Hundreds of learning management system (LMS) platforms come with a variety of essential features that can be utilized when creating content of high quality. While there could be a lot of websites that allow you to make use of modern marketing tools to market your courses to your target audience, some might not provide all the features. While some provide easy-to-use tools to build courses, there’ll also be few that may have an editing experience that is so complicated it turns off its users.
Among a sea of e-course platforms, there are a few that offer not just a simple editing interface, but also an array of marketing and sales functions. Additionally they also provide you with nearly everything you’d ever want, from 24/7 help and training tools to top-of-the-line analytics. All-in-one courses let you go beyond the limits of your abilities, and one of those that provide it is Kajabi.
A Quick Look Kajabi: What exactly is Kajabi? Kajabi System
Kajabi can be described as an online service that allows you to develop and market your content to your student audience. Branded as an all-in-one service that provides entrepreneurs from all walks of life with optimized and essential features needed to not only create a professional website for your courses but help them rise to greater heights. Kajabi is widely praised and regarded as one of the best online courses platforms, earning an overwhelming positive rating with a score of 4.6 out of five on Trustpilot.
What makes Kajabi so popular and well-liked by its users? Well, there are quite many aspects that make this platform very convenient for everyone to utilize. First, it’s the simplicity of usage. From course creation to marketing the majority of Kajabi’s aspects have been designed so that they are easily accessible to those who are new in the world of e-learning. A majority of them are advanced, giving administrating instructors an edge over the rest. Lastly it allows budding entrepreneurs like you to run and create a course-making business without having to travel elsewhere in case something is missing. Kajabi offers all the tools anyone may need and is a true testament the ‘one-stop-shop name.
What Does It Let You Do?
There are a variety of ways that Kajabi lets you do as an all-in-one e-course solution. We’ve compiled a list, in bullet points of the key features that you may want to be aware of in the event you’re considering using it. In essence, Kajabi allows you:
- Create engaging and interactive courses using a variety of customizable tools including media files, templates that you can choose in accordance with your personal preferences.
- Create a visually appealing website to present your course content and materials, as well as a blog where you can keep your students up-to-date on what’s new.
- Effectively utilize websites, landing pages and checkout sites and other methods to increase your profits, further your reach to the limit and boost conversion rates.
- Decide how you would like to bill your courses or other items for your students, whether it’s a one-time payment or a monthly subscription;
- Create effective sales funnels with no any problems through the use of funnel blueprints and templates;
- Utilize its in-house marketing and analytics suite with the ability to send out e-mails, CRM, and automation tools.
- Manage and create your affiliate links.
- Explore an array of community, customer service and training tools in conjunction with Kajabi University.
Big Names That Have Used Kajabi
Kajabi is trusted and used by more than 16,000 companies and big-name personalities. It’s the go-to choice for many of the most well-known people who come from different sectors, including the expert in online marketing Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard, fitness expert and entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands of courses which are accessed and explored by more than 35 million students from across the globe. At the time of writing, Kajabi boasts more than $650 million of revenue since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing plans that Kajabi provides are different than other online course creation tools in that they’re more expensive. With monthly costs that begin as low as $119, it’s not surprising that this might be an issue for those who would want to give Kajabi a go. With the abundance of essential features already packed into every plan, the price is reasonable.
Kajabi’s pricing plans start with the Basic plan, which costs $149 per month, or $119/month when billed annually. With this tier, you are able to design three products, reach a maximum of 1000 active users, as well as create your own website you can modify using the tools provided by the platform. Also included are unlimited pages for landing pages, unlimited marketing emails and access to unlimited valuable resources, including one-on one customer support as well as Kajabi University.
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Apart from the Basic plan, there’s the Growth plan, which happens to be Kajabi’s most popular plan with a monthly cost of $199 or $159/mo if paid annually, as well as the Pro plan at $399 monthly or $319/mo yearly that is loaded with every feature you’d like when it comes to designing and selling your course. Kajabi is currently not offering a free plan option. But a 14-day trial is available. trial is offered for all three plans. A longer trial of as long as 30 days available on certain blogs, so if you wish to try the service to determine if Kajabi is the right choice for you, the limited trial period is the ideal method to start.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The integrated marketing suite. Kajabi’s marketing suite in-house of tools, including automated e-mail marketing, and automation are designed to be designed for businesses, so you won’t need to integrate with third-party solutions to do this!
