Hundreds of learning management system (LMS) platforms offer various crucial features that you can utilize whenever you create meaningful content. While there may be plenty of websites that allow you to utilize advanced marketing tools to advertise the courses you offer to your desired audience, others might not provide all those things. Although some sites provide simple-to-use course-building tools, there will be a few that offer editing features that are so complex that it turns off its users.
Among a sea of e-course platforms, there are a few that offer not just a simple editing interface, but also a myriad of sales and marketing functions. In addition to that they also offer almost everything you could think of such as 24/7 assistance and training materials to top-quality analytics. All-in-one courses let you discover the world beyond your boundaries and one of the platforms that provide it is Kajabi.
At a Glance: How do you define Kajabi? Kajabi Investor Deck
Kajabi is an online platform that allows you to develop and market your courses to an customers. Branded as an all-in-one service that provides entrepreneurs from all aspects of their lives with the most efficient and necessary features that will not just create a professional website for your courses , but help them rise to greater heights. Kajabi is widely praised and considered to be one of the most effective online course platforms, gaining an overwhelming positive rating from 4.6 out of 5 on Trustpilot.
What makes Kajabi so popular and well-liked by its users? It’s true that there are plenty of aspects that make this platform very convenient for everyone to utilize. It’s first and foremost the simplicity of usage. From course creation all the way to the marketing services the majority of the Kajabi features can be easily digestible even for those who are just getting started in the e-course world. Most of them are also advanced, giving administrating instructors an advantage over the rest. Additionally it allows budding entrepreneurs like you run and develop an online course without having to travel elsewhere if anything else is not available. Kajabi offers all the tools anyone may need, living up the ‘one-stop-shop’ moniker.
What Does It Let You Do?
There are numerous options that Kajabi allows you to create an all-in-one e-learning solution. We’ve put together a list in bullet points of the most important features that you may want to watch out for if you’re considering the option. In essence, Kajabi allows you:
- Create engaging and interactive courses with a wide array of tools for customizing including media files, templates you can select according to your preference;
- Create a professional website that can display your course materials and materials, as well as blogs to keep your students updated on what else is new;
- Make the most of websites, landing pages and checkout sites, and other effective methods to increase your earnings, expand your reach over the boundaries and increase conversion rates;
- Choose how you wish to invoice your courses and other products to your students – whether it’s a one-time fee or a monthly subscription
- Create effective sales funnels with no any problems through the use of funnel blueprints and templates;
- Utilize its in-house marketing and analytics suite with email marketing as well as CRM and automation tools.
- Set up and manage your affiliate links.
- Explore an array of community, and training resources and features, including the Kajabi University feature.
Big Names That Have Used Kajabi
Kajabi is trusted by more than 16,000 organizations and big-name personalities. It’s the go-to choice for many of the most well-known people that are from various sectors, including the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands of courses that are used and explored by more than 35 million students all over the world. In the last writing, Kajabi is generating more than $650million in revenue since it was founded in 2010.
Kajabi’s Pricing Plans
The three pricing plans Kajabi offers are quite different from other online course creation services in that they’re much more expensive. With monthly rates that start at as low as $119 it’s not surprising that this can impede some people who would like to give the service a shot. However, when you consider the number of essential features already packed within each plan, pricing is logically reasonable.
Kajabi’s pricing plans begin at the Basic plan priced at $149 per month, or $119/month when billed annually. With this tier, you can create three products, garner an maximum of 1 000 active clients, and create websites that you are able to modify using the tools provided by the platform. Also included are unlimited pages for landing webpages, unlimitted marketing e-mails as well as unlimited access to useful resources, such as one-on-one customer support and Kajabi University.
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In addition to the Basic plan, there’s the Growth plan which is Kajabi’s most popular plan at $199 a month or $159/mo when paid annually. There is also the Pro plan for $399 per month or $319/mo yearly and is packed to the brim with every feature you could ask for when designing and selling your course. Kajabi currently does not offer a free plan option. However, a 14-day no-cost trial is available for each of the three plans. A trial extension that runs as long as 30 days also offered on select blogs. So if you wish to test the waters to determine if Kajabi is the right choice for you, the limited trial offer is the best option.
