Hundreds of learning management system (LMS) platforms come with many essential features that you can utilize when creating content of high quality. While there could be a lot of sites that let you make use of modern marketing tools to market the courses you offer to your intended audience, others might not offer all of those things. Although some sites provide simple-to-use tools for creating courses, there will also be few that may have an editing experience so complicated that it turns off its users.
Among a sea of e-course platforms There are some which offer more than just a simple editing interface, but also an array of marketing and sales functions. Additionally they also offer nearly everything you’d ever want including 24/7 support and training resources to top-notch analytics. All-in-one courses let you explore beyond your limits One of them which can provide this is Kajabi.
At a Glance: Kajabi: What exactly is Kajabi? Haley Burkhead Kajabi Link
Kajabi is an internet-based platform which allows you to develop and market your content to your student audience. Branded as an all-in-one service and platform for edupreneurs, Kajabi offers edupren all kinds of industries with the best and essential features needed to not just build a professional-looking site for your courses, but help them rise to new heights. Kajabi is widely praised and considered to be one of the most effective online courses platforms, earning an overwhelming rating from 4.6 out of five on Trustpilot.
What makes Kajabi so popular and well-received by its users? It’s true that there are plenty of factors that make this platform very convenient for everyone to utilize. It’s first and foremost the user-friendliness. From course creation all the way to marketing the majority of the Kajabi features can be easily digestible for people who are only beginning to get started in the world of online courses. Most of them are also advanced, which gives instructors who administer the course an edge over others. Lastly, it lets budding entrepreneurs like you run and develop a course-making business without having to go to another place if something else is missing. Kajabi has all the available tools anyone may need and is a true testament its ‘one stop shop name.
What Can It Do? Do?
There are many kinds of ways that Kajabi lets you use as an all-in-one online course solution. We’ve put together a list in bullet form of the key features that you may want to be aware of in the event you’re considering using it. Simply put, Kajabi lets you:
- Create engaging and interactive classes using a range of customizable tools including media files, templates that you can pick according to your preference;
- Build a presentable website to display your course materials and products, as well as your own blog to keep your students updated on what else is new;
- Efficiently make use of landing pages, checkout pages and other methods to increase your profits, further your reach over the boundaries, and generate higher conversion rates.
- Decide how you would like to bill your courses and other services to your students – whether it’s a one-time payment or a monthly subscription
- Build effective sales funnels without any problems through the use of funnel blueprints and templates;
- Utilize its in-house marketing and analytics suite that includes e-mail marketing and CRM as well as automated tools.
- Set up and manage your affiliate links, and
- Explore a wide variety of community, customer service and training materials and features, including the Kajabi University feature.
The Big Names Who Have Utilized Kajabi
Kajabi is used and trusted by over 16,000 businesses and famous personalities. It’s the choice of many of the most well-known people who are part of different sectors, like the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands upon thousands of courses, that are used and explored by more than 35 million students from all over the world. As of this time of writing Kajabi boasts more than $650 million of revenue since it was founded in 2010.
Kajabi’s Pricing Strategies
The three pricing plans Kajabi provides are different than other online course-making services in that they’re much more expensive. With monthly costs that begin as low as $119, it’s no wonder why it can be a hindrance for some who might want to give the service a shot. However, when you consider the number of important features included within each plan, the pricing is reasonable.
Kajabi’s pricing plans begin with the Basic plan that costs $149 per month or $119/mo for billing annually. In this plan, you get to create three products, gain a maximum of 1000 active users, as well as make websites that you are able to modify using the tools provided by the platform. Included are unlimited pages for landing webpages, unlimitted marketing emails and access to unlimited helpful resources, including one-on-one customer support and Kajabi University.
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In addition to basic plans, there’s the Growth plan that happens to be the platform’s most popular offer at $199 a month or $159/month if you pay annually, and the Pro plan, which costs $399 per month or $319/month annually that is loaded to the brim with all the features you’d like when it comes to creating and selling your courses. Kajabi does not currently offer any free plans. However, a 14-day no-cost trial is offered for all three plans. A longer trial of as long as 30 days available on selected blogs, so if you’re looking to try the service and see if Kajabi’s the right fit for you, the short free trial is the best method to start.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The built-in marketing suite. Kajabi’s in-house marketing suite of tools, which includes email marketing and automation are specifically designed to be optimized for business, and you won’t need to integrate with third-party solutions for that!
