Many learning management system (LMS) platforms offer many essential features that you can use when you write content that is meaningful. While there may be plenty of websites that allow you to make use of advanced marketing tools to advertise classes to your intended viewers, other platforms may not have most of the features. While some provide easy-to-use tools to build courses, there’ll be a few that provide editing options that is so complicated it turns off its users.
Within the sea of online course platforms, there are a few that provide more than the basic editing interface but also an array of marketing and sales functions. In addition to that, they also offer almost everything you’d ever want such as 24/7 assistance and training resources to top-notch analytics. All-in-one courses let you go beyond the limits of your abilities, and one of those that provide it is Kajabi.
A Quick Look: Kajabi: What exactly is Kajabi? Leonard Kajabi
Kajabi is an online platform that lets you develop and market your course content to your student audience. It is marketed as a complete service that provides entrepreneurs from all kinds of industries with the best and vital features to not only create a professional website for your courses but also allow them to grow to new heights. Kajabi is widely praised and considered to be one of the best online courses platforms, earning an overwhelmingly positive score with a score of 4.6 out of 5 on Trustpilot.
What is it that makes Kajabi so popular and well-received by its users? Well, there are quite plenty of aspects that make this platform extremely easy for anyone to utilize. Firstly, it’s the extreme simplicity of usage. From the course creation to marketing and sales almost all of the Kajabi features have been designed so that they are easily digestible for people who are only beginning to get started in the e-course world. A majority of them are advanced, giving instructors an advantage over other instructors. Additionally it allows budding entrepreneurs like you run and develop courses without the need to look to another place if something else is not available. Kajabi offers all the equipment that one could need, living up to its ‘one-stop shop name.
What does it let you do? Do?
There are numerous methods that Kajabi can use as an all-in-one online course solution. We’ve put together a list in bullets, of its important attributes that you ought to watch out for in the event you’re considering the option. In essence, Kajabi allows you:
- Create interactive and engaging courses with a wide array of customizable tools such as media files, templates that you can choose in accordance with your personal preferences.
- Create a professional website that can present your course content and products and blogs to keep your students up-to-date on what else is new;
- Efficiently make use of landing pages, checkout pages and other ways to improve your profits, further your reach to the limit and increase conversion rates.
- Decide how you would like to bill your courses and other services for your students, whether it’s a one-time payment or a monthly subscription;
- Design and build effective sales funnels without any issues by making use of funnel blueprints and templates;
- Utilize its in-house marketing and analytics suite that includes email marketing as well as CRM and automation tools.
- Create and manage your affiliate links; and
- Explore a wide variety of community, customer service and training materials, with the addition of Kajabi University.
Big Names That Have Used Kajabi
Kajabi is trusted by more than 16,000 organizations and big-name personalities. It’s the choice of many of the most well-known people who are part of different sectors, including online marketing expert Amy Porterfield, best-selling book author Mel Abraham, personal development coach Brendon Burchard and fitness expert entrepreneur Jenine Dilts Bayman, and actor-coach Ross Grant.
Kajabi hosts thousands on thousands of courses accessed and explored by over 35 million students across the globe. As of this writing, Kajabi has generated over $650 million in sales since it was founded in 2010.
Kajabi’s Pricing Plans
The three pricing plans Kajabi provides are very different from other online course-making services in that they’re much more expensive. With monthly costs that begin at just $119, it’s not surprising that it can be a hindrance for some who might be interested in giving the service a shot. But considering the huge amount of essential features already packed into every plan, the price is reasonable.
Kajabi’s pricing plans start with the Basic plan that costs $149 per month, or $119/month if billed annually. This plan lets you get to create three products, gain a maximum of 1,000 active customers, and design websites that you are able to modify using the tools provided by Kajabi’s platform. Also included are unlimited landing webpages, unlimitted marketing e-mails, and unlimited access to valuable resources, including one-on one customer support and Kajabi University.
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In addition to the Basic plan, there is the Growth plan which is the most sought-after plan on the platform at $199 a month or $159/mo if paid annually, as well as the Pro plan, which costs $399 per month or $319/month annually and is packed to the brim with all the features you’d like when it comes to designing and selling your course. Kajabi is currently not offering a free plan option. But a 14-day free trial is available for all three plans. An extended trial that lasts for up to 30 days available on selected blogs. So if you wish to try the service and see if Kajabi’s the right choice for you, the limited free trial is the best option.
