Many learning management system (LMS) platforms have a variety of essential features that can be utilized when creating content of high quality. Although there are plenty of sites that let you make use of modern marketing tools to promote the courses you offer to your target audience, some might not offer all of the features. Although some sites provide simple-to-use tools for creating courses, there will also be some that offer editing features that are so complex that it turns its users off.
In the sea of e-course platforms There are a handful that offer not just an easy editing interface, but also a plethora of marketing and sales functions. Additionally, they also provide you with nearly everything you could think of including 24/7 support and training resources to top-notch analytics. All-in-one courses let you discover the world beyond your boundaries One of them which can provide this is Kajabi.
At a Glance Kajabi: What exactly is Kajabi? Kajabi Dims
Kajabi is an internet-based platform which allows you to develop and market your content to your audience of students. Branded as an all-in-one service, Kajabi provides edupreneurs from all walks of life with optimized and necessary features that will not just create a professional site for your courses, but help them rise to higher levels. Kajabi has been praised by the media and regarded as one of the best online course platforms, gaining an overwhelming positive score of 4.6 out of five on Trustpilot.
What is it that makes Kajabi so popular and well-liked among its users? There are plenty of factors that make this platform very convenient for everyone to utilize. Firstly, it’s the extreme user-friendliness. From the course creation to marketing the majority of the Kajabi features have been designed so that they are digestible even for those who are new in the world of e-learning. The majority of them are advanced, giving instructors an advantage over other instructors. Lastly, it lets budding entrepreneurs like you to run and create courses without the need to look to another place if something else isn’t available. Kajabi offers all the equipment that one could need, living up to its ‘one-stop shop name.
What Does It Let You Do?
There are a variety of methods that Kajabi can use as an all-in-one online course solution. We’ve put together a list in bullets of the key attributes that you ought to keep an eye on in the event you’re considering the option. In simple terms, Kajabi allows you:
- Create engaging and interactive courses with a wide array of customizable tools including media files, templates that you can choose depending on your preferences;
- Create a visually appealing website to house your course contents and products, as well as blogs to keep your students up-to-date on what else is new;
- Make the most of websites, landing pages and checkout sites, and other methods to boost the profits you earn, extend your reach to the limit and increase conversion rates;
- Select the method you want to charge your courses and other products to your students – whether it’s one-time payments or a monthly subscription
- Create effective sales funnels with no any issues by making use funnel templates and funnel blueprints;
- Use its own marketing and analytics suite with e-mail marketing and CRM as well as automated tools.
- Manage and create your affiliate links.
- Explore a wide variety of community, customer service and training materials and features, including the Kajabi University feature.
Big Names That Have Used Kajabi
Kajabi is used and trusted by more than 16,000 companies and famous personalities. Kajabi is the preferred choice of some of the well-known names who come from different sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands on thousands of courses that are used and explored by more than 35 million students from across the globe. At the time of writing, Kajabi has generated over $650 million in sales since it was founded in 2010.
Kajabi’s Pricing Strategies
The three pricing options that Kajabi provides are different from other online course-making services in that they’re much more expensive. With monthly rates that start at as low as $119 it’s not surprising that this might be an issue for those who might like to give Kajabi a go. With the abundance of features that are included within each plan, pricing is understandably reasonable.
Kajabi’s pricing plans start with the Basic plan that costs $149 per month or $119/month if billed annually. This plan lets you are able to design three products, gain an maximum of 1 000 active clients, and make a website that you can create with the tools offered by Kajabi’s platform. Additionally, you get unlimited pages for landing webpages, unlimitted marketing e-mails as well as unlimited access to helpful resources, including one-on-one customer service and Kajabi University.
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In addition to The Basic Plan, there’s the Growth plan which is the most sought-after plan on the platform for $199 per month or $159/month if you pay annually. There is also the Pro plan, which costs $399 per month or $319/month annually and is packed with all the features you’d want when you are making and selling your courses. Kajabi does not currently offer a free plan option. But a 14-day trial is available. trial is available on all three plans. A longer trial of up to 30 days is also available on certain blogs. If you wish to test the waters and determine if Kajabi is the right choice for you, the short trial offer is the best option.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The built-in marketing suite. Kajabi’s own marketing suite of tools, including e-mail marketing and automation, are specifically designed to be designed for businesses, so you won’t need to integrate with third-party solutions to do this!
