Many learning management system (LMS) platforms offer various crucial features that you can utilize when creating content of high quality. While there may be plenty of websites that allow you to make use of advanced marketing tools to advertise the courses you offer to your intended audience, others might not provide all these features. Although some sites provide simple-to-use course-building tools, there will also be some that have an editing experience so complex that it turns off its users.
Within the sea of online course platforms There are some which offer more than just the basic editing interface but also a plethora of sales and marketing functions. And on top of that, they also offer nearly everything you could think of such as 24/7 assistance and training tools to top-of-the-line analytics. All-in-one platforms for courses allow you to go beyond the limits of your abilities One of them that provide it is Kajabi.
At a Glance: What is Kajabi? Kajabi And Multisite
Kajabi can be described as an online service that lets you create and sell your course content to your student audience. Branded as an all-in-one service that provides entrepreneurs from all aspects of their lives with the most efficient and essential features needed to not just create a professional site for your courses, but also allow them to grow to new heights. Kajabi has been praised by the media and regarded as one of the most effective online course platforms, gaining an overwhelmingly positive rating from 4.6 out of five on Trustpilot.
What makes Kajabi so popular and well-received among its users? There are many reasons that make the platform extremely easy for anyone to utilize. First, it’s the ease of use. From the course creation to marketing and sales the majority of Kajabi’s aspects have been designed so that they are accessible to those who are new in the e-course world. A majority of them are advanced, giving administrating instructors an advantage over other instructors. Lastly, it lets budding entrepreneurs like you to run and create a course-making business without having to travel to another place if something else is not available. Kajabi offers all the tools that anyone could require, living up its ‘one stop shop label.
What does it let you do? Do?
There are many kinds of ways that Kajabi lets you use as an all-in-one online course solution. We’ve put together a list in bullets, of its important attributes that you ought to watch out for in the event you’re considering the option. In simple terms, Kajabi allows you:
- Create engaging and interactive classes using a range of tools for customizing such as media files, templates that you can choose according to your preference;
- Create a visually appealing website to house your course contents and materials along with blogs to keep your students informed about what’s new.
- Effectively utilize landing pages, checkout pages, and other effective methods to increase your profits, further your reach beyond the limits, and generate higher conversion rates.
- Decide how you would like to invoice your courses and other products to your students – whether it’s a one-time payment or a monthly subscription
- Build effective sales funnels without any issues by making use of funnel blueprints and templates;
- Use its own marketing and analytics suite that includes email marketing and CRM as well as automation tools;
- Manage and create your affiliate links; and
- Explore a wide variety of customer service, community and training materials, with the addition of Kajabi University.
The Big Names Who Have Utilized Kajabi
Kajabi is used and trusted by over 16,000 businesses and big-name personalities. It’s the choice of some of the well-known names who come from different sectors, like the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands of courses accessed and explored by over 35 million students across the globe. At the time of time of writing Kajabi is generating more than $650million in revenue since it was founded in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi provides are different than other online course creation tools in that they’re more expensive. With monthly costs that begin as low as $119, it’s no wonder that this can impede some people who want to give the service a shot. With the abundance of essential features already packed into every plan, the price is understandably reasonable.
Kajabi’s pricing plans start by offering the Basic plan priced at $149 per month or $119/mo if billed annually. In this plan, you are able to design three products, reach an maximum of 1 000 active clients, and make your own website you can modify using the tools provided by Kajabi’s platform. Included are unlimited pages for landing pages, unlimited marketing e-mails, and unlimited access to helpful resources, including one-on-one customer support as well as Kajabi University.
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In addition to the Basic plan, there’s the Growth plan, which happens to be the most sought-after plan on the platform for $199 per month or $159/month if you pay annually, and the Pro plan, which costs $399 per month or $319/month annually, which is filled to the brim with all the features you could ask for when it comes to creating and selling your courses. Kajabi is currently not offering any free plans. However, a 14-day no-cost trial is available on each of the three plans. A longer trial of as long as 30 days available on certain blogs. If you wish to test the waters to determine if Kajabi is the best choice for you, the short trial offer is the best option.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The built-in marketing suite. Kajabi’s in-house marketing suite of tools, such as automated e-mail marketing, and automation are designed to be designed for businesses, so you won’t need to integrate with third-party solutions for that!