Kajabi: The Good and the Bad
The Pros – What We Like About Kajabi
- The integrated marketing suite. Kajabi’s marketing suite in-house of tools, which includes automated e-mail marketing, and automation are designed for businesses, so you won’t need to integrate with other third-party services to do that!
- The sales funnel software. Another of the most popular features on the platform, the Pipeline Builder. Pipeline Builder lets you make use of well-tested and accessible blueprint templates. No need to overcomplicate yourself!
- The ability to customize without limitations. From the creation of professional-looking courses all the way to the custom website, Kajabi lets you customize to your hearts content and even create your own brand from the ground up.
- The user-friendly and simple site and course editors. Making content using the site and course builders hasn’t been so easy and swift, and it requires less effort and time to complete the task.
- Infinite integrations are endless. In addition to native integrations with 10 e-commerce, marketing and analytics solutions, connecting to Zapier’s app allows you to look and select from more than a thousand non-native platforms that can improve your efficiency.
- Establishing meaningful relationships with your students and instructors. Kajabi’s Community feature allows you to engage with the students enrolled in any of your courses. You can also make connections, network and share your joy with hundreds of teachers who happen to be in the same position as you.
The Cons – What We Don’t Like
- The pricing plans are hefty. Three pricing options offered by Kajabi cost higher than the average monthly rate offered by other services. There’s not a free option as well.
- There are no built-in tools for issuance of certificates. You may need to connect to a third-party certificate application if you intend to design custom-made certificates of different kinds.
- Not enough tools for student-instructor engagement. We don’t appreciate the lack of certain tools, such as proper discussion forums and the ability to randomly distribute tests or assignments. Kajabi Investor Deck
A Review of Kajabi’s Features
Ease of Use and Experience
One thing we love the most about Kajabi is the shockingly easy user experience. First, the majority of the platform’s User Interface (UI) is well-organized. If you may notice on the screen menu, you’ll notice that all features are divided into five major sections: Website, Products, Sales, Marketing, and People. The layout of the menu does not allow for clutter, as some features that are related to specific sections are able to be collapsed. The UI style is very uniform that reflects Kajabi’s “all-in-1” hallmark. You can create a landing page, modify your course, and even interact with your fellow instructors on the same site.
There is a search assistant tool that comes in handy when you need to search for something that may be difficult to find. The Kajabi Assistant is found at the top of the dashboard in the shape that of a bar for searching, and allows you to search for tools and items within the website by typing in the words. As previously mentioned, both Kajabi’s courses and site builder sections can be dragged and dropped and make the process much easier without needing to learn how to navigate the site. Kajabi has a smoother learning curve compared to some of its competitors. It also supports multiple languages other that English in case you want to expose your content to broader audiences.
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Course Development and Engagement
Product Blueprints
If you take a look at Kajabi’s courses design feature, you will quickly come across a variety of course or product templates or, as the platform refers to them blueprints. Each of the blueprints for products varies in structure and type and is readily tailored to meet the needs of any instructor.
In the blueprints that are listed are Mini Courses as well as Online Courses as well as Drip Courses. Mini Courses are short-form quick courses, which are typically designed in order to increase brand value, while Online Courses are full-version courses with a complete content structure that are designed to provide an “world-class” education experience. Drip courses, on other hand, are programs which are planned over a set series of days or weeks. Also known as Evergreen Training courses, it’s an easier way to share your content if you and your students are busy working on other projects.
Kajabi might be regarded by many as a renowned premium course-maker. But, aside from the courses, the blueprints also allow you to create a membership area for your members to enjoy exclusive content as well as a coaching session that spans 12 weeks. The template is also blank which allows you to design a course or product from scratch!
Categories Posts, Categories, and Content Uploads
If you continue to explore the course builder, you will notice the outline of the sections and lessons that were automatically added when you select one of the blueprints for your course. In Kajabi’s instance, these segments and classes are known as categories and posts, and vice versa. Posts are where you insert various kinds of content, such as text, video images, and text, while the categories serve as folders for the posts that are kept.
It is also possible to include subcategories of posts under a category if you want to organize your content more flexiblely. You can also drag and rearrange the outline. Kajabi accepts a wide variety of media and text files to be added to your posts. These include MOV and MP4 files MP3 and WAV files, PDFs and Word documents. Upload any of them either through your computer’s folders or file-sharing cloud platforms such as Google Drive and Dropbox. You can add existing URLs for your videos into your posts!
