A myriad of learning management systems (LMS) platforms come with many important features can be utilized whenever you create meaningful content. While there could be a lot of sites that let you utilize advanced marketing tools to promote the courses you offer to your target audience, some might not provide all these features. And while some offer easy-to-use tools to build courses, there’ll also be few that may provide editing options so complicated that it turns off its users.
Within the sea of online course platforms There are a handful that provide more than the basic editing interface but also an array of sales and marketing functions. Additionally they also offer almost everything you’d ever want such as 24/7 assistance and training materials to top-quality analytics. All-in-one course platforms let you discover the world beyond your boundaries and one of the platforms which can provide this is Kajabi.
In a nutshell Kajabi: What exactly is Kajabi? Kajabi Moderator
Kajabi is an online platform that allows you to create and sell your course content to your student audience. It is marketed as a complete service that provides entrepreneurs from all aspects of their lives with the most efficient and vital features to not only create a professional site for your courses, but help them rise to higher levels. Kajabi is widely praised and is regarded as one of the most effective online learning platforms, with an overwhelming rating from 4.6 out of five on Trustpilot.
What makes Kajabi so well-liked and appreciated by its users? Well, there are quite many aspects that make this platform very convenient for everyone to utilize. Firstly, it’s the extreme user-friendliness. From course creation all the way to the marketing services almost all of Kajabi’s features are designed to be easily accessible to those who are new in the world of e-learning. A majority of them are advanced, which gives instructors who administer the course the added edge over others. In addition, it lets budding entrepreneurs like you run and develop courses without having to travel elsewhere in case something isn’t available. Kajabi offers all the tools anyone may need and is a true testament the ‘one-stop-shop name.
What does it let you do? Do?
There are numerous methods that Kajabi can use as an all-in-one online course solution. We’ve compiled a list, in bullet points of the most important attributes that you ought to keep an eye on when you’re thinking about the option. In essence, Kajabi allows you:
- Create engaging and interactive courses using a variety of customizing tools, media files, and templates you can select according to your preference;
- Create a professional website that can present your course content and other products along with a blog where you can keep your students informed about the latest developments;
- Efficiently make use of websites, landing pages and checkout sites and other effective methods to boost the profits you earn, extend your reach over the boundaries and increase conversion rates;
- Choose how you wish to charge your courses and other services for your students, whether it’s a one-time fee or a monthly subscription;
- Build effective sales funnels without any issues by making use funnel templates and funnel blueprints;
- Use its own marketing and analytics software with the ability to send out e-mails, CRM, and automation tools;
- Set up and manage your affiliate links; and
- Explore a wide variety of customer service, community, and training resources in conjunction with Kajabi University.
Big Names That Have Used Kajabi
Kajabi is trusted and used by more than 16,000 companies and big-name personalities. It’s the go-to choice for some of the well-known names that are from various industries, such as online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands of courses that are used and explored by more than 35 million students all over the world. At the time of writing, Kajabi is generating more than $650million in revenue since its establishment in 2010.
Kajabi’s Pricing Strategies
The three pricing plans Kajabi provides are very different from other online course creation services in that they’re more costly. With monthly rates that start at as low as $119 it’s no wonder why this can impede some people who be interested in giving Kajabi a go. But considering the huge amount of features that are included in each plan, the pricing is reasonable.
Kajabi’s pricing plans begin with the Basic plan priced at $149 per month or $119/month if billed annually. With this tier, you can create three products, gain an maximum of 1,000 active customers, and design a website that you can create with the tools offered by the platform. Also included are unlimited pages for landing pages, unlimited marketing emails as well as unlimited access to useful resources, such as one-on-one customer service and Kajabi University.
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In addition to The Basic Plan, there is the Growth plan, which happens to be the platform’s most popular offer at $199 a month or $159/mo when paid annually, and the Pro plan for $399 per month or $319/month annually that is loaded to the brim with every feature you’d want when you are designing and selling your course. Kajabi does not currently offer an option to pay for the plan. There is however a fourteen-day no-cost trial is offered for all three plans. An extended trial that lasts as long as 30 days also available on selected blogs, so if you want to try the service and determine if Kajabi is the right choice for you, then the brief trial period is the ideal way to go.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The built-in marketing suite. Kajabi’s in-house marketing suite of tools, which includes automated e-mail marketing, and automation are designed to be optimized for business, and it isn’t necessary to integrate with third-party solutions to do this!