Kajabi: The Good and the Bad
The Pros and Cons – What We Really Like About Kajabi
- The built-in marketing suite. Kajabi’s marketing suite in-house of tools, which includes email marketing and automation are designed to be designed for businesses, so it isn’t necessary to integrate with third-party solutions for that!
- The software for sales funnels. Another of the most popular features on the platform, the sales Pipeline Builder lets you make use of tested and understood blueprint templates – no need to be overly complicated!
- Unlimited customization. From the creation of professional-looking courses all the way to the custom website, Kajabi lets you customize according to your own preferences – and even create your own brand from scratch.
- The easy and intuitive website along with course editors. Making content with the website and course creator software was never this simple and fast, since it requires less effort and time to get everything done.
- Unlimited integrations. Aside from native integrations with 10 e-commerce, marketing and analytics services, connection to the app Zapier allows you to explore and choose from more than a thousand non-native platforms for better efficiency.
- Making lasting connections with fellow instructors and students. Kajabi’s community feature lets you connect with students enrolled in any of your courses. You can also connect, network, and share your joy with hundreds of teachers who happen to be in the same shoes as you.
The Cons – What We Do Not Like
- The pricey pricing plans. Three pricing options offered by Kajabi cost greater than the average monthly rate provided by other companies. There’s no free plan available neither.
- There is no built-in tool to issue certificates. It is possible to connect to a third-party certificate application if you intend to create custom-made ones of various types.
- Not enough tools for student-instructor engagement. We don’t appreciate the lack of some particular tools, such as adequate discussion forums, as well as the ability to randomly distribute tests or assignments. Leonard Kajabi
The Review of Kajabi’s features
User-Friendliness and Experience
One thing we love the most about Kajabi is the surprisingly easy user experience. For one, most of the platform’s user interface (UI) is structured. If you look at the dashboard menu, you may see that the functions are arranged into five main sections – Website Products, Sales, Marketing, and People. The layout of the menu does not allow for obstruction, since some of the features that are related to a specified section are collapsible. The UI style is very uniform and reflects Kajabi’s “all-in-one” hallmark. You can build a landing page, modify your course and engage with other instructors on one site.
It has a search assistant tool that is useful when you need to search for something that may be difficult to locate. The Kajabi Assistant is located at the top of the dashboard, in the form as a “search bar, and allows you to search for specific tools and products within the site by typing in the search terms. As mentioned previously the website builder and course builder sections can be dragged and dropped and make the process much easier without needing to learn how to navigate the site. Kajabi is more user-friendly and has a less arduous learning curve than a couple of its contemporaries. It can also be used in other languages than English for those who want to expose your content to broader audience.
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Course Development and Engagement
Product Blueprints
If you take a look at Kajabi’s courses design feature, you will soon encounter a list of course or product templates or what the platform calls them, blueprints. Each of the product blueprints varies in structure and type and is readily tailored to meet the needs of any instructor.
Included among the listed blueprints are Mini Courses, Online Courses as well as Drip Courses. Mini Courses are short-form quick courses, which are typically designed as a means of gaining the brand’s value, whereas Online Courses are full-version types with a full content structure designed for the “world-class” educational experience. Drip courses on the other hand, are programs that are scheduled for an established period of days or weeks. Also called Evergreen Training courses, it’s an easier way to share your content when you as well as your students are occupied with other activities.
Kajabi might be regarded by many as a well-known premium course maker. However, in addition to the course types, the product blueprints also allow you to make a membership site that allows your customers to access exclusive content as well as a coaching session lasting 12 weeks. You can also download a blank template that allows you to create your own course or product completely from scratch!
Categories, Posts, and Content Uploads
As you further look into the course builder, you’ll notice the outline of the sections and lessons which have been automatically added if you choose any of the course blueprints. In the case of Kajabi, these segments and classes are called groups and posts respectively. Posts are where you insert various types of content like text, videos images, and text, while the categories function as folders for the posts that are stored.