- The software that creates sales funnels. Another of the most popular features on the platform The Sales Pipeline Builder lets you make use of tested and understandable blueprint templates – no need to be overly complicated!
- Customization without limits. From designing professional-looking course websites all the way to the custom domain, Kajabi lets you customize to your heart’s content – and even build your brand from the ground up.
- The simple and intuitive site and course editors. Making content using the website and course builder software has never been so easy and quick, as it takes less time and effort to get everything done.
- Infinite integrations are endless. In addition to native integrations that integrate with the ten marketing, e-commerce and analytics tools, connecting to Zapier’s app allows you to look and select from more than a thousand non-native platforms to increase efficiency.
- Making lasting connections with students and fellow instructors. Kajabi’s Community feature lets you interact with students in any of your courses. It also lets you network, connect, and celebrate with tons of teachers who happen to be in the same shoes as you.
The Cons – Things We Don’t Like
- The pricey pricing plans. Kajabi’s three pricing plans are greater than the average monthly rates provided by other companies. There’s no free plan available as well.
- No built-in tools to issue certificates. It is possible connect to a third-party certificate app if you plan to make custom-designed certificates of different kinds.
- Not enough tools for student-instructor engagement. We’re not happy about the absence of specific tools, such as proper discussion forums and the ability to randomly assign the assignments or quizzes. Haley Burkhead Kajabi Link
An Overview of the Kajabi Features
Easy of Use and Experience
One thing we love one thing we like about Kajabi is the shockingly easy user experience. One of the reasons is that the platform’s users interface (UI) is well-organized. If you may notice on the screen menu, you’ll see that the functions are divided into five major sections – Website Products, Sales, Marketing, and People. The menu’s design does not allow for confusion, as certain features that are related to the specific section can be collapsed. The UI layout is very consistent that reflects Kajabi’s “all-in-1” brand name. You can create your own landing page, alter your course and communicate with your instructors through one website.
There is a search assistant tool that is useful anytime you’re looking for something that is hard to find. The Kajabi Assistant can be found in the top of the dashboard, in the form that of a bar for searching, and it lets you look for tools and items on the site by typing in the search terms. Like we said, both Kajabi’s website builder and course builder sections are drag-and-drop and make the process much easier without needing to learn how to navigate the site. Kajabi is a more streamlined learning curve compared to a couple of its contemporaries. It can also be used in other languages that English in case you want to present your content to wider audiences.
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Course Design and Engagement
Product Blueprints
When you go through Kajabi’s course creation function, you may soon encounter a list of course or product templates or what the platform calls them blueprints. Each of the product blueprints differs in terms of structure and design and can be easily modified to meet the needs of any instructor.
Included among the listed blueprints are Mini Courses, Online Courses as well as Drip Courses. Mini Courses are quick-form courses that are usually created as a means of gaining brand value, while online Courses are full-version types that have a complete structure of content that are designed to provide an “world-class” educational experience. Drip courses, on other hand, are programs that are scheduled for a set series of days or weeks. Also called Evergreen Training courses, it’s an easier method to distribute your content when you or your students are busy with other activities.
Kajabi is known to many as a popular premium course maker. But, aside from the kinds of courses offered, the blueprints also allow you to create a membership space that allows your customers to access exclusive content and a coaching session that spans 12 weeks. The template is also blank which allows you to design your own course or product completely from the ground up!
Categories Posts, Categories, and Content Uploads
If you continue to explore the course builder, you’ll notice an outline of sections and lessons that have been automatically included when you select any of the course blueprints. In Kajabi’s instance, these parts and the lessons called categories and posts, and vice versa. The posts are where you can insert different types of content including text, video images, and text, while the categories serve as folders where the posts are stored.
You can also include subcategories of posts under one category in order to arrange your content in a flexible way. You can alter the outline by dragging it around. Kajabi accepts a wide variety of text and media files to include in your posts. These include MP4 and MOV files, WAV and MP3 files, PDFs as well as Word documents. Upload any of them either through your computer’s folders or through file-sharing cloud platforms such as Google Drive and Dropbox. You can also duplicate and paste URLs of your video to your posts!
