A myriad of learning management systems (LMS) platforms offer various important features can be utilized when you write content that is meaningful. While there could be a lot of websites that allow you to make use of modern marketing tools to market the courses you offer to your intended audience, others might not provide all those things. And while some offer easy-to-use tools to build courses, there’ll be a few that provide editing options so complicated that they turn off their users.
In the sea of e-course platforms, there are a few which offer more than just a simple editing interface, but also a plethora of sales and marketing functions. And on top of that, they also provide you with nearly everything you’d ever want, from 24/7 help and training resources to top-notch analytics. All-in-one courses let you discover the world beyond your boundaries and one of the platforms that offer it effortlessly is Kajabi.
In a nutshell: What is Kajabi? Kajabi Design
Kajabi is an online platform that lets you develop and market your course content to your student audience. It is marketed as a complete service, Kajabi provides edupreneurs from all walks of life with optimized and essential features needed to not just create a professional website for your courses but help them rise to higher levels. Kajabi has been critically acclaimed and regarded as one of the most effective online course platforms, gaining an overwhelming score from 4.6 out of five on Trustpilot.
What makes Kajabi so well-liked and appreciated by its users? It’s true that there are plenty of reasons that make the platform extremely easy for anyone to use. Firstly, it’s the extreme ease of use. From course creation all the way to marketing and sales, nearly all of Kajabi’s aspects can be digestible even for those who are just getting started in the world of e-learning. Most of them are also advanced, giving instructors an advantage over other instructors. Lastly, it lets budding entrepreneurs like you to run and create an online course without having to travel elsewhere if anything else is missing. Kajabi offers all the tools that anyone could require, living up to its ‘one-stop shop name.
What Can It Do? Do?
There are numerous options that Kajabi allows you to create an all-in-one e-learning solution. We’ve made a list in bullets, of its important characteristics that you might want to be aware of if you’re considering it. In essence, Kajabi allows you:
- Create engaging and interactive courses using a variety of tools for customizing, media files, and templates you can select depending on your preferences;
- Build a presentable website to present your course content and other products along with blogs to keep your students informed about what’s new.
- Effectively utilize websites, landing pages and checkout sites and other viable ways to improve your profits, further your reach to the limit, and generate higher conversion rates;
- Decide how you would like to bill your courses and other services to your students – whether it’s one-time payments or a subscription for a month;
- Design and build effective sales funnels without any issues by making use funnel templates and funnel blueprints;
- Use its own marketing and analytics suite with e-mail marketing as well as CRM and automated tools.
- Manage and create your affiliate links.
- Explore a variety of customer service, community, and training resources, with the addition of the Kajabi University feature.
Big Names That Have Used Kajabi
Kajabi is used and trusted by more than 16,000 organizations and celebrities. It’s the go-to choice for several well-known personalities who come from different sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is the home of thousands on thousands of courses which are accessed and explored by more than 35 million students from across the globe. As of this writing, Kajabi is generating more than $650million in sales since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing plans Kajabi provides are different from other online course creation services in that they’re more costly. With monthly rates that start as low as $119, it’s not surprising that it can be a hindrance for some who would want to give the service a shot. But considering the huge amount of features that are included within each plan, the pricing is reasonable.
Kajabi’s pricing plans begin with the Basic plan, which costs $149 per month or $119/month for billing annually. This plan lets you can create three products, reach up to 1,000 active customers, and make a website that you can customize with tools fully provided by Kajabi’s platform. Included are unlimited landing websites, indefinite marketing e-mails and access to unlimited valuable resources, including one-on one customer support as well as Kajabi University.
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Apart from The Basic Plan, there is the Growth plan which is the most sought-after plan on the platform with a monthly cost of $199 or $159/mo if paid annually, as well as the Pro plan at $399 monthly or $319/mo yearly, which is filled with every feature you’d like when you are designing and selling your course. Kajabi is currently not offering a free plan option. There is however a fourteen-day free trial is available on each of the three plans. A longer trial of for up to 30 days also offered on select blogs. So if you wish to try the service and determine if Kajabi is the best choice for you, the limited trial offer is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The built-in marketing suite. Kajabi’s own marketing suite of tools, including automated e-mail marketing, and automation are specifically designed to be optimized for businessuse, and it isn’t necessary to integrate with any other third-party service for that!