It is also possible to include subcategories for posts in one category in order to arrange your content in a flexible way. You can also alter the outline by dragging it around. Kajabi accepts a variety of media and text files that can be used to add to your posts. These include MOV and MP4 files, WAV and MP3 files PDFs and Word documents. Upload any of them via your computer’s folders, or through file-sharing cloud platforms like Google Drive and Dropbox. You can also copy and paste existing URLs for your videos into your posts!
Like several other course-making platforms, Kajabi allows you to utilize the feature of bulk uploads. As the name suggests, you can add all the files you have uploaded to your course in one tab. This one is handy particularly if you’re performing other tasks.
Course Player Templates
Kajabi provides a selection of more than 10 themes for course players. Unlike other LMS platforms, where you’re allowed to select one or three themes, Kajabi lets you have the freedom to choose various themes for the different products. Like the outline creator, it’s simple to modify any of the themes to suit your personal style. It is possible to incorporate specifics that represent your brand including logos or images as well as font designs , into your course player in order to give it a an individual touch. Leonard Kajabi
Questions and student interactions
Kajabi includes a quiz function called Assessments. It allows you to make quizzes and assignments and then add them to the course of your course. Assessments are an effective way to determine the extent to which your students gained from the curriculum you’ve given them. With the assessment feature, you can choose between the three primary types of questions: multiple-choice multiple-selection, and paragraph-style. You can even set an acceptable score to encourage your students in engaging with your content more.
Aside from that, the LMS website also has been able to make strides in creating spaces for students and teachers to connect. With the Community feature, students have access to comment and interact with any of your courses via their dashboards. You can also write your blog posts for discussion with the rest of them your lessons from the past and also your future content. The community feature is available either as a stand-alone product or as component of your member.
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Website Design and Customization
Why should you upload your course materials with your domain name or WordPress web site when Kajabi offers the platform and tools you need to create one within the platform? Kajabi offers unlimited web hosting for all three plans of pricing. The best part is that you’re guaranteed immediate security and safety with an automatic SSL certification and a team to help maintain your site.
You’re also given the liberty to customize your domain, as well as choose from a variety of unique, professional themes, all of which you can modify to your hearts content! The possibilities don’t end there: If you’re an expert in edupreneurship and have signed up to the Growth plan and above, you get to use custom-designed themes that are built to meet your ever-growing needs, plus eliminate the Kajabi brand names and then replace that with your own!
Page Builder
Similar to the course builder that we’ve discussed earlier, the page builder from Kajabi allows you to alter any of the available themes on the website using a variety of easy-to-use and user-friendly editing tools. Upon further exploration you’ll be presented with sets of blocks that can be customized and sections. They’re basically like post categories, and categories we discussed when we’ve discussed how to build courses. Blocks are the components that comprise the content of the website, such as text, media files, and clickable buttons. Sections on the other hand are formed by a variety of well-arranged blocks.
There are more than 40 pre-designed section templates you can pick from the page builder’s dashboard. Since we’re all connected to our smartphones and tablets these days it is logical to use Kajabi to let your site automatically adjust to mobile layout. You can even go the extra mile by picking the elements of your website you want for your member learners to see. With all the tools you need to create your website however you want it to appear, Kajabi’s page builder is not just incredibly flexible, but also fast to use.
Blogging and Other Useful Website Features
Other LMS platforms may not have this feature, however Kajabi allows you to create an area on your site specifically for your blog. There, you can share updates and thoughts about your course’s content. If you’re looking to get the most of your Kajabi-made site this service offers you a space where you can do so without limits. It is possible to begin with posting blog content by making one with the text editor. You may incorporate SEO elements if you want to expand your reach, group your posts into various categories, or even change the way you want your entire blog section to appear.
Kajabi’s built-in blogging capabilities might not be on with WordPress or Blogspot However, it comes with enough tools to allow it to be managed. You can also create podcasts that you can promote on your website. You can upload the recordings of your podcasts to be hosted on your website and distributed to the major podcasting platforms, such as Apple Podcasts and Spotify. If you upload an episode of your podcast, you have two options: release it as a public podcast for free , or create an exclusive private one that only your users can get access to. Leonard Kajabi
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Marketing and Sales and Marketing
A big part of what makes Kajabi so well-liked among entrepreneurs is its slew of marketing and sales tools that are extremely easy and straightforward to even non- marketing experts to make use of!