- The software that creates sales funnels. Another of the platforms most-loved selling points is the sales Pipeline Builder lets you make use of tested and accessible blueprint templates. No need to overcomplicate yourself!
- The ability to customize without limitations. From the creation of professional-looking courses down to the custom domain, Kajabi lets you customize according to your own preferences – and even build your brand from the ground up.
- The user-friendly and simple site along with course editors. The creation of content using the site and the course creator software was never this easy and quick, as it requires less effort and time to complete the task.
- Limitless integrations are endless. Apart from native integrations that integrate with ten e-commerce, marketing, and analytics tools, connecting to the app Zapier allows users to investigate and select from more than one thousand non-native platforms for better effectiveness.
- Building worthwhile relationships with students and fellow instructors. Kajabi’s community feature lets you engage with the students in any of your courses. It also lets you make connections, network and celebrate with a multitude of teachers who happen to be similar to you.
The Cons – What We Don’t Like
- The steep pricing plans. Three pricing options offered by Kajabi cost more than the typical monthly prices offered by other services. There’s no free plan available neither.
- No built-in tools to issue certificates. It is possible to connect to a third party certificate application if you intend to make custom-designed certificates that are of different types.
- Insufficient tools for instructor-student engagement. We aren’t happy with the absence of some particular tools, such as proper discussion forums and the ability to randomly assign quizzes or assignments. Kajabi Dims
An Overview of the Kajabi Features
Ease of Use and Experience
One thing we like the most about Kajabi is its surprisingly simple user experience. One of the reasons is that the users interface (UI) is organized. If you may notice on the screen menu, you’ll find that all the features are arranged into five main sections: Website Products, Sales, Marketing and People. The layout of the menu leaves no space for confusion, as certain features that are related to a specified section are collapsible. The UI layout is very consistent, reflecting Kajabi’s ‘all-in-one’ trademark. You can create your own landing page, alter your course, and engage with other instructors through one website.
It has a search assistant tool that is useful when you need to search for something difficult to find. The Kajabi Assistant can be found in the top of the dashboard in the shape that of a bar for searching and it lets you look for tools and items on the site by entering the search terms. As previously mentioned the website builder and course builder sections are drag-and-drop, making the process simpler without needing to learn how to navigate the site. Kajabi has a smoother learning curve than some of its competitors. It is also compatible with other languages than English for those who want to share your content with broader viewers.
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Course Design and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation feature, you’ll quickly come across a variety of templates for courses or products, or, as the platform calls it, blueprints. Each of the blueprints for products differs in terms of structure and design and can be customized to meet the needs of any instructor.
Included among the listed blueprints are Mini Courses as well as Online Courses as well as Drip Courses. Mini Courses are quick-form courses, which are typically designed as a way to build the brand’s value, whereas Online Courses are full-version courses that have a complete structure of content designed for the “world-class” educational experience. Drip courses on the other hand, are programs which are planned over a set series of weeks or days. Also known as Evergreen Training courses, it’s an easier method to distribute your content if you as well as your students are occupied working on other projects.
Kajabi might be regarded by many as a popular premium course-maker. Apart from kinds of courses offered, the blueprints let you make a membership site that allows your customers to access exclusive content and a coaching session that spans 12 weeks. You can also download a blank template where you can create a course or product completely from scratch!
Categories, Posts, and Content Uploads
If you continue to look into the course builder, you’ll see the outline of the sections and lessons that have been automatically included when you select any of the course blueprints. In Kajabi’s case, those parts and the lessons known as categories and posts, and vice versa. Posts are where you can insert different kinds of content, such as text, video and images, whereas the categories function as folders where the posts are kept.
You can also include subcategories for posts in one category in order to organize your content more flexiblely. You may also drag and rearrange the outline. Kajabi accepts a variety of text and media files to be added to your posts, such as MOV and MP4 files MP3 and WAV files, PDFs and Word documents. Upload all of them directly from your computer folders or file-sharing cloud platforms like Google Drive and Dropbox. You can copy and paste existing URLs of your video to your blog posts!