- The software that creates sales funnels. Another one of the most popular features on the platform The Sales Pipeline Builder lets you make use of well-tested and understood blueprint templates – no need to overcomplicate yourself!
- The ability to customize without limitations. From designing professional-looking course websites all the way to the custom website, Kajabi lets you customize according to your own preferences – and even build your brand from scratch.
- The simple and intuitive site as well as course editor. Making content with the website and course creator software was never so easy and swift, and it takes less time and effort to get everything done.
- Unlimited integrations are endless. Apart from native integrations to ten e-commerce, marketing, and analytics solutions, connecting to Zapier’s app lets you to look and select among more than a thousand non-native platforms that can improve your efficiency.
- Making lasting connections with students and fellow instructors. Kajabi’s community feature lets you interact with students who are enrolled in any of your courses. You can also network, connect, and celebrate with tons of teachers who happen to be similar to you.
The Cons – What We Don’t Like
- The pricey pricing plans. Kajabi’s three pricing plans are higher than the average monthly rate provided by other companies. There’s no free plan available neither.
- There is no built-in tool to issue certificates. You might need to connect to a third-party certificate app if you plan to create custom-made ones that are of different types.
- Insufficient tools for instructor-student engagement. We aren’t happy with the absence of specific features, including adequate discussion forums, as well as the ability to randomize tests or assignments. Kajabi Design
The Review of Kajabi’s features
Easy of Use and Experience
One thing that we like the most about Kajabi is the surprisingly easy user experience. First, the majority of the platform’s User Interface (UI) is structured. If you look at the screen menu, you’ll find that all the features are organized into five main sections – Website Products, Sales, Marketing and People. The design of the menu is clear and free of clutter, as some elements that are associated with specific sections are able to be collapsed. The UI style is very uniform that reflects Kajabi’s “all-in-1” trademark. You can build a landing page, modify your course, and communicate with your instructors on the same site.
It has a search assistant tool that comes in handy anytime you’re looking for something that may be difficult to locate. The Kajabi Assistant is found at the top part of the dashboard, in the form as a “search bar and allows you to search for tools and items within the website by typing in the search terms. Like we said the site builder and course builder sections can be moved and dropped, making the process simpler without needing to learn how to navigate the site. Kajabi is a more streamlined learning curve than a couple of its contemporaries. It is also compatible with other languages than English for those who want to share your content with broader audiences.
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Course Creation and Engagement
Product Blueprints
If you take a look at Kajabi’s courses design feature, you will quickly come across a variety of course or product templates, or the way it refers to them, blueprints. Each blueprint for a product varies in structure and type and is readily tailored to meet the needs of any instructor.
Included among the listed blueprints are Mini Courses as well as Online Courses and Drip Courses. Mini Courses are short-form quick courses that are usually created as a means of gaining brand value, while online Courses are full-version versions that have a complete structure of content created to offer the “world-class” learning experience. Drip courses, on other hand, are courses that are scheduled for an established period of weeks or days. Also called Evergreen Training courses, it’s a much more convenient method of sharing your content when you or your students are busy with other activities.
Kajabi is known to many as a renowned premium course-maker. However, in addition to the courses, the blueprints let you make a membership site that allows your customers to access exclusive content and a coaching session for 12 weeks. There’s also a blank template that allows you to create your own course or product from scratch!
Categories, Posts, and Content Uploads
As you further look into the course builder, you’ll notice the outline of the sections and lessons that have been automatically added if you choose one of the blueprints for your course. In Kajabi’s case, those segments and classes are called categories and posts, or. Posts are where you insert various kinds of content, including text, video images, and text, while the categories serve as folders where the posts are kept.
You can also include subcategories for posts in one category in order to organize your content more flexiblely. You may also alter the outline by dragging it around. Kajabi accepts a variety of media and text files that can be used to add to your posts, such as MP4 and MOV files, WAV and MP3 files, PDFs, and even Word documents. Upload any of them through your computer’s folders or file-sharing cloud platforms such as Google Drive and Dropbox. You can also copy and paste existing URLs of your videos to your blog posts!