As with a handful of other platforms for creating courses, Kajabi allows you to make use of the feature of bulk uploads. Like the name implies that you can upload all your files to your courses on one page. This one is handy particularly if you’re performing other tasks.
Course Player Templates
Kajabi has a variety of more than 10 themes for courses. Unlike other LMS platforms that only allow you to be allowed to select only one of three theme options, Kajabi lets you have the freedom to choose various themes for the different products. Similar to the course outline creator, it’s simple to alter any of the themes to fit your style. You can even incorporate details of your brand, such as the logo images, fonts, and designs into the course player to add a your own personal style. Kajabi Investor Deck
Questions and student interactions
Kajabi includes a quiz function called Assessments. It allows you to create quizzes and assignments and include them as part of your class. Assessments are a helpful method of determining the extent to which your students gained from the curriculum you’ve given them. With the assessment feature, you can select from three main types of questions: multiple-choice paragraph-style, and multiple-selection. You can even set a passing score to motivate your students to engage with your content more.
In addition aside from that, the LMS site has also made progress in creating spaces for students and teachers to interact. Through the Community feature, your learners are given access to participate and leave comments on any of your courses through their dashboards. It is possible to write your posts to discuss with the rest of them your lessons from the past and your upcoming content. The community feature is offered as a separate feature or as an element of membership area.
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Website Design and Customizability
Why would you want to publish your course content to your web domain as well as WordPress website when Kajabi provides the platform and tools to create one within the platform? Kajabi provides unlimited web hosting across all three plans of pricing. The best part is that you’re guaranteed instant security and safety with an automatic SSL certification, as well as a team to help maintain your site.
You’re also given the liberty to modify your domain and also pick from a range of unique, professional themes, which you can modify to your hearts content! It doesn’t stop there: If you’re an expert edupreneur and signed to the Growth plan or higher you are able to import custom-made themes built to fit your ever-expanding needs, plus eliminate any Kajabi logos and substitute it with your personal brand!
Page Builder
Just like the course builder that we’ve discussed earlier, the page builder from Kajabi allows you to alter any of the given themes for websites using a set of easy-to-use and user-friendly editing tools. After further exploration, you will be greeted with sets of blocks that can be customized and sections. They’re basically like post categories, and categories that we’ve discussed when we’ve talked about the course builder. Blocks are the components that comprise the content of the website, such as text, media files as well as clickable button. Sections on the other hand, are formed by multiple carefully-arranged blocks.
There are over 40 pre-designed section templates that can be picked from the dashboard of the page builder. As we’re all glued to our smartphones and small tablets it’s logical for Kajabi to make your website automatically adjust to a mobile layout. You can go an extra mile by picking the elements of your website you want for your member learners to see. With all the tools you need to make your site look however you want it to look Kajabi’s page builders are not just incredibly flexible, but also fast to use.
Blogging and Other Website Features
Other LMS platforms may not provide this, but Kajabi allows you to create a section of your website that is dedicated to your blog, where you can share updates and thoughts on the content of your course. If you want to make the most out of your Kajabi-made site, the service provides you an area where you can do so without limits. You can get started with posting blog content by creating one with an editor for text. You may include SEO elements if you want to reach a larger audience and organize your blog posts into different categories, and even customize how you want your entire blog section to look.
Kajabi’s built-in blogging capabilities may not be as up to with WordPress or Blogspot However, it comes with enough tools to make it manageable. Additionally, you can also create podcasts that you can promote on your website. You can upload audio recordings of your podcasts to be hosted on your website and distributed to the major podcasting platforms like Apple Podcasts and Spotify. When you upload podcast episodes you can choose between two choices: publish it as a podcast that is public for free or make an exclusive private one that only your users can get access to. Kajabi Investor Deck
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Marketing and Sales and Marketing
One of the reasons that make Kajabi so popular with edupreneurs is its slew of sales and marketing tools that are highly easy and straightforward for even those who aren’t marketing experts to make use of!
