A myriad of learning management systems (LMS) platforms come with various essential features that you can utilize when you write content that is meaningful. While there may be plenty of websites that allow you to make use of modern marketing tools to advertise your courses to your desired audience, others might not provide all those things. And while some offer easy-to-use tools for creating courses, there will also be few that may have an editing experience that is so complicated they turn off their users.
Within the sea of online course platforms There are some that offer not just an easy editing interface, but also a plethora of sales and marketing functions. Additionally, they also provide you with nearly everything you’d ever want including 24/7 support and training materials to top-quality analytics. All-in-one courses let you explore beyond your limits One of them that offer it effortlessly is Kajabi.
A Quick Look What is Kajabi? How To Use Kajabi Pipeline
Kajabi is an internet-based platform which lets you make and sell your courses to an customers. The company is advertised as an all-in-one solution and platform for edupreneurs, Kajabi offers edupren all walks of life with optimized and essential features needed to not just create a professional website for your courses but also allow them to grow to greater heights. Kajabi has been critically acclaimed and considered to be one of the most effective online learning platforms, with an overwhelming score from 4.6 out of five on Trustpilot.
What is it that makes Kajabi so popular and well-liked by its users? It’s true that there are plenty of aspects that make this platform extremely easy for anyone to use. It’s first and foremost the user-friendliness. From course creation all the way to marketing the majority of the Kajabi features have been designed so that they are digestible for people who are only beginning to get started in the world of e-learning. Most of them are also advanced, giving instructors the added edge over other instructors. In addition, it lets budding entrepreneurs like you run and develop an online course without having to go to another place if something else is missing. Kajabi has all the available equipment that one could need, living up its ‘one stop shop name.
What Can It Do? Do?
There are numerous methods that Kajabi can use as an all-in-one online course solution. We’ve put together a list in bullet form of the key features that you may want to keep an eye on when you’re thinking about it. In simple terms, Kajabi allows you:
- Create engaging and interactive courses using a variety of customizable tools including media files, templates you can select depending on your preferences;
- Create a professional website that can display your course materials and materials and blogs to keep your students informed about the latest developments;
- Make the most of the landing page, checkout pages, and other effective methods to increase your profits, further your reach over the boundaries, and generate higher conversion rates;
- Choose how you wish to invoice your courses and other services for your students, whether it’s one-time payments or a monthly subscription;
- Build effective sales funnels without any problems through the use funnel templates and funnel blueprints;
- Use its own marketing and analytics suite with e-mail marketing and CRM as well as automation tools;
- Create and manage your affiliate links, and
- Explore a variety of customer service, community and training tools and features, including the Kajabi University feature.
Famous Names that have Used Kajabi
Kajabi is trusted and used by more than 16,000 companies and big-name personalities. It’s the go-to choice for many of the most well-known people that are from various sectors, including online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands on thousands of courses accessed and explored by over 35 million students from all over the world. In the last time of writing Kajabi is generating more than $650million in sales since it was founded in 2010.
Kajabi’s Pricing Strategies
The three pricing plans Kajabi provides are very different from other online course creation services in that they’re more costly. With monthly rates that start at just $119, it’s no wonder that this can impede some people who might like to give it a try. However, when you consider the number of essential features already packed within each plan, the pricing is logically reasonable.
Kajabi’s pricing plans begin by offering the Basic plan priced at $149 per month or $119/month for billing annually. This plan lets you get to create three products, garner up to 1 000 active clients, and make websites that you are able to modify using the tools provided by Kajabi’s platform. Included are unlimited pages for landing websites, indefinite marketing e-mails, and unlimited access to useful resources, such as one-on-one customer support as well as Kajabi University.
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In addition to the Basic plan, there’s the Growth plan which is the platform’s most popular offer for $199 per month or $159/mo if paid annually, and the Pro plan, which costs $399 per month or $319/mo yearly and is packed with all the features you’d want when creating and selling your courses. Kajabi does not currently offer an option to pay for the plan. But a 14-day free trial is offered for each of the three plans. An extended trial that lasts for up to 30 days available on selected blogs. So if you wish to try the service and determine if Kajabi is the right fit for you, the limited trial offer is the best option.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The integrated marketing suite. Kajabi’s marketing suite in-house of tools, such as e-mail marketing and automation, are specifically designed to be optimized for business, and you won’t need to integrate with any other third-party service to do that!
