Hundreds of learning management system (LMS) platforms have various important features can be utilized when you write content that is meaningful. Although there are plenty of websites that allow you to make use of advanced marketing tools to advertise classes to your target audience, others may not have most of the features. Although some sites provide simple-to-use course-building tools, there will be a few that provide editing options that is so complicated it turns off its users.
In the sea of e-course platforms, there are a few that provide more than a simple editing interface, but also a myriad of marketing and sales functions. And on top of that they offer nearly all you can think of, from 24/7 help and training resources to top-notch analytics. All-in-one platforms for courses allow you to go beyond the limits of your abilities, and one of those that provide it is Kajabi.
A Quick Look How do you define Kajabi? Kajabi Is A Masterfully Engineered Content Platform
Kajabi can be described as an online service that allows you to develop and market your content to your audience of students. The company is advertised as an all-in-one solution and platform for edupreneurs, Kajabi offers edupren all kinds of industries with the best and necessary features that will not only create a professional website for your courses but let them grow to new heights. Kajabi has been praised by the media and considered to be one of the top online course platforms, gaining an overwhelmingly positive score with a score of 4.6 out of five on Trustpilot.
What is it that makes Kajabi so popular and well-received among its users? There are plenty of aspects that make this platform very convenient for everyone to use. It’s first and foremost the ease of use. From the course creation to the marketing services, nearly all of Kajabi’s features have been designed so that they are easily digestible even for those who are just getting started in the world of online courses. The majority of them are advanced, which gives instructors who administer the course an advantage over others. In addition this allows students such as you manage and build an online course without having to travel to another place if something else isn’t available. Kajabi provides all the equipment that one could need in order to live up its ‘one stop shop name.
What does it let you do? Do?
There are numerous options that Kajabi allows you to use as an all-in-one online course solution. We’ve compiled a list, in bullet form of the key features that you may want to watch out for if you’re considering the option. Simply put, Kajabi lets you:
- Create engaging and interactive courses with a wide array of customizing tools, media files, and templates you can select in accordance with your personal preferences.
- Create a professional website that can house your course contents and materials, as well as your own blog to keep your students updated on what else is new;
- Make the most of websites, landing pages and checkout sites, and other methods to increase the profits you earn, extend your reach over the boundaries and boost conversion rates.
- Decide how you would like to charge your courses or other items to your students – whether it’s one-time payments or a monthly subscription;
- Create effective sales funnels with no any difficulties by making use funnel templates and funnel blueprints;
- Make use of its internal marketing and analytics suite that includes email marketing and CRM as well as automation tools;
- Manage and create your affiliate links; and
- Explore a variety of community, customer service and training tools, with the addition of the Kajabi University feature.
Big Names That Have Used Kajabi
Kajabi is trusted and used by over 16,000 businesses and famous personalities. Kajabi is the preferred choice of some of the well-known names who are part of different sectors, including online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands upon thousands of courses, which are accessed and explored by more than 35 million students all over the world. At the time of the time this article was written, Kajabi boasts more than $650 million of sales since it was founded in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi offers are quite different than other online course-making services in that they’re much more expensive. With monthly costs that begin at just $119, it’s no wonder that this can impede some people who be interested in giving Kajabi a go. But considering the huge amount of features that are included into each plan, the pricing is understandably reasonable.
Kajabi’s pricing plans begin at the Basic plan, which costs $149 per month, or $119/month if billed annually. With this tier, you get to create three products, garner a maximum of 1000 active users, as well as design your own website you can customize with tools fully provided by Kajabi’s platform. Also included are unlimited pages for landing webpages, unlimitted marketing e-mails as well as unlimited access to useful resources, such as one-on-one customer service and Kajabi University.
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In addition to The Basic Plan, there is the Growth plan, which happens to be the most sought-after plan on the platform at $199 a month or $159/mo if paid annually, as well as the Pro plan, which costs $399 per month or $319/mo yearly, which is filled to the brim with every feature you’d want when creating and selling your courses. Kajabi currently does not offer a free plan option. There is however a fourteen-day trial is available. trial is offered for each of the three plans. A trial extension that runs for up to 30 days available on certain blogs. If you want to try the service to determine if Kajabi is the right choice for you, then the brief trial offer is the best method to start.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The built-in marketing suite. Kajabi’s own marketing suite of tools, such as email marketing and automation are designed to be optimized for businessuse, and you won’t need to integrate with any other third-party service for this!