Like several other platforms for creating courses, Kajabi allows you to make use of the feature of bulk uploads. As the name suggests, you can add all your files to your course in one tab. This one is handy especially when you’re doing other important stuff.
Course Player Templates
Kajabi has a variety of 10+ course player themes. Unlike other LMS platforms, where you’re given the option to choose one or three themes, Kajabi lets you have the choice of selecting several themes to suit various products. Similar to the course outline creator, it’s easy to customize any theme to match your preferences. It is possible to incorporate specifics of your company’s image like your logo images, fonts, and designs into the course player to add a a personal touch. Kajabi Dims
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments where you get to make quizzes and assignments and include them as part of your class. Assessments are an effective way to determine if your students learned something from the curriculum you’ve given them. With the assessment option, you are able to choose between the three primary types of questions: multiple-choice paragraph-style, and multiple-selection. You can even set an acceptable score to encourage your students to be more engaged with your content.
Apart from that in addition, in addition, the LMS website has made progress in providing spaces for students and teachers to connect. Through the Community feature your students are able to comment and interact with any of your courses through their dashboards. You can even write in your blog posts to discuss with the rest of them your lessons from the past and also your future content. The community feature can be accessed either as a stand-alone item or as a an element of membership space.
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Website Design and Customizability
Why would you want to publish your course content on your website’s domain or WordPress website when Kajabi provides the platform and tools to build one on the platform? Kajabi provides unlimited web hosting for the 3 pricing options. The best part is that you’re guaranteed instant security and safety with the automatic SSL certification and a team to help maintain your website.
You also have the option to personalize your domain as well as pick from a range of professional, one-of-a-kind themes that you can modify to your liking! This doesn’t stop there. If you’re an expert edupreneur and are a member of the Growth plan and above, you get to import custom-made themes built to meet your ever-growing needs as well as take away all Kajabi brand names and then replace it with your custom-designed theme!
Page Builder
Just like the course builder that we’ve discussed earlier, the page builder from Kajabi allows you to alter any of the given themes for websites using a set of intuitive and easy-to-handle editing tools. After further exploration, you will be greeted with customizable sets of blocks and sections. They’re similar to the categories and posts we discussed when we discussed the course builder. Blocks are referred to as the elements that compose the content of the website, such as text, media files or clickable icons. Sections, on the other hand are made up of multiple neatly-arranged blocks.
There are over 40 pre-designed section templates you can choose from the page builder’s dashboard. As we’re all glued to our smartphones and small tablets nowadays it is logical to use Kajabi to have your website automatically adjust to a mobile layout. You can go an extra mile and select the elements of your website you want members to see. With all the necessary tools to build your site however you want it to appear Kajabi’s page builders are not just extremely flexible, but also easy to manage.
Blogging and Other Web-based Features
Other LMS platforms might not offer this feature, however Kajabi lets you create sections of your website dedicated to your blog where you can post comments and updates on your course content. If you’re looking to get the most out the Kajabi-made website, the service provides you an area where you can post your blog posts without limitations. Start by creating posting blog content by making one with Text Editor. You may include SEO elements if you’d like to have a wider reach or group your posts into various categories, and even customize how you want your entire blog section to look.
Kajabi’s built-in blogging tools may not be as on par as WordPress or Blogspot, but it has enough tools to make it manageable. Additionally, you can also create podcasts that you can promote on your site. You can upload audio recordings of your podcasts to be hosted on the website and distributed to the major podcasting platforms like the Apple Podcasts platform and Spotify. When you upload an episode of your podcast, you have two options: release it as a podcast that is public for free or make an exclusive private version that only your members are able to access. Kajabi Dims
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Marketing and Sales and Marketing
Part of what makes Kajabi so well-liked among entrepreneurs is its array of marketing and sales tools that are supremely user-friendly and easy for even those who aren’t marketing experts to use!