- The software that creates sales funnels. Another one of the platform’s best-selling points, the Sales Pipeline Builder lets you make use of well-tested and understood blueprint templates – no need to overcomplicate yourself!
- The ability to customize without limitations. From the creation of professional-looking courses down to the custom domain, Kajabi lets you customize according to your own preferences – and even create your own brand from the ground up.
- The simple and intuitive site and course editors. Making content using the site and the course creator software was never this easy and swift, and it requires less effort and time to complete the task.
- Unlimited integrations. Aside from native integrations that integrate with the ten marketing, e-commerce and analytics tools, connecting to Zapier’s app lets you to look and select among more than a thousand non-native platforms that can improve your efficiency.
- Establishing meaningful relationships with your students and instructors. Kajabi’s Community feature allows you to interact with students in any of your courses. You can also make connections, network and celebrate with a multitude of teachers in the same shoes as you.
The Cons – What We Don’t Like
- The steep pricing plans. Kajabi’s three pricing plans are higher than the average monthly rate offered by other services. There’s no free plan available as well.
- There are no built-in tools for issuance of certificates. You might need to connect to a third party certificate app if you plan to make custom-designed certificates that are of different types.
- There aren’t enough tools to facilitate student-instructor engagement. We don’t appreciate the lack of specific features, like adequate discussion forums, as well as the ability to randomly distribute quizzes or assignments. Kajabi And Multisite
An Overview of the Kajabi Features
User-Friendliness and Experience
One thing we love one thing we like about Kajabi is its surprisingly simple user experience. One of the reasons is that the User Interface (UI) is structured. If you look at the dashboard menu, you will notice that all features are arranged into five main sections – Website, Products, Sales, Marketing and People. The layout of the menu leaves no space for obstruction, since some of the aspects that belong to a specified section are collapsible. The UI layout is very consistent, reflecting Kajabi’s ‘all-in-one’ hallmark. You get to create an online landing page, change your course, and even engage with other instructors through one website.
It has a search assistant tool that can be useful whenever you want to look for something that may be hard to find. The Kajabi Assistant can be found in the top of the dashboard in the shape as a “search bar and it lets you look for specific tools and products within the site by entering the search terms. Like we said the courses and site builder sections can be dragged and dropped, making the process simpler without needing to learn how to navigate it. Kajabi is more user-friendly and has a less arduous learning curve compared to a couple of its contemporaries. It is also compatible with other languages than English if you wish to present your content to wider audience.
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Course Design and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation feature, you’ll quickly come across a variety of course or product templates or the way it calls them blueprints. Each blueprint for a product differs in terms of structure and design and is readily tailored to fit any instructor’s needs.
Included among the listed blueprints are Mini Courses and Online Courses and Drip Courses. Mini Courses are short-form , quick courses, which are typically designed as a way to build the brand’s value, whereas online Courses are full-version versions with a full content structure created to offer a “world-class” educational experience. Drip courses, on the other hand, are courses which are planned over the course of a specified number of weeks or days. Also called Evergreen Training courses, it’s an efficient method of sharing your content if you as well as your students are occupied with other things.
Kajabi may be known by many as a renowned premium course-maker. But, aside from the courses, the blueprints also allow you to create a membership area where your customers can enjoy exclusive content as well as a coaching session lasting 12 weeks. There’s also a blank template where you can create your own course or product completely from the ground up!
Categories, Posts, and Content Uploads
As you further explore the course builder, you’ll see the outline of the sections and lessons that were automatically included when you select one of the blueprints for your course. In Kajabi’s case, those segments and classes are referred to as groups and posts and vice versa. The posts are where you insert various types of content including text, video, and images, while the categories serve as folders for the posts that are stored.
It is also possible to include subcategories of posts under the same category, if you wish to arrange your content in a flexible way. You can also move and rearrange the outline. Kajabi accepts a wide variety of text and media files that can be used to add to your posts. These include MOV and MP4 files MP3 and WAV files, PDFs as well as Word documents. You can upload all of them directly via your computer’s folders, or through file-sharing cloud platforms such as Google Drive and Dropbox. You can copy and paste existing URLs of your videos to your blog posts!