- The sales funnel software. Another one of the platform’s best-selling points, the Sales Pipeline Builder lets you make use of proven and easily understandable blueprint templates – no need to be overly complicated!
- Customization without limits. From the creation of professional-looking courses up to the customized website, Kajabi lets you customize to your heart’s content – and even create your own brand from scratch.
- The simple and intuitive site as well as course editor. Making content with the website and course builder software has never been this easy and swift, and it requires less effort and time to finish the job.
- Unlimited integrations. Aside from native integrations that integrate with ten e-commerce, marketing, and analytics services, connection to Zapier’s app allows users to investigate and select among more than a thousand non-native platforms for better effectiveness.
- Establishing meaningful relationships with students and fellow instructors. Kajabi’s Community feature lets you connect with students in any of your courses. It also lets you network, connect, and share your joy with hundreds of teachers who happen to be in the same position as you.
The Cons – What We Do Not Like
- The steep pricing plans. Three pricing options offered by Kajabi cost more than the average monthly rate provided by other companies. There’s not a free option either.
- There is no built-in tool to issue certificates. You might need connect to a third-party certificate app if you plan to make custom-designed certificates of various types.
- Not enough tools for student-instructor engagement. We’re not happy about the absence of specific features, including proper discussion forums and the ability to randomly assign tests or assignments. How To Use Kajabi Pipeline
The Review of Kajabi’s features
User-Friendliness and Experience
One thing we like about Kajabi is the surprisingly easy user experience. First, the majority of the platform’s User Interface (UI) is well-organized. If you may notice on the screen menu, you’ll notice that all features are arranged into five main sections – Website Products, Sales Marketing, and People. The layout of the menu does not allow for obstruction, since some of the features that are related to the specific section can be collapsed. The UI design is very consistent and reflects Kajabi’s “all-in-one” trademark. You get to create your own landing page, alter your course, and communicate with your instructors on the same site.
It has a search assistant tool that comes in handy when you need to search for something that is difficult to find. The Kajabi Assistant is located at the top part of the dashboard, in the form as a “search bar it allows you to search for specific tools and products on the website by typing in the words. Like we said the courses and site builder sections can be dragged and dropped and make the process much easier without needing to learn how to navigate it. Kajabi has a smoother learning curve than several of its peers. It is also compatible with other languages than English in case you want to expose your content to broader audiences.
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Course Design and Engagement
Product Blueprints
Once you explore Kajabi’s course creation feature, you’ll be able to see a collection of product or course templates or, as the platform calls them, blueprints. Each blueprint for a product differs in terms of structure and design and can be easily modified to meet the needs of any instructor.
The blueprints listed are Mini Courses, Online Courses as well as Drip Courses. Mini Courses are short-form , quick courses, which are typically designed as a way to build brand recognition, while Online Courses are full-version types with a complete content structure designed for the “world-class” education experience. Drip courses on the other hand, are programs that are scheduled over a set series of weeks or days. Also known as Evergreen Training courses, it’s a much more convenient method of sharing your content if you and your students are busy with other things.
Kajabi may be known by many as a renowned premium course maker. But, aside from the courses, the blueprints let you make a membership site that allows your customers to access exclusive content as well as a coaching session lasting 12 weeks. The template is also blank where you can create your own course or product completely from the ground up!
Categories Posts, Categories, and Content Uploads
When you look into the course builder, you’ll notice the outline of the sections and lessons that have been automatically added if you choose any of the course blueprints. In Kajabi’s case, those parts and the lessons known as categories and posts, and vice versa. Posts are where you can insert different kinds of content, like text, videos and images, whereas the categories serve as folders in which the posts are stored.
It is also possible to include subcategories of posts within a category if you want to structure your content flexibly. You can also move and rearrange the outline. Kajabi accepts a variety of media and text files to include in your posts, including MP4 and MOV files, WAV and MP3 files, PDFs, and even Word documents. Upload any of them via your computer’s folders, or through file-sharing cloud platforms such as Google Drive and Dropbox. You can also duplicate and paste URLs of your video to your blog posts!