- The software that creates sales funnels. Another of the most popular features on the platform The Pipeline Builder. Pipeline Builder lets you make use of proven and easily understandable blueprint templates – no need to overcomplicate yourself!
- The ability to customize without limitations. From the creation of professional-looking courses up to the customized name, Kajabi lets you customize to your heart’s content – and even build your brand from scratch.
- The simple and intuitive site and course editors. The creation of content using the site and course creator software was never this easy and quick, as it takes less effort and time to get everything done.
- Infinite integrations. In addition to native integrations that integrate with ten e-commerce, marketing, and analytics tools, connecting to Zapier’s app allows users to investigate and select from more than a thousand non-native platforms that can improve your efficiency.
- Establishing meaningful relationships with your students and instructors. Kajabi’s community feature lets you connect with students enrolled in any of your courses. It also lets you connect, network, and celebrate with tons of teachers who happen to be in the same position as you.
The Cons – Things We Don’t Like
- The steep pricing plans. Kajabi’s three pricing plans are higher than the average monthly rate offered by other services. There’s not a free option as well.
- There is no built-in tool to issue certificates. You might need to connect to a third party certificate app if you plan to design custom-made certificates of various types.
- There aren’t enough tools to facilitate student-instructor engagement. We aren’t happy with the absence of certain features, including adequate discussion forums, as well as the ability to randomly distribute the assignments or quizzes. Kajabi Moderator
An Overview of the Kajabi Features
Easy of Use and Experience
One thing that we like the most about Kajabi is the shockingly easy user experience. First, the majority of the user interface (UI) is structured. If you check the screen menu, you’ll find that all the features are organized into five main sections – Website Products, Sales, Marketing, and People. The layout of the menu does not allow for clutter, as some elements that are associated with specific sections are able to be collapsed. The UI design is very consistent that reflects Kajabi’s “all-in-1” trademark. You get to create a landing page, modify your course, and even interact with your fellow instructors through one website.
There is a search assistant tool that can be useful anytime you’re looking for something that may be difficult to locate. The Kajabi Assistant can be found in the top of the dashboard in the shape as a “search bar, and allows you to search for tools and items within the site by entering the search terms. As mentioned previously that both the Kajabi courses and site builder sections can be moved and dropped, making the process simpler without needing to learn how to navigate the site. Kajabi is a more streamlined learning curve compared to several of its peers. It is also compatible with other languages than English for those who want to share your content with broader audiences.
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Course Development and Engagement
Product Blueprints
When you go through Kajabi’s course design feature, you will soon encounter a list of course or product templates or what the platform calls them blueprints. Each blueprint for a product varies in structure and type and can be easily modified to suit the needs of instructors.
Included among the listed blueprints are Mini Courses as well as Online Courses as well as Drip Courses. Mini Courses are short-form , quick courses, which are typically designed in order to increase brand value, while online Courses are full-version versions that have a complete structure of content designed for an “world-class” educational experience. Drip courses, on other hand, are programs that are scheduled over an established period of days or weeks. Also called Evergreen Training courses, it’s a much more convenient method of sharing your content when you as well as your students are occupied with other activities.
Kajabi may be known by many as a renowned premium course-maker. But, aside from the courses, the blueprints also allow you to create a membership space for your members to enjoy exclusive content as well as a coaching session lasting 12 weeks. The template is also blank that allows you to create an entire course or product completely from scratch!
Categories Posts, Categories, as well as Content Uploads
When you explore the course builder, you’ll see the outline of the sections and lessons that were automatically added if you choose any of the course blueprints. In Kajabi’s instance, these segments and classes are referred to as post categories as well as category, respectively. The posts are where you can insert different types of content including text, video and images, whereas the categories function as folders in which the posts are kept.
You can also include subcategories for posts in the same category, if you wish to organize your content more flexiblely. You can drag and rearrange the outline. Kajabi accepts a wide variety of media and text files that can be used to add to your posts, including MOV and MP4 files WAV and MP3 files PDFs as well as Word documents. You can upload all of them directly from your computer folders or via cloud-based file sharing platforms like Google Drive and Dropbox. You can even copy and paste existing URLs of your video to your posts!