Email Marketing and Affiliate Marketing
A huge draw among the masses, Kajabi’s built-in email marketing feature allows you to send e-mails about your course and website to your subscribed member students from the comfort of the platform. But you may be surprised by the fact that it goes beyond just send e-mails. With the aid from Kajabi Automations, you get to create automated sequences of emails that are triggered by different kinds of user actions. For instance, if your student is successfully logged in to one of your courses after checkout, a welcome e-mail will be automatically sent directly to the student’s inbox. If another course is not performing the course, an upsell will be sent to suggest an improvement Kajabi Investor Deck
You are able to create as many e-mails to your campaigns as you wish and schedule each of them according to your preferences. You can also choose the members you want to receive those messages. The management of e-mails has never been more comprehensive yet easy to handle. Contrary to other LMS websites, Kajabi already provides you with marketing tools for e-mails. You wouldn’t have to worry about integrating with other third-party platforms in order to make it work.
In addition, Kajabi also has an affiliate marketing function where you get to assign certain members of yours as affiliates to help advertise your website on behalf of you. Apart from paying them the commission rate it is also possible to track their performance to determine how well they contribute to increasing your conversion and click rates. Kajabi Investor Deck
Pipeline Builder
Another of Kajabi’s top features is its Pipeline Builder, where you are able to design specialized marketing funnels without a lot of difficulties. While other platforms offer similar features that require more time and effort and effort, this Pipeline Builder is designed to be extremely simple and quick that even the uninitiated can benefit from it. This stunning feature lets you select from a variety of pre-designed funnel blueprints or templates for pipelines. This includes:
- Freebies – to be used whenever you’d like to provide a freebie as a lead magnet to build your email list
- Sales Page OVO – for whenever you want to convince your intended audience to buy your product by utilizing an online sales page
- Product Launch OVO – to use any time you’re launching a course or any other product
- Zoom Webinar OVO – for any time you wish to promote your product via web workshops
- Free Book OVO – to use any time you wish to showcase your content a free downloadable digital book
- Coaching Campaign OVO – to use whenever you’re promoting your courses through an array of coaching sessions
- Blank design – for when you’re looking to create your sales funnel from starting
Once you select from any of the pipeline blueprints Kajabi instantly creates a set of pages and emails you’ll need to pull off an effective sales funnel. You can alter the way you want your pipeline to appear to your audience. You may even change the design of your checkout and landing pages, for instance changing the design to a different theme The library is with more than 40 pages templates you can select from.
Optional Payment Options and Price
Kajabi lets you integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your students are able to select between the two to pay for your classes. Stripe is a popular payment method that accepts debit and credit card transactions as well as select e-wallet providers all over the world. PayPal, on the other hand, is available as an alternative for subscribers and multi-payment plans. There are no pressing charges for transactions on Kajabi’s side because all your earnings are immediately sent to your bank account.
When it comes to pricing options, Kajabi offers you a wide range to choose from. You can choose to make your student pay for products at various dates (one-time, subscription, and multiple payments) or distribute them to them for free. You can also choose to decide if you want to charge a specific amount for a single product or a number of products, as well as set specific dates that your members can access within a specific time frame. You can also create coupons to encourage your customers to purchase all of your products. Kajabi Investor Deck
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Integrations with Third-Party Services
Kajabi is a host of built-in tools to develop and promote your courses, but you also have the option of connecting to other third-party applications for an added boost in functionality. The platform currently supports ten native integrations, including the well-known analytics provider Google Analytics and app automation service Zapier. Zapier comes in very handy since it allows you to establish connections with hundreds more tools and third-party apps that range from e-commerce to user experiences.
Training and Customer Support Resources
In terms of customer support, Kajabi has a bigger advantage over its competitors because it is one of the only course creation platforms with live chat available 24/7 assistance. Unlike some similar services the Kajabi customer support team is always available to assist you when you encounter difficulties creating a course or page among other issues that are important, at any time and from anywhere. It’s crucial to note that this 24 hour support is available to instructors who subscribe to the Growth plan and above – for Basic users, live chat is available for specific times and on certain days of the week. Nonetheless, Kajabi’s approach to customer service has been well-received by those who utilize it to develop meaningful courses. Kajabi Investor Deck
In terms of tools for training, Kajabi gives the user a range of access to access resources that you can master and then become proficient with. Kajabi Hero University Kajabi Hero University is packed with courses, tutorials and educational content specifically geared towards teachers and edupreneurs who want to jumpstart or improve their position in the field of course development. There are also every day Q&A webinars that feature leading experts from different areas as guests. Additionally, if you’re looking for other advice and tricks, the help center is available to help you along the way. Alongside Kajabi’s Hero University, there is Kajabi’s Hero Rewards program where course creators are rewarded with many sweet perks when they meet their goals.