- The software for sales funnels. Another one of the most popular features on the platform is the Sales Pipeline Builder lets you make use of proven and easily accessible blueprint templates. No need to get too complicated!
- The ability to customize without limitations. From designing professional-looking course websites up to the customized website, Kajabi lets you customize according to your own preferences – and even build your brand from scratch.
- The easy and intuitive website and course editors. Making content using the website and course creator software was never so easy and swift, and it requires less time and effort to finish the job.
- Unlimited integrations are endless. Apart from native integrations that integrate with 10 e-commerce, marketing and analytics services, connection to Zapier’s app lets users to investigate and select from more than one thousand non-native platforms that can improve your effectiveness.
- Making lasting connections with your students and instructors. Kajabi’s Community feature lets you connect with students in your classes. It also lets you network, connect, and celebrate with tons of teachers who happen to be similar to you.
The Cons – What We Don’t Like
- The pricing plans are hefty. Kajabi’s three pricing plans are higher than the average monthly rate provided by other companies. There’s no free option available as well.
- No built-in tools to issue certificates. You may need to connect to a third party certificate application if you intend to design custom-made certificates of various types.
- Not enough tools for student-instructor engagement. We don’t appreciate the lack of certain features, like proper discussion forums and the ability to randomize the assignments or quizzes. Kajabi Is A Masterfully Engineered Content Platform
A Review of Kajabi’s Features
Easy of Use and Experience
One thing that we like one thing we like about Kajabi is the shockingly easy user experience. One of the reasons is that the platform’s users interface (UI) is organized. If you may notice on the dashboard menu, you will see that the functions are organized into five main sections: Website Products, Sales, Marketing and People. The menu’s design does not allow for obstruction, since some of the aspects that belong to the specific section can be collapsed. The UI layout is very consistent and reflects Kajabi’s “all-in-one” hallmark. You can build a landing page, modify your course, and communicate with your instructors on the same site.
There is a search assistant tool that is useful anytime you’re looking for something that may be difficult to find. The Kajabi Assistant is found at the top of the dashboard in the shape that of a bar for searching it allows you to search for items and tools on the website by typing in the words. As previously mentioned, both Kajabi’s website builder and course builder sections are drag-and-drop and make the process much easier without needing to learn how to navigate the site. Kajabi is a more streamlined learning curve compared to some of its competitors. It can also be used in other languages than English for those who want to present your content to wider audience.
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Course Creation and Engagement
Product Blueprints
When you go through Kajabi’s course creation feature, you’ll be able to see a collection of templates for courses or products, or the way it calls it blueprints. Each of the product blueprints is different in its structure and style and can be customized to suit the needs of instructors.
Included among the listed blueprints are Mini Courses and Online Courses, and Drip Courses. Mini Courses are quick-form courses that are usually created as a way to build brand recognition, while online Courses are full-version types with a full content structure that are designed to provide an “world-class” education experience. Drip courses, on other hand, are programs that are scheduled for a set series of days or weeks. Also known as Evergreen Training courses, it’s a much more convenient way to share your content when you as well as your students are occupied working on other projects.
Kajabi may be known by many as a renowned premium course-maker. However, in addition to the courses, the blueprints let you make a membership site where your customers can enjoy exclusive content as well as a coaching session that spans 12 weeks. You can also download a blank template where you can create your own course or product completely from the ground up!
Categories, Posts, and Content Uploads
If you continue to explore the course builder, you’ll notice an outline of sections and lessons that were automatically included when you select any of the course blueprints. In Kajabi’s case, those sections and lessons are called categories and posts, respectively. Posts are where you can insert different types of content, such as text, video and images, whereas the categories act as folders for the posts that are stored.
You may also incorporate subcategories of posts within one category in order to arrange your content in a flexible way. You can move and rearrange the outline. Kajabi accepts a broad range of text and media files to be added to your posts. These include MOV and MP4 files WAV and MP3 files PDFs and Word documents. Upload any of them from your computer folders or file-sharing cloud platforms like Google Drive and Dropbox. You can even add existing URLs of your videos to your blog posts!