Like a few select platform for making courses, Kajabi allows you to make use of the feature of bulk uploads. As the name suggests, you can add all your files to your course in one tab. This one is handy, especially if you’re busy doing other important stuff.
Course Player Templates
Kajabi provides a selection of over 10 themes for courses. In contrast to other LMS platforms, where you’re allowed to select one or three themes, Kajabi lets you have the choice of selecting several themes to suit various products. Similar to the course outline creator, it’s simple to modify any of the themes to match your preferences. It is possible to incorporate specifics of your brand like your logo, images, and font designs into your course player in order to give it a a personal touch. How To Use Kajabi Pipeline
Questions and student interactions
Kajabi includes a quiz function called Assessments that allows you to make quizzes and assignments and include them as part of your curriculum. Assessments can be a great way to determine the extent to which your students gained from the course you’ve taught them. Through the assessment feature, you can choose between the three primary question types: multiple-choice, multiple-selection, and paragraph-style. You can even set an acceptable score to encourage your students to engage with your content.
Aside from that, it is also important to note that the LMS website also has been able to make strides in creating spaces for teachers and students to communicate. Through the Community feature, students have access to interact and comment on any of your courses through their dashboards. You can even write in your posts to discuss with other students your lessons from the past and your upcoming content. The community feature is available as a separate feature or as component of your member.
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Website Design and Customizability
Why share your course contents with your domain name or WordPress website when Kajabi provides the platform and tools you need to make one within the platform? Kajabi provides unlimited web hosting for 3 pricing options. The best part is that you’re guaranteed instant safety and security with the automatic SSL certification as well as a team to help maintain your site.
You also have the option to personalize your domain as well as choose from a range of unique, professional themes, all of which you can modify to your hearts content! This doesn’t stop there. If you’re an expert in edupreneurship and signed to the Growth plan and higher, you get to download custom-designed themes designed to meet your ever-growing needs as well as remove all Kajabi logos and substitute it with your custom-designed theme!
Page Builder
Just like the course builders we’ve talked about earlier, Kajabi’s page builder allows you to modify any of the given website themes with a suite of intuitive and easy-to-handle editing tools. After further exploration you’ll be presented with customizable sets of blocks and sections. They’re basically like those categories as well as posts from when we discussed how to build courses. Blocks are the elements that make up the content of the website which includes text, media files and clickable buttons. Sections are, however, are formed by multiple carefully-arranged blocks.
There are more than 40 pre-designed section templates that can be picked from the dashboard of the page builder. As we’re all glued to our smartphones and tablets it’s logical for Kajabi to make your website automatically adjust to a mobile-friendly layout. You can go an extra mile and select the elements of your website you want for your member learners to view. With all the tools you need to make your site look how you would like it to appear Kajabi’s page builders are not just incredibly flexible, but also easy to manage.
Blogging and Other Useful Website Features
Other LMS platforms may not provide this feature, but Kajabi allows you to make an area on your site dedicated to your blog where you can share updates and thoughts on your course content. If you want to make the most of your Kajabi-made site, the service provides you an area where you can do so without limits. It is possible to begin with posting blog content by making your own using an editor for text. It is possible to include SEO elements if you wish to have a wider reach, group your posts into different categories, and even customize how you want your entire blog section to look.
Kajabi’s built-in blogging features might not be on the same level as WordPress or Blogspot however, it does have enough tools to allow it to be managed. In addition, you can create podcasts that you could promote on your website. You may upload recordings of your podcast to be hosted on the website and distributed to the major podcast listening platforms such as iTunes Podcasts as well as Spotify. If you upload a podcast episode you can choose between two options: either release the podcast as a public one free of charge or create an exclusive private version that only your members are able to access. How To Use Kajabi Pipeline
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Marketing and Sales
A big part of what makes Kajabi so popular among edupreneurs is the variety of marketing and sales tools that are extremely user-friendly and easy for even those who aren’t marketing experts to utilize!
