Hundreds of learning management system (LMS) platforms come with a variety of important features you can utilize when creating content of high quality. While there could be a lot of sites that let you make use of modern marketing tools to advertise classes to your target audience, some might not offer all of those things. And while some offer easy-to-use course-building tools, there will be a few that provide editing options so complicated that it turns off its users.
In the sea of e-course platforms, there are a few that provide more than an easy editing interface, but also a myriad of marketing and sales functions. In addition to that they also offer almost everything you’d ever want such as 24/7 assistance and training tools to top-of-the-line analytics. All-in-one course platforms let you explore beyond your limits and one of the platforms that provide it is Kajabi.
At a Glance: What is Kajabi? Kajabi Visitor Analytics
Kajabi is an internet-based platform which lets you make and sell your content to your audience of students. The company is advertised as an all-in-one solution, Kajabi provides edupreneurs from all aspects of their lives with the most efficient and necessary features that will not just create a professional site for your courses, but let them grow to higher levels. Kajabi has been praised by the media and regarded as one of the top online course platforms, gaining an overwhelmingly positive score of 4.6 out of five on Trustpilot.
What makes Kajabi so popular and well-liked among its users? There are numerous factors that make this platform extremely convenient for all to utilize. Firstly, it’s the extreme user-friendliness. From the course creation to marketing, nearly all of Kajabi’s aspects have been designed so that they are digestible even for those who are just getting started in the world of e-learning. A majority of them are advanced, giving instructors an edge over others. In addition, it lets budding entrepreneurs such as you manage and build a course-making business without having to go elsewhere in case something isn’t available. Kajabi provides all the equipment that one could need and is a true testament to its ‘one-stop shop name.
What Does It Let You Do?
There are many kinds of ways that Kajabi lets you do as an all-in-one e-course solution. We’ve compiled a list, in bullet form of the most important features that you may want to watch out for in the event you’re considering the option. Simply put, Kajabi lets you:
- Create engaging and interactive classes using a range of customizable tools, media files, and templates that you can pick in accordance with your personal preferences.
- Create a professional website that can display your course materials and products and blogs to keep your students informed about the latest developments;
- Make the most of landing pages, checkout pages and other viable ways to improve the profits you earn, extend your reach over the boundaries and boost conversion rates;
- Choose how you wish to charge your courses or other items to your students – whether it’s a one-time payment or a subscription for a month;
- Create effective sales funnels with no any issues by making use of funnel blueprints and templates;
- Utilize its in-house marketing and analytics software with email marketing and CRM as well as automation tools;
- Manage and create your affiliate links, and
- Explore an array of community and training tools in conjunction with Kajabi University.
The Big Names Who Have Utilized Kajabi
Kajabi is used and trusted by over 16,000 businesses and famous personalities. Kajabi is the preferred choice of many of the most well-known people that are from various sectors, including online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi is home to thousands upon thousands of courses, which are accessed and explored by more than 35 million students across the globe. As of this time of writing Kajabi is generating more than $650million in sales since its inception in 2010.
Kajabi’s Pricing Strategies
The three pricing plans Kajabi offers are quite different from other online course-making services in that they’re more costly. With monthly rates that start at as low as $119 it’s no wonder that this can impede some people who might be interested in giving Kajabi a go. With the abundance of essential features already packed within every plan, the price is reasonable.
Kajabi’s pricing plans start by offering the Basic plan, which costs $149 per month, or $119/month when billed annually. In this plan, you are able to design three products, reach up to 1 000 active clients, and make websites that you are able to customize with tools fully provided by the platform. Included are unlimited landing webpages, unlimitted marketing e-mails, and unlimited access to useful resources, such as one-on-one customer support as well as Kajabi University.
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In addition to The Basic Plan, there’s the Growth plan, which happens to be the most sought-after plan on the platform with a monthly cost of $199 or $159/mo when paid annually, as well as the Pro plan for $399 per month or $319/mo yearly, which is filled to the brim with every feature you’d like when you are creating and selling your courses. Kajabi is currently not offering an option to pay for the plan. However, a 14-day free trial is available for all three plans. A longer trial of as long as 30 days also offered on select blogs, so if you’re looking to try the service and see if Kajabi’s the best choice for you, the limited free trial is the best method to start.