As with a handful of other platforms for creating courses, Kajabi allows you to make use of the bulk upload feature. Like the name implies that you can upload all the files you have uploaded to your courses in one page. This can be useful particularly if you’re performing other tasks.
Course Player Templates
Kajabi has a variety of over 10 themes for courses. In contrast to other LMS platforms that only allow you to be given the option to choose only one of three theme options, Kajabi lets you have the choice of selecting several themes to suit different products. Similar to the course outline builder, it’s relatively simple to alter any of the themes to suit your personal style. You can even incorporate details of your company’s image, such as the logo images, fonts, and designs into your course player to cultivate your own personal style. Kajabi Is A Masterfully Engineered Content Platform
Quizzes and Student Interactions
Kajabi has a quiz feature called Assessments where you get to make quizzes and assignments and then add them to the course of your curriculum. Assessments are a helpful way to determine the extent to which your students gained from the course you’ve taught them. Through the assessment option, you are able to choose from three different question types: multiple-choice, paragraph-style, and multiple-selection. You can even create a passing score to motivate your students to be more engaged with your content more.
In addition, in addition, the LMS website also has been able to make strides in creating areas for students and teachers to interact. Through the Community feature your students are able to comment and interact with any of your courses through their dashboards. It is possible to write your blog posts for discussion with other students your previous lessons and your upcoming content. The community feature is available either as a standalone item or as a component of your member space.
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Website Design and Customization
Why should you upload your course materials with your domain name or WordPress website when Kajabi has the platform and tools you need to make one within the platform? Kajabi offers unlimited web hosting for the three pricing plans. The best part is that you’re assured of instant security and safety with the automatic SSL certification and a team to help maintain your site.
You’re also given the liberty to personalize your domain and also pick from a variety of premium, unique themes, all of which you can modify to your hearts content! It doesn’t stop there: If you’re an expert edupreneur and signed to the Growth plan and higher, you get to import custom-made themes built to meet the ever-changing needs of your business, plus eliminate any Kajabi brand names and then replace it with your own!
Page Builder
Similar to the course builder that we’ve discussed earlier, the page builder from Kajabi allows you to alter any of the website themes with a suite of intuitive and easy-to-handle editing tools. After further exploration you’ll be presented with customizable sets of blocks and sections. They’re essentially like those categories as well as posts we discussed when we’ve discussed our course building tool. Blocks are referred to as the components that comprise the content of the website which includes text, media files as well as clickable button. Sections are, however are made up of multiple carefully-arranged blocks.
There are over 40 pre-designed section templates that you can pick from the page builder’s dashboard. As we’re all glued to our phones and tiny tablets nowadays, it makes total sense for Kajabi to let your site automatically adjust to mobile-friendly layout. You can go an extra mile and select which site element you wish for your members to view. With all the necessary tools to build your site how you would like it to appear Kajabi’s page builders are not just extremely flexible, but also fast to use.
Blogging and Other Web-based Features
Other LMS platforms may not have this feature, however Kajabi allows you to create an area on your site that is dedicated to your blog, where you can share information and comments on the content of your course. If you’re looking to get the most out of your Kajabi-made site, the service provides you the opportunity to publish your content without restriction. You can get started with your blog posts by creating one using an editor for text. You may include SEO elements if you wish to expand your reach, group your posts into various categories, and even customize how you would like your blog’s entire section to appear.
Kajabi’s built-in blogging capabilities might not be on with WordPress or Blogspot, but it has enough tools to be manageable. In addition, you can create podcasts that you can promote on your site. You may upload recordings of your podcast that will be hosted on the site and distributed to the major podcast listening platforms such as iTunes Podcasts as well as Spotify. When uploading podcast episodes there are two options: release it as a public podcast for free , or create an exclusive private one that only your members can get access to. Kajabi Is A Masterfully Engineered Content Platform
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Marketing and Sales and Marketing
One of the reasons that make Kajabi so popular with edupreneurs is its array of marketing and sales tools that are extremely convenient and simple enough even for those who aren’t marketing experts to utilize!