As with a handful of other course-making platforms, Kajabi allows you to utilize the bulk upload feature. Like the name implies it allows you to upload all your files to your courses in the same tab. This can be useful particularly if you’re doing other important stuff.
Course Player Templates
Kajabi offers a lineup of more than 10 themes for courses. Unlike other LMS platforms, where you’re offered the choice of one or three themes, Kajabi lets you have the freedom to choose various themes for the various products. Similar to the course outline builder, it’s relatively easy to customize any theme to fit your style. It is possible to incorporate specifics that represent your brand like your logo or images as well as font design into your course player to cultivate your own personal style. Kajabi Moderator
Quizzes and Student Interactions
Kajabi has a quiz feature called Assessments that allows you to make quizzes and assignments and then add them to the course of your course. Assessments can be a great way to determine the extent to which your students gained from the course you’ve taught them. With the assessment option, you are able to choose between the three primary types of questions: multiple-choice paragraph-style, and multiple-selection. You can also set an acceptable score to encourage your students to engage with your material more.
Apart from that, in addition, the LMS website has been able to make strides in creating areas for teachers and students to connect. Through the Community feature, your students are able to participate and leave comments on any of your courses through their dashboards. You can also write your blog posts to discuss with your fellow students about your previous lessons as well as your future content. The community feature is available as a separate item or as a part of your membership space.
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Website Design and Customizability
Why should you upload your course materials with your domain name as well as WordPress website when Kajabi offers the platform and tools you need to build one on the platform? Kajabi provides unlimited web hosting on the three pricing plans. What’s great about this is you’re assured of instant security and security through an automated SSL certification as well as the support of a team to manage your site.
Additionally, you have the freedom to personalize your domain and also pick from a range of professional, one-of-a-kind themes, which you can modify to your heart’s content! This doesn’t stop there. if you’re an expert edupreneur and signed to the Growth plan or higher you are able to import custom-made themes built to fit your ever-expanding needs and also take away any Kajabi logos and substitute that with your personal brand!
Page Builder
Just like the course builders we’ve talked about earlier, the page builder from Kajabi lets you modify any of the available website themes with a suite of user-friendly and intuitive editing tools. Upon further exploration, you will be greeted with sets of blocks that can be customized and sections. They’re basically like post categories, and categories that we’ve discussed when we’ve discussed how to build courses. Blocks are referred to as the elements that compose the content of the website which includes media files, text as well as clickable button. Sections are, however are made up of multiple well-arranged blocks.
There are over 40 pre-designed sections templates that you can choose from the page builder’s dashboard. Since we’re all connected to our smartphones and tablets, it makes total sense for Kajabi to have your website automatically adapt to a mobile-friendly layout. You can go an extra mile and select the elements of your website you want for your members to view. With all the tools you need to build your site however you want it to appear, Kajabi’s page builder is not only super flexible but also fast to use.
Blogging and Other Web-based Features
Other LMS platforms might not offer this, but Kajabi allows you to make sections of your website that is dedicated to your blog, where you can post information and comments about your course’s content. If you’re looking to make the most out of your Kajabi-created website it provides a space where you can publish your content without restriction. It is possible to begin with posting blog content by making one with the text editor. You may include SEO elements if you want to expand your reach or group your posts into different categories, and even alter the way you would like your blog’s entire section to look.
Kajabi’s built-in blogging features might not be on par as WordPress or Blogspot However, it comes with enough tools to be manageable. Additionally, you can also create podcasts to promote on your site. You can upload the recordings of your podcasts to be hosted on the website and distributed to the major podcast listening platforms such as iTunes Podcasts as well as Spotify. When you upload a podcast episode, you have two choices: publish the podcast as a public one for free , or create an exclusive private podcast that only your users are able to access. Kajabi Moderator
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Marketing and Sales and Marketing
Part of what makes Kajabi so popular with edupreneurs is its slew of sales and marketing tools that are supremely easy and straightforward for even those who aren’t marketing experts to use!