- The sales funnel software. Another of the most popular features on the platform is the Sales Pipeline Builder lets you make use of well-tested and accessible blueprint templates. No need to get too complicated!
- The ability to customize without limitations. From the creation of professional-looking courses all the way to the custom domain, Kajabi lets you customize to your hearts content and even build your brand from scratch.
- The easy and intuitive website as well as course editor. Making content using the website and course builders hasn’t been so easy and swift, and it requires less time and effort to get everything done.
- Unlimited integrations are endless. Aside from native integrations to ten e-commerce, marketing, and analytics tools, connecting to Zapier’s app lets you to explore and choose among more than a thousand non-native platforms for better effectiveness.
- Building worthwhile relationships with students and fellow instructors. Kajabi’s community feature lets you engage with the students enrolled in your classes. You can also network, connect, and celebrate with tons of teachers who happen to be in the same position as you.
The Cons – What We Do Not Like
- The pricey pricing plans. Kajabi’s three pricing plans are higher than the typical monthly prices provided by other companies. There’s no free option available neither.
- There is no built-in tool to issue certificates. You may need connect to a third-party certificate application if you intend to design custom-made certificates that are of different types.
- There aren’t enough tools to facilitate student-instructor engagement. We aren’t happy with the absence of specific features, including appropriate discussion forums as well as the ability to randomize the assignments or quizzes. Kajabi System
An Overview of the Kajabi Features
User-Friendliness and Experience
One thing we love one thing we like about Kajabi is the shockingly easy user experience. For one, most of the users interface (UI) is organized. If you check the dashboard menu, you will notice that all features are divided into five major sections: Website Products, Sales, Marketing, and People. The design of the menu leaves no space for clutter, as some features that are related to specific sections are able to be collapsed. The UI design is very consistent and reflects Kajabi’s “all-in-one” trademark. You can create a landing page, modify your course, and interact with your fellow instructors on one site.
It has a search assistant tool that comes in handy whenever you want to look for something that is hard to find. The Kajabi Assistant is located at the top of the dashboard, in the form as a “search bar and allows you to search for tools and items within the site by typing in the words. Like we said, both Kajabi’s website builder and course builder sections can be dragged and dropped and make the process much easier without needing to learn how to navigate it. Kajabi is a more streamlined learning curve compared to several of its peers. It is also compatible with other languages than English in case you want to present your content to wider viewers.
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Course Development and Engagement
Product Blueprints
Once you explore Kajabi’s course creation function, you may soon encounter a list of product or course templates or the way it refers to them, blueprints. Each of the blueprints for products varies in structure and type and can be easily modified to meet the needs of any instructor.
The blueprints listed are Mini Courses, Online Courses as well as Drip Courses. Mini Courses are short-form quick courses which are generally designed as a way to build the brand’s value, whereas Online Courses are full-version versions that have a complete structure of content designed for a “world-class” education experience. Drip courses, on other hand, are programs that are scheduled for the course of a specified number of days or weeks. Also called Evergreen Training courses, it’s an efficient method to distribute your content when you or your students are busy working on other projects.
Kajabi might be regarded by many as a renowned premium course-maker. Apart from courses, the blueprints also allow you to create a membership area where your customers can enjoy exclusive content as well as a coaching session for 12 weeks. You can also download a blank template where you can create your own course or product completely from the ground up!
Categories Posts, Categories, and Content Uploads
As you further explore the course builder, you’ll notice an outline of sections and lessons that were automatically added when you select any of the course blueprints. In Kajabi’s instance, these sections and lessons are known as categories and posts, respectively. Posts are where you can insert different types of content including text, video images, and text, while the categories function as folders in which the posts are stored.
You may also incorporate subcategories of posts under the same category, if you wish to arrange your content in a flexible way. You can move and rearrange the outline. Kajabi accepts a broad range of media and text files to be added to your posts, such as MP4 and MOV files, WAV and MP3 files, PDFs and Word documents. Upload any of them either via your computer’s folders, or through file-sharing cloud platforms like Google Drive and Dropbox. You can even copy and paste existing URLs of your video to your posts!