What is the other thing that is missing from Kajabi?
Kajabi might be a fantastic all-in-one tool to design and sell your course material however, we must address a few vital things that are missing. A majority of them could have been extremely helpful to improve the experience. These are some of the things we would like to see added to Kajabi’s system in the near future:
- Built-in tools to issue certificates and certificates. Although some of them offer this option, instructors who use Kajabi will often require connecting to third-party apps that specialize in issuing certificates, like Accredible.
- More diversity in question types. While we are pleased with the way that the platform handles assessments within the course, we would like for the absence of options for question types – plus randomization of said types that is addressed as soon as possible.
- Additional payment options. At the time of writing there are only two options for transactions: Stripe or PayPal can be accepted. Not only that, but we aren’t sure if there are certain limits also.
- An API key that is public. This would have been useful for creating custom integrations like letting your subscribed students login using a single sign-in option in other applications.
Alternatives to Kajabi
Kajabi might have the most of the features any aspiring Edupreneur could dream of. However, due to the high cost plan and a certain lack of features, it may turn some people off. If you’re looking for alternatives with commonalities in comparison to Kajabi in terms of reliability and performance we’ve listed a few worthy competitors that you may think about when making your choice. Kajabi Investor Deck
- New Zenler is an online course platform that provides all-in-one services that are similar to Kajabi. The only difference is the cost that starts at $67/month You are able to create unlimited courses and advertise to your audience of choice without worrying about breaking the bank!
- Podia isn’t just claiming to be a creator-friendly platform. It’s also very easy to use, far easier than even Kajabi! In addition, you can benefit from marketing features, it’s much lighter than other. However, when you consider the budget-friendly cost we can see the ways Podia will appeal to individuals who are just starting out in the business.
- While Kajabi lacks credentials and advanced quiz features, Thinkific makes up for the shortcomings. With a price that is affordable for beginners and a wide range of features, it certainly offers higher-end features than the other has as well as live lessons and an integrated app integration store.
- Teachable is like Thinkific in the manner it operates. But, we need to appreciate how Teachable is able to incorporate additional payment options, as it accepts Google Pay and Apple Pay two gateways that Kajabi doesn’t have. Additionally, it allows one-on-one coaching and other core features.
Conclusion
Overall, Kajabi successfully knocks it out of the park for having nearly all the tools that most entrepreneurs use. It sure does offer the basic features that everyone needs including the intuitive features needed to design a professional website , to the impressive integrated marketing suite, which includes the ability to understand plans for sales funnels, as well as effective email marketing tools.
There could be some instruments that aren’t there for example, the issuance of certificates, in particular. With a high cost, it might not be the wise choice for the budget-conscious. But we do understand that while Kajabi is very well as an all-in-one solution for course creation however, it’ll always have limitations. That doesn’t stop it, however, from being an extremely popular choice for established creators and businesses!
If you’re still searching to find an LMS that can provide everything you need in one platform, Kajabi is something you must seriously consider.
FAQ Kajabi Investor Deck
What does the word Kajabi mean?
The term “Kajabi” derives from a word with Islamic as well as Arabic origin which means “to take flight.”
Can I sell physical goods on Kajabi?
Yes! In addition to the normal programs, you can sell physical products on Kajabi. It is possible to join with Shopify to build a fully functional E-commerce store using the platform!
Regarding marketing via e-mail is it possible Kajabi can replace MailChimp?
Since Kajabi already comes with e-mail marketing tools built within the platform, it’s natural that it’s adequate to replace third-party applications like MailChimp. However, if you do wish to utilize the platform, Kajabi still allows you to integrate with it and other applications as well.
Is Kajabi mobile-friendly?
Yes! Kajabi even has a mobile app for you and the members who have subscribed have access to all courses even while traveling. Kajabi Investor Deck