Email Marketing and Affiliate Marketing
A big draw among the crowd, Kajabi’s built in E-mail marketing functions allow you to send emails that are related to your course or website to your subscribers students within the comforts of the platform. You might be surprised that it does more than just send e-mails. With the help from Kajabi Automations, you get to create automated sequences of emails that are triggered by different kinds of user actions. For example, when a student successfully logs into one of your classes after checkout, a welcome e-mail will be sent automatically directly to the student’s inbox. If the course performs poorly then an upsell message is sent to suggest an improvement Kajabi Moderator
You are able to create as many e-mails to your campaign as you wish and then schedule them according to your preferences. You can also choose which of your members gets the messages. E-mail management has never been more complete and easy to manage. In contrast to other LMS websites, Kajabi already provides you with tools for marketing e-mails that you don’t require the integration with third-party platforms to make things work.
Aside from that, Kajabi also has an affiliate marketing function which allows you to designate some of your members as affiliates in order to advertise your website on your behalf. In addition to paying them the commission rate, you may also track their performance to see how they can contribute to increasing your conversion rates and click rates. Kajabi Moderator
Pipeline Builder
Another one of Kajabi’s overall notable features are one of the best features is Pipeline Builder, where you can create custom marketing funnels that do not have any overly complicated problems. While other platforms offer similar features, which require more effort and time however, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be quick and simple that even the uninitiated can make better use of it. This feature is stunning and lets you select from a collection of pre-made funnel designs or pipeline blueprints. They include:
- Freebies are great for when you want to offer a freebie as a lead magnet to grow your email list
- Sales Page OVO is a great option when you need to convince your intended audience to buy your product via the sales page
- Product Launch OVO – to use when you’re launching courses or any other product
- Zoom Webinar OVO – to use occasions when you need to advertise your product via web seminars
- Free Book OVO – for anytime you’d like to showcase your content a free downloadable digital book
- Coaching Campaign OVO – for whenever you’re promoting your courses through an array of coaching sessions
- Blank design – for when you’d like to construct the sales funnel you want from ground
After you pick one of the pipeline blueprints Kajabi instantly creates a set of pages and e-mails you will have to put together to make an effective sales funnel. You may customize however you wish your funnel to appear to your audience. You could even alter the theme of your checkout and landing pages, for instance, to a different one There is a library full of 40+ templates for landing pages that you can select from.
Prices and Payment Methods
Kajabi lets you integrate seamlessly with the payment gateway platforms Stripe and PayPal to ensure that your students are able to select between the two to pay for your course. Stripe is the common payment option that accepts credit and debit card transactions as well as various e-wallet companies across the world. PayPal however, on the contrary side, is an alternative for subscribers and multi-payment plans. There aren’t any urgent fees for transactions on the part of Kajabi, as all your earnings will be immediately transferred to your bank account.
For price options for Kajabi, it provides customers a variety of pricing options to choose from. You can either make your student pay for services at different times (one-time, subscription, and multiple payments) or give them away to them for free. You can also choose to choose whether you’re planning to charge a specified price for a single product or multiple products, and set specific dates that your customers can access within a certain timeframe. You also get to generate coupons to encourage your target audience to buy all of your products. Kajabi Moderator
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Integration with Third-Party Services
Kajabi is a host of built-in features to help you create and market your courses, but you also have the option to connect to third-party applications to provide an additional boost of functions. The platform currently supports 10 native integrations, which include the well-known analytics service Google Analytics and app automation service Zapier. Zapier is extremely useful as it helps establish connections with hundreds of other third-party applications and tools, ranging from e-commerce to user experience.
Training and Customer Support Resources
When it comes to customer support, Kajabi has a bigger advantage over the rest as it is one of the few platforms for creating courses with live chat available 24/7 support. Contrary to similar services that offer customer support, Kajabi’s team is always ready to help you whenever you encounter difficulties creating an online course or website, in addition to other issues that are important, at any time and anywhere. It’s crucial to note that this 24/7 feature is available for instructors who subscribe to the Growth plan up to for basic users, live Chat support can be scheduled at certain times and days on weekdays. The approach of Kajabi’s customer service has been well-received by many who use it to design relevant course content. Kajabi Moderator
As for tools for training, Kajabi gives you a variety of ways to access resources that you can learn and get used to. Kajabi Hero University Kajabi Hero University is packed with tutorials, courses, and informative content especially designed for educators and edupreneurs who want to get started or increase their position in the field of course development. You’re also invited to every day Q&A webinars that feature leading experts from different areas as guests. Additionally, if you’re looking for more information and tips the help desk is always there to guide you on your way. In addition to Kajabi’s Hero University, there is also a Kajabi Hero Rewards program where course creators can earn many sweet perks when they reach their goals.