Like a few select platforms for creating courses, Kajabi allows you to make use of the feature of bulk uploads. As the name suggests it allows you to upload all your files to your courses on one tab. This is a great option especially when you’re performing other tasks.
Course Player Templates
Kajabi provides a selection of more than 10 themes for course players. In contrast to other LMS platforms, where you’re given the option to choose the theme you want to use, Kajabi lets you have the choice of selecting different themes for different products. Similar to the course outline builder, it’s relatively simple to alter any of the themes to match your preferences. You can even incorporate details of your company’s image including logos, images, and font design into your course player in order to give it a your own personal style. Kajabi System
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments where you get to create quizzes and assignments and include them as part of your course. Assessments are a helpful way to determine whether your students have learned something from the lessons you’ve provided them. With the assessment feature, you get to choose between the three primary types of questions: multiple-choice multiple-selection, and paragraph-style. You can also set an assessment score that will encourage your students to be more engaged with your material more.
Aside from that aside from that, the LMS website also has made progress in providing spaces for students and teachers to communicate. With the Community feature, students have access to interact and comment on all of your courses on their dashboards. It is possible to write your blog posts to discuss with the rest of them your lessons from the past and also your future content. The community feature is offered either as a standalone product or as an element of membership space.
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Website Design and Customization
Why should you upload your course materials on your website’s domain or WordPress website when Kajabi offers the platform and tools you need to create one within the platform? Kajabi provides unlimited web hosting for the three pricing plans. What’s awesome about it is you’re guaranteed instant security and safety with the automatic SSL certification and the support of a team to manage your site.
You’re also given the liberty to personalize your domain and also pick from a wide array of professional, one-of-a-kind themes, all of which you can personalize to your liking! It doesn’t stop there: If you’re an expert in edupreneurship and signed to the Growth plan or higher you are able to use custom-designed themes that are built to fit your ever-expanding needs, plus remove the Kajabi branding and replace that with your custom-designed theme!
Page Builder
Like the course builder that we’ve discussed previously, Kajabi’s page builders lets you modify any of the given website themes with a suite of user-friendly and intuitive editing tools. Upon further exploration you’ll be presented with customizable sets of blocks and sections. They’re similar to the categories and posts from when we’ve talked about our course building tool. Blocks are referred to as the elements that make up the content of the website which includes media files, text as well as clickable button. Sections, on the other hand, are formed by multiple well-arranged blocks.
There are more than 40 pre-designed section templates that you can pick from the dashboard of the page builder. As we’re all glued to our smartphones and small tablets these days, it makes total sense to use Kajabi to let your site automatically adjust to a mobile-friendly layout. You can even go the extra mile and select the element of your site you would like for your member learners to see. With all the necessary tools to build your site how you would like it to appear, Kajabi’s page builder is not just extremely flexible, but also easy to manage.
Blogging and Other Website Features
Other LMS platforms might not offer this feature, however Kajabi lets you create sections of your website that is dedicated to your blog, where you can publish information and comments about your course’s content. If you’re looking to make the most of your Kajabi-made site it provides the opportunity to do so without limits. Start by creating the blog post by making one using an editor for text. You may include SEO elements if you want to have a wider reach or group your posts into various categories, and even alter the way you want your entire blog section to look.
Kajabi’s built-in blogging capabilities may not be as up to par as WordPress or Blogspot However, it comes with enough tools to allow it to be managed. Additionally, you can also create podcasts that you can promote on your site. You can upload audio recordings of your podcast to be hosted on your website and then distributed to major podcast listening platforms such as Apple Podcasts and Spotify. If you upload podcast episodes you can choose between two options: either release the podcast as a public one free of charge or create an exclusive private version that only your users are able to access. Kajabi System
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Marketing and Sales and Marketing
Part of what makes Kajabi so well-liked among entrepreneurs is the variety of sales and marketing tools that are extremely user-friendly and easy for even those who aren’t marketing experts to make use of!
