Book OVO – for any time you wish to market your content an online book for free download.
- Coaching Campaign OVO is for any time you’re promoting your classes through the use of coaching sessions
- Blank plan – to use whenever you want to build an effective sales funnel right from the ground
Once you select from any of the blueprints for your pipeline, Kajabi automatically creates pages and e-mails that you’ll have to put together to make an effective sales funnel. You can customize how you would like your sales funnel to appear to your target audience. You could even alter the look of your checkout and landing pages, for instance changing the design to a different theme – there is a library filled with 40+ pages templates you can pick from.
Payment and Pricing Options
Kajabi allows you to integrate seamlessly with payment gateways like Stripe and PayPal so that your students can get to choose between the two to pay for your classes. Stripe is a popular payment option that allows debit and credit card transactions, as well as select e-wallet providers all over the world. PayPal however, on the contrary side, is an option for subscriptions as well as multi-payment plans. There aren’t any urgent charges for transactions on Kajabi’s side, as all your earnings will be immediately transferred directly to the bank accounts of your choice.
When it comes to the pricing, Kajabi provides customers a variety of pricing options of options to select from. You can make your student pay for services at various times (one-time, subscription, and multi-payments) or distribute them for free. You can also choose to choose whether you’re planning to charge a specified price for a specific product or multiple products, as well as specify specific dates your members can access within a specific timeframe. Additionally, you can create coupons to encourage your audience to purchase all of your products. Elke Clarke Kajabi
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Integration with Third-Party Services
Kajabi is a host of built-in features to help you create and market your courses however, you also can connect to third-party applications to provide more functions. The platform is currently able to support 10 native integrations, which include the well-known analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful because it allows connections with hundreds of other third-party apps and tools including e-commerce and user experience.
Training and Support for Customers
When it comes to customer service, Kajabi has a bigger advantage over the rest as it’s one of the few course creation platforms that offer 24/7 live chat support. Contrary to similar services the Kajabi customer support team is available to help you whenever you encounter difficulties creating an online course or website, in addition to other crucial issues, anytime and wherever. However, it’s important to mention that this 24-hour support is available to instructors who are subscribed to the Growth plan upwards – for Basic users Live chat support is scheduled for certain times and days during the day. However, Kajabi’s method of customer service has been praised by those who utilize it to design meaningful course content. Elke Clarke Kajabi
As for tools for training, Kajabi gives the user a range of access to access resources that you can master and become familiar with. Kajabi Hero University Kajabi Hero University is packed with tutorials, classes and educational content specifically targeted at educators and edupreneurs, to help them gain traction or boost their position in the world of course design. Additionally, you can attend weekly Q&A-style educational webinars featuring leading experts from different disciplines as guest speakers, and when you’re looking for additional tips and tricks the help desk will be there to help you in the right direction. Alongside the platform’s Hero University, there is Kajabi’s Hero Rewards program in which course creators are rewarded with tons of sweet perks as they achieve their objectives.
What else is missing in Kajabi?
Kajabi could be an excellent all-in-one platform to develop and sell your course material However, we need to look at a few crucial aspects that are not being addressed. A majority of them could have been very useful to enhance the user experience. These are some of the things we’d like to see included in Kajabi’s system soon:
- Built-in tools that issue certificates and other credentials. While some provide this service instructors who utilize Kajabi will often need to connect to third-party applications that specialize in issuing certificates, like Accredible.
- More diversity in question types. While we are pleased with the system’s handling of assessment within the course, we would like for the absence of options for question types and the randomization of those types and their randomization to be resolved as quickly as possible.
- Other payment options. As of the moment only transactions made through Stripe as well as PayPal can be accepted. In addition, we don’t appreciate how there are limitations too.
- A public API key. This could be useful for custom integrations, like the ability to let your subscribers login using a single sign-in option with other applications.
Alternatives to Kajabi
Kajabi could have the majority of the features any aspiring edupreneur could ever dream of. But due to its high price plan and a plethora in features it might make some people turn away. If you’re seeking alternatives that have collective similarities to Kajabi with regards to performance and reliability, we’ve listed some worthy alternatives that you might think about when making your choice. Elke Clarke Kajabi
- New Zenler is an online course platform that provides all-in-one solutions similar to Kajabi. The only difference is the price – starting at only $67/month, you can create unlimited courses and market your course to the right audience without ever having to worry about breaking the bank!
- Podia isn’t just claiming to be a creator-friendly platform. It’s also extremely simple to use, far easier than Kajabi! In addition, you can utilize marketing tools It’s a lot lighter than the other. With the extremely affordable price range it’s easy to understand how Podia will appeal to individuals who are just starting out in the business.
- While Kajabi does not have credentials or sophisticated quiz functions, Thinkific makes up for these features. With a beginner-friendly price range It certainly has greater features that Kajabi which includes live lesson courses and an integrated app integration store.
- Teachable is like Thinkific in terms of how it works. However, it is important to understand the way that Teachable can integrate additional payment options as it accepts Google Pay and Apple Pay which are two gateways Kajabi does not have. Additionally, it allows one-on-one coaching and other core features.
Conclusion
Overall, Kajabi successfully knocks it out of the park by having nearly all the options that most entrepreneurs make use of. It certainly has all the features you need including the intuitive features needed to create a professional-looking website , to the impressive built-in marketing suite with the ability to understand sales funnel blueprints and efficient email marketing tools.
There could be some tools missing like the issuance of certificates, in particular. With a high cost, it may not be the wise choice for the budget-conscious. But we do understand that while Kajabi is very well as an all-in-one solution for creating courses but it’s not without limits. That doesn’t stop it, but it is an extremely popular choice for established entrepreneurs and creators!
If you’re looking to find an LMS that offers everything you need in one platform, Kajabi is something you should strongly think about.
FAQ Elke Clarke Kajabi
What does the word Kajabi refer to?
The word “Kajabi” derives from the word “Kajabi,” which is of Islamic as well as Arabic origin, which translates to “to take flight.”
Do I have the ability to sell physical items on Kajabi?
Yes! In addition to the normal courses, you can also sell physical products through Kajabi. You can also join with Shopify to build a fully functional E-commerce store using Kajabi!
Concerning e-mail marketing is it possible Kajabi could be able to replace MailChimp?
Since Kajabi already includes e-mail marketing tools built into the platform, it’s logical that it’s enough to replace third-party applications such as MailChimp. However, if you do wish to utilize the platform, Kajabi still allows you to integrate with it and other applications as well.
Is Kajabi mobile-friendly?
Yes! Kajabi even offers a mobile app to ensure that you and your subscribers can access all your course content even when you’re traveling. Elke Clarke Kajabi