Kajabi: The Good and the Bad
The Pros – What We Love About Kajabi
- The integrated marketing suite. Kajabi’s in-house marketing suite of tools, which includes e-mail marketing and automation, are specifically designed to be optimized for businessuse, and you won’t need to integrate with third-party solutions for that!
- The sales funnel software. Another one of the platform’s best-selling points The Sales Pipeline Builder lets you make use of proven and easily understood blueprint templates – no need to get too complicated!
- The ability to customize without limitations. From creating professional-looking course websites up to the customized name, Kajabi lets you customize to your heart’s content – and even create your own brand from scratch.
- The user-friendly and simple site and course editors. Making content using the site and course builders hasn’t been this easy and quick, as it requires less time and effort to complete the task.
- Unlimited integrations are endless. Aside from native integrations with ten e-commerce, marketing, and analytics tools, connecting to the app Zapier allows users to investigate and select from more than a thousand non-native platforms to increase effectiveness.
- Establishing meaningful relationships with students and fellow instructors. Kajabi’s community feature lets you interact with students who are enrolled in your classes. It also lets you connect, network, and celebrate with a multitude of teachers in the same position as you.
The Cons – Things We Don’t Like
- The pricing plans are hefty. Three pricing options offered by Kajabi cost higher than the average monthly rates that other providers offer. There’s no free option available either.
- There is no built-in tool to issue certificates. You may need to connect to a third-party certificate software if you want to make custom-designed certificates of various types.
- Insufficient tools for instructor-student engagement. We aren’t happy with the absence of certain features, like proper discussion forums and the ability to randomly distribute tests or assignments. Kajabi Visitor Analytics
A Review of Kajabi’s Features
Easy of Use and Experience
One thing that we like one thing we like about Kajabi is the surprisingly easy user experience. One of the reasons is that the user interface (UI) is well-organized. If you may notice on the screen menu, you’ll notice that all features are arranged into five main sections: Website, Products, Sales, Marketing and People. The menu’s design does not allow for clutter, as some aspects that belong to the specific section can be collapsed. The UI layout is very consistent, reflecting Kajabi’s ‘all-in-one’ hallmark. You can build an online landing page, change your course and engage with other instructors through one website.
It has a search assistant tool that comes in handy whenever you want to look for something that is hard to find. The Kajabi Assistant is found at the top part of the dashboard in the form that of a bar for searching, and it lets you look for tools and items within the site by entering the search terms. Like we said the site builder and course builder sections can be dragged and dropped, making the process simpler without having to know how to navigate the site. Kajabi is more user-friendly and has a less arduous learning curve than several of its peers. It also supports multiple languages other than English in case you want to present your content to wider viewers.
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Course Design and Engagement
Product Blueprints
If you take a look at Kajabi’s courses creation function, you may quickly come across a variety of product or course templates or the way it refers to them, blueprints. Each of the product blueprints is different in its structure and style and can be easily modified to fit any instructor’s needs.
The blueprints listed are Mini Courses and Online Courses and Drip Courses. Mini Courses are short-form , quick courses, which are typically designed in order to increase brand recognition, while online Courses are full-version types with a complete content structure that are designed to provide the “world-class” learning experience. Drip courses, on other hand, are programs that are scheduled over an established period of days or weeks. Also known as Evergreen Training courses, it’s a much more convenient method to distribute your content if you or your students are busy with other activities.
Kajabi may be known by many as a renowned premium course maker. However, in addition to the courses, the blueprints also allow you to create a membership area for your members to enjoy exclusive content as well as a coaching session that spans 12 weeks. You can also download a blank template which allows you to design an entire course or product from the ground up!
Categories Posts, Categories, as well as Content Uploads
As you further explore the course builder you’ll notice the outline of the sections and lessons which have been automatically included when you select one of the blueprints for your course. In Kajabi’s case, those segments and classes are referred to as groups and posts and vice versa. The posts are where you insert various types of content, including text, video images, and text, while the categories function as folders in which the posts are kept.
You may also incorporate subcategories for posts in the same category, if you wish to organize your content more flexiblely. You can move and rearrange the outline. Kajabi accepts a broad range of text and media files that can be used to add to your posts, such as MOV and MP4 files WAV and MP3 files PDFs, and even Word documents. Upload all of them directly through your computer’s folders or through file-sharing cloud platforms like Google Drive and Dropbox. You can add existing URLs of your video to your posts!
