Many learning management system (LMS) platforms come with many crucial features that you can utilize when creating content of high quality. While there may be plenty of websites that allow you to make use of advanced marketing tools to market classes to your desired audience, some may not have most of the features. And while some offer easy-to-use course-building tools, there will also be some that offer editing features that are that is so complicated they turn off their users.
Among a sea of e-course platforms, there are a few that offer not just an easy editing interface, but also an array of marketing and sales functions. And on top of that they also offer almost all you can think of including 24/7 support and training materials to top-quality analytics. All-in-one courses let you discover the world beyond your boundaries One of them that provide it is Kajabi.
In a nutshell: Kajabi: What exactly is Kajabi? Kajabi Email Campaign Report Metrics Open Clicks
Kajabi is an internet-based platform which lets you develop and market your content to your student audience. Branded as an all-in-one service that provides entrepreneurs from all kinds of industries with the best and essential features needed to not only create a professional site for your courses, but help them rise to greater heights. Kajabi has been critically acclaimed and considered to be one of the best online course platforms, gaining an overwhelming positive score with a score of 4.6 out of five on Trustpilot.
What is it that makes Kajabi so popular and well-liked among its users? Well, there are quite many factors that make this platform extremely convenient for all to utilize. Firstly, it’s the extreme user-friendliness. From course creation all the way to marketing, nearly all of the Kajabi features can be easily digestible even for those who are only beginning to get started in the world of e-learning. Most of them are also advanced, giving administrating instructors the added edge over others. Lastly it allows budding entrepreneurs like you to run and create courses without the need to look elsewhere in case something is not available. Kajabi offers all the tools that anyone could require, living up the ‘one-stop-shop label.
What does it let you do? Do?
There are numerous options that Kajabi allows you to use as an all-in-one online course solution. We’ve made a list in bullet points of the key characteristics that you might want to keep an eye on if you’re considering it. In essence, Kajabi allows you:
- Create interactive and engaging courses with a wide array of customizable tools including media files, templates that you can pick depending on your preferences;
- Create a professional website that can present your course content and materials along with a blog where you can keep your students updated on the latest developments;
- Efficiently make use of the landing page, checkout pages, and other viable methods to boost the profits you earn, extend your reach over the boundaries, and generate higher conversion rates.
- Select the method you want to invoice your courses or other items for your students, whether it’s a one-time fee or a monthly subscription;
- Design and build effective sales funnels without any difficulties by making use funnel templates and funnel blueprints;
- Use its own marketing and analytics suite with e-mail marketing and CRM as well as automation tools;
- Create and manage your affiliate links.
- Explore a variety of community, customer service and training materials and features, including the Kajabi University feature.
The Big Names Who Have Utilized Kajabi
Kajabi is trusted by over 16,000 businesses and celebrities. It’s the go-to choice for many of the most well-known people that are from various sectors, like online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands on thousands of courses that are used and explored by more than 35 million students from all over the world. As of this the time this article was written, Kajabi has generated over $650 million in revenue since its establishment in 2010.
Kajabi’s Pricing Plans
The three pricing options that Kajabi provides are very different than other online course creation services in that they’re more costly. With monthly costs that begin as low as $119, it’s no wonder that this can impede some people who might like to give Kajabi a go. With the abundance of important features included in each plan, the pricing is reasonable.
Kajabi’s pricing plans start at the Basic plan priced at $149 per month or $119/month when billed annually. With this tier, you get to create three products, garner up to 1,000 active customers, and make a website that you can customize with tools fully provided by Kajabi’s platform. Additionally, you get unlimited landing webpages, unlimitted marketing emails, and unlimited access to valuable resources, including one-on one customer service and Kajabi University.
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In addition to basic plans, there is the Growth plan which is Kajabi’s most popular plan with a monthly cost of $199 or $159/mo if paid annually, as well as the Pro plan at $399 monthly or $319/month annually, which is filled to the brim with all the features you’d want when creating and selling your courses. Kajabi is currently not offering an option to pay for the plan. But a 14-day free trial is available on each of the three plans. An extended trial that lasts up to 30 days is also offered on select blogs. If you wish to test the waters and see if Kajabi’s the right choice for you, then the brief trial offer is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The built-in marketing suite. Kajabi’s own marketing suite of tools, such as email marketing and automation are optimized for businessuse, and it isn’t necessary to integrate with third-party solutions for this!