E-mail and Affiliate Marketing
A huge draw among the crowd, Kajabi’s built-in email marketing feature allows you to send e-mails related to your course and website to your subscribers students while seated on the platform. You might be surprised that it can do more than sending e-mails. With the help with Kajabi Automations, you get to automate sequences of e-mails that are initiated by different types of user actions. For example, when a student logs in successfully to one of your courses after the checkout process, a welcome email will be automatically delivered directly to the student’s inbox. If the course performs poorly, an upsell is sent to suggest improvement Kajabi System
You can create as many emails to your campaign as you want and then schedule them in accordance to your preference. You can also choose which of your members gets to receive these messages. The management of e-mails has never been so extensive and yet simple to manage. Unlike other LMS sites, Kajabi already provides you with e-mail marketing tools that don’t require integrating with other third-party platforms in order to make it work.
Aside from that, Kajabi also has an affiliate marketing option that lets you assign certain members of yours as affiliates in order to advertise your website on behalf of your company. In addition to paying them the commission rate, you may also track their performance to determine the extent to which they are contributing to increasing your conversion and click rates. Kajabi System
Pipeline Builder
Another of Kajabi’s notable features are the Pipeline Builder, where you are able to design specialized marketing funnels that do not have any overly complicated issues. While other platforms have similar features that require more effort and time, this Pipeline Builder is designed to be quick and simple that even those who aren’t experts are able to make the most of it. This stunning feature lets you select from a variety of pre-designed funnel blueprints or templates for pipelines. They include:
- Freebie – for whenever you’d like to provide a freebie as a lead magnet to build your database.
- Sales Page OVO – for any time you wish to convince your intended audience to buy your product through an online sales page
- Product Launch OVO – for whenever you’re launching a course or another product
- Zoom Webinar OVO is a great option for whenever you want to promote your product via web training seminars
- Free Book OVO – for whenever you want to promote your content with an online book for free download.
- Coaching Campaign OVO is for whenever you’re promoting your courses by means of the use of coaching sessions
- Blank blueprint – for whenever you’d like to construct an effective sales funnel right from the ground
After you pick one of the blueprints for your pipeline Kajabi will automatically generate a set of pages and e-mails you will have to put together to make an efficient sales funnel. You can customize how you would like your sales funnel to look to your customers. You may even change the design of your landing and checkout pages, for example changing the design to a different theme The library is full of 40+ pages templates you can choose from.
Payment and Pricing Options
Kajabi lets you integrate seamlessly with the payment gateway platforms Stripe and PayPal so that your member students are able to select between the two to pay for your classes. Stripe is the common payment option that accepts credit and debit card transactions and various e-wallet companies across the world. PayPal is, on the other side, is an option to subscribe and multi-payment plans. There aren’t any urgent charges for transactions on Kajabi’s side because all your earnings will be immediately transferred into your account at the banks.
For the pricing, Kajabi offers customers a variety of pricing options of options to select from. You can choose to make your student pay for services at various times (one-time or subscription and several payments) or give them away to them for free. You can also choose to decide if you want to charge a specific amount for a single item or for a variety of items, and establish specific dates for your customers can access within a given time frame. You can also create coupons to encourage your target audience to buy the products you offer. Kajabi System
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Integrations with Third-Party Services
Kajabi may have a plethora of built-in features to help you make and market your courses however, you also can connect to other third-party applications for an additional boost of functions. Kajabi currently has the integration of ten natively-built integrations, such as the well-known analytics service Google Analytics and app automation service Zapier. Zapier can be extremely helpful because it allows connections to hundreds of tools and third-party apps including e-commerce and user experience.
Training and Support for Customers
When it comes to customer service, Kajabi has a bigger advantage over other platforms because it’s among the few course creation platforms with live chat available 24/7 support. Unlike some similar services the Kajabi customer support team is always available to help you whenever you encounter difficulties creating an online course or website, in addition to other important issues, anytime and anywhere. However, it’s important to note that this 24/7 support is available to instructors who subscribe to the Growth plan and above – for basic users, live chat is available at certain times and days during the day. However, Kajabi’s method of customer service has been well-received by those who utilize it to develop useful educational content. Kajabi System
In terms of training tools, Kajabi offers an array of options to access resources that you can master and then become proficient with. Its Kajabi Hero University is packed with tutorials, courses, and informative content especially targeted at educators and edupreneurs, to help them jumpstart or improve their standing in the field of course development. Additionally, you can attend every day Q&A webinars that feature leading experts from different areas as guests. Additionally, if you’re looking for additional information and tips the help desk is available to help you in the right direction. Apart from the platform’s Hero University, there is Kajabi’s Hero Rewards program in which course creators get rewarded with numerous sweet rewards when they achieve their goals.