Email Marketing and Affiliate Marketing
A major draw for the crowd, Kajabi’s built in E-mail marketing functions allow you to send e-mails about your course and websites to your members who are subscribed students within the comforts of the platform. You might be surprised that it can do more than simply send emails. With the aid of Kajabi Automations, you get to create automated sequences of e-mails triggered by various user actions. For example, when your student successfully logs into one of your courses following checkout, a welcome e-mail will be sent automatically to their inbox. If the course performs poorly the course, an upsell will be sent to suggest an improvement Kajabi Is A Masterfully Engineered Content Platform
You can send as many e-mails for the campaign you like and then schedule them in accordance with your preferences. You can choose which of your members gets to receive these messages. The management of e-mails has never been more comprehensive yet easy to handle. Unlike other LMS sites, Kajabi already provides you with tools for marketing e-mails that you don’t require connecting to other third-party platforms in order to make it work.
In addition, Kajabi also has an affiliate marketing feature where you get to assign certain members of your group as affiliates to help in promoting your site on behalf of you. Apart from paying them a commission, you may also track their performance to gauge how well they contribute to boosting your conversion and click rates. Kajabi Is A Masterfully Engineered Content Platform
Pipeline Builder
Another of Kajabi’s top features is one of the best features is Pipeline Builder, where you are able to design specialized marketing funnels without a lot of difficulties. While other platforms have similar features that require much more time and effort however, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be so quick and easy that even beginners can make better use of it. This stunning feature lets you select from a variety of pre-designed funnel blueprints or templates for pipelines. This includes:
- Freebie – for whenever you’d like to offer a freebie as a lead magnet to build your database.
- Sales Page OVO – for any time you wish to convince your intended customers to purchase your product through a sales page
- Product Launch OVO is a great option for whenever you’re launching a course or other product
- Zoom Webinar OVO – for any time you wish to promote your product via web training seminars
- Free Book OVO is a great resource for any time you wish to promote your content with a free downloadable digital book
- Coaching Campaign OVO – to use any time you’re promoting your classes through a series of coaching sessions
- Blank blueprint – for whenever you’re looking to create the sales funnel you want from the ground
When you choose from one of the pipeline blueprints Kajabi will automatically generate pages and emails you’ll require to create an efficient sales funnel. You can customize how you wish your funnel to appear to your target audience. You could even alter the look of your checkout and landing pages, for example you can change the theme to something different – there is a library with more than 40 templates for landing pages that you can pick from.
Payment and Pricing Options
Kajabi lets you seamlessly integrate with the payment gateway platforms Stripe and PayPal so that your students are able to select one of them to pay for your course. Stripe is the most popular payment option that accepts debit and credit card transactions and various e-wallet companies across the world. PayPal, on the other hand, is available as an alternative for subscribers as well as multi-payment plans. There are no pressing transaction fees on Kajabi’s part because all your earnings are immediately sent directly to the bank accounts of your choice.
In terms of pricing options, Kajabi gives you a wide range of options to select from. You can choose to make your student pay for products at different dates (one-time subscription, one-time, or several payments) or hand them out at no cost. You also have the option to decide if you want to charge a specified price for a specific product or multiple products, as well as establish specific dates for your customers can access within a certain period of time. You also get to generate coupons that will further encourage your audience to purchase the products you offer. Kajabi Is A Masterfully Engineered Content Platform
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Integrations with Third-Party Services
Kajabi may have a plethora of built-in services needed to create and market your courses However, you have the option of connecting to third-party applications to provide an additional boost of functions. The platform is currently able to support 10 native integrations, which include the well-known analytics service Google Analytics and app automation service Zapier. Zapier is extremely useful as it helps establish connections with hundreds more tools and third-party apps from e-commerce to user experience.
Customer Support and Training Resources
When it comes to customer support, Kajabi has a bigger advantage over its competitors because it is one of the few course creation platforms that offer 24/7 live chat assistance. Unlike some similar services the Kajabi customer support team is available to assist you when you encounter difficulties creating an online course or website, in addition to other crucial issues, anytime and anywhere. It’s crucial to note that this 24 hour support is available to instructors that are on the Growth plan and above – for basic users live chat support is scheduled at certain times and times during the day. However, Kajabi’s method of customer service has been well-received by many who use it to design useful educational content. Kajabi Is A Masterfully Engineered Content Platform
For tools for training, Kajabi gives the user a range of access to resources that you can learn and get used to. The Kajabi Hero University is packed with courses, tutorials and informational content that are specifically designed for educators and edupreneurs who want to get started or increase their position in the course creation world. There are also weekly Q&A-style educational webinars featuring prominent experts from various fields as guests, plus when you’re looking for more tips and tricks, the help center is available to help you along the way. In addition to Kajabi’s Hero University, there is an additional Kajabi Hero Rewards program in which course creators are rewarded with numerous sweet rewards when they reach their objectives.