- The sales funnel software. Another of the most popular features on the platform The Pipeline Builder. Pipeline Builder lets you make use of well-tested and understood blueprint templates – no need to overcomplicate yourself!
- The ability to customize without limitations. From creating professional-looking course websites up to the customized name, Kajabi lets you customize to your heart’s content – and even build your brand from the ground up.
- The easy and intuitive website as well as course editor. Making content using the site and the course creator software was never so simple and fast, since it takes less effort and time to finish the job.
- Infinite integrations. In addition to native integrations with 10 e-commerce, marketing and analytics tools, connecting to Zapier’s app allows you to look and select from more than a thousand non-native platforms to increase effectiveness.
- Building worthwhile relationships with students and fellow instructors. Kajabi’s community feature lets you interact with students who are enrolled in any of your courses. It also lets you connect, network, and share your joy with hundreds of teachers who happen to be in the same shoes as you.
The Cons – What We Don’t Like
- The steep pricing plans. The three plans offered by Kajabi are more than the average monthly rates provided by other companies. There’s no free option available neither.
- There are no built-in tools for issuance of certificates. You might need connect to a third-party certificate app if you plan to design custom-made certificates that are of different types.
- There aren’t enough tools to facilitate student-instructor engagement. We don’t appreciate the lack of certain tools, such as appropriate discussion forums as well as the ability to randomly distribute quizzes or assignments. Kajabi Email Campaign Report Metrics Open Clicks
An Overview of the Kajabi Features
Easy of Use and Experience
One thing we love about Kajabi is the shockingly easy user experience. For one, most of the platform’s User Interface (UI) is organized. If you check the dashboard menu, you will notice that all features are arranged into five main sections – Website Products, Sales, Marketing and People. The design of the menu does not allow for obstruction, since some of the features that are related to the specific section can be collapsed. The UI style is very uniform, reflecting Kajabi’s ‘all-in-one’ brand name. You get to create a landing page, modify your course, and even interact with your fellow instructors on the same site.
The search assistant is a tool that is useful whenever you want to look for something that may be hard to find. The Kajabi Assistant can be found in the top part of the dashboard in the shape of a search bar and it lets you look for items and tools on the site by entering the search terms. As mentioned previously the site builder and course builder sections are drag-and-drop and make the process much easier without having to know how to navigate the site. Kajabi has a smoother learning curve compared to some of its competitors. It is also compatible with other languages than English for those who want to present your content to wider viewers.
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Course Creation and Engagement
Product Blueprints
If you take a look at Kajabi’s courses design feature, you will soon encounter a list of templates for courses or products or what the platform calls it blueprints. Each of the blueprints for products is different in its structure and style and is readily tailored to fit any instructor’s needs.
In the blueprints that are listed are Mini Courses, Online Courses as well as Drip Courses. Mini Courses are quick-form courses, which are typically designed in order to increase brand recognition, while online Courses are full-version versions with a complete content structure designed for a “world-class” educational experience. Drip courses, on contrary, are classes that are scheduled over a set series of weeks or days. Also known as Evergreen Training courses, it’s an easier method of sharing your content if you and your students are busy with other things.
Kajabi is known to many as a popular premium course maker. Apart from kinds of courses offered, the blueprints also allow you to create a membership area for your members to enjoy exclusive content and a coach session for 12 weeks. The template is also blank that allows you to create your own course or product completely from scratch!
Categories Posts, Categories, and Content Uploads
When you explore the course builder you’ll see an outline of sections and lessons that have been automatically included when you select any of the course blueprints. In Kajabi’s instance, these sections and lessons are called categories and posts, and vice versa. Posts are where you can insert different types of content like text, videos and images, whereas the categories serve as folders where the posts are kept.
You can also include subcategories of posts within the same category, if you wish to arrange your content in a flexible way. You can also alter the outline by dragging it around. Kajabi accepts a broad range of text and media files to be added to your posts, such as MP4 and MOV files, MP3 and WAV files, PDFs as well as Word documents. Upload any of them either via your computer’s folders, or file-sharing cloud platforms such as Google Drive and Dropbox. You can duplicate and paste URLs for your videos into your posts!