Email Marketing and Affiliate Marketing
A major draw for the crowd, Kajabi’s built in e-mail marketing function allows you to send e-mails related to your course and websites to your members who are subscribed students from the comfort of the platform. But you may be surprised by the fact that it goes beyond sending e-mails. With the help from Kajabi Automations, you get to create automated sequences of e-mails that are initiated by different types of user actions. For instance, if your student logs in successfully to one of your classes after checkout, a welcome e-mail will be automatically sent directly to the student’s inbox. If another course is not performing, an upsell is sent to suggest improvement How To Use Kajabi Pipeline
You can send as many e-mails to your campaigns as you want and schedule each of them in accordance to your preference. You can even select the members you want to receive these messages. The management of e-mails has never been so comprehensive yet easy to handle. In contrast to other LMS websites, Kajabi already provides you with marketing tools for e-mails. You will not require integrating with other third-party platforms to make things work.
Apart from that, Kajabi also has an affiliate marketing feature which allows you to designate certain members of yours as affiliates who can help advertise your website on your behalf. In addition to paying them the commission rate it is also possible to track their performance to determine how they can contribute to increasing your conversion and click rates. How To Use Kajabi Pipeline
Pipeline Builder
Another one of Kajabi’s overall notable features are its Pipeline Builder, where you can create custom marketing funnels with no overcomplicating problems. While other platforms provide similar features that require more effort and time however, this Pipeline Builder is designed to be so quick and easy that even those who aren’t experts are able to make the most of it. This amazing feature allows you to choose from a set of pre-made funnel blueprints or templates for pipelines. These include the following:
- Freebie – for whenever you’d like to offer an offer as a lead magnet to increase your list
- Sales Page OVO is a great option any time you wish to convince your intended public to buy your product by utilizing a sales page
- Product Launch OVO – to use any time you’re launching a course or another product
- Zoom Webinar OVO is a great option for occasions when you need to advertise your business through web-based training seminars
- Free Book OVO is a great resource for anytime you’d like to market your content an online book for free download.
- Coaching Campaign OVO – for when you’re trying to promote your courses through a series of coaching sessions
- Blank blueprint – for whenever you want to build an effective sales funnel right from the beginning
After you pick one of the blueprints for your pipeline Kajabi will automatically generate a set of pages and emails you’ll require to create an efficient sales funnel. You can alter the way you want your pipeline to appear to your target audience. You may even change the design of your checkout and landing pages, for example, to a different one – there is a library with more than 40 templates for landing pages that you can select from.
Optional Payment Options and Price
Kajabi allows you to integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your member students can get to choose one of them to pay for your courses. Stripe is a popular payment method that accepts debit and credit card transactions and certain e-wallet providers across the world. PayPal however, on the contrary on the other hand, is an option to subscribe as well as multi-payment plans. There aren’t any transaction fees on Kajabi’s part since all the money you earn are instantly transferred to your bank account.
For the pricing, Kajabi gives an array of options for you to choose from. You can choose to make your student pay for services at various time frames (one-time subscription, one-time, or several payments) or give them away to them for free. You also have the option to decide if you want to charge a specified price for a single product or multiple items, and establish specific dates for your customers can access within a given period of time. You can also create coupons to further motivate your target audience to buy any of your offers. How To Use Kajabi Pipeline
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Integrations with Third-Party Services
Kajabi is a host of built-in services needed to create and market your courses, but you also have the option of connecting to third-party applications to provide an added boost in functionality. Kajabi currently has ten native integrations, including the well-known analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful because it allows connections with hundreds more tools and third-party apps from e-commerce to user experience.
Customer Support and Training Resources
When it comes to customer support, Kajabi has a bigger advantage over the rest as it’s one of the few course creation platforms that offer 24/7 live chat assistance. Contrary to similar services that offer customer support, Kajabi’s team is always ready to help you whenever you’re struggling to create an online course or website, in addition to other crucial issues, anytime and wherever. However, it’s important to note that this 24/7 support is available to instructors that are on the Growth plan and above – for Basic users Live Chat support can be scheduled at certain times and times on weekdays. The approach of Kajabi’s customer support has been highly praised by many of the instructors who use it to create meaningful educational content. How To Use Kajabi Pipeline
As for tools for training, Kajabi gives the user a range of access to resources that you can learn and get used to. Kajabi Hero University Kajabi Hero University is packed with tutorials, classes and informational content that are specifically geared towards teachers and edupreneurs, to help them jumpstart or improve their standing in the field of course development. Additionally, you can attend every day Q&A webinars that feature prominent experts from various fields as guests, plus If you’re in search of additional information and tips, the help center will be there to help you in the right direction. In addition to Kajabi’s Hero University, there is an additional Kajabi Hero Rewards program, where course creators get rewarded with tons of sweet perks as they meet their objectives.