Email Marketing and Affiliate Marketing
A major draw for the crowd, Kajabi’s built-in E-mail marketing functions allow you to send emails that are related to your course or websites to your members who are subscribed students from the comfort of the platform. However, you might be amazed by the fact that it goes beyond sending e-mails. With the aid from Kajabi Automations, you get to create automated sequences of emails that are initiated by different types of user actions. For example, when your student is successfully logged in to one of your courses after checking out, a welcome message will be sent automatically to their inbox. If the course performs poorly then an upsell message is sent to suggest improvement Kajabi Dims
You are able to create as many e-mails for your campaign as you like and schedule each one in accordance to your preference. You can choose which members of your group are eligible to receive these messages. E-mail management has never been so complete and easy to manage. Unlike other LMS websites, Kajabi already provides you with e-mail marketing tools that wouldn’t have to worry about connecting to other third-party platforms in order to make it work.
Aside from that, Kajabi also has an affiliate marketing feature that lets you assign some of your members as affiliates who can help promote your content on behalf of you. Alongside paying them the commission rate and monitoring their performance to determine how they can contribute to increasing your conversion and click rates. Kajabi Dims
Pipeline Builder
Another one of Kajabi’s overall top features are its Pipeline Builder, where you are able to design specialized marketing funnels without a lot of issues. While other platforms provide similar features that require more time and effort and effort, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be so quick and easy that even the uninitiated are able to make the most of it. This feature is stunning and allows you to choose from a variety of pre-designed funnel templates or pipeline blueprints. This includes:
- Freebies – to be used whenever you want to offer a freebie as a lead magnet to grow your email list
- Sales Page OVO – for whenever you want to persuade your audience to buy your product by utilizing an online sales page
- Product Launch OVO – for any time you’re launching a course or any other product
- Zoom Webinar OVO – to use any time you wish to promote your product via web training seminars
- Free Book OVO – for whenever you want to showcase your content a free downloadable digital book
- Coaching Campaign OVO is for when you’re trying to promote your classes through an array of coaching sessions
- Blank design – for when you want to build the sales funnel you want from the beginning
After you pick one of the blueprints for your pipeline Kajabi will automatically generate a set of pages and e-mails you will require to create an effective sales funnel. You can customize how you wish your funnel to appear to your audience. You may even change the look of your checkout and landing pages, for example changing the design to a different theme – there is a library full of 40+ pages templates you can choose from.
Prices and Payment Methods
Kajabi lets you seamlessly integrate with the payment gateway platforms Stripe and PayPal so that your students can choose between them when they pay for your classes. Stripe is the most popular payment method that accepts debit and credit card transactions as well as certain e-wallet providers across the world. PayPal is, on the other on the other hand, is an option to subscribe as well as multi-payment plans. There aren’t any transaction fees on Kajabi’s part because all your earnings are instantly transferred into your account at the banks.
For the pricing, Kajabi offers you a wide range of options to select from. You can choose to make your student pay for services at different times (one-time subscription, one-time, or multiple payments) or hand them out to them for free. You even have the chance to choose whether you’re planning to charge a specific amount for a specific item or for a variety of items, and set specific dates that your customers can access within a given period of time. Additionally, you can create coupons that will further encourage your customers to purchase the products you offer. Kajabi Dims
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Integrations to Third-Party Services
Kajabi has a variety of built-in services needed to develop and promote your courses However, you have the option of connecting to third-party apps for an additional boost of functions. The platform currently supports ten native integrations, including the well-known analytics provider Google Analytics and app automation service Zapier. Zapier comes in very handy as it helps establish connections to hundreds of third-party apps and tools from e-commerce to user experience.
Training and Customer Support Resources
In terms of customer service, Kajabi has a bigger advantage over the rest as it’s among the only course creation platforms with live chat available 24/7 assistance. Unlike some similar services that offer customer support, Kajabi’s team is always ready to assist you when you’re having difficulties in creating a course or page among other crucial issues, anytime and anywhere. However, it’s important to mention that this 24-hour feature is available for instructors who subscribe to the Growth plan upwards – for basic users, live Chat support can be scheduled for specific times and on certain days during the day. Nonetheless, Kajabi’s approach to customer service has been well-received by many who use it to design relevant educational content. Kajabi Dims
As for tools to train, Kajabi provides an array of options to access resources that you can learn and get used to. Its Kajabi Hero University is packed with courses, tutorials and educational content specifically targeted at educators and edupreneurs, to help them jumpstart or improve their position in the field of course development. Additionally, you can attend daily Q+A educational webinars with leading experts from different disciplines as guest speakers, and when you’re looking for more advice and tricks the help desk is available to help you in the right direction. Apart from the platform’s Hero University, there is also a Kajabi Hero Rewards program where course creators are rewarded with many sweet perks when they meet their targets.