What else is missing in Kajabi?
Kajabi may be a great all-in-one tool to design and sell your course material However, we need to look at a few crucial aspects that are missing. A majority of them could be extremely useful in improving the experience. Below are the items that we wish would be added to Kajabi’s system in the near future:
- Built-in tools for issuance of certificates and certificates. While some provide this service instructors who utilize Kajabi will often require a connection to third-party apps which specialize in issuance of certificates, like Accredible.
- More diversity in question types. While we appreciate the system’s handling of assessment within courses, we’d like that the absence of question type options – plus randomization of said types that is addressed as soon as possible.
- Other payment options. As of this writing there are only two options for transactions: Stripe as well as PayPal are accepted. In addition, we aren’t sure if there are limits also.
- An API key that is public. This could have been helpful for creating custom integrations such as the ability to let your subscribers login using a single sign-in feature with other applications.
Alternatives to Kajabi
Kajabi may have essentially most of the features that an aspiring Edupreneur could dream of. But with the steep price plan, and the lack in features it may make some people turn away. If you’re seeking alternatives that have similarity in comparison to Kajabi in terms of performance and reliability, we’ve listed some worthy alternatives that you might be considering when making your choice. Kajabi Moderator
- New Zenler is an online course platform that provides all-in-one solutions similar to Kajabi. The only significant difference is the cost that starts at $67/month You are able to create unlimited courses and advertise to your target audience without having to worry about the cost!
- Podia does not just claim to be creator-friendly. It’s also extremely simple to use, much easier than Kajabi! While you get to make use of marketing features, it’s much lighter than other. But considering the very budget-friendly price, we can see how Podia will appeal to DIY entrepreneurs getting into the business.
- While Kajabi isn’t a reputable platform and lacks more advanced features for quizzes, Thinkific makes up for the shortcomings. With its affordable price, it sure does offer greater features that Kajabi which includes live lessons and an integrated app integration store.
- Teachable is identical to Thinkific in the way it operates. However, it is important to understand how Teachable is able to incorporate additional payment options as it accepts Google Pay and Apple Pay which are two gateways Kajabi does not have. You can also avail one-on-one coaching and other core features.
Conclusion
All in all, Kajabi successfully knocks it out of the park for offering a wide range of features that most edupreneurs can make use of. It certainly has the essentials anyone must need to be able to build a professional-looking web pages to the fantastic integrated marketing suite, which includes the addition of simple plans for sales funnels, as well as effective marketing tools for e-mails.
There could be some tools that are missing like the issuance of certificates, in particular. Also, with its high cost, it might not be the best choice among the budget-conscious. We do recognize that while Kajabi is very well as an all-in-one solution for creating courses but it’s not without limits. It doesn’t hinder it, however, from being a favorite among experienced business owners and creators!
If you’re still looking for an LMS that offers everything you require on one platform, Kajabi is something you should strongly look into.
FAQ Kajabi Moderator
What does the word Kajabi refer to?
The word “Kajabi” derives from a word with Islamic or Arabic origin which means “to take flight.”
Do I have the ability to sell physical items on Kajabi?
Yes! In addition to the normal courses, you can also sell physical products through Kajabi. You can also integrate with Shopify to set up a fully functioning online store on the platform!
Concerning e-mail marketing Is it possible that Kajabi can replace MailChimp?
Because Kajabi already has e-mail marketing tools built into the platform, it’s natural that it’s sufficient to replace third-party programs such as MailChimp. If you do wish to utilize this feature, Kajabi still allows you to integrate with it and other apps as well.
Are you sure that Kajabi mobile-friendly?
Yes! Kajabi also has a mobile app to ensure that you and the members who have subscribed can access all your courses even while traveling. Kajabi Moderator