As with a handful of other course-making platforms, Kajabi allows you to use the feature of bulk uploads. Like the name implies it allows you to upload all the files you have uploaded to your courses on one page. This one is handy especially when you’re working on other things.
Course Player Templates
Kajabi offers a lineup of over 10 course player themes. Unlike other LMS platforms that only allow you to be allowed to select one or three themes, Kajabi lets you have the choice of selecting various themes for the different products. Like the outline creator, it’s easy to customize any of the themes to suit your personal style. It is possible to incorporate specifics of your company’s image like your logo images, fonts, and design into your course player to cultivate your own personal style. Kajabi And Multisite
Questions and student interactions
Kajabi offers a quiz feature called Assessments where you get to create quizzes and assignments and add them as part of your course. Assessments are an effective way to assess the extent to which your students gained from the course you’ve taught them. Through the assessment feature, you get to choose from three different question types: multiple-choice, multiple-selection, and paragraph-style. You can even create a passing score to motivate your students to be more engaged with your content.
In addition in addition, it is also important to note that the LMS website also has been able to make strides in creating spaces for students and teachers to connect. With the Community feature, your learners are given access to interact and comment on any of your courses through their dashboards. It is possible to write your blog posts for discussion with other students your lessons from the past as well as your future content. The community feature can be accessed either as a standalone product or as an element of membership.
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Website Design and Customization
Why share your course contents to your web domain as well as WordPress website when Kajabi offers the platform and tools you need to make one within the platform? Kajabi offers unlimited web hosting across all 3 pricing options. What’s great about this is you’re guaranteed instant safety and security with the automatic SSL certification as well as a team to help maintain your site.
Additionally, you have the freedom to customize your domain, as well as choose from a range of premium, unique themes, which you can customize to your heart’s content! The possibilities don’t end there: If you’re an expert in edupreneurship and are a member of the Growth plan or higher you can import custom-made themes built to meet the ever-changing needs of your business as well as eliminate all Kajabi brand names and then replace that with your own!
Page Builder
Just like the course builders we’ve talked about previously, Kajabi’s page builders allows you to modify any of the given themes on the website using a variety of easy-to-use and user-friendly editing tools. After further exploration, you will be greeted with sets of blocks that can be customized and sections. They’re essentially like post categories, and categories that we’ve discussed when we’ve discussed how to build courses. Blocks are the elements that make up the site’s content which includes text, media files or clickable icons. Sections on the other hand are made up of multiple neatly-arranged blocks.
There are over 40 pre-designed sections templates that can be picked from the page builder’s dashboard. We’re all hooked to our phones and tiny tablets nowadays it is logical for Kajabi to let your site automatically adjust to a mobile layout. It’s even possible to go the extra mile and select the element of your site you would like for your members to see. With all the necessary tools to build your site however you want it to appear Kajabi’s page builders are not just extremely flexible, but also fast to use.
Blogging and Other Website Features
Other LMS platforms may not provide this feature, however Kajabi lets you create sections of your website specifically for your blog. There, you can post comments and updates on the content of your course. If you’re looking to make the most the Kajabi-made website it provides a space where you can publish your content without restriction. It is possible to begin with posting blog content by making your own using an editor for text. It is possible to incorporate SEO elements if you’d like to reach a larger audience and organize your blog posts into different categories, and even customize how you would like your blog’s entire section to appear.
Kajabi’s built-in blogging features may not be as on par as WordPress or Blogspot However, it comes with enough tools to allow it to be managed. You can also create podcasts to promote on your site. You can upload audio recordings of your podcast that will be hosted on the website and distributed to major podcasting platforms like the Apple Podcasts platform and Spotify. When you upload a podcast episode there are two choices: publish it as a public podcast for free or make an exclusive private version that only your users are able to access. Kajabi And Multisite
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Marketing and Sales and Marketing
A big part of what makes Kajabi so popular with edupreneurs is its array of marketing and sales tools that are supremely easy and straightforward to even non- marketing experts to make use of!