E-mail and Affiliate Marketing
A major draw for the crowd, Kajabi’s built-in e-mail marketing function allows you to send emails related to your course and website to your subscribed member students from the comfort of the platform. But you may be surprised that it can do more than sending e-mails. With the help from Kajabi Automations, you get to build automated sequences of e-mails that are triggered by various user actions. For example, when your student successfully logs into one of your courses following checking out, a welcome message will be sent automatically into their email inbox. If another course is not performing the course, an upsell will be delivered to offer suggestions for improvement Leonard Kajabi
You are able to create as many e-mails to your campaign as you like and then schedule them in accordance with your preferences. You can even select the members you want the messages. Managing e-mails has never been more comprehensive yet easy to handle. Contrary to other LMS sites, Kajabi already provides you with e-mail marketing tools that wouldn’t have to worry about connecting to other third-party platforms to make things work.
Aside from that, Kajabi also has an affiliate marketing option where you get to assign certain members of your group as affiliates in order to in promoting your site on behalf of you. Alongside paying them a commission and monitoring their performance to determine the extent to which they are contributing to increasing your conversion rates and click rates. Leonard Kajabi
Pipeline Builder
Another one of Kajabi’s overall top features are its Pipeline Builder, where you are able to design specialized marketing funnels without a lot of difficulties. While other platforms offer similar features that require much more time and effort and effort, the Pipeline Builder is designed to be quick and simple that even the uninitiated can benefit from it. This feature is stunning and lets you choose from a set of pre-made funnel templates or pipeline blueprints. They include:
- Freebies – to be used whenever you’d like to offer an offer as a lead magnet to grow your list
- Sales Page OVO is a great option when you need to convince your target audience to buy your product through a sales page
- Product Launch OVO is a great option for any time you’re launching a course or any other product
- Zoom Webinar OVO is a great option for occasions when you need to advertise your products through web seminars
- Free Book OVO – to use whenever you want to promote your content with a free downloadable digital book
- Coaching Campaign OVO is for whenever you’re promoting your courses by means of a series of coaching sessions
- Blank plan – to use whenever you want to build an effective sales funnel right from the beginning
After you pick one of the blueprints for a pipeline Kajabi will automatically generate pages and e-mails you will need to pull off an effective sales funnel. You can alter the way you would like your sales funnel to appear to your audience. You may even change the look of your checkout and landing pages, for example, to a different one The library is with more than 40 page templates that you can pick from.
Prices and Payment Methods
Kajabi lets you integrate seamlessly with payment gateways like Stripe and PayPal so that your students are able to select between the two to pay for your courses. Stripe is a popular payment option that accepts debit and credit card transactions as well as certain e-wallet providers across the world. PayPal is, on the other on the other hand, is an option to subscribe as well as multi-payment plans. There are no pressing charges for transactions on Kajabi’s side because all your earnings are immediately sent into your account at the banks.
When it comes to pricing options, Kajabi provides an array of options for you of options to select from. You can either cost your pupils for the products at different dates (one-time, subscription, and several payments) or give them away for free. You can also choose to select if you’re going to charge a specified price for a single product or multiple products, as well as establish specific dates for your members can access within a certain period of time. Additionally, you can create coupons to further motivate your target audience to buy all of your products. Leonard Kajabi
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Integrations with Third-Party Services
Kajabi has a variety of built-in services needed to make and market your courses, but you also can connect to third-party apps for an added boost in functionality. The platform is currently able to support ten native integrations, including the well-known analytics provider Google Analytics and app automation service Zapier. Zapier can be extremely helpful as it helps establish connections to hundreds of tools and third-party apps including e-commerce and user experience.
Customer Support and Training Resources
When it comes to customer support, Kajabi has a bigger advantage over other platforms because it is one of the few platforms for creating courses with live chat available 24/7 assistance. In contrast to other similar platforms that offer customer support, Kajabi’s team is always ready to help you whenever you’re struggling to create an online course or website, in addition to other crucial issues, anytime and wherever. However, it’s important to mention that this 24-hour feature is available for instructors who are subscribed to the Growth plan upwards – for basic users Live Chat support can be scheduled for certain times and days of the week. Nonetheless, Kajabi’s approach to customer service has been well-received by many who use it to develop useful educational content. Leonard Kajabi
In terms of training tools, Kajabi offers the user a range of access to resources that you can learn and get used to. Its Kajabi Hero University is packed with tutorials, classes and informational content that are specifically designed for educators and edupreneurs who want to get started or increase their standing in the field of course development. Additionally, you can attend every day Q&A webinars that feature prominent experts from various areas as guests. Additionally when you’re looking for additional information and tips, the help center is always there to guide you in the right direction. Apart from the platform’s Hero University, there is an additional Kajabi Hero Rewards program, where course creators are rewarded with many sweet perks when they reach their targets.