What else is missing in Kajabi?
Kajabi might be a fantastic all-in-one platform to develop and promote your course content, but we have to look at a few crucial aspects that are not being addressed. Most of them would have been extremely helpful in improving the experience. Below are the items we would like to see added to Kajabi’s system in the near future:
- Built-in tools that issue certificates and certificates. Although some of them offer this option instructors using Kajabi often will still require connecting to third-party apps that specialize in issuing certificates, such as Accredible.
- More diversity in question types. While we appreciate the way that the platform handles assessments within courses, we wish that the absence of different types of questions – plus randomization of said types – to be addressed soonest.
- Additional payment options. As of the moment, only transactions via Stripe and PayPal can be accepted. Not only that, but we don’t appreciate how there are limitations too.
- An API key that is public. This could have been helpful in making custom integrations, for example, the ability to let your subscribers login using a single sign-in feature with other apps.
Alternatives to Kajabi
Kajabi could have the majority of the features an Edupreneur would ever want to have. However, due to the high cost plan and a certain lack of features, it may cause some to be turned off. If you’re looking for alternatives with similarity with Kajabi regarding performance and reliability, we’ve listed some worthy competitors that you may be considering in making your choice. Kajabi Dims
- New Zenler is an online course platform that provides all-in-one services similar to Kajabi. The only significant difference is the price beginning at just $67 per month, you can create unlimited courses and market to your audience of choice without ever having to worry about the cost!
- Podia doesn’t just claim to be creator-friendly. It’s also extremely simple to use, far easier than even Kajabi! Although you can make use of marketing features, it’s much lighter than other. With the extremely affordable cost we can imagine the ways Podia is a great choice for those who want to start their own business.
- While Kajabi isn’t a reputable platform and lacks more advanced features for quizzes, Thinkific makes up for the shortcomings. With a price that is affordable for beginners, it sure does offer greater features that the other has which includes live lessons and an integrated app integration store.
- Teachable is similar to Thinkific in terms of how it functions. But, we need to appreciate how Teachable is able to incorporate additional payment options since it accepts Google Pay and Apple Pay, two gateway services Kajabi does not have. You can also avail one-on-one training and other key features.
Conclusion
All in all, Kajabi successfully knocks it out of the park for having nearly all the tools that most entrepreneurs utilize. It sure does offer all the features you need to be able to design a professional website to the stellar built-in marketing suite with the ability to understand diagrams of sales funnels as well as efficient email marketing tools.
There may be a few tools that are missing like the issuance of certificates specifically. Also, with its high price tag, it may not be the wise choice among the budget-conscious. But we do understand that, while Kajabi does great as an all-in one solution for course creation but it’s not without limits. It doesn’t hinder it, however, from being a favorite among experienced business owners and creators!
If you’re still looking for an LMS that can provide everything you require in one place, Kajabi is something you must seriously consider.
FAQ Kajabi Dims
What does the word Kajabi mean?
The term “Kajabi” originates from a word with Islamic (or Arabic origin, which translates to “to fly.”
Can I sell physical goods on Kajabi?
Yes! Apart from the standard programs, you can sell physical products on Kajabi. You can also integrate with Shopify to set up a fully functioning e-commerce shop on the platform!
Concerning e-mail marketing is it possible Kajabi can be able to replace MailChimp?
Since Kajabi already includes the tools for marketing via email built within the platform, it makes sense that it’s sufficient to replace third-party applications such as MailChimp. If you do want to use it, Kajabi still allows you to connect it with other applications as well.
Does Kajabi mobile-friendly?
Yes! Kajabi even has a mobile app for you and your subscribers can access all your course content even when you’re on the go. Kajabi Dims