Like several other platform for making courses, Kajabi allows you to utilize the bulk upload feature. As the name suggests that you can upload all the files you have uploaded to your courses in one page. This is a great option especially when you’re doing other important stuff.
Course Player Templates
Kajabi has a variety of more than 10 themes for courses. In contrast to other LMS platforms, where you’re allowed to select only one of three theme options, Kajabi lets you have the freedom to choose different themes for various products. Similar to the course outline creator, it’s simple to alter any theme to match your preferences. You can even incorporate details of your company’s image including logos or images as well as font designs , into your course player in order to give it a an individual touch. Kajabi Design
Questions and student interactions
Kajabi offers a quiz feature called Assessments where you get to make quizzes and assignments and include them as part of your curriculum. Assessments are an effective way to determine if your students learned something from the lessons you’ve provided them. Through the assessment feature, you can choose from three different question types: multiple-choice, paragraph-style, and multiple-selection. You can even set a passing score to motivate your students to be more engaged with your material more.
Apart from that in addition, in addition, the LMS website has been able to make strides in creating areas for teachers and students to interact. Through the Community feature your students are able to comment and interact with all of your courses on their dashboards. You can also write your posts to discuss with the rest of them your previous lessons and your upcoming content. The community feature is offered as a separate item or as a part of your membership.
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Website Design and Customizability
Why should you upload your course materials to your web domain as well as WordPress web site when Kajabi provides the platform and tools you need to build one on the platform? Kajabi provides unlimited web hosting for the three plans of pricing. What’s awesome about it is you’re guaranteed immediate security and security through an automated SSL certification, as well as a team to help maintain your site.
You’re also given the liberty to modify your domain as well as choose from a range of professional, one-of-a-kind themes that you can modify to your heart’s content! This doesn’t stop there. If you’re an expert edupreneur and are a member of the Growth plan or higher you are able to use custom-designed themes that are built to meet the ever-changing needs of your business as well as eliminate any Kajabi brand names and then replace it with your personal brand!
Page Builder
Like the course builders we’ve talked about earlier, Kajabi’s page builder lets you modify any of the available website themes with a suite of user-friendly and intuitive editing tools. After further exploration, you will be greeted with customizable sets of blocks and sections. They’re similar to those categories as well as posts from when we’ve discussed how to build courses. Blocks are referred to as the elements that make up the content of the website, such as text, media files, or clickable icons. Sections, on the other hand, are formed by multiple well-arranged blocks.
There are over 40 preset sections templates that you can pick from the dashboard of the page builder. We’re all hooked to our smartphones and tablets it’s logical for Kajabi to let your site automatically adapt to a mobile-friendly layout. It’s even possible to go the extra mile by choosing the element of your site you would like members to see. With all the necessary tools to create your website as you wish it to look Kajabi’s page builders are not just extremely flexible, but also fast to use.
Blogging and Other Website Features
Other LMS platforms may not have this feature, but Kajabi allows you to make sections of your website that is dedicated to your blog, where you can share updates and thoughts on your course content. If you’re looking to get the most of your Kajabi-made site, the service provides you the opportunity to do so without limits. It is possible to begin with posting blog content by making one with Text Editor. You may include SEO elements if you wish to have a wider reach or group your posts into various categories, and even alter the way you would like your blog’s entire section to look.
Kajabi’s built-in blogging capabilities may not be as up to with WordPress or Blogspot, but it has enough tools to be manageable. Additionally, you can also create podcasts that you can promote on your site. You can upload the recordings of your podcasts to be hosted on the site and distributed to the major podcast listening platforms such as Apple Podcasts and Spotify. If you upload an episode of your podcast there are two options: either release it as a podcast that is public free of charge or create an exclusive private podcast which only your subscribers have access to. Kajabi Design
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Marketing and Sales
One of the reasons that make Kajabi so well-liked among entrepreneurs is its slew of marketing and sales tools that are highly easy and straightforward to even non- marketing experts to use!