As with a handful of other course-making platforms, Kajabi allows you to utilize the feature of bulk uploads. As the name suggests that you can upload all your files to your courses in one tab. This one is handy especially when you’re doing other important stuff.
Course Player Templates
Kajabi provides a selection of more than 10 themes for course players. In contrast to other LMS platforms that only allow you to be given the option to choose only one of three theme options, Kajabi lets you have the freedom to choose various themes for the different products. Like the outline builder, it’s relatively simple to alter any of the themes to suit your personal style. You can also incorporate elements of your company’s image, such as the logo images, fonts, and designs into your course player to cultivate an individual touch. Haley Burkhead Kajabi Link
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments that allows you to design and create assignments and quizzes and add them as part of your curriculum. Assessments can be a great way to determine the extent to which your students gained from the lessons you’ve provided them. With the assessment feature, you get to select from three main question types: multiple-choice, multiple-selection, and paragraph-style. You can even create a passing score to motivate your students to be more engaged with your content.
Apart from that in addition, the LMS website also has made strides in providing spaces for students and teachers to interact. Through the Community feature, your learners are given access to interact and comment on all of your courses on their dashboards. It is possible to write your posts to discuss with other students your lessons from the past and your upcoming content. The community feature is offered as a separate product or as an element of membership space.
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Website Design and Customizability
Why share your course contents with your domain name as well as WordPress website when Kajabi provides the platform and tools to build one on the platform? Kajabi provides unlimited web hosting for three pricing plans. What’s great about this is you’re guaranteed instant safety and security with an automated SSL certification, as well as the support of a team to manage your website.
You also have the option to customize your domain, as well as pick from a variety of unique, professional themes, all of which you can customize to your hearts content! This doesn’t stop there. if you’re an expert edupreneur and have signed up to the Growth plan and higher you are able to use custom-designed themes that are built to meet the ever-changing needs of your business as well as eliminate all Kajabi branding and replace that with your own!
Page Builder
Similar to the course builders we’ve talked about earlier, the page builder from Kajabi allows you to modify any of the themes on the website using a variety of intuitive and easy-to-handle editing tools. If you continue to explore, you will be greeted with a variety of customizable blocks and sections. They’re similar to post categories, and categories we discussed when we discussed the course builder. Blocks are referred to as the elements that compose the content of the website which includes text, media files, as well as clickable button. Sections on the other hand are formed by a variety of carefully-arranged blocks.
There are over 40 pre-designed sections templates that you can pick from the page builder’s dashboard. Since we’re all connected to our smartphones and tablets it is logical to use Kajabi to let your site automatically adjust to a mobile-friendly layout. It’s even possible to go the extra mile and select the elements of your website you want members to view. With all the necessary tools to create your website as you wish it to appear the page builder from Kajabi is not just incredibly flexible, but also fast to use.
Blogging and Other Useful Website Features
Other LMS platforms may not have this feature, however Kajabi lets you create sections of your website that is dedicated to your blog, where you can post comments and updates on your course content. If you’re looking to get the most out of your Kajabi-made site it provides an area where you can publish your content without restriction. It is possible to begin with your blog posts by making one using an editor for text. It is possible to include SEO elements if you wish to reach a larger audience and organize your blog posts into various categories and even alter the way you would like your blog’s entire section to look.
Kajabi’s built-in blogging features might not be on the same level as WordPress or Blogspot however, it does have enough tools to make it manageable. You can also create podcasts that you could promote on your site. You may upload recordings of your podcast to be hosted on your website and distributed to major podcasting platforms, such as the Apple Podcasts platform and Spotify. When you upload podcast episodes there are two options: either release the podcast as a public one free of charge or create an exclusive private one that only your users are able to access. Haley Burkhead Kajabi Link
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Marketing and Sales and Marketing
A big part of what makes Kajabi so popular with edupreneurs is the variety of marketing and sales tools that are highly user-friendly and easy even for those who aren’t marketing experts to make use of!