Like several other platforms for creating courses, Kajabi allows you to make use of the bulk upload feature. As the name suggests, you can add all the files you have uploaded to your courses on the same tab. This can be useful particularly if you’re doing other important stuff.
Course Player Templates
Kajabi has a variety of 10+ themes for courses. In contrast to other LMS platforms where you’re only offered the choice of only one of three theme options, Kajabi lets you have the option of choosing different themes for various products. Similar to the course outline creator, it’s simple to alter any of the themes to fit your style. You can even incorporate details that represent your brand like your logo, images, and font designs , into your course player to cultivate an individual touch. Kajabi Email Campaign Report Metrics Open Clicks
Questions and student interactions
Kajabi includes a quiz function called Assessments. It allows you to design and create assignments and quizzes and include them as part of your curriculum. Assessments are a helpful way to determine the extent to which your students gained from the lessons you’ve provided them. With the assessments feature, you can choose from three different question types: multiple-choice, paragraph-style, and multiple-selection. You can even set a passing score to motivate your students to be more engaged with your content more.
Aside from that aside from that, in addition, the LMS website also has made progress in providing spaces for teachers and students to connect. Through the Community feature your students are able to interact and comment on any of your courses via their dashboards. You can also write your blog posts for discussion with your fellow students about your lessons from the past and your upcoming content. The community feature is offered either as a stand-alone item or as a an element of membership space.
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Website Design and Customizability
Why should you upload your course materials on your website’s domain or WordPress website when Kajabi has the platform and tools to create one within the platform? Kajabi provides unlimited web hosting across all three pricing plans. What’s awesome about it is you’re assured of instant safety and security with an automatic SSL certification as well as a team to help maintain your website.
Additionally, you have the freedom to modify your domain as well as pick from a wide array of professional, one-of-a-kind themes, all of which you can personalize to your hearts content! It doesn’t stop there: if you’re an expert edupreneur and are a member of the Growth plan and higher you are able to use custom-designed themes that are built to fit your ever-expanding needs and also take away the Kajabi brand names and then replace it with your custom-designed theme!
Page Builder
Just like the course builder we’ve mentioned previously, Kajabi’s page builders allows you to modify any of the available themes on the website using a variety of easy-to-use and user-friendly editing tools. Upon further exploration you’ll be presented with sets of blocks that can be customized and sections. They’re basically like post categories, and categories from when we’ve discussed our course building tool. Blocks are the elements that make up the content of the website which includes media files, text or clickable icons. Sections, on the other hand, are formed by multiple well-arranged blocks.
There are more than 40 pre-designed sections templates that you can choose from the page builder’s dashboard. We’re all hooked to our smartphones and small tablets nowadays it’s logical for Kajabi to let your site automatically adjust to a mobile layout. You can even go the extra mile and select the element of your site you would like members to see. With all the tools you need to build your site as you wish it to appear Kajabi’s page builders are not just incredibly flexible, but also fast to use.
Blogging and Other Web-based Features
Other LMS platforms may not provide this feature, however Kajabi allows you to create an area on your site that is dedicated to your blog, where you can post information and comments about your course’s content. If you want to make the most out the Kajabi-made website it provides the opportunity to publish your content without restriction. You can get started with your blog posts by making one with the text editor. You may incorporate SEO elements if you’d like to reach a larger audience and organize your blog posts into various categories, and even customize how you want your entire blog section to look.
Kajabi’s built-in blogging features might not be on with WordPress or Blogspot however, it does have enough tools to be manageable. Additionally, you can also create podcasts that you can promote on your website. You can upload audio recordings of your podcast to be hosted on the website and distributed to major podcast listening platforms such as iTunes Podcasts as well as Spotify. If you upload an episode of your podcast, you have two choices: publish it as a public podcast free of charge or create an exclusive private version that only your users are able to access. Kajabi Email Campaign Report Metrics Open Clicks
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Marketing and Sales
One of the reasons that make Kajabi so well-liked among entrepreneurs is its slew of sales and marketing tools that are supremely user-friendly and easy for even those who aren’t marketing experts to make use of!