Email Marketing and Affiliate Marketing
A huge draw among the masses, Kajabi’s built-in e-mail marketing function allows you to send emails about your course and website to your subscribed member students while seated on the platform. However, you might be amazed that it does more than sending e-mails. With the aid with Kajabi Automations, you get to create automated sequences of emails that are triggered by various user actions. For instance, if your student logs in successfully to one of your courses after the checkout process, a welcome email will be automatically sent into their email inbox. If another underperforms then an upsell message is delivered to offer suggestions for improvement Kajabi Design
You are able to create as many e-mails for your campaign as you wish and schedule each of them in accordance with your preferences. You can also choose which of your members gets to receive these messages. E-mail management has never been this complete and easy to manage. In contrast to other LMS sites, Kajabi already provides you with e-mail marketing tools that will not require integrating with other third-party platforms to make things work.
Aside from that, Kajabi also has an affiliate marketing option which allows you to designate certain members of your group as affiliates to help advertise your website on behalf of your company. Apart from paying them a commission, you may also track their performance to gauge the extent to which they are contributing to boosting your conversion and click rates. Kajabi Design
Pipeline Builder
Another one of Kajabi’s overall standouts are its Pipeline Builder, where you get to create specialized marketing funnels that do not have any overly complicated difficulties. While other platforms offer similar features that require more effort and time, the Pipeline Builder is designed to be extremely simple and quick that even those who aren’t experts can benefit from it. This amazing feature lets you select from a variety of pre-designed funnel templates or pipeline blueprints. These include the following:
- Freebie – for whenever you’d like to offer the freebie to lead magnet to grow your database.
- Sales Page OVO – for any time you wish to persuade your audience to buy your product by utilizing the sales page
- Product Launch OVO – for any time you’re launching a course or any other product
- Zoom Webinar OVO is a great option for occasions when you need to advertise your business through web-based training seminars
- Free Book OVO – for anytime you’d like to promote your content with the free digital book that you can download
- Coaching Campaign OVO – for when you’re trying to promote your courses through a series of coaching sessions
- Blank design – for when you’d like to construct the sales funnel you want from the starting
After you pick one of the pipeline blueprints Kajabi instantly creates a set of pages and e-mails that you’ll require to create an efficient sales funnel. You can customize how you want your pipeline to appear to your target audience. You may even change the look of your checkout and landing pages, for example, to a different one There is a library filled with 40+ templates for landing pages that you can pick from.
Optional Payment Options and Price
Kajabi lets you seamlessly integrate with the payment gateway platforms Stripe and PayPal so that your students can choose one of them to pay for your classes. Stripe is a popular payment option that allows credit and debit card transactions, as well as various e-wallet companies across the world. PayPal however, on the contrary on the other hand, is an option for subscriptions as well as multi-payment plans. There aren’t any charges for transactions on Kajabi’s side because all your earnings will be immediately transferred into your account at the banks.
When it comes to pricing options, Kajabi provides customers a variety of pricing options to choose from. You can choose to make your student pay for services at different time frames (one-time or subscription and multiple payments) or distribute them at no cost. You can also choose to decide if you want to charge a specified price for a single item or for a variety of products, and set specific dates that your members can access within a given period of time. You can also create coupons to encourage your target audience to buy any of your offers. Kajabi Design
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Integration with Third-Party Services
Kajabi is a host of built-in services needed to develop and promote your courses, but you also can connect to third-party apps for more functions. Kajabi currently has 10 native integrations, which include the well-known analytics provider Google Analytics and app automation service Zapier. Zapier is extremely useful as it helps establish connections with hundreds of other third-party applications and tools, ranging that range from e-commerce to user experiences.
Training and Customer Support Resources
When it comes to customer support, Kajabi has a bigger advantage over the rest as it’s one of the few platforms for creating courses which provide 24/7 live chat assistance. In contrast to other similar platforms, Kajabi’s customer support team is available to assist you if you’re struggling to create an online course or website, in addition to other issues that are important, at any time and from anywhere. However, it’s important to note that this 24 hour service is only available to instructors who subscribe to the Growth plan upwards – for Basic users, live chat is available for certain times and days on weekdays. Nonetheless, Kajabi’s approach to customer support has been highly praised by many of the instructors who use it to create useful educational content. Kajabi Design
In terms of tools to train, Kajabi provides you a variety of ways to use resources to master and become familiar with. The Kajabi Hero University is packed with tutorials, classes, and informative content especially geared towards teachers and edupreneurs, to help them get started or increase their standing in the course creation world. You’re also invited to weekly Q&A-style educational webinars featuring prominent experts from various fields as guests, plus If you’re in search of more tips and tricks, the help center is available to help you in the right direction. Apart from Kajabi’s Hero University, there is Kajabi’s Hero Rewards program in which course creators are rewarded with many sweet perks when they reach their goals.