What Else is Missing in Kajabi?
Kajabi might be a fantastic all-in-one solution to create and promote your course content, but we have to look at a few crucial aspects that are not being addressed. Most of them would have been very useful to improve the experience. These are some of the things we would like to see included in Kajabi’s system soon:
- Built-in tools for issuance of certificates and certificates. While some offer this feature instructors who utilize Kajabi will often require a connection to third-party applications that specialize in issuing certificates, such as Accredible.
- More diversity in question types. While we are pleased with the system’s handling of assessment within courses, we’d like for the lack of options for question types – plus randomization of said types that is addressed as soon as possible.
- Additional payment options. At the time of writing there are only two options for transactions: Stripe and PayPal are accepted. In addition, we aren’t sure if there are limitations also.
- A public API key. This could have been helpful for creating custom integrations such as the ability to let your subscribers log in with the single sign-in option in other applications.
Alternatives to Kajabi
Kajabi may have essentially most of the features any aspiring Edupreneur would ever want to have. But due to its high price plan, and the lack in features it could make some people turn away. If you’re looking for alternatives that share similarity in comparison to Kajabi in terms of performance and reliability we’ve listed a few worthy competitors you might think about when making your choice. How To Use Kajabi Pipeline
- New Zenler is an online course platform that provides all-in-one services similar to Kajabi. The only major distinction is in the cost that starts at $67/month You are able to create unlimited courses and market to your target audience without having to worry about breaking the bank!
- Podia does not just claim to be a creator-friendly platform. It’s also very easy to use, and much more user-friendly than Kajabi! While you get to make use of marketing features Podia is much less heavy than the other. However, when you consider the budget-friendly price range we can understand the ways Podia is a great choice for DIY entrepreneurs getting into the business.
- While Kajabi does not have credentials or sophisticated quiz functions, Thinkific makes up for the shortcomings. With a beginner-friendly price range It certainly has greater features that the other, and this includes live-taught courses as well as a built-in app integrations store.
- Teachable is similar to Thinkific in the manner it operates. However, we must appreciate how the former can incorporate additional payment options, as it accepts Google Pay and Apple Pay two gateways that Kajabi is not able to offer. It also lets you utilize one-on-one coaching as well as other essential features.
Conclusion
Overall, Kajabi successfully knocks it out of the park by having nearly all the features that most edupreneurs can utilize. It certainly has the basic features that everyone needs to be able to create a professional-looking web pages to the fantastic built-in marketing suite with the addition of simple plans for sales funnels, as well as effective e-mail marketing tools.
There could be some tools missing for example, the issue of certificates in particular. With a high cost, it may not be the best choice among the budget-conscious. We do recognize that even though Kajabi performs well in being an all-in-one solution for creating courses, it will always have limits. However, that doesn’t stop it but it is a popular choice among established entrepreneurs and creators!
If you’re looking for an LMS that offers everything you require on one platform, Kajabi is something you ought to seriously consider.
FAQ How To Use Kajabi Pipeline
What is the meaning of Kajabi translate to?
The word “Kajabi” derives from a word of Islamic (or Arabic origin, which translates to “to take flight.”
Do I have the ability to sell physical items on Kajabi?
Yes! Aside from the usual programs, you can sell physical items on Kajabi. You can also integrate with Shopify to set up a fully functioning e-commerce shop on the platform!
Concerning e-mail marketing, is it possible that Kajabi could be able to replace MailChimp?
Because Kajabi already includes E-mail marketing tools integrated within the platform, it’s natural that it’s adequate to take over third-party apps like MailChimp. However, if you do wish to utilize the platform, Kajabi still allows you to integrate with it and other apps as well.
Is Kajabi mobile-friendly?
Yes! Kajabi even offers an app that can be downloaded on mobile so that you and your subscribers have access to all course content even when you’re in the move. How To Use Kajabi Pipeline