E-mail and Affiliate Marketing
A huge draw among the masses, Kajabi’s built-in email marketing feature allows you to send emails related to your course and website to your subscribers students while seated on the platform. However, you might be amazed that it can do more than just send e-mails. With the aid with Kajabi Automations, you get to create automated sequences of emails that are initiated by different types of user actions. For instance, if your student is successfully logged in to one of your courses following checkout, a welcome e-mail will be automatically sent to their inbox. If the course performs poorly then an upsell message is delivered to offer suggestions for improvement Kajabi Email Campaign Report Metrics Open Clicks
You can send as many emails to the campaign you wish and schedule each of them according to your preferences. You can choose which members of your group are eligible the messages. The management of e-mails has never been this complete and easy to manage. Unlike other LMS websites, Kajabi already provides you with marketing tools for e-mails. You will not require connecting to other third-party platforms in order to make it work.
In addition, Kajabi also has an affiliate marketing function where you get to assign some of your members as affiliates in order to promote your content on your behalf. Alongside paying them the commission rate, you may also track their performance to see the extent to which they are contributing to increasing your conversion rates and click rates. Kajabi Email Campaign Report Metrics Open Clicks
Pipeline Builder
Another of Kajabi’s top features is one of the best features is Pipeline Builder, where you get to create specialized marketing funnels that do not have any overly complicated issues. While other platforms have similar features that require much more effort and time and effort, the Pipeline Builder is designed to be quick and simple that even beginners can make better use of it. This amazing feature allows you to choose from a variety of pre-designed funnel designs or pipeline blueprints. These include the following:
- Freebies are great for when you want to offer the freebie to lead magnet to increase your database.
- Sales Page OVO – to use whenever you want to convince your intended customers to purchase your product through a sales page
- Product Launch OVO – for when you’re launching courses or another product
- Zoom Webinar OVO is a great option for occasions when you need to advertise your product via web training seminars
- Free Book OVO is a great resource for anytime you’d like to showcase your content an online book for free download.
- Coaching Campaign OVO – to use when you’re trying to promote your courses by means of a series of coaching sessions
- Blank plan – to use whenever you want to build the sales funnel you want from beginning
When you choose from one of the pipeline blueprints Kajabi will automatically generate a set of pages and emails you’ll have to put together to make an efficient sales funnel. You can alter the way you want your pipeline to look to your customers. You may even change the theme of your checkout and landing pages, for example changing the design to a different theme – there is a library with more than 40 pages templates you can pick from.
Optional Payment Options and Price
Kajabi lets you seamlessly integrate with the payment gateway platforms Stripe and PayPal to ensure that your students can get to choose between the two to pay for your course. Stripe is the common payment option that accepts credit and debit card transactions as well as select e-wallet providers all over the world. PayPal however, on the contrary side, is an option for subscriptions and multi-payment plans. There are no pressing transaction fees on Kajabi’s part because all your earnings are immediately sent directly to the bank accounts of your choice.
In terms of the pricing, Kajabi gives customers a variety of pricing options of options to select from. You can either make your student pay for services at different time frames (one-time subscription, one-time, or multi-payments) or distribute them at no cost. You also have the option to select if you’re going to charge a set amount for a single product or a number of items, and specify specific dates your customers can access within a specific timeframe. Additionally, you can create coupons to further motivate your audience to purchase any of your offers. Kajabi Email Campaign Report Metrics Open Clicks
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Integrations with Third-Party Services
Kajabi is a host of built-in services needed to develop and promote your courses However, you have the option to connect to third-party apps for an additional boost of functions. Kajabi currently has the integration of ten natively-built integrations, such as the well-known analytics service Google Analytics and app automation service Zapier. Zapier comes in very handy as it helps establish connections with hundreds of other third-party apps and tools that range from e-commerce to user experiences.
Training and Customer Support Resources
When it comes to customer support, Kajabi has a bigger advantage over the rest as it’s one of the only course creation platforms with live chat available 24/7 support. Unlike some similar services that offer customer support, Kajabi’s team is always available to assist you if you’re struggling to create an online course or website, in addition to other issues that are important, at any time and wherever. However, it’s important to note that this 24/7 feature is available for instructors who are subscribed to the Growth plan upwards – for basic users, live Chat support can be scheduled for certain times and times on weekdays. The approach of Kajabi’s customer service has been praised by many of the instructors who use it to develop meaningful courses. Kajabi Email Campaign Report Metrics Open Clicks
For tools to train, Kajabi provides the user a range of access to resources that you can master and become familiar with. The Kajabi Hero University is packed with courses, tutorials and informational content that are specifically targeted at educators and edupreneurs to help them jumpstart or improve their position in the world of course design. You’re also invited to daily Q+A educational webinars with top experts from various fields as guests, plus If you’re in search of more tips and tricks assistance, the help section will be there to help you in the right direction. In addition to Kajabi’s Hero University, there is an additional Kajabi Hero Rewards program in which course creators are rewarded with tons of sweet perks as they reach their objectives.