Email Marketing and Affiliate Marketing
A major draw for the crowd, Kajabi’s built-in E-mail marketing functions allow users to send out e-mails about your course and website to your subscribers students within the comforts of the platform. But you may be surprised that it can do more than just send e-mails. With the aid from Kajabi Automations, you get to automate sequences of e-mails that are initiated by different types of user actions. For instance, if your student successfully logs into one of your courses following the checkout process, a welcome email will be automatically sent to their inbox. If another course is not performing, an upsell is sent to suggest an improvement Kajabi And Multisite
You can create as many emails to the campaign you want and then schedule them according to your preferences. You can choose which members of your group are eligible to receive those messages. E-mail management has never been more complete and easy to manage. In contrast to other LMS sites, Kajabi already provides you with marketing tools for e-mails. You will not require integrating with other third-party platforms in order to make it work.
Aside from that, Kajabi also has an affiliate marketing feature which allows you to designate some of your members as affiliates who can help advertise your website on your behalf. Alongside paying them a commission and monitoring their performance to gauge how they can contribute to increasing your conversion and click rates. Kajabi And Multisite
Pipeline Builder
Another one of Kajabi’s overall top features are the Pipeline Builder, where you can create custom marketing funnels that do not have any overly complicated problems. While other platforms offer similar features, which require more effort and time, the Pipeline Builder is designed to be so quick and easy that even beginners are able to make the most of it. This feature is stunning and lets you choose from a set of pre-made funnel designs or pipeline blueprints. This includes:
- Freebie – for whenever you’d like to offer an offer as a lead magnet to grow your database.
- Sales Page OVO is a great option when you need to persuade your audience to buy your product by utilizing a sales page
- Product Launch OVO is a great option for whenever you’re launching a course or other product
- Zoom Webinar OVO – for whenever you want to promote your products through web training seminars
- Free Book OVO – for whenever you want to showcase your content an online book for free download.
- Coaching Campaign OVO is for any time you’re promoting your courses by means of an array of coaching sessions
- Blank plan – to use whenever you’d like to construct the sales funnel you want from the beginning
After you pick one of the blueprints for your pipeline Kajabi will automatically generate a set of pages and e-mails that you’ll have to put together to make an efficient sales funnel. You can alter the way you wish your funnel to look to your customers. You may even change the design of your landing and checkout pages, for example changing the design to a different theme There is a library full of 40+ pages templates you can choose from.
Optional Payment Options and Price
Kajabi lets you seamlessly integrate with payment gateways like Stripe and PayPal so that your member students can get to choose one of them to pay for your classes. Stripe is the most popular payment option that accepts debit and credit card transactions and certain e-wallet providers across the world. PayPal however, on the contrary side, is an alternative for subscribers as well as multi-payment plans. There aren’t any fees for transactions on the part of Kajabi since all the money you earn are immediately sent into your account at the banks.
When it comes to the pricing, Kajabi offers customers a variety of pricing options to choose from. You can either charge your students for your services at different times (one-time or subscription and multi-payments) or hand them out to them for free. You also have the option to decide if you want to charge a specific amount for a single item or for a variety of items, and set specific dates that your students can access your products within a certain timeframe. Additionally, you can create coupons to further motivate your customers to purchase the products you offer. Kajabi And Multisite
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Integrations to Third-Party Services
Kajabi has a variety of built-in services needed to create and market your courses, but you also have the option to connect to other third-party applications for an added boost in functionality. The platform currently supports ten native integrations, including the well-known analytics service Google Analytics and app automation service Zapier. Zapier can be extremely helpful as it helps establish connections with hundreds more third-party apps and tools including e-commerce and user experience.
Training and Customer Support Resources
In terms of customer service, Kajabi has a bigger advantage over its competitors because it’s among the few course creation platforms that offer 24/7 live chat support. Contrary to similar services that offer customer support, Kajabi’s team is available to assist you if you’re having difficulties in creating an online course or website, in addition to other crucial issues, anytime and anywhere. However, it’s important to mention that this 24-hour feature is available for instructors who are subscribed to the Growth plan up to for basic users live chat is available at specific times and on certain days during the day. However, Kajabi’s method of customer support has been highly praised by many who use it to develop meaningful courses. Kajabi And Multisite
In terms of tools for training, Kajabi gives an array of options to resources that you can master and then become proficient with. Its Kajabi Hero University is packed with courses, tutorials, and informative content especially targeted at educators and edupreneurs, to help them get started or increase their position in the world of course design. You’re also invited to every day Q&A webinars that feature prominent experts from various fields as guests, plus, if you’re looking for more advice and tricks, the help center will be there to help you in the right direction. Alongside Kajabi’s Hero University, there is also a Kajabi Hero Rewards program, where course creators get rewarded with tons of sweet perks as they achieve their goals.