Like a few select course-making platforms, Kajabi allows you to use the bulk upload feature. Similar to the name, you can add all the files you have uploaded to your courses on the same tab. This one is handy especially when you’re performing other tasks.
Course Player Templates
Kajabi has a variety of over 10 themes for courses. Contrary to other LMS platforms where you’re only given the option to choose the theme you want to use, Kajabi lets you have the choice of selecting various themes for the various products. Similar to the course outline creator, it’s simple to modify any theme to suit your personal style. You can also incorporate elements of your company’s image like your logo or images as well as font design into your course player in order to give it a your own personal style. Kajabi Visitor Analytics
Quizzes and Student Interactions
Kajabi offers a quiz feature called Assessments. It allows you to make quizzes and assignments and then add them to the course of your curriculum. Assessments are an effective way to determine the extent to which your students gained from the curriculum you’ve given them. With the assessment option, you are able to choose from three different question types: multiple-choice, multi-selection, or paragraph-style. You can even create an assessment score that will encourage your students to engage with your content.
Aside from that, it is also important to note that the LMS website has made strides in providing spaces for teachers and students to communicate. Through the Community feature your learners are given access to participate and leave comments on any of your courses through their dashboards. You can also write your posts to discuss with the rest of them your previous lessons as well as your future content. The community feature is offered either as a standalone feature or as part of your membership area.
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Website Design and Customization
Why share your course contents with your domain name as well as WordPress web site when Kajabi has the platform and tools you need to make one within the platform? Kajabi provides unlimited web hosting on all 3 pricing options. What’s great about this is you’re guaranteed immediate security and security through an automated SSL certification as well as a team to help maintain your website.
Additionally, you have the freedom to modify your domain and also pick from a range of premium, unique themes that you can personalize to your heart’s content! The possibilities don’t end there: if you’re an expert edupreneur and are a member of the Growth plan or higher you are able to import custom-made themes built to meet your ever-growing needs and also take away all Kajabi logos and substitute it with your own!
Page Builder
Like the course builder that we’ve discussed previously, Kajabi’s page builders lets you modify any of the given themes on the website using a variety of intuitive and easy-to-handle editing tools. After further exploration you’ll be presented with customizable sets of blocks and sections. They’re basically like post categories, and categories that we’ve discussed when we’ve discussed our course building tool. Blocks are referred to as the elements that compose the content of the website including text, media files and clickable buttons. Sections on the other hand are made up of multiple well-arranged blocks.
There are more than 40 pre-designed section templates that you can choose from the dashboard of the page builder. As we’re all glued to our phones and tiny tablets these days, it makes total sense to use Kajabi to make your website automatically adjust to mobile-friendly layout. It’s even possible to go the extra mile by picking which site element you wish for your members to see. With all the necessary tools to make your site look however you want it to appear Kajabi’s page builders are not only super flexible but also easy to manage.
Blogging and Other Website Features
Other LMS platforms may not have this feature, but Kajabi lets you create sections of your website that is dedicated to your blog, where you can post information and comments on the content of your course. If you’re looking to get the most out of your Kajabi-created website it provides the opportunity to do so without limits. Start by creating posting blog content by creating one with the text editor. It is possible to include SEO elements if you’d like to reach a larger audience and organize your blog posts into various categories and even alter the way you want your entire blog section to appear.
Kajabi’s built-in blogging features may not be as on the same level as WordPress or Blogspot However, it comes with enough tools to allow it to be managed. You can also create podcasts to promote on your site. You can upload audio recordings of your podcast to be hosted on your website and distributed to major podcasting platforms, such as the Apple Podcasts platform and Spotify. If you upload an episode of your podcast there are two options: either release it as a podcast that is public free of charge or create an exclusive private one which only your subscribers have access to. Kajabi Visitor Analytics
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Marketing and Sales
One of the reasons that make Kajabi so popular among edupreneurs is the variety of sales and marketing tools that are supremely easy and straightforward to even non- marketing experts to make use of!