What else is missing in Kajabi?
Kajabi might be a fantastic all-in-one platform to develop and promote your course content, but we have to look at a few crucial aspects that are not being addressed. Most of them would be extremely useful to enhance the user experience. Below are the items we would like to see included in the Kajabi system shortly:
- Built-in tools that issue certificates and certificates. Although some of them offer this option instructors using Kajabi will often require connecting to third-party applications which specialize in issuance of certificates, like Accredible.
- More diversity in question types. While we appreciate the system’s handling of assessment within courses, we’d like for the absence of different types of questions as well as randomization of these types that is addressed as soon as possible.
- Other payment options. As of the moment there are only two options for transactions: Stripe as well as PayPal will be accepted. Not only that, but we aren’t sure if there are certain limits too.
- An API key that is public. This would have been useful for custom integrations, for example, letting your subscribed students log in with the single sign-in option in other applications.
Alternatives to Kajabi
Kajabi could have the majority of the features any aspiring Edupreneur would ever want to have. However, due to the high cost plan, and the lack of features, it could cause some to be turned off. If you’re looking for alternatives with similarity to Kajabi in terms of performance and reliability, we’ve listed some worthy competitors that you may want to consider in your decision. Kajabi Design
- New Zenler is an online course platform that provides all-in-one solutions similar to Kajabi. The only major difference is the price beginning at just $67 per month, you can create unlimited courses and advertise to your target audience without worrying about spending a dime!
- Podia does not just claim to be user-friendly. It’s also extremely simple to use, much easier than even Kajabi! Although you can utilize marketing tools It’s a lot lighter than other. However, when you consider the budget-friendly cost we can see the ways Podia is a great choice for DIY entrepreneurs getting into the business.
- While Kajabi lacks credentials and sophisticated quiz functions, Thinkific makes up for them. With its affordable price, it sure does offer higher-end features than the other has which includes live lesson courses and an integrated app integration store.
- Teachable is similar to Thinkific in the manner it functions. However, we must appreciate how Teachable is able to incorporate additional payment options, as it can support Google Pay and Apple Pay, two gateway services Kajabi doesn’t have. Additionally, it allows one-on-one training and other key features.
Conclusion
Overall, Kajabi successfully knocks it out of the park by providing nearly all of the tools that most entrepreneurs make use of. It certainly has the basic features that everyone needs including the intuitive features needed to build a professional-looking website to the stellar integrated marketing suite that includes the addition of simple sales funnel blueprints and efficient e-mail marketing tools.
There may be a few tools missing for example, the issuance of certificates specifically. Plus with a steep cost, it might not be the right choice among the budget-conscious. But we do understand that even though Kajabi performs very well as an all-in-one solution for creating courses, it will always have limitations. That doesn’t stop it, but it is a favorite among experienced entrepreneurs and creators!
If you’re looking for an LMS that can provide everything you require on one platform, Kajabi is something you should strongly think about.
FAQ Kajabi Design
What does the word Kajabi mean?
The term “Kajabi” derives from a word with Islamic as well as Arabic origin, which translates to “to fly.”
Can I sell physical products on Kajabi?
Yes! Aside from the usual courses, you can also sell physical products through Kajabi. You can also integrate with Shopify to set up a fully functioning e-commerce shop on the platform!
Concerning e-mail marketing, is it possible that Kajabi could replace MailChimp?
Since Kajabi already includes the tools for marketing via email built into the platform, it makes sense that it’s adequate to take over third-party apps such as MailChimp. If you do wish to utilize this feature, Kajabi still allows you to integrate with it and other applications too.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi even offers a mobile app to ensure that you and your subscribers can access your entire courses even while traveling. Kajabi Design