What Else is Missing in Kajabi?
Kajabi may be a great all-in-one platform to develop and promote your course content however, we must look at a few crucial aspects that are missing. Most of them would have been extremely helpful to improve the experience. These are some of the things that we wish would be included in Kajabi’s system soon:
- Built-in tools to issue certificates and other credentials. While some provide this service, instructors who use Kajabi will often need to connect to third-party software which specialize in issuance of certificates, like Accredible.
- More diversity in question types. While we appreciate the platform’s handling of assessments within courses, we’d like for the lack of question type options and the randomization of those types – to be addressed soonest.
- Additional payment options. At the time of writing only transactions made through Stripe as well as PayPal can be accepted. Not only that, but we don’t appreciate how there are certain limits too.
- A public API key. This could be useful for creating custom integrations for example, having your students who have subscribed to your service sign in using the single sign-in feature with other apps.
Alternatives to Kajabi
Kajabi might have the most of the features any aspiring Edupreneur could dream of. But with the steep price plan and a certain lack in terms of functionality, the site might turn some people off. If you’re looking for alternatives with similarity in comparison to Kajabi with regards to reliability and performance We’ve provided a list of worthy competitors that you may be considering when making your choice. Kajabi And Multisite
- New Zenler is an online course platform that provides all-in one solutions similar to Kajabi. The only major difference is the price that starts at $67/month, you can create unlimited courses and sell to your target audience without having to worry about breaking the bank!
- Podia does not just claim to be user-friendly. It’s also extremely simple to use, and much more user-friendly than Kajabi! Although you can benefit from marketing features, it’s much lighter than Kajabi. But considering the very budget-friendly cost, we can imagine how Podia is a great choice for DIY entrepreneurs getting into the business.
- While Kajabi does not have credentials or more advanced features for quizzes, Thinkific makes up for the shortcomings. With a beginner-friendly price range It certainly has higher-end features than the other has which includes live lesson courses and a built-in app integrations store.
- Teachable is identical to Thinkific in the way it functions. However, it is important to understand how Teachable is able to incorporate additional payment options, as it can support Google Pay and Apple Pay two gateways that Kajabi doesn’t have. Additionally, it allows one-on-one training and other key features.
Conclusion
In the end, Kajabi successfully knocks it out of the park by offering a wide range of tools that most entrepreneurs use. It sure does offer all the features you need to be able to design a professional website , to the impressive integrated marketing suite that includes the inclusion of easy-to-understand sales funnel blueprints and efficient email marketing tools.
There may be a few tools that are missing like the issue of certificates specifically. Also, with its high price tag, it may not be the best choice for the budget-conscious. We do recognize that even though Kajabi performs well in being an all-in-one solution for creating courses, it will always have limitations. However, that doesn’t stop it but it is an extremely popular choice for established entrepreneurs and creators!
If you’re looking to find an LMS that can provide everything you require in one place, Kajabi is something you must seriously look into.
FAQ Kajabi And Multisite
What does the word Kajabi refer to?
The term “Kajabi” derives from the word “Kajabi,” which is of Islamic (or Arabic origin which means “to fly.”
Can I sell physical goods on Kajabi?
Yes! Apart from the standard courses, you can also sell physical products on Kajabi. It is possible to join with Shopify to create a fully-functioning online store on the platform!
Regarding marketing via e-mail, is it possible that Kajabi could be able to take over MailChimp?
Because Kajabi already comes with e-mail marketing tools built within the platform, it’s logical that it’s sufficient to replace third-party applications like MailChimp. If you do intend to make use of the platform, Kajabi still allows you to connect it with other apps as well.
Does Kajabi mobile-friendly?
Yes! Kajabi also has a mobile app for you and the members who have subscribed can access your entire courses even while on the go. Kajabi And Multisite