What else is missing in Kajabi?
Kajabi may be a great all-in-one solution to create and promote your course content, but we have to take care of a few essential things that are missing. Most of them would have been very useful to improve the experience. Below are the items we would like to see added to Kajabi’s system in the near future:
- Built-in tools for issuance of certificates and certificates. While some offer this feature, instructors who use Kajabi frequently will require a connection to third-party software which specialize in issuance of certificates, such as Accredible.
- More diversity in question types. While we appreciate the way that the platform handles assessments within courses, we wish for the lack of options for question types – plus randomization of said types that is addressed as soon as possible.
- Additional payment options. As of this writing only transactions made through Stripe or PayPal are accepted. In addition, we don’t appreciate how there are certain limits also.
- An API key that is public. This could have been helpful for creating custom integrations like having your students who have subscribed to your service login using a single sign-in feature with other applications.
Alternatives to Kajabi
Kajabi may have essentially most of the features any aspiring Edupreneur would ever want to have. But with the steep price plan, and the lack of features, it might turn some people off. If you’re seeking alternatives that have commonalities to Kajabi with regards to performance and reliability, we’ve listed some worthy alternatives that you might think about when making your choice. Leonard Kajabi
- New Zenler is an online course platform that provides all-in-one services that are similar to Kajabi. The only major difference is the price that starts at $67/month You are able to create unlimited courses and market to your audience of choice without having to worry about the cost!
- Podia isn’t just claiming to be user-friendly. It’s also very easy to use, far easier than Kajabi! Although you can benefit from marketing features, it’s much lighter than Kajabi. However, when you consider the budget-friendly price it’s easy to imagine the ways Podia can appeal to DIY entrepreneurs getting into the business.
- While Kajabi does not have credentials or sophisticated quiz functions, Thinkific makes up for these features. With a price that is affordable for beginners, it sure does offer higher-end features than Kajabi, and this includes live lesson courses and a built-in app integrations store.
- Teachable is identical to Thinkific in the manner it operates. But, we need to appreciate the way that Teachable can integrate additional payment options since it can support Google Pay and Apple Pay two gateways that Kajabi doesn’t have. Additionally, it allows one-on-one coaching as well as other essential features.
Conclusion
All in all, Kajabi successfully knocks it out of the park in terms of offering a wide range of tools that most entrepreneurs use. It sure does offer the essentials anyone must need, from intuitive functions needed to build a professional-looking website , to the impressive integrated marketing suite, which includes the addition of simple plans for sales funnels, as well as effective email marketing tools.
There could be some tools missing like the issue of certificates in particular. Plus with a steep cost, it might not be the best choice for the budget-conscious. But we do understand that, while Kajabi does great as an all-in one solution for creating courses but it’s not without limitations. That doesn’t stop it, however, from being a favorite among experienced entrepreneurs and creators!
If you’re still searching to find an LMS that offers everything you require on one platform, Kajabi is something you should strongly look into.
FAQ Leonard Kajabi
What does the word Kajabi translate to?
The word “Kajabi” originates from a word with Islamic or Arabic origin which means “to fly.”
Can I sell physical products on Kajabi?
Yes! Apart from the standard programs, you can sell physical products on Kajabi. You can also connect with Shopify to set up a fully functioning E-commerce store using Kajabi!
In terms of e-mail marketing is it possible Kajabi can be able to replace MailChimp?
Since Kajabi already comes with E-mail marketing tools integrated into the platform, it’s natural that it’s enough to replace third-party programs such as MailChimp. However, if you intend to make use of this feature, Kajabi still allows you to integrate it with other applications as well.
Is Kajabi mobile-friendly?
Yes! Kajabi even has a mobile app to ensure that you and your subscribed members can access your entire course materials even when in the move. Leonard Kajabi