Email Marketing and Affiliate Marketing
A big draw among the crowd, Kajabi’s built-in email marketing feature allows you to send emails related to your course and websites to your members who are subscribed students from the comfort of the platform. However, you might be amazed by the fact that it goes beyond simply send emails. With the help with Kajabi Automations, you get to create automated sequences of e-mails that are triggered by various user actions. For example, when a student logs in successfully to one of your classes after the checkout process, a welcome email will be automatically delivered to their inbox. If the course performs poorly the course, an upsell will be delivered to offer suggestions for improvement Haley Burkhead Kajabi Link
You can create as many e-mails for your campaigns as you want and schedule each one in accordance to your preference. You can even select which members of your group are eligible to receive those messages. E-mail management has never been this comprehensive yet easy to handle. Contrary to other LMS websites, Kajabi already provides you with marketing tools for e-mails. You wouldn’t have to worry about integrating with other third-party platforms in order to make it work.
Aside from that, Kajabi also has an affiliate marketing option which allows you to designate certain members of yours as affiliates to help promote your content on behalf of you. In addition to paying them the commission rate it is also possible to track their performance to gauge how well they contribute to increasing your conversion rates and click rates. Haley Burkhead Kajabi Link
Pipeline Builder
Another of Kajabi’s notable features is the Pipeline Builder, where you get to create specialized marketing funnels with no overcomplicating difficulties. While other platforms offer similar features that require much more time and effort however, this Pipeline Builder is designed to be so quick and easy that even those who aren’t experts can make better use of it. This feature is stunning and lets you choose from a variety of pre-designed funnel blueprints or templates for pipelines. This includes:
- Freebie – for whenever you want to offer a freebie as a lead magnet to increase your email list
- Sales Page OVO – to use any time you wish to convince your intended customers to purchase your product by utilizing the sales page
- Product Launch OVO – to use whenever you’re launching a course or another product
- Zoom Webinar OVO – for any time you wish to promote your products through web seminars
- Free Book OVO – for any time you wish to promote your content with the free digital book that you can download
- Coaching Campaign OVO is for any time you’re promoting your classes through the use of coaching sessions
- Blank design – for when you want to build an effective sales funnel right from the ground
Once you select from any of the blueprints for your pipeline Kajabi will automatically generate pages and e-mails that you’ll require to create an efficient sales funnel. You can customize how you want your pipeline to appear to your target audience. You could even alter the theme of your landing and checkout pages, for instance, to a different one The library is with more than 40 page templates that you can select from.
Payment and Pricing Options
Kajabi lets you seamlessly integrate with payment gateways like Stripe and PayPal so that your students can get to choose one of them to pay for your courses. Stripe is a popular payment option that allows debit and credit card transactions and various e-wallet companies across the world. PayPal, on the other on the other hand, is an alternative for subscribers and multi-payment plans. There are no pressing fees for transactions on the part of Kajabi since all the money you earn will be immediately transferred to your bank account.
For price options for Kajabi, it gives customers a variety of pricing options of options to select from. You can cost your pupils for the services at various dates (one-time subscription, one-time, or several payments) or hand them out to them for free. You even have the chance to decide if you want to charge a specified price for a specific product or a number of products, and establish specific dates for your students can access your products within a specific timeframe. You can also create coupons to encourage your customers to purchase any of your offers. Haley Burkhead Kajabi Link
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Integration with Third-Party Services
Kajabi may have a plethora of built-in features to help you make and market your courses, but you also have the option to connect to third-party applications to provide an added boost in functionality. The platform is currently able to support 10 native integrations, which include the well-known analytics provider Google Analytics and app automation service Zapier. Zapier is extremely useful as it helps establish connections with hundreds of other tools and third-party apps including e-commerce and user experience.
Training and Support for Customers
In terms of customer support, Kajabi has a bigger advantage over other platforms because it’s one of the few platforms for creating courses that offer 24/7 live chat support. Contrary to similar services that offer customer support, Kajabi’s team is available to assist you if you’re struggling to create an online course or website, in addition to other crucial issues, anytime and from anywhere. It’s crucial to mention that this 24-hour feature is available for instructors who are subscribed to the Growth plan and above – for basic users, live chat support is scheduled at specific times and on certain days during the day. Nonetheless, Kajabi’s approach to customer service has been praised by many who use it to develop relevant educational content. Haley Burkhead Kajabi Link
In terms of tools for training, Kajabi gives you a variety of ways to access resources that you can master and become familiar with. Its Kajabi Hero University is packed with courses, tutorials and educational content specifically designed for educators and edupreneurs who want to jumpstart or improve their position in the course creation world. There are also weekly Q&A-style educational webinars featuring prominent experts from various fields as guests, plus, if you’re looking for other advice and tricks the help desk will be there to help you in the right direction. In addition to the platform’s Hero University, there is Kajabi’s Hero Rewards program in which course creators get rewarded with tons of sweet perks as they meet their targets.