What is the other thing that is missing from Kajabi?
Kajabi might be a fantastic all-in-one platform to develop and market your course content However, we need to address a few vital things that are not being addressed. Most of them would be extremely useful to enhance the user experience. These are some of the things we’d like to see added to Kajabi’s system in the near future:
- Built-in tools to issue certificates and credentials. Although some of them offer this option instructors using Kajabi frequently will require a connection to third-party applications that specialize in issuing certificates, such as Accredible.
- More diversity in question types. While we are pleased with the way that the platform handles assessments within courses, we’d like for the lack of different types of questions and the randomization of those types that is addressed as soon as possible.
- Other payment options. As of the moment there are only two options for transactions: Stripe or PayPal are accepted. In addition, we aren’t sure if there are certain limits also.
- An API key that is public. This could have been helpful in making custom integrations, like the ability to let your subscribers login using a single sign-in option in other applications.
Alternatives to Kajabi
Kajabi could have the majority of the features an Edupreneur would ever want to have. However, due to the high cost plan and a plethora in terms of functionality, the site might turn some people off. If you’re looking for alternatives with similarity in comparison to Kajabi regarding performance and reliability we’ve listed a few worthy competitors you might be considering when making your choice. Kajabi Is A Masterfully Engineered Content Platform
- New Zenler is an online course platform that offers all-in-one services similar to Kajabi. The only difference is the price beginning at just $67 per month You are able to create unlimited courses and sell to your target audience without having to worry about breaking the bank!
- Podia does not just claim to be user-friendly. It’s also very easy to use, much easier than Kajabi! In addition, you can utilize marketing tools, it’s much lighter than other. With the extremely affordable price range we can understand how Podia can appeal to DIY entrepreneurs getting into the business.
- While Kajabi lacks credentials and sophisticated quiz functions, Thinkific makes up for them. With a price that is affordable for beginners, it sure does offer more industry-level functions than the other has which includes live lesson courses and a built-in app integrations store.
- Teachable is similar to Thinkific in terms of how it operates. However, it is important to understand the way that Teachable can integrate additional payment options, as it accepts Google Pay and Apple Pay two gateways that Kajabi is not able to offer. You can also avail one-on-one coaching as well as other essential features.
Conclusion
All in all, Kajabi successfully knocks it out of the park by providing nearly all of the options that most entrepreneurs use. It does provide all the features you need, from intuitive functions needed to create a professional-looking website to the stellar integrated marketing suite, which includes the inclusion of easy-to-understand diagrams of sales funnels as well as efficient marketing tools for e-mails.
There could be some tools missing for example, the issuance of certificates specifically. With a high cost, it may not be the best option for those with a tight budget. However, we understand that even though Kajabi performs well in being an all-in-one solution for creating courses, it will always have limits. It doesn’t hinder it, but it is an extremely popular choice for established business owners and creators!
If you’re looking for an LMS that offers everything you require on one platform, Kajabi is something you should strongly consider.
FAQ Kajabi Is A Masterfully Engineered Content Platform
What does the word Kajabi translate to?
The word “Kajabi” is derived from a word of Islamic as well as Arabic origin that means “to take flight.”
Do I have the ability to sell physical items on Kajabi?
Yes! In addition to the normal programs, you can sell physical products through Kajabi. It is possible to integrate with Shopify to build a fully functional online store on the platform!
In terms of e-mail marketing Is it possible that Kajabi can be able to replace MailChimp?
Because Kajabi already has the tools for marketing via email built within the platform, it’s logical that it’s enough to take over third-party apps such as MailChimp. However, if you do wish to utilize this feature, Kajabi still allows you to integrate it with other applications too.
Is Kajabi mobile-friendly?
Yes! Kajabi even offers a mobile app to ensure that you and your subscribers have access to all course content even when you’re on the go. Kajabi Is A Masterfully Engineered Content Platform