Email Marketing and Affiliate Marketing
A major draw for the masses, Kajabi’s built-in email marketing feature allows users to send out e-mails that are related to your course or website to your subscribers students from the comfort of the platform. But you may be surprised that it can do more than simply send emails. With the help of Kajabi Automations, you get to build automated sequences of emails that are initiated by different types of user actions. For instance, if your student is successfully logged in to one of your courses following the checkout process, a welcome email will be sent automatically into their email inbox. If another underperforms the course, an upsell will be sent to suggest improvement Kajabi Visitor Analytics
You can create as many e-mails for the campaign you wish and schedule each one according to your preferences. You can also choose which of your members gets to receive these messages. The management of e-mails has never been more complete and easy to manage. In contrast to other LMS sites, Kajabi already provides you with tools for marketing e-mails that you will not require connecting to other third-party platforms in order to make it work.
Apart from that, Kajabi also has an affiliate marketing function where you get to assign certain members of yours as affiliates who can help advertise your website on behalf of your company. In addition to paying them a commission it is also possible to track their performance to see how well they contribute to increasing your conversion rates and click rates. Kajabi Visitor Analytics
Pipeline Builder
Another one of Kajabi’s overall standouts can be its Pipeline Builder, where you get to create specialized marketing funnels with no overcomplicating difficulties. While other platforms have similar features that require much more time and effort however, Pipeline Builder is a breeze to use. Pipeline Builder is designed to be so quick and easy that even those who aren’t experts can make better use of it. This feature is stunning and lets you select from a set of pre-made funnel designs or pipeline blueprints. They include:
- Freebies – to be used whenever you want to offer a freebie as a lead magnet to build your list
- Sales Page OVO – for any time you wish to convince your intended public to buy your product through an online sales page
- Product Launch OVO – to use any time you’re launching a course or other product
- Zoom Webinar OVO – for any time you wish to promote your product via web workshops
- Free Book OVO – for anytime you’d like to market your content the free digital book that you can download
- Coaching Campaign OVO is for whenever you’re promoting your classes through the use of coaching sessions
- Blank plan – to use whenever you’re looking to create the sales funnel you want from beginning
After you pick one of the blueprints for your pipeline Kajabi instantly creates a set of pages and emails you’ll require to create an efficient sales funnel. You can alter the way you wish your funnel to appear to your audience. You can even alter the look of your landing and checkout pages, for example you can change the theme to something different – there is a library full of 40+ pages templates you can pick from.
Prices and Payment Methods
Kajabi lets you integrate seamlessly with payment gateways like Stripe and PayPal so that your member students are able to select one of them to pay for your course. Stripe is the most popular payment method that accepts debit and credit card transactions as well as various e-wallet companies across the world. PayPal however, on the contrary hand, is available as an option to subscribe as well as multi-payment plans. There aren’t any urgent charges for transactions on Kajabi’s side, as all your earnings will be immediately transferred to your bank account.
For price options for Kajabi, it provides an array of options for you to choose from. You can choose to make your student pay for services at various dates (one-time, subscription, and several payments) or give them away at no cost. You also have the option to select if you’re going to charge a set amount for one product or multiple products, and establish specific dates for your customers can access within a specific timeframe. Additionally, you can create coupons that will further encourage your customers to purchase all of your products. Kajabi Visitor Analytics
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Integrations with Third-Party Services
Kajabi is a host of built-in features to help you make and market your courses however, you also have the option of connecting to third-party applications to provide more functions. Kajabi currently has 10 native integrations, which include the popular analytics provider Google Analytics and app automation service Zapier. Zapier comes in very handy as it helps establish connections to hundreds of tools and third-party apps that range from e-commerce to user experiences.
Training and Customer Support Resources
When it comes to customer service, Kajabi has a bigger advantage over its competitors because it’s among the few course creation platforms which provide 24/7 live chat assistance. Unlike some similar services, Kajabi’s customer support team is always available to help you whenever you’re having difficulties in creating an online course or website, in addition to other issues that are important, at any time and from anywhere. However, it’s important to note that this 24/7 support is available to instructors who subscribe to the Growth plan up to for basic users live chat is available for certain times and times on weekdays. However, Kajabi’s method of customer service has been praised by those who utilize it to create useful course content. Kajabi Visitor Analytics
In terms of tools for training, Kajabi gives an array of options to access resources that you can learn and get used to. Kajabi Hero University Kajabi Hero University is packed with tutorials, classes and informational content that are specifically targeted at educators and edupreneurs to help them get started or increase their position in the course creation world. You’re also invited to every day Q&A webinars that feature prominent experts from various disciplines as guest speakers, and If you’re in search of more information and tips assistance, the help section is available to help you along the way. Alongside the platform’s Hero University, there is an additional Kajabi Hero Rewards program in which course creators are rewarded with numerous sweet rewards when they achieve their objectives.