What is the other thing that is missing from Kajabi?
Kajabi might be a fantastic all-in-one solution to create and market your course content however, we must look at a few crucial aspects that are missing. A majority of them could be extremely useful in improving the experience. Below are the items we would like to see included in the Kajabi system shortly:
- Built-in tools that issue certificates and credentials. Although some of them offer this option instructors using Kajabi will often need to connect to third-party apps that specialize in issuing certificates, such as Accredible.
- More diversity in question types. While we appreciate the way that the platform handles assessments within courses, we wish for the absence of options for question types as well as randomization of these types that is addressed as soon as possible.
- Additional payment options. At the time of writing only transactions made through Stripe as well as PayPal can be accepted. In addition, we don’t understand why there are limitations as well.
- A public API key. This could have been helpful in making custom integrations, like the ability to let your subscribers sign in using the single sign-in feature with other applications.
Alternatives to Kajabi
Kajabi could have the majority of the features that an aspiring Edupreneur could dream of. But due to its high price plan, and the lack of features, it may turn some people off. If you’re looking for alternatives that share collective similarities in comparison to Kajabi regarding reliability and performance We’ve provided a list of worthy alternatives that you might want to consider in making your choice. Haley Burkhead Kajabi Link
- New Zenler is an online course platform that provides all-in-one services that are similar to Kajabi. The only significant distinction is in the cost – starting at only $67/month You are able to create unlimited courses and advertise to your target audience without having to worry about spending a dime!
- Podia does not just claim to be user-friendly. It’s also very easy to use, far easier than even Kajabi! Although you can utilize marketing tools It’s a lot lighter than the other. But considering the very budget-friendly price range it’s easy to imagine the way Podia is a great choice for those who want to start their own business.
- While Kajabi lacks credentials and advanced quiz features, Thinkific makes up for the shortcomings. With its affordable price It certainly has higher-end features than Kajabi which includes live lesson courses and an integrated app integration store.
- Teachable is similar to Thinkific in terms of how it operates. But, we need to appreciate how the former can incorporate additional payment options, as it can support Google Pay and Apple Pay two gateways that Kajabi does not have. Additionally, it allows one-on-one coaching as well as other essential features.
Conclusion
Overall, Kajabi successfully knocks it out of the park for having nearly all the features that most edupreneurs can make use of. It does provide all the features you need to be able to build a professional-looking website to the stellar integrated marketing suite, which includes the addition of simple plans for sales funnels, as well as effective email marketing tools.
There could be some instruments that aren’t there for example, the issue of certificates in particular. With a high cost, it may not be the wise choice among the budget-conscious. However, we understand that even though Kajabi performs well in being an all-in-one solution for course creation but it’s not without limitations. That doesn’t stop it, however, from becoming a favorite among experienced business owners and creators!
If you’re still looking to find an LMS that offers everything you require on one platform, Kajabi is something you should strongly look into.
FAQ Haley Burkhead Kajabi Link
What is the meaning of Kajabi mean?
The term “Kajabi” is derived from a word of Islamic (or Arabic origin that means “to fly.”
Can I sell physical goods on Kajabi?
Yes! In addition to the normal courses, you can also sell physical products on Kajabi. It is possible to join with Shopify to create a fully-functioning online store on Kajabi!
In terms of e-mail marketing Is it possible that Kajabi could be able to take over MailChimp?
Since Kajabi already has the tools for marketing via email built within the platform, it’s logical that it’s adequate to take over third-party apps such as MailChimp. However, if you do wish to utilize it, Kajabi still allows you to integrate with it and other applications as well.
Is Kajabi mobile-friendly?
Yes! Kajabi even offers an app for mobile devices to ensure that you and the members who have subscribed can access all your courses even while on the go. Haley Burkhead Kajabi Link