What else is missing in Kajabi?
Kajabi may be a great all-in-one platform to develop and market your course content However, we need to look at a few crucial aspects that are not being addressed. Most of them would have been very useful to enhance the user experience. Here are the following things we’d like to see included in the Kajabi system shortly:
- Built-in tools for issuance of certificates and other credentials. Although some of them offer this option, instructors who use Kajabi often will still require a connection to third-party software that are specialized in the issue of certificates, such as Accredible.
- More diversity in question types. While we may appreciate the platform’s handling of assessments within the course, we would like for the absence of options for question types – plus randomization of said types – to be addressed soonest.
- Additional payment options. At the time of writing only transactions made through Stripe or PayPal can be accepted. In addition, we don’t appreciate how there are limitations also.
- A public API key. This would have been useful in making custom integrations, like having your students who have subscribed to your service login using a single sign-in feature with other applications.
Alternatives to Kajabi
Kajabi could have the majority of the features any aspiring Edupreneur would ever want to have. But with the steep price plan and a certain lack of features, it might turn some people off. If you’re looking for alternatives with commonalities to Kajabi regarding reliability and performance We’ve provided a list of worthy alternatives that you might want to consider in your decision. Kajabi System
- New Zenler is an online course platform that offers all-in-one services that are similar to Kajabi. The only significant difference is the cost that starts at $67/month You can design unlimited courses and advertise to your target audience without having to worry about the cost!
- Podia doesn’t just claim to be a creator-friendly platform. It’s also very easy to use, far easier than Kajabi! In addition, you can make use of marketing features Podia is much less heavy than Kajabi. With the extremely affordable price, we can see how Podia can appeal to DIY entrepreneurs getting into the business.
- While Kajabi does not have credentials or sophisticated quiz functions, Thinkific makes up for these features. With a price that is affordable for beginners It certainly has greater features that the other which includes live lessons and an integrated app integration store.
- Teachable is similar to Thinkific in the manner it operates. But, we need to appreciate how the former can incorporate additional payment options as it can support Google Pay and Apple Pay two gateways that Kajabi is not able to offer. You can also avail one-on-one coaching and other core features.
Conclusion
All in all, Kajabi successfully knocks it out of the park in terms of having nearly all the tools that most entrepreneurs make use of. It certainly has the essentials anyone must need to be able to create a professional-looking website to the stellar integrated marketing suite, which includes the ability to understand sales funnel blueprints and efficient e-mail marketing tools.
There may be a few tools that are missing for example, the issue of certificates, in particular. Plus with a steep cost, it may not be the best choice among the budget-conscious. We do recognize that while Kajabi is great as an all-in one solution for creating courses, it will always have limits. That doesn’t stop it, however, from being an extremely popular choice for established entrepreneurs and creators!
If you’re still looking for an LMS that gives you all you require in one place, Kajabi is something you should strongly look into.
FAQ Kajabi System
What does the word Kajabi mean?
The word “Kajabi” is derived from a word with Islamic (or Arabic origin which means “to take flight.”
Can I sell physical goods on Kajabi?
Yes! Aside from the usual classes, you can also sell physical items on Kajabi. You can also join with Shopify to create a fully-functioning e-commerce shop on Kajabi!
Concerning e-mail marketing Is it possible that Kajabi could be able to be able to replace MailChimp?
Since Kajabi already comes with E-mail marketing tools integrated within the platform, it’s natural that it’s adequate to replace third-party applications such as MailChimp. However, if you do want to use the platform, Kajabi still allows you to integrate it with other applications as well.
Does Kajabi mobile-friendly?
Yes! Kajabi also has a mobile app so that you and your subscribed members can access your entire course content even when you’re on the go. Kajabi System