What Else is Missing in Kajabi?
Kajabi might be a fantastic all-in-one tool to design and market your course content however, we must address a few vital things that are missing. A majority of them could have been extremely helpful to enhance the user experience. These are some of the things we’d like to see included in Kajabi’s system soon:
- Built-in tools that issue certificates and certificates. While some offer this feature instructors who utilize Kajabi will often require a connection to third-party software that are specialized in the issue of certificates, like Accredible.
- More diversity in question types. While we appreciate the platform’s handling of assessments within courses, we wish that the absence of options for question types as well as randomization of these types – to be addressed soonest.
- Additional payment options. As of the moment, only transactions via Stripe as well as PayPal will be accepted. Not only that, but we don’t appreciate how there are certain limits too.
- A public API key. This could be useful in making custom integrations, such as having your students who have subscribed to your service sign in using the single sign-in feature with other applications.
Alternatives to Kajabi
Kajabi may have essentially most of the features any aspiring Edupreneur would ever want to have. However, due to the high cost plan, and the lack in features it could turn some people off. If you’re looking for alternatives with collective similarities with Kajabi in terms of reliability and performance, we’ve listed some worthy competitors you might want to consider when making your choice. Kajabi Email Campaign Report Metrics Open Clicks
- New Zenler is an online course platform that provides all-in-one solutions similar to Kajabi. The only difference is the price that starts at $67/month You are able to create unlimited courses and sell your course to the right audience without having to worry about breaking the bank!
- Podia doesn’t just claim to be user-friendly. It’s also extremely easy to use, and much more user-friendly than Kajabi! In addition, you can benefit from marketing features, it’s much lighter than the other. With the extremely affordable price, we can see the ways Podia is a great choice for DIY entrepreneurs getting into the business.
- While Kajabi isn’t a reputable platform and lacks more advanced features for quizzes, Thinkific makes up for them. With its affordable price and a wide range of features, it certainly offers greater features that the other has, and this includes live-taught courses as well as an integrated app integration store.
- Teachable is identical to Thinkific in the manner it operates. However, it is important to understand how Teachable is able to incorporate additional payment options as it accepts Google Pay and Apple Pay two gateways that Kajabi doesn’t have. You can also avail one-on-one coaching and other core features.
Conclusion
In the end, Kajabi successfully knocks it out of the park in terms of providing nearly all of the features that most edupreneurs can make use of. It sure does offer the essentials anyone must need, from intuitive functions needed to build a professional-looking website to the stellar integrated marketing suite, which includes the inclusion of easy-to-understand sales funnel blueprints and efficient e-mail marketing tools.
There are a few instruments that aren’t there like the issue of certificates specifically. With a high price tag, it may not be the right choice for the budget-conscious. But we do understand that even though Kajabi performs great as an all-in one solution for course creation, it will always have limits. However, that doesn’t stop it but it is an extremely popular choice for established creators and businesses!
If you’re still looking to find an LMS that gives you all you need in one platform, Kajabi is something you should strongly think about.
FAQ Kajabi Email Campaign Report Metrics Open Clicks
What does the word Kajabi refer to?
The word “Kajabi” derives from a word of Islamic as well as Arabic origin that means “to fly.”
Can I sell physical goods on Kajabi?
Yes! In addition to the normal programs, you can sell physical products through Kajabi. You can also join with Shopify to set up a fully functioning E-commerce store using Kajabi!
Concerning e-mail marketing is it possible Kajabi could be able to replace MailChimp?
Because Kajabi already includes e-mail marketing tools built within the platform, it makes sense that it’s enough to replace third-party applications like MailChimp. If you do intend to make use of it, Kajabi still allows you to integrate with it and other applications as well.
Is Kajabi mobile-friendly?
Yes! Kajabi also has a mobile app to ensure that you and your subscribed members can access all your course content even when you’re on the go. Kajabi Email Campaign Report Metrics Open Clicks