What Else is Missing in Kajabi?
Kajabi might be a fantastic all-in-one tool to design and market your course content, but we have to take care of a few essential things that aren’t being addressed. The majority of these would have been extremely helpful to enhance the user experience. These are some of the things we’d like to see included in the Kajabi system shortly:
- Built-in tools to issue certificates and credentials. While some offer this feature, instructors who use Kajabi often will still require a connection to third-party applications that are specialized in the issue of certificates, such as Accredible.
- More diversity in question types. While we are pleased with the way that the platform handles assessments within courses, we wish for the lack of question type options as well as randomization of these types that is addressed as soon as possible.
- Other payment options. As of this writing only transactions made through Stripe as well as PayPal are accepted. Not only that, we don’t appreciate how there are certain limits as well.
- A public API key. This would have been useful for custom integrations, for example, the ability to let your subscribers log in with the single sign-in option with other apps.
Alternatives to Kajabi
Kajabi might have the most of the features an Edupreneur would ever want to have. But with the steep price plan and a certain lack in features it may cause some to be turned off. If you’re seeking alternatives that have collective similarities to Kajabi regarding reliability and performance, we’ve listed some worthy competitors you might want to consider when making your choice. Kajabi Visitor Analytics
- New Zenler is an online course platform that offers all-in-one services that are similar to Kajabi. The only major distinction is in the cost – starting at only $67/month, you can create unlimited courses and advertise your course to the right audience without worrying about breaking the bank!
- Podia does not just claim to be creator-friendly. It’s also extremely easy to use, and much more user-friendly than Kajabi! Although you can benefit from marketing features Podia is much less heavy than the other. But considering the very budget-friendly cost, we can see the way Podia is a great choice for DIY entrepreneurs getting into the business.
- While Kajabi lacks credentials and advanced quiz features, Thinkific makes up for them. With a beginner-friendly price range, it sure does offer higher-end features than the other has, and this includes live lesson courses and a built-in app integrations store.
- Teachable is similar to Thinkific in the manner it works. But, we need to appreciate how the former can incorporate additional payment options, as it can support Google Pay and Apple Pay two gateways that Kajabi doesn’t have. You can also avail one-on-one coaching as well as other essential features.
Conclusion
Overall, Kajabi successfully knocks it out of the park by having nearly all the options that most entrepreneurs use. It certainly has the essentials anyone must need to be able to build a professional-looking web pages to the fantastic integrated marketing suite that includes the addition of simple plans for sales funnels, as well as effective marketing tools for e-mails.
There are a few instruments that aren’t there like the issue of certificates in particular. Plus with a steep cost, it may not be the best option for those with a tight budget. But we do understand that even though Kajabi performs well in being an all-in-one solution for creating courses but it’s not without limitations. However, that doesn’t stop it but it is an extremely popular choice for established business owners and creators!
If you’re looking for an LMS that can provide everything you require on one platform, Kajabi is something you should strongly consider.
FAQ Kajabi Visitor Analytics
What is the meaning of Kajabi mean?
The term “Kajabi” is derived from a word with Islamic or Arabic origin, which translates to “to fly.”
Do I have the ability to sell physical items on Kajabi?
Yes! Apart from the standard courses, you can also sell physical products through Kajabi. You can also join with Shopify to create a fully-functioning e-commerce shop on the platform!
Regarding marketing via e-mail, is it possible that Kajabi can be able to replace MailChimp?
Since Kajabi already has E-mail marketing tools integrated within the platform, it’s logical that it’s sufficient to take over third-party apps such as MailChimp. If you do intend to make use of the platform, Kajabi still allows you to integrate with it and other apps as well.
Is Kajabi mobile-friendly?
Yes! Kajabi also has a mobile app so that you and your subscribers can access all your course materials even when in the move. Kajabi Visitor Analytics